R&D Product Global Capacity Family Marketingmicrodatafi.myqnapcloud.com/pdf/Tenda/Tenda-Company... · 2019-04-29 · Tenda was born M ilestone Launch the first generation 802.11G

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Company Overview

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R&D Capacity

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Product Family

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Global Marketing

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Company Overview

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R&D Capacity

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Product Family

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Global Marketing

ompany OverviewC

Vision : Satisfy customer by providing reliable networks.

Mission : Making every mobile device connects to the Internet easily , safely and stably to create

a better networking life.

Headquarter based in Shenzhen, China

Coverage up to 120,000 ㎡ (1291669.25sq.ft)A new manufacturing center is under construction in Dongguan

Tenda was born

ilestoneM

Launch the first generation 802.11G Wi-Fi router

Start OEM/ODM business with Samsung, Hama Zonet,

Medialink, Zoom, SMC, Sweex

Finish 35 countries trade mark registration

Work with IBM to introduce IPD R&D progress and launch

the 802.11AC Wi-Fi router

Build partnership with Broadcom-the most

advanced chipset company

Establish 17 global branch offices including USA,

Germany, India, Australia, Brazil, and Mexico

1999 2005 20152003 2006 20142011 2016

Sell Tenda products to over 100 countries

2017

Increased 30% in sales volume globally

rofileP

2500+Factory Employee

600+Research & Developers

600+Research & Developers

160+Customer Service

17+Oversea Branches

120000Daily Output Devices

120000Daily Output Devices

3500+Employees

ales VolumeS

2010 2011 2012 2013 2014 2015 2016 20170

50

100

150

200

250

300

350

400

450

500

2018 target turnover ： US$ 500MMillion USD

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Company Overview

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R&D Capacity

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Product Family

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Global Marketing

30% FromCommunication Industry

100%

Bachelor Degree

20% With

Doctor Degree

Total 600+ R&D engineers ,120+ Senior engineers with more than 8 years' experience in Networking Industry

Tenda invests 10% of the annual revenue to the R&D

xperienced R&D TeamE

1,564,000 USD=IPD(IBM)+Agile(Oracle)

Product launch cycle Profitable projects ratio

160 天

100 天

10%

50%Market

investigation

Market

segmentation

Combinatory

analysis

Business

plan made

Business plan

improvement

Business management &

KPI evaluation

Feedbacks of

competitors’

strategies

IPD makes Tenda to be market-orientation and improves the technical management and project developing management.

IPD

- Product plan

- Product project combination

- Product roadma

Charter

Concept

Plan

R&D

Test

Launch

Life cycle

IPD

Apply the Most Advanced Innovation Process

—— IPD(Integrated Product Development)

Reinforce the innovation process via ORACLE Agile

Most Fortune top 500 apply

Agile PLM

The key value of Agile to Tenda

- Accelerate product innovation

- Ensure product quality

- Control product cost & risk

Product Portfolio Management

Engineering Collaboration

Enterprise Visualization

Product Collaboration

Product Cost Management

Product Quality Management

Product Governance & Compliance

2,346,000 USD =2,346,000 USD =

300 ㎡ Modern Labs

enda Product Supply SystemT

Sales predication Order predication Bom purchasingS&OP

Potential marketing demands

Sales contract ProductOrder

Product supply strategy Product supply plan Supplying capacity

Issue the products within 5 days since the order confirmation

predication plan line (production materials preparation)

Product delivery line(meet customer demands)

Product supply line(promote gobal supplying capacity)

Customer Customer

actory GlanceF

Complete signal integrity and electromagnetic compatibility analysis

Strict testing and QC system

Area : 50,000 m²

Employee : 2500+

20 SMT Lines

18 Fast Assembly Lines

Capacity 120K per day

anufacturingM

Advanced SMT Line Fast Assembly Line

Strict Inspection Process Professional Inspection Equipment

uality Control ProcessQ

IPQC

Incoming  Material

Incoming  Material IQCIQC SMTSMT AOIAOI Wave

SolderingWave

Soldering

Solder JointRepairing

Solder JointRepairing

Semi-FinishedWaiting Area

Semi-FinishedWaiting Area ACEACE Preloaded

SoftwarePreloaded Software

Board Debugging

Board Debugging

uality Control ProcessQ

IPQC

Semi-finished Product

Semi-finished Product

Appearance Inspect

Appearance Inspect Pre-AssemblyPre-Assembly AssemblyAssembly Vibration Test

（ Optional ）Vibration Test （ Optional ）

Power-on TestPower-on Test

WarehouseWarehouse OQCOQC Hi-pot Test PQCHi-pot Test PQC Plant AgeingPlant Ageing

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Company Overview

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R&D Capacity

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Product Family

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Global Marketing

roduct Certificates & AwardsP

Tenda products are compliant with International standards CE, FCC, RoHS, NCC, BSMI, NOM, EAC,NTRA

Tenda products win Editor’s Choice

1997 - 1998 1999 - 2001 2001 - 2006 2007 - 2011 Today

1st Generation2nd Generation

3rd Generation4th Generation

802.11 2 Mbps802.11b 11 Mbps

802.11g/a 54 Mbps802.11n 600 Mbps

802.11ac Gigabit Speeds

Tenda always keeps product innovation and applying the latest technology

Nova Series- Mesh Technology

- Eliminate Dead Spot

- Beamforming Technology

- Mu-MIMO

- Easy Setup

Whole Home Mesh Wi-Fi System

MW6 MW3

MW9 MW12 are coming soon!

SOHO Switch

S105/S108 SG105/SG108 TEG1005D

And more……

Powerline

P200 PH3 PH5 PH6 PH10

And more……

XDSL & PON Series- All in One Device

- Enhance Wireless Performance

- Powerful and Wide WiFi Coverage

- Advanced Wireless Security

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Company Overview

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R&D Capacity

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Product Family

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Global Marketing

Global Distribution Network

200 Distributors in

100+Countries

17 Global Branches and 2000+customer services

USA

Canada UK German

IndiaMexico

Columbia

Brazil

Italy

Russia Poland

Australia

Turkey

Iran

Thailand

Vietnam

Indonesia

Facebook

https://www.facebook.com/tendatechnology/

Twitter

https://twitter.com/tendawifi

https://www.youtube.com/channel/UCEshI_fUmc0DuSPS1T1pSPg?view_as=subscriber

Youtube

SNS Releases Brand News Timely

Where there is Wi-Fi needed

There is Tenda

Thank YOUwww.tendacn.com