Resisting The Feature Creature

Resisting the feature creature

Christian Heilmann

Geek Meet, Romania, November 2008

We are developers.

I useVI!

And as developers we have one thing that always keeps us from making our lives a

*lot* easier.

The feature creature

Creature:http://starwars.wikia.com/wiki/Salacious_B._Crumb

The feature creature is that little advisor we have in our

head...

...who gives us bad ideas.

Like, what?

“You can do that in 5 lines of code – after all you don’t

need to test before you apply nowadays”

“Documentation is for pussies, real men learn from

source code”

“JavaScript sucks, just write a wrapper that generates

JavaScript from Ruby and translates via Python”

“Go ahead and add that hack. It only has to work in IE6

anyways.”

“Comments in your own language make a lot of sense.

If you use English, who’d know where code ends and

the comment starts?”

“Yeah, Yahoo and Google have a solution for this, but

you are better and can create a smaller one!”

All of this stuff is very dangerous.

Right now, the market is going

downhill...

...which means that the quality of your work is

measured by how fast and efficient you are.

I’ve given a talk about this some weeks ago in Paris.

http://www.slideshare.net/cheilmann/working-in-the-now-presentation

http://www.flickr.com/photos/lejoe/3035690503/

Where I showed people how to save time and money by

using things that are available for free.

Design Patterns, Design Pattern Stencils

CSS frameworks: YUI grids, YAML, 960, Blueprint

Exceptional Performance Tips, YSlow, Hammerhead

Fix your picture sizes with smushit.com

Page widgets (things not in HTML): YUI, jQuery UI

Build an own search engine with Yahoo BOSS

YouTube API

Amazon S3 for storage

Batch video conversion with Amazon S3 and EC2

Captioning on a shoestring with CastingWords

Mechanical Turk

http://www.wait-till-i.com/2008/11/14/paris-web-working-in-the-now/

Basically this could be the same talk...

...but this is more about the underlying issue...

...of us as developers not trusting other people’s

solutions.

We all work on solving the same problems.

And some of us solve problems for large, distributed teams.

In large corporations.

Or even for a massive audience.

And yet as developers we tend not to trust solutions of

those companies.

Building web applications and web sites is much more

than coding a solution.

It means working in a constantly changing

environment.

Constantly under attack by hackers and spammers.

Collaboratively fixing these problems and releasing

patches and new versions are a solution for that problem.

Do you have the time and dedication to do the same for

all of your hand-rolled solutions?

I have written a massive amount of bad code in my

life.

I also find myself doing work that in retrospect doesn’t

make much sense or is available as a native method.

The point is that as a developer I act first and then start reading the instructions.

This, I found, holds me back.

SDKs and documentation are built for a reason.

They make the access to systems and building

software on top of them much easier.

Case in point.

Say you want to help your clients find good keywords to promote their product online.

You can do some research, surf all the competitors’ sites

and note down the descriptions, keywords and

titles.

You can be a man and use CURL to write a script to do

that.

Or you can keep your eyes open and check if there is an

API for that.

http://developer.yahoo.com/search/boss/

http://boss.yahooapis.com/ysearch/web/v1/donkeys?format=xml&appid=...

http://boss.yahooapis.com/ysearch/web/v1/donkeys?format=xml&view=keyterms&appid=...

All you need to do is getting the top 20, analyzing the keyword frequency and

create a top 20.

http://developer.yahoo.net/blog/archives/2008/11/boss_keywords.html

Then you take YUI CSS grids, and spend 30 minutes playing

with colours and fonts.

And you have a product:

http://keywordfinder.org

So in essence, what I am saying is...

There is a *lot* of *awesome* *free* and

*good* stuff out on the web.

Spend some time reading up on it and using it.

People like me spend a lot of time convincing people in big

companies that giving free access to our systems is a

great thing...

...to help developers and small companies become a

success by not having to repeat the same mistakes we

did.

Our main argument for all these free goodies is that gifted people like you will

create things faster and better.

Because you are not hindered by a big corporate machine

and red tape.

So help us show the system that innovation works outside

if the inside helps the community.

Creature:http://starwars.wikia.com/wiki/Salacious_B._Crumb

Christian Heilmann

http://wait-till-i.com | http://scriptingenabled.org

http://twitter.com/codepo8

THANKS!