Research Session 1 (plenary): Living Lab methodologies, concepts and tools

Research Session 1 (plenary): Living Lab methodologies, concepts and tools

The 4th ENoLL Living Lab Summer School 27th-30 August 2013

Manchester School of Arts

Co-creating an open working model forExperience & Living Labs

Nicola Doppio, Fabio PianesiTrento RISE – EIT ICT Labs Italy

Trento RISE

EindhovenBerlin Helsinki Paris Stockholm

EIT ICT Labs Colocation Centres

Trento

The Experience & Living Labs Catalyst

Background analysis Ideation Design Prototypin

g Testing Validation Market launch Follow up

Services to EIT ICT Labs partners

The Experience & Living Labs Coordination Activity

1. Collect best practices (2012)

2. Map existing ELL assets & facilities

3. Design business models for Labs

4. Conceptualize an open working model

5. Testing the model

6. Providing tools to adopt it

Business modeling

Model concept

Host

Guest clientGuest clientGuest Innovation

RDI service demand

RDI service and asset supply

1. Living Labbing = Host + guest2. Service provisioning basis

Defining roles/functions

Higher R/D added value

Enhancing the quality of the product/service through users’ feedback

Doing co-design & measuring users experience

Showcasing products/services & support in market launch

Project management and innovation management

Users involvement and relationship management

Setting up and manage technical assets (spaces, networks, etc.)

Setting up and manage some local partnerships

Ensuring some sustainability of all this (funding, business models)

Innovation

Host

Guest

Services to offer

Assets to manage

Addressing legal, privacy and ethical aspects

A service portfolio

4. Methodological consultancy

Long term socio-technical infrastructure

7. RDI strategic consultancy

8. RDI project management (?)

5. Users and usage data analysis and mining

2. Assets hiring

1. Real life experiment setting up and deployment

3. User centric research & co-

creation operations

6. Showcasing and marketing

9. Business-related consultancy

10. Coaching and professional training

R&D life cycle

Lessons learnt

1. Co-creation process hard to manage

2. Hard to cope with Living Lab Business modeling

3. Clarify the value proposition of your Lab to “externals”

Open Issues

1. Can the conceptual model be applicable by all the Labs?

2. Can we get to an all-encompassing Labs’ service portfolio?

3. How to measure the impact of the services? (ROI)