Copyright © 2015, Oracle and/or its affiliates. All rights reserved. | Raleigh User Group Oracle Marketing Cloud February, 2016
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Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |
Raleigh User Group Oracle Marketing Cloud February, 2016
Copyright © 2015, Oracle and/or its affiliates. All rights reserved. |
Agenda
Welcome & introductions
Latest Eloqua Release News
Video is the New Bacon
2016 Marketing Resolutions
Upcoming events & next UG meeting
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Welcome! Thank you for being part of the inaugural
Raleigh User Group Meeting
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Introductions/Announcements
‣ Meet the group
‣ Announcements: any from the group/reps?
Updates
‣ Oracle Modern Marketing MashUp coming to Raleigh on March 3rd
‣ Modern Marketing Experience Conference in Las Vegas – April 26-28
‣ Next User Group Meeting targeted Early May
Group Housekeeping
‣ Speakers: Call for presenters - What are you doing? What’s working? etc.
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Latest Eloqua Release News Emily Eubanks Senior Marketing Consultant Relationship One
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Video is the New Bacon: How to Turn Eloqua into a Video Production Machine Mike Ballard Senior Manager, Digital Marketing Lenovo
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Set Your 2016 Marketing Resolutions Tracy Milligan Marketing Advisor Oracle Marketing Cloud
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Oracle Marketing Cloud Success Program: Overview
Complimentary services provided as part of your subscription to the Oracle Marketing Cloud
Designed to help you achieve success and adopt modern marketing practices
Sign up for our services online or through your account representative
Services delivered virtually using digital, interactive tools
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Uses of Marketing Automation
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Oracle Marketing Cloud Success Program: Services
Modern Marketing Assessments
Success Planning
Facilitated Discussions Applied Concept Tours
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Online Service Catalog
• Request all Oracle Marketing Cloud Success Program services using our online catalog
• Quickly find services relevant to you using the comprehensive search functionality
• Easily select multiple Facilitated Discussions and Applied Concept Tours at one time
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START NOW http://customer.eloqua.com/catalog
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More Information
WEBSITE oracle.com/marketingcloud/successprogram
TOPLINERS https://community.oracle.com/groups/
marketingcloudsuccessprogram
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Marketing Resolutions
• Data Quality • Preference Center • System Governance • Content Inventory • Documentation
Get Healthy
• Mobile • Social • Video • A/B Testing
Try New Things
• Lead Scoring • Segmentation • Personalization • Event Marketing
Spend less, do more
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Upcoming Events & Reminders
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Modern Marketing Experience – April 26 – 28, Las Vegas
• Submit for a Markie – due Feb 5th!
• Early Bird Pricing through March 6th
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Modern Marketing Mash Up
• March 3rd, HQ Raleigh 6:00 - 8:30pm
• Panel
– Chris Moody, Director of Content and Social, OMC
– Mike Forman, Director of Marketing, Carolina Hurricanes
– Jennifer Downes, Director, Direct Response Marketing, Lenovo
– Greg Manetti, Marketing Operations, Red Hat
– Tal Segalov, CTO & Co-Founder, Mintigo
– Ron Corbisier, President & CEO, Relationship One
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Next Raleigh User Group Meeting
• Early – mid May
• Best day of the week
• Location – RTP or downtown
• Customer presenters
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