Top Banner
HAL Id: halshs-01487096 https://halshs.archives-ouvertes.fr/halshs-01487096 Submitted on 14 Mar 2017 HAL is a multi-disciplinary open access archive for the deposit and dissemination of sci- entific research documents, whether they are pub- lished or not. The documents may come from teaching and research institutions in France or abroad, or from public or private research centers. L’archive ouverte pluridisciplinaire HAL, est destinée au dépôt et à la diffusion de documents scientifiques de niveau recherche, publiés ou non, émanant des établissements d’enseignement et de recherche français ou étrangers, des laboratoires publics ou privés. Reading is doing: Enunciation in the Discourse of the Print Media Eliseo Veron To cite this version: Eliseo Veron. Reading is doing: Enunciation in the Discourse of the Print Media. Marketing Signs, Marketing Signs Research Institute, Indiana University, 1992, pp.1-12. halshs-01487096
13

Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its

Jul 21, 2020

Download

Documents

dariahiddleston
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its

HAL Id: halshs-01487096https://halshs.archives-ouvertes.fr/halshs-01487096

Submitted on 14 Mar 2017

HAL is a multi-disciplinary open accessarchive for the deposit and dissemination of sci-entific research documents, whether they are pub-lished or not. The documents may come fromteaching and research institutions in France orabroad, or from public or private research centers.

L’archive ouverte pluridisciplinaire HAL, estdestinée au dépôt et à la diffusion de documentsscientifiques de niveau recherche, publiés ou non,émanant des établissements d’enseignement et derecherche français ou étrangers, des laboratoirespublics ou privés.

Reading is doing: Enunciation in the Discourse of thePrint Media

Eliseo Veron

To cite this version:Eliseo Veron. Reading is doing: Enunciation in the Discourse of the Print Media. Marketing Signs,Marketing Signs Research Institute, Indiana University, 1992, pp.1-12. �halshs-01487096�

Page 2: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 3: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 4: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 5: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 6: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 7: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 8: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 9: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 10: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 11: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 12: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its
Page 13: Reading is doing: Enunciation in the Discourse of the ... · fashion, we could say that the enunci- ated is the Enunciation concerns not what is said but the saying of it and its