RESPONSIBLE COMMERCIALIZATION CODE€¦ · CODE. Bankia’s professionalsmake a commitment to the customers to developing close, simple and transparent relationships, that allow us

RESPONSIBLE COMMERCIALIZATION CODE

Bankia’s professionals make a commitment to the customers to developing close, simple and transparent relationships, that allow us to createdurable relationships, grow with them and become part of their life.

01You will have in me a RELIABLE PERSON to whom you can turn when you need to.

05I will always OFFER YOU THE BEST.

07I want TO BE PART OF YOUR LIFE.

06I WILL EXCEED YOUR EXPECTATIONS because I want you to choose us.

03I WILL SPEAK TO YOU without technicisms, in a clear and precise way.

04I will act NIMBLY and with FLEXIBILITY to solve your needs.

02I want to KNOW YOU, understand what you require, and I want you to know what I can do for you.

RESPONSIBLE

COMMERCIALIZATION CODE RESPONSIBLE COMMERCIALIZATION COMMITMENTS