Santa Laizane Lotta Haukipuro Center for Internet Excellence University of Oulu, Finland

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Preliminary experiences with test user online forum PATIO in a multi-contextual Living Lab

environmentSanta Laizane

Lotta HaukipuroCenter for Internet Excellence

University of Oulu, Finland

ISM2012 Innovation through Social Media, Oslo, December 3, 2012

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Flexibility

Connectivity

Accessibility

DiversityEase of use

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User involvement in developing PATIO

online survey at PATIO January – April, 201249 test users115 comments

“I feel that the reward points system has proved its effectiveness since many online users have been participating in the discussion” (test user A)

“Colors can be always discussed because there

are many tastes” (test user B)

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Key lessons learned:

provide interesting test projects

“Reward points have been encouraging, but, of course, suitable projects for one’s profile should be provided often” (test user C)

provide incentives for test users

“I think it will definitely enhance active participation because people will feel more motivated when they can receive a reward” (test user D)

give feedback

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www.patiolla.fi

Thank you for your attention!

[email protected]@cie.fi