Selling to CEO’s
Aug 02, 2015
The CEO dilemma
Need to Grow Revenue
Investor Relations
Strategic Decisions
Board Meeting Prep
Building Culture
Priority 1
Priority 2
Understanding your prospect
• Organize Time• Set Priorities• Recalibrate
• Goal is to make $
• Bottlenecks• Increasing
throughput
• What’s Important
• Sharpening the saw
• Understand first
• Avoid red water• Make competition
irrelevant• Case Studies
Accessing CEO’s
=
Not during work hours Through someone they know
Someone aligned to your interest Non-traditional methods
What not to do = destroy your credibility
WARNING
Hi Sean,
I am sorry to bother you, but would you mind referring me tothe person in charge of your online marketing?
Thanks for the help and have a wonderful day!
New Research ReportSocial Media’s Impact on Sales
Connect with me
@sean_h_burke & @kitedesk