GP Strengthens Customer Relationships to Become a Preferred Partner Georgia-Pacific (GP) is the global giant behind brands like Brawny paper towels and Dixie cups. They are the second largest global producer of packaging, paper, and pulp, operating in over 70 countries and shipping 2.5 million tons of cellulose every year. Need- less to say, they have a complex supply chain. Customer Case Study Industrial Supplier of Paper/Packing ABOUT RESULTS — Trey Clossen Director, Marine Logistics “ ” When evaluating a solution, GP was focused on leveraging its supply chain as a competitive advantage to accomplish three goals: 1) increase revenue, 2) delight customers through improved customer experience, 3) drive cost efficiencies through optimization. Improved Customer Experience 50% improvement in on-time delivery With real-time data, GP is able to make faster and better decisions about ex- ceptions, instead of waiting for their customers to tell them something is late. Reduced Labor Costs 30% increase in operational efficiency GP has access to accurate and contextualized informa- tion on all their shipments in one place, allowing to focus their energy on what matters most: happy customers. Healthier Cash Flow Automated invoicing GP has accurate and reliable arrival recognition information, allowing them to bill appropriately and optimize cash flow. Increased Revenue Better Customer Service We now provide a service to customers that was previously unavailable; this service is second to none.” - Rob Morrison, International Logistics Business Outcomes Having the Continuous Delivery Experience (CDX) with ClearMetal, and having data that is accurate and updated every day, allows us to make real-time changes, so I can easily change carriers, or routes in real-time.
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GP Strengthens Customer Relationships to Become a Preferred Partner
Georgia-Pacific (GP) is the global giant behind brands like Brawny paper towels and Dixie cups. They are the second largest global producer of packaging, paper, and pulp, operating in over 70 countries and shipping 2.5 million tons of cellulose every year. Need-less to say, they have a complex supply chain.
Customer Case StudyIndustrial Supplier of Paper/Packing
ABOUT
RESULTS
— Trey ClossenDirector, Marine Logistics
“ ”When evaluating a solution, GP was focused on leveraging its supply chain as a competitive advantage to accomplish three goals: 1) increase revenue, 2) delight customers through improved customer experience, 3) drive cost efficiencies through optimization.
Improved Customer Experience
50% improvementin on-time delivery
With real-time data, GP is able to make faster and better decisions about ex-ceptions, instead of waiting for their customers to tell them something is late.
Reduced Labor Costs
30% increase in operational efficiency
GP has access to accurate and contextualized informa-tion on all their shipments in one place, allowing to focus their energy on what matters most: happy customers.
Healthier Cash Flow
Automated invoicing
GP has accurate and reliable arrival recognition information, allowing them to bill appropriately and optimize cash flow.
Increased Revenue
Better Customer Service
We now provide a service to customers that was previously unavailable; this service is second to none.”
- Rob Morrison, International Logistics
Business Outcomes
Having the Continuous Delivery Experience (CDX) with ClearMetal, and having data that is accurate and updated every day, allows us
to make real-time changes, so I can easily change carriers, or routes in real-time.
ClearMetal, Inc., is a leader in the Continuous Delivery Experience (CDX), enabling supply chain organizations to optimize logistics and provide their customers with easy access to trusted, live information about their shipments. The ClearMetal CDX Platform uses proprietary machine learning algorithms to break free from static-visibility paradigms and make sense of supply chain data. ClearMetal was founded by top software engineers, and data scientists from Stanford University, Google, and Silicon Valley and is funded by Eclipse Ventures, Prelude Ventures, Innovation Endeavors, NEA, SAP.io, Prologis Ventures, PSA Unboxed, DCLI, and the founders of GT Nexus, Navis, and Uber Freight.
Learn more at ClearMetal.com
Our ApproachClearMetal’s CDX Platform enables GP to give its customers an ‘Amazon-like’ digital B2B experience in global freight transportation while delivering products in a timely and predictable manner.
About ClearMetalCDX Customer Portal
— Trey ClossenDirector, Marine Logistics
“ ”
Before ClearMetal, Georgia-Pacific global freight transportation teams were constantly chasing delayed or missed shipments and would often hear from customers that shipments were late. This means that their starting point for resolving problems was typically an angry customer. Georgia-Pacific sought a competi-tive advantage that would help them provide a Continuous Delivery Experience (CDX) to their customers.
Failing Brand Reputation
50% of customer shipments were late
GP’s customers had no idea what was holding up a shipment or that there was even an issue.
Inefficient Workforce
100 hrs/week wasted tracking shipments
GP’s logistics teams were working with outdated transit times and static spreadsheets.
Inaccurate Bookkeeping
20% of invoices were late
To invoice customers, GP’s finance teams were manually cross-referencing 600+ ocean bookings a month to confirm orders had been delivered.
GOAL
SOLUTION
KEY CHALLENGES
Delays were frequent and I would get less-than-happy phone calls from customers about production lines that were about to go down because they didn’t have the product they needed to produce.
— Trey ClossenDirector, Marine Logistics
“ ”
ClearMetal helps us provide a more reliable service model so customers don’t have to carry extra inventory because of unreliability.
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