Top Banner
QAP Встреча в Москве 28/01/2014
24

QAP Company overview

Jul 15, 2015

Download

Business

maxkharlnov
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: QAP Company overview

QAP

Встреча в Москве 28/01/2014

Page 2: QAP Company overview

Content

QAP. Company OverviewCustomers and Partners.eDetailingexamplesCreatingeDetailingform scratch. Work with ready-madecontentQAP toolsaroundtheprocess– eWizard, Global to Local Applications StoreEffective Communication – key to success

Page 3: QAP Company overview

Customers and Partners

Services:advanced CLM solutions development(iDetailing)Founded in 2007. Headcount: over 120 SW EngineerseDetailingexperience:Partners (CLM solutions)

Page 4: QAP Company overview

Brand marketing strategy

BrandWHY«brand»help to solve this problem?

users

WHATbenefitsuserwill

getfrom«brand»?

Argumentation

WHAT isthediffe

rence?

WHAT’s the key

massage?

WHO arecompetit

ors?

Page 5: QAP Company overview

Navigateyour presentation

Brandpage Actualization Mechanism of action Dosing Сonclusion

Targeting Argumentation Objections

Page 6: QAP Company overview

CreatingeDetailing. Main stages

Dedicate people and roles for the product development and channels of communicationExploring the existing product information. Study goals and suggest realization strategiesScenario, structure, styles to make the best choice and approveCreating design. Several iterations to prove chosen conceptHTML5 code developmentstage.Shortiterations. Customerfeedback (transparent development. Access to Jira tracking system)VeevaSystem integration. 1stlevel support at integration. SFDC new functionality development, support of existing instances

Page 7: QAP Company overview

CreatingeDetailing. Main stages

From sketch to creating a concept, design and style

Page 8: QAP Company overview

Examples ofeDetailing. Targeting.

Learn about loyalty and potential and save it in the CRM

Page 9: QAP Company overview

Examples ofeDetailing. Targeting.

Page 10: QAP Company overview

Examples ofeDetailing.Actualization

Learn about the doctor’s preferences

Page 11: QAP Company overview

Examples ofeDetailing. Argumentation.

Page 12: QAP Company overview

Examples ofeDetailing.Mechanism of Action.

Page 13: QAP Company overview

Examples ofeDetailing.Mechanism of Action.

Page 14: QAP Company overview

Examples ofeDetailing.Dozing.

Page 15: QAP Company overview

Examples ofeDetailing.Interactive patient card.

Page 16: QAP Company overview

Examples ofeDetailing.Margin & Rebate Tracker.

Page 17: QAP Company overview

Edit presentation Structure. Enable/ disable slides and chapters. Change slide order. Move slides to other chapter

eWizard

Page 18: QAP Company overview

Edit Slide. Change Text, Key message message, Multimedia

eWizard

Page 19: QAP Company overview

Localization. Change the language of the presentation

eWizard

Page 20: QAP Company overview

Create eLearning materials.

eWizard

Page 21: QAP Company overview

Your applications store

Global to Local Applications Store

Page 22: QAP Company overview

Features

Global to Local Applications Store

Use your application even before it is in CLMKeepingall the applications and presentations on one resourceDistribution of content fromglobaltolocal levels, and vice versaThe ability to easily download and install applicationsSending a unique link to access the application for Target audienceMultilevel access and differentiation of roles

Page 23: QAP Company overview

key to success Effective Communication

Dedicated Account ManagerSpeak the language of our CustomerDefine clear communication channels and toolsApproval proceduresKeeping deadlines

Page 24: QAP Company overview

Thank [email protected]: +38097790 70 70