O M G How comp anies are using social media o recruit talent & improve customer service Johnny Chan eBoost Consultin Micha Mikailia
Nov 16, 2014
O MG
How companies are using
social media
to recruit talent &improve customer service Johnny Chan
eBoost Consulting
Micha Mikailian
There’s a shift in social media today.
Smart brands know that they can use social media to recruit customers.
huge
There’s a shift in social media today.
Smart brands know that they can use social media to recruit customers.
huge
talent.
There’s a shift in social media today.
Smart brands know that they can use social media to recruit customers.
huge
increase collaboration.
There’s a shift in social media today.
Smart brands know that they can use social media to recruit customers.
huge
improve guest services.
1.Make your customers
your candidates
“In the recession, everyone’s looking for a job…
“In the recession, everyone’s looking for a job…
…what a myth!”-Kat DrumGlobal Employment Brand Manager, Starbucks
Our customers are our candidates.
2.See strategy
from the frontline
50% among non users.8% among BSN users
Turnover
3.Improve guest services
“How do you quantify billboards?How do you quantify newspaper ads?
But let me show you how strong this is.”
[expletive]
VIRTUALNOBODIES
Two unknown men with zero celebrity status
THANK YOU.
Johnny ChaneBoost Consulting
Micha Mikailian