SELF Sales Presentation

Think Life Enjoy Light

Our Mission

To be your commercial and industrial lighting

solution provider with a solid return on your

investment that not only enhances your

visual merchandising it also boost sales and

reduces your operating costs

SELF Electronics (SELF) is a designer and manufacturer of LED

displayaccent lighting and general lighting We offer excellent LED

lighting solutions to Grocery Stores Convenience Stores and other

Commercial and industrial Environments

Our systems are well suited for a variety of applications

including refrigerated cases display cases illuminated shelving and

general lighting

By combining our extensive knowledge of LED technology and design

experience SELF offers slim elegant lighting solutions that bring

beautiful illumination into your world

About

Headquarters Ningbo China

US BranchAtlanta Georgia USA

German BranchCologne Germany

ShenZhen BranchShenZhen China

RampD CenterNingbo China

French OfficeParis France

Global Locations

bull Founded in Ningbo China in 1993

20+ years experience in Electronics and Lightingbull Designer and Manufacturer of LED Lighting and Power Supplybull Largest indoor LED lighting manufacturer in Chinabull Authorized writer for National Standards of Indoor LED lighting

in Chinabull UL CTDP (Client Test Data Program) Certificate Holder

Some of our Private Label Clients include Osram-Sylvania Home Depot Ikea

Overview

bull Innovative Research amp Development

bull Custom product development

bull Rapid Proto-type development

bull 90+ engineers

bull 115 technical patents

bull Full set of machining and circuit board equipment

bull Full range of testing equipment

bull Certified testing facility for UL for both

LED fixtures and power supplies

Capabilities

High-Quality Supply Chain

Market Trends

Switching to LED in General for Energy Saving and

Visual Merchandising

Increase in LED retail display lighting usage

bullHigh-end products

bullCosmetics

bullElectronics

bullHealth amp Wellness

bullGourmet amp Health foods

bullRefrigerated Cases

Increased Sales

LEDs put your products in an advantageous light which can enhance sales

Big box retailers

are reporting a

15 Average

Sales Increase

On products featured with

illuminated shelving

Savings

Energy SavingsbullReduced Lighting LoadbullReduced Compressor Load

Reduced Maintenance Costbull50000+ hour life sanbullNo Re-lamping or replacing ballastsbullNo Tube Guards or Shields to Replace

By eliminating fluorescent lamps bullReduces the amount of hazardous wastebullLowers recycling costsbullReducing demand for mercury driven technology better for the environment

T8

LED

Total Energy Savings

Refrigerated Case Energy Savings Sample

NotesElectric Rate 11 kWh16 hrs per day 365 days3 Fresco LEDrsquos replacing 6 T8rsquos12 Frio2 LEDrsquos replacing 12 T8rsquos

Selfrsquos Contribution

Collaborative Whole Solution Provider

Custom Lighting Solutions

Mastery of Light ManagementbullPixel-Free TechnologybullAnti-Glare DesignbullUniform Light DistributionBecause we are a designer and manufacturer we feel that we

have the advantage over our competition because we have

development production capabilities and UL certification

capabilities all under one roof There are not many LED

manufacturers that can attest to this

Our Product Lines

Refrigerated Lighting Shelf Lighting Track Lighting Aisle

Lighting

Vertical Freezer

Lighting bull Anti-glare design

bull Ideal for vertical freezer lighting

bull Dimmable for additional energy

savings

bull Works with occupancy sensors

bull Bright and consistent illuminance for

display area

bull Less heat radiation more energy

saving

bull Life time 50000hrs

bull IP Rating IP65 (for damp locations)

bull Available in 4FT 5FT amp 6FT lengths

Frio 2 (5rsquo Edge amp Center)

Lumens

832 1512

Watts 9w 16w

CRI 85

CCT 3000k 4000k 5000k

Length 5FT

Refrigerated Canopy Lighting

Fresco

Lumens 1800

Watts 24

CRI 85

CCT 3000k 4000k 5000k

Length 48rdquo inches

Fresco

bullAnti-glare design

bullIdeal for canopy lighting

bullBright and consistent luminance for

display area

bullLess heat radiation more energy saving

bullLifeime 50000hrs

bullIP Rating IP64 (for damp locations)

Refrigerated Shelf Lighting

FLUX

Lumens

2160

Watts 24

CRI 92

CCT 3000k 4000k 5000k

Length 47rdquo inches

FLUX amp FRIEZE Meat Case LightingbullWide beam angle rotatablebullIdeal for refrigerated shelving lightingbullDimmable for additional energy savingsbullBright and consistent luminance for display areabullLess heat radiation more energy savingbullLife time 50000hrs bullIP Rating IP64

Refrigerated Shelf Lighting

Frieze

Lumens

981

Watts 10

CRI 92

CCT 3000k 4000k 5000k

Length 46rdquo inches

bullWide beam anglebullIdeal for refrigerated shelving lightingbullDimmable for additional energy savingsbullBright and consistent luminance for display areabullLess heat radiation more energy savingbullLife time 50000hrs bullIP Rating IP65 (for damp locations)bullAvailable in 36rdquo amp 46rdquo lengths

Walk-in Cooler Lighting

HORIZON

Lumens 4000

Watts 40

CRI 85

CCT 3000k 4000k 5000k

Length 50rdquo inches

bullEven Light DistributionbullTool-less slide-in structure for easy installationbullcomparable to Fluorescent 2-lamp 32W T8 bullLifetime 50000hrs(ta=95degF 35degC)bullIP Rating IP65(for wet locations)bullTa -13degF~95degF (-25degC~35degC)bullMaterial PC

Shelf ampBackground lighting

Stratus Sirius Nano Arrow Lincus Edge

Arc

Shelf Lighting

Arrow

Lumens 1583

Watts 15

CRI 85

CCT 3000k 4000k 5000k

Length 48rdquo

ARROW

Ideal for illuminated shelving various showcases and accent lighting

bullWide beam anglebullLEDs Pixel FreebullSmooth continuous bright and consistent lightingbullAvailable in 8rdquo12rdquo 23rdquo 34rdquo and 45rdquo lengths bullLinkable Max linkable length 147-34 per runbullLifetime 50000hrs(ta=77degF104884925degC)bullMaterial Aluminum alloy

Background Lighting

Edge Edge

Lumens

294

Watts 41

CRI 92

CCT 3000k 4000k 5000k

Length 12rdquo

bull Wide beam anglebull Bright and consistent luminance for

display areabull Linkable Max linkable length 82-

1116rdquo (2100mm) per runbull Dark spot free at the linking pointbull Lifetime 50000 hrsbull Available in 6rdquo and 12rdquo lengths

Track Lighting

Track

Lumens 1800

Watts 22

CRI 85

CCT 3000k 4000k 5000k

Beam 15degamp 25deg

TRACK

bullHigh lumen output

bullConcentrated beam angle

bullCompatible with Halo Type track

bullAnti-glare design

bullLifeime 50000hrs

bullFinish Black or White

Track Lighting

Astro

Lumens 4750

Watts 50

CRI 85

CCT 3000k 4000k 5000k

Beam 25degamp 40deg

ASTRO

bullHigh lumen output advanced COB LED design

bullAvailable Beam Angle 25degamp 40deg

bullSwivel head rotates 340degand swivels 270deg

bullAnti-glare design

bullLifeime 50000hrs

bullReplaces 70W HID

Track Lighting

Apex

Lumens 3000

Watts 30

CRI 85

CCT 3000k 4000k 5000k

Apex

bullAnti-glare design

bullCompatible with lsquoHTLrsquo Halo track

bull(Please contact our sales for other tracks)

bullLockable precision aiming adjustment

bull340deg+aiming horizontal and 270deg vertical rotation

bullLifetime 50000hrs(ta=95degF 35degC)

Aisle Lighting

Path

Lumens 5300

Watts 48w

CRI 85

CCT 3000k 4000k 5000k

Length 4725rdquo

PATH

bullHigh lumen output

bullEven Light Distribution

bullContinuous run installation

bullTool-less slide-in structure for easy installation

bull1-10V Dimming to 10-100

bullLifeime 50000hrs

LED Lighting Partner

Why you need us

We help guide you though the design process and can develop custom solutions direct from the manufacturer to satisfy the diverse and unique portfolio needs of all your applications

Projects

Projects

Customer Portfolio

Experts in LED Display Illumination

Thank you