Living environments Housing and products for all Rama Gheerawo Deputy Director, Helen Hamlyn Centre for Design Royal College of Art
Living environments Housing and products for all
Rama Gheerawo
Deputy Director,
Helen Hamlyn Centre for Design
Royal College of Art
IMPROVING LIFE
WHO IS DESIGN
FOR?
DESIGN
CENTRED
around
PEOPLE
PEOPLE
CENTRED
DESIGN
OUR METHODS
DESIGN
ETHNOGRAPHY
SEE
ASK
INTERPRET
See how people live
Ask them what they actually do
Make interpretations
Follow people around
Set people tasks
Experience their world
Capture emotions as well
THE PROJECTS
Indulgent bathroom beauty and ageing in the bathroom
Concept_tree
Concept_waterdrop
Kitchen Tales Redefining single living
Our Users: Their Kitchen Tales…
Malika, 31 Mrs. Milford, 86 Honie, 25
Helena, 27 Albert, 82
Jon, 35
Darren, 28 Betty, 75
Working with business
130 people-centred design projects
90 companies
3 million GBP invested by companies
We matchfund these projects
Real-life inclusive design
Design for Dementia Kitchens, Bedrooms and Care Homes
40
41
To be Replaced
42
43
44
45
46
47
www.bettercarehomes.org
OVER 120
OTHER
PROJECTS
FINAL
THOUGHTS
Going beyond stereotypes – seeing the
‘person’ not just the ‘user’
Photo: Katrin Trautner
A people-centred future!
physically
mentally
culturally
socially
spiritually
emotionally
People differ ..
www.hhc.rca.ac.uk
@HHCDesign @RamaGheerawo