Paige Costello, QuickBooks Group Product Manager Heather Kirkby, Intuit VP Talent Development The 12 golden rules for building products that customers love WiFi: QBConnect Password: not required #QBConnect
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Paige Costello, QuickBooks Group Product ManagerHeather Kirkby, Intuit VP Talent Development
The 12 golden rules for building products that customers love
WiFi: QBConnect Password: not required#QBConnect
2#QBConnect | @IntuitDev | @paigenow | @heatherkirkby
• Design-thinker, team builder
• Miniature collector; Pocahontas descendent
• League of Women Voters volunteer
About today’s speakers
Paige CostelloGroup Product Manager@paigenow
• Building software products since 2000
• Now building ‘HR products’
• Disciple of design-thinking
• Loves Bumble Café
Heather KirkbyVP Talent Development@heatherkirkby
Golden Rules 1-4: Learn always
Golden Rules 5-8: Test what matters
Golden Rules 9-12: Launch “minimum” solutions
Rule 1 Be quiet (observe, ask, listen)
Rule 2 Keep asking “why”
Rule 3 Savor surprises
Rule 4 Wrap your head around it
Deep customer insight is the art of extracting desire and intent from observation. It requires interpretation.
– Leslie WittQuickBooks VP DesignFormer IDEO leader
Golden Rules 1-4: Learn always
Golden Rules 5-8: Test what matters
Golden Rules 9-12: Launch “minimum” solutions
Rule 5 Get clear on what you KNOW vs. BELIEVE
Rule 6 Test your beliefs
Rule 7 Test with the right people
Rule 8 Anything can be prototyped
Golden Rules 1-4: Learn always
Golden Rules 5-8: Test what matters
Golden Rules 9-12: Launch “minimum” solutions
Rule 9 Make it useful, not perfect
Rule 10 Keep iterating
Rule 11 Seek inspiration everywhere
Rule 12 Write it down
19
Launch “minimum” solutions
Make it useful, not perfect
Keep iterating
Seek inspiration everywhere
Write it down
Test what matters
Get clear on what you know vs. believe
Test your beliefs
Test with the right people
Anything can be prototyped
Learn always
Be quiet (observe, ask, listen)
Keep asking “why”
Savor surprises
Wrap your head around it
12 Golden Rules
#QBConnect | @IntuitDev | @paigenow | @heatherkirkby
Questions?
Thanks for coming!We’d love your feedback.Before you head out, take a minute to rate this session in the QuickBooks Connect mobile app.
Keep the conversation goingdeveloper.intuit.com/hub/quickbooks-connect
Access Session SlidesEngage with Speakers and Fellow DevelopersGet Questions Answered
Related Documents
