Male: 63% Female 37% Median age: 25 Student 26% ABC1: 47% Circulation: 18,184 Readership: 235,000 MEDIA PACK WEEKLY BRAND REACH 3,309,125 KEY STATS Readers have a strong relationship with NME and completely trust the brand: • 75% read about music online at least once a week vs. 41% AA • A third download music at least once a week (53% NME 16-24’s) • 58% say that adverts for bands/new music releases influence howthey discover new music, rising to 68% among NME 16-24’s This knowledge then makes them the authority in music in their peer group. MUSIC READER PROFILE NME.COM SOCIAL MEDIA CONTACT 5.7m Unique Users 36m Page impressions 76,500 Daily HP Impressions 38.10 % UK 1.8m Mobile UU 11m Page Imps Facebook 370k likes Twitter 660k followers Instagram 22k Tumblr 70k For all advertising enquires in NME or nme.com please contact: Stephane Folquet Tel: 020 3148 6724 Email: [email protected]“The worlds most famous music magazine” “I can trust it” “Honest no-holds barred reviews” Source: ABC Jul-Dec 13, NRS Jan-Dec 13, Omniture 13, TGI Jul 12-Dec 13, IPC Great British Music Survey 2012
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READER KEY STATS PROFILE MUSIC · MEDIA PACK WEEKLY BRAND REACH 3,309,125 KEY STATS Readers have a strong relationship with NME and completely trust the brand: • 75% read about
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