SAMPLE: One-minute White Paper Presentation

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Today smartphonesare everywhere

people in the U.S. own smartphones

133.7 MILLION

57% mobile market penetrationFebruary 2013

67%

90%

2012 2016

Smartphone use bycollege students

Especially on campus

In fact

analysts predict

10x 2x 3x

faster than PC adoption in the 1980s

faster than internet

adoption in the 1990s

faster than social

networking adoption in the 1980s

smartphones and tablets will be taken up:

As a result

today’s students

ARE NO LONGER CONFINED TO CLASSROOM

ARE ARMED WITH LAPTOPS, SMARTPHONES,

TABLETS

LEARN AT THEIR CONVENIENCE

FROM WHEREVER THEY ARE

Today’s students are active learners who…

Are constantly connected

Not content to sit passively in classroom absorbing knowledge

Want learning immediate, engaging, personalized

They also may be part of the growing population of…

non-traditional students

ONLY15%

Attend 4-year colleges and live on campus

43%Attend two-year institutions 32%

Workfull time 37%

Part-timestudents 25%

Over theage of 30

students are enrolled in higher education

17.6 MILLION

To meet student expectations, mobilized learning must be real and seamless …

not an afterthought

It must be part of an online and blended solution

web conferencing:virtual classroom instruction, moderator-led meetings, structured collaboration, professional development

mobile collaboration:live participation in classes and meetings, and access to class materials and recordings, from a mobile device

instant messaging:office hours, educational support services, help desks, impromptu meetings and collaboration

voice authoring:enriched engagement by adding voice commentary, instruction, and personalized coaching to asynchronous elements of online learning

All seamlessly integrated with learning or content management systems

So students canleverage mobile learning to

Attend class remotely Conduct Internet-based research

Collaborate on class projects Take notes, record lectures, or take videos of presentations

Access online textbooks Communicate with classmates or instructors

Receive reminders or alerts about assignments and exams Access LMS to check schedules, grades, etc.

Review the recording of a missed class through their LMS Share and edit calendars or organize bookmarks

Create or share documents, videos, or podcasts Get IT, library, or other support

And instructors canleverage mobile learning to

Expand reach of classroom to students on mobile devices

Capture lectures

Distribute recordings through LMS, iTunes U, and YouTube

Collaborate with peers on research projects

Attend professional development sessions and faculty meetings

untetheredlearning

There’s no going back: today’s students are mobile.

Colleges and universities with mobile-enabled infrastructure attract and retain more students.

Blackboard Collaborate is the only learning and collaboration solution designed for education.

Collaborate provides a wide spectrum of collaboration, so students, faculty, and administrators can communicate, interact, and truly engage.

“We have seen double-digit growth yearly with use of mobile access to Blackboard Learn. Having a mobile collaboration app, such as Blackboard Collaborate mobile web conferencing, is the icing on the cake for our campus to provide the innovative degree programs our students so richly deserve.

“Marcel Brechtoldt, System Admin Principal and Senior LecturerUniversity of Missouri-St. Louis

“We are extremely pleased that Blackboard Collaborate, a key component to our online strategy, is accommodating our growing mobile device community with an excellent mobile product and roadmap. The deep integration of Blackboard Collaborate with our eLearning suite and the flexibility of the mobile client will allow us to accommodate our eLearning live collaboration objectives.

“Allen Taylor, CTO Marshall University

Learn how you can incorporate mobile web conferencing into your eLearning strategy. Visit bbcollaborate.com/mobile or contact us at [email protected]. #BbCollab

Got more than a minute? Take a look at our entire white paper Taking It Mobile: Untethered Learning for 21st

Century Student.

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