1 COVER LETTER, RESUME, BEAUTY & RETAIL CUSTOMER LIST & SAMPLE CONTRACT __________INITIALS COVER LETTER JOSE’ B. NARCISO PROFESSIONAL MANAGEMENT, CONSULTANT & SALES ACCOUNT EXECUTIVE 954 PALM AVENUE SUITE#105 WEST HOLLYWOOD, CA 90069 PHONE/FAX :( 310) 659-5202 EMAIL: [email protected]RECORD SUCCESS IN: Creating; Envisioning; and Developing New and Innovative Products for Hair, Face, Skin and Body. (With Lisee’of Beverly Hills/Image Labs/Modern Labs, & Palladio Cosmetics) Proven Excellence in Product Development, Management, Marketing, Production and Merchandising (With Lisee’of Beverly Hills/Image Labs/Modern Labs, & Palladio Cosmetics) Copy Writing (All Company Product Brochures & Product Bottle Copy) Purchasing, Budgeting, Designing and Production of Packaging to Various Hair, Skin, Cosmetic Products of very Small to the Very Large Companies with N.D.A. (Mostly Major Brands & Prestigious Department Store Cosmetics) Proven Product Marketing Campaigns (with Accounts like Walmart, Rite-Aid, CVS, Walgreens, Duane Reade and Sally’s Beauty Company). Excellent in Managing Focus Groups; Motivating Sales & Marketing Staff to Peak Performance Levels Using Unique Sales Techniques (Applying Sales Classes learned from The Friedman Group & Dale Carnegie). Actual 25+ years of Successful Personal Purchasing, Product Development, Marketing & Sales Experiences with Proven Sales Record Success in All Areas. (References & Phone Number are Available Upon Request) A-level Relationship with Buyer/Customers/Merchandisers/Sales Reps/Account Reps/Manufacturers/Fillers etc... (References & Phone Number are Available Upon Request) Unique Quality in Managing, Branding, Display Designing, and Positioning Product Lines in Retail Merchandising (with Accounts like Walmart, Rite-Aid, CVS, Walgreens, Duane Reade and Sally’s Beauty Company). Great in Overcoming Objections and Securing Hard to Close Deals with Company’s & Customers (from the Mom and Pop Stores to Sally’s Beauty and/or the Walmart Stores for Mass market)
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JOSE’ B. NARCISO PROFESSIONAL MANAGEMENT, CONSULTANT & SALES ACCOUNT EXECUTIVE
954 PALM AVENUE SUITE#105 WEST HOLLYWOOD, CA 90069 PHONE/FAX :( 310) 659-5202 EMAIL: [email protected]
RECORD SUCCESS IN:
Creating; Envisioning; and Developing New and Innovative Products for Hair, Face, Skin and Body. (With Lisee’of Beverly Hills/Image Labs/Modern Labs, & Palladio Cosmetics)
Proven Excellence in Product Development, Management, Marketing, Production and Merchandising (With Lisee’of Beverly Hills/Image Labs/Modern Labs, & Palladio Cosmetics)
Copy Writing (All Company Product Brochures & Product Bottle Copy) Purchasing, Budgeting, Designing and Production of Packaging to Various Hair, Skin, Cosmetic Products of very Small to the Very Large Companies with N.D.A. (Mostly Major Brands & Prestigious
Department Store Cosmetics) Proven Product Marketing Campaigns (with Accounts like Walmart, Rite-Aid, CVS, Walgreens,
Duane Reade and Sally’s Beauty Company). Excellent in Managing Focus Groups; Motivating Sales & Marketing Staff to Peak Performance Levels
Using Unique Sales Techniques (Applying Sales Classes learned from The Friedman Group & Dale Carnegie).
Actual 25+ years of Successful Personal Purchasing, Product Development, Marketing & Sales Experiences with Proven Sales Record Success in All Areas. (References & Phone Number are
Available Upon Request) A-level Relationship with Buyer/Customers/Merchandisers/Sales Reps/Account
Reps/Manufacturers/Fillers etc... (References & Phone Number are Available Upon Request) Unique Quality in Managing, Branding, Display Designing, and Positioning Product Lines in Retail
Merchandising (with Accounts like Walmart, Rite-Aid, CVS, Walgreens, Duane Reade and Sally’s Beauty Company).
Great in Overcoming Objections and Securing Hard to Close Deals with Company’s & Customers (from the Mom and Pop Stores to Sally’s Beauty and/or the Walmart Stores for Mass market)
Human Resources/ Purchasing/ Marketing Campaign/ Management /Multi-media Marketing /Account Development/ Market Research /Competitive & Strategic Planning / Budgeting/
Forecasting/Prospecting/ Client Cultivation /Direct Mail Marketing/ Cluster Sales
HIGHLIGHTED CAREER ACHIEVEMENTS
1. Market Penetration – Presently contractually employed as a Part time National Sales Manager for 2 small companies. All their sales increased by 15% to 50%. Currently all of them has doubled or
tripled their Sales & Market Shares in just 8 years! 2. Account Development - Reactivated all inactive accounts for Palladio Cosmetics and secured the
Beauty Business’ largest accounts within my first 2 years. 3. Phenomenal Sales & Marketing Experience – Largest Opening Order Made in Cosmetic History;
Placing a 2 foot Planogram (4 million dollar Opening Order) for Sally Beauty Company (replacing Revlon Professional Cosmetics, thus having them close this division).
4. Revenue Generation -Working for 25 years: Managed to have single-handedly generated over $6 million in Sales Revenues for both Lissee’ of Beverly Hills & Palladio Cosmetics.
EXTRA CURRICULAR ACTIVITIES: PANTRY HEAD: FOR THE LOS FELIZ FOUNDERS METROPOLITAN COMMUNITY CHURCH OF LOS
ANGELES FOOD PANTRY. IN-CHARGE OF RECRUITING VOLUNTEERS; DISTRIBUTING; ORDERING & MANAGING FOOD WEEKLY FOR OVER 10 YEARS. (WEEKLY EVERY SATURDAY)
BOARD OF DIRECTOR: FOR OVER 10 YEARS FOR HOPE-NET CHARITY. HOPE-NET HAS 15 PANTRIES IN 15 CHURCHES THAT SERVES OVER 5,000 POOR & LOW INCOME FAMILIES IN THE HOLLYWOOD & THE
GREATER LOS ANGELES METROPOLITAN AREAS WEEKLY. FOR MORE INFORMATION CLICK ON: www.hopenetla.org
CURRENT JOB#3: BEAUTY BY DESIGN MANAGEMENT & CONSULTING SERVICES
2005 to Present : (10 YEARS STRONG) Beauty by Design Management & Consultant Services
President/Owner: Beauty by Design Management & Consulting Services Presently managing the following Companies below. Working from Home overseeing All Company
Sales; Marketing of their Products, Advertising their Products in Various Forms of Bulletins;
Professional Books; Magazines & Social Media Outlets; Developing their Products, Packaging, and
Copy-Writing; Web Designing & Writing; Creation of Mission Statements and Company Goals &
Previous owner sold all his other companies due to Mexico failed to pay (Image Hair, Stiff Stuff & Let’s
Jam) bankrupt due to Nonpayment from Mexico Distributor of 5 million & was forced to sell company
using me as an incentive for the Sale of the Company. New owner apparently did not have funds to pay
my salary and eventually closed after 3 months of my departure in June of 1997. I still continued to
pursue doing Make-up and Consulting for Various Prestigious Cosmetic Companies.
1982 to 1995 : THIS COMPANY AND THE COMPANY ABOVE IS JUST ONE Lissee’ of Beverly Hills Aromatherapy Make-up, Hair, Skin & Bath Products /
Hoffman Beauty & Barber Supply (14 Beauty Supply Stores in the LA Metro Areas)
(Same Owner as above- Robert Hoffman - Changed Company to Manufacturing)
VP Sales for Retail & Mass Market-for Lissee’ / Director of Education & General Manager for
Hoffman’s Beauty Supply Grew company from 0 to 6 million in 3 years. Made the company a famous Brand Name in the Beauty
Industry. Continued working as a part-time non-union Make-up Artist and Independent Consultant
creating successful startup companies like Aveda, Aroma Vera and others with “NDA”. This was my
very first job and the very best one of all. I managed 14 Beauty Supply Stores all in the plush Los
Angeles Malls I did all facets of Human Resources to Payroll. I did all the work from Merchandising,
Marketing, Advertisement and Product Technical Training. I learned and trained more people that I
could remember. This is a Job that you love to start at 9am and end at 9pm. I worked almost 7days a
week. Eventually outgrew it and learned Manufacturing due to Image Labs (Freeze hair Spray) and
Modern Labs (Stiff Stuff-I named this billion dollar selling hair spray) were also owned by the Robert
Hoffman.
Names, Numbers & Address of Customer Personal, Professional References Will Be Available Upon Request
The Following Sample List of Customers in the Beauty Industry, Retail Drug & Mass Distributors, OTC & Salons/Spas & Health Food Stores Also Available Upon Request or After Interview
NOTE: THE LIST BELOW IS CONFIDENTIAL AND BELONGS TO BEAUTY BY DESIGN MANAGEMENT & CONSULTING SERVICES THE LIST HAS BEEN ALTERED AND SHORTENED JUST TO FIT THIS PAGE
Retail (Mass Market) References
Company & Contacts Fragrances (57) Cosmetics (75) Bath (66)
99¢ Only Stores Susan Ford/Cleaning, Reading & Sunglasses, Sporting Goods
Big Lots Canada Pam Humpartzoomian, Assistant to Linda
Big Lots Inc. Dianna Silver, Buyer-Bath, Hair Care, Hair Accessories, PH, FH
drugstore.com Scott Steffens, ACM- Skincare and Cosmetics
Duane Reade Joe Trimboli, Category Manager- Skin/Hair Care/Sun Care/Bath
Fred Meyer Stores Donna Kunowsky, Buyer-Cos Accessories/Fragrances/Bath
H.E.B.\ Judi Marshall, BDM-Cos /Makeup/Frag/Eyewear/Spec Fruit
Harmon Stores, Inc. Monica Stenger, Buyer
Harmon Stores, Inc. Allison Palmer, Assistant Buyer-Baby
Harmon Stores, Inc. Danielle Gentile, Assistant Buyer-Cosmetics
Jack's World & Jack's 99 Lee Garro, Senior Buyer
Jean Coutu Group (PJC) Inc. Celine Olivier, Director-Health & Beauty
Jean Coutu Group (PJC) Inc. Stephanie Trepanier, Buyer - Dermo Cosmetics
Shoppers Drug Mart – Private Brand Milena Kojic, Product Manager-Cosmetics
The Shopping Channel Helga Boaventura, Devices and Hair Care
The Shopping Channel Piera Cornelio, Buyer
Overstock.com Scott Nash, Manager- Electronics
Rickys Al Kenig, CEO
Ross Stores, Inc. Joannie Sun, DMM
Ross Stores, Inc. Heather Brown, Buyer - HBC/Home Accents
Savemart Melissa Hess, Buyer
Shoppers Drug Mart – Private Brand Liesbeth van den Berkmortel,
TJX Companies, Inc. Carla Mortenson, Marmaxx Buyer
TJX Europe Julie Adams, Buyer - Beauty TJX Europe
TJX Europe Elaine Goldthwaite, Divisional VP/Sr Buying Mgr – Accessories
TJX Companies, Inc. Pat Kelly, DVP-Merchandise Manager
TJX Companies, Inc. Bianca Zickel, MarMaxx Buyer- West Coast Vendors
The Shopping Channel Helga Boaventura, Devices and Hair Care
TJX Companies, Inc. Pat Kelly, DVP-Merchandise Manager
TJX Companies, Inc. Bianca Zickel, MarMaxx Buyer- West Coast Vendors
TJX Companies, Inc. Carla Mortenson, Marmaxx Buyer
TJX Europe Julie Adams, Buyer - Beauty TJX Europe
TJX Europe Elaine Goldthwaite, Divisional VP/Sr Buying Mgr – Accessories