February 2006 Automating Course Evaluations, Surveys, and Paper Processing Brad Zentner Higher Education
February 2006
Automating
Course Evaluations,
Surveys, and
Paper Processing
Brad ZentnerHigher Education
2007 p 2
Welcome to Scantron’s - Automating Paper Processes Presentation
• Today you will learn:
– How imaging based technology changes the way information is processed
– How three innovative products are revolutionizing how business is being done
– The benefits of getting a total solution from one company
2007 p 3
Scantron Corporation
• In 1972, Scantron introduced the first test scoring machine and scannable forms
• Evolved into a leading technology solutions provider
• Offer a full range of software, hardware and services aimed at data collection, testing, assessment and systems maintenance
2007 p 5
Higher Education Applications
• Course and Faculty Evaluations• Student Registration Forms and Contact Cards• Admission Applications and Enrollment Forms• Staff, Customer, and Student Surveys• Time Cards• Benefits Enrollment• Patient Interaction Forms• Safety Inspection Forms• Student Testing and Performance Evaluations• Research Forms• Ballots and Voting Cards• Inventory Reports• Attendance and Grade Reporting• Outsourced Services
2007 p 8
Imaging Technologyvs
Optical Mark Read Technology
OMR PAGE - 48 Channels
IMAGE PAGE - 400 DPI (2000 Channels)
2007 p 12
Clarity Image Scanner
• OMR Image Processing
– Scanbook, eListen and Par compatible – Skew detection and correction– On-the-fly forms recognition– Improved accuracy via image processing
• 43 PPM / 75 IPM Duplex Scanner– 100, 200, 300, 400 DPI scanning– Black & white or grayscale images– 32-bit CPU– USB 2.0 Connection– Virtual Serial Port over USB– TWAIN Compliant
2007 p 13
Clarity Image Scanner
Flexible Forms Capture – New Features
• SIMR/Mode– Option for ‘Pencil Read’ and ‘Ink-Safe Read’ in the
same scanner.– Automatic form rotation and flipping.– Form de-skew processing for enhanced data
accuracy and flexibility. – Control Panel application with read head and
double-sheet controls.
• Imaging Mode– TWAIN driver support on Windows XP and 2000.– Custom form size configuration.– ‘Red’ drop-out and ‘All Except Black‘ drop-out
available on some models.
2007 p 15
Clarity Image Scanner
Clarity Feature Summary
• 43 Page Per Minute Duplex Scanner• ScanBook OMR for backwards compatibility• Automatic skew correction• Automatic page flip for upside-down forms• Recognizes check-marks and Xs in bubbles• Recognizes pencil and ink on the same page• High-speed USB 2.0 interface• Industry standard TWAIN drivers• Hybrid OMR & Image for intelligent mark sense editing
2007 p 16
Clarity Image Scanner
Benefits• Fewer False Positives and Negatives• Increased Operator Productivity• Intelligence Added at the Time of Scan• Increased Accuracy and Data Quality• Fewer Rescans• One Scanner Works as Two• Flexibility: OMR, Image, + Hybrid in a Single Unit• Faster Processing of Mixed-mark Forms• Open Standards – Works with what you have• Backwards Compatibility• Easy Upgrade Path• Latest in Technology
2007 p 18
Accelerate Business Processes
• Automate forms and document capture, while enabling seamless delivery of critical information at the right time.
DistributeDistributeEmail, FaxEmail, FaxImagesImagesDocumentsDocuments
FormsForms
PhysicalPhysicalDataData
ReportsReportsExtensionsExtensions
XMLXML
DatabaseDatabase
ElectronicElectronicInformationInformation
CaptureCapture
ConvertConvert
Automating Forms ProcessingSaves Time and Money
Scantron’s Intelligent Capture Solution
2007 p 19
Superior Data Accuracy
Recognition Statistics
OCR (Machine Print)– Over 99% OCR data passes
through system with no verifier intervention
ICR (Hand Print)– Over 89% ICR data passes
through system with no verifier intervention
OMR/ Barcodes– Approaching 100%
Machine Print OCR
Hand Print ICR
Check Boxes OMR
Barcodes – 1D/2D
Scantron’s Intelligent Capture Solution
2007 p 20
Scantron’s Intelligent Capture Solution
Saving Time & Money
WithoutAutomation
- Key Every Field- 2-3 Minutes to Process
WithAutomation
- Touch/Review 6 Fields- 6 Seconds to Process
2007 p 21
Scantron’s Intelligent Capture Solution
Meets Your Data Capture & Processing Needs
• Decreasing total cost of data entry• Increasing Profitability
Reduce time to process Increase accuracyWith less resources
= Rapid Return on Investment
2007 p 30
“Cognition is working out well, ... Anything that can get through a two-year backlog of data
entry in just two months is a lifesaver.”
“I am amazed how quickly Scantron got me up to speed on Cognition – the process was
painless.”
Lisa Clayton, Data Manager – UC San Francisco
Cognition UsersWhat are they saying...
2007 p 33
Course / Faculty Evaluation System• Class Climate is Scantron’s ultimate tool for
survey based evaluation in education.
• Class Climate allows you to conduct hundreds of surveys using a mixed online and paper&pencil approach through a central server.
• Distributed scanning and a web-based form designer add additional functionality for distributed campus environments.
• Class Climate’s web based architecture makes it easy to roll out.
2007 p 34
(1) Preparation
(3) Capturing and Instant Feedback
(4) Analysis
(2) Survey (5) Quality Management
Course / Faculty Evaluation Feedback System
2007 p 35
Step 1: System Preparation
a. Import Courses / Instructors
• Listings of courses are imported usinga CSV or XML exchange format
• Ability to update course and instructor information
CSV / XMLCSV / XML
2007 p 36
Step 1: System Preparation
b. Create Questionnaires• Web based questionnaire design tool• Easy to learn• Fast questionnaire creation• Decentralization possible
2007 p 37
Step 2: Generate Surveys
• Batch generation of individual survey processes
• Three survey types availalbe
Hard Copy Cover Sheet Online Survey
2007 p 38
• Scanning process is as simple as pressing a button:
– Forms identify themselves– Single button scan software– Software finds batches and reads results– Reports are immediately available
Survey Scanner(s) Scan Software Survey Management
Step 3: Capture Responses
2007 p 39
Step 4: Analysis
a. Create Reports
• PDF-Reports with– Custom Letter– Averages– Histograms– Distributions– Open ended comments– Customizable charts– Norming– “Traffic Lights“
• Survey grouping• Filtering• Batch profile lines
2007 p 41
Step 4: Analysis
b. Distribute Reports
• Creation and delivery of reports by email is automated
• Batch printing allows fast report production• Elimination of repetitive work
Batch Printing of Reports
Batch Email of Reports
Batch Comparison of Results
2007 p 42
Step 5: Quality Management
• Quality guidelines allow internal benchmarking and follow-up
• Access levels:– Single department– Group of departments– Entire university/institution
• Identify, rank and prioritize areas of focus
2007 p 43
Class Climate UsersSample List
• California State University – Northridge• Stanford University• Pacific University• St. Mary‘s College of California• John‘s Hopkins University• Saddleback College• Kern Community College District• Keuka University• California State University - San Bernardino• University of South Carolina• Mississippi University for Women• Mississippi State University• And more......
2007 p 44
“This was the shortest period of time that it has ever taken the campus to complete the
course/faculty evaluation process.”Daveen Kay, Project Manager, CSU, Northridge
“Now that we are using Class Climate, all our problems just vanished. The course
evaluation process is streamlined, flexible and accurate.”
Lee Colaw – Chief Information Officer, Pacific Univ.
“Scantron provides the highest quality of technical support of all the companies I deal with. No problem is too large or small for the
tech support team.
Two thumbs up!”
…South Dakota – Dept of Education
Class Climate UsersWhat are they saying...
2007 p 47
• Versatile, productive and accurate• Duplex Scanner• 150 Sheet ADF• 43 PPM Simplex / 75 IPM Duplex• 100 - 400 DPI Resolution• Three scanning modes:
– Scantron Intelligent Mark Recognition – SIMRtm
– Imaging– SIMRtm and Imaging - Hybrid
2007 p 48
• Fast - processing each form in seconds
• Precise - recognizes handprint (ICR), machine print (OCR), bar code, check boxes and checkmarks (OMR)
• Accurate - provides correct and valid data and image capture using configurable recognition options
• Efficient - the high processing speed, quality of recognition, automatic control of output and competitive pricing make it the most efficient data capture system available
2007 p 49
• Web controlled application• Built in form designer• Process automation• Mass PDF personalization• Mass E-Mail communication• Open, Web-based architecture• Permanent evaluation• Instant feedback• Customizable / Scalable• Online and Paper&Pencil Surveys
2007 p 50
World Class Printer
Hardware Manufacturer
Software Developer
Technology Solutions Provider forData Collection, Surveys, and Assessment
Service Provider
Scantron Value PropositionScantron Value Proposition
Scantron is the only company to offer a complete, accountable data capture solution, from start to finish!