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Sascha Pallenberg email: [email protected] Twitter: @sascha_p Google+: gplus.to/pallenberg Netbooknews.com .de soon: Mobilegeeks.com .de
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Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Jan 12, 2015

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Page 1: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Sascha Pallenberg

email: [email protected]: @sascha_p

Google+: gplus.to/pallenberg

Netbooknews.com .de

soon:

Mobilegeeks.com .de

Page 2: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?
Page 3: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?
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The history of the tablet pc

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2010

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2006

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2004

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1994

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1973

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1526 A.D.

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1968

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“we have always been shameless about stealing great ideas”

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1989

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Tablet Market 2011

DisplaySearch Quarterly Mobile PC Shipment and Forecast Report

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Tablet Market 2011

DisplaySearch Quarterly Mobile PC Shipment and Forecast Report

Whitebox Makers Second Highest in Global Tablet PC Market Behind Apple

Page 26: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Tablet Market 2011

DisplaySearch Quarterly Mobile PC Shipment and Forecast Report Whitebox Makers Second Highest in Global Tablet PC Market Behind Apple

Whitebox Tablet PC Shipment Growth Over 230% Q/Q in Q1’11

Page 27: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Tablet Market 2011

DisplaySearch Quarterly Mobile PC Shipment and Forecast Report Whitebox Makers Second Highest in Global Tablet PC Market Behind Apple

Whitebox Tablet PC Shipment Growth Over 230% Q/Q in Q1’11 Apple remains the leader in the tablet PC market with a 54% share

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Tablet Market 2011

ca. 45 – 50 Mio iPads

ca. 25 – 30 Mio Android Tablets

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Tablet Market 2011

ca. 45 – 50 Mio iPads

ca. 25 – 30 Mio Android Tablets ca. 5 Mio Kindle Fire

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Tablet Market 2011

ca. 45 – 50 Mio iPads

ca. 25 – 30 Mio Android Tablets ca. 5 Mio Kindle Fire

ca. 5 Mio Premium Brand Tablets (Acer, ASUS, Motorola, Samsung...)

Page 31: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Tablet Market 2011

ca. 45 – 50 Mio iPads

ca. 25 – 30 Mio Android Tablets ca. 5 Mio Kindle Fire

ca. 5 Mio Premium Brand Tablets (Acer, ASUS, Motorola, Samsung...)

ca. 20 Mio White Box Tablets!

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Tablets 2011

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Tablets 2012

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SoCs 2011

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SoCs 2012

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One more thing...

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Lowcost tablets are the most disruptive devices of the decade!

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7-inch 800x480

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7-inch 800x480

1.2Ghz Cortex-A9

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7-inch 800x480

1.2Ghz Cortex-A9 Mali 400 GPU

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7-inch 800x480

1.2Ghz Cortex-A9 Mali 400 GPU

512MB RAM/4GB Flash

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7-inch 800x480

1.2Ghz Cortex-A9 Mali 400 GPU

512MB RAM/4GB Flash

HDMI Out (1080p)

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7-inch 800x480

1.2Ghz Cortex-A9 Mali 400 GPU

512MB RAM/4GB Flash

HDMI Out (1080p)

$60!

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Lowcost tablets are the most disruptive devices of the decade!

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Lowcost tablets are the most disruptive devices of the decade!

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Lowcost tablets are the most disruptive devices of the decade!

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Lowcost tablets are the most disruptive devices of the decade!

Page 54: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Lowcost tablets are the most disruptive devices of the decade!

Page 55: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Lowcost tablets are the most disruptive devices of the decade!

Page 56: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Lowcost tablets are the most disruptive devices of the decade!

Page 57: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Lowcost tablets are the most disruptive devices of the decade!

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And they will all run on

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What about the patent war?

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Page 61: Sascha Pallenberg: Gaming, Tablets, Fragmentation: What's ahead in the Android Market?

Best of Florian Mueller

"As a European consumer, I don't want to be held hostage by companies that use industry standards as a nuclear weapon and restrict choice" (Mueller on Motorola)

"Today's ruling is significant bad news for Android at large, and Google," "Today's ruling … show that the noose keeps tightening around Android's neck in many ways." (Mueller after Motorola lost the “Slide to Unlock” trial against Apple)

“almost all smartphone-related patent litigation involves Android, and Android is on the losing track by objective standards” (Mueller on Google+)

“I am sure that we will have to pay at least a $100 licence fee for every Android device in the near future” (Mueller in the Stern magazine)

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Last but not least...

“Courts around the world are banning Android devices and dismissing counterclaims -- I let the judges speak for me. They validate what I say”

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Let's stay with the facts

Not a single Android device got banned because of Android!

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Gaming Drives Android Sales

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Gaming Drives Android Sales

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Gaming Drives Android Sales

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Gaming Drives Android Sales

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Gaming Drives Android Sales

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Top Android Apps Germany

10 of the Top 20 paid apps are games

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Top Android Apps Germany

10 of the top 20 paid apps are games 10 of the top 20 free apps are games

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But what about fragmentation?

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Predictions for 2012

Android tablets will outsell the Apple iPad by the end of 2012

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Predictions for 2012

Android tablets will outsell the Apple iPad by the end of 2012

Over 1.2 mio Android activiations a day by the end of 2012

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Predictions for 2012

Android tablets will outsell the Apple iPad by the end of 2012

Over 1.2 mio Android activiations a day by the end of 2012 Android will stay free!

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Q & AGoogle+: gplus.to/pallenberg