Revitalizing Strawberry Production in Arkansas and the Surrounding Region via Extended Season Production Systems M. Elena Garcia, Professor - Extension Fruit and Nut Specialist
Revitalizing Strawberry Production in Arkansas and the Surrounding Region via Extended Season Production Systems
Jun 19, 2015
2014 National Sustainable Strawberry Initiative Project Leader Meeting
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Transcript
Revitalizing Strawberry Production in
Arkansas and the Surrounding Region viaExtended Season Production Systems
M Elena Garcia Professor- Extension Fruit and Nut
Specialist
Justification
bull The strawberry industry arose in Arkansas
in the late nineteenth and early twentieth
centuries
bull Climatic conditions in the state were
considered favorable for growing and
marketing a high quality berry
Arkansas Production
Statistics
bull 1926- 15000 acres
bull 1970- 1500 acres
bull 1979 - 400 acres
bull 2012 - lt200 acres
Arkansas Production Today
bull 90 of the strawberries grown in Arkansas are
sold in local markets
bull Farmersrsquo Markets and demand for locally
produced and higher quality produce has
created lucrative opportunities for growers of this
highly sought after berry
Strawberry production in AR
bull Currently in Arkansas the fresh strawberry
market extends from April to May
bull There is market potential for fresh locally
grown strawberries throughout the year
bull Off-season production would be a unique
and specialized item for holiday
consumption and could bring high returns
to the grower
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Justification
bull The strawberry industry arose in Arkansas
in the late nineteenth and early twentieth
centuries
bull Climatic conditions in the state were
considered favorable for growing and
marketing a high quality berry
Arkansas Production
Statistics
bull 1926- 15000 acres
bull 1970- 1500 acres
bull 1979 - 400 acres
bull 2012 - lt200 acres
Arkansas Production Today
bull 90 of the strawberries grown in Arkansas are
sold in local markets
bull Farmersrsquo Markets and demand for locally
produced and higher quality produce has
created lucrative opportunities for growers of this
highly sought after berry
Strawberry production in AR
bull Currently in Arkansas the fresh strawberry
market extends from April to May
bull There is market potential for fresh locally
grown strawberries throughout the year
bull Off-season production would be a unique
and specialized item for holiday
consumption and could bring high returns
to the grower
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Arkansas Production
Statistics
bull 1926- 15000 acres
bull 1970- 1500 acres
bull 1979 - 400 acres
bull 2012 - lt200 acres
Arkansas Production Today
bull 90 of the strawberries grown in Arkansas are
sold in local markets
bull Farmersrsquo Markets and demand for locally
produced and higher quality produce has
created lucrative opportunities for growers of this
highly sought after berry
Strawberry production in AR
bull Currently in Arkansas the fresh strawberry
market extends from April to May
bull There is market potential for fresh locally
grown strawberries throughout the year
bull Off-season production would be a unique
and specialized item for holiday
consumption and could bring high returns
to the grower
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Arkansas Production Today
bull 90 of the strawberries grown in Arkansas are
sold in local markets
bull Farmersrsquo Markets and demand for locally
produced and higher quality produce has
created lucrative opportunities for growers of this
highly sought after berry
Strawberry production in AR
bull Currently in Arkansas the fresh strawberry
market extends from April to May
bull There is market potential for fresh locally
grown strawberries throughout the year
bull Off-season production would be a unique
and specialized item for holiday
consumption and could bring high returns
to the grower
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Strawberry production in AR
bull Currently in Arkansas the fresh strawberry
market extends from April to May
bull There is market potential for fresh locally
grown strawberries throughout the year
bull Off-season production would be a unique
and specialized item for holiday
consumption and could bring high returns
to the grower
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Program Objective (Initiated
in 2010)
bull To determine feasibility for off-season
strawberry production under a high tunnel
plasticulture system
ndash To determine cultivars best suited to the local
environment in a high tunnel plasticulture
system
ndash To determine effect of biofumigation
ndash To determine nitrogen fertilizer needs and their
effect on arthropods
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Revitalizing Strawberry Production in Arkansas and the
Surrounding Region viaExtended Season Production Systems
UA Strawberry Working Group
bull Dr D Johnson (Entomology)
ndash Barbara Lewis
bull Dr Rodriguez (Ag Econ amp Agribusiness)
bull Dr K Gibson (Food Sci)
bull Dr M Evans (Horticulture)
bull Dr E Garcia (Horticulture)
ndash David Dickey
ndash Susan Frey
ndash Megan McGovern
ndash Taunya Ernst- Fruit Research Station
ArtistPassmore Deborah Griscom 1840-1911
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Objectives
bull Obj 1 Expand and extend strawberry production in
Arkansas and the surrounding region through
demonstration of 1) modern cultivar performance 2)
alternative production systems and 3) innovative
production methods (Garcia)
bull Obj 2 Demonstrate integration of pest management by
utilizing predatory species exclusion netting and other
best management practices to increase the economic and
environmental sustainability of strawberry production
systems (Johnson)
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
bull Obj 3 Evaluate and compare the economic
sustainability of the various production systems
(Rodriguez)
bull Obj 4 Assess food safety risk perceptions among
strawberry producers and design a food safety
workshop with outreach and educational materials
specific to the strawberry industry (Gibson)
bull Obj 5 Create professional quality videos that
document and demonstrate performance of the
various production systems and practices (Evans)
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Demonstration Projects
Projects (HT low tunnels
field)
bull Nutrition
bull Color mulches
bull Mite study
bull Bed height
bull Organic (cultivars)
bull Interactive budgets
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Dormant Spring Strawberries under row cover (January 2014)
High Tunnel Producing Winter Strawberries (January 2014)
Freeze damage
Tubes of water = heat sink
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Jan 29
Jan 13
Damage crown
Damage crown
Covered with straw blanket
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Inside HT under covers - Mid-Feb 2014
Outside under covers ndash Mid-Feb 2014
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Workshops and Trainings
bull Organic strawberry production
ndash Clarksville
ndash Master Gardener and beginner farmers
bull HT production and field day- April 16
ndash Fayetteville
ndash Ext agents farmers NRCS personnel
bull In-Depth School- May 5 and 6
ndash Fayetteville
ndash Farmers agents NRCS
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Outreach Activities
bull Not as well attended as expected
bull Advertised to attract ldquoseriousrdquo potential
and active growers and Extension agents
bull ldquoHighrdquo evaluations
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Impact
bull We have provided growers information on
alternative strawberry production systems
HT LT and HT-movable organic
advantages and disadvantages of these
systems compared with field production
bull Educational activities well received
ndash Attendees have learned the basics of
strawberry production
ndash Decrease the risks associated with strawberry
production
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
Questions
This project is funded by a grant from the Walmart Foundation and
administered by the University of Arkansas System Division of Agriculture
Center for Agricultural and Rural Sustainabilityrdquo
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