A SUMMER TRAINING PROJECT REPORT ON “Home Textile Industry Analysis and Latest Innovations” CONDUCTED AT WELSPUN INDIA LIMITED, MUMBAI Submitted in Partial fulfillment of Requirement for the Award of Degree of “Master of Business Administration” (Session 2014-2016) Poornima University, Jaipur Submitted to: Submitted by: Mrs. Garima Sharma Saurabh Singhvi Assistant Professor MBA III SEM SOM & SOC Finance & Marketing Poornima University Roll No.2014Mbxx1037
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A
SUMMER TRAINING PROJECT REPORT ON
“Home Textile Industry Analysis and Latest Innovations”
CONDUCTED AT
WELSPUN INDIA LIMITED, MUMBAI
Submitted in Partial fulfillment of Requirement for the Award of Degree of
“Master of Business Administration”
(Session 2014-2016)
Poornima University, Jaipur
Submitted to: Submitted by:
Mrs. Garima Sharma Saurabh Singhvi
Assistant Professor MBA III SEM
SOM & SOC Finance & Marketing
Poornima University Roll No.2014Mbxx1037
PREFACE
Project on textile industry in order to achieve and concrete result with theoretical concept the exposure
to real life situation existing in corporate world is needed. This project also gives the some important
information of textile industry those brands, different product, New business, New technologies,.
Because technologies also shape corporate destines.
Welspun India Limited undersigned aim of their seminar on contemporary issue as an integral
part of MBA program is to give presentation by the student of the issue the topic of project report
is “Home Textile Industry Analysis and Latest Innovations” This project include my sincere
efforts and I affirm the findings is the project are in depended and original to the best of my
knowledge and belief.
I sincerely hope that this report proves to be useful to the organization and also to its readers.
DECLARATION
I am student of MBA 2ndsemester, studying at Poornima University hereby declare that the
research project report on to“Home Textile Industry Analysis and Latest Innovations” UGC
in the partial fulfillment of degree of Master of Business Administration is my original work
conducted by me.
The information and data given in the report is authentic to the best of my knowledge.
Saurabh Singhvi
ACKNOWLEDGEMENTS
I would like to express my heartiest gratitude to give me this opportunity to work on this
project. I wish to thank Mr. HARISH VENKATESHWARAN (GENERAL
MANAGER) at Welspun India Limited (textile) Mumbai who has fully supported me
For Giving Me Permission To Commence This Project And Gain In-Depth Knowledge
For his professional guidance, valuable support and for his useful and constructive
Recommendation on this project it was because of his regular suggestions and queries
that I was able to have a better and much wider approach Regarding this Project.
Finally, yet Importantly, I would like to express my heartily thanks to Ms. GARIMA
SHARMA (Asst. Prof of Poornima University, Jaipur) for her constant guidance and
being Incredibly supportive which helped me In completing this Project work and all
faculty.
I take this opportunity to thanks MR HARIOM GURJAR SOM AND SOC (HOD) for
his support and encouragement, which help me in the completion of this report.
I extend my gratitude and thanks to Poornima University. I am also grateful to my family
member and well- wisher for providing me the continuo’s support to motivate me to
successfully complete my report.
my gratification and elation on the success of project would be incomplete without
mentioning the names of all the people who helped me with it and without whose
guidance and encouragement this wouldn’t have been successful. It had been an
enriching experience for me to undergo my summer training at Welspun India Limited.
which would not have possible without the goodwill and support of the people around. as
a student of Poornima University. I would like to express my sincere thanks to all those
who helped me during my SIP (summer Internship Programme).
as we know Industrial, and home textile industry analysis and Latest Innovation needs
hard work, keen insight and long Patience with scholarly vision based on content
operations hence it becomes a humble duty to express my sincere gratitude to
Mr. Harish Venkateswaran (General Manager – Group Finance & Strategy), Mr. Subir
sen (Senior Manager – Group Finance & strategy ) .
Above all I thank my family for his grace and blessings at each and every stage of the
Project.
Executive Summary
Home Textile Industry in India is among the world's top three suppliers of home textile products.
In the financial year 2014-15, the country exported US$2.5 billion worth of home textiles.
Almost 80 percent of overseas shipments are sent to the US and the EU. Export revenue in the
current fiscal year is expected to grow 15 percent to US$1.4 billion.
The country's large and diverse cotton textiles industry, its strength in embellished home textiles,
and strong R&D capability are the driving forces behind the home textile industry's growth.
India's home textile exports are dominated by bed linen, table linen and towels. These are also
the scope of this report. A number of companies profiled in this report also produce other home
textiles such as drapery, cushion
The industry currently faces numerous challenges such as stringent labor laws, competition from
other Asian countries, a fragmented textiles supply chain and poor export infrastructure, which
threaten to slow export growth.
The following are some of the trends we see in India's home textiles export industry:
Export prices of most home textiles from India are expected to remain stable in the next six to
12 months. Quotes of low-end and mid-range products might increase marginally.
Most suppliers are projecting high export growth rates in the next 12 months despite the
numerous impediments.
A large number of companies will expand or enhance their production facilities. Some of the
large makers are also vertically integrating their factories in efforts to have better control over
production.
India's niche in embellished home textiles will continue to give suppliers an edge over
competitors. Some companies will also increase R&D focus on improving fabric quality.
The US and the EU will remain the top export markets for India's home textile suppliers.
TABLE OF CONTENTS
CHAPTER - 1
1.1 Aims and Objectives of the Project 1.2 Scope of the Project 1.3 Selection of the Industry/ Organization 1.4 Duration & Location of Training
1.5 Training Program /Schedule 1.6 Synopsis of the Project Report
CHAPTER - 2
2.1 Introduction of the Industry & Company 2.2 Overview of the Organization 2.3 Vision, Mission 2.4 Background / Brief History of the Organization 2.5 Organizational Structure 2.6 Company Size, Revenues etc 2.7 Products/ Services 2.8 Competitors
CHAPTER - 3
3.1 Theoretical Framework 3.2 Background Theory 3.3 Review of the Existing Literature related to the project 3.4 Award and Recognization
CHAPTER - 4
4.1 Objectives of the Study Defined 4.2 Method of Research 4.3 Type of Research 4.4 Data Type 4.5 Data Collection Tools 4.6 Sampling Plan (containing method, size and unit) 4.7 Data Analysis Technique to be used
CHAPTER - 5
5.1 Data Analysis & Results 5.2 Interpretation of Result 5.3 Findings 5.4 Suggestions 5.5 Conclusion 5.6 Recommendations 5.7 Limitations of the Study 5.8 Scope for Future Work
6. References or Bibliography
CHAPTER – 1
Introduction of Welspun India
Limited
Welspun India Limited (WIL) is one of the leading home textile players in the world, with a
network across 32 countries. The Company offers the entire range of home textile products
providing a “one stop solution for Home Textiles” across the globe through its modern state-of-
the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30
global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and
Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen
textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs,
towels and bath robes. Majority of these products are presented and sold in the key markets like
USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported
to various countries across the world.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014.
Various categories
Indian textile industry can be divided into several segments, some of which can be listed as
below:
Cotton Textiles
Silk Textiles
Woolen Textiles
Readymade Garments
Hand-crafted Textiles
Jute and Coir
India textile industry is one of the leading in the world. Currently it is estimated to be around
US$ 72 billion and is also projected to be around US$ 155 billion by the year 2014. The current
domestic market of textile in India is expected to be increased to US$ 80 billion by 2013 from
the current US$ 34.6 billion. The textile export of the country was around US$ 19.14 billion in
2009-2010, which saw a stiff rise to reach US$ 22.13 in 20010-2011 The share of exports is also
expected to increase from 5% to 8% within 2014. Following are area, production and
productivity of cotton in India during the last six decades:
Year Area in lakh
hectares Production in lakh bales of 170 kegs Yield kegs per hectare
2011 85.76 140.00 278
2012 87.30 158.00 308
2013 76.67 136.00 302
2014 76.30 179.00 399
2015 87.86 243.00 470
2016 86.77 244.00 478
2017 91.44 280.00 521
2018 94.39 315.00 567
2019 93.73 290.00 526
Though during the year 2018-19, the industry had to face adverse agro-climatic conditions, it
succeeded in producing 290 lakh bales of cotton comparing to 315 lakh bales last year, yet
managed to retain its position as world's second highest cotton producer.
The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings,
according to the Annual Report 2014-15 of the Ministry of Textiles.
The industry provides direct employment to over 35 million people and is the second largest
provider of employment after agriculture.
According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent
during September 2013 as compared to September 2012. The highest growth was observed in the
power loom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth
production during April-September 2010 has increased by 2.1 per cent compared to the same
period of the previous year.
As per the latest data released by the Directorate General of Commercial Intelligence and
Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2011 (provisional) were
valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the
previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports
in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles.
As per the Index of Industrial Production (IIP) data released by the Central Statistical
Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April-
September 2010-11, while wool, silk and man-made fiber textiles have registered a growth of 2.2
per cent while textile products including wearing apparel have registered a growth of 3 per cent.
As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to
increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8
per cent and reach US$ 80 billion by 2020.
1.1 Aims and Objectives of the Project
Industrial Research on textile and infrastructure, by way of various sources and Reports.
Main Focus is to collection current data like secondary - Innvoation textile.
Recent changes in the global and domestic market in terms of supply and consumption.
Tracking of any new government policy and amendments for particular industries
And Industrial outlook and estimated growth.
Then the data will included in the MD&A report largest textile Exporter in the world.
New technology and innovation in textile industry.
Other Project is print media and coverages the main objective is to find out the magnitude
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
India textile Industry largely depends upon the textile manufacturing and export.
Welspun India Limited earns about 27% of its total foreign exchange through textile
exports.
Welspun India Mainly Focus on Textile Innovation like technology, Design, yarn, cotton
material of the goods quality products.
Welspun India Limited Provides direct employment to over 35 million people and is
second largest provider of employment after agriculture.
Welspun India Limited highly Appreciated and focus on Innovation fully integrated
home textile company Bed and Bath and provide one-stop-shop solution to customers
across the world.
1.2 Scope of the Project
WORLD TEXTILE MARKET
Currently, the global textile and apparel trade is estimated to be over US$ 450 billion3.The
global market for textile trade includes yarns, fabrics, apparel and non-apparel finished products.
Wels pun estimates that the global home textiles market is around US$ 22- 27 billion, accounting
for 5-6% of the total global textile market. The home textiles market includes:
1. Household textiles: Rugs, bed linen, table linen, bathroom and kitchen linen, etc.
2. Furnishing textiles: Curtains, bedspreads and other furnishing articles for home interiors, etc.
Post the expiry of the Agreement on Textiles and Clothing in 2005, India's share of textile
imports into the EU and the US has significantly increased. India is among the top3 leading
suppliers of bed and bath linen in the EU4. India along with China and Pakistan is amongst the
top 3 suppliers of textile globally.
Government Initiatives
According to the Ministry of Textiles, investment under the Technology Upgradation Fund
Schemes (TUFS) has been increasing steadily. During the year 2009-10, 1896 applications have been sanctioned at a project cost of US$ 5.23 billion. The cumulative progress as on December 31, 2009, includes 27,477 applications sanctioned, which has triggered investment of US$ 45.5
billion and amount sanctioned under TUFS is US$ 18.9 billion of which US$ 16.4 billion has been disbursed so far till the end of April, 2010. The Ministry of Textile has sanctioned a total of
US$ 133 million under TUFS during September 2010.Moreover, in May 2010, the Ministry of Textiles informed a parliamentary panel that it proposes to allocate US$ 785.2 million for the modernization of the textile industry.
Last Updated: December 2014
The Indian textile industry contributes about 14 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 17 per cent to the country’s export earnings,
according to the Annual Report 2009-10 of the Ministry of Textiles.
The industry provides direct employment to over 35 million people and is the second largest
provider of employment after agriculture.
According to the Ministry of Textiles, the total cloth production increased by 10.2 per cent
during September 2010 as compared to September 2009. The highest growth was observed in the
powerloom sector (13.2 per cent), followed by hosiery sector (9.1 per cent). The total cloth
production during April-September 2010 has increased by 2.1 per cent compared to the same
period of the previous year.
As per the latest data released by the Directorate General of Commercial Intelligence and
Statistics (DGCI&S), Kolkata, the total textile exports during April-July 2010 (provisional) were
valued at US$ 7.58 billion as against US$ 7.21 billion during the corresponding period of the
previous year, registering an increase of 5.20 per cent in rupee terms. The share of textile exports
in total exports was 11.04 per cent during April-July 2010, according to the Ministry of Textiles.
As per the Index of Industrial Production (IIP) data released by the Central Statistical
Organization (CSO), cotton textiles has registered a growth of 8.2 per cent during April-
September 2010-11, while wool, silk and man-made fibre textiles have registered a growth of 2.2
per cent while textile products including wearing apparel have registered a growth of 3 per cent.
As per a Ministry of Textiles press release dated November 2, 2010, India has the potential to
increase its textile and apparel share in the world trade from the current level of 4.5 per cent to 8
per cent and reach US$ 80 billion by 2020. Wels pun India, the flagship company of Wels pun
group was incorporated in the year 1985. Wels pun India Ltd is the largest producer of Terry
Towel in Asia and one of the 10 leading in the world, possessing a state-of-the-art, fully
integrated terry towel unit at Vapi, Gujarat. The Company's Plant with state-of-the-art
technology, has got ISO 9002 accreditation. Being an environment friendly manufacturing
process company. it has been awarded the OKOTEX certification. The Company transferred the
Spinning division with its assets and liabilities to Wels pun Cotton Yarn Ltd. WIL continues to
manufacture terry towels, but the yarn spinning is carried out by the new company - Wels pun
Cotton Yarn Ltd Ltd (WCYL). The demerger involved equity swapping in the ratio of 7:3. For
every 10 shares of WIL, shareholders were issued seven shares of WIL and three shares of
WCYL. American Pima Cotton in the manufacture of premium quality towels and above same
was registered trademark user of 'Egyptian Cotton' & 'Supima'.
1.3 Selection of the Industry/Organization
Selection of the company and industry
Poornima University (Department of Management) is the conscientious learning centre
where students at different levels prepare to meet the challenges and opportunities of the
21st century. It offers premier graduate program of Masters of Business Administration
(MBA) which requires the students to complete internship program. During the
internship, the students are required to prepare a project report on a topic relevant to the
work they were assigned during the internship.
An intern has to prepare project report during the internship period but the main objective
of the internship is to get the hands-on experience of the real world organization. It also
helps to develop the skills required to handle the day to day operation in an organization.
This will allow the students to be prepared for the upcoming corporate challenges by
experiencing real time working environment. Upon subsequent research to find the best
suitable organization to match both my major and area of interest, I selected the
Marketing Trainee of a company supremely known for its well defined quality services-
Welspun India Limited Lower Parel West, Mumbai
1.4 Duration and Location of the company
As my summer internship schedule was for sixty (60) days 8th June from 5th
August 2015 at Welspun India Limited the location of the company is Welspun
House Kamala City, Senapati Bapat Marg, Lower Parel West, and Mumbai-
400013 India.
Topic of Project is Home Textile Industry Analysis and Latest Innovation
Welspun India Limited.
Training schedule
Office timing: 9:30 am to 8.00 pm
Lunch timing: 2:00 pm to 2:30 pm
1.5 Training Program /Schedule
Home Textile Industry Analysis and Latest Innovation at Welspun India Limited, Mumbai
To Innovation on textile Industry Design, Cotton, Yarn and applied.
Project Included in Textile Incorporated in technology and new applied of Welspun India
Latest Innovation Analysis in Textile Industry Like this type of Project and site…
Kickstarters.com
Indiegogo.com
Angellist.com
Onevest.com
Fundable.com
Crowcube.com
Circleup.com
Crowdfunder.com
Welspunindia.com
Welspunsyntex.com
All Textile Project are observed and analysis by me and suitable and selected Relevant textile
Project of incorporate in bed sheet and pillow, carpet, rugs, bath robes, towels. Project are
modified by me and only accepting Relevant and incorporate project.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 18 million new jobs by the year 2014
The Indian textile industry contributes about 15 per cent to industrial production, 4 per cent to
the country's gross domestic product (GDP) and 35 per cent to the country’s export earnings,
according to the Annual Report 2014-15 of the Ministry of Textiles.
Welspun is a public company. Which provided the yarn and iron pipes business.
Welspun India Ltd. (WIL) started its activities in 1985 as Welspun Winilon Silk Mills Pvt. Ltd, a
synthetic yarn business which went on to become Welspun Polyesters (India) Ltd. and finally,
Welspun India Limited emerged in the year 1995. Today, WIL is Asia's largest and the 2nd
largest Terry Towel producers in the World. Welspun’s facilities are located in India (Anjar and
Vapi at Gujarat), Mexico, Portugal and in UK. The Company recently demerged its Sales &
Marketing and Investment divisions to two separate Companies - Welspun Global Brands Ltd.
and Welspun Investments Ltd respectively.
WIL is Asia 's largest and amongst the top 2 Terry Towel producers in the World. Business is
spread across continents and a distribution network in 32 countries, like U.S.A. , U.K, Canada ,
Australia , Italy , Sweden and France . 94% of the total products are exported.
Offers a variety of Products like Towels in different sizes and qualities, Bed linen using state of
the art technology and the best quality of Egyptian cotton, Bath Rugs and Bath Robes. Launched
organic products utilizing the benefits of Soya, Seaweed, milk and Bamboo. In order to give
impetus to the market share, the Company has embarked upon direct marketing. The Company
has set up a wholly owned subsidiary in the name of Wels pun USA Inc. in New York to focus
on the US markets. It has started using Egyptian Cotton Yarn & American Pima Cotton in the
manufacture of premium quality towels and above same was registered trademark user of
'Egyptian Cotton' & 'Supima'. The company has started direct marketing by way of 100%
subsidiary in USA and has made grounds for tie-ups with the best in the market for floating the
products in the market. The company chalked out a expansion plan by setting up a 20 looms at
an capital outlay of Rs. 35 corers which is under implementation and out of which 11 looms have
been installed and production has commenced. With this expansion the capacity has been
enhanced to 10800 MTPA. Products are Towels, bedsheet, bath rugs, bath robes,carpet, bedding,
terry towels, curtains. Welspun India Limited (WIL) is one of the leading home textile players
in the world, with a network across 32 countries. The Company offers the entire range of home
textile products providing a “one stop solution for Home Textiles” across the globe through its
modern state-of-the-art manufacturing facilities at Anjar and vapi in Gujarat.
1.6 Synopsis of the Project Report
The Textile Sector in India ranks next to Agriculture. Textile is one of India’s oldest industries
and has a formidable presence in the national economy in as much as it contributes to about 16
per cent of manufacturing value-addition, accounts for around one-third of our gross export
earnings and provides gainful employment to millions of people. The textile industry occupies a
unique place in our country. One of the earliest to come into existence in India, it accounts for
14% of the total Industrial production, contributes to nearly 30% of the total exports and is the
second largest employment generator after agriculture Welspun India Limited.
Textile Industry is providing one of the most basic needs of people and the holds importance;
maintaining sustained growth for improving quality of life. It has a unique position as a self-
reliant industry, from the production of raw materials to the delivery of finished products, with
substantial value-addition at each stage of processing; it is a major contribution to the country's
economy. This paper deals with structure, growth and size of the Indian textile industry, role of
textile industry in economy, key advantages of the industry, textile industry export and global
scenario and strength, weakness, opportunities and treats of the Indian textile industry.
A textile is the largest single industry in India (and amongst the biggest in the world), accounting
for about 20% of the total industrial production. It provides direct employment to around 20
million people. Textile and clothing exports account for one-third of the total value of exports
from the country.
There are 1,227 textile mills with a spinning capacity of about 29 million spindles. While yarn is
mostly produced in the mills, fabrics are produced in the powerloom and handloom sectors as
well. The Indian textile industry continues to be predominantly based on cotton, with about 65%
of raw materials consumed being cotton. The yearly output of cotton cloth was about 12.8 billion
m (about 52 billion ft). The manufacture of jute products (1.1 million metric tons) ranks next in
importance to cotton weaving. Textile is one of India’s oldest industries and has a formidable
presence in the national economy inasmuch as it contributes to about 14 per cent of
manufacturing value-addition, accounts for around one-third of our gross export earnings and
provides gainful employment to millions of people. They include cotton and jute growers,
artisans and weavers who are engaged in the organised as well as decentralised and household
sectors spread across the entire country.
The Indian textile industry is one of the largest in the world with a massive raw material and
textiles manufacturing base. Our economy is largely dependent on the textile manufacturing and
trade in addition to other major industries. About 27% of the foreign exchange earnings are on
account of export of textiles and clothing alone. The textiles and clothing sector contributes
about 14% to the industrial production and 3% to the gross domestic product of the country.
Around 8% of the total excise revenue collection is contributed by the textile industry. So much
so, the textile industry accounts for as large as 21% of the total employment generated in the
economy.
Around 35 million people are directly employed in the textile manufacturing activities. Indirect
employment including the manpower engaged in agricultural based raw-material production like
cotton and related trade and handling could be stated to be around another 60 million.
CHAPTER – 2
About Industry and organization
2.1 Introduction of the Industry & Company
Welspun India Limited (WIL) is one of the leading home textile players in the world, with a
network across 32 countries. The Company offers the entire range of home textile products
providing a “one stop solution for Home Textiles” across the globe through its modern state-of-
the-art manufacturing facilities at Anjar and vapi in Gujarat, India. Supplier to 14 of the Top 30
global Retailers, the company has marquee clients like Wall- Mart, J C Penny, Target and
Macy’s to name a few. Its product range covers the entire gamut of bedding, bath and kitchen
textile like bed sheets, Pillow cases, comforters, quilts, and mattress pads, pillow, to bath rugs,
towels and bath robes. Majority of these products are presented and sold in the key markets like
USA, Canada, UK, Europe and Japan, Hongkong. About 95% of WIL’s production is exported
to various countries across the world.
India Textile Industry is one of the leading textile industries in the world. Though was
predominantly unorganized industry even a few years back, but the scenario started changing
after the economic liberalization of Indian economy in 1991. The opening up of economy gave
the much-needed thrust to the Indian textile industry, which has now successfully become one of
the largest in the world.
India textile industry largely depends upon the textile manufacturing and export. It also plays a
major role in the economy of the country. India earns about 27% of its total foreign exchange
through textile exports. Further, the textile industry of India also contributes nearly 14% of the
total industrial production of the country. It also contributes around 3% to the GDP of the
country. India textile industry is also the largest in the country in terms of employment
generation. It not only generates jobs in its own industry, but also opens up scopes for the other
ancillary sectors. India textile industry currently generates employment to more than 35 million
people. It is also estimated that, the industry will generate 12 million new jobs by the year 2014.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
As a US$ 3 billion company, Welspun Group is one of India’s fastest growing conglomerates,
registered at a CAGR of 30% over the last decade. Welspun is a fully integrated player within
the Pipes, Plates & Coils and Home Textiles sector, while it also has a presence in the other
business verticals such as Steel, Infrastructure and Energy. As a globally recognised leader in the
fields of Line Pipes and Home Textiles, Welspun Group has captured a strong foothold in more
than 50 Countries, it employs over 24,000 people and has as many as 100,000+ shareholders.
Through a vast global footprint, the company has leveraged many business association with a
marquee of esteemed clients, especially within the Oil & Gas and Retail sectors where most
companies are listed in the Fortune 100. Among the group’s subsidiaries are Welspun USA,
Welspun Tubular LLC, Welspun Middle East and Welspun UK.
In the Line Pipe sector, Welspun has to its credit some of the most prestigious projects including
the world’s deepest pipeline project in the Gulf of Mexico, U.S.A; heaviest pipeline project in
the Persian Gulf; highest LNG pipeline project in Peru and longest pipeline project from Canada
to the US.
While in the Home Textiles sector, Welspun is the largest integrated towel manufacturer in Asia,
a leading supplier to 14 of the top 30 US retailers, and a global supplier offering the entire range
of products within the segment.
Welspun’s manufacturing base sits in its core facilities at Anjar, Gujarat, while other units are
diversified in different parts of India with one plant each in USA and Saudi Arabia.
Behind this rapid rise to prominence is a story of vision, foresight, planning and excellence. It is
this willingness to face challenges that has made Welspun a recognized name as the one who
pushes boundaries only to emerge victorious as a innovative solution provider that dares to
commit.
Welspun is proactively involved in a highly developed CSR programme which focus on the three
‘E's - Education, Empowerment & Health and Environment. With an aim to give back to the
society, the company has driven an entire campaign to empower the underprivileged and
establishing a sustainable business model that takes care of the environment. The social activities
aren’t just limited to high profile projects, in fact every Welspunite is encouraged to contribute to
the community in any small way they can.
Welspun India Ltd. (WIL) a Welspun Group company, started its activities in 1985 as Welspun
Winilon Silk Mills Pvt. Ltd, a synthetic yarn business which went on to become Welspun
Polyesters (India) Ltd. and finally, Welspun India Limited emerged in the year 1995.
The company offers a variety of products like towels in different sizes and qualities, bed linen
using state of the art technology and the best quality of Egyptian cotton. Launched organic
products utilizing the benefits of Soya, Seaweed, milk and Bamboo.
WIL is Asia 's largest and amongst the top 4 Terry Towel producers in the World. Its business is
spread across continents and a distribution network in 32 countries, like USA, UK, Canada,
Australia, Italy, Sweden and France. 94% of the total products are exported
The company is the preferred supplier to 14 out of top 20 retailers in the world. It endeavors to
reach the leadership position in each segment / sector of its product / service. The company is
committed to satisfy its customers by providing such quality product / service, which gives
highest value for money. Welspun believes that employees are its most important asset through
which it can reach the top in each category of its product / service. Therefore, the company will
emphasize on their continuous improvement through up gradation of relevant knowledge and
training.
Welspun Terry Towels with the inexhaustible range and the claim to produce the softest towels,
are engineered to the requirements of the consumer. Highly absorbent and long lasting towels are
produced in a range of colors, which state to defy imagination.
Today WIL is a $400 million company with manufacturing facilities in the US, UK, India,
Mexico and Portugal, which is expected to become a $1 billion company by the year 2010.
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel
producers in the World based in Mumbai, Maharashtra, India. It exports more than 94 per cent of
Certified Women’s Business Enterprise Award – Weconnect International
Innovation Award For Year – J C Penney
Best Corporate Social Responsibility Practices – World CSR Congress
2013 Supplier of the year – TESCO
Largest Producer, Largest Exporter – Made Ups & Home Textiles TV 18 – Textile Conclave
2013 – Brand India
Special Gold Trophy for highest exports of cotton Textiles – Texprocil
Vendor of the Year – Sears / K-Mart
Partners in Business Transformation – Sears / K-Mart
Welspun (BSE: 514162|NSE: WELSPUNIND) is Asia's largest and the 2nd largest Terry Towel producers in the World based inMumbai, Maharashtra, India.[1] It exports more than 94 per cent
of its towels to more than 34 countries. It exports more than 68 per cent of its production to the US, 23 per cent to Europe and the balance to Middle East, Australia, Mauritius. It supplies to 12
out of the top 20 retail chains in the world.
It was incorporated on 17 January 1985, as a Private Limited Company in the name of Welspun
Winilon Silk Mills Pvt. Ltd. atMumbai. It was established to manufacture Polyester filament
yarns (PFY) and texturised yarns (PTY). In 1995, the name changed from Welspun Polyster to
Welspun India Ltd.
The Textile industry in India traditionally, after agriculture, is the only industry that has
generated huge employment for both skilled and unskilled labor in textiles. The textile industry
continues to be the second largest employment generating sector in India. It offers direct
employment to over 35 million in the country.[1] The share of textiles in total exports was
11.04% during April–July 2010, as per the Ministry of Textiles. During 2009-2010, Indian
textiles industry was pegged at US$55 billion, 64% of which services domestic demand. In 2010,
To identify the factors which influence the Job satisfaction
of employees.
To observe the Human resource development in the Welspun
Textiles Limited at Corporate Office.
To suggest measures to improve the Satisfaction level of
Employees.
To main focus on Textile Innovation in technology, Design, yarn, materials, high quality
cotton material to applied in Welspun Textile.
Industrial Research on textile and infrastructure, by way of various sources and Reports.
Main Focus is to collection current data secondary and Innovation.
Recent changes in the global and domestic market in terms of supply and consumption.
Tracking of any new government policy and amendments for particular industries
And Industrial outlook and estimated growth.
New technology and innovation are applied in textile industry.
Other Project is print media and coverages the main objective is to find out the magnitude
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
4.2 Method of Research
RESEARCH DESIGN
In my research , Secondary research design have followed
DATA COLLECTION
Secondary data.
Secondary data is collected by websites textile Innovation
Sample Design and Size
Sample size is 100 employees
Sampling frame:
Sample frame = ALL Employees of different department at Corporate Office
Sampling technique
• Snowball Sampling.
• Convenience Sampling
Various Site to Innovatation Textile Industry
Kickstarters.com
Indiegogo.com
Angellist.com
Onevest.com
Fundable.com
Crowcube.com
Circleup.com
Crowdfunder.com
Welspunindia.com
Syntex.com
4.3 Type of Research
Research methodology Regarding the projects :-
Secondary Research in textile Innovation
New technology and innovation in textile industry.
Collection of the data is site is kickstarters.com.
Industrial Research on textile and infrastructure, by way of various sources and Reports.
Main focus is to collect current data.
Recent changes in the Global and Domestic market interms of supply and consumption.
Tracking of any new government Policy and aments for Particular
And Industrial outlook and Estimated Growth.
Then the data will included in the MB& A Report.
Other Project is print media and coverages the main objective is to find out the magnitute
of coverages of Welspun Group in various Publication, such as newspaper, magazines
and online.
4.4 Sampling Plan (containing method, size and unit)
Research Analysis of the project : -
The Global Economic overview, indian Economic overview ,Global Textile Industry and Trade,
Global Home Textile Market, indian Textile industry and outlook of how an entity has
performed in the past, its Financial condition, and its future prospects. In so doing, the MD & A
attempt to provide investors with complete, fair and balance information to help them new
innovation and textile products and decide to invest in an entity.
The sectionof company act 1956, this section contains a description of the year gone by and
some of the key factors that influenced the business of the company in the year inthat year , as
well as a fair and unbiased overview of the company’s past, present and future.
Collection of the data in textile industry in welspun products are with different innovation
analysis like site of the products.. kickstarter.com,
Indiegogo.com , Angel list.com, one vest.com. are these site to help ful of the collection of the
secondry data collection.
Secondary data on incorporated in textile industry and applied them new kind of innovation
products in textile industry of welspun india ltd.
Estimated share of India in World Exports
Year World textile
Export ($
Billion)
India’s Export
($Billion)
2012 708 31
2013 743.4 35.7
2014 780.6 41.1
2015 819.6 47.3
2016 860.6 54.4
2017 903.6 62.6
2018 948.8 72.1
2019 996.2 83.0
2020 1046.0 95.5
2021 1098.3 109.9
2022 1153.3 126.5
2023 1210.9 145.6
Raw Material : welspun India Ltd textile is a country where abundant good quality surplus
cotton is available and it is the second largest producer & net exporter of cotton and yarn
exporter globally. Other major suppliers like China, Pakistan and Turkey have higher cotton
imports than exports. This puts India at an advantage against other major exporters in term of
raw material availability and costs.
The sectionof company act 1956, this section contains a description of the year gone by and
some of the key factors that influenced the business of the company in the year inthat year , as
well as a fair and unbiased overview of the company’s past, present and future.
Collection of the data in textile industry in welspun products are with different innovation
analysis like site of the products.. kickstarter.com, Indiegogo.com , Angel list.com, one vest.com.
are these site to help ful of the collection of the secondry data collection.
Current capacity of welspun india limited…
WIL Products Unit
Current
Capacity
Production -
FY15
Spindles Nos
Yarn MT
50,000
Towels MT
50,000
50,852
Sheets mn Mtrs
60
58
Rugs MT
15,000
8,755
4.5 Data Analysis Technique to be used
Welspun India Ltd
Textile and Apparel Exporter
1.81% 1.61% 1.85%
2.87%2.58%
3.31%
3.60%
4.67%
37.07%
24.77%
15.86%
Pakistan
Indonesia
Korea
Vietnam
USA
Bangladesh
Turkey
India
China
Euripean
Others
Textile & Apparel Importers
The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure.
Value through Brands
1.80%3.34%
1.66%
5.27%
0.79%
0.16%
1.58% 1.41%
1.23%
0.81%
0.51%
14.67%
27.53%
39.22%
Canada
china
Russia
Japan
Indonesia
Pakistan
Korea
Vietnam
Turkey
Bangladesh
India
USA
European
others
CHAPTER – 5
DataAnalysis,Results&
Interpretation
5.1 Data Analysis & Results
INDIAN TEXTILE INDUSTRY: The Indian Textile Industry India ranked as the third largest
exporter, trailing European Union and China. In the global exports market of clothing, India
ranked as the fifth largest exporter, trailing Bangladesh, Hong kong, EU and China. India
accounts for 22% of the world’s installed capacity of spindleage and is one of the largest
exporters of yarn international market. It has second highest spindleage in the world after China,
highest loomage (including handlooms) in the world and contributes about 61% to the world
loomage.
Table : Growth of Textile Sector
Year Growth rate (%)
2006-07 10.1
2007-08 11.7
2008-09 7.5
2009-10 -5.7
2010-11 5.8
2011-12 -3.6
2012-13 7.3
2013-14 8.5
The Indian textile and apparel industry with a 5% global share of trade is at an inflection point,
driven by value addition and the domestic market present size, US$58 bn. India is the second –
highest cotton producer with a 22% global share, driven by strong backward linkages in
agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the
gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct
employment to over 35 million people. The textile sector is the second largest provider of
employment after agriculture and it plays a very vital role in the Industrial output, employment
generation and the export earning of the country.
5.2 Interpretation of Result
Global Home Textile Scenario
Market Size
Home textile market at US$45 bn
Bath towel and Bed linen constitute ~60%
Key Consumers
US , Europe and Japan are the largest consumers
Global demand split between US, Europe and Rest of the World
Key Producers
India , Pakistan and China are the largest producers
Account for 85% of cotton home textile trade to US
Global market share: China 35%; India 11%
India’s market share is higher in cotton home textiles
Gained foothold in LatAm, Central America and Ireland
Global Ecommerce – Tie-up with major portals in US, UK and India
Structural Changes in favour of India
Largest producer and 2nd largest exporter of cotton
Exporter of yarn
Competitive costs
Robust ecosystem for textiles
Democracy with stable government
Better environmental and labor law compliance
Major importer of cotton and yarn
Yuan appreciation
Losing export Competitiveness
Wage inflation
Rising power costs
Stricter environmental compliance
Focus on domestic consumption
Yarn capacity closures
Cotton Importer
Energy issues
Geopolitical issues
Compliance issues
5.3 Recommendations
Key Developments in FY 15
No.1 Home Textile exporter to the US for the third consecutive year
Increased vertical integration for yarn and fabric to ~70%
Launched a major campaign for ‘Spaces’ in India
Launched Brand ‘Spun” globally
Launched ‘Christy’ stores in China
Gained traction in hospitality business globally
Innovative products accounted for 31% of the revenue
Commissioned India’s ‘largest spinning facility under one roof’ at Anjar
Launched ‘Hygro’ branding campaign in the US
Gained foothold in LatAm, Central America and Ireland
Global Ecommerce – Tie-up with major portals in US, UK and India.
Global Client Recognitions in 2014-15
The Textile and clothing trade is expected to grow at a rate of 5% per annum over the next
decade and is expected to breach the US $ 1.3 trillion mark by the CY 2023 as shown in Figure
4.
Value through Brands
INDIAN TEXTILE INDUSTRY:
The Indian Textile Industry India ranked as the third largest exporter, trailing European Union
and China. In the global exports market of clothing, India ranked as the fifth largest exporter,
trailing Bangladesh, Hong kong, EU and China. India accounts for 22% of the world’s installed
capacity of spindleage and is one of the largest exporters of yarn international market. It has
second highest spindleage in the world after China, highest loomage (including handlooms) in
the world and contributes about 61% to the world loomage.
Table : Growth of Textile Sector
Year Growth rate (%)
2006-07 10.1
2007-08 11.7
2008-09 7.5
2009-10 -5.7
2010-11 5.8
2011-12 -3.6
2012-13 7.3
2013-14 8.5
The Indian textile and apparel industry with a 5% global share of trade is at an inflection point,
driven by value addition and the domestic market present size, US$58 bn. India is the second –
highest cotton producer with a 22% global share, driven by strong backward linkages in
agriculture. This sector contributes about 14 per cent to industrial production, 4 per cent to the
gross domestic product GDP, and 17 per cent to the country’s export earnings. It provides direct
employment to over 35 million people. The textile sector is the second largest provider of
employment after agriculture and it plays a very vital role in the Industrial output, employment
generation and the export earning of the country.
Global Home Textile Scenario
Market Size
Home textile market at US$45 bn
Bath towel and Bed linen constitute ~60%
Key Consumers
US , Europe and Japan are the largest consumers
Global demand split between US, Europe and Rest of the World
Key Producers
India , Pakistan and China are the largest producers
Account for 85% of cotton home textile trade to US
Global market share: China 35%; India 11%
India’s market share is higher in cotton home textiles
Structural Changes in favour of India
Largest producer and 2nd largest exporter of cotton
Exporter of yarn
Competitive costs
Robust ecosystem for textiles
Democracy with stable government
Better environmental and labor law compliance
Major importer of cotton and yarn
Yuan appreciation
Losing export Competitiveness
Wage inflation
Rising power costs
Stricter environmental compliance
Focus on domestic consumption
Yarn capacity closures
Cotton Importer
Energy issues
Geopolitical issues
Compliance issues
Key Developments in FY 15
No.1 Home Textile exporter to the US for the third consecutive year
Increased vertical integration for yarn and fabric to ~70%
Launched a major campaign for ‘Spaces’ in India
Launched Brand ‘Spun” globally
Launched ‘Christy’ stores in China
Gained traction in hospitality business globally
Innovative products accounted for 31% of the revenue
Commissioned India’s ‘largest spinning facility under one roof’ at Anjar
Launched ‘Hygro’ branding campaign in the US
Gained foothold in LatAm, Central America and Ireland
Global Ecommerce – Tie-up with major portals in US, UK and India
Global Client Recognitions in 2014-15
Target Partner Award of Excellence for performance in 2014
Macy’s 5 Star Vendor Award for performance in 2014
Sheridan – Best Supplier Award for performance in 2014
ASDA Self Testing Certification, April 2015
Kohl’s Self Testing Certification
JCPenney –Innovation Award for year 2013
Texprocil : Highest Global Exports – Special Gold 2013-14
ECGC D&B - Best Trader Exporter, Indian Exporter Award’14
ASDA George Home
Best Product Quality award for Egyptian Nanospun Towel
Green Manufacturing Excellence Award Green Believers Award 2014 by Frost &
Sullivan
Macy’s Global Citizen Award for CSR for 2014.
Golden Peacock : Environment Management Award 2014
World CSR Congress - Global CSR Excellence & Leadership
Best Corporate Social Responsibility Practices 2013
Leadership: Focus and Excellence
A differentiated End-to-end Solutions Provider in Home Textiles
Widest product range in the Home Textiles segment
Bath Bedding Flooring
Towels Sheets Carpets
Bath robes TOB Rugs
Basic and Fashion Bedding
Uniquely positioned for cross-selling due to Customer reach, Competitive manufacturing
and Global delivery model empowering higher wallet share
Strong track record of customer satisfaction and repeat business from them; 80% revenue
from replenishment
Wide product range in Home textiles
Welspun Project on Financial overview
Key financial highlights of FY15
Achieved highest annual sales and profitability in the Company’s history. Crossed Rs. 50 bn milestone for revenue and Rs. 5 bnmilestone for PAT Operating EBITDA margin at 24.0%; PAT margin at 10.2%
Long Term Credit Rating improved two notches to AA- by FITCH Positive free cash flows after meeting capex requirements
Tighter working capital control reduces cash conversion cycle to 59 days from 67 days.
Income Statement – Strong improvement
Consistent improvement in financial performance
5.4 BRANDS OF WELSPUN INDIA LTD.
BRANDS OF WELSPUN INDIA LTD.
Mass premium brand with presence in India and Middle East
Footprint of over 200 shop-in-shop outlets and distribution
Mass brand presence via mass retailers; also growing via distributor network
Largest terry towel brand in the UK with growing presence in China and the Middle East
Present in over 40 retailers within UK
Also present in USA and seeing aggressive growth in e-commerce
Mass brand in the UK with a focus on bedding
Growing aggressively in affordable fashion
Suppliers of the Wimbledon towels
A souvenir that even the star tennis players covet
License holder of the Rugby World Cup 2015 towels
Licensed the Amy Butler range of home products for the US business with a special
focus on e-commerce
Launched own brand of luxury linen in the US via e-commerce partners
Licensed the Annie Phillip brand for floor coverings in US, UK and India
Branding our Innovation
Launching nation-wide campaign in the US to introduce patented Hygrocotton technology to
consumers.
First ever such campaign in textiles in the past 15 years
Value through Brands
Strong growth expected in the branded category, especially in India
Expansion of Christy into geographies such as USA, China and Middle East
Increased penetration of Spaces and Welhome through shop-in-shop and e-commerce
Very low capex and risk
India – Growth of branded products at ~40% CAGR over a period of 2 years
Global – Growth of branded products currently at ~11% of consolidated sales
Latest Innovation Analysis in Textile Industry Like this type of Project and site…
Kickstarters.com
Indiegogo.com
Angellist.com
Onevest.com
Fundable.com
Crowcube.com
Circleup.com
Crowdfunder.com
5.5 SUGGESTIONS AND FINDINGS
Company needs to revise the pay scale of the employees.
Timely and adequate increments should be there for the employees.
Organization should provide better Housing, Retirement benefits, Educational