6116 N. College Ave. Suite 2 • Indianapolis, IN 46220 • 317-214-2867 Your Source for Neighborhood Food, Auto, Entertainment, Services & Products! 2016 MEDIA KIT Gator Saver Gator Saver SAVINGS MAGAZINE SAVINGS MAGAZINE
6116 N. College Ave. Suite 2 • Indianapolis, IN 46220 • 317-214-2867
Your Source for Neighborhood Food,Auto, Entertainment, Services & Products!
2016 MEDIA KITGatorSaverGatorSaverSAVINGS MAGAZINESAVINGS MAGAZINE
Bold dates represent dates for 8x markets.
Jan 12Feb 9
March 8Apr 12May 10June 14July 12Aug 9
Sept 13Oct 11Nov 8
Dec 13
Dec 21Jan 20Feb 17
March 23Apr 20May 25June 22July 20Aug 24Sept 21Oct 19Nov 21
In Home Closing Dates
2016 Deadline & Mail Dates
GatorSaverGatorSaverSAVINGS MAGAZINESAVINGS MAGAZINE
Not Willing & Not Able
Willing But Not Able
Able ButNot Willing
Ready, Willing& Able!
At any given time, only a relatively small and constantly changingsegment of the consumers in your market are ready, willing and able to
purchase your products or services. Repeating your messageconsistently familiarizes consumers with your business and builds an
image of quality and dependability.
Consumers Buying PyramidStages of Consumer Spending Readiness
Coupon usage increased63% in the past year
85% of consumer’s brand choicesare in�uenced by coupons
85% of consumers look for coupons priorto visiting a retailer
Americans used 100 millionMORE coupons than last year
85% of all consumers in the top 75U.S. Markets use some form of coupons
In recent years, Mobile Coupon Usageincreased by as much as 117%
55% of US internet users will redeem a mobile/digitalcoupon or code at least once per year
48% of coupon users representhousehold incomes of $50,000 and up
Consumers redeem an average of �veor more coupons per week
Coupons attract new customers, reward loyalcustomers, and promote new spending patterns
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8 Mailings$1790$1395$395$1095$975$495$395$295$19514.5¢/home
1 Mailing$1995$1595$595$1295$1095$595$495$395$29517.5¢/home
Page SizeCenter SpreadFront CoverFront BannerBack Cover (2/3)Full PageHalf PageThird PageQuarter PageSixth PageSolo PostcardAsk About Our Insert Availability!
12 Mailings$1890$1595$495$1295$1095$595$495$395$29514.5¢/home
1 Mailing$2090$1795$650$1495$1295$695$595$495$39517.5¢/home
Page SizeCenter SpreadFront CoverFront BannerBack Cover (2/3)Full PageHalf PageThird PageQuarter PageSixth PageSolo PostcardAsk About Our Insert Availability
Markets mailing 8x (Rates are per mailing) Markets mailing 12x (Rates are per mailing)
Rates For 2016
Artwork, design & layout included in pricing.
*Ad placements based on availability.
*Special ad placement request: Add 10%
Shelby County
16,818 homes& businesses!Mail Zone Includes 100%of Shelby County
Greenwood26,000 homes!Mail Zone IncludesGreenwood & Johnson County (46142, 46143)
Mail Zone Includes 100% of the 46220 Zip Code!
Broad Ripple/MidTown18,596 homes & businesses!
Avon/Danville Mails 8x Mails 8x
Mails 8xMails 12x
17,532 homes & businesses!Mail Zone Includes Avon & Danville (46122, 46123)
MEDIA KIT2016
Center Spread w/ Bleed16”w x 10.875”t
Full Page w/ Bleed8”w x 10.875”t
Back Cover& Two Thirds7.5”w x 6.5”t
Half Page7.5”w x 4.75”t
QuarterPage
3.625”w x 4.75”t
Third Page7.5”w x 3.125”t
SixthPage
3.625”w x 3.125”t
Full Page7.5”w x 9.75”t
PRINTWE ALSO
printing • eddm • marketingSAVERGATOR
6116 N. College Ave. Suite 2 • Indianapolis, IN 46220 • 317-214-2867
A Brief HistorySaver Gator is rooted in 18 years of heritage in delivering Hoosiers GREAT DEALS in their community. We are unique in that we focus on the LOCAL merchants and deliver a plethora of values to these communities. Make no mistake about it, with over 25 community based magazines... and growing... we are Indiana’s largest publisher network of Savings Magazines! If you want to hit Indiana, we have you covered!
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We mail over 1,000,000 homes in Indiana!STATEWIDE COVERAGE
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Anderson Auburn (DeKalb County) Avon Bedford
Bloomington Broad Ripple Columbia City (Whitley County)
Elwood/Tipton Fishers Fort Wayne Geist/SE Fishers
Goshen Green�eld Greenwood Huntington
Kokomo Lafayette Marion Martinsville Mooresville
Muncie New Castle Noblesville Portland/Jay County
Richmond Shelbyville Terre Haute
Warsaw/North Webster