The Power of Leadership Presentation on UB Group Presented By: Rupak Choudhary 10 Nihar Nautiyal 29 Sweta Sharma 45 Shakti Singh 47 Suraj Singh 48 Puneet Soni 55
The Power of Leadership
Presentation on UB Group
Presented By:Rupak Choudhary 10 Nihar Nautiyal 29 Sweta Sharma 45
Shakti Singh 47Suraj Singh 48Puneet Soni 55
The Power of Leadership
PRESENTATION SUMMARY
• INTRODUCTION
• ORGANISATION AND PRODUCTS
• STRATEGIES
• INDUSTRY AND MARKETS
• STRATEGY AND COMPETITORS
• CONCLUSIONS
The Power of Leadership
Introduction•The UB Group was founded by Scottish gentleman Thomas Leishman in 1915.
•The group started manufacturing beer from south Indian based British breweries and elected its first Indian director, Mr. Vittal Mallya in 1947.
•Kingfisher the most visible and modest brand made its entry in 1960.
The Power of Leadership
Contd…
• During the 60’s they added Mc dowell as a subsidiary which helped them to extend its portfolio in to wine & spirits business.
• Latter on Mr. Vittal Mallya acquired UB Group and after his untimely deth in 1983, Mr. Vijay Mallya became the chairman of UB Group.
The Power of Leadership
Mission & Vision• We are focused on assuming leadership in all our
target markets.
• We seek to be the most preferred employer wherever we operate.
• We recognize that our organization is built around people who are our most valuable asset.
• We will always be the partner of choice for customers, suppliers and other creators of innovative concepts.
• We will operate as a decentralized organization and allow each business to develop within our stated values.
• We will be a major contributor to our National Economy and take full advantage of our strong resource base.
The Power of Leadership
Group Business
• Breweries
• Airlines
• Fertilizers
• Engineering
The Power of Leadership
UB GROUPA Group in the process of
TransformationSpirits 29%
Beer8%
Pharma25%
Engineering18%
Others 7%
Petrochemicals6%
Paints 7%
FY 1990
FY 2006
Beer , 17%
Spirits, 59%
Airlines , 6%
Engineering , 3%
Fertilizers, 15%
The Power of Leadership
UB Group- One of India’s leading wealth creators
Market Cap : August 2006• Five Core listed companies have a market cap of USD 1.7 billion
• Market cap has grown 10 times in last 5 years• Some of the large funds who have invested in
McDowell and United Breweries include-
McDowell & Company Ltd
Sloane Robinson LLPGoldman Sachs (Mauritius)Merril Lynch Capital MktsDB Funds (Mauritius)FID Funds (Mauritius) Platinum Asset Mgnt
United Breweries Ltd
Oppenheimer Fund IncCitigroup Global MktsGoldman Sachs (Mauritius)FID Funds (Mauritius)Arisaig Partner (Asia) PteHSBC Financial Services (ME
The Power of Leadership
Group Holding Structure
(UB City Project)Investments Real Estate
Spirits Business
United Spirits
Shaw Wallace Ltd
BeerBusiness
United Breweries
Millenium Alcobev
Aviation Others
Kingfisher
Airlines Ltd.
Aventis Pharma
Mangalore Chemicals &
Fertilizers
UB Engineering
UB (Holdings) Ltd.
(36.54%)(37.50%)
(50%)
(100%)
(10.28%)
(30.44%)
(34.74%)
(55%)
( Erstwhile McDowell & Co Ltd)
(75%)
The Power of Leadership
UB Group Unique Leadership in both Beer and Spirits
Spirits : Controls about half the domestic market - 60% in first line brands 3rd largest player in the world Has 5 brands which are in the Top 50 Spirits Brands World wide list of Impact International.
Beer : 50% market share nationally Sold in over 52 countries India’s 1st global consumer brand – Kingfisher
Both Beer and Spirits
share a common
distribution channel
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• Strongest brands• Significant
upgradation
• Least vulnerable to policy volatility due to large spread Branding
Local Sourcing
Value Chain
ownership
Segment-Market
Presence
Manufacturing Technology
Beverage Business
Beverage Business
• Optimal, as almost completely locally sourced
• Largest manufacturing base• Maximum capacity utilisation
• Initiatives planned for integration into retailing
The UB Group’s competitive advantage
Management Team
• Professionally managed• Seasoned professionals with
significant industry experience
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Grand Strategies
• Expansion Strategies
Diversification Cooperation (M&A, JV/Foreign
Collaboration)
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Acquisition of Shaw Wallace
Shaw Wallace was the 2nd largest player in spirits in India (MS - 15%).
UB Group acquired 75% stake for a consideration of USD 300 mio in July 2005
Consolidation Plan Action initiated to merge all the spirits
entities into McDowell to create United Spirits Limited.
USL 4
The Power of LeadershipACQ 1
• Largest producer of sparkling wine in Saumur region.
Acquisition of Bouvet Ladubay
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Acquisition of Air Deccan
•The choice is simple.
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Market Share Mar 06
Brand Market Share Mar 06
Indian Beer Market
UBL 2
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COMPANY SWOT ANALYSIS
Strengths
Threats
Weaknesses
Opportunities
Market LeaderStrong Brand ImageGlobal PresenceAggressive AdvertisingQuality & Innovation
Long Development CyclesRelatively Static Market GrowthExpensive Brand Maintenance
Demographic ChangesChanging Societal AttitudesConsumer Brand PreferenceDemand for High Quality
New CompetitorsCloning of Successful brandsIncreasing Buyer PowerGrowth in SubstitutesEconomic Downturn
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MARKET POSITIONING Airlines
Price
Quality
Jet Lite+ Jet
kingfisher
Indian airlines
Spice jet, Go
Deccan
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PORTER’S FIVE FORCES MODEL
Industry Competitors
Strong image, Brand Loyalty, and Innovative R&D.
Potential EntrantsBarrier to entry - customer loyalty, high set-up costs.
BuyersRetailers power
increasing.
SubstitutesRailways for airlines.
SuppliersGlobal
economies of scale keep
suppliers priceslow.
Source: Porter, 1978
The Power of Leadership
PRODUCT MARKET PORTFOLIO
RMS
MA
RK
ET G
RO
WTH
(%
)
1.0
•Breweries
•Airlines
15%
10%
18%
1.5 0.6
The Power of Leadership
Thank You