Twenty-three years ago a woman by the name of Sheri Poe stepped into the athletic footwear industry because she knew there was a better way. A way more suited to the female form. By challenging convention, she moved an entire industry to build products better suited to the needs of women. Fitness fads have come and gone, but one thing re- mains true to this day: rykä is the only footwear company managed, designed, and solely dedicated to creating women’s performance footwear. Women supporting women is the force motivating rykä’s loyal and like-minded core. Their passion and dedication inspires us to get vocal, empower others, and stand up for the way of life we love. Intrade AG Chasseralstrasse 1-3 CH-4900 Langenthal Tel: +41 (0)62 916 60 20 Fax: +41 (0)62 916 60 29 www.intrade.ch | [email protected]
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Transcript
Twenty-three years ago a woman by the name of Sheri
Poe stepped into the athletic footwear industry because
she knew there was a better way. A way more suited
to the female form. By challenging convention, she
moved an entire industry to build products better suited
to the needs of women.
Fitness fads have come and gone, but one thing re-
mains true to this day: rykä is the only footwear company
managed, designed, and solely dedicated to creating
women’s performance footwear.
Women supporting women is the force motivating
rykä’s loyal and like-minded core. Their passion and
dedication inspires us to get vocal, empower others,