Front Cover The magazine’s title is instantly noticeable and occupies its own space on the page, unlike magazines such as NME which often have text or images overlapping it. The smashed effect gives off an additional air of professionalism. Its slogan, ‘the UK’s biggest music magazine’, information that gives consumers the idea that it is the best, not merely the biggest in terms of, say, circulation and yearly turnover, is also easy to spot and presents potential buyers with an impressive brand identity, along with ‘Muse’, which gives clear impression of the magazine’s main contents. The primary colours being white and red, there is a stunning contrast that would lure even the indifferent eye, an effect amplified by the metallic-grey background that shows the magazine’s association with rock music and, occasionally, heavy metal. The destroyed logo further emphasises this aggression, with Matt Bellamy represented as an icon who is going against the grain, as shown by the stereotypical crowd-pleaser of wrecking instruments and stage equipment. Like most magazines Q has used teasing statements which persuade buyers to open the front page and turn to that section of the magazine. An example here would be, ‘200 things you didn’t know about The Beatles’, with the band’s name white, meaning it is distinguished from the other text and colours around it, hence attracting yet more of the buyer’s attention. Another noteworthy point would be that this front page isn’t cluttered carelessly with images, we have three including the logo, the dominant and a smaller informative one that presumably is implemented to lend greater significance to an already internationally renowned band, from this an audience can deduce the formal, professional tone that isn’t usually communicated on the title pages of magazines such as NME. Contents Again, the contents page is structured neatly and doesn’t have the appearance of being overly crowded, with connections between text and images easily made, for example, the photograph of The Courteeners is ‘broken’ by text that informs us the image is of The Courteeners. The page follows traditional magazine contents pages in that it is split into sections under which fall pages occupied by reviews, feature articles, and monthly occurrences like a crossword and subscription and contact details. Like the front cover, it is careful in its colour usage, sustaining the professional tone without being Spartan. Article/Feature As is conventional of magazines at large Q balances the textual majority of its articles and features with corresponding images. It retains the structural formality of the front page and contents, and employs language both formal and informal, with expletives not uncommon, though most often these are the words of the musicians being interviewed, not those of the interviewer. Price Q sells as a monthly issue at the price of £3.99, which, as said in my NME research, is a price worth paying depending
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Front Cover The magazine’s title is instantly noticeable and occupies its own space on the page, unlike magazines such as NME which often have text or images overlapping it. The smashed effect gives off an additional air of professionalism. Its slogan, ‘the UK’s biggest music magazine’, information that gives consumers the idea that it is the best, not merely the biggest in terms of, say, circulation and yearly turnover, is also easy to spot and presents potential buyers with an impressive brand identity, along with ‘Muse’, which gives clear impression of the magazine’s main contents. The primary colours being white and red, there is a stunning contrast that would lure even the indifferent eye, an effect amplified by the metallic-grey background that shows the magazine’s association with rock music and, occasionally, heavy metal. The destroyed logo further emphasises this aggression, with Matt Bellamy represented as an icon who is going against the grain, as shown by the stereotypical crowd-pleaser of wrecking instruments and stage equipment. Like most magazines Q has used teasing statements which persuade buyers to open the front page and turn to that section of the magazine. An example here would be, ‘200 things you didn’t know about The Beatles’, with the band’s name white, meaning it is distinguished from the other text and colours around it, hence attracting yet more of the buyer’s attention. Another noteworthy point would be that this front page isn’t cluttered carelessly with images, we have three including the logo, the dominant and a smaller informative one that presumably is implemented to lend greater significance to an already internationally renowned band, from this an audience can deduce the formal, professional tone that isn’t usually communicated on the title pages of magazines such as NME.
ContentsAgain, the contents page is structured neatly and doesn’t have the appearance of being overly crowded, with connections between text and images easily made, for example, the photograph of The Courteeners is ‘broken’ by text that informs us the image is of The Courteeners. The page follows traditional magazine contents pages in that it is split into sections under which fall pages occupied by reviews, feature articles, and monthly occurrences like a crossword and subscription and contact details. Like the front cover, it is careful in its colour usage, sustaining the professional tone without being Spartan.
Article/FeatureAs is conventional of magazines at large Q balances the textual majority of its articles and features with corresponding images. It retains the structural formality of the front page and contents, and employs language both formal and informal, with expletives not uncommon, though most often these are the words of the musicians being interviewed, not those of the interviewer.
PriceQ sells as a monthly issue at the price of £3.99, which, as said in my NME research, is a price worth paying depending on the frequency of news the reader prefers, since Q is liable, despite being a monthly magazine, to cover all major releases.
Advertisement Once more following magazine convention, Q’s advertisements relate to the genre of the magazine. In this case the December dates of a band’s tour are being shown. Also, the advert takes up all available space on the page and so is guaranteed to pain at least a brief glance from readers as they casually browse the pages; an exceptionally bold font contributes to this. However, there have been cases when it has advertised mobile phones, alcoholic drinks, and chocolate bars.
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