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Drybar CEO John Heffner to JoinSummer FridaysSummer Fridays is the fast-growing skin-care brand launched byinfluencers Marianna Hewitt and Lauren Gores Ireland.

BEAUTY / SKIN CARE

By Allison Collins on May 29, 2020

Drybar’s chief executive officer, John Heffner, has a new gig as

the chairman and ceo of skin-care brand Summer Fridays, WWD

has learned.

Heffner has helmed Drybar since 2013, and stayed on after the

company sold the products side of the business to Helen of Troy

for $225 million. At Drybar, he oversaw a period of expansion,

including the opening of many Drybar salons and the growth of

the product line, which is now sold at Sephora and Ulta Beauty.

He starts at Summer Fridays on June 1.

Lauren Gores Ireland and Marianna HewittCourtesy/Cibelle Levi

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Summer Fridays is the fast-growing skin-care brand launched

by influencers Marianna Hewitt and Lauren Gores Ireland with

one product, Jet Lag Mask, $48, in early 2018. Since then, the

brand has expanded into a small selection of masks and other

skin-care products, including Super Amino Gel Cleanser, $38,

and Lip Butter Balm, $22.

Summer Fridays raised its first outside capital from Prelude

Growth Partners in August. The business was expected to do $20

million in retail sales for 2019, according to industry sources.

For more from WWD.com, see:

Categories, Channels Are Blurring in Beauty

Influencer Brand Summer Fridays Lands Investor

Sephora Revamps Loyalty Program

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@wwdWD is covering the demonstrations and

s across the U.S. in the days after George

yd was killed in police custody. See our

plete coverage on WWD.com. Here is an

pt from our latest story. As brands and

rs across the U.S. started to reopen after

onavirus lockdown, chaotic protesting has

ced closures and led to a great deal of

e. Nationwide protests in the U.S. over the

c police killing of George Floyd, who was

d for a nonviolent crime devolved over the

nd into vandalism and looting. Almost no

rand or retailer in dozens of cities was left

hed, just as retail was beginning to reopen

onths of mandated shutdowns due to the

navirus. Amid a global pandemic, record

mployment and a looming presidential

n, stores from Rodeo Drive in Los Angeles

te Street in Chicago, SoHo in New York to

wn Minneapolis were graffitied, looted and

w instances set on fire. And as of Sunday

g, the chaos was starting to begin again,

merous stores in downtown Santa Monica

ng Beach seeing widespread looting, and

s gaining steam in New York, Minneapolis

ashington D.C., among other cities. One of

rst hit areas on Saturday night was L.A., a

y of nearly four million people, which saw a

day of protesting over the death of Floyd,

s accused on Monday of using a fake $20

rrested and died in police custody while

held to the ground by the knee of a police

While actions during the day in L.A. were

peaceful, as night fell destruction of public

y, almost exclusively retail establishments,

along with widespread looting. Tap the link

or more. Report: Kali Hays and Rosemary

erg with contributions from Kristin Larson,

Moin 📸: @bucknerphoto — #wwdfashion

#wwdbusiness #protests

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RMS Beauty On Success And Survi…The founder and ceo of the revolutionary clean beauty bran…

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