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2010 ADVERTISING CAMPAIGN SAN DIEGO PADRES BY BENJAMIN MAYBERRY THE IDEA BEHIND THE SLOGAN AND CAMPAIGN, [OUR SAN DIEGO. OUR PADRES.] IS AN EFFORT TO MAKE MORE OF A CONNECTION WITH THE CITY OF SAN DIEGO. THIS IS REPRESENTED IN THE ART WORK BY THE SAN DIEGO SKYLINE. THE CAMPAIGN WOULD USE MANY DIFFERENT ELEMENTS FROM ALL AROUND THE CITY AND DRAW IN THE FEEL OF SAN DIEGO AND THE PADRES TEAM. THIS CAN HELP THE FANS TAKE MORE OWNERSHIP WITH THE PADRES AS THEY DO WITH THE CITY OF SAN DIEGO.
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San Diego Padres

Feb 21, 2016

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Proposed Marketing Campaign for the San Diego Padres.
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Page 1: San Diego Padres

2010 ADVERTISING CAMPAIGNSAN DIEGO PADRESBY BENJAMIN MAYBERRY

THE IDEA BEHIND THE SLOGAN AND CAMPAIGN,

[OUR SAN DIEGO. OUR PADRES.] IS AN EFFORT TO MAKE

MORE OF A CONNECTION WITH THE CITY OF SAN DIEGO.

THIS IS REPRESENTED IN THE ART WORK BY THE SAN DIEGO

SKYLINE. THE CAMPAIGN WOULD USE MANY DIFFERENT

ELEMENTS FROM ALL AROUND THE CITY AND DRAW IN THE

FEEL OF SAN DIEGO AND THE PADRES TEAM. THIS CAN HELP

THE FANS TAKE MORE OWNERSHIP WITH THE PADRES AS THEY

DO WITH THE CITY OF SAN DIEGO.

Page 2: San Diego Padres

FOR TICKET INFORMATION VISIT PADRES.COM

APRIL 12, 2010 | 3:35 PM

BILLBOARD AD

8.5WX

5.5HPRINT AD

LOGO B LOGO CLOGO A

Page 3: San Diego Padres

BILLBOARD AD

Page 4: San Diego Padres

FOR TICKET INFORMATION VISIT PADRES.COM

APRIL 12, 2010 | 3:35 PM

8.5WX5.5HPRINT AD

Page 5: San Diego Padres

LOGO A

LOGO B

LOGO C