Richard Mitchell Freelance Financial Copywriting
Jul 18, 2015
Direct Mail Pushing the envelope
Anyone can write a letter. Not everyone can
make readers respond.
Traditional DM is still
a powerful marketing
solution. Let me show
you just how powerful
it can be.
Complex products.Because there’s no such thing as easy money.
Financial copy has to do more than simply sell. It
has to negotiate a minefield of complexity,
legislation, reluctant customers and brand
guidelines.
I can lead you through that minefield, and into the
land of increased sales that lies beyond.
Websites that work harderCapturing attention, turning interest into attention and then into action needs special writing techniques. SEO makes things even more complicated. I make them simple.
Integrated communicationsEmail and the internet provide endless opportunities. An integrated campaign can produce response and sales in the shortest possible time. Let me write yours.
Press ads – unlock the power Memorable headlines and persuasive detailed copy when you want direct response. I make ads work harder. Isn’t that what you want your ads to do?