saurabh8

TOURISM INDUSTRY TOURISM INDUSTRY IN INDIAIN INDIA

Presented by MANJU RAWAT

M.B.A 1ST sem.

CONTENT

Introduction of Tourism Industry Need of Tourism Industry Objectives of Tourism IndustryTourism Industry in IndiaTypes of Tourism Leisure tourism Business tourism Medical tourism Cultural tourism Adventure tourism Sports tourism Religious tourism Wildlife tourism

SWOT AnalysisReference

Acknowledgment

This Project Work would not have been possible without the guidance & motivation of my mentors.

I acknowledge a deep debt of gratitude to Mrs. Avina Mathur Ma’am for the valuable help and encouragement rendered in the making.

I thank Mr. Bhanot Sir whose obliging nature has contributed much to this project work.

Introduction of tourism

“Tourism is the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in those destinations, and the facilities created to cater to their needs”

SOURCES::www.wikepedia.com, www.google.com,www.incredibleindia.org, www.tourism.gov.in

Need of Industry

The most important qualities are communication, teamwork and customer service skills. Whatever the location, position or technical skills, to make it in travel and tourism you need to enjoy challenges and have the ability to work well with people.


Explain the historical factors that encouraged the development of tourism

Explain the impact of physical, human, and regional geography on tourism activities

Identify future challenges and opportunities facing the tourism industry

Objectives of Industry


Tourism Industry


Tourism Industry

ACCOMMODATIONProviding the ‘nuts and bolts’ of the industry:

Hotels, villas, apartments, camping parks

Packages of travel tours to popular locations

Selling the travel product/service to individual and business consumers

TOUR OPERATORSFour dominant firms

TUI (Thomson)

First Choice

MyTravel

Thomas Cook

All vertically integrated, operating at more than one level in marketSOURCES::www.wikepedia.com, www.google.com,www.incredibleindia.org, www.tourism.gov.in

Tourism IndustryTOUR DISTRIBUTORS

Usually includes business and leisure travel agents:

Some large and well-known

Some small and independent

Others in niche parts of market

TOURISM AGENCIESMake My Trip

Cox & King

Yatra

Goibibo

Clear Trip

Travel guru

Akbar Travels of India Pvt LtdSOURCES::www.wikepedia.com, www.google.com,www.incredibleindia.org, www.tourism.gov.in

Tourism IndustryCONFERENCE/EXHIBITION ORGANISERThe importance of location

Value and service at venues

The role of sponsorship

Customer care

REGULATORY BODIESConsortium of Independent Tour Operators

Federation of Tour Operators

People1st (Skills Council for Tourism, Hospitality and Leisure)

Regional Development Agencies (RDAs)

OTHER INDUSTRY PLAYERSThe Tourism Alliance represents industry views to the government

Other firms in industry, such as insurance companies and car hire firms.


Types of Tourism


Leisure time can be defined as “free time”, not doing any work. It is that time to do things that you normally have no time for in your daily life. Leisure tourism includes a holiday with the following:

Leisure activitiesRelaxation: Sleep, relax, reading, walk on the beach, taking a scenic drive

Sport activities: hiking, swimming, surfing, running

Visiting friends and relatives

Shopping for goods that will be used by the tourist.

Leisure Tourism


Top Leisure Tourism destination in INDIA

Udaipur :The city of lakes. Kerala : Kerala is one of India’s biggest attractions. Rich

in culture, Kerala is the birthplace of Ayurveda. Goa :Sun, sand, sea and a sizzling nightlife pushes Goa to

the top by design. Srinagar :Home of the romantic Dal Lake, Srinagar was a

hot favourite summer destination for officers of the British Raj.

Shimla :Shimla in the Himalayas. There are also a few family-run boutique hotels like Chapslee, and of course.


Business tourism can be defined as “travel for the purpose of business”. Business Tourism can be divided into three sections:

Trading for goods to be resold on a wholesale basis

Conduct business transactions e.g. visiting a client, contract negotiations

Attending a conference, exhibition or event associated with their business.

Business Tourism


Medical TourismMedical Tourism involves people who travel to a different place to receive treatment for a disease, health condition, or a surgical procedure, and who are seeking lower cost of healthcare and higher quality of care. Favorite procedures in medical tourism include Cardiology, Cardiothoracic, Cosmetic Surgery, Plastic and Reconstructive Surgery, Weight Loss, Neuron, Eye, Orthopedic Surgery, as well as Organ Transplants (kidney).


Top Medical Tourism destination in INDIA

MUMBAI: India is placed among the top three medical tourism destinations in Asia, mainly due to the low cost of treatment, quality healthcare infrastructure and availability of highly-skilled doctors, says a study.


Cultural Tourism

Cultural tourism or sometimes referred to as heritage tourism is the division of tourism concerned with the region’s culture, specifically the lifestyle and history of the people, their art, architecture, religion and other elements. Cultural tourism includes cultural facilities such as museums, theatres and festivals. This is one of the most popular types of tourism and attracts tourists from different parts of the world.


Top Cultural Tourism destination in INDIA

Red Fort, New Delhi : Location: Netaji Subhash Marg,Metro Station- Chandni Chowk

Jama Masjid, Delhi : Location: Off Netaji Subhash Marg, west of Red FortMetro Station: Chawri Bazaar

Taj Mahal, Agra : Location: Located in Agra, U.P. approx 200 kilometers (125 miles) from Delhi. It’s a famous city of India’s popular Golden Triangle tour.

Jantar Mantar, Jaipur, Rajasthan : Location: Located in jaipur, M.P.

Fatehpur Sikri, Uttar Pradesh : Location: Located in Agra, U.P. Bharat Pur road


Top Cultural Tourism destination in INDIA

Sun Temple, Konarak, Orissa : Location: Located in Orissa, India.

Amer Fort, Jaipur, Rajasthan :Location: Located in jaipur, M.P.

Buddhist Monuments at Sanchi, Madhya Pradesh : Location: Located in Sanchi,M.P.

Qutub Minar, New Delhi :Location: MehrauliNearest Metro Station: Qutub Minar

Mahabodhi Temple, Bodh Gaya, Bihar :Location: Located in Bodh Gaya city,Bihar.


Adventure Tourism

Adventure tourism is an outdoor activity that generally takes place in an unusual, remote or a wilderness area. This adventurous activity can take place in the sea, in rivers, in the air, in mountains and is associated with low or high levels of physical activity. There are many types of products and services that fall within the Adventure Tourism category such as: bungee jumping, mountaineering expeditions, rafting, rock climbing, diving, wind surfing, paragliding and many more.


Top Adventure Tourism destination in INDIAAdventur Activities Destinations

Mountaineering

Ladakh Manali

Nanda Devi Kufri

Kamet Kangchenjunga

Dunagiri Rathong

Hanuman Tibba Talung

Camel SafariBikaner Jaisalmer

Pushkar Jodhpur

Rock climbing

Parvati Valley Madhugiri

Malshej Ghat Paithalmala

Miyar Valley Savanaduga

Shey Rock Ramanagara

Paragliding

Biling Bedni Bugyal

Manali Nandi Hills

Kunjapuri Pawana


Top Adventure Tourism destination in INDIA

Adventur Activities Destinations

Camping

Solang Valley, Manali Joshimath

Spiti Valley Ramnagar

Chandertal Lake Sawai Madhopu

Mussoorie Manvar

Jaisalmer Gir National Park

Kolad Kanha National Park

Coorg Glenburn Tea Estate

Pushkar Kalijhora

Sonamarg Cardamom hills

Anjuna Wayanad

Ladakh

ScubaGoa Lakshadweep Islands

Andaman and Nicobar Islands Netrani

Rafting

Kullu Teesta, Kalimpong

Rishikesh Brahamputra, Tuting

Deoprayag CoorgSOURCES::www.wikepedia.com, www.google.com,www.incredibleindia.org, www.tourism.gov.in

Sports Tourism

Sports tourism refers to international travel either for viewing or participating in a sporting event. Examples include international sporting events such as the Olympics, world cup (soccer, rugby, and cricket), tennis, golf and Formula 1 Grand Prix.


Religious Tourism

Religious Tourism or faith tourism are people of faith who travel on their own or in groups to holy cities or holy sites for pilgrimages, crusades, conventions, retreats, religious tourist attractions or missionary work.


Top Religious Tourism destination in INDIA

Golden Temple :Amritsar: Golden temple, which is renowned as Harmindar Sahib or Sri Durbar Sahib is the popular holy shrine of Sikhs, located in Amritsar,Punjab-India.

Badrinath Temple: Uttarakhand: Badrinath Temple is also known as Badrinarayan temple, situated along the Alaknanda River, in the hill town of Badrinath, Uttarakhand in India.

Kedarnath Temple: Uttarakhand: Kedarnath temple is one of the holiest Hindu temples dedicated to Lord Shiva. It is located near the Mandakini River near in Kedarnath, Uttarakhand in India.

Tirupathi:south-eastern India:The sacred and one of the ancient temples of Sri Venkateshwara is nestled in the verdant Eastern Ghats alongsouth-easternIndia.


Top Religious Tourism destination in INDIA

Murudeshwara Temple:The Murudeshwar temple situated atop a small hill called Kanduka Giri is a major tourist attraction.

Mecca Masjid:Mecca Masjid is a magnificent building with a main hall that is 75 feet high, 220 feet wide and 180 feet long.

Kali Temple:Kali temple is dedicated to Hindu Goddess Kalika and is one of the most sacred pilgrimage destinations of India.

Meenakshi Amman Temple:Madurai, Tamil Nadu:Meenakshi Amman Temple is one of the most important Hindu Pilgrimage places, located in the heart of Madurai, Tamil Nadu.


Wildlife Tourism

Wildlife tourism is the observation of wild (non-domestic) animals in their natural environment or in captivity. It includes activities such as photography, viewing and feeding of animals.

Other minor forms of tourism include Slum tourism, Luxury tourism, Agritourism, Geo-tourism, Culinary tourism and many more.


Top Wildlife Tourism destination in INDIA

Corbett National Park :The Corbett National Park is situated in the foothills of the Himalayas and is spread over the districts of Nainital and Garhwal in the State of uttarakhand, located in northern India.

Bandhavgarh National Park :Located within the Vindhya Range, the Bandhavgarh National Park is touted for housing the highest density of tiger population in India.

Ranthambore National Park: Ranthambore National Park is positioned at the convergence of the Vindhyan plateau and Aravali hill, in the Eastern region of Rajasthan.

Sunderbans National Park : The road to Sunderbans National Park is not dusty; rather it is moist and saline because it is located in the World's largest Delta formed by the mighty Ganges and Brahmaputra.


Top Wildlife Tourism destination in INDIA

Gir National Park :Gir National Park in Sasangir, Gujarat is a beautiful park dotted with an abundance of flora and fauna.

Kaziranga National Park :Kaziranga National Park is a place where you can study the features and explore the territory of One Horned Rhinoceros.

Bharatpur Bird Sanctuar: Keoladeo Ghana National Park or Bharatpur Bird Sanctuary as it is more commonly known as, is a wonder of the natural world as the Taj Mahal is to the human world.

Kanha National Park :Kanha National Park is one of the world famous tiger reserves located in Madhya Pradesh in the districts of Balaghat and Mandla.


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Reference

Website www.wikepedia.com www.google.com www.incredibleindia.org

www.tourism.gov.in

THANK YOU

saurabh8

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