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Jaleah Henderson Tom Klinkowstein Selected Business Article “Business Exchange: Get a Job” http://washingtoninformer.com/news/2013/oct/02/business-exchange-get-job/
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Page 1: Selected business article (3)

Jaleah HendersonTom Klinkowstein

Selected Business Article

“Business Exchange: Get a Job”http://washingtoninformer.com/news/2013/oct/02/business-exchange-get-job/

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Tom Klinkowstein Jaleah Henderson

William Reed

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Tom Klinkowstein

● lack of business traditions in the African American culture directly contributes to the small number of African American business successes

● African Americans avoid entrepreneurship ; is not embraced in the community, many equate capitalism with racism.

Jaleah Henderson

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● Young African American (and other minorities) need to be taught fundamentals of business to facilitate future economic advancement in the black community.

Tom Klinkowstein Jaleah Henderson

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Tom Klinkowstein

Objective Group:

African American (minority) Students involved in business groups around Hofstra campus

Jaleah Henderson

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BSU: Black Student Union

BSU is an organization founded on the Hofstra Campus that allows African American Students, and other minorities to service the black community as well as educate students on blacks in the business world. This group is open to all races, not just minorities.

Tom Klinkowstein Jaleah Henderson

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Tom Klinkowstein Jaleah Henderson

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Ethnographic Observation: Day 1

● Room was filled with many students

● students seemed very uninterested in meeting

● talkative, disruptive

Tom Klinkowstein Jaleah Henderson

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Tom Klinkowstein Jaleah Henderson

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Ethnographic Observation: Day 2

● Significantly less students, only 3 showed up

● when asked some ideas to promote BSU in a positive way students could not come up with any positive events or name any positive figures to model

Tom Klinkowstein Jaleah Henderson

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Interviews

“I really want more people to take this organization serious, I love being the vice president. I hope to see BSU reach new heights this year...-Blaise Gibson

Tom Klinkowstein Jaleah Henderson

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Tom Klinkowstein Jaleah Henderson

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“Of course there are some in history; we learn about those, but nothing really like a Bill Gates or Steve Jobs”-Laury, President of BSU, when asked about black role models in the business world

Tom Klinkowstein Jaleah Henderson

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Tom Klinkowstein Jaleah Henderson

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Ethnographic Research: Conclusion

Students knew little to no information concerning African Americans in business. Infact In a room of 9 students, only two said they even cared.

Tom Klinkowstein Jaleah Henderson

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Diagonals

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Arcs

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Irregulars

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Grids

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Tom Klinkowstein

Monochrome

Jaleah Henderson

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Tom Klinkowstein

Neutrals

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High Key

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Low Key

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ProposalStudents, of every race need a positive way to promote interest and create enthusiasm concerning African Americans in the business world.

Tom Klinkowstein Jaleah Henderson