The Commonwealth Express October 10, 2012 Page 1 mmunity Publications, 656 Douglas St., P.O. Box 344, Ripon, WI 54971 (920) 748-3017; FAX (920) 748-3028 PRSRT STD ECR U.S. POSTAGE PAID Ripon, WI 54971 Permit No. 187 Postal Customers October 10, 2012 Vol. 24, No. 41 Circ. 17,568 all Improvement Section Inside! and operated in Ripon since 1948 A member of the Packerland Ace Dealers Hwy. 23 West RIPON PHONE 920-748-3360 FAX 920-748-3994 Hours: M-F 7:00-8:00; Sat. 7:00-6:00; Sun. 8:00-4:00 Hunting Licenses & Gift Certificates Available Parcel Shipping and FAX Service available LAYAWAY AVAILABLE website: www.acehardware.com 983 East Plaza Rd. WAUTOMA PHONE 920-787-4911 FAX 920-787-4916 Hours: M-F 7:00-8:00; Sat. 7:00-6:00; Sun. 8:00-4:00 RUCKLOAD SALT SALE! ORTON SALT ® For Recharging Water Softeners 40# System Saver Pellets $ 4 99 40# Solar Salt $ 4 39 Sale runs now thru Sunday, October 21, 2012 40# Rust Remover Super $ 5 99 Winter sure is beautiful! ally when you have a contract for snow removal with the professionals at PROFESSIONAL PLOWING & LAWN SERVICE e no worries about snow removal or lawn care all year long at your home or commercial property. today for the best rates in Ripon, Green Lake, Berlin, Markesan & surrounding areas! THE KING OF SNOW THE KING OF SNOW ® $ 39 95 extra charge for addtl. parts Blower Maintenance SPECIAL mpletely go thru your snowblower, e oil & filter & get it ready for winter. OPEN: Mon. thru Fri. 7:30 a.m. to 5:00 p.m.; Sat. 7:30 a.m. to 2:00 p.m. 77 S. MARGARET ST • MARKESAN power tools & accessories! Complete line of GET A FREE CHAIN when you buy a Stihl Woodsmen Chainsaw Carrying Case $ 5 00 50 lb. bag De-icing SIDEWALK SALT EVENING OIL CHANGES! We know life is busy… we’ll help you out. Call to make your appointment TODAY! WOOD PELLETS IN-STOCK LT IN Performance, ability & Confidence WE REPAIR MOST farm machinery, light trucks & automobiles! Sno-Thro Series from a single stage to professional series! ete line of WE SELL & SERVICE ALL BRANDS OF Snow Plows, Snow Throwers, Chain Saws & more! INSIDE Ripon Commonw Issue No. 9 www.RiponPress.com Serving the Ripon community since 1864 Our Views Freezin’ A few Riponites intentionally tossed themselves into frigid Lake Winnebago recently to raise funds. See page 10 Sports Education A helping paw This former Tiger hurler long has put his arm to the test on the mound. Now he’s showing how it can save a life. See page 4 Welcome Chief sworn in Ripon’s newest fire chief may have started Monday, but it wasn’t until Tuesday night that he was formally welcomed to the community. See page 3 by Ian Stepleton [email protected]A Ripon College sophomore allegedly has admitted to repeat- edly using a smartphone to video women showering at the college without their knowledge. Demetrious S. Moll, 19, has RC student charg More jobs comin to cookie factor Company is vague regarding impact of recent corporate acquisition of Ralcorp been charged in Fond du Lac County Circuit Court with two counts of capturing an image o nudity without consent — an more charges could be comin If convicted on these felony-level charges, the Louis, Mo. native could f maximum penalty of seve Allegedly admits to crime; says he did it because he was ‘stressed’ TH fro s d by Ian Stepleton [email protected]A corporate acquisition of the owner of Ripon’s cookie factories and a national food giant could mean jobs will grow in Ripon. Yet few details about the im- pact of the merger are be- ing shared at this time. What is known is that Ralcorp — owner of Bremner Foods — has been acquired as of Jan. 31 by ConAgra Foods Inc., a deal that’s been in the works since Nov. 26, 2012. According to ConAgra, the acquisi- tion positions the company as one of the largest pack- aged food com America. Toge 36,000 emplo proximately Of those work in R When ment, C tails. “We are ple the employees plant into th family,” said man Danie firm, Lond Group. “W of ConA ago, we an impo We loo about tory T Ge ADVERTISING INFORMATION Effective November 2012 and
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The Commonwealth Express October 10, 2012 Page 1
Published by Ripon Community Publications, 656 Douglas St., P.O. Box 344, Ripon, WI 54971 (920) 748-3017; FAX (920) 748-3028
PRSRT STDECRU.S. POSTAGE PAID Ripon, WI 54971Permit No. 187
PostalCustomers
October 10, 2012 Vol. 24, No. 41
Circ. 17,568
Fall Improvement
Section Inside!
Locally owned and operated in Ripon since 1948 A member of the Packerland Ace Dealers
Single copy — 75¢Thursday, Sept. 3, 2009 Ripon, WI 54971y p pSi l 75¢
Ripon Commonwealth PressIssue No. 36
Serving the Ripon community since 1864
Our Views
Sports
INSIDE
Business
A new designHe’s known by onlyone name: Chadwick.But when it comesto bringing homes,businesses and eventsto life, he’s got morethan one tool at hisdisposal.
See page 11
Back at itThe season may havejust started, but theTiger volleyball teamalready has broughthome its first plaque.
See page 21
MatrixComing to GLThirty years ago,Ripon’s Kurt Dietrichtravelled the countrywith a nationally knownjazz band. He left thatlife behind ... until now.
See page 2
Recalling TeddyOnce upon a time,a Senate page fromRipon got to helpseveral prominentnames in Congress.With Teddy’s passing,he recalls those days.
See page 4
From physicians to facility ...RMC CEO answers many questions about hospital’s future
Boca Grande FAQ:Following the first Boca Grande public meeting, the Commonwealth asked the city and Boca Grande to
give answers to common questions being asked about the project. Here are their responses:
Q: Why does the Boca Grande project need thesupport of a tax increment finance (TIF) district?
Answered by Hugh O’Halloran, counsel for Boca GrandeCapital LLC: Wisconsin’s TIF law requires the cityand the other relevant taxing authorities determine theproposed development would not occur “but for” the TIF.In other words, if city financial assistance is not provided,the developer will not pursue the redevelopment project. Itwould be highly unusual for a developer like Boca Grandeto undertake and finance a project like this without someform of city assistance. Cities routinely provide assistanceto development projects in order to make them financiallyviable, recognizing that the successful developmentwill provide long-term benefits to the city. Without TIF inthis instance (which will result in lower interest rates andmore flexible repayment periods), the anticipated incomestream from this development would not justify the costsof undertaking the development. More specifically, thisTIF assistance will bridge the gap between the cost ofthe project and the amount available from Boca Grande’sinvestment funds and conventional bank loans.
City obtains more assurances from developer
Q:What will happen if Boca Grande does notreceiveTIF assistance?
HOH: If the TIF district or the development assistance is notapproved, Boca Grande will not be in a position to moveahead with its plans. It is likely that no significant newdevelopment or redevelopment would be undertaken inthe downtown area for the foreseeable future.
Q: How much of my tax dollars will go toward thisproject?
Mayor Aaron Kramer’s answer: In theory, none, and noone’s personal taxes have been spent on any of our TIFdistricts, unless you live or own property in a TIF district.The concept of TIF finance is that the revenue from theincreased property values as the TIF grows pays for theborrowings done at the beginning of the TIF. Not one dollarof general revenue taxes, the taxes you and I pay who donot live in a TIF, have ever gone to pay for a TIF projectduring my six years as mayor.
Although the developer’s agree-ment between Boca Grande Capi-tal LLC and the city of Ripon isnot yet signed, guarantees offeredby Boca’s principals now maybe set.
The framework of an agreementwas put in place several weeks ago,which would offer $8.6 million ingrants and loans to Boca in returnfor the group completing a $34-million-plus upgrade of Ripon’sdowntown.
The development will includea $14.5 million Ripon Inn & Spa,
a National Republican PresidentsMuseum, multiple restaurants, 20new apartment units and upgradedretail spaces.
But, quietly behind the scenes,city officials have continued toseek guarantees and “safety nets”to ensure the city assumes as littlerisk as possible.
Ripon finally may have reacheda comfort level in those talks.
According to Mayor AaronKramer, who spoke on the issueduring a public information meet-ing held Monday by Boca Grande,the talks essentially came to a close
(Re)Creating Republican HistoryRANDALLDIETRICHhopes togofrom visitor to historian of the Little
To enable folks to feel viscerallywhat it was like on Dec. 19, 1903,when the Wright Flyer becameaireborne for 12 seconds at KittyHawk, N.C., Randal Dietrich didn’twrite about it or draw a picture ofthe event.
No, the former Ripon residentrecreated it.
Directing the EAA’s “Count-down to Kitty Hawk” initiative in2003, Dietrich arranged for two ac-tors to play the Wright brothers andrebuilt the “fabric and toothpicks”that became the Wright Flyer, repli-cating the original down to the exactthread count on the wing fabric.
He promoted the event to cel-ebrate the centennial anniversaryof manned flight, coordinated thereenactment before an audience thatincluded President George W. Bushand that was covered by CNN, theDiscovery Channel and other majormedia.
Now Dietrich has recalibratedhis compass to Ripon, switchingthe coordinates from Kitty Hawk toBlackburn Street. His needle is seton the Little White Schoolhouse.
The building itself, he said, is a“fitting framework, a skeleton” sig-nifying the history-changing eventthat took place inside.
“But it’s missing the heart andsoul” to make the transformativenight come alive more than 150
It may be a garbage can, butthat doesn’t mean just anythinggoes in it.
Objects like cast-iron weights,bricks and yard waste have beenshowing up in garbage cans inRipon. Along with causing head-aches, such materials can damagethe garbage trucks and cost the citymoney.
And apparently, the issue isnothing new.
District 1 Ald. Dan Luskeybrought it to the city’s attentionafter speaking with garbage truckoperator Terry Otto. Otto hadpresented Luskey with bricks andcast-iron weights that had beenfound in a trash can.
“He (Otto) would periodicallybring it to my attention, and thenthe last straw was when he showedme some of this stuff,” Luskeysaid.
So then, at a Ripon CommonCouncil meeting in May, Luskeyactually brought along the bricksand cast-iron weights to showthe audience and his fellow cityleaders.
“This type of stuff doesn’t go inthere,” he said.
But such objects are only part ofthe concern.
“A lot of (the problem) has beenyard waste,” Luskey said.
He emphasized he does notfavor a per-pound surcharge ongarbage.
“We’ve got enough fees andtaxes in this state, that we don’tneed any more,” he said.
But Luskey didn’t rule out thepossibility of fining citizens whodon’t follow the rules.
When Luskey was a city em-ployee, he remembers someonetrying to throw away a hot waterheater by placing it in a garbagecan for collection.
The city of Ripon handles itsown trash collection for residentsand some businesses.
Recyclables, meanwhile, arepicked up by Veolia Environmen-tal Services, which calls itselfthe world’s largest waste servicecompany.
City Administrator Steve Bargindicated the city plans to lookinto more aggressive enforcementif necessary.
“The council wants to work ina proactive, positive way to reduceinadvertent abuses of our refusecollection, which provide problemsby excessive tonnage at the landfillsite, and they’re also hard on ourgarbage trucks,” Barg said.
City staff have been going outahead of the garbage trucks “look-ing for materials that don’t belongin the regular refuse,” he added.
“I’m happy to report that we
See RMC/ back page
See HISTORY/ page 17
One former Riponite will be
See ASSURANCES/ page 15
See TRASH/ page 14
Thursday, September 10, 2009 - Page 1
Single copy — 75¢Thursday, Sept. 10, 2009 Ripon, WI 54971 y p pSi l 75¢
Ripon Commonwealth PressIssue No. 37
Serving the Ripon community since 1864
Our Views
Sports
INSIDE
Business
Vox bakeshop?No, that look doesn’t mean “Stay away from my pastries.” In fact, Paul loves the new bakeshop items at his shop so much you might have to fight him for a piece.
See page 13
I’ve got it!The Tiger tennis team didn’t need to stretch much to beat Clintonville as the squad swept the Truckers Thursday.
See page 21
What next?Future of CornerstoneCornerstone was formed to draw a YMCA to Green Lake. But that won’t happen, and its president has resigned. So, what should happen next?
See page 4
Small miraclesNot all miracles are big, like changing water into wine. Sometimes the best ones are almost invisible — like a roof over a family’s heads.
Don’t despair if your mind wanders and your eyes glaze over when you read the words: Tax Incremental Financing (TIF).
TIF talk has rolled off many tongues in Ripon lately, as city of-ficials identify it as an economic-development tool critical to Boca Grande Capital’s plans for downtown Ripon.
While TIF is based on a simple concept: freezing current prop-erty tax dollars for a pre-determined district, while financing some project and infrastructure costs to help a developer increase that district’s value thereby creating new tax, or “increment,” that pays off early investments.
There. Got it? If not, a more comprehensible, graphic depiction of how a TIF district works is above.
It was drawn by Jason Klein, researched by Dean Mosiman and provided to the Commonwealth by the Wisconsin State Journal, which published it last week Sunday.
As of Tuesday night, Ripon has eight active TIF districts: TIF district 1 — Downtown Ripon. The Blackburn Street park-
Picture this: How a successful TIF works
ing lot project is now being financed under this district, rather than the new downtown district (TIF district 11), due to timing. The district should close in 2012. To date, $8.7 million in new value has been created;
TIF district 4 — To date, $8.35 million in new value has been created in this Ripon Industrial Park TIF district;
TIF district 5 — To date, $6.997 million in new value has been created in this Stanton Street development including the Alliance Laundry Systems warehouse;
TIF district 6 — Ripon’s west side including the Rolling Hills Subdivision has to date created $14.457 million in new value;
TIF district 7 — The Sandmar Subdivision on Ripon’s southeast side has created $1.783 million in new value to date;
TIF district 9 — Land owned by developer Rick Gohlke on the south side of Highway 44 just east of Ripon. This includes plans for a new assisted living facility with 42 apartments, as well as 20 community-based residential facility (CBRF) units. Plans also call for a possible extension of the assisted-living section, which would
City OKs downtown tax districtBoca closer to receiving public dollars, but not without some dissent
The repeal of a collective bar-gaining law could lead to longer — and more costly — teacher contract negotiations for school districts in Wisconsin, including Ripon and Green Lake.
But some say this could also help attract and maintain high-quality teachers.
With the support of Gov. Jim Doyle, the state’s Qualified Eco-nomic Offer (QEO) law was repealed in the 2009-2011 state budget after a 15-year run.
The QEO allowed School Boards to avoid arbitration by imposing an annual salary and
benefits package increase of at least 3.8 percent if districts and teachers’ unions could not agree to terms on their own.
The state’s largest teachers’ union — the Wisconsin Eduction Association Council (WEAC) — applauds the QEO’s demise, saying this will restore fairness to the bargaining table of public education.
“Bargaining reform will open the door to dialogue between teachers, support professionals and school officials, pushing them to think creatively and explore new approaches to old problems,” WEAC President Mary Bell said. “The QEO will no longer serve as an excuse to avoid difficult con-
versations, because teachers and school districts will have the right to submit their wage proposals to a neutral arbitrator.”
This arbitration, however, isn’t free. And Ripon School District Business Manager Rick Ketter expects to see it happening more often without the QEO.
“In the past, there was very little arbitration, and now, there’s an opportunity for every negotia-tion to go to arbitration if (both sides) can’t reach an agreement,” Ketter said. “From the arbitration standpoint, it’s a negative thing because arbitration will cost us more money.”
Ripon, GL educators see changes coming after QEO repeal
THIS IS A rendering of what the Ripon Inn & Spa could look like, as shown at the public information meeting held recently at City Hall. Ian Stepleton photo
Wireless broadband will be a reality in Ripon — largely due to a zero-interest, $750,000 loan given to its developer.
The Common Council voted in closed session Aug. 3 to approve the loan, which will be paid out to Granite Broadband of Ripon in three installments between now and Jan. 1, 2010.
Granite Broadband formerly was Dotnet of Fond du Lac, but recently moved its corporate headquarters to Ripon.
The company, owned by Boca Grande principals Jim Connelly and Frank Cumberbatch, as well as Mark Dodge, is headquartered at 305 Watson St.
It also plans to expand into 301 Watson St. following renovation if a developer’s agreement with the city is signed.
Cumberbatch explained the funds will be used exclusively for building the wireless broadband network, although not exclusively within city limits.
“It will be built throughout the county,” he said, clarifying that the dollars will be used county-wide as well.
News of the loan came to light after city leaders released minutes last week Thursday from a pair of closed sessions — July 16 and Aug. 3.
“Ripon leadership stepped up and helped us with funding,” Cum-
Ripon’s city leaders took one of the final steps toward a major investment in its downtown Tuesday night, approving a tax incre-ment finance district (TID) to fund improvements.
But for the first time — at least publicly — the council did not act as a single, unified body in doing so.
Approval of the TID, which could lead to a developer’s agreement between the city and Boca Grande Capital to drive most of those improvements, came not as a unanimous vote, but 6-1 in favor.
Ald. Al Schraeder voted against approving the TID, while Ald. Rollie Peabody was absent.
See DISTRICT/ back page
See GRANITE/ page 19
See QEO/ page 19
See TIF/ page 18
Thursday, September 17, 2009 - Page 1
Single copy — 75¢Thursday, Sept. 17, 2009 Ripon, WI 54971 y p pSi l 75¢
Ripon Commonwealth PressIssue No. 38
Serving the Ripon community since 1864
Education
Sports
INSIDE
Business
A whole new lightThose leaves behind Steve Yeomans aren’t the only thing green at Yeomans-Edinger Chiropractic, now that several energy-efficiency projects are done.
See page 15
Ready ... set ...Can you spell “win” without a “D”? Not if you’re the Tigers, who dropped another match Tuesday night.
See page 19
FurloughsDA sets a scheduleWith the state mandating employees to take furlough days, DA Dan Kaminsky sets out the schedule for how county courts will be affected.
See page 3
RHSurvivorThis Homecoming, it will be time for Ripon students to outplay, outwit, outlast ... and eat bugs?
See page 11
Farmer plows, seagull chows
SEAGULLS FLOCK TO a farmer’s plow, scavenging for earthworms, as he tills a field about a mile north of the Ripon city limits off County Road FF. Tim Lyke photo
The final local hurdle to creating a new tax increment finance district (TID) that could reshape Ripon’s downtown has been cleared.
The Joint Review Board — a body made up of all municipali-ties represented within the TID
But agreement with Boca Grande still not signed
— unanimously approved TID No. 11 last week Thursday.
All that is left before TID No. 11 is complete is final certifica-tion by the state Department of Revenue.
That means the city is eligible to go ahead and start loaning money immediately to develop-ers within the downtown TID.
The biggest such developer
— and the only one that has stepped forward so far — is Boca Grande Capital. Boca, however, is not yet in a position to borrow money, but for a dif-ferent reason.
The city and Boca have not yet finalized the developer’s agreement. Both sides, though, are expected to do so today (Wednesday) or tomorrow, with-out further delay.
If they do so, Boca’s own timeline would have it start con-struction on its dozen second-tier projects as soon as Nov. 1.
These include creation of a National Republican Presidents Museum at the Republican House off Blackburn Street, cre-ation of several new restaurants, and rehabilitation of a series of retail stores and apartments.
Total investment here would be $14.5 million, with TID No. 11 picking up a portion of those costs.
The Ripon Inn & Spa, mean-while, is expected to start con-struction May 1, 2010, with a total development budget of $15 million.
All projects are targeted for a Feb. 1, 2012 completion.
Boca Grande believes it will create 140 to 180 construction jobs between now and then, and 80 to 100 full-time, family-sup-porting jobs thereafter.
Although the decision by the Joint Review Board was unanimous, it wasn’t a rubber stamp.
“There was some discussion about TID No. 11, about the financials,” said City Admin-
Don’t be shocked if you see a pizza running down the street Saturday, chased by a fuzzy, blue dinosaur.
Or if you hear a loud clap at about 3:45 p.m., but no lightning in the sky to generate it.
Or if you see a gaggle of the cutest babies you’ve ever seen, all converging on downtown Ripon.
It’s just Septemberfest 2009 — or as the Ripon Area Chamber of Commerce calls it, “Oktoberfest with a twist.”
In what has become Ripon’s fastest-growing festival of the year, Ripon’s downtown will be filled with events and activities all day Saturday — including a handful of new ones for visitors to enjoy.
And what is that about a pizza being chased by a dinosaur? Sep-temberfest 2009 won’t just be a re-hash of 2008’s event — a variety of new activities such as a mascot race
are scheduled, chamber Executive Director Paula Price explained.
“We are very excited that a lot more organizations and businesses wanted to participate,” she said, noting that means more fun for visitors, such as the addition of the mascot race.
“One thing we’re looking for-ward to the most is the mascot race,” Price said, noting she expects “at least seven” mascots will run through downtown as part of the race at 2:30 p.m. “We’ve got busi-nesses in town who have mascots, and they’ll all be converging on downtown Ripon.”
Also new for Septemberfest is an oldie-but-goodie from the days of Riponfest.
“We’re kind of reviving the Beautiful Baby Contest,” Price said. “It always was popular so we thought it would be a fun thing to do.”
Registration for the contest runs from 9:15 to 9:30 a.m., with the contest — for children age 0 to 2 — starting at 9:30 at the corner of Watson and West Fond du Lac streets.
Most anticipated may be Sep-temberfest’s third-annual attempt at putting Ripon back into the “Guin-ness Book of World Records.”
“We’re really excited about the high-five attempt,” Price said of the 3:45 p.m. attempt.
During each of the past two Septemberfests, visitors tried to set the record for most people doing
Thomas Reilly may not be a famous author yet, but readers from the Ripon and Brandon area — and beyond — are snatching up copies of his new book.
It’s the story of a dan-gerous American espio-nage mission, set in com-munist Czechoslovakia during the Cold War.
The book is being re-leased now.
“It’s been available for pre-sale on Amazon and Barnes & Noble,” Reilly said. “It’ll be a limited re-lease in bookstores around the country. My name is Tom Reilly, not Tom Clancy, but it is selling quite well online.”
Reilly, the author of “August Pearl,” was raised in Brandon and later lived in Ripon.
Area readers may rec-ognize Reilly’s name from another book, “Next of Kin,” the true-life story of Reilly’s quest for answers in the wake of his broth-er’s death in the Vietnam War.
Now, the 1969 Ripon High School graduate has published another book — this one an “espionage thriller” about a U.S. student who gets sent on a secret mission to Czecho-
RHS grad releases new novel, fusing
history with danger
slovakia amid a 1968 uprising.“So far, the reviews have
been coming in pretty good,” Reilly said. “Historical fiction is the overall genre, but it’s also a coming-of-age story. It’s an espionage thriller, and sort of like a travel log through Europe.”
THE AUTHORReilly grew up in Brandon,
where he lived the first eight years of his life.
After both his parents died from strokes, Reilly was sent to live in Beaver Dam with his
older sister.He later came to Ripon and
finished his high school years, living alone above the former Walgreens at 217 1/2 Watson St.
“Only two of my friends knew that I lived on my own,” Reilly said. “I would work part-time jobs before or after school, and then I would work a combination of those jobs in the summer.”
He has fond memories of the people and values in Ri-pon.
“And that’s helped me
throughout my life,” he said. “I thought it was a great life. I loved living in Ripon.”
Reilly now resides near Atlanta, Ga., having lived there about a decade.
He visited Wisconsin in July for his 40th Ripon High School class re-union, and returned again this past weekend and held a book signing at the newly renovated Brandon Library.
AUTHOR THOMAS REILLY, right, speaks with Riponite Bruce Miller at a book signing Sunday afternoon at the Brandon Library. Reilly’s new book, “August Pearl,” is available now. Aaron Becker photo
See FIVE/ page 18
See TID/ page 18
See TALE/ page 17
The Commonwealth Express September 16, 2009 Page 1
Published by Ripon Community Publications, 656 Douglas St., P.O. Box 344, Ripon, WI 54971 (920) 748-3017; FAX (920) 748-3028
PRSRT STDECRU.S. POSTAGE PAIDRipon, WI 54971Permit No. 187
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September 16, 2009 Vol. 20, No. 37
Circ. 17,216
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RIPON DRUG & BEN FRANKLIN
The Commonwealth Express September 9, 2009 Page 1
Published by Ripon Community Publications, 656 Douglas St., P.O. Box 344, Ripon, WI 54971 (920) 748-3017; FAX (920) 748-3028
PRSRT STDECRU.S. POSTAGE PAID Ripon, WI 54971Permit No. 187
PostalCustomers
September 9, 2009 Vol. 20, No. 36
Circ. 17,204
The “Best Deal” is so much more thangetting the price you wanted...
Ace stores are independently owned and operated. The prices in this advertisement are suggested by Ace Hardware Corporation, Oak Brook, IL. Product selection/color andsale items and prices may vary by store. This advertisement may also contain clearance and closeout items and items at Ace everyday low prices. Some items may requireassembly. Ace Rewards™ benefits are available only at participating stores. Return and “rain check” policies vary by store; please see your Ace store for details. Productselection and prices at acehardware.com may vary from those in this advertisement. Ace is not responsible for printing or typographical errors. Prices are valid throughSeptember 30, 2009, while supplies last.
Sunday,September 6
1st 100 customersreceive a
FREE AceCan Cooler!
Saturday,September 5
1st 100 customersreceive a
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899
249 599
4899
Used in combination, The Ripon Commonwealth Press and The Express guarantee the targeted marketing of a newspaper with the saturation coverage of a shopper — all at an affordable price.
In personal finance terms, you are “diversifying your (advertising) investment” to assure a maxi-mum return of customer responses.
Ripon Commonwealth Press
PoLiCies1. deadlines: The Commonwealth Express 10 a.m. Monday (Monday holiday, Thursday at 3 p.m.) The Ripon Commonwealth Press 10 a.m. Tuesday
2. front and Back Pages: Front page position in The Commonwealth Express will be charged 125% regular full-page rate, plus color. Back page is an additional $50.
3. Color:Spot color, per page is $60 ($40 shared); 4-color $90.00 ($75 shared). Placement requests limited.
4. Position requests:Publisher will try to accommodate all position requests but will not guarantee same.
5. Cancellation:A 40% charge will be made for copy already set in type which is cancelled prior to publication.
6. omissions or errors:In the event of an error, an adjustment will be made for the area of the ad involved in proportion to the lack of service to the advertiser. Advertising taken over the telephone accepted only at the advertiser's risk.
7. terms:5% discount allowed for payment received by the 15th of month following insertion. Account is responsible for deducting this amount.
8. ProofsStaff will provide customer with a proof if requested as long as ad copy is in our office by 3:00 p.m. on Fridays. Up to two proofs will be furnished for free. Each additional proof will cost $5 each.
9. finance terms:Finance charge is computed at 1.5% per month (18% annual rate) on unpaid balance. No finance charge will be imposed on charges paid in full by the last Thursday of the month following the billing date.
10. distributionThe Commonwealth Express is delivered Tuesdays via carriers in the city of Ripon and elsewhere on Wednesdays by the U.S. Postal Service.The Ripon Commonwealth Press is delivered Wednesdays via carriers in the city of Ripon and Green Lake and elsewhere on Thursdays by the U.S. Postal Service.
11. Audited CirculationThe Commonwealth Express is audited by CVC (Circulation Verification Council) and the Ripon Commonwealth Press circulation is attested to by the U.S. Postal Service through an annual, published publisher's statement.
Covers homes in an area approximately 1,500 square miles and a trade area population of about 60,000.
TARGET your ad to readers who make major pur-chasing decisions. Readership studies show that newspapers such as the award-winning Ripon Commonwealth Press are read by consumers with above average disposable income. These people invite the publication into their home, share it with their families and often refer to it several times during the week.
Covers homes in an area approximately 1,500 square miles and a trade area population of about 60,000.
Ripon City 3,438Ripon Route 1 477Ripon Route 2 496Ripon Route 3 548Ripon Route 4 550Green Lake City 357Green Lake Route 1 575Green Lake Route 2 575Princeton City 230Princeton Route 1 587Princeton Route 2 528Princeton Route 3 290Berlin Route 1 561Berlin Route 2 480Berlin Route 3 452Berlin Route 4 566Neshkoro City 153Neshkoro Route 2 562Neshkoro Route 3 470
Markesan City 298Markesan Route 1 396Markesan Route 2 439Markesan Route 3 473Markesan Route 4 480Montello Route 2 483Kingston City 125Marquette City 60Fairwater City 148Brandon City 220Brandon Route 91 411Brandon Route 92 341Rosendale City 151Rosendale Rural Route 515Eldorado City 43Eldorado Rural Route 2 381Pickett City 20Pickett Rural Route 421Miscellaneous 288
Circulation 17,588Free every Wednesday to these Cities and Rural Routes
fond du Lac — green Lake — marquette — WausharaCounties
Advertising rAtes
or
Per Column Inch Per Week
Express Express or and Press Press1 to 5 inches ................... $8.50............... $10.006 to 19 inches ................. $8.20................. $9.7020 to 39 inches ............... $7.80................. $9.3040 to 79 inches ............... $7.00................. $8.5080 to 159 inches ............. $6.80................. $8.30160 to 239 inches ........... $6.65................. $8.15240 inches and over ....... $6.50................. $8.00
Note: One column is 2 inches wide
Express Page is 80 inches (5 columns x 16" high)Press Page is 129 inches. (6 columns x 21.5" high)
national rate$10.00 per column inch; $11.75 combination
rePeAt Ads — 20% disCoUnt
All repeat ads must be inserted weekly to earn discount. First insertion regular price. Each consecutive weekly insertion after that at 20% discount earned rate. No copy change allowed.
Ripon Commonwealth Press
eLeCtroniC sUBmissionAll ads must be submitted in the form of
a tiff, pdf, eps or jpeg. We do have a FTP siteavailable for uploads. Please see your sales
representative for more information.
CLAssified AdsTo commercial customers — Up to 15 Words $9.00 Additional Words .20 per word No discounts Blind Ad $3.00 extra plus handling & postage if necessary
Not responsible for copy via telephone, although every effort to obtain accuracy will be made.(Classified ads will also appear on-line at www.RiponPress.com
Advertising rates apply only to individual advertisers and privileges cannot be transferred to any other person, firm or organization. Co-op advertising will be billed at advertiser’s earned rate for the ad.
6 Columns - 13” wide x 211/2” deep12 pica Column x 301 lines
6 Columns to the Page
the Commonwealth express ..........................Tabloid Page 5 Columns - 10.25” x 16” deep
12 pica Column x 224 linesPrinted Web Offset-Camera Ready Art May be Used
Color Advertising rates (per paper)One color ..................................................................................... $40.004-color ........................................................................................... $75.00
inserts and Pre-Printed supplements We request reservations 7 days in advance of publication date and delivery Wednesday at 5 p.m. before publication. Selected distribution available in any area desired from our total circulation. inserts in mailed Commonwealths must be folded to measure no more than 7 1/4” x 11”.