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Reliance Communications Ltd. Running India’s largest network – A view from the trenches
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Reliance Communications Ltd.

Running India’s largest network – A view from the trenches

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Founder of Reliance Communications

Reliance Communications Limited founded by the late Shri. Dhirubhai H Ambani (1932-2002) is the flagship company of the Reliance Anil Dhirubhai Ambani Group. Shri Anil D. Ambani – Chairman.

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Personal Business Enterprise Business Infrastructure BusinessGlobal Business

Reliance Communications

Integrated play covering the entire telecom value chain

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Reliance Communications World’s largest network roll-out covering almost a

billion people in India

World’s largest IP enabled optic fiber cable network - 230,000 Rkms

Pioneered wireless affordability in India

Submarine cable assetsOf 110,000 Rkms

Terrestrial fiber cable metro & intercity

Handset prices down from>$ 50 to <$ 20

Driven call rates down from >10 cents to <1 cent

per minute

Coverage increasing from 10,000 to 23,000 towns

Covering almost 100% of rail & roadway routes

Coverage + Affordability = Profitable growth

Launching nationwide GSM services

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Who Do We Serve?

Over 45 million consumers in India

Over 1.4 million individual global consumers

Over 200 major global carriers

Over 250 Multinationals

Over 800 out of Top 1,000 Indian large enterprises

Over 10,000 Indian Small & Medium Enterprises (SMEs)

Over 300,000 wireless data customers (Datacard)

Unparalleled customer franchise in India and globally

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Market Leader Across Multiple Segments

# Largest carrier of wireless data

Largest in enterprise data services: >50% market share

Largest private PCO operator: >50% market share

Largest carrier of international voice: >40% market share

Largest international data provider in India/Middle East/Asia

Largest retailer of wireless handsets

Largest independent wireless infrastructure provider

“Youngest, Fastest, Largest”

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Robust Infrastructure to Support Customers

• 14,000 towers 23,000 towers by March 2009 in 23 circles with

capacity of 4 co-tenants

• Broadband access in 42 Indian cities with 727,000+ buildings

connected directly to network serving over 901,000 access lines

• Deploying Broadband and WiMax network in top 10 cities in the

country to cover 4 million SMEs.

Telecom Infrastructure

• 140 acre plot – ten acres lush green lawns and eight acre lake

• 5.4 million sq. meter area; 14 buildings ; 12,000 personnel

• Several food courts, banks, ATMs & guesthouses

• Eco-friendly zero discharge facility ; 2252 parking slots; helipad

• Own HVAC and power distribution system

Dhirubhai Ambani Knowledge City

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Robust Infrastructure to Support Customers

• Largest and most advanced NOC in the world

• 300,000 sq ft of data centre space – 4x the nearest competitor6 World class Level 3 Data Centers at Mumbai &Bangalore measuring 2.6L Sq.Ft.

• Hosting 9000+ Server Racks and 1400+ TB of storage capacity

• Expansion at Delhi, Chennai, Hyderabad &Kolkata resulting in an additional capacity of over 800,000 - Sq. ft.

Network Operations and Data Centers

• 2,000 exclusive Reliance World and Reliance Express stores 700+ Indian cities.

• Largest chain of digital entertainment centers in the country

• 5 lakh+ retailers sell connections or recharge of prepaid mobile and FWPs in our coverage footprint.

• 2nd largest retailer of handsets - with throughput capacity for over 24 million handsets per annum

Retail Presence

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Robust Infrastructure to Support Customers

• Comprehensive range of service applications

• Popular across all user demographics and geographies

• Over 200 content partners and over 10,000 content items

• Credit Card on the Mobile

Reliance Mobile World Suite

• 8,000-employee, multi-lingual contact centre facilities at Navi

Mumbai & Chennai

• 5L + customers serviced per day through with 10,000 users

during peak hours

• Operates on 24x7 basis with online integration with other IT

systems in RCOM

Contact Centers

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Robust Infrastructure to Support Customers

• More than 1500 Million CDRs per day

• More than 1.5 million eRecharge per day

• More than 1,800 TB data storage

• IT support in more than 6,000 towns for over 60,000 IT users

• Data ware house growth : more than 160 GB a day

• More than 7 lakh emails a day across group

IT Operations

New Products & Services

• DTH services to provide DVD quality picture & better viewing

experience

• IPTV to provide interactive TV & Video services, movies & music

on demand, interactive program guide and gaming

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Turnover of Reliance Communications Reliance Communications retained its third position with the

revenue of Rs 2,729 crore and witnessed growth rate of 44.2%

in 2009.

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Total Number of Employees

37150 employees in which 25405 are Promoters (67.58 %) and 12055 are

Non promoters (32.42%).

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Product and Services Of Reliance Communications:

• Reliance Base Phone

• Reliance Mobile

• Reliance Data Card

• Reliance Voucher, E-Recharge

• Reliance PCO

• Reliance Broad Band

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Prime Competitors of Reliance Communications and their Revenue

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Growth of telecom market

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Culture of Reliance Communications

Reliance Communications is in the process

of setting up best-in-class work facilities across major

cities in India. At Mumbai, the Dhirubhai Ambani

Knowledge City (DAKC) hosts more than 10000

professionals with a range of office complexes, food

courts, avenues and boulevards, fountains and video

conferencing.

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Comparison of Bharati Airtel growth with reliance communications:

Bharti Airtel jumped to the numero uno position with the magical revenue Rs 4,905 crore and registered the phenomenal growth of 103.5% and 33.9% market share.

Reliance Communications retained its third position with the revenue of Rs 2,729 crore and witnessed growth rate of 44.2%.

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Market Share and Competitor Growth: