Sales Script

Sales Script

INDEX

PROSPECTING OPTIONS

Standard opening for door entry

Standard Opening for Door Entry #1

(Based on EFL products ownership) Good morning Sir, I am Dr.Aquaguard Health Specialist from Eureka Forbes. Sir, you are very concerned

about your health and well-being, RIGHT SIR / MA’AM.

So what steps do you take to make water Purified and Healthy?

Did you know that water has essential minerals present into it? That gets depleted during the process of

purification. (If using RO)

I would like to tell you and your family the benefits of Nutritron and how our latest technologies help water

retain, add and absorb these micronutrients and minerals

Do you have any of our products?

(If the answer is “No”, brief the customer about Eureka Forbes).

Dr.Aquaguard Health Specialist: How is it working Sir? May I come in? (Enters)

Customer: They are working fine.

Dr.Aquaguard Health Specialist: I am glad they are working fine and you are satisfied.

(If the customer says they are not working fine and he wants service, Dr.Aquaguard

Health Specialist organizes service and then proceeds to fix an appointment at a convenient time , in front

of customer CSS need register the complaint thru JOS or calling Call centre , ).


(Based on Health)

Dr.Aquaguard Health Specialist: Sir I want to talk to you and Madam about the importance of essential

minerals , healthy water and micronutrients in our day to day life

(Show leaflet /Booklet/Newspaper cuttings and gives specific names/examples/details of

Calcium, magnesium copper and zinc).

I am happy that no one in your family suffers from any deficiency. However with the increasing in junk

food/ outside food consumption... We are missing essential minerals and micronutrients. These newspaper

cuttings here show the health impact due to lack of calcium, magnesium, copper and zinc.

(If all the concerned people are available, Dr.Aquaguard Health Specialist will try to begin the

Demonstration immediately. If not, he will ask for an appointment the same evening or the

Next evening. Don't accept an appointment after 3-4 day etc because this means the customer is not

serious).


(Not based on EFL products ownership) Good Morning Sir/Ma’am , I am Dr.Aquaguard Health Specialist from Eureka Forbes from Eureka Forbes , we have something very Important to offer your family that is unheard of in water purification. Do you know what I am referring to, it is healthiest Water. It’s like nature intended last for human consumption. This is secret to keep human life healthy for very longer period of time. For that please give me privilege to meet your family at a convenient time. Undoubtedly many of your friends or relatives must be having these products?

(By this time, after this conversation, the customer shows he has no objection when Dr.Aquaguard Health

Specialist enters the house).

(Dr.Aquaguard Health Specialist proceeds to fix an appointment at a convenient time).


(If Neighbours are EFL products owners) Good Morning Mam, I am Dr.Aquaguard Health Specialist from Eureka Forbes. Your neighbour _______ are

proud owner of Eureka Forbes product. As a part of my routine check-up, I came by to assess their

machine.

If you allow me to ask May I know whether you are using any kind of filtration technique for purifying

water?

(If the answer is “No filtration” brief them about Technology .If customer says competitive product talk to

them about Mineral Guard, Biotron, NutriTron & healthy water)

I am here to help you understand the right purification technique for your water source and importance of

minerals & micronutrients in water and their importance on health through an Assessment, to ensure that

your family drinks pure and healthy water.

Can I have an appointment by 6 pm today to discuss in detail about pure and healthy water and its health

impacts.


(Knows the customer and has sold a product earlier) Dr.Aquaguard Health Specialist: Mam, you have been taking care of your family by ensuring they drink

healthy water/by keeping your home clean/by eating healthy food.

But have you thought about sharing these benefits with neighbours and relatives?

Keeping our customer’s health in mind, our company have launched Nutritron, Mineral Guard & Biotron.

Which not only purifies water but adds essential minerals and micronutrients in water and make our body

absorb their goodness. Would you like to provide me Reference, so that I can discuss in details with your

relatives about importance of pure and healthy water?

(Dr.Aquaguard Health Specialist proceeds to fix an appointment at a convenient time).

SITUATION / ANSWER

Handling Situations

Situation I Answer Situation 1: Not a Eureka Forbes customer.

Answer: Brief the customer about the company.

Situation 2: Door entry not easy.

Answer: Use any of the following approaches to gain attention:

'I am conducting a survey on water purifier.

'I have a solution to protect your family water borne diseases and provide healthy water solution.

‘I am here to check whether you are having any trouble with your water purifier”

I am here to give you solution how to live healthy

Situation 3: Customer says he knows about water purifier.

Answer: Talk about New Technology (Mineral Guard, Biotron & NutriTron) & create curiosity:

Mineral Guard retains essential mineral

NutriTron Adds essential Minerals ( Calcium, magnesium, copper and zinc)

Biotron absorbs essential minerals

Certification for all three

Dr Aquaguard Health Specialist get his appointment and gives the demonstration.

Ensures there are no distractions and discusses about water TDS, Mineral guard, NutriTron and

Biotron.

Creates a need for a (Healthy water how its help the family) water purifier that gives healthy

water.

Unveils the magic of demonstrations.

Explains the technology of the products.

Prescribes the best suitable products.

Creating fear about water born disease and expenses comparison

IDENTIFYING CUSTOMERS

Before the Demo

Identify the Type of Customer

1. Health conscious customer

2. Family with new born baby

3. Family with young children

4. Family with Senior citizen

5. Family drinking only direct or boiled water

Segment 1 (Health conscious customer) Who is this customer?

Reads health articles/ views health TV shows.

Takes care of diet.

Exercise regularly

How will you recognize?

Look for signs like smart home, exercise equipment/health magazines.

On asking further details, one can figure out whether he has membership to gym/ health club/

practices yoga.

If they give you access to kitchen, look for the type of cooking oil they are using.

Sales Pitch

Eurochamp : “I believe that one of the key priorities for you is health. I'm sure you must be eating

right, visiting the gym, exercising and maybe getting regular health check-ups done.

(Speak with the customer on daily lifestyle issues like fast life, stress, pollution etc. and probe him further

on all the health precautions he takes).

Create a need: By asking questions?

Even after taking care of your health

Do you still feel lethargic and tired?

Do you feel pain in joints while climbing stairs?

Do you face problem with High BP or Low BP?

Do you have a high sugar level?

Are you prone to common cold, headache and day to day illness?

“You focus on going to gym, eating the right food, drinking water. Have you ever thought about what good

is water if it is not absorbed by the body the way it was mend to be?

If the essential minerals that we get from water is not absorbed by the body?

(The customer will probably talk about drinking plenty of water or the water purifier he/she is using or

multi vitamins he/she is taking).

Sir/Ma’am, Water molecules tends to cluster making them hard to penetrate a cell wall. BioTron™ helps break

them into small micro-clusters thereby making it easier to penetrate a cell wall.

This cartridge breaks complex water molecules into fine micro clusters, making water more bio-permeable so

that your body can easily absorb the goodness of water along with its much needed minerals & micro-

nutrients.

And we all know the benefits of water if it’s bio-available (Eurochamp explains the benefits of Biotron water)

Segment 2 (Pregnant Women/ New Born baby) Who is this customer?

Pregnant women/ Family with New born baby

Sales Pitch

Eurochamp: “Everyone knows that when you are expecting a baby; one should be more conscious of their

health.

Women who are pregnant or nursing requires more calcium,

Magnesium and calcium work in combination: Magnesium relaxes muscles, while calcium stimulates

muscles to contract. Magnesium also helps build strong teeth and bones in your baby.

Also as by WHO Report It is estimated that over 80% of pregnant women worldwide have inadequate zinc

intake, it has been suggested that maternal zinc deficiency may compromise infant development and lead

to poor birth outcomes

Copper helps form your baby's heart, blood vessels, and skeletal and nervous systems. Copper also boosts your body's ability to mend tissues and break down sugars. And it keeps your hair growing and looking healthy.

Who is this customer? Mothers of Infants/Toddlers

Mothers having Infant between the ages of 1-12 months.

Mothers having Toddler between the ages of 1-3 years.

Sales Pitch

Eurochamp “Babies and young children have developing immune systems, neurological systems, and

skeletal systems which makes them much more susceptible to lifelong health damage as a result of lack of

essential minerals and micronutrients.

Calcium and Magnesium is crucial for children's good health and development. Calcium is vital for building

strong bones and teeth, promoting nerve and muscle function, helping blood clot, and activating the

enzymes that convert food into energy.

About 99 percent of the body's calcium is stored in the teeth and bones. And because children are growing

new bone all the time, they need a steady supply of calcium to support healthy growth.

The body uses Magnesium to keep bones strong and the heart rhythm steady. It also supports the immune

system and helps maintain muscle and nerve

Comment [hp1]: http://www.parents.com/pregnancy/my-body/nutrition/calcium-during-pregnancy/

Comment [hp2]: Need Doctor’s confirmation

Comment [hp3]: WHO Report http://www.who.int/elena/bbc/zinc_pregnancy/en/

Comment [hp4]: Need to Confirm from Doctor

Comment [AP5]:

https://www.babycenter.com/0_calcium-in-your-pregnancy-diet_665.bc

http://www.parents.com/pregnancy/my-body/nutrition/calcium-during-pregnancy/



http://www.who.int/elena/bbc/zinc_pregnancy/en/

http://www.who.int/elena/bbc/zinc_pregnancy/en/

Copper Helps form heart, bone, nervous systems, arteries and blood vessels whereas Zinc Helps form

organs, skeleton, nerves and circulatory system

Mineral Guard retains essential minerals that are present in water, In addition to this NutriTron adds

Calcium, Magnesium, copper and Zinc in water, Making water healthy for your little champs.

Segment 3 (Pregnant Women/ New Born baby) Who is this customer?

Family with young School going children

How will you recognize.

Look for signs for school books, school stationery.

(During door knocking a common reply will be “I will speak to you after my child has gone to school).

School shoes (If Shoe rack is outside)

Drawing or paintings on wall

Sales Pitch

Eurochamp: I am sure you know that stomach ache, fever and other illnesses are very common among

young children. Children have weaker immune systems than adults, so they are more prone to water borne

disease and lack of essential minerals and micronutrients make it worse - likely to result in abnormal

development.

Calcium and Magnesium is crucial for children's good health and development. About 99 percent of the

body's calcium is stored in the teeth and bones. And because children are growing new bone all the time,

they need a steady supply of calcium to support healthy growth.

The body uses Magnesium to keep bones strong and the heart rhythm steady. It also supports the immune

system and helps maintain muscle and nerve

WHO Report suggest Zinc is known to play a critical role in biological processes including cell growth,

differentiation and metabolism4,5 and deficiency in this micronutrient restricts childhood growth and

decreases resistance to infections,

There is no doubt that we can attribute some of this to the not yet fully formed immune systems, but that

doesn't account for all of it.

The big reason is Lack of pure water with Essential minerals & micro nutrients

Normal water purifier just provide pure water, But it does not add minerals to your water

Scientific research has linked that essential minerals like calcium and magnesium & Micronutrients

like copper and zinc are missing from our day to day foods

People Often use wrong technologies (RO Machines where TDS are low) resulting in mineral less

water.

Comment [hp6]: https://www.babycentre.co.uk/a4540/vitamins-and-minerals-that-help-your-baby-to-grow

Comment [hp7]: Can we add these points ?

Comment [hp8]: http://www.who.int/elena/titles/bbc/zinc_diarrhoea/en/

Comment [hp9]: Can we add this ?

http://www.who.int/elena/bbc/zinc_stunting/en/#R4

http://www.who.int/elena/bbc/zinc_stunting/en/#R5

http://www.who.int/elena/titles/bbc/zinc_diarrhoea/en/

http://www.who.int/elena/titles/bbc/zinc_diarrhoea/en/

(Eurochamps will talk about right technologies as per TDS, Mineral Guard, NutriTron and Biotron)

Segment 4 (Family with senior citizen) Who is this customer?

Family with Senior Citizen

Sales Pitch

Sir/Ma’am, Also scientific research has proven the level of vitamins and minerals an individual needs on a

daily basis depends to a large degree on his body, lifestyle, gender and age.

For instance, individuals who are older need to take in larger amounts of the minerals calcium and

magnesium to maintain good health.

The recommended dietary allowance for calcium is based upon age and gender.

After a certain age for Men & Women, Calcium recommended daily level increases

Older people generally have weaker immune systems than younger people and react to certain

contaminants more severely. Magnesium plays a vital role in the proper functioning of the muscular,

cardiovascular and nervous system. It is also important in supporting a strong immune system

Micronutrients like Copper and Zinc are essential to our body’s wellbeing. Required for fluid balance, blood

and bone development, maintaining a healthy nervous system, body metabolism and regulating muscle,

they help us not just stay fit but also fight multiple health issues.

Finally, with age and the weakening of the body's ability to fight diseases affecting both the heart and the

lungs. So, when the deficiency of essential micronutrients Increases, these diseases can become worse.

Hence it is important to consume pure and healthy water

(Eurochamps will talk about right technologies as per TDS, Mineral Guard, NutriTron and Biotron)

Comment [hp10]: Source: www.livestrong.com/article/506369-how-much-vitamin-d-calcium-magnesium-should-i-be-taking/

Some other segments can be identified on further probing

Vegetarian Family

Eurochamp: “Sir, we appreciate your lifestyle for choosing vegetarian diet over Non vegetarian.

But why should one miss essential Minerals and micronutrients what non-vegetarian diet are providing just

because we choose not to adopt that life style

Sir we know that Non veg food is rich in Calcium, Magnesium and Zinc, though we can also obtain these

essential minerals from vegetarian food and fruits. But we often miss diets that are rich in these minerals

and Micro-Nutrients

Calcium keeps bones & teeth strong

Magnesium Helps in maintaining heartbeat & blood pressure

Copper increases immunity & act as anti-oxidant &

Zinc enhances growth & development

Dr.Aquaguard provides best customised water solution with essential minerals & micronutrients giving your

family pure and healthy water.

(Use E-Boiling technology if customer boils water)

(Explain Mineral Guard, NutriTron & Biotron)

Pre Demo Conversation with CUSTOMERS

Demo

Demo with TDS Meter – Right Technology

‘Take an entry with smile & settle yourself along with customer — Positive Energy.

Eurochamp: Smile at the customer and greet them with positive approach.

Customer: Smiles back with same approach.

‘Call for all demo seekers including the decision maker.

Eurochamp: Mam, Request you to call everyone so that I could show my demo to all of them.

Customer: Agrees and calls everyone including decision maker.

‘Ensure distractors are away — keep audio visual volume at low mode.

Eurochamp: Mam, request you to keep the distractions away, since it’s recommended for a clear and

audible demonstration. Thank you.

Introduce yourself in detail — your pride factors with company and experience with customers and your

intent to secure the customer as a responsible Dr.Aquaguard ‘Health Specialist.

Customer: Switches off the TV

Eurochamp: I am _______ from Mumbai; I work for Asia's largest direct sales organization

Eureka Forbes for over ____ years now. It gives me great satisfaction to get employed and

Serve families across the nation by safeguarding them as a true Dr.Aquaguard Health Specialist.

I have been rewarded for with pride and satisfaction every time I protect a customer. I have

Protected more than 1000 customers during my tenure in this organization. I'm proud to do

So

Customer: Glad to hear that ___. Wish you all the best

Comment [hp11]: I have kept this same

Pre Demo Conversation with Customer

Introduce about the Company and Brand in detail — being friends for life for

over 33 years winning the trust of over 20 million happy customers.

Eurochamp : I will provide you solutions from Dr.Aquaguard, today this is the most advanced brand of

water purification system in India which provide not just pure but healthy water with the latest technology

of Mineral Guard™, Biotron™ and Nutritron+™. It comes to you from house of Eureka Forbes Limited and

Eureka Forbes is Asia‘s largest direct sales Organization with a heritage of over 33 years. We don't market

products rather we market health, safety and security through which we have acquired over 20 million

happy customers. We serve as friend for life

Customer: Great to hear that ________. Please proceed with the demonstration

Summarize on morning meet discussion — knocking discussion Eurochamp: I shall do that Sir, before that I would like to reiterate the discussion I had with you during our

morning meeting.

As I said we have developed advanced patented technologies Mineral Guard™, Biotron™ and Nutritron+™

These are the latest technologies, which is brought to you by Eureka Forbes, We always want our customer

to get what’s best for their family’s health,

Mineral Guard™ retains the essential natural minerals during the purification process, a patented

technology by Dr.Aquaguard which does not allow scaling in UV Chamber and provides free flow of minerals in water . Minerals like Calcium and Magnesium very vital for human survival.

Nutritron+™ is a combination of silver impregnated carbon granules with patented technology that

slowly releases essential natural minerals (calcium, magnesium) & micro-nutrients (copper & zinc) in water.

Making your water not just pure but healthy.

Sir/ Ma’am we know that








Biotron™ breaks complex water molecules into fine micro clusters, making water more bioavailable, so

that your body can absorb the goodness of water, along with its much needed minerals & micro-nutrients.

Eurochamp: Sir/Ma’am, Our body cells absorb water only if it is in De-cluster form and the rest of the water

gets wasted

Customer: Please explain this to me

Eurochamp: Sure Sir /Ma’am, water molecules are readily available in clustered form, whereas cells of our

body can absorb water that are in de-clustered form.

Thanks to our Company’s 30 years of expertise in the water industry and a wonderful Research &

development team, which has developed patented “Biotron™” technology

Water molecules tends to cluster making them hard to penetrate a cell wall.

BioTron™ helps break them into small micro-clusters thereby making it easier to penetrate a cell wall.

This cartridge breaks complex water molecules into fine micro clusters, making water more bio-permeable

so that your body can easily absorb the goodness of water along with its much needed minerals & micro-

nutrients.

Biotron™ has many benefits Sir/Ma’am, such as:

Provides MAXIMUM HYDRATION to the body cells,

Provides significant amount of ESSENTIAL MINERALS,

Reduces acidity and helps REGULATE THE BODY'S PH LEVEL,

Promotes BETTER DIGESTION,

Cleansing skin affected with acne, burns, ulcerated areas, boil and bedsores. Aids in any general

INTERNAL CLEANSING of the body,

Dissipates toxic deposits within the body's connective tissues,

Biotron™ has a generalized THERAPEUTIC EFFECT on the body, especially the digestive, nervous and urinary

systems

Sir/Ma’am, Dr. Aquaguard se “Farak Dikhta Hai”, all the mentioned technologies are not available in any

other water purifiers.

I will explain this to you in detail during steps of purification also,

Speak about general affairs — Recent article on Water Borne diseases .Calcium, Magnesium, copper and

Zinc deficiencies with paper cuttings

Customer: Thank you for this information________. Please continue with the demonstration

TDS Meter – To Choose Best Purification technique Eurochamp: As discussed during morning session. I would like to analyse the TDS of the water that you

consume. Sir/ Ma’am, May I know what is the source of water? Since it is very important for me as a water

specialist to provide your family with the best customized water solution.

Customer: I am not sure (BMC/ TAP)

Eurochamp: Don’t worry Sir/Ma’am, I am there to help you know water, best for your home. Please

provide me a glass of water from Tap (with a smile)

(Customer: *With a glass of water*, please take this. Eurochamps start water testing water in front of

family, Shows the reading to decision maker and family members)

Steps for the demo –

Remove the protective cap from the meter

Press ON/OFF button

Immerse the sensor in your water sample

Wait for 10 sec for display to stabilise

Press Hold button to read the display out of the water

Shake excess water from sample and replace the cap

Prescribe the suitable Dr.Aquaguard air purifier to the customer.

Eurochamp: Sir/ Ma’am, your water TDS level is (TDS reading), I would recommend you to go with

(Suggested) Technology

Customer: Why do you suggest this technology?

Eurochamp: Sir/ Ma’am, that’s a very good question and I am glad that you are emphasizing on the

technology

Let me explain:

TDS is total Dissolved Solids in water (which comprises of calcium, magnesium, potassium etc.); As per BIS

(Bureau of Indian Standard applies in India) Water used for drinking becomes unpalatable(inedible-not

drinkable) when the TDS level is above 500 mg/l

and a TDS below 50mg/l lacks essential minerals in water (Water becomes bitter in taste),

Hence it is important that your water has a TDS under standard limits and it provides your family with

essential minerals as well

Eurochamp: Also may I know if the water sources changes or remain same?

Customer: It Changes

Eurochamp: We have the solution for every water problem, which includes mixed water source as well

let me explain you the suggested product with the most advance technologies used in it

Dr.Aquaguard- Product Explanation Eurochamp: Here is my suggestion based on the Diagnosis Report.

Customer: OK.

(Recommend the model based on the TDS level and the size of the space left for water purifier in kitchen)

Customer: Thanks and I would like to know more about this suggested product

Eurochamp Explains product and technology

Dr.Aquaguard: The Technology Inside

HD Filter Eurochamp: Sir/ Ma’am, the water passes through the first stage of filtration “HD Filter”

This is a High Density filter, available with only Dr Aquaguard which is made up of High Density

polypropylene food grade multiple layer filter that removes up to 5 micron size suspended particles like

dust & dirt from water

The best in class technology, which delivers turbidity below 1 NTU from as high as 20 NTU, which means

you get the clear water from the dirty water with no physical impurities

Other water purifier works up to 5-8 NTU, Only Dr.Aquaguard gives crystal clear water from as high as 20

NTU Turbidity

Customer: That’s nice

HCCB Cartridge Eurochamp: Now, It passes through the extraordinary HCCB Cartridge (Hybrid carbon Chemi block),

This is a special anti-bacterial carbon block with US patented pesticide removal Silver Nano technology and

heavy metal removal media that removes excess chlorine, bad odour, colour and organic impurities

It also removes new age contaminants like heavy metals: Lead, arsenic, mercury, chromium and pesticides

making water safe from harmful chemical contaminants

Customer: New age contaminants?

Eurochamp: Yes Sir, New age contaminants, which were not present decades ago. I would like to ask you,

what do we do with the medicines that are left unused? We throw it away, right. Which ultimately gets

mixed into water Do you Know, Sir/ Ma’am, when we consume water having Antibiotic residue, the ability

of our body to work under antibiotic gets affected badly

Ma’am (if there is any lady present in the house), I would like to ask you, what do we do with the lipsticks

and Nail polish when it is no more usable. We throw it away, they are toxic, which may cause cancer in the

long run

Factories and Industries also do the same with Extra chemicals that are not required, which becomes

carcinogenic when added in water

Other water purifier only removes chlorine whereas Only Dr.Aquaguard comes with so many benefits

Customer: Great

Suggested Technology (R0 / UV / RO+UV )

Eurochamp: ** Explains Technology** on the basis of TDS measured

Customer: Good to know that

Eurochamp: Now that physical chemical & Biological impurities are removed, providing your family a

chemical free crystal clear water, the water now passes through “Mineral Guard™”

Mineral GuardTM Mineral Guard™ retains the essential mineral in the water, a patented technology by Dr.Aquaguard which

does not allow scaling of membrane and provides free flow of minerals in water

Mineral Guard™ also increases the life of UV/RO membrane, reducing the service cost. As I said, Sir/ Ma’am

the Dr.Aquaguard gives you “Not just pure but Healthy water”

Customer: So it retains essential minerals?

Eurochamp: Yes Sir/ Ma’am,

NutritonTM

Eurochamp: I am sure Sir/Ma’am, you know the benefits of minerals and micronutrients, Now you also

know the benefits of Mineral Guard™

Customer: Yes we do now.

Eurochamp: But what good is your water if it does not have essential micronutrients

Customer: What do you mean by that?

Eurochamp: Mineral guard retains essential minerals, But as I told you we have a technology that adds

essential micronutrients

The Technology is “NutriTronTM”

Customer: Please Proceed

Eurochamp: For the first time in India our patented Nutritron+™ Technology.

A unique combination of silver impregnated activated carbon granules that slowly releases essential natural

minerals Calcium (Ca), magnesium (Mg) & Micro-nutrients copper (Cu) & Zinc (Zn) which balances the pH

level to ensure you get your daily dose of healthiness.








Customer: So do you suggest that I should not take any other meal enriched with these micronutrients (or

my supplements)?

Eurochamp: Sir/ Ma’am, While a glass of healthy Dr.Aquaguard water may not substitute the need to

maintain a healthy diet,

But drinking water from Dr.Aquaguard supplements up to 10% of your Required Daily Dosage (RDD) of

these naturally occurring vitamins and minerals,

Providing not just pure but healthy water to your family,

Customer: Sounds good.

BiotronTM Eurochamp: Our water is now pure and healthy, but what good is it if it is not absorbed by our body?

Customer: What does that mean, “Absorbed by the body”?

Eurochamp: Sir/Ma’am, Our body cells absorb water only if it is in De-cluster form and the rest of the water

gets wasted

Customer: Please explain this to me

Eurochamp: Sure Sir /Ma’am, water molecules are readily available in clustered form, whereas cells of our

body can absorb water that are in de-clustered form.

Thanks to our Company’s 30 years of expertise in the water industry and a wonderful Research &

development team, which has developed patented “Biotron™” technology

Water molecules tends to cluster making them hard to penetrate a cell wall.

BioTron™ helps break them into small micro-clusters thereby making it easier to penetrate a cell wall.

Biotron cartridge breaks complex water molecules into fine micro clusters, making water more bio-

permeable so that your body can easily absorb the goodness of water along with its much needed minerals

& micro-nutrients.

Biotron™ has many benefits Sir/Ma’am, such as:

Provides MAXIMUM HYDRATION to the body cells,

Provides significant amount of ESSENTIAL MINERALS,

Reduces acidity and helps REGULATE THE BODY'S PH LEVEL,

Promotes BETTER DIGESTION,

Cleansing skin affected with acne, burns, ulcerated areas, boil and bedsores. Aids in any general

INTERNAL CLEANSING of the body,

Dissipates toxic deposits within the body's connective tissues,

Biotron™ has a generalized THERAPEUTIC EFFECT on the body, especially the digestive, nervous and urinary

systems

Sir/Ma’am, Dr. Aquaguard se “Farak Dikhta Hai”, all the mentioned technologies are not available in any

other water purifiers.

Eurochamp: I would like to ask you whether you require storage or without a storage model? (*In case

suggested technology is UV technology)

Customer: Storage / Non Storage

Eurochamp: Suggests accordingly

Customer: Thank you for all this information,

Eurochamp: “How should I spell your name on this cheque, please?”

(Always be ready with a pen and Booking receipt)

Product Explanation (UV)/ (TDS below 500)

Eurochamp: Now as I suggested UV Purification for your water source,

Dr.Aquaguard comes with E –Boiling technology, which gives you purified water equivalent to water boiled

for 20 mins

Water passes via UV lamp, which is made of quartz glass tube of UV chamber, ensuring optimal UV

penetration in water

This deactivates bacteria and virus, leaving them unable to perform any harm to our human body.

Since measured TDS is already under recommended limit, it does not affect TDS at all, which means it will

not reduce natural minerals in water.

Giving you pure and healthy water.

Customer: So it is better than boiling water.

Eurochamp: Yes sir, when water is boiled it kills almost all bacteria present in water. But the water is not

100 % pure. Boil water does not eliminate the chemical pollutants like a chlorine present in water. It also

does not remove bad smell of the water. Also, we cannot use boiled water immediately, as it should be

allowed to cool first.

Whereas Dr.Aquaguard gives chemical free crystal clear water instantaneously!

Customer: Good to know that!

Diseases through contaminated water how UV Works

Product Explanation (RO) (TDS above 500)

Eurochamp: Now as I suggested RO for your water source, since your water has TDS above 500

Dr.Aquaguard provides not just any standard RO but HD RO

A standard RO membrane that results in high reduction of TDS/ Excess wastage of water which often gives

you demineralised water

Whereas HD RO is made up of the special thin film composite membranes made to suit the TDS condition

which also reduce water wastage & retain mineral content in water.

Special “Mineral Guard™” prevents scaling on the membrane increasing its life

Customer: So what do you offer me in RO?

Eurochamp: Here is the list of products I suggest you Sir/ Ma’am

Product Explanation (Mixed Water)

Eurochamp: Sir/Ma’am the TDS meter shows ____ (TDS) in your water, but since you are saying that the

water comes from multiple source, I will suggest you RO +UV technology

Customer: Please proceed

Eurochamp: Very well Sir/Ma’am, The TDS of your water changes from time to time since the water source

changes, this should not affect the drinking habit and preferred taste of your family,

Eureka Forbes with Dr.Aquaguard has a solution for this too,

Water passes through RO then to the storage tanks, our machine which is Intelligent enough senses the

TDS of water and allows the water to pass through the UV if TDS is below required level and RO if TDS is

above the required level.

The most intelligent and revolutionary technology, which can automatically sense the quality of water

source and accordingly choose the optimum purification technology.

Customer: That great, so this machine will give me the same water taste even when the society gets water

from bore well.

Eurochamp: Yes Sir, Not just this society, Even if you are planning to move to a different City where TDS is

different. This Intelligent water purifier will give you the same taste of water

Customer: Impressive

Eurochamp: Yes Sir, and Not to forget while the taste remains same, the power of Nutritron+™ & Biotron™

remain intact providing you safe and healthy water

Customer: Sounds good

Eurochamp: For your family this is the best solution, -

Dr. Aquaguard: The Product Range (Model Mix)

Customer when provides Details Note Down the exact Details

Provide him/her multiple options available for payment

Take photo of the order generated

Once the order is complete and payment (Part payment) is received, try to pitch other products

such as vacuum cleaner and air purifiers.

Customer when Hesitate

Customer: Please let us give some time to think and consult from friends

Eurochamp: Sir/Ma’am, in case you still have any doubt, please ask me all your doubts

Customer: I think the price is too high and you are not giving any discount

Eurochamp: (With a smile) I completely agree with you.

Sir/Ma’am, our price is little premium because the product we are offering is patented and the technology

is unmatched in the market, by paying little extra you are ensuring Safe and healthy water for your family

Biotron™ and Nutritron+™ are the technologies that do more than justification in price. The health benefits

your family (use kids and parents if you see any) gets is beyond price.

Customer: You may come later next month since I am running a little tight on the Budget.

Eurochamp: We understand your situation, sir/ma’am, we are your friends for life

that’s why our company have introduced “Euro value” and “Rent a Guard” scheme

We want to provide safe and healthy water to all our Customers

Customer: what is Euro value & RAG?

Eurochamp: Explaining Euro value & RAG Schemes

Handling Objections:

1. Why should I buy from you? Not the shops or online

1. Sir/Ma’am, when you are purchasing a product from me, you are interacting directly with the

company, even the billing is done directly by the company. But when we buy online from unauthorized sellers, the products could have missing parts, or be

damaged, refurbished or spurious

In addition to this, I will provide you with personal assistance, from order to delivery to installation; I

will provide you with point of contact details also

We will visit your house time to time to check how your water purifier is doing

---------Eurochamp will also show “Beware of unauthorized seller Data”----------

2. Price is too high and please provide me a discount

2. (With a smile) Sir/Ma’am, the product we are offering is patented and the technology is unmatched

in the market. We don’t provide just Safe but healthy water too for your family

Biotron™ and Nutritron+™ are the technologies that do more than justification in price. The health

benefits your family (use kids and parents if you see any) gets is beyond price.

3. Can you come later next month since I am running a little tight on my budget?

3. We understand your situation, sir, we are your friends for life that’s why our company have introduced “Euro value” and “Rent a Guard” scheme. We want to

Comment [hp12]: Please Recheck, as all these objection are based on my field visit insights

provide safe and healthy water to all our Customers

4. How Does Biotron™ break the cluster? And how cells do not take clustered water

4. Sir, we have patented a technology, by which the water when passed through Biotron™, the larger

cluster molecule breaks down into smaller clusters

E.g.: We may not be able to eat a complete bunch of grapes at once, but we can eat piece by piece, similarly our cells may not absorb larger cluster molecule, it needs smaller water cluster to absorb

5. Why should I buy Dr.Aquaguard, Why not Aquaguard or Aquasure?

5. Sir, all these products is from Eureka Forbes and you may buy whichever you want, if you want I will

assist you with the product selection as well

The product we are offering is patented and the technology is unmatched in the market.You are

ensuring Safe and healthy water for your family

Biotron™ and Nutritron+™ are the technology that do more than justification to price, the health

benefits your family (use kids and parents if u see any) gets is beyond price

The billing is done directly to company

6. Do Mineral Guard™, Guards our minerals?

6. Mineral Guard™ retains essential mineral, it allows a free flow of minerals during the purification

process

Whereas Mineral Cartridge adds calcium and magnesium to your water

Filtration: Take out what’s bad

Mineral Guard™: Leave what’s good (Retains essential mineral)

Nutritron+™: Adds what’s good (Adds essential minerals to water, makes water

healthy)

7. Will this water purifier save me from cancer?

7. Sir, we provide precaution not cure,

Wearing a helmet does not provide surety to avoid accidents, but the chances of surviving a road crash

increase likewise we suggest you to drink the purest and healthy water after removing new age

contamination

8. My Water purifier (Aquaguard) is 10 years old but working fine. Why should I buy a new one?

8. Sir/Ma’am, Yes you are absolutely right that your water purifier is working fine and it will keep on

working for the next many years as well, that’s the quality of Eureka Forbes which always gives value

for money Products. I would have suggested you keep using it but the condition of water has changed, there are New age

contaminants that were not there a decade back

Some of them are: Lead in water (that comes via corroded pipe and paints)

Endocrine Disruptors (Comes with plastic)

Antibiotic Residue (from the leftover medicines)

Eureka Forbes have developed a solution for all this, Our New HCCB Cartridge

This purifier is good for water before 10 years, but now you must go for this latest model

9. I will install Dr.Aquaguard at my home, but what about outside?

9. Sir/Ma’am, You may carry water in our antimicrobial bottle /On the Go bottle. This portable water purifier has a unique cutting edge, chemical-free, Space Nano Technology with cartridge life of up to

600 fills. Or else you may buy Package drinking water “Aquasure”.

10. I don’t want water to taste different.

10. Sir/Ma’am, We have products to cater this need also.

Our Water purifier Dr.Aquaguard Geneus+ range are equipped with intelligent feature like Mineral

Modulator which is enough to change TDS as per your preference. You need not worry about water

taste preference.

FAQs

1. HOW IS DRINKING WATER UNSAFE?

1. A number of bacteria and viruses that are not visible to the eye are the major causes for the increase

in water borne diseases, ruling out the assumptions of drinking water being safe and pure. Bacteria

Causes: gastroenteritis, typhoid, cholera, paratyphoid, dysentery and diarrhea. Virus Causes: polio,

dysentery, gastroenteritis, and diarrhoea. In addition, worm infestations are commonly caused

through contaminated water. The water quality in our country has changed over the past couple of

years because of rapid urbanization and unchecked industrialization. The water is not only

contaminated with bacteria, virus and cysts, but also has dangerous levels of pesticides and arsenic,

referred to as new age contaminants.

2. WHY IS IT SAID THAT BOILING WATER IS NOT ENOUGH TO PURIFY IT?

2. Boiling water only helps you remove the physical impurities that are present in water. That too, only

if you boil the water for 20 minutes or more after it start bubbling. It doesn’t tackle the chemical

impurities that are present. On the contrary due to boiling, reasonable amount of water will evaporate

due to that there will be increase of chemical impurities in water & chemicals like nitrates and

pesticides are very harmful for human consumption . It also removes dissolved oxygen from water,

which your body needs to aid digestion.

3. HOW DO I KNOW WHICH WATER PURIFIER WILL SUIT MY OFFICE/HOME THE BEST?

3. We have a team of Health experts-i.e.Paani Ka Doctor who will help you understand the water

source and choose an apt water purifier, based on the best technology.

Comment [hp13]: Taken from web

https://www.eurekaforbes.com/water-purifiers/by-category/dr-aquaguard/dr-aquaguard-geneus-plus#collapseThree1



4. DURING MONSOON SEASON, THE OUTBREAK OF WATER BORNE DISEASES IS VERY COMMON,

WHY?

4. During the rains, sewage water mixes with the drinking water source and thereby spreads across

the distribution systems. It contaminates the water with pathogens that cause water borne diseases

like cholera, typhoid, paratyphoid, jaundice, diarrhoea, gastroenteritis, dysentery etc.

5. DURING MONSOON SEASON, CORPORATION WATER IS SLIGHTLY COLORED AND SMELLS OF

CHLORINE. WHY?

5. During rainy season, the run-off rainwater washes of land pollutants along with eroded top soil,

sewage, industrial and agricultural wastes and sediments in the river stream. These contaminants

increase the bacterial load in the water. Hence, more bleaching powder (more than the permissible

limit) is added to the water to reduce high bacterial population. This activity triggers the formation of

chlorine by-products in water.

6. IF YOU USE TREATED CORPORATION WATER SUPPLIED BY GOVERNMENT AUTHORITY, DO

YOU STILL NEED AN DR.AQUAGAURD?

6. The corporation water is not purified, but only treated. In most of the government authorized area,

water is chlorinated using Sodium hypochlorite which is a liquid or Calcium hypochlorite which is a

powder . i.e. bleaching powder are used.This chemical compound release Hypochlorous acid which can

react with any Organic matter, present in water releases Trihalomethane , even Chlorine may react

with ammonia and produce Chloramines which are highly Carcinogenic , which means the water that

reaches your kitchen, is loaded with highly toxic compound.

7. IS IT TRUE THAT DR.AQUAGAURD REMOVES THE ESSENTIAL MINERALS IN WATER?

7. Absolutely not! Dr. Dr.Aquagaurd will not reduce essential minerals from water. The water purifier has a specially designed Mineral Guard™ Technology that prevents scaling of the quartz glass tube of

the UV chamber and retains the essential minerals in water. In fact with latest Nutritron technology it

will add Calcium , Magnesium ,Copper & Zinc in water .

8. DO YOU NEED TO BOIL OR FILTER PURIFIED WATER AGAIN?

8. Of course not! The advanced range of water purifiers that we provide serve as a complete

purification system which gives you pure and safe water. Just fill your glass and drink! Also, due to

boiling , water lacks the natural taste of water, because of dissolved Oxygen depletion, which is

definitely not recommended.

9. HOW CAN I BE SURE THAT THE WATER FROM MY DR.AQUAGAURD IS SAFE?

9. We have strict quality norms at our manufacturing facilities, in fact, our products are also tested at

135 reputed Indian and International Labs, Owned by over 1.62 lakhs doctors,trust of over 100 lakh

mothers,endorsed by Indian Medical Academy. Further, we offer water testing in our Water Labs










(major cities) where we collect your water samples and test it at a very nominal charge.Last 33 years it

is tried,tested & trusted method of water purification.

10. HOW LONG CAN THE DR.AQUAGAURD PURIFIED WATER BE STORED?

10. For hygienic reasons, it is preferable to replace the stored water after two days. It is also advisable

to store Dr.Aquagaurd water in a cool and clean place, preferably in Stainless steel or glass containers.

Avoid matkas or storage filters as they tend to breed microorganisms.

11. WHAT IS THE POWER CONSUMPTION OF DR.AQUAGAURD WATER PURIFIERS?

11. The consumption of electricity in water purifiers is negligible compared to other electric

equipment in your house. Dr.Aquagaurd has a power consumption of 25 watts. It consumes 1-unit

current in 40 hours, in which it can purify 4800 L of drinking water. On an average, we use 15 L of

purified water per day in a house. According to this calculation, a household normally requires 7300

litres of water per year. So the electric consumption will be approximately 1.52 units per year. (Power

consumption may vary slightly for different models)

12. DO YOU HAVE ANY WATER TESTING FACILITY OF YOUR OWN TO TEST THE WATER? WHAT

IS THE CHARGE?

12. Yes, we do have a water testing facility of our own in major cities called Aquachek. We do the

complete Physiochemical and microbiological test at a nominal fee.





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