SAP HANA® Cloud Platform Introduction

SAP HANA® Cloud Platform Introduction

Customer Referencesby Industry

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Customer Referencesby Alphabetical Order

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SAP HANA® Cloud Platform is an in-memory cloud platform for today’s increasingly networked, mobile, social, and data-driven world. With flexible subscription models and optional services for apps, database, and infrastructure, it provides instant access to the full power of SAP HANA in the cloud. As the only cloud platform built on the SAP HANA platform, it powers the real-time applications you need to succeed in business today.

SAP HANA Cloud Platform is packed with features that let you rapidly build, deploy, and manage cloud-based enterprise applications that complement and extend your SAP® or non-SAP solutions, either on premise or in the cloud. Mobile-ready Web and portal applications bring together unstructured and structured business and social content with minimal IT involvement and disruption to existing systems.

With SAP HANA Cloud Platform, you can: Rapidly build and deploy applications in the cloud for

quicker time to value. Extend and integrate business processes to the cloud for

greater agility. Instantly analyze and respond with real-time apps that

enable you to succeed in the window of opportunity. Build mobile ready, feature-rich applications to drive

productivity and customer satisfaction.

SAP HANA Cloud Platform is packed with features that enable the real-time, secure applications required to succeed in today’s always-on, mobile, social, and data driven world. It includes support for integration, analytics, mobile, portals and collaboration.

Build New and Extend Existing Applications in the Cloud

www.sap.com/hana-cloud

Public ServicesIntroduction Industrial Machinery and Components

Professional Services

Sports and Entertainment

Consumer Products

Discrete Manufacturing

Financial Services

http://www.sap.com/hana-cloud


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SAP HANA Cloud Platform uses the real-time, in-memory computing technology and embedded analytics of the SAP HANA database, enabling the kinds of applications not possible on other business platforms. These include analytical and transactional apps; Big Data, text, and predictive solutions; and data exploration applications. And because SAP manages the platform operations (including patches and upgrades), SAP HANA Cloud Platform can reduce the cost of developing and deploying cloud applications. No up-front capital investment in hardware or software is required; you can get started cost-effectively and reduce overall risk.

SAP HANA Cloud Platform facilitates secure integration with on-premise systems running software from SAP and other vendors. Using services from SAP HANA Cloud Platform, such as the connectivity service, applications can establish secure, point-to-point connections to SAP HANA.

Applications built with SAP HANA Cloud Platform support interfaces to enable integration with other cloud-based applications – such as SAP SuccessFactors® solutions – to build loosely coupled applications that extend the value of SAP and non-SAP enterprise solutions, whether they are running on premise or in the cloud.

The Power of SAP HANA with the Flexibility of the Cloud

Support for open programming standards provides a low barrier to entry, making you and your developers productive from the start in building enterprise applications that can integrate with any SAP or non-SAP solution. No new coding skills are required. SAP HANA Cloud Platform is certified at the latest industry cloud standards and operated by SAP. The applications can run in SAP HANA directly or in the JAVA runtime environment.

SAP HANA Cloud Platform is all you need to build, extend, and run next-generation applications in today’s personalized, mobile, real-time, always-on, collaborative, social world.

www.sap.com/hana-cloud




Consumer Products


Financial Services

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17 Dutch SAP User Group (VNSG)


20 OPAL – Operational Analytics UG

15 Accenture Software

22 EarlySense

Public Services

Customer Referencesby Industry

31 National Football League(NFL)

Consumer Products06 Groupe Danone

18 EnterpriseJungle

19 In Mind Computing

30 Aachen Laurensberger Rennverein e. V.

23 Hamburg Port Authority

25 Heidelberg University Hospital

28 Roche Diabetes Care

Industrial Machinery and Components

Discrete Manufacturing08 GENBAND Inc.

12 STILL GmbH

11 Siemens AG

13 The Timken Company

33 STG Sailing Team Germany GmbH

09 SAP SE

Financial Services 10 Live Oak Banking Company




Consumer Products


Financial Services

21 ZS Associates Inc.

29 State of Indiana

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Customer Referencesby Alphabetical Order

06 Groupe Danone

23 Hamburg Port Authority

15 Accenture Software

17 Dutch SAP User Group (VNSG) 20 OPAL – Operational Analytics UG

10 Live Oak Banking Company

31 National Football League (NFL)

09 SAP SE

30 Aachen Laurensberger Rennverein e. V.

08 GENBAND Inc.

19 In Mind Computing

22 EarlySense

25 Heidelberg University Hospital

28 Roche Diabetes Care

12 STILL GmbH

13 The Timken Company

11 Siemens AG

33 STG Sailing Team Germany GmbH




Consumer Products


Financial Services

18 EnterpriseJungle

21 ZS Associates Inc.

29 State of Indiana

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Danone: Improving South African Call Center Operations with SAP HANA® Cloud Platform

CompanyGroupe Danone

Headquarters Paris, France

IndustryConsumer products

Products and ServicesFresh dairy products, bottled water, baby food, and medical nutrition products

Employees102,401 (2012)

Revenue€20.87 billion (2012)

Web Site www.danone.com

Objectives Improve call-center order management at Danone South Africa Deploy a user-friendly business-to-employee application on a very low

budget and with minimal up-front investment Expand application usage to additional call centers, including those

managed by third parties

Why SAP HANA® Cloud Platform Fast deployment and integration with existing SAP® software systems Robust data security and identity management tools Ease of upgrade and expansion to other areas of the business Integration and interface with softphone devices

Benefits Successful rollout and launch with a short learning curve, resulting in

100% user satisfaction Fast development process using the UI development toolkit for

HTML5 that resulted in the project being completed early and under budget

Ability to quickly deploy at additional call centers Ease of integration with on-premise, back-end systems Straightforward authentication using single sign-on and Security

Assertion Markup Language (SAML)

“With SAP HANA Cloud Platform, we can quickly develop beautiful, user-friendly applications that are opening new opportunities to connect our consumers directly to our back-end systems. And the SAP HANA database will help us analyze this data later on.”Ralf Steinbach, Director Software Architecture, Group Danone

StreamlinedCall center operations

SecureData with controlled access

FastRollout with low overhead

HighUser satisfaction, thanks to a user-friendly interface




Consumer Products


Financial Services

http://www.danone.com/

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Danone: Improving South African Call Center Operations with SAP HANA® Cloud Platform




Consumer Products


Financial Services

http://www.sap.com/asset/detail.2013-09-sep.danone-sap-hana-ctv-mp4.html

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GENBAND: Transforming Customer Experiences with SAP HANA® Cloud Platform

Company GENBAND Inc.

HeadquartersFrisco, Texas

IndustryTechnology

Products and ServicesCommunications software including application and client platforms, unified messaging, video conferencing, call controllers, and media and wireless access gateways

Web Site www.genband.com

PartnerDeloitte Digitalwww.deloittedigital.com

Business challenges Enhance the customer and partner experiences Improve service-desk operations to meet and exceed service-level

agreements Reduce licensing fees and operational costs

Technical implementation• Built enterprise “Portal of Everything” using SAP HANA® Cloud Portal,

a component of SAP HANA Cloud Platform• Deployed the SAP Cloud for Customer solution to provide better

functionality and greater insight into customer status and the incident tracking process

• Partnered with Deloitte Digital to implement the enterprise portal

Key benefits• Significantly reduced service-desk ticket volume while increasing agent

productivity• Adopted a cloud platform that is robust, flexible, and cost-effective to

meet short- and long-term company objectives• Improved the customer relationship management system, contributing

to a better customer experience

25%Decrease in total cost of ownership

20%Productivity increase for help-desk agents

8 weeksTo build an integrated portal solution

“SAP HANA Cloud Platform produced an immediate ROI within weeks of going live with the service-desk portal.”Craig Parker, Senior Director, Cloud Applications and Enterprise Architecture, GENBAND Inc.




Consumer Products


Financial Services

http://www.genband.com/

http://www.deloittedigital.com/

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SAP Runs SAP: Rapidly Deploying 30 Applications for Over 74,000 Employees with SAP HANA® Cloud Platform

CompanySAP SE

HeadquartersWalldorf, Germany

IndustryHigh tech – information technology

Products and ServicesBusiness software

Employees74,000

Revenue€16.82 billion

Web Site www.sap.com

Objectives Accelerate and streamline delivery of new corporate applications to

employees Increase employee productivity through simplified access to corporate

applications over public networks Reduce development and operating costs by standardizing and

simplifying the provisioning of new applications

Technical implementation Developed and deployed 30 key IT applications on SAP HANA®

Cloud Platform, including the SAP Mobile Documents mobile app, standard and custom SAP Fiori® apps, an instant messaging platform,and a share-economy solution in the cloud

Used central services of SAP HANA Cloud Platform, such as push notifications, usage tracking, a crash-log collection framework, and mobile services, for fast development and productive deployment in the cloud

Benefits Fast delivery of innovative, productivity-enhancing applications to

employees, who use their own or corporate devices with browsers or native clients

Lower platform operating costs, thanks to the simple provisioning of accounts and resources as well as central platform updates

Greater employee productivity by enabling users to access corporateapplications anywhere on any device

AcceleratedDelivery of new applications –from idea to productive usage within as little as one day

IncreasedEmployee productivity through simplified access to corporate applications

LoweredTotal cost of ownership by 300% through a standard platform architecture and central updates

“SAP’s entire enterprise mobility strategy runs on SAP HANA Cloud Platform, so we are a front-runner for this technology, making our entire workforce mobile through the cloud. We have been thoroughly impressed with SAP HANA Cloud Platform from the beginning and have created our applications in record time.”Thomas Saueressig, SVP and Global Head of IT Services, SAP SE




Consumer Products


Financial Services

http://www.sap.com/

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Live Oak Bank: Making Faster, Better Decisions withReal-Time Information Using SAP® Cloud for Analytics

CompanyLive Oak Banking Company

HeadquartersWilmington, North Carolina

IndustryBanking

Products and ServicesLoans, deposits, and trusts

Employees379

Revenue~US$95 million

Web Site www.liveoakbank.com

Objectives Empower decision makers with real-time analytics Enable full transparency and collaboration in planning and budgeting

processes to improve communication and decision making Automate planning and budgeting processes with a solution that can

scale to keep pace with growth

Why SAP Strong collaborative capabilities of the SAP® Cloud for Analytics solution Cloud-based subscription service built on SAP HANA® Cloud Platform to

enable real-time answers Intuitive solution for all users: analysts, management, and board

members

Resolution Fully transparent budget cycle Embedded analytics for clear visualization Flexible process modeling that can support the planning needs of a

growing company

Future plans Use technology and analytics to uncover opportunities to grow in new

and existing markets without major investments in tools or personnel Update board members and management teams in a more impactful

manner

GreaterTransparency into a more streamlined budgeting process

SimplerProcesses to support growth

IncreasedTime available to provide customers with quality service and business advice

“SAP Cloud for Analytics was transformational. It allows real-time updates to our plans, collaboration across the organization, advanced analytics, and one-click visualization. The end-user experience was well received from our leadership team to our analysts.”Stephen Hayes, Analytics Manager, Live Oak Banking Company




Consumer Products


Financial Services

http://www.liveoakbank.com/

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Siemens AG: Helping Customers Generate New Revenue Streams with HANA Cloud Platform

Public ServicesIntroduction Industrial Machineryand Components



Consumer Products


Financial Services

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STILL GmbH: Stacking Goods with SAP HANA®

Cloud Platform for the Internet of Things




Consumer Products


Financial Services

http://www.sap.com/asset/detail.2015-04-apr.still-iot-hana-cloud-platform-ctv-mp4.html

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The Timken Company: Improving Data Quality and Compliance with SAP HANA® Cloud Platform

CompanyThe Timken Company

Headquarters North Canton, Ohio

IndustryIndustrial machinery and components

Products and ServicesPower transmission products and related services

Employees17,000 (2014)

Revenue or BudgetUS$3 billion (2013 – excludes Timken Steel Corporation)

Web Site www.timken.com

PartnerAccenturewww.accenture.com

Objectives Assure accuracy and confidence of core human capital management

data, especially during a core company transformation, to make talent-driven business decisions

Allow flexibility in the core operating model while continuing to sustain data integrity

Increase compliance with data accuracy requirements and reduce risk to the organization

Why SAP and Accenture SAP HANA® Cloud Platform, extension package for SAP®

SuccessFactors®, which provides customization for SAP SuccessFactors Employee Central solutions, along with scalability and security

HR Audit and Compliance as-a-service from Accenture, which helps ensure clean data and establishes a strong foundation for analytics

SAP and Accenture providing a proven and trusted partnership for rapid software implementations and ongoing guidance and support

Benefits Greater confidence in company data, enabling a more proactive

approach to using data on an ongoing basis Fewer resources required to report across multiple data sets Greater IT agility and flexibility, including more-efficient use of IT

resources

“The strategic partnering that we already had in place with SAP and Accenture allowed us to implement SAP HANA Cloud Platform and Accenture’s HR Audit and Compliance as-a-service quite seamlessly. We were able to configure it very quickly and get it up and running in just a matter of days. Now when our colleagues look at analytical information to develop trends, they are confident that the data underneath is correct, accurate, and timelyMary Kosita, Global Leader – Learning and Development Administrative Operations, The Timken Company

ConfidentData that is consistently accurate and up-to-date

EfficientAgility that makes better use of IT resources

EmpoweredHR that can take command of its own data and reporting without reliance on IT




Consumer Products


Financial Services

http://www.timken.com/

http://www.accenture.com/

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The Timken Company: Improving Data Quality and Compliance with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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Accenture: Improving HR Solution Offerings with SAP HANA® Cloud Platform

PartnerAccenture Software

LocationDublin, Ireland

IndustryProfessional services

Products and ServicesGlobal management consulting,technology services, business process outsourcing, software

Employees275,000 (2013 – worldwide)

RevenueUS$28.6 billion (2013 – worldwide)

Web Site www.accenture.com/hcmsoftware

Objectives for customers Reconcile inconsistent human capital management (HCM) data Improve auditing capabilities Provide fast, efficient resolution of data across hybrid environments Standardize and tailor data governance rules

Why partner with SAP SAP HANA Cloud Platform, extension package for SAP®

SuccessFactors®, provides high scalability and elasticity for Accenture HR Audit and Compliance as-a-service

Integration with SAP SuccessFactors on-premise and cloud solutions Rapid deployment Accurate and consistent reporting

Benefits for customers Lower total cost of ownership, thanks to enhanced compliance and

fewer errors Faster time to value Business agility through optimized HR processes and services Fewer payroll issues and less employee frustration Better use of time for functional subject-matter experts Greater accuracy and consistency in reporting

“Many companies operate in a hybrid environment, with systems located both on premise and in the cloud. Delivering Accenture HR Audit and Compliance as-a-service using SAP HANA Cloud Platform helps our clients complete accurate audit and compliance reporting no matter where their data is hosted. It simplifies the entire process and helps reduce costly errors.” Jim Astorian, Senior Managing Director, Accenture Software

FirstSolution on SAP HANA Cloud Platform that enables clients to optimize check processes

FasterTime to value

GreaterBusiness agility through optimized HR

LowerTotal cost of ownership




Consumer Products


Financial Services

http://www.accenture.com/hcmsoftware

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Accenture: Improving HR Solution Offerings with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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VNSG: Enhancing the VNSG Congress Experience with SAP HANA® Cloud Platform

OrganizationDutch SAP User Group (VNSG)

HeadquartersDen Bosch, The Netherlands

IndustryProfessional services

Products and ServicesSAP user group to support conference attendees, applications for information, and sharing and reporting

Members>900

Web Site www.vnsg.nl

Objectives Deploy a single user-friendly app to support over 1,500 congress

attendees using a variety of mobile devices and operating systems Provide the congress program, personal agendas, and speaker and

sponsor information Integrate with professional social media networks Enable reporting on event data and visitor feedback

Resolution Maintained event data from the app on SAP HANA® Cloud Platform Doubled the platform capacity during the event to optimize

performance

Benefits Consistent, user-friendly experience across multiple platforms Easily accessible data for real-time event information, analytics, and

more Integration with SAP® and non-SAP software systems, such as

professional social media tools High-performing application, resulting in high customer satisfaction

“With the VNSG Congress App supported by SAP HANA Cloud Platform, we have met the challenge from our members. We now have an easy-to-use app suitable for desktop, tablet, and smartphone. With this eventapp, VNSG is ready for the mobile future.”Rob van der Marck, Managing Director, Dutch SAP User Group (VNSG)

FastReal-time access to eventinformation

SimpleUser-friendly interface, resulting in high user satisfaction

ScalableIncreased capacity midevent to accommodate increased usage




Consumer Products


Financial Services

http://www.vnsg.nl/

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EnterpriseJungle: Building Expert Networks with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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In Mind Computing: Optimizing the Sales Process with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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OPAL: Improving Forecasting for Business Customers with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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ZS Associates: Improving Employee Data Quality and Compliance with SAP HANA® Cloud Platform

CompanyZS Associates Inc.

HeadquartersEvanston, Illinois

IndustriesProfessional services

Products and ServicesConsulting, operations, andtechnology services for salesand marketing solutions

Employees5,000

RevenueBetween US$500 million and US$1 billion

Web Sitewww.zsassociates.com

PartnerAccenturewww.accenture.com

Objectives• Assure accuracy and confidence of core human capital management data,

especially during a core company transformation • Allow flexibility in the core operating model while sustaining data integrity • Increase compliance with data accuracy requirements and reduce risk to

the organization

Why SAP• User of the SAP® ERP application and SAP SuccessFactors® solutions • Proven and trusted partnership with Accenture for rapid software

implementations and ongoing guidance and support • Cloud-based IT platform that provides scalability and security for

HR operations

Resolution• Extended the SAP SuccessFactors Employee Central solution with

SAP HANA® Cloud Platform • Deployed Accenture HR Audit and Compliance as a service to help ensure

clean data and establish a strong foundation for analytics

Benefits• Ability to easily audit and correct data • Greater confidence in company data, enabling a more proactive approach

to using data on an ongoing basis • Fewer resources required to report across multiple data sets • Greater IT agility and flexibility

“Accenture HR Audit and Compliance on SAP HANA Cloud Platform provides an excellent app for accessing SAP SuccessFactors Employee Central. It helps us identify and address our data quality issues quickly and efficiently.”Julie Billingsley, Principal, ZS Associates Inc.

ConfidenceIn data that is consistently accurate and up-to-date

EfficiencyEnabled by agile IT that makes better use of resources

EmpowermentOf HR to take command of data and reporting without reliance on IT




Consumer Products


Financial Services

http://www.zsassociates.com/

http://www.accenture.com/

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EarlySense: Moving into the Personal Care Environment with the Help of SAP HANA® Cloud Platform




Consumer Products


Financial Services

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Hamburg Port Authority: Doubling Cargo Handling Capacity with Optimized Logistics Using SAP HANA® Cloud Platform

OrganizationHamburg Port Authority (HPA) Anstalt öffentlichen Rechts

HeadquartersHamburg, Germany

IndustryTravel and transportation

Products and ServicesPort management anddevelopment

Employees1,808 (2013)

Revenue€280.68 billion (2013)

Web Site www.hamburg-port-authority.de

Objectives Real-time information exchange Greater cargo handling speed and capacity Interconnected infrastructure to extend the port’s lifetime, offer new

services, and transport goods more safely and effectively

Why SAPSAP HANA® Cloud Platform to enable real-time processing of and role-based access to unstructured data

Benefits Built the smartPORT logistics platform using SAP HANA Cloud

Platform to connect supply chains end to end Worked with T-Systems to integrate telematics, upgrade mobile

terminal devices, and build geofences for communication integration Implemented a DAKOSY logistics solution Connected the entire port supply chain, providing everyone with

complete traffic information Enabled graphic representations of truck positions and infrastructure

status

Future plans Onboard more partners to the platform Extend services and sales promotions for smartPORT to external

partners Enable container depots and chassis lessors to be emptied

“The smartPORT logistics platform running on SAP HANA Cloud Platform has allowed us to double cargo handling capacity. The more partners that participate, the more effectively the port will run.” Sascha Westermann, Head of Intermodales, IT Traffic Management, Hamburg Port Authority (HPA) Anstalt öffentlichen Rechts

5–10 minutesDriving saved per truck and tour, equaling 5,000 hours per day over 40,000 trips

2xIncrease in cargo handling in the Port of Hamburg

IncreasedThroughput for freight forwarders

ReducedWait time for truck drivers




Consumer Products


Financial Services

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Hamburg Port Authority: Doubling Cargo Handling Capacity with Optimized Logistics Using SAP HANA® Cloud Platform




Consumer Products


Financial Services

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Heidelberg University Hospital: Digitizing Cervical Cancer Screening Results with SAP HANA® Cloud Platform

OrganizationHeidelberg University Hospital

LocationHeidelberg, Germany

IndustryHealthcare

Products and ServicesPatient care, research, and teaching

Employees10,149

Web Site www.heidelberg-university-hospital.com

Objectives Test a specific method of detecting cervical cancer promoted by the

Emerging Technologies in Cervical Cancer Screening (ETiCCS) project Move from paper-based processes to a cloud-based app in order to

accelerate cervical cancer screening, detection, and treatment Introduce digital documentation

Why SAP Software design that enhances the user experience and increases user

productivity Inclusion of end-user input in software and user interface research Delivery of an implemented prototype

Resolution Had designers from the Design and Co-Innovation Center team from

SAP conduct on-site user research, design an app for recruiters and nurses, and develop a prototype with seven roles in close collaboration with the SAP Custom Development organization

Took advantage of Intel sponsorship for deployment on 10 Fujitsu tablet PCs of a solution based on SAP HANA® Cloud Platform

Implemented the local portion of the tablet solution to run in offline mode with synchronization with the cloud through a USB stick twice a day

BenefitsHelped to save women's lives through the collection, exchange, and remote access of data by users working in a multitude of roles locally and globally

ReducedPaper trail thanks to digital documentation

FasterAvailability of valid test results in Heidelberg

BroaderRange of experts viewing screening results thanks to remote, real-time monitoring using a cloud-based solution

“This approach can really revolutionize the work that healthcare facilities are doing, particularly in remote areas in Africa.”Hermann Bussmann, Medical Director, ETiCCS Project Lead, Institute of Pathology, Heidelberg University Hospital




Consumer Products


Financial Services

http://www.heidelberg-university-hospital.com/

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Heidelberg University Hospital: Digitizing Cervical Cancer Screening Results with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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Heidelberg University Hospital: Monitoring Assists Healthy Pregnancy with SAP HANA® Cloud Platform




Consumer Products


Financial Services

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Roche Diabetes Care: Using SAP HANA® Cloud Platform to Create an App for Personalized Health Management




Consumer Products


Financial Services

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State of Indiana: Combating Drug Abuse Using SAP®

Predictive Analytics with the SAP HANA® Platform

OrganizationState of Indiana

LocationIndianapolis

IndustryPublic sector

Products and ServicesLegislation, regulation, citizen services

Employees28,000

BudgetUS$30 billion

Web Sitewww.in.gov

Objectives• Combine data in new ways to gain insight into trends • Conduct a study to better understand reasons for the state’s drug abuse

crisis • Visualize issues and use prediction to understand drug use change over time

Why SAPAnalytics solutions that provide the insight and analysis needed by the program

Resolution• Used SAP® Predictive Analytics software with the SAP HANA® platform as

part of the Management and Performance Hub (MPH) initiative to examine the drug abuse crisis in ways not possible before

• Combined large, disparate crime lab data sets to normalize data using DEA drug classifications in SAP HANA

Future plans• Continue researching drug use and heroin hot spots to drive down drug use

and provide resources to help combat the problem where it is needed • Work with other state agencies using the MPH initiative to gain insight and

predict trends for this and other areas including fraud management, criminal recidivism, child abuse, financial management, and more

ImprovedInsight into drug abuse trends, finding drug use types on the rise and predicting where hot spots could arise

IdentifiedTrends allowing state employees and officials to visually see the drug abuse problem that has occurred over time and help find ways to provide targeted help where it’s needed most

UncoveredOther crime factors before unseen, such as a growing trend in pharmacy robberies

“This is still a work in progress, but what we want is to take these mountains of data, that are in different places, and turn data into information, turn that information into knowledge, and hopefully turn that knowledge into policy. SAP has been a valuable partner in this endeavor.“Joshua L. Martin, Chief of Staff, Government Efficiency & Financial Planning and Management and Performance Hub, Indiana Office of Management and Budget




Consumer Products


Financial Services

http://www.in.gov

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CHIO Aachen: Engaging World Equestrian Fans with SAP HANA® Cloud Platform

OrganizationAachen Laurensberger Rennverein e. V. (CHIO Aachen)

HeadquartersAachen, Germany

IndustrySports and entertainment

Products and ServicesCompetitive equestrian events and related activities

MembersApproximately 600, plus 30 member companies

Web Site www.chioaachen.de/en

Objectives Complement the fan experience at the World Equestrian Festival with

immersive and interactive mobile apps Allow fans to post commentary on ongoing events in real time Test fan knowledge of equestrian sports in a fun and engaging way

Technical implementation Deployed the Audience Judge mobile app on SAP HANA® Cloud

Platform, allowing fans to weigh in on all dressage and vaulting competitions live in the stadium

Launched the CHIO Quiz game that lets spectators test themselves at various levels by answering over 700 questions on equestrian sports and that is based on a gaming solution prototype running on SAP HANA Cloud Platform

Benefits Intuitive and user-friendly application interface Ability to integrate with third-party data sources to provide real-time

data on fan, individual judge, and overall rider scoring using SAP HANA extended application services

“It’s important for us to come up with technology innovations that really enhance the audience experience, not just something nice to have. And SAP HANA Cloud Platform is helping us do exactly that.”Michael Mronz, General Manager, Aachen Reitturnier GmbH

PopularRoughly 3,500 fans participating in the CHIO Quiz, some playing up to 200 times and checking their status in real time

FastAbility to see Audience Judge results compared with official results while watching the event in real time

FunParticipants sharing individualresults and positive feedback via social media channels




Consumer Products


Financial Services

http://www.chioaachen.de/en

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NFL: Picking Fantasy Football Winners with SAP Lumira®

Software, Cloud Edition, and SAP HANA® Cloud Platform

OrganizationNational Football League (NFL)

Headquarters New York

IndustrySports and entertainment

Products and ServicesProfessional American football league composed of 32 teams divided equally between the National Football Conference (NFC) and the American Football Conference (AFC)

Web Site www.nfl.com

PartnerGlobal Service & Support organization

Top objectives Make NFL.com the go-to place for the ultimate fantasy football

experience Meet the high expectations of the most avid and engaged football fans Monetize fantasy football and drive new business across the Web site Expand to mobile devices for anytime, anywhere fantasy football Evolve the user experience to give confidence to players of any level

and keep them coming back

Why SAP Unmatched solution scalability, plus the technical skill and industry

expertise of the Global Service & Support organization SAP HANA® Cloud Platform, which stores Big Data and delivers it in

real time through the user-friendly interface of SAP Lumira® software, cloud edition

Key benefits Increase in sales of other products through NFL.com, making fantasy

football one of the biggest drivers in overall fan-base growth Real-time, reliable, and actionable player comparison data and cus-

tomized recommendations, helping users quickly make the best picks Ability to handle spikes in usage on game day without disruption to

users

“America is our fan base, but fans are not all the same. With SAP HANA Cloud Platform and SAP Lumira, cloud edition, we are creating a personalized fantasy football experience by providing detailed player comparisons and user-specific recommendations. Our fans are passionate and loyal – and we want to help them win.”Brian Rolapp, Chief Operating Officer of NFL Media, National Football League

45%Approximate growth of fantasy football platform since 2010

7XMore content consumption on NFL.com by fantasy football users, increasing the value of fantasy football overall

24X7Engages fans from Monday through Sunday, helping prepare for a game-day win




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NFL: Picking Fantasy Football Winners with SAP Lumira®

Software, Cloud Edition, and SAP HANA® Cloud Platform




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