Retail Layout & Design Submitted to Dr. Hemant Trivedi Submitted by Chandni Ramrakhiyani (20135015) Juhi Patel (20135027) Poornima Kulkarni (20135046) Vatsal Sheth (20135058)
Slide 1
Retail Layout & Design
Submitted toDr. Hemant Trivedi
SubmittedbyChandni Ramrakhiyani (20135015)Juhi Patel (20135027)Poornima Kulkarni (20135046)Vatsal Sheth (20135058)
Central Chains all over IndiaServices OfferingLogoAhmedabad Central at a glance
About
Grid LayoutGrid at CentralGrid LayoutAhmedabad Central- Layout
EntranceExtCosmeticsRacetrack/Loop Layout
JewelryEntranceExitCosmeticsAhmedabad Central- Layout
Free Form LayoutFree Flow LayoutAt CentralAhmedabad Central- LayoutSignage and GraphicsSignificance Graphics Location Category signagePromotional signagePoint of saleLifestyle images
Promotional signage
Lifestyle Images
Display Ads
Information on liftBrand names easily displayed
Effective Signage: Use of WindowsSpace ManagementSpace: a scarce resourceAllocation of store space to merchandise Location of departments or merchandise categories in the same area Factors affecting shelf allocation Space productivity Inventory turnover Impact on store sales Display considerations
Errors and recommendationsDisplay doesnt have a theme/styleDisplays are not changed often enoughAisle space is not utilized properlyLack of attention to detailEscalator system is inconvenient
Thank You!