CREATE WITH-IN GUIDELINES: • Videos must be less than 1 minute to keep the attention span of students • Videos must use a personality so the video speaks with the students NOT AT the students • Spontaneous interviews (not set up with perfect lighting but on the streets) • Create Facebook, Vimeo Etc. pages dedicated to the promotion of the project • Get contacts for students interviewed so they can tweet and facebook the links when it is done • Create an event during school hours that may show the videos and have product on campus to touch and feel Create a movement on campus by using available opportunities. Use the media department on each campus to create a class project on getting personal with students by creating intriguing video interviews. The end projects can then be showcased on specific Facebook and Vimeo social media networks that are dedicated to understanding of the social and environmental benefits of Rainforest Alliance certification.
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CREATE WITH-IN
GUIDELINES:• Videos must be less than 1 minute to keep the attention span of students• Videos must use a personality so the video speaks with the students NOT AT the students• Spontaneous interviews (not set up with perfect lighting but on the streets)• Create Facebook, Vimeo Etc. pages dedicated to the promotion of the project• Get contacts for students interviewed so they can tweet and facebook the links when it is done • Create an event during school hours that may show the videos and have product on campus to touch and feel
Create a movement on campus by using available opportunities. Use the media department on each campus to create a class project on getting personal with students by creating intriguing video interviews. The end projects can then be showcased on speci�c Facebook and Vimeo social media networks that are dedicated to understanding of the social and environmental bene�ts of Rainforest Alliance certi�cation.
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