Julian Wheeler SE Manager UK&I Partner Sales Revolutionizing Storage for your future business requirements NetApp Confidential - Internal Use Only
May 06, 2015
Julian Wheeler
SE Manager
UK&I Partner Sales
Revolutionizing Storage for your future business requirements
NetApp Confidential - Internal Use Only
Economic Challenges and a view of
the Future…
Agile Data Infrastructure:
The Essential Features
The Value of an Agile
Data Infrastructure:
– Efficiency
– Automation
– Non-disruptive Operations
Mastering IT Economics
NetApp Confidential - Internal and Partner Use Only 2
Economic Challenges and a view of the Future
NetApp Confidential - Internal Use Only
3. Operational disruptions
2. System performance and scalability
Kilobyte Megabyte
Gigabyte Terabyte
Petabyte
Zettabyte Yottabyte
Exabyte
*Gartner
2015
800% Growth*
Economic Challenge Faced by IT
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1. Data growth
Systems
of Record
Collaborative
Networks
Social
Business
Audio and Video
Personal Devices
Laptops
Tablet PCs
Smart
Phones
Enterprises will
purchase 25X more
storage
Big investments in
Archiving, Storage
consolidation, Data
reduction techniques
NetApp
SATA / SAS
Flash
Growth
10
Gigabit
Ethernet
Server
Virtualization
Blades
Application
Consolidation
Rationalization
People & DC
Investment
Growth
Responsibility
and
Accountability
5 year predictions*
Shifts in Technology, Investment and
Accountability
Storage Related:
All 15,000 rpm HDDs
and FC interface
HDDs will be gone
10 Gig Ethernet
will become the
main core network
for storage
Convergence to 10
Gig Ethernet inside
Blade Server carrying
Storage & Server Data
Network Related:
Conversion to 10 Gig
Ethernet will be slower
in very large DCs
(depends on vendor
opportunity and 10 Gig
prices)
58 Million VMs will be
installed by 2012 – 5x
Growth driving
subsequent Blade Server
spend
Server Related: Application Related:
Increase efficiency and
agility through
consolidation and
rationalization
50% of organizations
will increase DC
capacity and 30% will
plan new DC’s
People & DC Related:
CIO
CIO Related:
CIO salaries will be
pegged to IT generated
revenue
By 2014, efficient,
cost-effective data
management will be
one of the top three
measures of business
health
*Gartner
1 3 5
2 4 6
1 3 5
2 4 6
1 3 5
2 4 6
1 3 5
2 4 6
1 3 5
2 4 6
1 3 5
2 4 6
And Consumers Have Options
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So Infrastructures Are Evolving
Network
Server
Storage
Available
Resources
Orc
hestr
ation a
nd A
uto
mation
Serv
ice C
ata
logue
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8
Agile Data Infrastructure
The Essential Features
NetApp Confidential - Internal Use Only
NetApp Agile Data Infrastructure
9
Virtual Storage Tiering
Service Automation
and Analytics
Storage Efficiency
Integrated Data Protection
Nondisruptive
Operations
Embedded Data Security
Secure Multi-Tenancy
Unified Architecture
Seamless
Scaling
NetApp Confidential - Internal Use Only
10
The Value of an Agile Data Infrastructure
Efficiency
NetApp Confidential - Internal Use Only
IT Budget
Data Volumes
Storage
Single Copies
Backup
Compliance
RAID 1
R&D
Duplicated Data
DR
Growth
Time
NetApp
Virtualization
Technologies and
Thin Provisioning
NetApp
Snapshot™
Technologies,
Deduplication,
Compression
It’s All About the Compound Value
NetApp Confidential - Internal Use Only 11
Storage Efficiency
According to Gartner Inc.
IT Budget is distributed
12 NetApp Confidential - Internal Use Only
Run 63% Grow 21% Transform 16%
Efficiency
13
The Value of an Agile Data Infrastructure
Automation
NetApp Confidential - Internal Use Only
Building Applications in Your
Highly Efficient Private Cloud
Network
Server
Agile Data Infrastructure
Available
Resources
Private Cloud O
rchestr
ation a
nd A
uto
mation
Serv
ice C
ata
logue
14
I need a MS server
with 2TB storage
I need an Oracle®
server with 5TB
I need a copy of
SAP® for testing
I need a
SharePoint®
environment
NetApp Confidential - Internal Use Only
Service Automation
and Analytics
With Security for Applications
in the Public Cloud
Network
Server
Public Cloud
Agile Data Infrastructure
Available
Resources
Orc
hestr
ation a
nd A
uto
mation
Serv
ice C
ata
logue
15
Customer A
Customer B
Customer C
We need a secure file
sharing environment
We need an e-mail
environment
We need a test and
dev environment
It’s not big enough, we need more
resources
NetApp Confidential - Internal Use Only
Service Automation
and Analytics
16
The Value of an Agile Data Infrastructure
Nondisruptive
Operations
NetApp Confidential - Internal Use Only
NetApp Confidential – Limited Use 17
Unix NFS Administration
NFS
NIS Server Oracle /home/dir
Windows CIFS Administration
CIFS
Microsoft Active
Directory
Windows
Clients Exchange Server SQL Server
ISCSI
FC
Switch
Tier 1
/vol/exchlun
Synch
Replication
/vol/oracldata
/vol/eng/users
Tier 2 Tier 3
/vol/oraclmirror
Asynch
Replication
Backup and Administration
Ethernet
Switch
/vol/sqllun
/vol/sqllun
LUN Administration
FCoE FCP
/vol/exch/backup
/vol/orcl/backup
/vol/user/backup
Agile Data Infrastructure Traditional Storage Infrastructure Shared Storage Tiers
Workloads & Users
Big Data
Content Servers
Virtualized Servers Non-virtualized
Servers
A B C D E
Policy-Based Data Management
B C D E A
Unified Data Network
FCP FCoE iSCSI
CIFS/SMB NFS/pNFS
18 NetApp Confidential – Limited Use
Agile Data Infrastructure
Workloads & Users
Big Data
Content Servers
Virtualized Servers Non-virtualized
Servers
A B C D E
Policy-Based Data Management
Replication Copy Creation
- Workload A
Unexpected Growth
in Workload B Backup Copy Creation
- Workload C
Performance Issue
- Workload D
Unexpected Growth
-Workload E System Upgrade Needed Performance Issue
Resolved Capacity Expansion Needed Growth Issue Resolved
All Actions Occur Without
Disruption to Users
A1
C1
B C D E A
Unified Data Network
FCP FCoE iSCSI
CIFS/SMB NFS/pNFS
19
Mastering IT Economics
NetApp Confidential - Internal Use Only
Measuring the IT Cost-Value Equation
Save over 50% on
operational expenditure
Automation Bring applications
and products to
market quicker
Efficiency + Automation + NDO = Accurate Measurement
of Storage Value
NDO No disruptions for
upgrades or
replacements,
scale as required
NetApp Confidential - Internal Use Only 20
>80%
40% Efficiency
The Secrets to Infrastructure Value
21
Data ONTAP®
The world’s most efficient
storage operating system The world’s most flexible
storage architecture
Unified Architecture
NetApp Confidential – Limited Use
Agility Efficiency
According to Gartner Inc.
IT Budget is distributed
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Run 63% Grow 21% Transform 16%
Efficiency Agility
Suncorp: IT Transformation
Leads to Business Success
Increased Efficiency
Consolidate 7 data centers to 2
Cut time to provision from 2 hours to 2 minutes
Improve storage utilization by 40%
Reclaim 400TB of unused storage
Business Impact
Free 30% of budget to invest in innovation
Respond faster to business opportunities
Launch mobile banking application in weeks with zero incremental dollars
Develop and roll out ATM finder in three weeks
“Now, IT is not just a piece of the business, it is very integral to
the business success.” – Jeff Smith, Suncorp Business Services CEO
NetApp Confidential - Internal Use Only 23
Two questions for you…
How much value did IT
deliver to your organisation
in the last year…?
How much would you like it
to next year…?
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