5 mega-trends reshaping the global economy Resource scarcity The market state The rise of emerging markets Aging populations The Digital Age
5 mega-trends reshaping the global economy
Resource scarcity The market state
The rise of emerging markets Aging populations
The Digital Age
…but companies lives are shorter
1822
30
45
90
2011 1975 1995 1935 1955
Estimated lifespan of companies on the S&P 500 Years
Underperform
Outperform
Average
SOURCE: McKinsey Corporate Performance Analysis Tool
NOTE: Overperformance and underperformance indicate 30% TRS over and under average TRS of S&P500. Companies identified by “In search of excellence" and "Built to last"
You can’t beat a trend