R Plus Simmental Sale

SUNDAY, MARCH 6, 2016 AT1:00 PM AT THE FARM,ESTEVAN, SK

Brand of Consistency & Confidence

R P L U S S I M M E N TA L S16TH ANNUAL BULL SALE

R + Simmental sale

WELCOME TO OUR 2016 EDITION OF THE ANNUAL R PLUS BULL SALEOnce again it is an honor to welcome you to our 16th Annual R Plus Brand Bull Sale. I would like to start by thanking all of our previous buyers and future customers as I look forward to dealing with all of our clients on a one to one basis. As the industry moves forward, the future looks bright and strong. Cattle prices have reached a point where the economic scales are balanced to other industries.

Our intentions here at R Plus are to stay in the purebred business supplying bulls that we believe are right for today’s industry. We continue to run a large herd of only purebred red and black Simmentals as this allows us to concentrate on only one sector of the Simmental breed. We believe that since 1992, the red and black Simmental cattle totally meet all of the requirements that we feel are needed in the beef industry.

As we enter 2016, I am more confident than ever about our strength and long term positioning. By keeping the customer at the centre of everything we do, by innovating to create new genetics, satisfaction for the customer, and extraordinary customer experiences, we are on track to set ourselves apart from the competition in the beef industry.

Once again OBI and staff will be working with us on our 2016 offering. Rob plays a big roll analyzing bulls for our selection. We would like to thank Rob and his staff for the last 16 years. I hope you are as excited for 2016 as I am. I can’t wait to see what we will accomplish together. With that, I would like to invite you to the ranch on March 6 for some hospitality, livestock fellowship and viewing of the R Plus Brand of Bulls.

Thank you from the R Plus family,Marlin & Lucille LeBlanc We Welcome Our U.S. Bull Customers

Both Past and Future.Day of Sale Exchange Rate Will Apply

Welcome to the Annual R+ Bull Sale. If a visit to a program that does their own thing, waves their own flag, leads by a conviction to breed superior cattle, then R+ should be on your bucket list.

We can all preach the same thing but it is certainly refreshing when visitors are the ones who make these comments: “This could be one of the best sets of bulls with great feet”; “We’ve made many stops and it is certainly refreshing to find a pen of bulls who have super feet, move easily and are fresh appearing”; “The dams of the bulls we picked are problem free with excellent udders and great feet”; “How do you get this done?” others ask. Marlins response is simple, “We work at it. We demand that our cattle respond under our management conditions and guidelines. If they don’t work for us they certainly will not get the chance to work for you.”

At R+ you can rest assured that the product is designed to meet the needs of the beef industry. How much they sell for is not a measure however the resulting bulls who have gone on and become leading herdsires for their new owners and have become influential in the big picture of the Simmental industry, is both humbling and gratifying for R+.

This year a concerted effort is being made to develop a two year old offering of ranch, hard working bulls. This avenue will be pursued more in the future so that R+ will be able to offer the best of both yearling and two year old bulls.

Investing in an R+ bull could be the single most important business decision that you make for your program. The positive response that Marlin and Lucille receive from buyers is what keeps them striving to put their hearts and souls into the Simmental business.

The offering once again will have total information, including carcass evaluation; an exercise that at R+, is highly valued.

It is a pleasure for OBI to be working with R+ and more of a pleasure to see and experience the success that Marlin and Lucille have. Come and join everyone, the evening before and Sale Day, for their special hospitality. A visit anytime is most welcome. If you are looking for a herd bull, then please come by for a viewing.

If any of us at OBI can be of any assistance please don’t hesitate to call anytime.

Rob Holowaychuk, OBI

View the catalogue on-line at:

www.cattlemanagement.ca

R+

Carcass Data, Scrotal Measurements and Weights will be available at the sale, and on the web-site at www.cattlemanagement.ca the third week of February

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Page 3 MARCH 6, 2016 R+

R + Simmental sale

R PLUS SIMMENTALS

Sale StaffChris Poley (T Bar C) - Auctioneer .............. 1-306-220-5006Dennis Ericson - Ringman ........................... 1-780-352-7630Mark Stock - Ringman ...................................1-306-678-4811Ben Wright, Ontario - Ringman ................... 1-519-374-3335Dallas Spencer, Herdsman ......................... 1-306-421-5944Roy Rutledge, Assiniboia Livestock ........... 1-306-642-5358 or 1-306-642-7688Ryan Hurlburt ............................................... 1-306-292-9812Chad Eaton .................................................... 1-306-577-8173Layton Bezan, Superior Livestock ............. 1-306-775-0412Dean Martin ................................................... 1-306-485-7494Bruce Holmquist (CSA General Manager) .. 1-403-988-8676Meghan Black, Simmental Country ............ 1-506-324-4825

Bull Development: For 2016, the bulls were weaned by October 1, coming off native grass pastures with no creep. Bulls are on a chelated mineral, full vaccination and health program. Their development begins with a TMR ration of ground hay, corn based pellets and water. Mid November corn sileage is introduced into the ration and the bulls remain on this total balanced ration until delivery to your ranch. The TMR (total mixed ration) means that every bite the bull takes is the same as the last, ensuring no overloading as other feeding programs may allow. The bulls are not creep fed nor full fed, they are developed.

Delivery: Delivery is to your gate at a mutual convenience, however we would like to have your bulls delivered to your yard by April 23, 2016.

Sight Unseen Program: We offer a site unseen program for buyers who are unable to attend the sale. We have an excellent and very qualified sales staff. We invite you to call anyone of them or myself. All Sight Unseen Purchases are 100% Guaranteed!

Reproduction Evaluation: All bulls will be semen tested and breeding evaluated by Carmen Langevin of Flying C Vet Clinic.

Sunday, MARCH 6, 2016 - At the Farm, Estevan, SKHome Cooked Lunch will be served at 11:30 AM

MEAL PREPARED BY JOSH LeBLANC, CURTIS HACK & LUCILLE’S FRIENDSSale at 1:00 PM

FOLLOW LEBLANC AUCTION SIGNS

Hotel AccomodationDays Inn .......................................................1-800-DAYS INN1305 - 9th St. Estevan, SKAsk for R+ block of rooms

Livestock InsuranceAlameda Agencies Ltd. - Bonnie Thompson306-489-2258 Cell: 306-483-7311We ask that you insure your bull after the sale, as injuries can happen. Bonnie will be on hand to help you with your insurance needs.

Sale Managed By:OPTIMAL BOVINES INC.#407, 4808 Ross St., Red Deer, AB T4N 1X5 Rob Holowaychuk Cell: [780] 916-2628Fax: [403] 343-6133Bob Toner [306] 834-7385Kirk Hurlburt [306] 222-8210email: [email protected]

OFFERING: 48 Black & 25 Red Simmental Yearling Bulls, 12 Two Year Olds PLUS Pick of the 2015 R+ Heifer Calves

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US Contact: Jeff Thomas, Farm & Ranch Guide, Bozeman, MT - 406-581-8859

R PLUS SIMMENTALSBox 1476, Estevan, SK S4A 2L7 Marlin 306-421-2470 or 306-421-9637

Scott Bohrson - 403-370-3010Darryl Snider - 780-385-5561

Brian Bouchard (403)813-7999Darnell Fornwald (403)795-8030

Page 4 MARCH 6, 2016R+

R + Simmental sale

R+ R PLUS BLACKEDGEBLACK POLLED PUREBRED

BPG646855 LRPS 5028R 08 February 2005

TNT SHOCKER J46 LAZY S BLACK STETSON 129L MS LAZY S BLACK DELIGHTLAZY S BLACK 29N MR BEEF E141 BDV BONDIE K41 TNT MISS TIZZY C57

Edge is a bull we raised and sold in our 2006 sale to Westway and Lewis farms. He has definitely influenced our program more than any other bull we have ever raised or seen in the breed. He is certainly influencing the Simmental breed through his sons and daughters that are working in several herds. The thing about Edge, is he makes his calves better in consistency, kind and type. Throw aways are few and far between.

BW: 90 lbs. 205 day: 851 lbs. 365 day: 1440 lbs.

Dam of EdgeSun Star Miss Drive

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LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41R PLUS BLACKEDGE HC POWER DRIVE 88H SUN STAR MISS DRIVE MISS MILE WEST 40K

BW: 94 205 day: 727 365 day: 1311

A red son of Edge that has become the main stay of our red program. Westway Farms of Didsbury, AB purchased Redge in our 09 sale. We are calving our fourth set of Redge daughters this spring and will continue to use Redge extensively in our program. We would like to congratulate the Hadways on their continued success with Redge offspring, and what a pleasure it is to partner with such a great family.

EPDs CE BW WW YW MCE MWWT MILK

13.7 3.5 68.4 102.5 14.8 43.2 9.0

HIGH RIDGE CHAIRMAN DARREL YANK 1G KNIGHTS BLACK VELVET 352CMISS R PLUS 3158N LFE MR LEWIS 376J MISS R PLUS 198L KAPPES MICK’S IMAGE H22


9.3 3.0 56.7 76.1 15.0 55.1 26.6

WLE POWER STROKE HC POWER DRIVE 88H KAPPES LADY IRISH F88SUN STAR MISS DRIVE LRS PREFERRED STOCK 370C MISS MILE WEST 40K ROCKY HILLS GLORY

R PLUS REDGE 8018URED POLLED PUREBRED

PG700370 LRPS 8018U 23 January 2008

REFERENCE

SIRES


R + Simmental sale

145X was the high selling bull in our 2011 sale purchased by Perkin Land and Cattle and Tyler Lyne, Elgin, Manitoba. The Hard Rock calves have come extremely easy with loads of performance and style. Several daughters were high sellers in the fall sale run. It has been a real pleasure to be involved with young up and coming breeders like Daryl and Tyler.

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KENCO/MF POWERLINE 204L S-PAW BLK SHOW OFF 5S S-PAW BLK PERFECTA 305PFOXY ROCKSTAR LFE BRING DOWN THE HOUSE FOXY LADY KEEPSAKE LFE KEEPSAKE 211N

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 8014U R PLUS 2042M MISS R PLUS 6046S MISS R PLUS 3125N

BW: 104 205 day: 803 365 day: 1461


10.3 4.3 63.1 98.5 7.3 52.8 20.9

R PLUS HARD ROCK 145XBLACK POLLED PUREBRED

BPG739602 LRPS 145X 16 February 2010

R+ R PLUS RELOAD 2006ZRED POLLED PUREBRED

PG775135 LRPS 2006Z 29 January 2012

S-PAW BLK SHOW OFF 5S FOXY ROCKSTAR FOXY LADY KEEPSAKER PLUS HARD ROCK 145X R PLUS BLACKEDGE MISS R PLUS 8014U MISS R PLUS 6046S

CNS DREAM ON L186 RED BARON HR P101 HS REFLECTIONS J34IPU RED BARONESS 1T LCHMN BODYBUILDER 7303F IPU MS BODYBUILDER 49P BLCC MISS KARA 16K


8.6 3.4 62.6 94.1 10.3 53.4 22.0

Reload sold in our 2013 sale to Westway Farms as our high seller. American rights sold to Springer Simmentals/Gun Simmentals/Denning Farms of Iowa. R Plus retained semen on Reload, and we are very excited that we did. A Reload pen of five won the 2015 National Western Stock Show.

BW: 88 205 day: 816 365 day: 1374

REFERENCE

SIRES


R + Simmental sale

NICHOLS BLK DESTINY G151 ELLINGSON LEGACY M229 ELLINGSON MS PSTOCK K58MR NLC UPGRADE U8676 GLS MOJO M38 MS NLC MOJO S6119 B GFI DARLA M410

R+ MR TR HAMMER 308A ETPERCENTAGE MALE

BPTG114419 FGN 308A 01 April 2013

NICHOLS BLK DESTINY G151 CNS DREAM ON L186 CNS SHEEZA DREAM K107WSVF/HS EXPECTING A DREAM STF MR MOMENTUM H508 SVF/NJC EXPECTATION N206 NJC SVF ANTOINETTE K205

TWIN-CHIEF PRINCE 203P R PLUS BLACKOUT MISS R PLUS 5083RR PLUS KING OF THE YUKON R PLUS BLACKEDGE MISS R PLUS 7026T MISS R PLUS 5121R

R+ SAS BIG BRUZER Y131PERCENTAGE MALE

BPTG114042 FGN 131Y 28 August 2011

LRS PREFERRED STOCK 370C SRS J914 PREFERRED BEEF SRS G733 GLIMMERSAS LICORICE S532 SAS SLEEP EASY SAS/GB LICORICE SAS/ASF LYNETTE L532

EPDsCE 7.6BW 4.5WW 66.5YW 100.7

MCE 7.1MWWT 52.1MILK 18.8

EPDsCE 5.3BW 0.8WW 75.2YW 113.5


REFERENCE

SIRES

LOT 4 - R Plus 5051C - A MR TR Hammer 308A Feature ET Son


R + Simmental sale

CNS DREAM ON L186 SVF STEEL FORCE S701 SVF SHEZA BEAUTY L901MR HOC BROKER G&L BLACKFOOT 716D JM BF H25 YC MISS BIK B80

R PLUS BLACKEDGE LFE BS LEWIS 322U LFE BS MS ARNOLD 135SLFE BS DAKOTA COAL 25X LFE MR LEWIS 462P LFE BS DAKOTA COAL 69S LFE DAKOTA COAL 186NBW: 92 205 day: 804 365 day: ---

We added Rich to our AI program, again selection criteria of an exceptional mother and high carcass quality. The Broker influence will also maintain our high priority of structural soundness.

R+ LFE RICH RAY 369ZBLACK BLAZE FACE POLLED PUREBRED

BPG779730 LFE 369Z 10 January 2012

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NICHOLS BLK DESTINY D12 WHEATLAND BULL 131L WHEATLAND LADY 908JWHEATLAND BULL 680S HART JACKPOT J310 WHEATLAND LADY 351N WHEATLAND MISS 917J

TNT GUNNER N208 TNT TOP GUN R244 TNT MISS SADIE M68LRX CHEYENNE 14U HC POWER DRIVE 88H LRX ASHES 102P SPRING VALLEY D559

BMD/RF MAGNAFLOWBLACK POLLED PUREBRED

BPTG779746 BMD 16Z 03 February 2012

We purchased Magnaflow from Brad Dundas, Outlaw Cattle Co. to add to our bull battery in 2013. Our never ending search for high rib-eyes, strong maternal valued cattle never stops. We are very impressed with the first calf crop. Flow will become a large part of our program in the future.


4.5 4.1 66.7 108.6 3.5 58.3 24.9

BW: 94 205 day: 650 365 day: 1568

R+ DRAKE POKER FACE 2XBLACK BLAZE FACE POLLED PUREBRED

BPG729546 DCC 2X 20 February 2010

STF MR MOMENTUM H508 SVF/NJC MO TOWN M216 NJC SVF ANTOINETTE K205JS SURE BET 4T KENCO/MF POWERLINE 204L JS BLACK MAGIC WOMAN 13P DRAKE MAKIN MEMORIES

TE MCCLINTOCK G28 TCF/RCC TEMPTATION GJ640 BOZ SWEET TEMPTATIONDRAKE TULA 1R DJ PITCH J522 DCC 5N RRL ANNA 110H

We purchased an interest in Poker Face to add to our breeding program. He was selected as he met many of our requirements in a herd bull - super mother, calving ease and strong rib eye data - he falls in the top 3% of the breed. Many of the Poker Face offerings are off first calf heifers.

BW: 92 205 day: 890 365 day: --

EPDsCE 1.7BW 6.0WW 78.6YW 120.7


EPDsCE 13.8BW 0.7WW 62.7YW 94.1


REFERENCE

SIRES

LOT 12 - R PLUS 5216C - LFE RICH RAY 369Z SON


R + Simmental sale

R+

MR BLACK GX 6W MEYER RANCH 734 MISS GX728R3C MACHO M450 BZ CIRCLE S LEACHMAN 600U 3C CROCUS H112 B 3C CROCUS F759 B

GCF RESOLUTION U15BLACK BLAZE FACE PERCENTAGE

BSTG720223 LRPS 15U 14 January 2008

15U is the black baldy bull we purchased out of Missouri. We now have milking daughters and will be moving 15U to a bigger part of our program.

GW MR. MATERNAL 057D SAC MR MT 73G SPC MISS TAILER 47CGCF MISS ZEIS MT N43 SRS FORTUNE 500 ZEIS MISS FORTUNE J79 ZEIS MISS RAVEN D74

EPDsCE 1.1BW 4.1WW 83.9YW 115.8


EPDsCE 4.1BW 3.2WW 66.6YW 95.0


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HC POWER DRIVE 88H KENCO/MF POWERLINE 204L SAFN GLAMOUR 11J3D TRUSTIN 47T NICHOLS BLK DESTINY D12 X-T MISS DESTINY 73K X-T MISS ROOKIE 57H

NAC SPIKE 75XPUREBRED MALE

PG734325 NAC 75X 30 January 2010

GW STOP LIGHT 024F KAPPES ROCK SOLID H32 KAPPES LADY SKY F45BLUERIDGE RED VELVET 27N ELLINGSON BLACK PERFECTOR NAC DESTINY 11L TREELON RED JEZZABELLE35J

REFERENCE

SIRES

BW: 96 205 day: 854 365 day: ---


R + Simmental sale

R+ R PLUS 5015CBLACK POLLED PUREBRED MALE

BPG1160943 LRPS 5015C 24 January 2015

BW: 92 lbs 205 day: 847 365 day: 1386

LFE MR LEWIS 514N LFE STRAIT UP 454W LFE RS AMBER 216TWFL ABSOLUTE 51Y R PLUS BLACKEDGE WFL MS BLACK FLASH 8068U WFL MS RED FLASH 136P

1

RCC/TCF LINE DRIVE M181 SPRINGCREEK LINER 56U NEVAS L93IPU MS. 56U LINER 15A TNT GUNNER N208 RTC/JETS UPTOWN GIRL 15U 3D MISS BLACK KATIE 461P

Here is a bull that is one of the definite pen favourites, sired by the calving ease bull Absolute and mothered by the great 56U daughter we selected from Labatte Simmentals. 5015C is also a heifer’s first calf.

Excellent calving numbers, top 2% for ease, top 4% birth weight along with excellent REA and Marbling.

Retaining 1/3 semen interest

EPDs CE BW WW YW MCE MWWT MILK REA FAT MARB

14.5 -0.5 59.7 84.2 12.1 51.1 21.2 0.73 -0.050 -0.02

1

Dam of Lot 1


R + Simmental sale

R+ 2 R PLUS 5034CBLACK POLLED PUREBRED MALE



BW: 88 205 day: 856 365 day: 1426



BPG1161078 LRPS 5246C 03 March 2015BW: 94 205 day: 947 365 day: 1613

2

R PLUS BLACKEDGE R PLUS MCSTEAMY 8028U MISS R PLUS 4126PMISS R PLUS 1017Y HC POWER DRIVE 88H TRIPLE C POWER TIME M67K TCF SSF KF OUR TIME

LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 9100W HC POWER DRIVE 88H LFE DIANA 159M LFE DIANA 626J

3EPDs CE BW WW YW MCE MWWT MILK REA FAT MARB

11.2 2.9 62.0 88.1 10.1 49.5 18.5 0.71 -0.040 -0.023

1017, the dam of 5034 was a planned mating of the great McSteamy with our donor cow 67K. Hard Rock 1017 combination has worked to create a sound, free moving, powerful black bull.

The 9100 cow has always been a favorite in the herd. Massive, powerful, super uddered female. Raised the #1 adjusted weaning calf in the herd.


MCE 9.4MWWT 56.0MILK 24.1REA 0.83FAT -0.050

MARB 0.01

Dam of Lot 2


R + Simmental sale

R+

R+ R PLUS 5051CBSF POLLED PUREBRED MALE

BPG1161011 LRPS 5051C 02 February 2015

BW: 80 205 day: 810 365 day: 1412

ELLINGSON LEGACY M229 MR NLC UPGRADE U8676 MS NLC MOJO S6119 BMR TR HAMMER 308A ET CNS DREAM ON L186 SVF/HS EXPECTING A DREAM SVF/NJC EXPECTATION N206

FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UMISS R PLUS 3051A R PLUS REDGE 8018U MISS R PLUS 1106Y MADER P HOTSTUFF 17T

Our lead off Hammer son. We introduced Hammer to our herd in the 2015 calf crop. 5051 is a calf we have been extremely proud of in our 2016 offering. We are looking forward to this bull’s future. We believe he has a lot to offer. Top 10% for ribeye, top 15% for fat, top 5% for marbling. Very impressive carcass EPDs along with the 102 index for weaning and 111 index for yearling.

Retaining 1/3 semen interest


7.5 1.8 65.2 97.4 9.1 54.5 21.9 0.85 -0.070 0.14

4

Great from any angle!


R + Simmental sale

R+ 7 R PLUS 5042CBBF PUREBRED MALE TW



SPRINGCREEK KNOCK OUT 68W LAZYS BLK KNOCKOUT 987Y LAZY S BLACK 800SMISS R PLUS 3159A R PLUS REDGE 8018U MISS R PLUS127X MISS R PLUS 958J

BW: 78 205 day: 756 365 day: 1358 7

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R+ 6

R PLUS 5030CBLACK POLLED PERCENTAGE MALE

BPRS116109 LRPS 5030C 26 January 2015 ELLINGSON LEGACY M229 MR NLC UPGRADE U8676 MS NLC MOJO S6119 BMR TR HAMMER 308A ET CNS DREAM ON L186 SVF/HS EXPECTING A DREAM SVF/NJC EXPECTATION N206

SIMMENTAL/SIMMENTAL - COW #3070

R PLUS 5043CBSF POLLED PUREBRED MALE TW


BW: 76 205 day: 808 365 day: 1331

BW: 80 205 day: 716 365 day: 1223

5


5.4 2.8 68.3 96.3 9.9 56.3 22.1 0.70 -0.080 0.13


SPRINGCREEK KNOCK OUT 68W LAZYS BLK KNOCKOUT 987Y LAZY S BLACK 800SMISS R PLUS 3159A R PLUS REDGE 8018U MISS R PLUS127X MISS R PLUS 958J

5

6

Sound, stout, low birth weight Hammer.

Full brother to Lot 7.

Full brother to Lot 6.


5.4 2.8 68.3 96.3 9.9 56.3 22.1 0.70 -0.080 0.13


R + Simmental sale

R+ R PLUS 5069CBBF POLLED PUREBRED MALE


BW: 94 205 day: 807 365 day: 1393

SVF/NJC MO TOWN M216 JS SURE BET 4T JS BLACK MAGIC WOMAN 13PDRAKE POKER FACE 2X TCF/RCC TEMPTATION GJ640 DRAKE TULA 1R DCC 5N

8

LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 1199Y IPU BLACK STEAKHOUSE 34H MISS R PLUS 2033M GMS MS 276F

Our leadoff Poker Face son. A real power house black blaze face here. 1199, the dam, is one of the best blaze cows on the ranch and is always noticed in the summer pasture tours.


13.8 1.2 64.5 96.6 12.2 46.3 14.0 0.68 -0.040 -0.09

8

Dam of Lot 8


R + Simmental sale




FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UMISS R PLUS 3031A R PLUS BLACKEDGE MISS R PLUS 1151Y MISS R PLUS 7081T

BW: 80 205 day: 759 365 day: 1361


12.7 2.3 61.8 92.0 9.5 45.8 14.8 0.70 -0.060 -0.07


11.3 2.1 58.4 82.4 10.8 44.6 15.3 0.53 -0.080 -0.14

R+ R PLUS 5221CBWF PERCENTAGE MALE

BPRS116092 LRPS 5221C 25 February 2015


SIMMENTAL/SIMMENTAL - COW #0244 BW: 86 205 day: 787 365 day: 1365




TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 7144T R PLUS 001K MISS R PLUS 2111M LBR C-361

BW: 92 205 day: 857 365 day: 1396

10

9

9

10

11

This black baldy is always one of the real popular bulls in the pen. Performance, hair, great structure and a bonus blaze face.

Huge hip, big top, blaze face powerful bull.

Powerful bull with low birth weight.


R + Simmental sale



BW: 88 205 day: 812 365 day: 1390

SVF STEEL FORCE S701 MR HOC BROKER JM BF H25LFE RICH RAY 369Z LFE BS LEWIS 322U LFE BS DAKOTA COAL 25X LFE BS DAKOTA COAL 69S

12

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 7030T HC POWER DRIVE 88H IPU MS POWERDRIVE 65M IPU MS BLACK VIRGINIA 76K

We chose 5216 to lead off our Rich Ray pen of bulls. Bulls that possess huge hip, excellent shape and muscle type, are extremely sound and fluid in their joints when they are on the move and definitely the kind the industry needs more of.


6.3 4.5 66.6 102.1 8.6 46.0 12.7 0.80 -0.090 0.26

R Plus Mission statement...Dedicated and loyal to the cattle industry, we believe in people, principals and performance.

Building trust and credibility is an important part of building relationships, this trust was and is rewarded with a positive working relationship with you and we thank you for this.

Throughout the cattle industry, our paths will cross time and again, we look forward to this and thank you in advance for the experience.

12


R + Simmental sale




FOXY CDP BRING IT ON SCISSORS UNDENIABLE 14U MADER PLD BLACKPEARL 61MPRAIRIE WIND 21X R PLUS 2072M PRAIRIE WIND 61S PRAIRIE WIND ROSE 3G

BW: 86 205 day: 779 365 day: 130215EPDs CE BW WW YW MCE MWWT MILK REA FAT MARB

3.8 4.8 70.7 106.7 7.5 52.2 16.8 0.65 -0.060 -0.13

R+ 13 R PLUS 5236CBWF POLLED PUREBRED MALE



R PLUS BLACKEDGE R PLUS MCSTEAMY 8028U MISS R PLUS 4126PMISS R PLUS 1046Y IPU BLACK DAKOTA 46G MISS R PLUS 009K MISS R PLUS 849H

BW: 96 205 day: 897 365 day: 1300 Top 20% ribeye, top 15% for fat.


BPG1160908 MRLB 5209C 23 February 2015 SVF STEEL FORCE S701 MR HOC BROKER JM BF H25LFE RICH RAY 369Z LFE BS LEWIS 322U LFE BS DAKOTA COAL 25X LFE BS DAKOTA COAL 69S

LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 6126S LFE VINTAGE RED 359F MISS R PLUS 964J MISS R PLUS 6163F

BW: 92 205 day: 777 365 day: 1332 One of the cows visitors always inquire about.

14

13

14

15

Maternal brother works in the Lewis Farms summer program.

Dam of Lot 13

Dam of Lot 14



MARB -0.16

EPDsCE 6.5BW 4.0WW 68.9YW 105.7


MARB -0.08


R + Simmental sale


BPG1161086 LRPS 5309C 20 March 2015

WHEATLAND BULL 131L WHEATLAND BULL 680S WHEATLAND LADY 351NBMD/RF MAGNAFLOW TNT TOP GUN R244 LRX CHEYENNE 14U LRX ASHES 102P

BW: 95 205 day: 837 365 day: 1423



BPG1161004 LRPS 5270C 10 March 2015

BW: 94 205 day: 801 365 day: 1411

16

BOZ REDCOAT PVF/SAS T32 DIRTY DOG KNIGHTS BLK MAGNOLIA 142MISS R PLUS 9195W TNT DYNAMITE BLACK L137 MISS R PLUS 4006P TRIPLE C POWER TIME M67K

LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 8280U DARREL YANK 1G MISS R PLUS 3208N MISS R PLUS 1276L

Super stout Magnaflow. They were an impressive group last year, even more this year. Maternal brother sells as lot 75.

17

16

17Exceptionally stout, good uddered dam.



MARB -0.03



MARB 0.03


R + Simmental sale

R+ R PLUS 5187CRED POLLED PUREBRED MALE

PG1160972 LRPS 5187C 20 February 2015

FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UR PLUS RELOAD 2006Z RED BARON HR P101 IPU RED BARONESS 1T IPU MS BODYBUILDER 49P

BW: 98 205 day: 818 365 day: 1365


R+R PLUS 5179C

RED POLLED PUREBRED MALEPG1161044 LRPS 5179C 19 February 2015

BW: 90 205 day: 853 365 day: 1360

18

R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 16X TWIN-CHIEF PRINCE 203P MISS R PLUS 7088T MISS R PLUS 5017R

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 84X LAZY S BLACK 29N MISS R PLUS 6009S BDV CORONA K47

19

19

18A pen favorite. ReLoad out of a super uddered Redge daughter.

Deep, soggy, heavy haired ReLoad son.

EPDsCE 10.4BW 3.5WW 62.5YW 92.4


MARB 0.04



MARB -0.05


R + Simmental sale



LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVER PLUS REDGE 8018U DARREL YANK 1G MISS R PLUS 3158N MISS R PLUS 198L

BW: 90 205 day: 791 365 day: 1250


R+ R PLUS 5109CRED SCURRED PUREBRED MALE

PG1161006 LRPS 5109C 10 February 2015BW: 88 205 day: 879 365 day: 1314

20

LFE RED ENTICER 364M KJLI NO MERCY 380P LFE AMBER 27HMISS R PLUS 7118T PCC NIGHT MOVES H10 MS LAZY S BLK P 465M TNT MISS MAGGIE J240

LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 8380U R PLUS 990J MISS R PLUS 2261M MISS R PLUS 51K

Super red Redge calf off a strong producing No Mercy daughter.

21

20

21Strong uddered cow family.

EPDsCE 10.2BW 3.1WW 67.0YW 90.1


MARB -0.23



MARB -0.31


R + Simmental sale

R+ R PLUS 5106CRED POLLED PUREBRED MALE TW

PG1161082- LRPS 5106C 08 February 2015

LFE RED ENTICER 364M KJLI NO MERCY 380P LFE AMBER 27HMISS R PLUS 6147S ER RED INFORMER 586C JSP MS RED INFORMER 061G JSP MS SILENT FOX 073D

BW: 78 205 day: 820 365 day:1343


4.5 4.5 67.2 97.2 12.6 54.1 20.4 0.83 -0.030 0.06


10.1 2.4 61.6 85.6 12.1 52.2 21.3 0.84 -0.050 -0.10


PG1161073 LRPS 5283C 12 March 2015

KENCO/MF POWERLINE 204L 3D TRUSTIN 47T X-T MISS DESTINY 73KNAC SPIKE 75X KAPPES ROCK SOLID H32 BLUERIDGE RED VELVET 27N NAC DESTINY 11L

HC POWER DRIVE 88H SGCC BLK POWER POINT 2M SGCC RED NISKU 6KSGCC RED CLASSY 14P ER BLACK CISCO 532C SGCC RED CLASSY 24M SGCC CLASSY 33KBW: 96 205 day: 887 365 day: 1457 A real classy, blood red bull out of the old 14P cow. The 75X bull is one of the better footed, sound bulls we’ve owned.


PG1160911 LRPS 5083C 07 February 2015 FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UR PLUS RELOAD 2006Z RED BARON HR P101 IPU RED BARONESS 1T IPU MS BODYBUILDER 49P

R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 79X CNS DREAM ON L186 MISS R PLUS 6141S MISS R PLUS 4257P

BW:100 205 day: 813 365 day: 1194A full brother to R Plus Hitman owned by SIBL Simmentals.

23


7.0 1.2 60.6 85.1 11.2 54.3 24.0 0.59 -0.040 -0.17

23

24

22


High quality ReLoad son.


R + Simmental sale

R+ R PLUS 5160CRED POLLED PERCENTAGE MALE

PRS1160970 LRPS 5160C 16 February 2015



BW: 98 205 day: 842 365 day: 1428

27

R+ R PLUS 5145CRSF POLLED PUREBRED MALE



IPU BLACK STEAKHOUSE 34H R PLUS RED WOLF IPU RED SATIN 37HMISS R PLUS 4159P LFE VINTAGE RED 359F MISS R PLUS 1244L LFE PRIDE 93G

R+ R PLUS 5185CRED SCURRED PUREBRED MALE



BOZ REDCOAT PVF/SAS T32 DIRTY DOG KNIGHTS BLK MAGNOLIA 142MISS R PLUS 171X KJLI NO MERCY 380P MISS R PLUS 8306U MISS R PLUS 854H

BW: 84 205 day: 807 365 day: 1409Longevity and good udder on dam side.

BW:102 205 day: 834 365 day:1412


6.6 4.8 63.4 96.4 12.9 58.0 26.2 0.63 -0.050 -0.25


6.3 3.7 59.2 82.0 13.7 59.2 29.5 0.73 -0.060 -0.41

25

26

27

R+

If you don't mind scurs, as powerful a red bull as you will find.


R + Simmental sale




TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 2261Z TWIN-CHIEF PRINCE 203P MISS R PLUS 7238T MISS R PLUS 5217R

BW: 90 205 day: 754 365 day: 1356


6.4 4.2 66.0 95.4 8.7 45.4 12.4 0.51 -0.070 -0.14


2.6 5.5 68.7 96.0 9.0 51.7 17.3 0.51 -0.080 -0.16




LRS PREFERRED STOCK 370C PPSR ARMAGEDDON 25J MISS PRICKLY PEAR 263BBUTE MS PATTY 2P WLE POWER STROKE HR- MS BLACK LACEE 14L MS RED 14E

BW: 92 205 day: 795 365 day: 1350

Maternal brother working at the great Early Sunset Ranch, Edam, SK. Top 10% ribeye, top 5% fat, top 20% marbling.


BPG1161106 LRPS 5148C 15 February 2015 SVF STEEL FORCE S701 MR HOC BROKER JM BF H25LFE RICH RAY 369Z LFE BS LEWIS 322U LFE BS DAKOTA COAL 25X LFE BS DAKOTA COAL 69S

MCC POWERBALL 66G LFE MR LEWIS 376J LFE BLACK LADY 174DMISS R PLUS 9217W PPSR NOPHALT 20H MISS MILE WEST 61N MISS MILE WEST 5H

BW: 98 205 day: 727 365 day: 1234

Rich Ray son that has the ranch bull character.

29


4.4 5.2 71.4 110.7 8.5 55.9 20.2 0.90 -0.080 0.03

29

30

28

The Black Baldy group is very deep in quality and this guy definitely sits near the top.


R + Simmental sale



R PLUS BLACKOUT R PLUS KING OF THE YUKON MISS R PLUS 7026TSAS BIG BRUZER Y131 SRS J914 PREFERRED BEEF SAS LICORICE S532 SAS/GB LICORICE

GGL 230K NAC MASTER 24M HAAS RANCH D52MISS R PLUS 228X LFE MR LEWIS 347P MISS R PLUS 6003S TRIPLE C POWER TIME M67K

33


BPG1160976 LRPS 5254C 05 March 2015


S-PAW BLK SHOW OFF 5S FOXY ROCKSTAR FOXY LADY KEEPSAKEMISS R PLUS 143X R PLUS 4012P MISS R PLUS 8205U SGCC RED CLASSY 14P




R PLUS 001K R PLUS 2042M LBR C-361MISS R PLUS 1285Y IPU BLACK DAKOTA 46G MISS R PLUS 5055R WFL RED DOLL 18N

BW: 94 205 day: 904 365 day: 1253 The only son of the old Patriarch Black Edge.

BW: 90 205 day: 876 365 day: 1462


11.4 2.9 69.8 103.9 12.6 52.8 17.9 0.89 -0.030 -0.13


7.0 3.6 64.5 94.8 8.9 49.1 16.8 0.40 -0.030 0.04

32

The next five bulls are sired by Bruzer. We have moved Bruzer to our heifer pen, calving ease bulls in this group.


8.5 3.9 64.1 95.6 9.9 52.4 20.3 0.59 -0.050 0.11

31

32

33

BW: 92 205 day: 711 365 day: 1289


R + Simmental saleR Plus Philosophy... The breeding of Simmental cattle has been a passion and dream of ours since the 70’s. We made a move in 1991 to change our Simmental cattle into a moderate framed animal that survived well in our climate. The solid colored red and black cattle fit the bill; the performance and fertility of the Simmental cattle could not be compromised, so we began looking for genetics that would support our beliefs.

Present day, our beliefs haven’t changed and we believe the cattle back this up.

We are raising cattle that survive and breed in short native grass pastures, with hay being their main winter ration; cattle that have fertility bred into them, as most of our bulls will be under a year of age at sale time and will have passed a fertility test and scrotal measurement that in the past has averaged around 38 cm. Hair coats are very important to us. Straight heavy haired cattle tend to be easier doing, happier cattle at R Plus. As we live in a short grass area, we have to have cows with large spring of rib. We believe that the rib eye measurement indicates this to us. Structure and conformation have to be closely monitored in our program as a large area of the pastures are located in heavy rock conditions. Our cattle must have the ability to walk in these conditions.

As our operation is usually a two man show, the cow’s ability to have a calf, that calf ’s vigor and the mothering ability of the cow are all things that are very important to us.

We do not believe that overfeeding bulls and females is necessary. Longevity is something that is needed in all cattle and overfeeding only helps to shorten their life span and affects their fertility. Our rations are developed to grow and allow cattle to mature at an optimal rate without causing any complications to that animal.

We have bred these solid red and black coloured cattle for 26 years. The multi generation of the red and black genetics will make your calf crop predictable in colour. By using these solid coloured genetics we have eliminated sun burnt udders, weak eyed cattle and created a trouble free animal.

R Plus Ribeye 1134L Sold to Labatte Simmentals. A very influential bull in the building of the great LaBatte herd and the Doll herd in North Dakota.

R Plus Reload 2006ZSold to Westway Farms, Springer Simmentals, Gunn Simmentals, Denning Simmentals (US semen rights). Last years’ high selling Hard Rock son, first calves to arrive soon.

R Plus Hard Rock 145XSold to Perkin Land and Cattle, Tyler Lynn’s Simmentals. His story has just begun, last year’s top seller was a Hard Rock and many of last years females were sired by Hard Rock.


R + Simmental sale

R Plus 2169M Sold to Kopp Farms. One of the first red bulls introduced into the Kopp Farms herd, his legacy was well represented in their dispersal.

R Plus Black Edge 5028RSold to Westway Farms. Could be one of the most influential black Simmental bulls ever.

R Plus King of the YUKONSold to Springer Simmentals, Iowa. His legacy is still being written at this great herd. Sired many top bulls and sought after females.

R Plus Redge 8018U Sold to Westway Farms. Top red son of Edge, continually sires the top selling bulls at Westway and R Plus.

R Plus McSteamy 8028USold to Kenner Simmentals. Another Black Edge son that has done amazing things.

R Plus BlackoutSold to Tri R Simmentals. The great female maker and also the sire of Yukon.

R Plus Prairie FireSold to Kopp Farms. His legacy, a number of top sellers at Kopp’s recent dispersal.

R Plus Venom 4006B Sold in 2015 sale to Circle G Simmentals, Lacombe, AB & Spring Creek Colony, Walsh, AB.

R Plus Hitman 4194BSold in 2015 sale to SIBL Simmentals, Cherhill, AB. Great Reload 2006Z son.

R Plus Keystone 3011ASold to Kunkel Simmentals, New Salem, North Dakota in our 2014 Sale.

R Plus 3197A Sold to Traxinger Simmentals, Claremont, South Dakota in our 2014 Sale.

R Plus 2035ZSold to Highway 5 Simmentals, Canora, SK in our 2013 Sale.


R + Simmental sale

R+R PLUS 5098CBLACK POLLED PUREBRED MALE


R PLUS 5186CBLACK SCURRED PERCENTAGE MALE

BSRS116097 LRPS 5186C 20 February 2015 R PLUS BLACKOUT R PLUS KING OF THE YUKON MISS R PLUS 7026TSAS BIG BRUZER Y131 SRS J914 PREFERRED BEEF SAS LICORICE S532 SAS/GB LICORICE

TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 206X SIMMENTAL/ANGUSBW: 88 205 day: 808 365 day: 1251

34R+


WHEATLAND BULL 131L WHEATLAND BULL 680S WHEATLAND LADY 351NMISS R PLUS 2057Z LFE MR LEWIS 347P MISS R PLUS 6003S TRIPLE C POWER TIME M67KBW: 82 205 day: 722 365 day: 1308

R+ R PLUS 5032CBLACK POLLED PERCENTAGE MALE

BPRS116101 LRPS 5032C 28 January 2015 R PLUS BLACKOUT R PLUS KING OF THE YUKON MISS R PLUS 7026TSAS BIG BRUZER Y131 SRS J914 PREFERRED BEEF SAS LICORICE S532 SAS/GB LICORICE

R+ R PLUS 5091CBLACK SCURRED PUREBRED MALE


BW: 78 205 day: 757 365 day: 1264

34

35

35

37

36

37



MARB -0.08



MARB 0.01

BW: 78 205 day: 717 365 day: 1208

WHEATLAND BULL 131L WHEATLAND BULL 680S WHEATLAND LADY 351NREHORST BLK WHEATLAND 680Y BLACK IRISH KANSAS REHORST RHF 27K TAYLORS LADY BRAE GC27 R PLUS BLACKEDGE LFE BS LEWIS 322U LFE BS MS ARNOLD 135SREHORST STUBBY EXCEL 313A RHF MONTANA 7U RHF BLACK EXCEL 6X RHF SARNIA 6S

Dam of Lot 35

PVF-BF BF26 BLACK JOKER LFE BRING IT BLACK 811K LFE DAKOTA 6GWFL MS HL66J BLACKY 5012R SIMMENTAL/SIMMENTAL


7.9 3.6 56.0 78.6 6.9 49.2 21.2 0.36 -0.020 -0.06


6.8 3.4 61.6 92.0 7.5 52.0 21.2 0.85 -0.050 -0.11


R + Simmental sale




BW: 90 205 day: 840 365 day: 1339




BW: 94 205 day: 805 365 day: 1240

38

BISS MCGRAW 1M R PLUS 4012P IPU MS BLK PERFECTION 69LMISS R PLUS 8205U SGCC BLK POWER POINT 2M SGCC RED CLASSY 14P SGCC RED CLASSY 24M

WHEATLAND BULL 131L WHEATLAND RED TEDDY 457P WHEATLAND LADY 902JSCSF UNTAINTED LOVE 21W ELLINGSON THE ROCK J928 CONRAY SHIRLEY 1190P TFED CARLA 990J

39

38

39



MARB -0.27



MARB -0.23


R + Simmental sale




R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 1062Y R PLUS 4012P MISS R PLUS 8205U SGCC RED CLASSY 14P

BW: 86 205 day: 868 365 day: 1327

42


8.2 3.3 62.1 90.2 12.5 55.0 23.9 0.77 -0.030 -0.07


8.4 3.2 63.7 95.2 11.3 54.0 22.1 0.82 -0.040 -0.20




PRL MAGNITUDE 362M PRL TOBASCO 201T PRL PE’PE 372PMISS R PLUS 1057Y R PLUS BLACKEDGE MISS R PLUS 8021U MISS R PLUS 2220M

BW: 88 205 day: 856 365 day: 1299

R+ R PLUS 5212CRSF POLLED PUREBRED MALE


LFE MR LEWIS 514N LFE RS LEWIS 327S LFE CALYNA 615MMISS R PLUS 8155U BISS MCGRAW 1M MISS R PLUS 5043R JSP MS APPLAUSE 061F

BW: 88 205 day: 840 365 day:1283

41

40


8.7 3.6 68.1 93.8 13.3 51.4 17.3 0.64 -0.040 -0.06

41

42

40


R + Simmental sale

R+


PG1161005 LRPS 5279C 12 March 2015


R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 1106Y REMINGTON RED LABEL HR MADER P HOTSTUFF 17T IPU MS RED POCAHONTAS 73N

45


PRS1161077 LRPS 5258C 07 March 2015

PRL MAGNITUDE 362M PRL TOBASCO 201T PRL PE’PE 372PR PLUS 2151Z HC POWER DRIVE 88H SUN STAR MISS DRIVE MISS MILE WEST 40K

TWIN-CHIEF PRINCE 203P TWIN-CHIEF WARRIOR 224W TWIN-CHIEF KALINA 224KMISS R PLUS 1171Y NAC MASTER 24M MISS R PLUS 9171W SIMMENTAL/SIMMENTAL


BPG1161088 LRPS 5245C 02 March 2015


TNT TANKER U263 LFE BS LEWIS 354Y LFE READY TO TANGO 609SMISS R PLUS 3008A FOXY ROCKSTAR MISS R PLUS 222X JDN PRAIRIE PASSION 41N

BW: 82 205 day: 862 365 day: 1369

BW: 86 205 day: 812 365 day: 1446

43


8.3 4.1 65.9 94.9 10.4 48.2 15.2 0.50 -0.030 -0.12


6.1 2.6 59.8 83.9 8.0 53.6 23.7 0.72 -0.050 -0.15

44


7.6 2.9 66.6 97.1 12.0 55.4 22.1 0.88 -0.040 -0.17

43

44

45

BW: 96 205 day: 897 365 day: 1340

Sired by the 2151Z bull who has been a great calving bull in the heifer pen.


R + Simmental sale


PRS1160942 LRPS 5260C 07 March 2015

HTP SVF IN DEW TIME JS BURNING SMOKE 41T TRIPLEC BURNING POWER L3JS SCORE 5X KENCO/MF POWERLINE 204L JS SHES SO FINE 14P DRAKE MAKIN MEMORIES

PRL MAGNITUDE 362M PRL TOBASCO 201T PRL PE’PE 372PMISS R PLUS 1108Y LAZY S BLACK 29N MISS R PLUS 8117U SIMMENTAL/SIMMENTAL

BW: 98 205 day: 893 365 day: 1416


7.4 3.6 68.7 96.7 9.5 50.1 15.8 0.64 -0.050 0.11


4.1 2.9 63.1 91.8 9.7 55.9 24.4 0.58 -0.060 0.00


PG1160938 LRPS 5261C 07 March 2015


R PLUS 001K R PLUS 2042M LBR C-361MISS R PLUS 6046S IPU BLACK STEAKHOUSE 34H MISS R PLUS 3125N MISS R PLUS 809H

BW: 90 205 day: 867 365 day: 1382


PG1161058 LRPS 5294C 16 March 2015 KENCO/MF POWERLINE 204L 3D TRUSTIN 47T X-T MISS DESTINY 73KNAC SPIKE 75X KAPPES ROCK SOLID H32 BLUERIDGE RED VELVET 27N NAC DESTINY 11L

MSR KANSAS TANK 235M SPRINGCREEK TANK 57P SYS HONEY DEW L137PEACOCK’S CHUCKIE 8X SSS-SCF CHUCKWAGON 008J ACS MISS CHUCKWAGON 24M GFP MISS ZENITH 24J

BW: 90 205 day: 887 365 day: 1378

47

47

48

46


6.6 3.9 63.8 94.9 7.5 54.1 22.1 0.74 -0.070 0.02


R + Simmental sale



R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 64X KJLI NO MERCY 380P MISS R PLUS 8061U MISS R PLUS 065K

BW: 90 205 day: 789 365 day: 1407

49 R+ R PLUS 5111CRED POLLED PUREBRED MALE

PG1160940 MRLB 5111C 10 February 2015 FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UR PLUS RELOAD 2006Z RED BARON HR P101 IPU RED BARONESS 1T IPU MS BODYBUILDER 49P

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 2063Z LFE MR LEWIS 347P MISS R PLUS 6098S MISS R PLUS 2178M

BW: 90 205 day: 791 365 day: 1234

50

R+ R PLUS 5125C RWF POLLED PUREBRED MALE


R PLUS REDGE 8018U

FOXY ROCKSTAR R PLUS HARD ROCK 145X MISS R PLUS 8014UMISS R PLUS 2105Z LFE MR LEWIS 347P MISS R PLUS 8176U MISS R PLUS 1217LBW: 90 205 day: 797 365 day: 1320

51 R+ R PLUS 5153CRED POLLED PUREBRED MALE

PG1160967 LRPS 5153C 15 February 2015 LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVER PLUS REDGE 8018U DARREL YANK 1G MISS R PLUS 3158N MISS R PLUS 198L

TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 8073U ER RED STRETCHER 524B MISS R PLUS 849H MISS PARKHILL 16B

BW: 88 205 day: 746 365 day: 1348

52

49


MCE 11.9MWWT 48.2MILK 19.6REA 0.75FAT -0.0400.09 0.09

50 52



MARB -0.22


MCE 14.1MWWT 52.4MILK 21.5REA 0.77FAT -0.0600.09 -0.55


MCE 11.8MWWT 56.2MILK 24.6REA 0.86FAT -0.0300.09 -0.11

Great Red baldy out of super uddered, moderate framed cow family.


R + Simmental sale

R+ R PLUS 5231CBSF POLLED PUREBRED MALE



PRAIRE WIND MUMBOJUMBO 8S RDD72W RDD MS 87PMISS R PLUS 1265Y JF NEW DIMENSION 903J MS LAZY S BLK P 25M BDV BONDIE K41

BW: 100 205 day: 815 365 day: 1258


10.3 2.3 60.0 81.4 11.4 45.7 15.7 0.56 -0.050 -0.09


11.2 2.2 62.5 93.2 10.6 49.5 18.2 0.63 -0.050 -0.17





BW: 78 205 day: 779 365 day: 1341


BPRS116091 LRPS 5151C 15 February 2015 SVF/NJC MO TOWN M216 JS SURE BET 4T JS BLACK MAGIC WOMAN 13PDRAKE POKER FACE 2X TCF/RCC TEMPTATION GJ640 DRAKE TULA 1R DCC 5N

R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 69X SS CHSNN MISS R PLUS 4133P SIMMENTAL/SIMMENTAL

BW: 90 205 day: 791 365 day: 1266

54

53

54

55

53


R + Simmental sale

R+ R PLUS 5099CBLACK POLLED POLLED PUREBRED MALE



BBS REDEYE T211 CROSSROAD BLACK BELT 325W CROSSROAD SABRINA 135SCROSSROAD YESSEY 494Y PVF-BF BF26 BLACK JOKER LPN MS BLACK MAX 589P LPN MISS 89N

58




TNT TANKER U263 LFE BS LEWIS 354Y LFE READY TO TANGO 609SMISS R PLUS 3246A SAS SMOKIN JOE MISS R PLUS 5079R JSP EDISON 042H





BW: 90 205 day: 804 365 day: 1359

BW: 92 205 day: 734 365 day: 1320

56


6.4 4.5 70.5 107.0 9.1 58.9 23.6 0.77 -0.040 0.00


9.5 2.9 60.9 93.5 9.2 53.5 23.0 0.86 -0.060 -0.01

57

56

57

58

BW: 90 205 day: 774 365 day: 1305


R + Simmental sale




LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 7031T SAS SMOKIN JOE MISS R PLUS 5209R MISS R PLUS 1141L

BW: 92 205 day: 766 365 day: 1265


4.7 5.2 72.1 105.8 9.5 53.0 16.9 0.76 -0.040 -0.13


5.2 3.3 71.2 107.0 8.9 54.8 19.2 0.96 -0.060 0.09




LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 3143A KWA LIMITED 71P PRAIRIE WIND 33S PRAIRIE WIND 30P

BW: 78 205 day: 798 365 day: 1376


BSG1160978 LRPS 5100C 08 February 2015 ELLINGSON LEGACY M229 MR NLC UPGRADE U8676 MS NLC MOJO S6119 BMR TR HAMMER 308A ET CNS DREAM ON L186 SVF/HS EXPECTING A DREAM SVF/NJC EXPECTATION N206

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 3120A PVF-BF BF26 BLACK JOKER KBR 330N HCCL 34L

BW: 98 205 day: 795 365 day: 1270

60


7.5 2.0 71.6 107.2 11.1 55.4 19.6 0.93 -0.070 0.14

60

61

59


R + Simmental sale


BPG1160952 MRLB 5223C 26 February 2015 TWIN-CHIEF PRINCE 203P R PLUS BLACKOUT MISS R PLUS 5083RR PLUS KING OF THE YUKON R PLUS BLACKEDGE MISS R PLUS 7026T MISS R PLUS 5121R

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 90X LFE MR LEWIS 376J MISS R PLUS 2178M MISS R PLUS 6163F


BPRS116095 LRPS 5344C 11 April 2015


TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 6007S SIMMENTAL/ANGUS


BPG1161007 MRLB 5047C 01 February 2015

PRL MAGNITUDE 362M PRL TOBASCO 201T PRL PE’PE 372PR PLUS PRAIRIE FIRE LFE NIGHT LIFE 479S MISS R PLUS 8240U MISS R PLUS 167L

TNT DYNAMITE BLACK L137 LFE MR LEWIS 347P LFE KIRBIE 126HMISS R PLUS 6098S LFE MR LEWIS 376J MISS R PLUS 2178M MISS R PLUS 6163F

BW: 92 205 day: 906 365 day: 1476

BW: 98 205 day: 766 365 day: 1273


7.8 1.6 52.9 75.3 5.7 48.5 22.0 0.59 -0.050 -0.15


9.8 2.9 67.2 96.8 8.8 46.5 12.8 0.40 -0.040 -0.05


7.4 3.2 56.7 63.7 13.0 48.7 20.4 0.48 -0.090 -0.19

62

63

64

BW: 96 205 day: 799 365 day: 1306Dam of Lot 64


R + Simmental sale

R+ R PLUS 5127CBWF POLLED PUREBRED MALE



LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 2012Z SAS SMOKIN JOE MISS R PLUS 5070R JSP MS APPLAUSE 005F

BW:102 205 day: 815 365 day: 1513


5.3 4.4 69.4 104.3 10.1 51.0 16.3 0.76 -0.040 -0.16


4.6 5.4 74.5 115.2 9.3 51.0 13.7 0.65 -0.060 -0.17

R+ R PLUS 5199C BLACK POLLED PUREBRED MALE

BPRS1161060 LRPS 5199C 21 February 2015 3C FULL FIGURES C288 TWIN-CHIEF PRINCE 203P TWIN CHIEF MAGIC 23MR PLUS BLACKOUT SAS SMOKIN JOE MISS R PLUS 5083R JSP EDISON 086H

R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 38X

SIMMENTAL/SIMMENTAL

BW: 92 205 day: 830 365 day: 1385

R+ R PLUS 5204C BLACK POLLED PUREBRED MALE

BPG1161002 LRPS 5204C 22 February 2015 SVF STEEL FORCE S701 MR HOC BROKER JM BF H25LFE RICH RAY 369Z LFE BS LEWIS 322U LFE BS DAKOTA COAL 25X LFE BS DAKOTA COAL 69S

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 9088W STF JALAPENO JSP MS JALAPENO 47J JSP MS RED INFORMER 065G

BW: 96 205 day: 852 365 day: 1375

66

65

66

67

65

One of the real powerhouse Rich Ray calves... expect more power here.


6.9 4.3 73.6 103.7 1.7 52.8 16.0 0.21 -0.060 -0.17


R + Simmental sale

R+




R PLUS BLACKOUT R PLUS KING OF THE YUKON MISS R PLUS 7026TMISS R PLUS 3057A IPU BLACK STEAKHOUSE 34H MISS R PLUS 318N SIMMENTAL/SIMMENTAL

70




R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 3211A IPU BLACK STEAKHOUSE 34H MISS R PLUS 3125N MISS R PLUS 809H




LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 3046A R PLUS 2072M PRAIRIE WIND 38S PRAIRIE WIND 111N

BW: 88 205 day: 814 365 day: 1448

BW: 82 205 day: 757 365 day: 1335

68


7.5 2.5 67.8 99.5 11.4 55.5 21.5 0.81 -0.090 0.02


6.9 2.9 75.2 116.9 7.4 52.4 14.8 0.58 -0.080 -0.12


6.7 2.7 72.9 107.2 11.4 54.9 18.4 0.83 -0.070 -0.10

68

69

70

BW: 92 205 day: 871 365 day: 1362

Dam of Lot 68


R + Simmental sale




3C FULL FIGURES C288 BLK TWIN-CHIEF PRINCE 203P TWIN CHIEF MAGIC 23MMISS R PLUS 7086T LFE BRING IT BLACK 811K WFL MS 933J BLACK 5031R WFL BLACK 933 79L

BW: 90 205 day: 855 365 day: 1386


10.4 3.4 57.8 85.9 6.5 43.5 14.5 0.38 -0.050 0.22


10.7 3.2 61.3 89.1 10.8 52.4 21.4 0.82 -0.070 0.17

R+ R PLUS 5224CBLACK POLLEDPERCENTAGE MALE



GGL 230K NAC MASTER 24M HAAS RANCH D52MISS R PLUS 9171W SIMMENTAL/SIMMENTAL

BW: 96 205 day: 877 365 day: 1368


BPG1161091 LRPS 5213C 24 February 2015 S-PAW BLK SHOW OFF 5S FOXY ROCKSTAR FOXY LADY KEEPSAKER PLUS HARD ROCK 145X R PLUS BLACKEDGE MISS R PLUS 8014U MISS R PLUS 6046S

BLACK POLLED DAKOTA IPU BLACK DAKOTA 46G LBR C-361MISS R PLUS 5055R R PLUS RED RIBEYE 1134L WFL RED DOLL 18N WFL RED DOLL 517H

BW: 90 205 day: 770 365 day: 1372

72


7.4 4.4 66.1 102.7 5.7 49.7 16.6 0.62 -0.030 0.11

72

73

71

Dam of Lot 72We refer to his dam, 5055R, as the Marbling Queen. One of her claims to fame is she was the dam of the sire of the great Moonshine bull at Doll's who went on to sire the great Bootlegger. 5213C is also top 4% marbling, top 15% ribeye and fat.


R + Simmental sale

R+ R PLUS 4388BBLACK POLLED PUREBRED MALE

BPG1161205 LRPS 4388B 26 April 2014

BW: 88 205 day: 889 365 day: 1446


74

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 1068Y DARREL YANK 1G MISS R PLUS 3158N MISS R PLUS 198L

We’ll lead this section off, with what we think is a high quality bull, out of the calving ease 2151Z Tobasco son and 1068Y, who is Redge’s full sister.


10.4 2.8 65.8 88.1 14.5 49.7 16.8 0.87 -0.050 -0.25

74

Due to the size of our calving facilities and the number of cows we want to run, we need to lengthen our calving period. For that reason we have decided to hold over some high quality young calves and let them mature into coming two year olds. These are not at all left overs, these are bulls we felt were too young to offer as yearlings. As we move forward, we plan to offer more bulls this age for your evaluation.


R + Simmental sale

R+ R PLUS 4350BBSF PUREBRED MALE

BPG1161244 LRPS 4350B 04 April 2014

MEYER RANCH 734 3C MACHO M450 BZ 3C CROCUS H112 BGCF RESOLUTION U15 SAC MR MT 73G GCF MISS ZEIS MT N43 ZEIS MISS FORTUNE J79

BW: 90 205 day: 803 365 day: 1475


R+ R PLUS 4243BBLACK POLLED PERCENTAGE MALE

BPRS113458 LRPS 4243B 15 March 2014BW: 92 205 day: 764 365 day: 1414

75

BOZ REDCOAT PVF/SAS T32 DIRTY DOG KNIGHTS BLK MAGNOLIA 142MISS R PLUS 9195W TNT DYNAMITE BLACK L137 MISS R PLUS 4006P TRIPLE C POWER TIME M67K

SIMMENTAL/ANGUS - Cow 45K

76

76

75

A real stout son of the popular Resolution. A maternal brother sells as Lot 16.



MARB 0.10



MARB -0.13


R + Simmental sale

R+ R PLUS 4025BBLACK PERCENTAGE MALE

BPRS113406 LRPS 4025B 30 January 2014


LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 2144Z SIMMENTAL/ANGUS

79


BPRS116124 LBRPS 4250B 17 March 2014

MR NLC SUPERIOR S6018 TNT TANKER U263 TNT MISS S17LFE BS LEWIS 354Y LFE MR LEWIS 462P LFE READY TO TANGO 609S LFE CROCUS 624M

LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 9042W SIMMENTAL/SIMMENTAL


PRS1134348 LRPS 4136B 16 February 2014


R PLUS BLACKEDGE R PLUS REDGE 8018U MISS R PLUS 3158NMISS R PLUS 38X SIMMENTAL/SIMMENTAL

BW: 82 205 day: 816 365 day: 1397

BW: 90 205 day: 743 365 day: 1271


7.5 2.8 71.8 109.8 10.1 56.4 20.4 0.78 -0.030 -0.04


12.5 1.9 55.1 76.0 9.7 40.8 13.2 0.64 -0.051 -0.11


8.4 3.3 64.2 94.3 8.4 56.3 24.2 0.72 -0.065 -0.11

77

78

79

BW: 86 205 day: 671 365 day: 1199


R + Simmental sale


BPG1134702 LRPS 4326B 30 March 2014


LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 8038U LAZY S BLACK 29N MISS R PLUS 6016S MISS R PLUS 83K

BW: 90 205 day: 783 365 day: 1194


7.3 2.8 59.7 71.2 10.4 44.6 14.6 0.84 -0.043 -0.14


11.8 2.4 61.0 88.7 11.9 46.5 16.0 0.60 -0.058 -0.10


BPG1134158 LRPS 4056B 04 February 2014


RLA REDSTREAM 152S MFR HONOR ROLL 21X D BAR C BLK LACE 5103RMISS R PLUS 2047Z SCISSORS UNDENIABLE 14U PRAIRIE WIND 21X PRAIRIE WIND 61S

BW: 70 205 day: 605 365 day: 1208

R+ R PLUS 4072BBBF SCURRED PUREBRED MALE

BPG1134174 MRLB 4072B 07 February 2014 SVF/NJC MO TOWN M216 JS SURE BET 4T JS BLACK MAGIC WOMAN 13PDRAKE POKER FACE 2X TCF/RCC TEMPTATION GJ640 DRAKE TULA 1R DCC 5N

PRAIRE WIND MUMBOJUMBO 8S RDD72W RDD MS 87PMISS R PLUS 2374Z LAZY S BLACK 29N MISS R PLUS 8212U MISS R PLUS 964J

BW: 84 205 day: 652 365 day: 1295

81


15.2 -1.2 53.7 76.8 11.7 45.0 18.1 0.64 -0.058 -0.15

81

82

80


R + Simmental sale


BPG1161236 LRPS 4236B 12 March 2014


HC POWER DRIVE 88H PARKWOOD MR.NAVAJO 53N OSR MISS ADVANTAGE 110EMISS GJR 52T BLACK POLLED DAKOTA MISS GJR DAKOTA 50F MISS GJR 13C 85

R+ R PLUS 4091BBLACK POLLED PUREBRED MALE TW

BPG1134194 MRLB 4091B 10 February 2014


LAZY S BLACK 29N R PLUS BLACKEDGE SUN STAR MISS DRIVEMISS R PLUS 8077U LFE MR LEWIS 376J R PLUS 3231N MISS R PLUS 964J


BPG1134617 LRPS 4281B 23 March 2014


LAZY S BLACK STETSON 129L LAZY S BLACK 29N BDV BONDIE K41MISS R PLUS 6040S LFE MR LEWIS 376J MISS R PLUS 198L KAPPES MICK’S IMAGE H22

BW: 78 205 day: 732 365 day: 1361

BW: 90 205 day: 801 365 day: 1372


9.8 4.0 65.0 93.4 10.1 52.2 19.7 0.77 -0.077 -0.09


9.9 3.1 64.5 98.8 12.2 47.8 15.5 0.91 -0.040 -0.11


5.5 3.3 77.6 98.9 10.5 54.9 16.0 0.70 -0.076 -0.90

83

84

85

BW: 94 205 day: 824 365 day: 1352


R + Simmental sale

R+ 100 PICK OF THE 2015 HEIFER CALVESR Plus pick of the entire 2015 heifer crop. We have decided to offer this as we have not been selling many females in the last few years. We enjoy breeders making their pick and watching their program flourish. Choice must be made by April 1, 2016.

Examples of Females Sold...


R + Simmental sale


R + Simmental sale


R + Simmental saleR+ have established themselves as one of the leading Ultrasound Carcass Evaluation Programs in the Simmental Breed. Not only do they evaluate their own bulls for their customers, but they also use carcass evaluation as a selection tool for securing new headline herdsires. Following the R+ example not only helps out R+ but we believe that your program will improve as well. Remember the R+ Brand of Confidence.What is Ultrasound?Ultrasound has become an everyday use of “frequencies” to detect those things that we can not normally see with our naked eye. Example: (Medical World - it is used for a host of functions from detecting bodily problems to detecting the sex of a young couples first new born). In the outside world it is used to detect cracks or possible structural flaws in all types of equipment from bridges to engines. In beef cattle it is used to detect three major components of a live animals carcass composition; that being muscle (meat), fat thickness and IMF (Intra Muscular Fat or Marbling). As well, it is quite commonly used to detect the sex of embryos being carried with an amazingly high degree of accuracy.

When is it used?For any meaningful information it is best done during some relative time period similar to what slaughter ages are to be. The CUP system adjusts the carcass information to one year of age (similar to adjusted yearling weights). This then gives us at least a simple level playing field for making choices or decisions within common groups.

How are the Measurements Expressed?Rib Fat - either in inches .3 inches or in mm’s 8 mmAREA - usually in square inchesIMF or MB - as a % of that area (eg. 4.2 = 4.2%)RP = Retail Product - is a % of a saleable carcass

Why ultrasound, or better yet should we pay attention to this information?Within the seedstock industry it seems like a distant or vague result that holds little real value, but in the commercial cattle world this tool of using ultrasound has become a well documented practice that when used has resulted in a clean, positive, decision making management choice resulting in extra profits of $30 per head and higher. The ultrasound carcass evaluation when used a short time (7 - 10 days) prior to slaughter simply allowed the seller to market on a grid system or not at an optimal time. (This live pre-sort has resulted in an 80% - 95% degree of accuracy following slaughter. The pre slaughter carcass data corresponded to slaughter data with measuring IMF and Fat to this degree of accuracy). As well reportedly we find major players in the North American slaughter industry securing software programs to in fact use this technology for a much more economic decision on their front. “Apparently the information is not as vague as we may believe.”

What is good or what is bad?None of the figures or information is bad - the information should help us identify which animals or groups of animals are superior for different traits, ie the high IMF bulls could be sourced to use on Continental cows who may well have lower IMF tendencies, or, large AREA bulls or sire groups could be used on low yield, easy fleshing British cows whose IMF genetic makeup could already be abundant. Remember Retail Product (RP) takes a combination of this information into account. So is there a right answer?? Not at all, but there certainly is an advantage to you the buyer using this information if the bulls or sires are identified.

The first thing producers want to know about ultrasound is: How accurate is it? The answer to the question depends on who does the actual scanning of the animals and who interprets the images. Ultrasound data on these bulls was collected and analysed by a technician that is certified by AUP and CUP. This means that the technician has met the standards set by many breed associations. The accuracy, although not perfect, is high enough that bulls selected based on ultrasound results in positive genetic change in progeny carcass traits. Heritability for carcass traits are moderate to high, which is slightly higher that birth weights, weaning weights, and yearling weights.

IMF (Inter muscular Fat or Marbling)IMF is the best indication that we have to tell us what kind of eating experience we will have when eating beef. Extensive research shows that average AAA and above marbling produces the most satisfied consumers. As marbling increases so does the juiciness, the flavorfulness, and the tenderness. This may not always be true but for the most part AAA marbling producers more satisfied customers that does A or AA marbling carcasses.

Back Fat (BF mm)Fat depth influences lean meat yield. Fat bulls have less lean meat/muscle in the carcass. The fat measurement also gives an indication of the bulls fleshing ability. Calves from a bull with very little fat may finish too slowly in the feedlot. Body condition score (fat depth) in females is related to their ability to reach puberty at an early age, produce milk, rebreed and maintain a short calving interval. On the other hand, bulls carrying excessive fat may suffer reduced fertility.

Adjusted Ribeye Area (AREA in2)The AREA is the largest muscle in the body at birth so AREA gives an indication of overall carcass muscling (measured in inches) and adjusted to one year of age.

RP (Retail Product/Cutability/% LMY)RP is the percentage lean meat yield in the carcass. Yield grade is an important factor in both Canada and the US. Producing calves with a high genetic potential for this trait can be an important objective of a breeding program. Back fat will reduce yield by 7 to 8 times what REA will increase yield.

Summary Like all traits we should avoid the extremes. Moderation is the key. As producers we need to evaluate our own females and then decide what kind of progeny we want to produce and this should dictate what kind of sire we want to purchase.

Carcass Data, done by Rod Wendorff, Windy Ridge Ultrasounding, will be available

after February 20.

OPTIMAL BOVINES INC.#407 - 4808 Ross St.Red Deer, AlbertaT4N 1X5

03070247

PLEASE DELIVER BY February 19, 2016

Estevan

HWY 39HWY 18

HWY 39

HWY 18

N

R +

R Plus Simmental Sale

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