Selling & Planning Rye Lane How cultural permutations of street-level trade can shape the urban plan Adriana Valdez Young Images: Nicolas Palominos, (2011) Adriana Young (2012), University of Greenwich (1880-1963).
Selling and Planning Rye Lane:
Mar 10, 2016
How cultural permutations of street-level trade can shape the urban plan. A proposal to create games for designers & planners to value the local cultural economies that make streets work.
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Selling & Planning Rye LaneHow cultural permutations of street-level trade can shape the urban plan
Adriana Valdez Young
Images: Nicolas Palominos, (2011) Adriana Young (2012), University of Greenwich (1880-1963).
‘2 km of worth of shopssqueezed into 780 metres.’(AJ 2012)
13,400 employees2,100 businessesRye Lane = .8 km
10,000 employees370 businesses175,000 sqm
Peckham Town Centre
Westfield Stratford City
‘The largest urban shopping centre in Europe.’
sellingstreets
Rye Lane199 storefronts65% independent30% multiple businesses
sellingstreets
2009 2011 2012
2001
BARGAINGROCERMOBILEHAIR SALONCLOTHINGEYELASH BARDVD & MUSIC
6M
PPS4 [2009]‘Planning for Town centre uses’UK
London
Southwark
Peckham
Rye Lane
Peckham Nunhead Area Action Plan [2011]
AJ Philips Charrette [2012]
Markets & Street Trading Strategy [2009-2011]
High Street Report [2010]Mary Portas High Street Report [2012]
planNINGhigh streets
‘Make super-BIDs!’‘Create a cultural quarter.’‘Build a food halle.’‘De-clutter the street.’‘Remove pre-fab shops in front of historic buildings.’
30 min? 20 min?
Post Riots Election Day
seeinglike a city
1 hr. 45 min.on Rye Lane!
seeinglike a designer
1 day in Eindhoven 4 hrs. 30 min.in the library
1 hr. 15 min.in the library
The Architect’s Journal & Philips 2-day urban design workshop
Design for Elastic Cities@Superflux
seeinglike a designer
Made in Midtown@DesignTrust
Making Policy Public@we_are_CUP
Play to Plan@ThePublicAgency
arrivalocitythe city starts here
Images: Nicolas Palominos, (2011), University of Greenwich (1880-1963).
Games for designers & planners to value the local cultural economies that make streets work.
Games will be . . .- Immersive, require empathy and conversation- Challenging, not simplistic or romantic- Completable within limited or extensive timeframes- Explore specific planning questions- Multi-player, reward collaboration- Rich with media, statistics, and perspectives of traders- Offer post-game opportunities for analysis and sharing- Tested and iterated with planners and designers- Open source, replicable in other contexts
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