San Remo Pasta - foodsouthaustralia.com.au · at the Gardan tor the trst timo this year ... Microsoft PowerPoint - Corporate Conversation Social media.ppt [Compatibility Mode] Author:

What is social media?

Why does social media matter?

• Enables YOUR messages to reach YOUR target audience

San Remo Pasta

Coopers Brewery

How are they doing it well?

• Competitions and giveaways

• Engaging content

• Regular updates

• Multimedia content• Multimedia content

• Promotion of Facebook and Twitter icons/URLs

• Actively commenting and interacting

Bloggers: who are they?

How do we find them?

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Think before you tweet

Take away points

• Social media is a key communication tool for many Australian companies

• Requires commitment and regularity

• There must be a strategy and defined objectives to your social media activity

• A social media policy is important to provide direction and boundaries for both employees and companies

Contact us

Corporate Conversation

P 8224 3535

W www.corporateconversation.com.au

Ben Hooper [email protected]

Lauren Ralph [email protected]