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Client Day November 2016

Intro Search update 13:50 Brand & Soul 14:20 Magento update 14:50

Tea/coffee 15:20

Bronto 15:40 What users do 16:10 Mention Me 16:40 Conclusion 17:10

Drinks/nibbles 17:25

Agenda

Recent work

Christopher Ward

This Works

Loake (Magento 2)

Crown Brush

Filing Cabinets

Latest stats

AverageAverage order value £72£ per visit £2.48Bounce rate (overall) 47%Bounce rate (home page) 19%Conversion rate 2.8%

Overall metrics

% of visits Bounce rate

Conversion rate

Direct 14% 50% 2.7%Organic search 40% 40% 2.5%Paid search 19% 43% 3.03%Referrals 8% 52% 1.8%Email 15% 46% 3.7%

Traffic sources

Mobile Tablet Desktop% visitors 29% 26% 45%Bounce rate 51% 43% 44%Conversion rate 1.0% 2.9% 4.0%% sales 10.4% 24.3% 64.4%

Mobile analysis

Marketing activity with biggest impact for 2017?

Magento 2 “ready”