Puttin' On The Bits Pages 50, 56 - World Radio History

c_.;-

ISSUE NUMBER 873 THE INDUSTRY'S NEWSPAPER7 7.

JANUARY 18, 1991

AC TOPS FALL BIRCH;GOLD, COUNTRY GAINR&R's exclusive FormatPerformance Index, our quickread on national formattrends, reveals AC as thesurprising winner in the fall'90 Birch survey, aided byCHR's 21 -share tumble.Country and Gold postedimpressive increases.

Page 26

NAACP BULLISH ON DABThe NAACP lormaiy entered theongong digital aucbo Ixoadcastingdebate this week, urging the FCCto !cense 15,000 commercial DABstations. The civi rights groupclaims the now technology couldhelp "sotve the persistent problemof gross under representation ofm;norty-owned stations "

Page 8

DON'T BE CRULLERBehold these two fine Americandisc jockeys celebrating the birth ofa king AA the gory details in StreetTalk, along with:Stern stufl Pirate prognostications Peaceful pursuits.

Page 30

INS AND OUTS OFDATABASE MARKETINGContinual computer advancementshave put database marketing withinreach of just about any stationlooking for a proven way to gatherand manipulate information about itslisteners_

Page 17

BOOSTING PRODUCTIONVeteran production whiz MitchFaulknar'S production primerincludes advice on how to puttogether a happenire studio withoutGoing broke, and where to find theright person to Crank out thosecritical spots Ind promos.

Page 54

Judge To Cincy Rocker:Mind Your Z's And Q'sWZRQ-WKRQ War Bolls

An Ohio saint has ordered 7, -Rock affiliate WZRQ/clachs-nail to cease broodcading itscall letters. but Reams Broad-casting officials are defyieg thecourt order on grounds thataxnpliance would violate FCCrules and could force the statitmout of business.

The legal action came lastFriday 11/l1l atter a crosstowncompetitor, Great AmericanBroadcasting CHR WKRQ/Cincinnati, ccenplaines5 in alawsuit that it was being dam-aged Ixcause the similarity incall signs and formats was con.

Lambert RisesTo Sr. VPAt Atco

Craig LambertArco VP/Promotion Craig

lambert has been elevated toSr. VP/Promotion He will con-tinue to report to VP/ GM HarryPalmer.

"Craig has been one of theoxnerstones of the 'new At -co."' stated Palmer. -Afterstartlers here a little over twoyears ago. Craig immediatelyput together one of the beat pro -tanner: teams in our industry.With that team, he's consistent-ly Liken every one of our rec-ords to radio arid to the market-place with commitn ent. drive.focus, and unbounded emrgy.resulting in unparallekd suc-cess for our label."

LANBERT,Spe Pipe 28

Over Into Court Actionfusing the Ilsterum pahlic andadvertisers.

Hamilton County Court ofCommon Pleas judge WilliamMorrissey has signed an unusu-al ex parte temporary restrain-ing order prohibiting Reams"from broadcasting the wordsliTAQ,"Q.' or anything re-(fotely or deceptively similarthereto- until a hearing on Feb-ruary 25.

The judge refused to hit thebajtniction after an emergencyhearing Monday 11/N1, despiteRearm's picas that legal paperswere served in Toledo only 15minutes before the Cincinnatibearing VeaS scheduled, andthat the court order tomes thestatiao to risk losing its broad-cast license for violating FCCstation II) rules_ Reams altar-ness are now prep:1=g an ap-peal whale the station continuesto broadcast

"As Led Zeppelin would say. Iam dazed and confused." can-mertad Rearms Exec VP PeterCavanaugh. "In theory. I couldbe in criminal contempt ofmeat. I gl&MC But no coe'sbroached the OAK, and it didn'tcome up during Ntoniny's hear-

WZRO See Page 28

1100

IndecencyComplaints

[I 1989

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Indecency Gripes Off In '90D°sot* a came or pr toes in To second her of the yw, ,-

decency cancoints to the FCC more dawn 26% es 1990ton% 1989

The FCC recaVect 3917 convatints about radio and TV eriutWet year. down 1343 (morn '89. Vitae Commission slattors co.bin t'vain the increase ci cornalaints ri to:MOW 1990. Enforce-ment Orson Chet Chivies Kelley speculated =se dsgruneedonions awe moved to lodge Comlateitt Sie the FCC's *graviesto Me troadcataws became known

Source: FCC 144153 Ueda &ri.i. Enforvormirx Otirtsol FiirLoos reprosont innocency cormiatrits tor boa.) rsino and TV mid In-clude vrvirtim enei Wont bemiring the °vent state or broad -Cast mealy to mostly documented complaint's about Ipecac sta-darn. Mat bietudoo me Itlefors recehad es part 00 organized Ina.hOecency wrarat camagns

Eckstine, Bone AssumeMercury Co -Presidency

Ed Eckstine

Veteran industry executivesEd Eekstlae and Mike Bonehave been appointed CoPresidents at Merrury Reecrds Thepair will report to PotyGram

-4111=11111Er 1Fee, Utz Upped To VP/GM At Group W AORs

As expected. Group II his up- en,hip abilities that have cam-ped VINEW-FM/Nra York Sta- ed them the titles and responsebon Manager Ted Utz to VP/ bullies at these great radio streGM. Conetwrently. the cam- Bona."patsy has elevated WMMR/ Utz began his 15 -year radioPhILidelphLi Station Manager career as co-owner 01 WAQX/Chock FM to T/GM_ The pro- Symeuse. He moved on to prepnictior6 are primarily titular in gram WPYX/Albany. %WV/mature. as both Utz and Fee Prosideare. and KTX(1/thallashave been handling GM duties before joining WNLMR as OM inat their respect, Jim AORs for PM. Re was named WNEW-quite a iii e. FM Station Manager in 1916.

Group W Itegxeial VP Mike Fee served as ii'MMR GSMCraven remarked. -Ted and for four years before being up.Chick have exhibited the man, pad to Station Manager lastagement qualities and lead January

Mate Bone

ternat tonal President/CEOMain Levy.

"Mercury Records is a crownjewel In the PolyGram labelfamily in terms af its net' his-tory. existing artist rosier. andstrong ingemsbonal repertoirethrough its Phonogramiation." remarked Levy. "Oneof Its strategic riti.ssions is to be-come a major farce in the blackmusic area, in addition to itscurrent strengths in the hardnet pop. and country arenas.With Mike and Ed waning ineach of their respective arras

. I feel confident that Mer-cury will be settkig standard.%tar Ike Industry.-

MEACUfre Pros 26

R&R ObservesKing Day

h .:-..oser. :time of MerlinLuther King Jr. Or,. Rill's o. -too es LA , Washington. andNaha, rail tie dosed Monde/

Newsstand Price $6.00

WINNING PROMOTIONS,CONTEST IDEAS Puttin' On The Bits Pages 50, 56

INSPIRAL CARPETS I

THEINSPIRALS 21112

SONGSLIKE

'THISIS

NO ONE ELSECOMES CLOSE"

A) A CUTTING EDGE GROUP THAT NOT ONLY SETS NEW TRENDS,IT CREATES THEM

B) IT'S HAPPENING EVERYWHERE!2100 New York KRBE HoustonWPU New York KPLZ SeattleWZOU Boston -. - PWR 99 Atlanta -

B94 Pittsburgh ir Q106 San DiegoKKBQ Houston WFLZTampaWPRO Providence Q1 05 Tampa

i

"lii )61) iff r

C) /T'S IN BUZZ BIN ON MTV, BEING PLAYED AN AVERAGEOf 5X A DAY

D) IT'S SELLING EVERYWHERENN(""Nw--1 .\,. 0114:t-41 I miulw4The album Mental Floss For The Globe is over 250,000,with one day sales on Menday, January 1411±, of 53,000units

al".111110E) IT'S REACTING EVERYWHERE! .1

"It sounded very different at firstbut now Ws a natural pop song thatperformed. Ws got a great groove,and gets requests with teens andadults. It's a smash!"PAUL CANNON, PRO-FM/PROVIDENCE

F)

mDeeper Shade of Soul' has beenTop 10 requests for six weeks in arow. Singles sales have exploded inAtlanta?"RICK STACY, LH CHESTNUT,PWR99/ATLANTA

IT'S BACKED BY ARISTA'S TOTAL COMMITMENT

"DEEPER SHADE OF SOUL"THE NEW SINGLE FROM URBAN DANCE SQUADTHE BREAKTHROUGH STORY OF 1990/91 CONTINUES!

&JUST& f1 14.1 414ft. br. . .._.._.,.W.....01101.11.1

Benjamin Now WHFS PDRobert Benjamin, APD/MD at

Infinity Classic Rock WXI(KIK-ROCK)/New has bornranted PD at Duchossoh prove*sive AOR WILFS/Washingloo-Bal-timorr. He succeeds Toni ('alder.car, who took the PE) yob atWORE/Long Island

-Robert's from this area and hasbeen pitching this job for quite awh ile. so we've taxmen ateut himfor some time.- remarked WHYSVP/GM Alan Hay. "He's got thepassion for the music and the gutsand knowledge to get the jobdc'

got involved in radio becausesoon day I wanted to program astation like WHFS in a place laceWashingem," Benjamin told R&R.-The station has tremendous po-tential in two great cities "

Benjamin joined WXRK as itslOptieltun personality in 19E6 andwas upped to APD/MD the follow-tng year. Prior to corning to NewUric. he was an air talent at Cali-fornia AORs KOhlEiSan Jose andKFMF/Chko.

The station has no plans. to hirean OM to work with Benjamin

WYAY & WYAI UpMason-Dixon To PD

In the wake of WY,SN' & WYAI/Atlanta Station Manager BillWise's boost to GM last isreic, at.term= personality George Mason -nixes has been promoted to PD ofthe FM Country combo_ Mason-rAxon, who'll now be on learn-lern. replaces PI) Dave Faster,who'd had a 9arierxxn runthift.Concurrently, MDfmiddayer DixieLee has been upped to API) andwill move to 24pen.

Mason-Dix:el told R&R, "Work-ing with Bill Wise is going to lxvery exciting. The station has done

a lot of great things, but we're madone yet "

From 1-97585, when WYAY wasAC %WIT/Gainesville, Mason.Dixon held a variety of positions.including PD. Re remained as airtalent when Neallty bouelit thestation, moved it to Atlanta. andflipped it to Country' nx years ago.

Other ctitrigm at the Y's: NSMJamie Sloan has exited. the =en-ing show has been extended from5:30-9arn to 5:30.10arie and nightjock Ashley has been replaced byparthmer Alison West.

McMurray New KMGC GMCorbett GSM At WNCI

Pending FCC approval ofKMGC: Dallas's transfer fromShamrock to Nationwide. WNCl/Columbus GSM Chris McMurrayhas been named GM at KMGC. JoeMello will serve as KMGC GSM.while hack at WNC1. LSM KatieCorbett has moved up to GSM

WB BoostsButler To VP

Larry Ehotter

Warner Bros. vet Larry Butlerhas been elevated to VP/Artist Re-lations from National Artist Re_la-nom Manager, a pad he's heldsame 1505.

Butler's Warner Brew. tenure be-gan in 1979, when he was namedArtist Developrient Manager forthe college market. His weak busi-ness excerience inckides a numberof road rit.snaiang stints: he's alsoperformed as a keyboardist.

"Larry's reputation for reliabili-ty. ineenuity, and pure profession.lawn have made him sonk.thim ofa legend in the artist relationsGeld." commented Libel Sr VP/Anise: Relations Cart Scott.

Nationwide VP/Radio MickeyFranke told R&R, "Chris had beenwith WNCI foe seven years in thesales department She left to be.owns Saks Manager for WarnerCommunications locally, and re-turned to us in I986 as LSM. Weprornottd her to GSM the followingyear, and now it's time for her torun a major station of her tam.She's done an cuLsbinding jab forus. Her energy level is so high,she'd make coffee nervous_

"Katie is withcut question thebest person to spearhead our WNCIsales efforts All of this hinges. ofcoarse, an our taking over KMGC.which we expect to do in the first

Kazda VP/GM AtKTCJ & KTCZ

Parker communications VP/Op.erotic= Ron Kazda has been ram-ed VP/GM at the company's Min-neapolis Jan/AOR combo KTCJ &KTCZ. Mike Roes has exited after(cur years.

Jahn Parker said thechange came about beciuzse of-thaw. proverbial philosophical differemrs. Mike did a fine Job for tax,but at this point it was best we gocur separate ways. Ron has done asuperb job far us on a corporatelevel and will be an excellent

Kan is is a 35 -year ind.ntry vetwhose primary experience hasbeen in radio sales and engineer-Irg. He joined Parker in 1946 asCorporate Technical Director andwas elevated to VP/Operabonsthree years ago. This is his firstparturient GM post_

David Allen

Allen NamedKBSG PD

Oldies consultant David Allenhas been tapped to replace Jim La.mares as PD of Viacom GoldKBSGPSeattie_

VP/GM Brace leaven Starkcommented. "David brings to thetable not only format expertise, butthe ability to nurture our air personahities into a dpurrae foot inthe market"

Allen told R&Ft. "'Roe fall rating,.show this statical really' came onshow. Prior to my arrival, the sta-tion made some musical adjustmerits and became more agen..-sive in marketing. Our key an -aulime Is 'Fun Oldies.' The numile is

raatw'ally tun, and now' it's a matterof getting the aim:Wien to scum!as if they're having fun. I'D workwith the anreuricers to provide thatelement"

Allen previously programmedTranstar's OldimiSpecials Divi-sion. and was PI) at K.VMJ (rowKISIXX)/Paonsix and KXKL/Dea-%vv.

a

Elektra TapsSchnur AsVP/AOR

Steve SchnueChrysalis Records VP/Album.

Alternative, and Video PromotionSlew Samar has returned to Fick-tra Eatertalitment as. VP/AlbumPromotion

"1 take great pleasure in wet.corning Steve back to the E]&trafamily," remarked Sr. VP/Promo-tion Rick Alden. 'Steve has dere].oped the savvy. expertise, and flairthat make for effective andpenehmting promotion."

Noted St -tour. -Tir integrityand credibility of the musk thatcomes from Elektra due to(Chadrinanl Bob Kra:boa. guidedby (Sr. l'P/GM1 Brad Hunt, andon:elated by the best there is -Welk Alden - made it an easy deci-son for me to come back,"

Schnur entered the music indus-lrY as a programming assistant forMTV in tmiRI. tic first joined Elek-tra in 1965 at the label's New Yorkpromotion other, and moved toChrysalis in 1989

JANUARY 18, 1991

WHEN YOU'RE ALONEWatching a direct competitor change formatsis usually cause for celebration. But being thelone gun presents its own set of challenges.as Kt:MB-FM/Minneapolis is learning.

Page 46

FEATURESRADIO BUSINESS: NAACP to FCC on DAB 8OVERVIEW MANAGEMENT: Successful database marketing 17 MEDIA: 1990's biggest videos 18 LIFESTYLES: Top 25 frarsehiseS 22 TECHNOLOGY: DAT vs. °CC 23NEWS8REAK ER S 24FORMAT PERFORMANCE INDEX 28STREET TALK: Stern miliondollar man? 30TIMELINE 38RATINGS: Latest fab results . . 39RATINGS & RESEARCH: Targeting "parbcle people' 42 MUSIC DA TEBCX)K 44 COMPACT DATA 44 POLLSTAR 44 ROCK OVER LONDON 45

MARKETPLACE 60OPPORTUNITIES 62

TECHNOLOGY SHOWCASE 16

FORMATSCHAAOR: Bountat4 bits to stealURBAN CONTEMPORARY: Production hawsAC: Holidays revisitedCOUNTRY: Active tsucfrboning explained

Nashville This Week: CRS New Faces show

465054565859

MUSIC INFORMATIONMUSIC VIDEO: MTV, VII 1 IsisWORLD MUSIC OVERVIEW: UK. Australia.Canada chartsCOUNTRYCOUNTRY SONG INFORMATION INDEXCURRENT -BASED ACGOLD -BASED, FULL -SERVICE ACNACCONTEMPORARY JAZZURBAN CONTEMPORARYAOR TRACKSAOR ALBUMSNEW ROCKCHRPARALLEL CHART ANALYSISAC, AOR, CHR. COUNTRY,URBAN CHARTSNEW ROCK, NAC,CONTEMPORARY JAZZ HIGHLIGHTS

44

4565676971

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BACK PAGE

BACK PAGE

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6 *JUR !It 1.?ii1 NEWSWDGY PDduBois AddsKEEY Duties

VIDGY/M Innea polls PI) Jimeballots has been namtd PI) forMalefic sister static(' CountryKEES% lie replaces Lee Rogers.who kit to program WQIK-AM &FM/Jacksonvilk to November.DuBois will continue as PD ofNews/TalluSperts WDGY.

WDGY & KF.EY VP/Gled Mkk.inselmo corrunented "Jim hasproven hirreell a censuinnsateteam player with a clear vision forthe stations' Mures His keg asseselation with Twin Cities radio giveshim a strong understanding of themarketplace and competitive envi-=uncle "

DuBois, a Minneapolis native.joined WDGY to 1981 and has work-ed as n personality. an AE. and areporter in his 17 -year broadcastcareer. He was named WDGY PDin April 195)

Sledge TakesKMLE PD Gig

WFOX Atlanta PD/middaypersonality Alan Sledge has beennamed PD at Shamrock coosinedCountry KNI-1-:,,Phoenix. He suc-ceeds Bob Gll ser.. who's joinedRusty Walker & Associates as aconsultant

KMLE VP/GM J.D. Freemanlaid HIS, "Were extremely pleas-ed to he able to promote front with-in the company. Alan demon-strated his atdbty to achieve suc-cess in Atlanta. and we look for-ward to his experience and enthusi-asm helping us in this arena."

Sedge, a 17 -year radio vet. jotn-ed WFOX three -and -a -half yearsago folkeving programming peed -lions in Denver and 41olcarie Thisis his first Country PD gig, thoughbe's previcsady worked cm air atCountry outlets.

Chrysalis/Coottempo TapsDixon Nat'l Dir.

Rabin DixonFormer Han Asa

Roble Disco has joined Chrysalis/Cootternpo as Native al Director/Black Music Promotion.

Ed Strickland. VP/Black Musicat the newly expanded label. noted,"Having spent five years at Radio& Recorth. Robin is a weinrespeeded and focused individualShe's energetic, goadonented and

00401-eSee Pape 24

Ise. i?.arrrtt

Barrett FirstDeputy GMFor HearstBroadcasting

The Hearst Corporation has pro.incited WEAL (AM) & &

VilIAL.TV/Baltimore GM DavidBarrett to the newly created post ofDeputy GM of Broadcasting. Al-though Barrett assumes the NewYork -bared duties immediately, hewill remain in Baltimore until a re-placernent is named.

Hearst Broadcasting GM JohnCossomikes commented, "DaveBarrett's diversified bmaikastingexperieere, mature business judg'intent, and the leadership he hasshown in every as:stoma:a makehim ideally suited for this imp or-null position."

Barrett joined Hearst to 1984 asGM of WBAL ( A/tf ) and WIYY.The fonowing year he was namedGM of Hearst Radio. He becameGM of the company's WEAL divi-sion In late 1989. Prior to I karst,Barrett held various managementposts with Doubleday Broadcast -lax including Exec_ VP, VP/GlitKWICANt &F:MiSt_ Lends. and VP/GM of WAVA/Washington. He's al-so managed radio stations in Can-ada.

Hearst Broadcasting awn sixradio stations - %MAL & WIYY'Baltimore, WTA.E. & 14111TX/Pitts-burgh. and & 1,11TQ,,Stit-vraukee arid six television sta-tions

Lee Does The

WHTQNames SteelTo PD Post

VI IOT /Toledo Pt) Jim steel hasbeen mimed PD at TX ('ommuni-cations AOR W1tT11.,Orlando. Hesucceeds Ken Carson. who exitedsix weeks ago. WIOT unnreshately.upped Lynn Casye to succeedSteel.

TK VP/AOR Brian Knorr toldSIR. **I wanted somebody utiowas successful. aggressive. intelli-gent, and not afraid to roll the dice.Hands down, hr was the guy."

Steel has spent his entire seven-arsd-a-half year professienal radiocareer at MOT. where he onceserved as station trussed. He waspromoted In PD in ISMS.

"I've gone :tinted as far as I cango here." explained Steel. "It wassort of like time knocking on thedoor and saying, 'You're 213,and you and your dog can go to Or-lando and do your best '"

Wilson ReturnsTo KCMO As PD

Former KCMO/Kansas CityAPD Brian Wilson has rejoined theGannett Radio News/Talk outlet asPD. He replaces Mike Shantn. whoresigned earlier this month

"Brian's experience here andexperience he gained back Eastmake him the right man at theright time for this job." said KCMGPresident/GM Don Trouts

Wilson's just ruts:died a five -

month stint as Station Manager ofWSPR /Springfield. MA. Beforethat, be spent six years withKCMO. rising from Special EventsCoordinates to A.PD. He said. "Thisstation has been through aotnechanges - I've worked for threeowners in six years. 'Be challengeis to bring scox stability and coreaistency; I think I can do that, be-cruase I know this wankel and thisstation. I know where the skeletonsare hidden."

Write Thing

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BMG Deal Is Critique's Choice

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''_,4101400wasf..00.(213)553-43311

How do these super-achieving oldies stationsmaintain great ratings?

"3 -W -S " Pittsburgh-The Research Group keeps us focused on the really important issues for ourformat - and that's the key to our success. When it comes to oldies. they -are thecompany to be with. I'm glad they're on our team helping us win big 25-54."

Ma &lel Cr whamGeneral Manager

"Kool 105," Denver"The Research Group is actively involved in our success. First, theyhelped us find the opportunity for this format, and they continue to beour partners in making it even better - consistently #1 or #2, 25-54. in avery competitive market."Bill SauerGeneral Manager

"Fox 97," Atlanta"We're a major competitor in the 90s. playing music of the 60s. Someoldies stations do better than others and The Research Group is a big partof why we're so successful."

Eddie EssenwanGeneral Manager

These and over 22 oldies stations in large, medium, and small marketsuse The Research Group's unique system of listener focus, strategic

warfare, music testing, and marketing that brings extraordinary success.If you're an oldies station, consider a partnership with the firm

America's top oldie's stations turn to.

In almost every field, there is a company that has earned a nmanation as the leader.

The Research GroupRadio's Strategic Research Team

METROPOUTAN PARK. SUITE 1200. 1100 OLIVE WAY SEATTLE WA 93101 4206) 624-XRSS

8.RARJ..,,tiss, RADIO BUSINESS

NAACP Proposes 15,000DAB Stations By 2011Strother Provides FCC With Analysis

The NAACP wants the FCC to dramatically increasethe number of radio stations and license 15,000 commer-cial digital audio broadcasting stations by the year 2011,with 23% going to minority owners. And while Washingtonwaits for the NAB to finish its DAB spectrum study,Strother Communications Inc. has given the FCC ananalysis of its own,

The NAACP. League of UnitedLatin American Citizens. and Na-tional Black Media Coalitionstrm.ect the driportance of accom-modating minorities and said DABprovides the FCC with the oppor-[unity "to solve the persistent prob-lem of weeis urderrepresentationof minxity-owned stations."

After locking at all MO Arbitraterated markets, the civil rightsgetups corichalA that 9144 new mi-nority -owned stations are needed.'Dry also said another 1151 now:taboret, open to all applicants,rhoukl be made available in therated markets.

The plan would more than triplethe camber of radio statist in30111C markets. For example, theNAACP proposed rICW competi-tors for Cireinnati's 26 current sta-tions, with 49 el the new stations re-served for minorities. OklabxnaCity's 15 AM and FM stationswould migrate to DAB, only to findthemselves facing 67 additionalstations, seed 49 of them minority -owned,

Strother Weighs OptionsStrutter C.ornnruniCatjOM gave

the FCC its assessment of spec-trum requirements for seven dif-ferent approaches to DAB. rangingfrom a maximum bandwidth ot 320MHz to duplicate current AMand FM stations at their currenttrarernitter saes - to a mMimurnof 8 MHz to tmplernent DAB as a

third competing service. SCI Presi-dent Roo Strother said the latter isa worst -case scenario In case theFCC animates little spectrum forDAB. Weber's preferred planwould let all AM and FM stationsmigrate to a 40 MHz -wide DABband. while allowing sonic mornfor new stations.

Still to be seen it the NAB's spec-trum analysis NAB engineer

Ralph Justus said Monday i tr 141the DAB study is nearly complete.but won't be made public until it'sreviewed at this month's boardmeeting in Naples, FL DAB islikely to be one of the meeting'shottest topics. a number of groupoperators have been invited for aspecial DAB briefing In otherDAB developments:

NAB's technical advisorypanel on DAB heads to France Sat-urday 1 V 191 for a demcnstnition ofthe second -generation EurekaDAB systinn. NAB Sr. VP MikeKau told Halt receivers are doomto about the size of a CD player.

Swift* Radio ChairmanMartin Rothbiatt told a Washingtonsatellite certermce he exports thefirst public demonstrations of Stan -lord Telecom's DAB system thesecond half et this year,

Radio Satellite Corp. ChairmanGary Noreen said a survey byBroadcast lavestineat Analystsconfirms the viability of his non-CDquality satellite DAB plan. Fill-ly 79% of those surveyed said a ten-statke nationwide satellite radioseries with FM quality would bedesirable. and ASS said they weresatisfied with the sound of theirfavorite FM station_

NAB Seeks TighterTranslator Rules

The NAB is urging the FCC to further tighten its re-cently toughened rules for the operation of FM translators.Among the "few but important" changes the trade groupwants the FCC to make to its November ruling:

Westwood One CutsDebt By $49 Million

Bondholders overwhelmingly accepted WestwoodOne's exchange offer, helping Me company shave $49 mil-lion from Its $214 mien corporate debt. Approximately84% of WW1's bonds were tendered when the exchangeotter closed Friday (1/11),

"Thee fn'tharrie crew is ono Commeant or a longterm yaw to assProw Oar opannons and capitastructura- said WW1 President'CFO William &Mason. He said insbard orichmge wit "recbcoterm debt end incream cosh cow,"It also oar retlacir WWI 'a arnuel hertorso payments by more than $2.5rnion

Wilt announced the exchangercater In ilitiernber, cawing bond`hiders a higher interest rile is go-tten fce reducing the tariceid40% of tae gnome We yak* ThatOnce was imemereed n Orecemberto crowd* a tower avast trite iceconvoning Ovo bee** to WW1 com-mon Wick whidi VP'S-nonce st

Peter Serdwick aid gave bond.Widen 'mom Leads pawned:

Ekectisickei agreed to inrChehO$83 rrilbon face value in 6 75%bonds he $34 melon tar.e value innew bonds paying 9% rawest.ITho anomie Mee were reversed intest week's R&R.) The new bondsao coevertbie to WW1 Mock is$3.50 The sock dosed lewldnY(1,141e1 $1 88

Westwood One. Mitch OwnsRik re the nation's lieges! wo-e:fixer of radio proGarrrring andtwine cr the Mutual and NBC Ra-dio Networks. e1 Man owns KOL2)toe Angeles, WYNWiltwr York.and SOS of ViNEWYork.

Bar translators from airing"'advertising messages" during the30 seconds per hour they're allowedto originate programming arid lim-it financial support sobeitations tothe "enhanced underwriting"messages permitted on ounces-La-merciel stations.

Protebit the 30 seconds perhour of translator program origin-ation time from being broken intosmaller segments.

Respzim translator hemmers toprove they're meeting ttr FCC'snewly impaled anti-iinterfenmeestandards.

Allow FM stations to set uptranslator service in areas unserv-ed by radio I "stilts areas") with-out incurring the trcubfl and ex-pense of filing an application for awaiver of the Cornrnis.-Oon's trans-lator rides.

Translators. *inch receive anFM signal and simultaneously re-broadcast it on another frequency,were first approved by the FCC in1910 to help FM stations fill holes intheir primary coverage areas orprovide service to remote arrasthat Lark forest service. The Conernkaicm's November action.. which

Continued on Peg* 12

DCREPORTPAT CLAWSON

Sikes Aims At PAC -Men

FCC Chairman Al Sikes has taken a swipe at the bigpoetical money behind the broadcasting industry inno less a pubic forum than Nowswook magazine.

saying industry lobbyists are jeopardizing U.S. leadership intelecommunications because "no troublesome now compe-tition is wanted.

In the United Stales, powerhe forces went to coraerve the MMus quo.Ikellicel ii=efloOrrinattees connected to the cony oracalims Industry wearrixig I'le richest speeksalierser noun* in Wastroon Puna PACstwo a vested newest In preeeniing things as they we, and eicurribent con-uresamen - dependent upon PAC mom, - we more then reedy to re -weed to them inneroets,- Skid swot* in the January 14 ewe

&though Sees never maimed ttro NAB by name, the industry groupthinks I's st)30 OW In a somovaxt defensive response, eta grow sad ItIs our lob to work tor a cavalier. environment in which brcederieters conoperate, and we wart In on Capitol He and at the FCC when that cam-pee5* balance Ert threatened -

Britain Opens National FM Bidding

British Radio Authority Chairman Lord Chalfont has°period bidding for the fist of three nationwide corn.mercial radio Icenses to serve the ()riled Kingdom,

creating an interesting opportunity for Arnencan broadcast-ers with an appetite for risk and the guts to open theircheckbooks. No one's sue yet ;ust how much the licensecoukl be worth, but bid estimates are in the $15 millon-S17mition range.

More thin 30 companies have indicated trey nay bid for the fest i.cone, which a to cover at West 85% of the UK on FM Virgin Broadcastleg Ud.., a venkre of Vligla Records fonder Richard Branson, n eriongthe pcteneal biddies. Appicattos cost $18,000 each, and bids ire dueApra 22. Two national AM kenos will be eanclaried eta', Al mend a.cemes WI rimy an wirLarl lee of $1.8 mien.

Al hough lonviir Owillwaho is breed to 20%, Tribune BroadcastingWilado Wayne Wiseman told MIR his canonry is totem; io ricitt-rital&tab tiernmea Montreux Companies brokers Peter Stromitolst andRobb Weis Mao we conterrptaing a bet

In "nay. the "01 and wow- acOcart who otters the Breen gown-ment cis most money vet recieve Use eiute.year lichee But there's a bigheck east may trek* some pilerbe balder* wary - 75% of the music pro-gramming most be "non -pop" music. Parlament oohed pop as 'rockmaw and other lends of modem copular musio Mtlicei we craraciorizod bya Wrong thyttrric eta -ant and a relasce on eloctionC amplitcatita for theirperformance -'

Wodlinger Station Caught In Baltic Upheaval

Fiorida broadcaster Mark Wod linger's plans to burl aBaltic broadcast empire we on hold. The WIXVNa-plos, FL owner plans a trip to Vilnius, Lithuania this

week to assess how Mikhail Gorbachev's anli-aidepen-dence crackdown there might affect ha future investments_

Woikiger sad ho a not sure whetter M-1. the Vilnius CHR retio stabon ha owner n Ore we sea Mtn a Lithuarren entrepreneur. a currently onthe or. Lint Sunday (1.'131, Soviet tr004* took over the press mewbraking where the station's studios we faceted

Woinger expects to move Moat with plans to reutilize redo fret -weeks and Minikes cable TV systems in Tie Flailed and a askew phonesystem In one Milne. but ho has doted his mane* **vow* by hissingsome wasting bores tan goverment authcollee.

In deal action Mew to horns Bob Merman and Cart Hirsch hadn't dosed thee $29.75 mice

purcheso of WYHY/Nashelte ex} WW1:Cleveland from Jew atWeft** Tuesday night 1111 51, out the doll wan eiroeted io be wrappedby the end or She week

Brokers roes Herb McCcetts Gramm Broadcasting is in Or run -ring to buy Gilmore Broadeatifing's KOBN S KMEZ/Drulas tee about SOrnaion.

Plo dock cora:nut* to tick Ice UPI aver .lipenesie mode glintVomit Shirribuen e-nouncod 4 passed on buying a stake In the Wee sot.'AM and radc, ntemoric- bPlerelailemen Milt Coped, said tsars were coraflung watt uncenteed Etr000m. Asian. and American kroaslors

According toBillboard's year-end charts...

A) Which label had the mostdramatic chart rise in

Pop music in 1990?

B) When dividing the totalnumber of chart points by the

total number of releases,which label ranked

Number One in Pop overall?

THESEARETHE

QUESTIONS...

1 0 ... RA P 1 1RADIO BUSINESS

TRANSACTIONS

Osborn Combo Becomes$4 Million Network O&O

Alabama AM Gets $1 Million Guardian

Deal Of The Week:WTJS & WTNV/Jackson. TNPRICE: $4 tritonTERM& Ass* sale for 016,1SUPER: The American NetworkGroup, heeded by Bob Valium* Thecoecany atop owns thew lIMO redonitivorto swam Kostucky. Tarries,see. and South Carona` and WPTMWCISOJCooluirleik TN.SELLER: Osborn CommunicationsCorp_ headed by Preailtslt Frank Os-born. The Co veiny silo °wen WlarBrunswick. OA: WHOM A WNTO1Syracuse: WAZO/Tarlsoro, NC;WAZIAdaylon; and WWVA A WdV11.1Wheeimg. WV.FREQUENCY: 1390 kHz, 104 1 141-0

POWER. $i.w clay/lim night I 00kwat 655 NWFORMAT: Nostaicae. CountrySMOKER: Robert A. Chalason Inc.

Group Deals

Sendai StationsReorganizationPRICE: No cash consideration V 50%TERM& The sialIcris. harkk* cmItet

tranettorg tn looroes to a newcorporation vatitts he will own aCpsedyMth Ns sisterBUYER: Sendai CommunicationsAnd Broadcasting Inc., owned byPaul Bend* 0 schercakty andLaura Ann Miaehlki ca Chrocrianda.West AustraliaSELLER: Pat/ SendaiCOMMENT: Benda! purchased new*taw* For Si 3.5 melon (Riff,211640)

WABY & WKLUAlbanyFREQUENCY: 1400 kHz: 100 9POWER: I kw, 3Kvi as 286 NetFORMAT: Nostaige. AC

WUTO & WOUFtlthica, NYFREQUENCY: 1550 *Az; 96 9 MHzPOWER: 1lea daytmor; 16icw al 790

FORMAT: Co.nby, AOR

Empire RadioPartners StationsPRICE: $125,010 lot general partnerreiereatTERMS; This tranliscticri ovetves thedeparture and replacement of tho grinoral partner of a *vied pertneratap aspert 01 a Aram* restrucaring DennisAwe* the hood of the outgoing gen-eral Oirriar. 410 raiteive SI 25,000 ,ncompensator, 10, OM:grab:VIAnd non-compottion wyecimtrea The now OPis making it cash acerb:ton 0 510 in*Wong° 10 at% share of the amideraceme. tax loeses, daanti.oable cashflow from OPertitcria and Other

caiiMbuttons of the insted parinerahp

1111E #1 PERFORMINGHAM IN 11110ADCASE

BROKERAGE FINANCE

V59000000 IN MAW IN1990.KT1VTV, SO= CAY, IAWRI:YEI.VVRAWAM, Realm, PAWMDFM.BITIANITAM. AL

WKIII:MALABY-AM.AbarANYNtOURTMCCILVIQAM. Lkica. NY

Ki:NX.FM.Aastin.'TXNtrTRO-FM, Ralt#1, NC:

KIDDFANiccan.140MiiAzianoc Booackamorgiia9-FM,KanoCM4M0WYLIAM,Chialeo, L14.1.VKflmi3Ouricar.ViLl.CCA.M&FKChartamxva. TNWI.VH-FM,1-brtfcrd.CTwxt,:-FmAvas-AKGyeeireislceSparcutkit--g. SC

NVICFTV.Clayrert, FLVdDER-FMCCVTAXAM,Scrtryfieki, ELITTV WitA.A. ym, c --y

&22,C00403Si&500.000SKSCO.CCO

S13.530,030

S13.X0.1X0

$t0.750,000S 9.50(7,000S 8.250.000S 8,0001400S 8=00S 7.000400S COCOA()

64C0.0:0

S 5.500.000$ 41:00,000

1)10.0.70

NOBODY Gym MORE MS PIM MACKBURNI

BLACKBURNe5CompANyINCORPOR AT E 1)

wed. hohliene. Navarre, !Sex e 194'

WE BROKER BROADCAS17N67 BESTAiisiaroon Adana

C202)331-9270 (404)892-465S

TRANSACTIONS AT A GLANCE

1991 Deals To Date:$12,650,000Total Stations Traded In 1991: 3

This Week's 1991 Action:...... . $4,000,0001991 Stations Traded This Week: 2

1990 Deals To Date:$1,181,217,886

(Last Year: $2, 752,648 165)Total Stations Traded In 1990: 1353

(Total In 1989: 1326)Late 1990 Action Reported

This Week: $6,107,327(Last Year: 58,345.101)

Late 1990 Stations Traded This Week. 58(Last Year: 10)

Deal Of The Week: WTJS & WTNV/Jackson, TN $4 million

Band* Stations Rorganttation No cash Oonaderietn for 5014 WABY i WKLUAlbany WUTO d WOURAftica. NY

Empire Rada, Partners Stations $125,010 tor genital Partner intomic WJYY/Concord. NH WACIrlillisboro, NH V/F00-AM & FAA/Altoona, PA WC1Y-AM A FM/Schenectady

Noalmark Broadcasting Stations $1,006,582 for 66% KELD i KAYVEI Dorado. AR toc1X1Fayettrrille. AR KYKK $ K2OFUNobbs, KM KK TX -AAA & FIA(Kligers, TX

WYDEdirmangham $1 C.5 milicn KBCNITalrbanits. AK No cash cossiderabon KRCOAndlo, CA (FM CP) No cash considers:km KTIP I 1000/Pamerillet CA $91,453 KVPC/San Oseguirt, CA $150,000 kx 50% KTAPiSanta Marta, CA 5300.000 KOENUDerrier 1575,000 MIX Memnon, GA $10,000 whuitaAtanthalt, IL (FM CP) $125,000 KKSIlEddredie, IA $1240 for 31% K141110Kansas Clay $25,000 kir 50% WIRVilrrins. KY $55,000 for 51% WHOO/Siewhoose, ME (FM CP) St 65.000 WMJT/PinconrUng, MI $55,000 KOZY Il KMFV,CIrsind Rapids, MN $50,000 Ica 25% KS0-AM & FMISidney. NE No calk centideratiot y/RORIFarnellio, NC S150,010 Sc. 71% wTHP/ThomassIlle, NC $250.000 tor 20.4% KBTOiltottinsau. ND $330.000 KKNO/StAwater. OK $270,196 IKBOUWgomer, OK IFM CP) $75,000 WAlt(xrBrookythe, PA $135.000 for 49% Wald/Johnstown, PA $130.000 WONT & WTC)(tDayten, TN $10,000 for 15% WI.Fitockout Mountain, TN No cash catsderabon for 49% INEYErsurgointaillia, TN 320.000 kre 52% KACtirAbilisne No cashcontidert4cin KPOS d KNKC (FM CP)Post. TX 5292.136 WFAD At WCVMAISIddieboary, VT $150,000 wAPPrBarryviba. VA Undacketod for 25% KKRT A KSSY/Weruittima. WA 34100 for 50% WOE:U5101, WI $300.000 %%DT -AM $ FM/Ladysmith, W1 5236.500

TM as Mire an wooriesed ma* of59 3 mienBUYER Onset Northeast Communi-cations Inc., oviried by Chip:* Turnerot armors. PA. R. Andrew Brothersof Lcodorwee, NY: Mid Gilbert Hoban0 Lake Mel, PASELLER Nor* Hill Holdings 1.1d.

hooded by Dawns Israel The cat1PIrlYwas the sole general partner of EmpireRadio Partners Lid

WJYYJConoord, NHFREQUENCY: 105.5 VeitPOWER: 1 55kw *456 feelFORMAT: AC

WRCUtillisboro. NHFREQUENCY: 107 7 MHzPOWER: Saw at minus 276 MetFORMAT: Courtly

Ccrenuod on Pope

ARISTA IS THE ANSWER!#3 TOP POP ALBUMS LABEL #3 TOP POP SINGLES LABEL

Up From #I0 Up From #5

#3 TOP POP LABEL(Combined albums and singles)

Up From #9

During 1990, Arista Recordsonce again brought home the hits.In Billboard's year-end charts Aristascored higher than ever before. And,based on dividing the total numberof chart points by the total numberof releases, Arista ranked as the #1POP ALBUMS LABEL, the #1 POPSINGLES LABEL and the #1 POP

LABEL overall, clearly making Aristathe #1 label in delivering the hits.And if this weren't enough, Arista

had a staggering 13 individualalbums certified for the 1st timeeither Gold or Platinum, that'smore than at any time in our

fifteen -year history.

In 1990 we showed we'vegot the power.

In 1991 we're going to turnit up full steam.

WHERE DELIVERING THE HITS IS A WAY OF LIFE

1ZRaR January 18.1991 RADIO BUSINESSTRANSACTIONSCori: Ea P.u.it,

WFBG-AM & FM/Altoona, PAFREQUENCY: 121-03 kilt. 98 1 MktzPOWER: 50ne day. lkw rapt. 3Clay at102'0 feetFORMAT: AC. EVEZCOMMENT: In November '90 the pen.ninho &rimmed piens lo 6,M thiscanto to Kerby Confer for S2 1 me-tal

WGY-AM & FMiSchanectadyFREQUENCY: 810 lietz. 99.5 MetzPOWER: 50kw, 14 Ilaw d 930 leantFORMAT: AC & News -Talk CHR

Noa I m ark BroadcastingStationsPR IC E S1000.682 for 66%TEAMS: Cash for stock and notes the*Mars are being pad S260.000mar Mock and S400.182 tor noisethey hold he sakes we also bealigned a 66% interest in a Jae 90tearissory noba carrying an originalerriourt of 5625.000BUYER floalmark Broadcasting Cot.proration, whoa, rorranng marerokiers era be President WilliamNoise Jr. w<1 Edwin Atrial -son A. of UDorado ARSELLER: Miami Win Jr. TheodoeisNolan. Charles Nolan. Robert Nolan,Theoclosla Roddy, and Russell Marks

KELD & KAYZ/EI Dorado, ARFREQUENCY: 1400 kHz; 103.1 MHzPOWER 1 kw. 3kw a 203 feetFORMAT: Lkbart. Country

KKIXIF oyetteville, ARFREQUENCY: 103.9 MHzPOWER- 2 5aw al 610 feelFORMAT: Country

KYKK & KZOFUtiobba. NMFREQUENCY: 1110 kHz: 94 1 MHzPOWER: 54n, daylnier. 100kw

090 feetFORMAT: Country

KK TX -AM & FM/Kilgore, TXFREQUENCY: 1240 kHz. 96.1 MHzPOWER lino: 31.7kw it 620 featFORMAT: AOR

AlabamaWYDE/BirrnInghamPRICE: SI 05 maxiTERMS: Awe 61.0 tor cashBUYER: Quardien CommunicationsInc., procipaty owned by Mark rnoAnn McNeil of Gnonnas They also

KFEIJPieibla, 00; KKONAlbiequerqua; WCCINParnag. Olt WFELJTowson, MO; ,and WTSICIncinnatt.SELLER. WYDE Broadcasting Cons -pony Ina. howled by President An-thony S. BrandonFREQUENCY: 850 kHzPOWER: &Caw deli 'kw nightFORMAT: Rearpout

COMMENT: The buyer Pies hod a Onebrokerage aciverrient with the Mallonfarce 4w Jay.

AlaskaK BC tiffs irbanksPRICE: No oath occtscleratonTERMS: Meet transfer ri exchange ladebt rammingB UYER: Cobb Communications Inc -owned by Thanse end Patricia Tienfart of /inch:raga Cobb also ownsKZX Menai. AK; KLAANCordwes. AK:KRXA/Sminerd. AK; and KVOK 11

KJJZIKedlak. AK mid a in Ine prooassof buying KVAKNaidez. AK. Tfo0041TCT Communications Inc.. theTherneye also awn KENT 4 KBFX/Art-chorage.SELLER The Grose Alaska ElectricRadio Company Inc.. owned by How.and TrickyFREQUENCY: 1300101zPOWER: lkyiFORMAT: This station Is dark

CaliforniaKRCG/Indlo (FM CP)PRICE: No cash considerationTERMS: The ronsaciion is to ocerferttea CP hiker to $ corticeatien so itsMock can be piseigsd to obtain con-strucbat Irmo hp The shareholdersof the new oorporabon own the sa-ewally Intsreats n re otisery partnixahp

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rirvCom ITU; Aluallurs Iktor Seise 220 Dam. IX 7SZIO 114454=2A dreoso a*. Loa Capsoirs. tor. A Zomba compsay

BUYER Mirage Broadcasting CensorMINI. owned 60% by Andrew *twatco Gaeta CA: 20% by PneecientTrona Sells of Perri Desert. CA and20% U, Barry Civilise. Reimer is GMof KTY0tSanta Barbara, CA end headsAreal partnerteso nhereets in sewer°DP:Scants for FM CPaSELLER: Ty Stevens BroadcastingLtd.. heeded by genital partner TyroneSeas. Andrew Reimer and Barry (lor-an. are en kneed partnersFREQUENCY: 102 3 kS'Q

K TIP & KI00/PortarvillPRICE: 591,453TERMS: Asset trine* fOr $13,250Cant end wisuort:00m co debt* totelng$78.203BUYER: Double M Broadcasting Inc..~loci by Monte Moor* or PortervairCA and Frank Haas Lakeland. FLSELLER: Pi:Hamill* BroadcastingInc., P' -aced t' Norman Camber.Kagan Radio Inc_ headed by mediaanalyst Paul Kagan, in a general netref in Peninsula Radio investOrs.which is a pas venture of Portvakt,BrcedcastingFREQUENCY: 1450 144z. 99.7 MkttPOWER: lioy; 24kire at 890 lootFORMAT: Gold: AC

KVPCISan JoaquinPRICE: $160,000 for 60%TERMS: Stock purchase for $75.000.An adding it 575,000 a duo tOr co/muting egreernentMak Susan luriborg of Ottawa.W. She curronty ovals 50% of theshow and a the 40% general partnerct KISP/South Padre Island, TX.SELLER: William Zawila of GantanGroot. CA is Wing tas 50% sloth ntartest n Sure &indenting Inc. TheCompany a ?a ponnttoo of KZSRiReno.FREQUENCY: 105 5 MHzPOWER: 3Ave st 300 loot

K TA Manta MariaPRICE: S300,001TERMS: Assist Vernier for ctericalabOnof $300.000 indebted-4asBUYER: tact Keeeelaten of Los Gatos.CA Has a rnrionty owner of WNWFreedom. CA mid KICRIAlbuquerqueand also owns tax IPTV Hata* nCalitorne a -+d New Me:ecoSELLER: Buena (Raz BroadcastingInc., uwned D Edward DiazFREQUENCY: 1600 kHzPOWER: 470- aryterierFORMAT: Gold

ColoradoKOEHIDiewerPRICE: 5676,000TERMS: Asset ode for 526.000 cr.zii4:0n court aciprOal of sal ecreersent.Mt% an addboral 5175.000 cash clue*shin 30 days of FCC approved of evelicense transfer. The Bank of Delmeryea *nonce the remering $376,000over ebi yews Man ~cat rate of 1%ova trims.B UYER Cashel Inc., owned try JohnlacOulness of Broomfield. COSELLER- Karen Mathis, receiver ofKOIN Broadcasting haFREQUENCY: 1340 kHzPOWER: 1FORMAT: NewsTak

GeorgiaWIWI/BremenPRICE: 510,000TERMS: Amite Wei Ion cashBUYER: Claude Weighs of FicoswelGA

SELLER. Roger Kimball at Bremen.GA

FREQUENCY: 1440 kitPOWER 2 5inv WarnerFORMAT: Variety

IllinoisWMMCJMarshali (FM CP)PRICE_ S125,000TERM.V. Asset web Escrow avow1110.000 with additional S15.000cash due al ckang Nneyea- grans*CVY note for S100.000 et 10% irateeel. mystic in actual annual InstallmeritsB UYER .14.1 Broadcasting Inc-. armed by John and Joyce McDaniel. The?,also own WKZUCasey, IL.SELLER Mini Broadcasting Inc.owned by Edwin &skald., and ToddDimnas. The company also armsWITT/Tuscola. R. and KWLAKWLV1Many. LA.FREQUENCY: 105 9 MHzPOWER~ 3kir at 328 RootFORMAT: Gold

IowaKKSI/EddrrIllsPRICE: $1240 for 31%TERMS: Stock solo for cashB UYER: Don Under of Mankato. MN *ricrotong his ownershp born 29%60% Ho owns KTOE & KDOORillen-kaki. MN: KIM& & XXCK1fAarsh.akMN; and KRITICIarlan. IA.SELLER: Mark McVay of Onuites,

orisicmg he 51% make in 0 -TeemCommunications Inc. to 20%. liean apipteart fora new FM M LaughlrNV

FREQUENCY: 101.5 MHzPOWER: 50kw at 492 WI

KansasKWH/Kansas CityPRICE: $25.000 Iv 50%TERMS: Stock tale The buyer pm51000 last June for an option to pi/ -chase this 50% intones. for 524.000and a now *waving rat moon. The524.000 hes Mealy been tenderedas an urccillMeralted perecral ben lothe Milan and is bong converted sopayment for the MockO UTER: Carol Russel of Mum HasKS, acquimg a 50% Kock interest nOreyssone Broadcasting Inc., the

gamins partrer of KCBR-AM UtelledPartnership. (keystone is ei Po agocees of scouring KLIFfIlioass IFUIR1119090

Contrived on Pay,/ 15

NAB SeeksTighterTranslator RulesConbnued from Page 8

torrrd I'M stations front owning ccsupporting translators, wasprompted by broadcaster canplaints that some stations were us-ing translators to -import- theirsignals into distant. fully servedmarkets.

But not everyone agrees withthat initial crackdown, let akar theNAB's proposals to further tightenthe rules. At least three petitionersare asking the agency to relax itsnew rules on the grounds thattrarsdatrus benefit the public by increasmg the dhenity of mediaviewpoints and program offering,.

If you want super numberswith Rock and Roll, who do

you team up with?"103

KDF9

" Nashville"For almost ten years, The Research Group has helped us stay focused andmake our product the best it can be. We arc consistently a top station in both 12+and 25-54. The Research Group provides the absolute highest quality researchin the business as well as cutting edge concepts in promotion and marketing."Steve DickertVice PresidentZeneraf Monogr,

KRXQ "93 Rock," Sacramento"The results have been spectacular. We've beaten our competitor - thedominant heritage AOR station and have become thethe market. With The Research Group, we have the confidence of knowingwe're on the right track."Michael L. JohnVice PrrsidentiGeneral Manager

"Rock 92" WKRR, Greensboro"We've had great success working with The Research Group - top ratingsin our market ever since our debut in 1986. The quality of their informationand the quality of their people puts them far ahead of anyone else. They arcsimply the best."Allen DickPresident. Dick Broadeasting. Inc.

These and over 31 rock and classic rock stations in large, medium, andsmall markets use The Research Group's unique system of listener focus,strategic warfare, music testing, and marketing that brings extraordinary

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METROPOLITAN PARE. St:1TE 1200, 1100 OLIVE WAY SEATTLE. WA 98101 .12.06i 624-3243

An Alliance For GrowthBy Erica Farber Viola The Interep Radio Store

Radio 2000/An Alliance for Growth is the industrywide marketing pro-gram initially being funded by the interep Radio Store. This programcalls for everyone in the radio industry - stations, syndicators, net-

works, and competitive rep firms - to unite. The aim is to position radio in theminds of agency and advertising decision -makers as a fundamental part of themedia mix. The longterm goal of the Alliance is to increase radio's share of totaladvertising revenue from 7% to 9% by the year 2000.

Toward this end, Dr. Leonard I Ad ish of the Wharton School has been chargedwith developing a wide-ranging marketing plan for the entire radio industry thatwill set a strategy to reach Radio 2000's 9% goal. We spoke with him recently inNew York.Q: Your first step was to set uptwo panels of radio users . ...

Ll.: We baked for qualitativeand creative input from peoplewho were stakeholders in radio.Anidemins who study it, peoplein the media who have Ixughtit, and advertisers who have us.edit.

Q: Volta kind of approach didthe acUaal panel meetings take?

We began with an agendathat included Kea:items, imams,threats, opportunities, andideas em how to solve radio'sdilemmas. It had become vet)'clear (from research) that ra-dio isn't very much tope( mind.

"There are a lot ofpractical steps radiocan take toeffectively market itsproduct."

Q: Are you ptrusrd with theway Use pane* went?

LL: II was a bright. challenginggroup. 'They Were very con-structive and irstensidect in nuk-ing marketing work, The lianasw ant longer than expected due

StartingPointse Boost radio's

top -of -mindawareness

Oldentity radio'splace In today'smarketing mix.

Work togetherfor a marketingplan and PRsupport

to their great ideas There are alot of practical steps radio cantake to effectively market itsproduct_

Q: What's your next step?

LL: We have to combine theoutput of both panels with thecreativity of the people at theInterep ft ache Starr to des -dapmarketing stratee. It will irtchide surrimmixing the marketneeds, both perceived and ac-tual; radio's values and whereIt fits in the marketirg mix;market segmentation productbundles to better satisfy

(radio's potential and currentusers]: and appropnate distri-bution frothed% to get radio tothose seginents.

Q: What iliouk1 the Industry dovoce Radio ZtOO's marketingplan Is ready to roll?

LL: Radio will have three steps;to work with:

1) Create the most effectiveway to roll cut our tinduigs

21 Devekip timetables withspecific goals attached

3! Launch a muchnonded on-going advertising and PR approach to suppert the effort

Q: Can the radio communitycontinue to accent on your In -vehement?

IL: In a word. yes. The Ani-mate Is very entrepreneurial.and I look forward to beingpart of as success

"We began with anagenda that includedthe problems, issues,opportunities, andideas on how to solveradio's dilemmas."

PANEL OISCUSS.ION - One of two movers-evxf-shapets parwes sot e.ep to ganavato /Ma/ v',ae for Redo2000: (Beak *new Recto Store Presuersitirsebig Marc Guar. Resesecto Gray Presrdont srUoyes, Redo Store Cnanneri Rahn Guild, ono Mows larkseryo d Assearch Prins:Wit Jerk Myers. (Mont.N) Arm,' Coce-Colv VP Jwnws M. Porton, Rola SVorso F'resirMel Les Gotbseg. MCJ Comnunicatims Sr.VP Jtaly %%vv. Or. Leonant toW s, and 1A.Wirsiry of ArtronsV Asst Professor of Markerg Dr. DetronsliJ. MstSwit

Radio 2000's Mission*THE GOAL: Increase radio's

total advertising share to 9%by the year 2000

*THE FIRST STEPS: TheWharton School's Or. LeonardLadish set up two blue-ribbonpanels to identify - and solveradio's perception problems

THE PLAN: Draw on thepanels' ideas for an industry-wide marketing strategy toemphasize radio's strengths

*THE SUPPORT: An ongdngadvertising and PR campaignto back the marketing strategy

Dr Leonard Lodlsh is Samuel R.Harrell Professor, the Marketing Dept.of the Wharton School at the Universityof Pennsylvania. He is a co-founder ofManagement Decision Systems. Inc.,now merged with Information Re-source, Inc., of which he is a directotHe is on the editorial boards of severalkoy journals and is a drector of anumber of companies. His research in-terests include media planning, salesforce aliccabon and deployment, mar-keting experimentabon. decision sup-port system technology and implemen-taboo. product planning and positioning,and advertising.,promotion plannengevaluation. Of the Radio 2000 pcoject,he says, "Radio has lots of oppor-tunities and I wanted to help it move for.ward. It's a good opportunity to trysome expertise on some difficult typesof problems."

RADIO BUSINESS ...trusty 18,1991 RaR /5

TRANSACTIONSContnued trorr Pogo 14

SELLER: Wlatern and Susan Porto,jcaneon of Kansas City. The,' MI con

to own 50% of GroystonoFREQUENCY: 1340 kHzPOWER: lkwFORMAT: NerniTaik

Kentucky

PRICE: $55,000 for 51%TERMS: Skon trio tor cash Therush a Wo assuming fue reicionabkbt tor =Wino debts totting crew$175.000SUTER: Kelly Walangtord of Irene.KY. nu osvng his stock Moron InKentucky FINer Broadcasting Com-pany Mc. from 49% to 100%. Theomrpany has toothed * oanhernordsatiernonl with another ilippacentder which n a to recant* an FM CP krIrene. KYSELLER Marshall Sidelaotsosa of E>.

ton. KY, soling N. entre 51%me owe,* WID(TiElidon. KY.FREQUENCY: 1550 kHzPOWER I kw daytMCrFORMAT: Country

Maine

WHOOtSkowtspon (FM CP)PRICE S 186,000TERM& Asa** ado for cash. An add-s:col 410.000 is CAA if me FCC ap'tees before 7115 an nowise in op-era:rig power to 251cwBUYER: Robert Haney of Word. NHSELLER: Dart Con enunicadons

bo Dennis TollynFREQUENCY: 107.9 MHzPOWER: 651 warts at 878 feetBROKER: Now England Media Mc

recerro a $10,000 tour usakn

111111M1731111111WMJTIPinconningPRICE: $55-000TERMS: laset sole for $5000 asOrowbepost ram Ccianco duo in cash Wdose.;BUYER P&G Media Corp.. a *Mayarmed subadiary of the Patten Cor-poratism. an advertising and modeoar oorty based n SW/56W MI Pmten is coined by Thome. /Wawa isGregory Throbs.SELLER: BC Communications Inc..trued by Fbyd BiornatFREQUENCY: 100.9 WizPOWER 31cte at 300 feelFORMAT: AC

MinnesotaKOZY & KMFY/Orand RapidsPRICE $50,000 fix 25%TERMS: Suck use for mobBUYER: Masan and Cynthia loam ofGrand Reads, MN. acoutitx, a 26% m-ama In KinvIn Broadcasting Inc.IlitaiER: William and Cada lOrwlei ofbrand RiCell. I.W. alto wee wren a75% stake n tie Scene..FREQUENCY: 1320 kHz: 96.9 MHzPOWER: 5Inr. 100rw N 477 tootcDRINAT: AC. does

Nebraska

KSID-AM & FM/SidnsyPRICE: No cash cornideralkonTERMS: Transfer of stock to soneester nuttersBUYER Mary Young a ncreaang tierOwhersit0 from 20 4% to 100%SELLER The mato of the lase [lendYoungFREQUENCY: t 340 kHz. 98 7 MetzPOWER lkw, 82kw at 388 feetFORMAT: AC

North Carolina

WRORIParmvillePRICE: S150.010 for 71%TERMS: Sloth sale toe SI 0 cash 11-4buyers agree to meter* lootties endken the company $150,000BUYER: WIlWen Matchak led KyongJa MatchakSELLER: Ronald Sion*. J. Gary Rat -till!, E. Ray Rushton, and C. Donbrotl are soling Mel colloctre 71%stair n WRORFREQUENCY: 94 3 MetzPOWER: 1 95Iurr M 457 lootFORMAT: AC

WTHPfThotnasvIllsPRICE: 4250.000 for 20-4%TERMS: Stock bale for 550.000 meiand assumoton of 4200.000 OinkdebtBUYER: Eugene Bola of high Pont.NC. He w51 be employed ea StationManagerSELLER Chariots Pools of 044:111 Pact -NC is soling No 20 4% sulk* et H0 -Tons Broadcasting Mc.FREQUENCY: 790 kHzPOWER: 1 1,A,FORMAT:

North Dakota

KBTOleottinesoPRICE: 5330.000TERMS: Moot site for 580.000 cashasaurotton of Small Bionnews Admin.letrotion ken totaIng $60,397 andpriornaory not. for S189 803BUYER Stand,' Broimicasting Corp..owned by Edward. Donna. and JeffroyStank,/ of Ektanolu. ND. They fro at>pticarra for a new FM M Jtiflarsorwile,NY.

SELLER O & H Broadcasting Inc-.heeded by Proadont Alan KenningFREQUENCY: 101 9 MHzPOWER: 51 5kw at 492 lostFORMAT: Cowry

Oklahoma

KKNO/StilhrsterPRICE_ S270,198TERMS: Ascot sale for $40.000 cashand aosumititiOn of debts *maimS230,190BUYER: Shipp Enterprises Mb. own.

Jackie ShippSELLER: StIllwator Rollo Group.rnadoi by Larry SmalleyFREQUENCY: 105 5 MHzPOWER: 3kw at 171 fontFORMAT: 041

KEI1X1Wagonst (FM CP)PRICE 575,030TERMS: Asset 3410 t c cashBUYER- RJR Broadcasting Mc_ owned b, Ronald Jon** of Dermot TXSELLER MX Broadcasting Co. Thecompany aro owns KBIXIMuskogeo.OK.FREQUENCY: 102 1 MatzPOWER 31cw at 328 feet

11110253=11111

WMKX/BcookrillePRICE: St 35.000 for 49%TERMS: Stops ago kw coshBUYER: James Farley of BrockNkt,PA Ho tyranny owns 51%SELLER: Joseph Powers of YVoncrish.NJ a beano no 49% stake in StrattonBroadcasting Inc.FREQUENCY: 95.9 MHzPOWER: 3ir. at 300 feetFORMAT: AC

WC RO/JohnstownPRICE: 560,003TERMS- Mart Nis for cashBUYER: Ent* Broadcasting GroupMc., owned by J. Richard Las endDorothy Lee of °tornado, CA andWino Allison Leo of Washngton DC.They sop own WRDOIEbensburg. PA.SELLER: Tschudy ConyvtunicationsCorp., nnimkoi by Earl Judy Jr.FREQUENCY: 1230 kHzPOWER- I kwFORMAT: AC

Tennessee

WDNT & WTCX/DaytonPRICE_ $10.030 for 15%TERMS: The solar is dricosing of hisciartnerorip Interest to accept a Weeranger poet at WCLECIevoIarxi. TN.BUYER: Oeorgie R. Johnson ofCtovoiand TN, increesing his Owner -atop of Dayton Broadcasting Com-pany Worn 85% to 100%SELLER: George L Wyatt of Cle+sekind, TN, sating Ns 15% ebb In OwlicensooFREQUENCY: 12150 kitz. 104.9 MHzPOWER: I law otryaner; 420 watts id700 !DmFORMAT: Country

WLFlJLookout MountainPRICE No cash cons:demon to 49%TERMS: Get of frock torn husband tovetoBUYER Vino Hua Senna of LookoutMountan, TN, ncroaong her Mike inWLF1 Mac. torn 21 7% to 70.7%. Theco -many Mc owns WLF1.TVICIeverand. TN.SELLER: William E. Banns Jr. of Look.oul Mountan. TN. decreasing Pula rakePOT 73 4% to 24.4%FREQUENCY: 1070 kHzPOWER: 50kw day.'lkw nightFORMAT: Reiclow

WEYE/SurgoinsvIilePRICE: 520,000 lot 52%TERMS: Stock *We for coshBUYER: C. Philp Boat of Rogrr5,1.:TN, ncreaseo he mock maw nWOTH Roca° Mc. horn 48% to 100%He root arm, WRCISMogiermIlio, TN.SELLER Jerrotd Muer, Marc Ber-man, Soon Bachorman, and KathleenLynch. oath soinj a 13% strawMilky owns KPORIEsat Portereleo, CAand 50% of WYBA'Oreerriale. MS:Berman ra GM of WITVIUSprirognekt.MA; Bachinnwn a GM of NYS/MastProvidence, fit and Lynch is GM ofWan) tianitlIeld. MA.FREQUENCY: 104 3 MHzPOWER: 31er at 121 feetFORMAT: Odd

TexasKACWAblienPRICE: No own considerationTERMS: &saint Vender from *Men*Christian Univac:lofty to an ndeoen-dont nonprofit groupBUYER: KACU Mtc.. headed by Wil-liam TeagueSELLER: Abler* Creation University,heo.led by L.O. HiltonFREQUENCY: 89.7 MHzPOWER 1001ov at 403 toolFORMAT: Ctstukai

KPOS & KNKC (FM CPYROS1PRICE: $292,138TERMS: Asset tranislor for relapse of4250.000 debt owed to buyer and assurnotion of other debts toting442.13.6BUYER: Jamas Bolos. tint owner ofKSELAil & FtArPortaloa. NMSELLER: Antorlican Indian BroadcastGroup. heeded by President .bc.k Bur.SOM. The comperr/ also owns KKLIUSan Angelo. TX and KFX.MAblione,&enact also owns 51% of WKXMSmyrna, TN. A:minuet nelima 49%5raren:Ader. Lynwood Eaton. ownsWC Ofttobancet. TN.FREQUENCY: 1370 kHz; 107 3 MatzPOWER: Ilea dayaner; 50kw W 310herFORMAT: Country

Vermont

WFAD & WCVMMIlIddleburyPRICE: S 1 50.000TERMS: Moot safe. The maw has dotaloa on 15700.000 promitirtYnot* that's owed to 11-0 buyer, a ciroyetis owner of rio stetson. The bUYOrhes wood to oat Pie wrier $150,000in bash and forgive Quo outstandingto of the debt. and wa tales dickeve stritons in returnB UYER: ProRodio Inc.. owned byMart aid Mary Brady of Vargo -roe,VT. The mai:vary owns WlaNNAFLHoney. NY.SELLER. Straus Communications InThe Champlain Valley Inc.. headedby R. NAM Semis. The corroany alsooperates WELV &NY end WFTA-Alit & FkAceorit Royal.VA.

FREQUENCY: 1490 attz; 100.9 MittPOWER: lino 3irai at WO teaFORMAT: The Osborn ors dirtCOMMENT: Straw purchased Mew,istabow in Fetwury '87 for $700.000The comp/1y has owned operationsbecause of inaveal deka:Wow

VirginiaWAPPIEtertyvillePRICE. Under:Meal tor 26%TERMS: Stozit. airBUYER. Signal Knob Radio PartisanInc-. a Meted cartiorstop to be headedand 75% -owned by tae weer, genoralpartner Levan* Broiedowang Co.Mc_ Boulder APwseos Inc.. heeded byPhgo Cebte of Bouldm. CO. rat ownis 15% sake. arid Mortgage FundingCorp.. headed by Richard Francis ofBrentwood, TN. we hold 10% equityntoroet -In retart tor osetan otortaicorimbubore -SELLER: Lemma( Broadcasting CoInc owned by Jeftroy Soulihmaydnno Leigh larmortterFREQUENCY: 105.5 MHzPOWER: 3itw m 440 tootFORMAT: AC

WashingtonKKRT & KSSY1WenatcheePRICE $4100 for 50%TERMS: Stock oral for S100 TheCuyor *4 also be mastrod companystock in tonaderation for the reductionof 64000 Of company dote crowd Sothe buyer.B UYER Joseph Wilinatieln of Oak.land. CA Ho currently 0.415 26% ofMe nation end 1* an WIPIamt for a nowFM at Ephrata.. WASELLER: Robert Rust co Wenwohoo.WA and devoid Fountain of Spokanewe mixing ties corr.:1,re 60% rem-est.-181g Apple Broadcasting Inc. to25%. Donald Morin n warp he enire 25% rberestFREQUENCY: 900 kHz; 104 9 MN:POWER 1kw day.178 watts night_

8 3kw at 1312 MetFORMAT: eisettigt AC

WisconsinWOE7J134tioltPRICE $300,000TERMS: Asset site isr $10,000 cashdorm otenent and 410.000 worm-tory noes. An sit:Nona 456.000 cash due at dosing The balance of4225.000 *to be paon tho kirm of apromissory note peyote. over theysers al 12% ntorentBUYER: Omer Radio BroadcastingGroup, owned by Stephen Wakath cfealot and Droy and Lana Volgt cfWool Bond, WISELLER: &whew BroadcastingCorp., owned by Domed SoshafierThe company Woo owns WOMT &WOTCAMarslIcraoc, WY, WXCO &WY00(Wousau. Wt and KWEB &KRCHfRocherew. MN.F RE QUENC 1450 kHzPOWER 1 kwFORMAT: Gold

WIDY-AM & FM/LadysmithPRICE: 5238.500TEAMS: Sock idle for cash The Mae/sprays to buy beck a 1989 CrievroistCelebrity for $6500.BUYER: Gary Johnson and llamasBeyer of Monornineo. Pie Jorwrson

trans WAOMMenovninse, Mt WHYMPoshtlgo, WI: and WKT5fShaboygen.VILSELLER: Ruth Janssen .5 soling her100% stave ci Flambeau Broadeasa.log Cowpony inc.FREQUENCY: 1340 kHz. 92.7 WizPOWER. t kw, 1 7kw w 378 festFORMAT: AC. Country

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21

OVERVIEW January 15,1991 Rs, t*17

MANAGEMENTMaking Database Marketing Work For Your Station

you've probably heardabout database marketing- an opportunity to gather

information on your listeners anduse it to expand your audience.Thsi information can give your sta-uon a critical edge pro ided youknow bow to make It work for you.

A database is raw iriormationthat can be sorted to produce usefulirdomiatka. Yours shoukl includeall of the demographic. personal,financial_ and ER -style informationyou can prieribly gather from yourbsteners

Writing in a recent antic ofArneriCarl Demographics, profes-sors Pauli Francese (University ofNew Hampshire) and Leo Rena -Oa. (Cornell) note that profitabledatabase marketing imolves muchmore thin Just ages and 7AP codes.Fee example, income is directlyassociated with education Thus,by knowing both elements you canpredict a prism's lifestyle muchmore effectively than with incomealone

The key is to create multidimen-sional profiles of your active au-dience - those listeners motto entercontests and request sotto. Onceyou've identified that core au -thence, you must carefully analysethe informatkin available aboutthen

Know Your AudienceTarget markets traditionally are

segmented by dernegraphic char-acteristics, geographic locations,paychographacs, and purchasingbehavior, You may find differentfactors that prove to be important- let the data be your guide.First, break down your inf orma-

btu Into specific categories. Whattypes of jobs do your listenershive? How long are their com-mutes? Do they listen to the radio

Ànimal'ProductionLibraryUnleashed

The "Animal" productionpackage - 250 tracks ofwork parts and mink beds

is due out next month, the firstrelease from the newly createdradio division of °waning. NY.bayed Mood Creations

Prices for the package vary. W-ets -ding to market size Custommusk bed packages also are avail-able. For mare info, call the studioat (9141 941-2357.

at antic?Other questions you may find

valuable are: How do they respaidto different types of promotions?'What are their annual householdliminess? How do they pay foritems? Which credit cards do theycarry?

Now, after you've sorted through

all of the raw data. list (lie thingsthe reepindents have in 0111111011.You should begin to see patternsemerge in their work behavior,buying habots, and any other topicyou choose to study. lie majoritysill be your target audience - andknowing them will enable your sta-tion to better serve them.

Advanced Diary AnalysisVia 'lnstantREPLAY'

D,.. )eou wonder when yourListeners find dial up yourstation in the morning?

When they stop? %That other sta.Lions they listen to? How often theyhear a specific song or promo?

"Instant/IF:PLAY," the new diary analysis itofhiare from Phxnix-based Steve Casey Research, cangive year the ellSORIX to those (andmany other) questions from yourdesktop computer.

rung information from comput-er tapes of Arbitron's mechanicaldiaries. InstantREPLAY canrli,Tilav IN. nunttel of 1,10.ner,

broken out by demo cell - that tun-ed into and cut of your station dur-ing any given quarter hoar. It alsotracks the competitive stations thatcordnbuted to your to nein andtune -out

histant111.1"LAY also features areach -and -frequency analysts sys-tem that allows programmers todissect their audience it order todesign efficient hot clocks, musicrotations, and promo schedules

The software rum on most IBM-compatilie PCs For a demo disc.cell (ace) 90a -o911

CALLING ALL CARS

Cellular Phones CatchOn With ConsumersAm...0 the cellular phoneindustry still is geared pri-manly toward business

170% of the rruirketl , more andmore consumers are purchasingthem as prices continue to dropOne estimate places the 'umber ofphones sold last year at 1.9 million;another puts It just over 3 million

According to Baltanorebasedmarket research firm Herschelfilisaleck Associates, the averageretail price for a midlevel mobile

!standard cart phone in 1910 Wasabout $474, do ti from 92844 in V.'Die average midlevel portable'(hand-held remote) phone Mt OMlast year, compared with 5246e in1986.

Average prices weren't availa-ble for transportable chants - carphones that can be removed andused as remotes. For a look at thebrands with the largest averagemarket shares consult the accom-panying charts

Best -Selling BrandsF,,, December 1988 to Ssotorribor 1989. A ed 101Me commendedtrte largest rrarket share of (note° end transportable phoned*Mee Motorola towed the palette chin Below we the rankings

for both categories

O.*Aild10110il

Isaar

17 3%

MMMotorola

IforbetMM

31.4%Panasonic 16.2% NovA11 1 6 0%

MoSoreda 12 8% NEC 1 4 .0%

Unidion 10.6% Mitsubishi 13.0%Mitsubishi B 3% Panasonic 6 6i.

Sao. maw** marred oloskeses

DATELINE1991

January 11140 - DanCiDay's is PenKrabty Rue +seminar. Hoiday Inn (TryonStreet), Crenate

Jenuary 20-24 - MEM'91 Pays dos Fiestrvals,Cannes. France

January 24-27 - RA8 Menagog Saes Conference °M-iura, lieel. Noshed°.

()January 25-29 - Neecreelisilcaous Eiroadceaters 42011

Anvil Cornyeb:n a EstitetionSheraton Wastarcdon Note&Washington. DC

Jenuary 27 -Swat BowlXXV Ttricat Stachrn Jainism? 211 - Mexican Mu -sec Awards Shrine Audtorkon.Los Anookas

January 30 -February 2 -Eginn arcs ee Polack MadeGrout) ProcrirrennvIderuge-mad Conference BO AGO M.'tel. Us Arvid.*

Faitwuary 74 - Class By*Mator Accost Salsa a Devel-opment Swims NAG CAM -

*February 10-16 - NAB 26thMrt-Illi Management Develop-ment Seabee for Broadcast Eng'ineters University of NotreDane. South Bend. IN

February 10-13 -- B-oecloastCade Cause Assoasison's 25thCroat a Codecbon SorirerLove., S,rnme Motel. New YalcC4y

Febiusey 11-12 - s Ra-dio Group Haul Ry-ti NABhealioArtent. Vitutingan. DC. February 14-15 - GavinSerraw 1091 81. Franca No-la, San Francisco. February 111-17 - Sot/thaneMusic Corterarace 14:13try kinAshbey Rua Tama

February 20 - 33rd AnnulGrimy Awards Radio Crytauet Hell, New York Cey

February 27 -March 2 -Ctea Bock Manor AccountSales a Deveicanont SamnaSheraton Fishermen's Wharf.Sara Franaeoo

*March 14 - 1991 SS Ns -band Carronlon New YorkPinta Hoed, New York Cay

Mardi 114 - Country RedoSommer Cloryierel Note( Nan

Merth 14 - AM1T Nation*C.ornmendaCo Awards ANDgram ceremony Waldorf -As.tone Hotel. New York Coy

smirch 20-24 - South ByBetterments' arum end merlecoiderencei. NyaIT Regency.tiptoe TX March 22.25 - 1091 MARIA

Cornrenbon Sin Francisco lie.tan.

March 25 - 63rd AnnuliAcademy Awards Shrine AiAll-tort.en, Los Angeles

Apre 7-11 - Nation* Ora-tion Redo Somnare 1091 Con -verdon Sociutlet Corneents:nCentre. hisaeraleAprIl 10 - RedioBestAwards'_ henna's:01s Cantin-a:in Cantor.AprIl 13-10 - NAB 1091Conventai Las Vegas Cat -*enact+ CenterApell 21-24 - fkoadcast Fi-nanced Menagerrent Assoc*.bon Century Pius Ikea LoaAway*Aprll 24 - Academy oeCoarby Musc Awards. Universat Anctelheste. Loa htxpoift May 10-111 - TJ Marisa

Rock 'N Chatty Weekend Var-ious locabcos. Lae AngelsMay 16-19 - American

Women In Radio a Teievieeon's40th National Convection DenHot*. Maeda. June 0-16 - NAB Rado Ex -tomato haratismare Dsvefoomeet Somber unteonsty ofNoes Demo. Sousa Bend, INJuse 1611 - BRAE a BOA

Conference a Espoeib:n Bell-more Correerdon Conk°June 20-22 - Bobby PoeConvention. Sheraton Pre -mare. Tyson Cornier. VA Jut, 11.14 - Upper PrechimaComnunicatrons ConclaveReason Matta South. Wei*acs's August 22-24 - letertrnast-am Morning Show Boot CampHyatt Raind, Atlanta September 11-14 - NABRadio 1991 Conveners Moe -cane Cor,untnn Cantor. SanF-rendeco

Seplember 25-211 - RTNCIA4821 Intemenonal ConterynotoEtitiblion. Denver CoonCorder.Oclebse 34 - ConcreteMarkeing's Fandebone For-um Los Angels* /broad Mani-on.*October 34 - Societyfircedcast Engineers helot*Coneentat Nyell RatilirKY.Houston October 14 - CMA Awards

&and Co Cory, Noshed* October 23 - John Baylis)FrxmClabon Drina Moos Kola,Ns" York City October 2447 - CMJ Con-venson Vista Nola. New YorkCry

RANTELAdvanced areeptual Research

1 ;at ird N laryland .301-490 8700

18 '''''' OVERVIEW

MEDIA1990's Best -SellingMusic Videos

Fifty-f,xu rut fonn murkvidece were certified plat-inum or muttiplatinian last

year, compared with 35 in 1909, ac-cording to the RIAA A total of 77musk viikos received goki certifi-cation in 1990, more than double the31 that were certified gold the yearbefore.

The RIAA awards gold certifica-Lion for video sales of 25.030 unitsandior $1 millias, platinum forU1,000 units iuxlior $2 million. andmultiplatinum for 100.000 unitsand/or $4 million or ow.

Fallowing are the music videosthat were certified platinum andmukiplatinum last year (Note:Only the Newt level of eertiflosNun for each video El included I

filuitiplatinurn Videos"Itruigtre Tough - Live." New

Kids On The Block. CBS Musk Vid-eo 1CMV1 Enterprises (1.2

"Hareeiti Tough," NewKids On The Block 11.15-Step By Step." New Kids On TheBleck 11.05 melldonl. "Rhythm ,Na-tion 1314." Janet Jarksoo, A&IlVideo; "Straiglit L'p," Paola Ab-dul, Virgin Musk Video (both200.003): "Dedicate Sotaxi Of Tbunder," Pink Floyd CMV Enter-prises; "Please Hammer Don'tHurt 'Em," M.C. hammer. CapitolVideo; "Great Performances. Vol.1: Center Stage" and "Great Per-forniances, Vol. 2: The Man & HisMusk." Elvis Presley. Buena Vis-ta I teens Video (each 150,0301.

..Pave It On Down." Alabama.B.MG Video: "New Jersey." ReaJost PolyGram Music Video: "HisPrerogative." Bobby Brown. MCAWilk Video: "Live In Concert -

The Out Of The Rtue Tour,' DebbieGibson. A*Vision Entertainment;"25 X 5: The Continuing Adven-tures Of The Rolling Stones." Roil-ing Stones, CMV Enterprises:"Live Without A Net," Van Haden.Warner Reprise Video leachWIXOM.

Platinum Videos"Things Thtt Go Pump In The

Night" .iierounitle Geffen Video:"1.971-1919," 13-2's. Warner Re-prise Video. "One Night Of Rap-ture" Anita Raker, 1.3ektra Enter-taboment "Revival In The land,"Carman, Benson Compsuiy: "friConcert" Carreras. Bondage &Pavarotti. PolyGram Music Vid-eor. "The Singles Collection," and"Seriously Live." Phil ('opine,AVision Entertainment; "TheCure In Orange." Care. EldttraEntertainment: "Depeche Male:101," Depot -be Mode. Warner Re-prise Video: "Evolutxn," GloriaEstefaa & Miami Sound Machine,CNIV Erderpneies.

"Kenny G Live In Concert,"Kenny G. 6 West Home Video;"the On Broadway." Barry Mai&low, 6 'W.1 home Video: "RichardMarx: Volume I." Richard Marx.Fall Vick(); "Horne For Christ-mas," Jobnay Mathis. CMV Enterprises: "Dr. Feelgood The Vid-eos." Motley Crux. Elektra Enter-tainment: "David Lee Roth,"David Lee Roth, Warner RepriseVideo: "Lave At Wembley," LatherVandroas. CMV Enterprises:"Kid's Praise IV" and "Kid'sPraise V." VAnCUS artists. WontVideo; "The Who Live FeaturingThe Rock Opera 'Tommy.' " Who,CMV

VIDEONEW THIS WEEK

METALHEAD VIDEOMAGAZINE, VOL 3(VPM11110)Houricno video magazine lea

tang Iron Malden. Tod Mtpent anti Damn Yankees. theScorpions. Deep PurPla leaAsIbury. and more (Stroutdid 1,22) COUNTRY ARISIC WOE 0

MAGAZINE. VOL. 2(VPUIPIAG)Hourtong Y400 friVATIVP tea

sorry Dwight Yoakam. timay-lou Marty Stuart Suzylinguae. Asleep At TheWheel and more (1,22, SLAMMIN' RAP VIDEO

MAGAZINE. VOL. 2(VPVIIMG)Hourlong viloo> grows* tee -

hiring Tcmyt Toni! Toniii,Monk, Low*, Del lit B.

/

VIVA LITTLE VEGAS -KPWita Jay Thomas searcheshe way &rainproof

HONOR 'II' OFFER - MartonBrando dons no GodraMees ft!Apr "The Freshman" etas.

Ice Cube, Laquan, ThreeTimes Dope, Tear* B., andever' 11 221

THE FRESHMAN(RCA/Columbia PicturesHome Video)Naha thorned comedy stir,

imp Merlon Broad* and Matt-hew Broderick - look asap lota cameo by Was Plot Was) aswee No aoundrack, but pantyot teetrod music by Nick Cad& The Bad Seeds, Tony Bertmatt Grandmaster Flash,

rrri Ben Paris. (1,23)at/nu VEGAS

(RCA/Columba& PreteritsHorne Video)KPWILtoe Angelis moray

atertiTV star Jay Thomas costars in this deed Mn aboutbyline dreamers leaky WWIKorn Ives (1/2a)

TELEVISION

TOP TEN SHOWSJANUARY 7.13

1 Cheers2 10 ha.autes3 Mierphy Brown4 Designing Woman5 A Different World6 Golden Gins

Andeices Funn,estHome VideosRdiesone

9 Bob Hope's ChristmasCheer Frain Saudi ArabiaFamily Meters IbeiFun Hoes.irw

famion WOW Ikoorei

Al or.. use. w 551.557 Wes. ow4.r. nood. Nothott ear Kay tr C31OxocAt Movibralowavis eft; IlOctuareoft. pro AS NOV. *Woad Is dime

Friday. 1118 Howard Sled. "Joan Ftry

era" laynckeeed. theca localkenos for station and at time).

Ths week's episode of"The Olden hue Cl RuckRot" (AU. I Opre4 is teed -TheLogondary Ladles "

Cathy Dennis. -Woo TheNight Starrng Rock Dees"(ABC.

Saturday, 1119 Cent Black, Vince OW,

Alen Jackson, Patty Loreleios,Reba McEntire. Ricky skagca,end merry more are slated tocorium on "The &and On OP-ry 65th Anneversary Cadre -bon The New Traitor(' (CBS.

Ricky Van Shelton andKelly Willis patron*. on the seascri pternde of "Austin OlyLeyte 'PBS. check local 1st-mos lot as *mei

Guy. 13ig BMOC (synd-celed. check local Wings).

Sting, 'Saturday NightLtd" RISC 11 3Lipm)

Sunday, 1120 B.B. King pays a street

inutomn and Cheech Mali aLOCO of Buck (the dog) en

Maned Wm Chidren"(Foal, repeal.

"We rd Al- Unimak is11w macs,' guest on "CdricStrip Lad' (Fox. lOomi

Monday, 1121 Ands,* A Sandra Crouch.

"The Arsenio Hsi Show, fretcleated. chock local Mays).

Julio lobaslas. -rho To -right Show Starrno JohnrryCarson" (NOC. 11 3Com)

Toni Tennille "RickDees "

Tuesday. 1122 wai *soh (Fresh Prince),

'Sonny Carson " Setweelle. licit Dees

Wednesday, 1123 Lorne Morgan, Marie Os-

incond. and Marty Brown wefeatured on "4B Hoo.rs"IBP1'n)

Indigo Curb "Johnny Ca,son

Thursday, 1124 Larry King's voce has a

cameo cn 'Then Sarow.e..1(Fox, Bp ti-

Righteous Brother BobbyHauled nodes a cameo no-Peerance on "Cheers" (NBC,9dro)

Donny Osmond 'PickBoos

Peter Criss Hoax Revealed!

When the SW' rectedy re-Pcrted kerma Kiss drurnmar Pow Cites was is

homeless secohoic psniwnlIng formere change and seeeCing On DJ>loc bathroom flood as See ikan

ex-CSNAY thmmer DeisTaylor won one of the many cederrims and tans who cohered to helpthe Woken *Wow

Trott**, the genoaroty troutiodgentleman is NOT the real PeterCAW. He's a 39,yeencid homelosaeon who's boon passing himself on.as Cass kr amoral yaws! (Criss.ricasosiedy. Hes on Redondo(leech. CA whet he die aid 8 -year cid daughter )

it was a Mowry righlvare."Criss logs this week's P04e itsMaya, Bob hichlum. *Ma, 'A

Wooed, reporters called Pottershouse sea the slay broke SoPow come the Saar ootedolr

McMorry weds a pubic re:fac-tion tom the &a, NA appeorineyditn1 make his wistwe known ntorn for rat week's decline CAN -font issues of time 'we report'Bowsaws And Tod Rescue KossRoduir And Cloy Hen Out " Staytuned

Demon MierOrklgotto Looter oserreirao Mho's

wen -mom than a thousand" redocontests during her 31 years onMons Ping. ricidou ,c) worn° timesan wows of throo woos a weak!"I miry damn) peg for she to go towork,' she collides in Ids weett'SGlobe. "The contests are my lob "

Armed with a phone moderated10 asacihataly dal none deferentstallOna Lotlir cask* enoneorsthe Sacramento market She's so inlune with oontesta tohe's prac-tically developed a stith sensestout Worn, Sity, hat !loadedKAM FY011.010n Director KenMassa adds. "She Pee a battery otPhones and a demon dater -the prcneamonals kola -

Past Uves Of TheRich & Famous

Psychic Claris& Bernhardt raysMat_ on to termer kW Michael Jack -OM ale a 8c0011 elan who Mod on

planet with two moons! "lie look-ed very ntai h the way he doss to-day." she says, "CO with a mewsidri " 14.1 the ET alio "operated atoo d exoec ameba' (nstch)Meenovihee. in another Me. Jacksonwas a riornando way who per-formed with a dancing beef

The sow also rends Madonnawee tamely "an Egyptian acrobat theepsheszer (I(, and a gang -Ma's mock" and Mat Char was 'ademure Mao (ti vacs becarneroue (ligibmal Examiner)

COWS C1111111

La Cher, coincidentaly, s thasublict of comer atones es Red bookand People The former txxxxs thesingers work del KM sultcrtyfrom crantdoal delormnes %KatoRae bow bumps on such %nos as

COVER GIRL - ,atpeen proclaimed Adwattang AgeS'Cover Owen" for 1990. mosnivhoe face graced the cotton of morerropazInes (at Most 20) Mon anyother COMbrIty last year. Truing dmMetered Gil to the 'Area year -Modmiry wed ESzabeth Xlarkdr, DonaldDump. Saddam Nasser. Amok,Sciiwarrenogoor, hem Trump,Marra Atipies. Oprah Matey, TornCruise, and Data Burke

misc. movies, and to sod Jar-nliam

Regirtling the 'rein scene, laCher says '1 dint wore to knowanythry arryeoly Metes ids I

care a lot about Me cries in theOne dCrot ced a she about Ma-donna's woo end *holt 'vertex;wives, know dowel who throat -

Chocks & Drugs& Rock 'N' Roll

That mucus( poilKal toured- theNa. Repubic - haterto noted fOrits 1Darsi phaotophical laminas -&node sawn pipes of its latest is -sou to a review of Sour books ocheron Me Sublict of Roliy &One orone BoOing Stones or writer: byHuMer Thompson or BM Wyman

The adding attack on -thecotresr-ctiture" -of which the'iris darns rateiC criticism oto theList bosom - as bed MATMOCI up

by the blowing quoits on the rearrename behmon money, rockmusic, aid drugs "Moro ei realtyody one excuse for burry a rotcord deo a 12.minute drurn tolo "

Billy BarinadConnors how told croduotea or a

Rely idol concern taped tor Poopsin Saud Mods to dam the Ode,tit or Prow It cur The "sashedshed' were nonoloopiolood wasshoos of bellboy Bey &minathousands or condoms on Use &A-ortae, ;mono a rude 2O foot dot,Ind dreading sex with a ca-Cle 01his todu.0 stages lOtobel

OAR dOeSn' f run cows an*bee we do tato a comic on eachweek through the menonit cat-sumer triagazites to search deverything iron Vie sublets tothe tote:Wow in mak twosRoll Ma not vetted way ofMese Woes.

Townsend - who play -s the'Beata' singer and chief songwriter- is joined onscreen by Michael

Wright Tiro Wells. roesiecomer Har-ry tennis. and Leon (the lastwhom you'll recognize from Ma-dames "lake A Prayer" video,.Okthann Carroll costars as thewife of the band's marmite: and theperson responsible for teach ung the`Beats etiquette and poise.

George Dale and Steve 1)rellare supervising the film's nanicalcontent and Stanley Clarice is con-tributing the score.

The soundtrack - due (runVirgin Records in mid -February -will likely contain music from theDells (the Heartbeats' recicin' rolemodels). several vintage MB hits,and some of the 13 original *cogs

20.RaR January 18.1901 OVERVIEW

MEDIASCREEN SCENE

`Five Heartbeats' Film ForthcomingIn the wake of his left -field success with "HollywoodShuffle," Robert Townsend's "Five Heartbeats" isset to open nationally March 15. Co -written by direc-

tor -producer -star Townsend and "In Living Color" creatorKeenen Ivory Wayans, the Fox film examines the some-times turbulent 25 -year history of a fictional '60s R&Bband, the Five Heartbeats (R&R, 3/23/90).

featured in the film.And . . bait for the 'Beats to hit

the read with the Dells for a ten- toIs -city concert tour before the filmopens. "ICU combine sieving andtaped tracks." Townsend told En-eerrolament Weekty. "I'm a singer,but some of the other guys don'thave the greatest stiktS ."

'Super' ManElektra recording artist Ruben

Blades will co-star with Joe Pesciin "The atter" - a drama aboutan unscrupukus landlord (Pesci)who is ordered to move into one ofhis condemned tenement& Bladesplays Pesci's neighbor and nern-e&is. The film is set for a summerrek-.ase

Hook Beat1990 box office queen JulL2 Rob-

erts has landed the role of Tinker'belle in Columbia's forthcoming"Ilook_" Directed by Steven Spiel.berg, the film updates Disney's1163 classic "Peter Pan." castingRobin Williams as an adult des-cendant of Peter and Dustin Hoff-man as the ageless land es -ill Cap-tain Ikek.

Look (or Williams to return toNever -Never Land to free his kid-napped children from Hook'schitches, or. clutch

Mearratile, the Wail Street Jae -

Arks Roberts - Tisaartiain. 07 PaRosh.

FairbasemThe Interactive Database Marketing System

In the 90's and beyond, the radio stations with the ability to track the likesand dislikes, the wants and needs of their listeners and then market directlyhack to them on tin individual basis will be the undisputed leaders.

1990 was the beginning of a new era in Direct Marketingand we're grateful to thane Broadcasters for helpingpioneer the effort.Armadalc Capital Cities ABCEmerald FairbanksFairmont MalritcMcLean Hunter MoffatRogers SanduskyStandard Westwood One

Tip experience The FAlRBASE lriteractne Marketing System first hand (just likea listener) call: 1-800-321-5103

Learn about Database Direct Marketing for Radio from the Company thatinvented it. It may well be one of the most important calls you'll make thisdecade.

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The FM Heartbeats - reel ro rear

nal repccis that a pirate ship "thesine of a ocean brier" and a -1thrgantuan. multitiered tree -househave been erected for the flick.Don't be surprised if these properresurface at a "Sonyland" themepark that Sony is likely to bold isSouthern California

On The Road AgainMeat Loaf and Red Hot Child

Peppers bassist Flea are set to ap-pear in the currently raining "Mo-Lce-ania" director Harry Shik'stale of a to -year -old boya adven-tures cruising around in a 'ffi Mus-tang Drew Barrymore, Vince Ed.wards. and Michael J. Pollard co-star.

Otis Bio On HorizonA&M Films Ls developLng a boo

pic based on late soul sager OtisRedding, Bill? Bob Thornton andTorn Epperson are scripting; thestory, which focuses on Redding'srise to fame 8..% well as his re-latices/rips with his wife andmanager.

Scoring the film should be acinch as Mehl controls Redding'smusic publishing rights and Poly -Gram IA&M's parent company)owns Heckling's master record-ings. Phil Walden (Redding'sformer manager will be emiariateproducer an the project.

Meanwhile. lock for Alai Filmsto make between four and six pic-tures in 1.931 nearly double itsprevious yearly output

Cheek It OutAndy Anderson_ lead singer of

CornbatiRelativity rockers Two -

Bit Thief, has reportedly lensed acameo for the adult film 'l't';nCheeks " Fans will likely be disap-pointed to learn that Andersonkeeps his pants on in the movie,which is about a recently (mei-froonjail rocker's search for fe-male cocripanicxiship .

FILMSWEEKEND BOX OFFICE

JANUARY 11.131 Hoene Akre* (Fa.) 39.812 A vrafierMoge 38.80

iColumbisi3 Liettlseerf 37.09

tt.horamst)'4 Kindergarten Cop 36.57

5 fhincea WOO 35 50Woires (Cron)

6 The Godfather 34.31Part dl iFiverhattr)Net Wir/sout Arty $3.80Daughter t MGh611.4)

8 Edward 33.05Scissorha wets (Fat)

9 Mermaids (Orkira) $2.80/0 Look Who's 3.2.35

Talking Too (Td.Stal'RIM week In NeeseAJ Vurtis in mesons

ton.rrs CaCOMING ATTRACTIONS:

kilovng IMO wide maxis . thisweek -Green Card,- a romanSc Comedy Samna Gerold De -madam and Andl MacOosvellThe fern foreacis music by Soul

Soul, Enys, Protease* OrthLA -12.. and Ise beech Boys. tsswel as sorerai of Nicasn'tgreratintMs

MUSIC & MOVIESCURRENT

THE GODFATHER PART 111 (Cotowebte)Prtrrese Ma You? Hotriarter14wry Connick .k.

MERMAJDS (G9Ifert)SNOW. The Secop Sheep Song Ora h hiei IC.napCtwerOther Fainwed Arosts Lest / Gore. Four Seasons, Marecies

ROCKY V Most ItiCapRol)Single' Go For NI (Heal And Frok.Jaey 135 Ellis I Tynotta HareOther Featured Matte Elton John, KC. Kammer, Snap

HA V ANA (GAP)featured Artzt Date Grusin

ARACHNOPHODM (Noilywood)Smio Swat To 'row Hese, Russell istencocaOber Featured ArAts Sara Hickman. Brent KAChins, POOrbOyS

TUNE IN TOMORROW ... (Co/umbia)Featuied Art,r Wynton Marsalls

GRAFFITI SPOOF (Parsley Park/W9)Snctirs Round And RourisTesin Campbell

Melody Coot'Marts StaplesCXwr Featured MOM Prince, Time

MARKED FOR DEATH (Csiteious litnyiltslartd)Seigic Pick, Up The Pace 1890: Young MCOther Featured Artists Tone Loc, Konymte, N'Dee Ornenpart

UPCOMING MY HEROES HAVE ALWAYS BEEN COWBOYS

Sr,.'ge(You ro My( Sour And Irmo:ince Oak ItKige boys :RCA)

V

On Stardates1/26-27/91, America's most popularweekly countdown show will boldly take your listeners

Where No One Has Gone Before!

a

WITH SHADOE STEVENS

Behind the scenes with

41M1,...1=1.111,

1i /I-7i1.71 z /7.= 77 ;17=/7:x.7171/717

During the weekendof January 26 -27th,

join American Top 40 hostShadoe Stevens, us he beams you up and

counts down the hits at warp speed, aboardthe Starship Enterprise!

Throughout the month of January, American Top 40 and Doritos fumpin' JackCheese Flavored Tortilla Chips are conducting a national sweepstakes- awarding awalk-on guest appearance on STAR TREK: THE NEXT GENERATION!For more information, cull Paul Miraldi at ABC Radio Networks (212) 456-5218or fax (212) 456-5449. Outside the U.S., call Radio Express 1-(213)-850-1003.

Shadoe' Special Guestso Frokes,

Brut t Spines; ti'hoopi Goldben3, Gates Afauckien,Michael Dorn, Morino Sinis, Wit Wheaton

:ABC RADIO NETWORKS NW( TRIA rot-in:sm.] truillernad. 4 ronamount Minimrutorttount htiuret l951)

22RaR January 18.1991

LIFESTYLESVISION OF LOVE

From Marital Bliss To Clenched Fistsvveddims and marriagesare usually crafted fromthe stuff of dreams. How-

ever, research shows that formany couples these visions of loveoften mutate into living night-mares.

Folly -one pervert of the 391 new -lyweds who took part in a meatsaavey said their marriages -bcame larder than exliected" be-fore turning six [troths old. ac-cording to Dr Samuel Psalter ofthe Cornell University Medical Col-lege. Also by that time:

Half had started doubtingwhether their marriage would 'gothe distance."

Y..)% reported having -bigfights" once per weer or mace.

4% had already separated forat least one night.

The Sex FactorOf course. sex is an invariant

factor in the well-being for Lackthereof) In many new rmarriageeHow important? Witness the fol-lowing:

46% of the respondents saidthey wait more sex.

37% want more openness andadventure.

30% wart more tenderness andintimacy.

Interest:natty, =it of wises re-port a lack of sexual desire afeeling shared by only 11% of hus-bands

CLOTHES CALLS

You Are What You WearAs Bo Diddle) once sang,-you can't judge a book byits cover" but you can

tell a kit about a person by his orher clothing. says Dublin, OH -based %tanagetnent Itorlions.

Next time you do a station re-mote. are if you can spot any listen-ers who are:

Social Strivers - young, low-income women who buy lots ofclothes and prefer the latest styles

Progressive Patrons - youngcouples or midlife families withhigher 'ironies, typically heavyshoppers who pay top prices and

insist on hiOrquality clothing

Power Purchasers dazewith the highest incomes who tendto be self-indulgent and takefashion risks.

Vester-Years - older womenand young parents who seek lowprices and buy few clothes.

Dutiful, - those with thelowest incomes, generally oldershoppers who avoid taking risksand look for guaranteva and lowpaces.

Fashion Forgoer, men whocouldn't care less about theirclothe&

Announcing the 3rdannual Tirsty' awards

Finkiro. A An, a' h. tow C04teetn.ramie Cayen

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$700 BILLION BUSINESS

America's Top 25 FranchisesFrenonervg accounts for about $700 bison in U.S.annual retell rev-ery*, abbcrtfing to Entrepreneur magazine. In As January ewe.the magazine chose the top 25 franchises, ranking mon on the

base of a companya ewe ranter ol units. sum -up costs, and growthIMO

Following are alma ocareasnies, tribe typo of to.rsiness. rod theirmirimunt latirt-44. costs:

SubwayMcDonaid'sJON -King

Little Caesar'sHardee'sChsen-OryArby'sElectronic Rearly Assoc.Kentucky Fried ChkissriJane -mawService Moisterintencient Bectronica

Domino'slkidget Rant A CarDaisy QueenMidas IntionstionsiBurger KingH t R BlockCOVIKIIIINorth AmericaChoice Hotels InternationalNuld SystemCentury 21Big BoyMall (loxes Etc.Re/Mita International

tins foodMat 100d

commence! eisanirgpine

Mat tadcktaningbat load

rpN reamoseat food

frtnossocarrnerCal damning

corributor productsfa services

pizzaauto renter.its crowsub repair

Mel foodmeans tar service

cite -mercer/ cleaningeoteisiVnotels

dot comicsrtiai &slat*

restaurantssnipping novices

root ostaso

coo

$32,4005810,000

$43500St 17.000S894.280

53800E625.000

$1 1 1051 50,000

$2000$8700

$150.000

S 78 5005150 0005375.0(X)$182,000$333,000

56000$350

$76,000$60,000515.000

$450,000535.000

52800

Teenagers And StereosToday's teens are way intomusic and stereo systems.In a November 1990 survey

conducted by NYC -based XtrrmeInc., tire out of six teenagemembers of the organization's12o -person corsvarner panel saidthey owned their own stereos.

Male teem. however, are nicerInvolved land informed) than fe-males about stereo equipment. Forexample:

75% el males have CD players,compared to 50% of females

An Incredible 41% of maleteens order CDs through mailorder clubs, compared to 3% of

females. When it comes to stereo equip-

ment. males favor Technics, Ken -wood. Scaly, Pioneer, arid Fisher,Females, on the other hand, cite&ay, Panasonic. Yoe k. Aiwa. andMagnavox,

Females are more likely to behappy with the stereo systems theyown, while males aspire to ownmore expensive bnuxtx (Rose,[know. and Nakantlehl ).

Both sexes say "sound quatity"is a stereo's MOM importantfeature However, males alsodiscuss power, amplifiers, bass,and equaluers.

Domestic Vs. Imported ChocolateChocolate is as American asapple pie, and domesticchocolates (such as Her-

shey's Kisses and Mars bars) arethe heart of the US_ chocolaternartet_

In a recent study by the NYC -based Roper Organization, hill ofall respcncksits felt that Importedchocolates (such as !Jodi and Tob-leroae I have no advantage over do-mestic brands. Although 17% of re-spondents felt imports are muchbetter and worth the higher cwt.2S% said that even if imports arebetter. they're not worth payingthe extra cost.

Domestic chocolate is mast pop-ular in rural AnteriCit and in theMidwest where 60% prefer t.S.

brands and only 10% are willing topay extra Another 20% said theywouldn't pay more even if the im-ports are better.

ilourver, the imported chocolateiroutet thrives among USX.* mostable to pay the extra cost. Morethan one in four households i V% )with Incomes of 850.000 or more,and 26% of executives, profession-als, and college graduates believeimports are much better and there-fore worth the extra cost.

OVERVIEW

TECHNOLOGY.1,1441.y P ,,1 R&R 23

SOUND SHOWDOWN

DCC Vs. DAT: What's The Difference?Dutrh electronics giant Phil-

ips NV is pLannirg to unveila new recording teclasolo-

gy - Digital Compact Cassettes(DCC) - to rival the quality ofDigital Audio Tape MAT), withDCC player/recorder units slatedto hit the market in 1992.

AM StereoTransmitter

Nout* Electronic Labor -atones recently (+To-d-ced the -Amulet

N06" - an MA stereo transeneto eataable of dieranrs2 5000meta of dedcrben-free power

The device Iodises mein andsainckly ascacrs, balanced aid.**spas and a DC voltage regulater Ito 'amnia* "sourer*cop' waves). s tow pass suesa taw no reduce reerkarence),and a wawa Ina voltage corn-ponerson circuit Ito stli:11km

trararnitter poesy)

Safety Systems&outdo to usartiondod auto -

mac ce serr.010-001004100 OP -mom the ulna also sports asown a stake trvi dons LEDridicasors mat ceueotes breed -anew* to mesa°, and decry:noon air Drotiorns

Whit's more. the NO5 tenkiss croniceve Omuta thugisaometically return the taromow to normal functions in theevent d as AC cower tsetse.aver volume, a Rf overload

Standup is lee' I. ins1405 a housed h s 194schmade x 31 Stanch deep Olbnel(COcanna a toad of 6.2 squarefeel The WOW W)y sae atthe ultimata bass for priceend ether inform/non. phoneMa Hove Scces, Caneda-busedcerrinany at iA021 823.2233

While t.otli systems recorda procesa whereby sounds are

cceiverted into tbdhgit numbersand stored on Lye!, they nonethe-less hair significant differences,as outlined in a recent issue of theNew York Throes:

DAT players record with a-helical scan" :system that tinestwo heads iconcewks1 in a rapidlyrotating drum) to Imprint digitalaudio onto tape in diagonal stripslumbar to the method used inVCRs).

DOC players, on the otherhand. record digital sound ontolinear tracks I similar to analog re-cordings). A data comp.:seam

tuisnolut that reducis the numberof "musical digits" is the key.

DAT niachines play and recordonly DAT cassettes.

DCC units play DCCs and Mr-nscorded maim tapes. The ma-chines, however, carrot record di-rectly onto analog cassettes.

DATa cannot be mass produc-ed easily. The helical pattern re-quires real-time duplication (BO

minutes to copy a No -minute tape).

DOE. -- like analog eassettis- can be easily mass produced(approximately one minute for anSts -minute tape.

Lasers Could LowerLong -Distance Costs

HtgtCapecity cables thatspan the means soon mayallow Americans to tele-

phone Europe or Japan almost asinexpensively as a kcal call, ac-cording to a recent article in Busi-ness Week.

Tharia to recent breakthrceighsin fiber-optic laser technology. MciCornmuelcalsons and British Tele-com are working together to span

A WarmerShade Of Paint

Talk about hot pink The Hos-tel C twinkal Corp.. a Japan -based company. has devel-

oped a paint thit generates heatwham voltage is passed through it.

Depending on the current. thepaint can produce temperaturesranging from 116F to 1472* F. Com-panies in Japan. Britain, rux1 theU.S. are testing the paint - calked-MR.X" - on everything fromtoilet seats to runways. An Italiandesigner is even working on silk-screening it cote fabric to producebattery-possered healed ckdMng

Appbed just like ordinary homepaint, MILK is derived from a coat -mg that Rustol developed to tinechimney stacks and steam pipes inorder to draw heat away fromthese hat surfaces. When betweensix and 100 volts (depending on thedesired temperature! hits thepaint, it (nuts heat waves

A demi:nitration house in Japanfeatures a heated roof, floors, ceil-irqp, and driveway - all coatedwith MILK.

the Atlantic try 1933 with the newcables. while AT&T and Japan'sKDD are hoping for a trans -Pacifichookup by '96.

The system utilizes the demisterbium, which has the ability toturn optical fiber into a laser. Whenspliced at intervaLs, these lasersautomatically adjust to high-speedpulses of light

The submarine cables airrentlyin use have a fixed maximum ca-pacity and are much slower thinthe 2.1 billion pulses per secondthat the new cables wall be capableof handling immediately

OFF THE HOOK

Portable `PagerPhone'Coming In Spring

If you're 'Ways on Ins 4p -go- aid you for ycar onespiny) have the ts.caa to Is

you in lies fife Varies - you'riot sent to crock out Unlvansal Celluter's -Pagerftcno." anocket-aned portable tele-Owe that tontine. needtechnology and pag.ngcapabetes

the I 3ounco PagerPhonsnes designed to give buoy asors the oaten of solacingwtich cols our be returned endetiw. It alio diCasys messagesof up to 256 chrictere and of.We -TisoToucts Speed Roca, -when enablaa users to accesaiv to 90 norms and numbersIn= momory

Other features odd* a hcldon Nun n& a programed*ins CaaCk. Ch0C41 Cr rag or.+Oraton akin for tom Dhowend mar, an sway -to -usemenu. And Mr* VW% too hoursof Lis to*

West Coast DebutThe PagerPhys *a be area

nee n Ins wing. and retWOYell be deb baled on Ohs WestCoin Suossied real prize$1095 (nckides Per.)* acorn'eon) For more Info, oil theAnotta4rn. CA-bseed =Mown,st 47141 572.1000

Automated Ordering =Faster Fast Food

Neti Mille you slap at Carl'sJr. for a bite to cat. you'llstill pbce your order - hut

perhaps not with a person If therestaurant has installed the'Touch 2000" system you'll enter>cur seam -buns by pressing itstorah-MTISithe countertop menu.

Wait did you want any fries orbeverages with your order' Therotnputer may ask you mach ques-tions if yea didn't choose said nc

E ..1114..

S 1/111

=MEM,=MM.4111111,

110,

11 CO

inmirmimmitRoom MonitorControls Ventilation

you Mason's awning too his oscura: an cuckoo, coos stenos*web the hottest STA'RS as the diens end trio the stud* theyalto. - this record top. Owe transact. their receographte,

tee bodyguards, aid a nor dozen special Vora* Mora sudden, you'reabout to font from the Wing host end the overalleetina eau de ooloma.

N yo da had Young Erninxisoinial eyetente* -VE:1-202- carbon cam.

siodlonsieraisre monitor is the roont, you oou$l have corranled etaecotone The urd menaces the "noire of 002 prodixed by ilia people in

tee control rocrhprOdCates 111144 office and sends cents* evil 10 oats-

ad* sir dare pers. orowking venation when nestledthe YES -202 rise no pampa, liters. or connenable supplies, so no

mintenance is necessary Ss steed reed price 11235O Rime Ins Yin.cower. 8C biased rein 80100)663-5481 ot 1604) 876.9922 for more in.fortrefort

coutrements. After you've cawpkted your older fries or nofries the PC relays it to the kitch-en auf the =shier (where humanewill be on hand to prepare yourmeal and take your money) Via an11151 PC

Touch zsn w aY tieveloped byDenser -based Management lafor-nation Support lac and IBM incooperation with several Arby'soutlets, which also has e automatedordering. If the tea urology catcheson, it'll spread to more Carl's Jrrestaurants and possibly to BurgerKing, which is evakuiting thesydrni

Latest ConceptIn CallForwarding

By assigning phone numbersto prolate as well as tel-ephones. Japun-hased Nip-

pon Telegraph & Tele:abase Corphopes to implement a conceptknown ac the foBcsw-ine-pha*" in1932

A ten -digit number stamped intoa calling card will enable you to in-sert the card into special tern:irateand punch in the number of thephorc where you can be reached -even if it's a cellular phone. (Cur-rent systems involve changingyour (awarding number prior toleas** your home or office.)

But befony the follower& phasebecomes a reality. S17 must getgovernment approval as well as cle-vekop special network software andcard readers In the rnetustime,several U.S. companies are experi-menting with similar systems

24 RaR January 1E1,1091 IVE'VVSEIREAKERS

PD SOUGHT

VisotckyNabs KKYY'sVP/GM Slot

Bob Vtaottliy

Bob Vim:day. meat recently VP/GM at WMJI/Cies-eland for 16

rnonthh, has been appointed to asimilar post at Sandusky's KKN'N'tSan Diego_ He replaces CarolynHoot. who's leaving the AC cutlet.

Also leaving: PD Robert Johnand the husband -wife morningteam d Strives & Grdrilc. JeffMcNeal is doing marling drive ona temporary basis, and the sift-tko's Wong for a PD. A formatswitch s s nunored.

Viseteky. who couldn't verifysuch rumors. told R&R. -This is acommunity rve wanted to live inthe past ten years. This isn't a 1.1IA:baron fall ',Xi share] station,and it's not going to be. With thesupport of the buying communityand listeners, I'll do whatever'snecessary to sun in this market.Santhisity is certainly providing allthe toots "

Vistiteicy was previously GM atKREXiDesiver. NSNI at WM/Dallas. and an AE with WPIJ/New York and WM/Chicago.

Coakley HeadsrooArt, MMAManagement

Sean CoakleyLongtime prometton exec Sean

Coakley has been appointed Presi-dent of the MMA North Americamanagement firm and Australianlabel rooArt's Mercury -distri-buted North American operation.

Coakley spent the List sevenyears at Arista, where he served 33VP/Rock Pei:swam and more me -orally as VP/Product Develop -meal "I consider rooArt one of themost innovative and dynamic nevi!abets to enter the internationalarena in years," he stated. "Therobber of artists points to majorworldwide successes . and I'mlooking recusant to making sure ev-eryone in America knows it."

.414Van James

BLACK MUSIC

James JumpsTo Nat'I Dir.Van James has been apple,

National PromotionMusic for Atlantic 11,

port to Sr. VPIEllacit Mime ,ard Nash.

Nash said. "Van's professionaldedication and tic grassroots experience in merchandising andpromotion make him well -qualifiedfor this position."

James joined Atlantic in 19tZ asa Local R&B promotion rep in De-troit. where he'd been VitA metechandisiag rep since 197)

Hyman NamedFirst Imago VP

Kate Hyman has been appointedVP/A&R Ice the Imago ReCOrti kegCompany , making her the firs: ccc-porabe VP named since the fledgl-ing label's startup last month

She cornea to Imago from Chrys.Isla, where she headed the Label'sWast Coast A&R department. Hy-man previously served as EastCoast Director/A&R for MCA.

She'll report to Imago PresidentTerry Ellis, who cofounded Chrys-alis. Imago opened its doors lastmonth in a joint venture agree-ment between Ellis and BMG.

WHJX Ups Demps To GMBrace Dernps has born pro

muted from GSM to GM at EagleBroadcasting UC WHJX 1 Hot101.5)/Jacksonville. He replacesWalter Berry, who's joinedWMXJ/Miami as GSM (seestory. this pagee Last week. Hot101.5 PD Keith Clara announcedhe was defecting to CC WJMO/Cleveland.

Dimas told R&R, proba-bly arreunce a new PD within thenext werlionda-half. When youbase one d the Lutist -grossing

Mai and rs-64 radio stations everto sign co, your guys are lowlitafter by mast of the broadcastgroins. But our great success here

and the weather - have madeBits a pretty attractive situation forI P rcenective I Miami:nem "

Dempa has been in radio foreight years, following some tine inTV production and media sales Itoentered radio at MAT/Jacksonville, EL, wtere be rose from AE toNSM/LCM. He joined WHJX in De-cember 'Fa

Power Play

Yearand prornntion/saies awards and a m',ae pcosontabon by ProutawV CaveDoss (0 aye Um among me notagrits N Ansta's annual conywkon, the Mtn* orwhich wet "WO,* Goat The Power " Darts and Exec VP Be Sava, 0) took lineOct dery 6,10 Ave -day metittig freary to coopriduitita COnna Johnson on hat ap-possanswir as VP 'A88 Promotion

-31011111EnNI

CFRB AppointsCERB(Toronto has ap-

pointed four-year crosstown CJ I-2.meaning air personality 1341 Ander-son PD. He succeeds John Keogh.who is no longer with the station.CF RI3 programs a few songs inmorning and aftemeon drive, andsome occasional weekend music

Anderson told R&R, "With a warlikely. we're plogranuning thisNewsaTalk station hour by hour.This is an exciting beginning, butI'd Wm to see think(); calm down

"It's a great gig to program thestation with Toronto's largest mar-ket share I wceted Pert' as talentfor ten years. and I'm thrilled to beon this sick of the dolt. I'll try totake a great station and improve itThere's no need for major shake-ups or overhauls."

In addition to his ten years on -airat CFRB, Anderson previously pro -

Word Association

Anderson PDwarmed CEGNIITorooto, was anair personality at CKFM/Torcuto,anal was writer/producer/la:et tsiStandard Broadcastina's "BigCountry," a weekly syndiratedCountry music program,

DIXONCornnuod train Pace 6

toisitive to radio, the trades, andblack music. We're proud to haveher."

Dixon. who was pregranurangaissistairi at VC KJLI-11 Los Angelesprior to joining K&R. said. "Curgoal is to provide the best UC,dance miasmic to radio and the tis-teairsg We intend to be amusical firm for the nnis On a per-sonal note. I'd like to thank WaltLaw, Bob Wilson, and the It&Rstaff for five wonderful years ofknow ledge:*

Chttsein watt Sobel Wont FleCoexts his s.7.4,1 a rnencezxv end an4,Ctitszn apnstrrent cote: Epk: AVOSiThIni tetras weexvidentle, esciticang Grope, oar retoasas under AS pact ate stated tor early ? Ceiebtaana the invitational voratre areOf) Etta Sr VPMarkeling Larry Steno( any 5&nac Osantemon Prostlent Thai Steck Epic President Dave (dew. VliartheExec, Crectooltartcomg 6 Sias Tom Weal and Exec. VP Tom homey. Epic VPSeAps Pete Anderson. Word barge oboe.Sot/Deeper °Meson Janes Bullard, and Epon MProauct Presecosoq the, Beck and Sr VPAISJI Din &meson_

Bob Heatherly

DIR./MARKETING

HeatherlyRises AtAtlantic!Nashville

Atlantic; Nashsille DirectcriPm-rixtion Bob Heatherly has beenpromoted to the new position of Di-rector/Marketing for the countrylabel

VP/GM Rick Blackburn said.-With almost two dissdes In thehasinno under hit belt. Bob is oneof those rare indisideuds whose ex-pertise includes marketing. sales,and promoters. In addition, thetime he spent in management hassensitized him to the artast's <sari-cerrn, It's with real pleasure that Iannounce thin well -deserved pro-motion."

Heatherly joined Atlantic as Di.reclor/Pronsotion when the labelmade its Nashville debut in sum-mer 19. Prior to that he was Diree-toreSales of It&RINashville for 18months. Ito spent 16 years withRCA - 11 in New York and five inNashville inn variety of market-ing and sales petitions. From1965-88, he ran a country artistmanagement company

WMXJ PicksBerry As GSM

Waiter BerryFormer 14 'tin /Jacksonville GM

%alter Berry has accepted theGSM chair at Smola Gold cutletSVMXJ/Miami.

Berry formerly was GSkl forWMFR & WMAG/Grreasbono.WP1.7...eftlebmond. WAPII*Binm-inghant. and WOKJ &son. MS. He once worked for theNBA's Washington Bullets as Ds-rector/Saks.

NEWSBREAKERSJanuary 18,1991 MLR .25

Radio KEN ROBERTS d eve new vP.Gm etEITS:Austin, corning from the GSM

past at KMOCADMaa

*fp

ACam 1431Mds A&obe/* Dodd

MICHELLE 0000 a on: 0,0'd fromKUFOrPortlard Mal. PD and Director:face etch to Mat Natorel PO and Orrixtix:Nitiorst Research for as HomyEtooticasang music.forrntexid woos. RICK DENTON fees bow named GMat KEYV.Las Vegas He was moat re-entry GM re KOZZ & KONE'Reno

WILL1AM IRV/1N is atxxxled VP.'GM at KKOB-AM & rikAbuotonquo,so .yen from the same petition etWCASRiasigh DOUG STERNE is tccislatd fromL5/4 at KFO8Sen Frarvisco to Dirac-lortiatonat Sales at KFOG and enterKNBR Fling the USIA Mot is Sr AEMARK SILVERSTEIN. TREY WORKMAN is named NSM atWGST & WPCMAnanta and the Goof.gia Network He hod boon an AE atWOST And MIKE !AWING is namedChef &Unbar of WGST. He had teenFaolaes Manager for WGST.and re George NetworkPATRICK JOYCE a upped treeSales Marrow to Sorts Sees Men.tow and JULIE KIRBY is orrisobs°torn AS to Sales 1.14r.igor al WALAG'Chicago

Records BARBARA SHELLEY Iona FO.10Records as VP.Pubkaty. She was ore -musty YP Mocks A Mist Realtor* atChameleon

ADAM KAPLAN pins ULto Recordsas Dr ocsur.Markaong A Seise Ho hadoven CoordimayiNationet Allernathe'smiting at Vrcin Records

TONY OIMARIA is upped ham MartsgerPrornoson A Mark/dog. Soar -w ort Report to. MaregoriNstioned Pro -moon d Ma- /ten; at Geri*" Record* SOPHIA CHANG is tipped as Man-agat'AIIR and Product Orheiocirxmt ofis* Records. She Fed been Coon:Snot-torMartatIng Nat Anardc Records' al-tonatPro music *Aeon

CHRONICLEBorn To:

WROX1WashInglon, DCPrcrno Cooninatot Dave Red,-mann wile Ciaryn. son JoeophDaVat October 30.

WIRTIlluldand. VT ar okraCraig Site who Sand. son Jct.sooN %lychee. Decanter la

WROMAkishingtors. DC orWorn Cies** Clara. husbandJost Jena:ins. eon Eric PhilpJesiuss Dnonmbiw 29

Condolences:vette- troeIcaster Russ

Coughkin December

Kiwi Davie Dense CoxKURT DENNY a named DirecloriMR at MCA flacon*. He had bean Di-rootor.Vnifer-Fs..tesher Relabons atBP*

DENISE COX is apponhx! DroclOt.'Alecto & Mats lisiaboris * GalionRecords She was most weedy Min -sat, KtaCei. Welt Coast at WendRican*. PAUL MOSHAY is upped tom Di-rector to St. ()rector:Sales & Mutates°at Oalcdus Vro4 Records

Paul 4Iceltry St Hewn

BILL HEARN is named Pros/Sent ofStkIrrOw Conyniasications Grosso and*0 hied Sparrow Records He hadbees St VP Akirkitakig kr Sparrow M-ao. RICK /BORNE Is upped *an SrVIDFriance A Adtrinistralsx+ 10 CFOand ROO HUFF is toot/led from SrVP.Operabons to COO at the SparrowCapons/on

JAY DUMAN b WOW tram Sr Drrectortter national Malustinig is VP tsrain tonal at MM Records

Joy Mew Levy Dens

LARRY DAVIS is apporepd ()roc-tor.lkten Morkstax) at GEM/. DcarD.rvon He hid benn a Sake Rep atCEMA'Ayarro

NationalRadio DEAN MARION pos Prover° Ra-tio NKworlia orb DsicitoolAirkstrap &Promotion Me was Presloolbr VP andDreclot-Clort Samosa N ortertartmint markoang arm Mari Sstcolot A Astobbileeli ED BRADLEY anchors CBS NewsSpeed 13roadosest Una s 20-riar1 110oak 'Romembenng The Dream.*

which chronicles Personalises andenema concerning Batik HistoryMonts (February): (2121975.3773.

PROS ONTHE LOOSE

Mark Sauer - Morning oro-duce ViitOLIAnneapotrs (6121340-9565

Matt Brady - ParterreKKYK/Littio Rock (501)227.7809

Bob Brayton - Promotion D-rCtorrAAR Not RevxcInge(706) 963-7316

Catharkia Caas - Music &Risteterch Meow VYLOL.Min-mop:ft (6121 340-9565

Kevin Coulter - &wingsOrako-CrehailtJones AC for-mal (303) 778-8004

Lou Delman - lAcklaysWYKS/Toisdo (4194475-1387

Rob Dawes - MICrni^sWXX'K Burtngton. VT (8024879-3462

Danube Mark Haman -Nights KX(XISan Francisco1415) 927.2002

Robert John - PO KKYY:San Diego (619) 279-2490

John KlIgo - AdIessuorisWZZGChalottio (704) 364-2988

John Monaco - Mldews,oducton KtYVV:Topeka (816)

478 4000Brian Moriarty - MOdays

VIALOSOPtione. It. (309) 073-1027

Mark Olson - MornegswyKS-Toledo (419) 885-2555

Bill Russ - Morning sidoieckWXGTICOkrritsio, OH (614)793-8609

Greg Vaughn - °MPGmornings INFIXZ.BKxininglcri,I (309)82743014

Larry Was - MorningsWPXYllochester. NY (716)271.1055

Rich White - VP:GMVilFASVithit Rains. NY (914)472.6919

Larry %Mama - ProdJobonDiroctor KXXXSon Francisco(415) 753.0555

Industry KENNETH ALNGREN has beannamed Sr VP. CFO at NAB. Me hadbeen a Washings:is 0C-ares Ina- ls1

Wixom!S(ISAN GARONE, Director:Research * MednAmonos M,c . adds VPstripes WORTH LINEN is appordix! Ree-d/et at 0MG Dreot Marketng Ho hadbeen We -Chairman at droct mark&rq hen Wundonnan Wittleride.Conssitsrit PETE SALANT has%rined a new ottco at 111 1 CosyBeech Ave East Harm. CT 06512:(203) 468.9687 STACEY HILLcomes abord is en Associate, halingfrom the Wrist:No ,Voice tiformaionSonic's Oot orb IULM titonnalonOw:, to Concrete Assnagernent President

WALTER 0.0111111 and Conacei Mapkutng Inca Prosiderr 800 CHIAPPAR-DI hare disoolvecl Mar portrionispEach wO become sae ovate of teaWeave company. ow ow Peoviousywired 50% ce can coroemes MICHAEL PAGNOTTA aria GENECOPPOLA ma partners n Reach Mo-ds Rei0ons, a now arm specioAring nOutc rellexina, marts rag. and mocksoccissarig Ice the mimic and entetbiri-mint riCkastrIse Pacnotts trod been Co-recex.'Soedid Proieces la Seriph! At -tow Publaters. vitae CoPPota was W-as", Sr Accounts Seximacir Mel -Mang Serepas tor Taierata he

-Ann Schniders

Mc new sinulo from the multi-pliati altthe immaculate collection

prcitittrmil by madonna and shop pettibonoer,11.1 iwrir .r. a

CHR BREAKERCHART DEBUT: EX)

26RaR ,:e41NEWS

AC Wins One In BirchAs CHR PlummetsGold, Country Top Gainers; BIEZ Down 67%

AC is perennially the leading format in the Top 30markets when Arbitron's doing the measuring. but it'srare to see AC topping a Birch survey. Yet the format nip-ped a skimping CHR to emerge as the No. 1 format in themajor markets for the new Fall '90 Birch book.

As It&Ft's muckaile Format Per-formance Index shows. in its firstBirch examination AC was up onlyslightly from the summer, butgained almost 36 total shares froma year ago, when it was 90 shares

RankingThe Formats

AC* *ye part and 0414 21 -share Drop maned in an AC victoryas pitch's sop Fat -90 lomat ACla. hovnrow low pants lower thanh the summa Arbaren stwxktos,white CHR a as three namehicivir in a nc Brai than ri kbow AOR, as min& clews teasein Bach (2.3 ports better van lotsure:sera ARB. to be exact), teamost orgy nor rai' (with the mean.Don of B.12. much lower m Ovalwe In me sore Beat Moronballpent. Folowno we the Bratlomat mencinors

17.016.613.011.5

9.5916.741202.42.21.71.61.614

behind CHR But CHR Ls off 03shares since Fall 118 (21 of themlost in just this took). and nowtrails AC by 11.5 shared.

Off The Graphs

The kn-aphs to the right showthe net gains cr lanes for nine keyformats - the nine begged formatsas of Fall 19. One of those, how-ever. has nasedired frorn eighthrank to 14th today - 13/E7. lost 7$shares in the past year. owingmostly to numerous defeebonsFa/lowing are the year-to-year andbook -to -Ix.* maths for the for-mats not displayed on the graph:

NAC/CJ: 69.6 talil shares, off11.1 from a year ago and down 3.4from surruner.

Classical' (3.5 total shares, up6.7 from Fall '89 and up 4.1 fromlast book.

Big Band/Nostalgia: We com-bined these formats with R/EZ inthe first Formal Performance Lndex. but found when analyzing thefigures that Rig Rand/Nostalgiastations were holding steady whileBIEZs were free -falling. So we'veseparated than for this Index andwill do so for all further editions,Birch and Arbitron. BB1Nost starnorm in the. Top 30 totaled WIshares, up 2.9 front a year ago andup an =arcs/aye 7.4 I more than14%) over last book.

Hispanic: 44.3 total shares. up13.4 (a whopping 61%) ewer last fall

Top Markets By FormatOno° again, tno best ct tor any 'crew xi Oncauvit lot AC. with Wmet ore-Wird ce Wie Otasen CIWS load shays csertp there The22 shares Cower smalls to AOR awns et a deans second.

Here's how ine top markets ter each Samar stacked up:fw.41 Tella/ Uwe Coy

AO 32.6 OnetimeA041 22 3 DenverCHR 21 7 PrevalenceCcxrn-y 21 0 DokeUrban 20-7 Alm*Newialalic 15 1 New Yak9011714h 15.1 MiraCx.,td 10 2 PortaridBig Bind 7.1 me....,...Prow hoc', 7 1 Kansas CoyPerm Rica 7.1 San CampoNAC 6 2 P-zetienoPiiii,CC 6.2 DianaBT.2 5 4 aditirn.

Classical 5 i Dawn

t-earestivy, despite tea rimisencee between Seth rid Arbleras. theroand-leaclng markets were gleams (carcaricia Fall arch 10 SutterCitron) in all but tour CMOs- and al but ate or those west a bets* &Arloawes care in which more 1t is can be expecIed. The by dflotencowas in 01R. where WPRO-FM s clout:4491 attire end WAVKX's cower.Mal tran Urban conened to edge Provdence pest last eses.'s 041 win.rah. 1Ahviaiie

Format Performance Index55Q -tso° + 35.9

493 -

400

35.0

300 "

250

200

150

100

so

500

41,0 -

400 -

350

300 -

250

203 -

ISO

100 -

50 -

0 'd

,Ne

+14.7

ACQ

46.2

041

Year To Year

O Fail '89 Fall '90

+ 14,0

CTRY

+ 5.0

4.7

-20.9

-9.9

Book To Book Surn 130

Fall '90+ 14.8

+18.3

CTRY

+ 14.9

GOLD

Al 10~ kW share*. Top 30 shorten. Both

and up 8.0 In just this one book. Rellgkius/Contenworary Chris-

tian: 42.0 total shares, down .7

horn a year ago but top Si tinshaat

New Rock: 37.9 total shares, up/1.4 I almost 30%) from Last yearand up 2.7 from last book.

Year -To -Year Results

Talk about a golden year: theGold fornurt soared the biggestgain from Fall '89 to Fall '90. Its40 ---share increase translates to a37% boost : by comparison. AC's 36 -share jump comes out to loss than9%. AOR. Country. Newsata.and Urban were up by lessermargins

As inentsonod. B/El. stations suffered the most devastating loss.with CUR a clone second. down ascrims 13% from last year. ClassicRock and NAC were off by similaramounts.

Book -To -Book Highlights

Scene good next: for Country ra-dio - the format was the topgainer measured Summer '9) toFall 10. An 18 -share. 8% jump didthe trick, besting neck -and machcontenders Gold (tip 14.9. 13%) andNewSiTaDC (UP 14.8.5% as the im-pending war situation worsened,.Smaller gains were registered byiliguutic, Big Band, Rehires", AC,arid New Rock

Most of the It/EZ damage mayhave been done: this book the for

was off 10 shares, al-though a 20% drop at the level it'ssitting at is not to be laughed cif.But CER led 21 shares la drop of4.6% and Classic Rock had 13shares eroded from its total, a dropof HS,

The Format Performance Indexfor the Arbitron Fall '90 bid( willfollow in short order. at which timewe'll more directly compare Artai-tron and Birch totals.

How It WorksThe Forma Performance hoes

ewers aced tenets yearly. once fore ach Adana and Birch surveyIre intended as a aria, woolyGrade to forma trends across, Merearm

To speed es publication. wevise 12+ memos bases from theTop 30 ere/Wets (since Animism acagy a hyobeskwyew ArtitortthwXelt. wo si.beetuled reerk44 *31,Cute hies, Ice mooistencyposes). All stations shenseno a 1 0share or better are ocr109,0 1110err apboenste tenet tows Eachetwkers format iced shires recanpiect into the netionsi rota/anew *Area LOW here. and pk.e-orwsraue changes in each lomatlobo ens -cased n total Ohre.) weCakaJated from year Jo year fn theawe, Fall '89 to Fan '90Y and book10 twee (Sumner '90 to Fall '90).

Mercury

-0.2

Ccritntied her PageEckstine whose father. Billy

Eekstine. recorded for Mercury inthe early 'Ws - remarked. "I hatemany fond memories of Mercuryfrom the days that my father re-corded here_ I look force rd toworking with Mike Bale and theaggressive Mercury staff to fur-ther develop the incredibly' tal-ented and exciting artist reeler "

-I'm very happy to be back atMercury." added Bone_ "It's a firelabel with a rich history. a talentedand diverse artist roster, and akiller staff "

Eekatine joined Pol)Gram fry1987 as Sr. VP/GM of its 14 Mg Rec-ords sibsiclituy. A year ago, hewas given additional responsitili-Om as Exec. VP/ Talent and Cre-ative Affairs. lie previously work-ed at Arista and Q'wrst.

Bale began his major industrycareer with Mercury in 1975. Hesubsequently held promotion posi-tions with Eiektra and Arista, andhas more recently been Presiderzof Chrysalis Records and IslandRecords_

LambertCcermad from Page

Prior to joining Atoa in 196s,lambert was National Field Promotion Director fur A&M. He alsooperated his own New AssistMusics held National AOR Direc-torships at Arista and Capitol, andwas a Warner Bros- kcal promorep.

Problem:

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Do stations in New York. Chicago andLos Angeles get all the music they wantfrom record companies? Perhaps...butwhat does it cost?! Some formatchanges-like WXEZ's in Chicago-hadto be kept secret. But it's a recordpromoter's job to talk!

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Station PhoneAddress

City State

28.RSR January 18,1991 NEWS

WZROContinued horn Pilo*

Leaping To ConfusionsCa varoaigh began shaking up the

Cincuuutti market on DecemberZ. following sevens) unsuccessfulefforts to sell the station. At highnoon, the station dropped its identi-ty as Country VilIVE t'i're Bea.tee I to broadcast Napoleon XIV's'They're Corning To Take MeAway' nonstop fur six hours. Itthen aired five days of 'round-the-clock Led Zeppelni, intersiper9cdwith bits about a series of f MRS be-ing executed - a not -so -delicateshot at the longtime mascot ofcracstown AOR

On January 1, the station signedon as WZRQ with SMN's Z -Rockformat Cavausatigh said that, to hissta-prisc, initial mean+ showedthe format was "catching on thelike crazy" among WKRQ's CHBaudience. He said he thought GreatAnterican Chairman (and Chiquitaowner) "Carl Lindner mud havegone bananas,"

Great American's lawsuit con-tends that Reams Ls violating

federal and state trademark lawsbecause of the similarity in cal] let-ters and music formats, and thatlistener confusion will causeeconomic damage.

"From day one, I've been ex-tremely cecicerned about their callletter change and the confusion ithas and is likely to cceitinue tocause. That's it in a nutshell_ I'mpleased with the action of the courtto date," said WKRQ VPiGlif JimBryant

When asked if the slation haddetected any listener or advertisertxrifisticn, Bryant couldn't cite anycases, but said, "It only takes onecase to really distort an Arbitron

Cavanaugh countered, "Admit-tedly there's a proximity of call let-ters, but WZRQ is the only call signavailable right tsra that pheneti'call), spells Z-Rocic, Our formatsare radically different. There'sbeen no confusion here. no mis-taken phone calls, all the whet -Users know what's going on, andcertainty the audience does teaGreat American's allegations arejust katicrous."

WXYT Sponsors Book Drive

wxre,Deerie Wows donWed neeny 3000 books 11, tea statton's "Holiday BookOrri. FOr Kids." The Ts* steaks. cestrixted ma books to three area organizationsfor undemnirteged chIdren Pictured with sortie of eh* donations tiro WXYT moatnag snow host Deftly AlcLail (1) and VFs'areckv of °bereft:ins Michele PiNow.

CBS Radio's KRAK Team

ic A

Mo' Gerardo

Interecope cekrbrated Ate iftract? of as Vat robes* - Gerardo 's "Mo' Reno: duo Jamey 29 - at a Meocan fiesta n LLookkag suave we 111811191 Peter Lopez, haterscoiso Minder/co-bead Ted Field and co -hoed limy kaino. Ganetio.East West Records Arnerta PristedentrE0 Serie FMone. and Adanat co-Chairrnartr-00 ('eg Morns

KM Records Secures AFRTS Pact

ARMED FORCESRADIO &TELEVISION SERVICE

BROADCAST CENTER

The Aimed Forces Radio d Teessesion Service (AFRTS) nos awarded a record prossOg contract to Westwood One etc. 's KMRecords division Marlow; Ma agreement at A FRTS's Sevoiarn CMeomw nisaclo.sanws tiro a KM Allr:Oede C buds &net onoVP Br Arey. AFRTS CreeteRactlo &vision Robert Cast*. KM'S Cone* Swift WVIVXM corporate Samoa Kin Finger, andAFRTSS Se *. Gone Plunked and Joanne Mato,

Heart Of Platinum

Counfry KRAX AM 6 FIASecnirnerdo. owned by EZ Coraminicatens. :seamytwain* CBS Redo Neracyk inmates. Felaehng the decals we 0.0 an VP PIM*,Moore, KRAK VP Don Lawdord, and CBS Dittnot Drecior Dery Morahan

Cozifol Presider! Maio Migryn (aocond trot, onstooteet Hart tee's mew moues foe rase -Eir.v,ssdo" LP -a Rio* ptatrtio,for worldwide seies. a Cloutate-pletrater for U.S sales, and a gold for Cho "Al I Wenew Do is Matto Lore To You" shpb, Plcflood ae'i Mairen we tars band MOMINKS Mark Andes. Denny °wined -sr, Remy Meon. Mn Walton. and Howard Leese

New FacesOfCountry

Music

MEMORIALDAY - Join hosts Restless

Heartas they showcase

ten of the

brightestnew stars on the country

horizon.(May21-27)

DynamicDuos

SUMMERSPECIAL - A 'who's who" of

countrycouples,

with soundsand stories

from popularduos like Foster

& Lloyd and

The ludds,(June 11-17)

The Lone Star's State: A Salute

To Texas CountrySuperstars

4TH OFJULY - A showcase

of popular

countryperformers

who hail from the

great state of Texasincluding

Barbara

Mandrel!,George

Straitand Willie

Nelson.(July 1-71

FarewellTo TheJudds

SUMMERSPECIAL - A lifetime

retro-

spectiveon Naomi and liynonna

as they

prepareto say goodbye

to countrymusic.

(August5-11)

A Labor OfLove:

Fans Sr CountryMusic

LABORDAY - An up-close

and personal

look at the 1991 FanFair - the annual

lovefestbetween

countrymusic's

biggest

namesand the fans that adore

them.

(August27- September

2)

The CountryMusic

AssociationAwards

Show

OCTOBER7, LIVE

FROMNASHVILLE

-

It's countrymusic's

premierevent - the

1991 CountryMusic Association

Awards,

live from the Grand Ole Opry. A Mutual

exclusive!(October

7, LIVE)

CMA WinnersCircle

THANKSGIVING

- Anotherexclusive

look

at the big winnersand hits of the 1991

CMA Awards.(November

25 - December11

ChristmasHoliday

Special

CHRISTMAS- Our exclusive

yuletide

specialwill be hosted

by a renowned

countrysuperstar

with musicand

memoriesof the season.

(December18-24)

Announcing

1 9 9 1COUNTRYCOLLECTION

Mutual presentsan

excitingall -new lineup

ofeightgreat country

music specialsfor 1991.

It's the best in country

music programming

all year longand it's

all fromMutual - your

CountryConnection.

Don't miss out on countrymusic's

most exclusiveand entertaining

lineup ofspecial events.

For more informationabout

Mutual's1991 Country

Collection,

contactyourMutual

representativetoday at

(703) 685-2550.

hix7,,,.1/7:yvti8/040c4s774,

30.1talt January 18,1991

GE RARDOsuaye

KTFMKIISPWR106KKFRKOY-FMFM102Q106KMELHOT9 77

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STREET TALK.Stern To L.A. Rumors RevisitedRe -Ups With infinity; TV Show To National Syndication

Although just about everyone'sconvinced Howard Stern Grp' beginsirmicasting on KLSXIL.A. this year,

most discount the seven -hour shift scenariooutined in last week's ST, includng longtimeStem agent Don Buchwald.

"We'd definitely Ike to get Howard inother markets, and L.A. is an obvious frststep," Buchwald told ST. "But Howard on theair for seven hours? I don't know he'd be ableto do that. There are a number of othervariations we've discussed." Buchwakfdefined to elaborate.

No matter how the deed is done. KLSXwould have to pay Infinity ma)or money forthe privilege of simticasting Stern If you canbelieve the latest scuttlebutt, the pricelag rs atleast one million &Oars, with 20% of thatgoing straight to Stem.

And in the middle of en this Stern-to-L.A_buzz comes word that the morningmanatee win re -up with infinity for anothercouple of years. Stem revs -aced his decisionon -air at his 37th birthday bash East Thursday(1.17) - the same day All AmericanTelevision announced it would put Stem'sweekly TV show up for national syrxiication.

IlAstroplex Classic Rock WUtFX (The Fox)/Buffalo segued to AOR cn Monday (1 r14),

Rumors Cepesol Sr. Dritiel Promo Rhch Sloan pass

ed an the VPProrno gig at Zoo Entertainment Coatia boost for 610cm tie in tho dyne

la KBEGMC tie rng with croaaiown KXXii(X104) P0 Steve Douglas?

Now that Y95,1Deliss APO J.J. McKay is workmacros, won rho reomeg arrow. ea Staten P.V. Ran-dy Katarkti Seercrala for some programing help?Arid wasn't that Y107/NashAlle PD Louis Kaplanseen chorrcie ctscsari with the pawns-that-te atYes,

Ah but could WZPtfrm PD Don London,WKSStHattlotd PO Jefferson Ward, WKIESOrSt towle PO Lyndon Abed, WM/Lansing PO Kerte Rob -boson, or Vital/Minneapolis PO Greg Sliwasell 'kgtgise info Katrth's plans?

No Iwre at prenatal,* as to whetherChrysalis's Dove Ross *aid take the rood AOR gag"al *rated by Eleidre-tiouni Steve Schnur, V Powmow is mating MTV intametional honcho SteveLeeds a pocaloilty? And axad the Milady Woo toCOneiderlrg Mw ',Vomit rep Victoe UMW!?

is Columbia Nail O8.,1438 Prorre Ken Wlisanabout to relocate from LA. to NY -watt VP abbot?And Is Ocarrtm WiEllack Mued 1 Jazz Prom> EddiePugh about to gel a signtroard promotion?

Is CHR WANSiareenythe about to tip to il.C7

Give Peace A Chance(Slight Return)

The Sean Lennon -Lenny Krrnitt LCialte ClJohn Lannon's -Give Peace A Chard*"roe-W.1C heavy mit- fern -at torpttay this .rostik

eat berg rush-rektesod by Virgin. Westwood On*.the Source, and ABC Cl redo the song avalloble tieiatollto, enuring stallor* Id get It on the air prior tothe January 15 U N deadline

More than 40 artnts arirroLted to V* song. inriving Peter Gabriel, Bruce Hornsby. Utile Rich-ard, Yoko Ono, Cyrral Laupor. Bonnie Raft, M.C.Hammer. Tom Petty. Al Jammu, iggy Pop. LL CadJ. Jazz* 8, atid Randy Newman.

Sosoung a /rowan, he a recorded a unary nowMr* Called -Linos in The Send' that Reprise Nisrualtreieseed Nevawan panned Ito tune to-' Frilly(1 1 1 1 and recorded it two days *tor at James New -Son Howard's hourxtraluelo Howard old W8 PratLenny Waronker co -produced the arglo.

meorrettio, several platen here bOtes women;PNISMA Qt. -related a:Ludic* rob Style '`.saga MeThe Wey ABM a clablibultng special irersicnecrorbed by WOK IlKnoxvtile PD Clay Gash as wet asWAVA/Washingion Ml) Chris Taylor. Bah Mahonestay the songs havo ornery," mesaVe phones Look10r yar 15pea oopy in the nval

MO in Dared, Byron MacOregor's 1974cbcauan-word NI -The Arnerican5" has become arenewed .kavorte "Meg SOW* tiai *Mons Sincethe angle to WI of pl-4. MeCOregor - who recent,aortod the morning town at AOR WLLZ - rot:coact,is bang asked to record an updated version

offering even more of a drect challenge tocrosstown Rich AOR WGR-FIA (97 Rock).

Calfrig itsciff the "home of rock 'n'the Fox is now playing three currents an hourbetween 10am-7pm, and tour an hour at night.

Z95 The Pig's Digs?

Jacor Exec. WitioC00 and CriticalMass Media honcho Randy Michaels hasbeen hired to consult ailng CapCitles/ABCCHR Z9 510hIc.ago. Nc pg noit.r. yet.

Lots of tak about KKBGlHouston morningman John Lander following last week's STitem. Is WEGX1Philly interested? What aboutan alleged phone cal from KLSKIL.A.? (,)u$1case the Howard Stem deal doesn't pan out IOr . wil Lander simply wait out his shortnoncompete and hop over to crosstownKRBE?

Things have been less than peachy latelythe breve new world of Bilboard chart

Continued on PAS

RATINGS NOT WHAT YOU EXPECTED?Proven Strategies for CHR, Dance and Urban.

Call us NOW!

CCTV KELLY ASSCCIATES39 MAYBERRY ROAD, CHAPPAOUA tiEW YORK 10614 914.666-0175

BROADCASTING CONSULTANTS

RADIO'S

I

3.1I9in your arms

The Hew Track And Single From The Biggest Little Band in Rock Roll

no

ri COWAN.

/le ?it ;Lip Int (41141PIIIKII IT III HOMK: Mr Nil MUSD non onoel. UPI; M WIJ till CIRMINY

32 RA R ' tt

T/LITIJAr

CHR Chart 3IneD

KSAQ deb 10 HOTKISN 9-4 HOTQ106 17-10 HOTKPLZ 11-9 HOTWNNK 28-24 HOT98PXY 24-19 HOTWBBQ 6-5 HOTK96.7 deb 27 HOTPWR945 24-22 HOTWIXX 1-1 HOT

Z99 18-13 HOTB98 15-10 HOTKISR 15-10 HOT0101 21-15 HOTKCHX 27-21 HOTKGOT 34-24 HOTZ97 13-9 HOTKFTZ 18-11 HOTKTMT 28-19 HOTZFUN 16-10 HOT

. 'PM *Wow. Om awl Gawps,

STREET TACXtrUltd bOrTI Pica 3o

methodology. The magazine's sales -based LPchart operation is reeling from a number of keydetections in the chart's retail panel. ST haslearned that Maitland - representing closeto 1000 stores nationwide (and almost 10%of total recorded music sales) - wil nowreport its sales exclusively to the nowSoundscan rhusic survey. Other retailers nolOnger giving then data to Baboard inckideCamelot, Sound Warehouse, Music Plus, andCity One -Stop

Also, the much -touted SOS airplay monitortechnology had an old wound reopened whena tront-pege article in weekly Varietyrefocused on glaring discrepancies inlitaliboards Country chart monitors. Add in labelcomments about the general sluggishness of68's recently ntroduced CHR airplay monitors,and it's enough to make you wonder

By the way, Musictand's decision to go wehScundscan apparent try means radio stationscan no longer get local retail reports from thechan's stores . . and the stations aren't toothrilled about that

Leap 0' The Week

KXXL (XL93FM)JGrand Forks, ND PDJohn Scott Kill move from market No. 244 tomarket No 90 when he becomes the new PDat KC1011New Haven. He starts in a couple ofweeks no rePlacement yet.

Rumbles AI New Rock KTOW-AMA IllUTulss. 5* FM

SOS tO Urban taxies new PO MD Tony UMW. TheAM ressirm New Roo*: Joe Stone rendes MO&Set

Slew Chscones :Awn upped to POifeestsDs at WPOC (AhlyWastsiregton K/ succeeds Don-na Francertlia, wto cared cialmcvm WTOP asklet NOW5 Ott

WOR)lilellbestre CAA Jim Gerson execOlathe Dingle, GM at AM &etre WTTR, becomesacsrig GM at GRX

WRC.attong Island i.e-, Dertsd Fosinbleitt toGM

WZOC gitlyAfiants PO Tony Mathes was setgo lint week. Consuftont Gory Guthrie come in toterry* Clissest Rocker

UrIten WVKOICeturtsbuk OH Maas talentTony Coles gerds up the MO adios. but ratans resarstatt PD K.C. Jones we reindeers, MUSIC trail a re-cesurrnont oar be found

Soonntte Gold WSIXSPAlessi es* Sonny Fox IRon Hersey to do rnotrsino, ropes" Shawn Burt*,The duo cathsahly tad wiSkoupS tteeiner at crowmean AOq WSHE. where Fox also weed as PD.

OWNS Correnunkellons Country cantoKCTII-AM a FM1811Ungps, MT is row moping cross -rash CHR KZ113 (VMS Wit retorts

Art personalty °ugly Rhodes eels Full-

Sento, AC WLW/Cascinnsti.

-1

AN AMERICAN TRKCXIY - KAYI (14y 107)1TrAsammHg then KaMon I MtKehtl celebrated a*Posstey's brItclay by broadosstav aw from a loutdonut mop. Pe:10yd rnsOchu hsok-a. Aaaltr.l burnWlow (sharing a choodMacolarert, Miy-Mod eanueare Kern Xstsson M. Put King, and Polo Mck4n.ris.

Names surfacing Si the KOY-FMIPhoenlxPD derby include (drum rod, pieaseCorner WEGXJPhIIIy PD Todd Fisher,WLOLIMInneapolls PD Greg Strassell, ex.FM102/Sacrainento PD Brian White. KEZBIEIPaso PD Bob West, former KITY/San AntonioPD Rick Upton, former KCPX1SLC PD JerryLoustesu, veteran oceanologlst JacquesCousteau, ex-KKTKISt. Louis PD DerekJohnson, KJ103/0KC PD Mike McCoy,consultant Waylon Richards, andWVICILansing PD Kevin Robinson.

X100 Exits

With Bedford Broadcasting set to takeover CHR X100/SF next week. staffers sawmore oink sips than a lingerie departmentAmong the unlucky recpients: morning teamKelly & Kline. night rocker Dancin' MarkHanson, and production whiz Larry Williams.Sole straying airstaffers are midday man BrianLee and afternoon druer Chuck Geiger.

According to new VPiGM Brent Osborne,former X100 GSM Rich Kahn has retuned asDICSales, and four mirth:nets have beenretained on an interim basis to cover theairshilta.

CcestAants Phil Hall and Kurt Hansonare reSearchng a format, new calls, andhelping select a new PD. Is 131001San DiegoPD Mike Novak the early leader?

New Pirate Boards Sctsttisd4

Only three or tour of those Pirate Radio/L.A. tailboards reading "Try It Now" and"Listen Now" saw dayIght last weak. Andthose came down %eddy in the wake of ameeting last Friday (1/11).

While everyone expects the station to takea more mass appeal CHR lack, don't look forthe Pirate to make a move untl the PersianGull crisis simmers down a bit When thechange does come, ST boldly predicts thePirate moniker we walk the plank

Contro,...a on Pape

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Contact Jonathan Little Consultingfor Five FREE Tips on Creating Great Radioand Getting Better Ratings.

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STREET TALK,A classic ballad is

now a national event.

STYXSHOW METHE WAY"

-And at I slowly drift to sleepFor a moment dreams are sacred

I close my eyes and know there's peaceIn a world so filled with hatred

Then I wake up each morning and turn on the newsTo find we've so far to go

And I keep on hoping foe a signSo afraid, I just don't know

Show me the way..."c Iwo Oesed Mee. Mem- All risme rwen.l.

Clay Gish at WOKI and Chris Taylor atWAVA took the Styx track "Show MeThe Way" and tailored it to the times,

creating "Desert Shield" mixes that strikea common chord in audiences everywhere.

"Top 5 phones after three plays!"CHRIS TAYLOR/WAVA

CHR BREAKER e

15 IPS TAPE ONYOUR DESK NOW!

Produced rev IMnne. lkYoung

From the album Erire Of The 1:e...wry 17Vm1-33374,14,1Ntonaremsead: Rost Weisner Emerommosi

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Ca:err-Ad run Pape 32

Bubbe The Love Sponge - now doingnights at XL106.7(Orlando - has filed aS1 25 million sal aganst EZ Communicationsand WIOGIPhilly. chargng breach of contract.The Sponge was squeezed out less than threemonths into a two-year deal.

Sunny Jo* Whits - who suddenlyresigned his PD post at WXKSlBoston lastweek and was replaced by crosstown WZOUPO Steve Rivera - told the Boston Globe thatyes. he has had conversations with 70UVP,'GM Alan Chartrand. WJt WhAe wild up at*Z0U7 Is Mason Dixon about to wing his wayin for an interview? Or is Dixon focusing on theSunshine State? Or is he holRxint for Texas',

Inodentaly. the same Grob* storyspeculated that Whlo has afi.:o been takingwith struggling crosstown Ackerley AORWBOS, but '®OS GM Mary Cashmandismissed the rumor.

Talk Of The Twins

WLOUMInnespolis morning vet JohnHines has inked a four-year deal to dowakoups at crosstown Country KEEY (K102),replacing Jack Savage. The move reunitesHines with Charlie Bush, with whom he didmornings at the market's KSTP (AM) from1976-80.

Hines -a 17 -year local fixture - will staywith 'LOL untd it goes Classical whenMinnesota Public Radio takes over sometimeIn tato Fobrutry. ST hears 'LOL morningcohost Eleanor Mondale may be returring toWCKGIChicago.

In other Ty. -,n ON)* nows, ST confirmsthat Z100(NY APO Bob Davis was talking withAC KS95 about becoming PD, but thingsapparently didn't work out. Is WLOL OMGregg Swedbeirg now the Mu* candidate?

If you had trouble reaching anyone atWarner Bros. Records for about two hoursthis past Tuesday (1/15), 'twas because the

Rumbles, Pt. II GO&Pooland. ME 1,4,-.)5 File Anderson PD

os Jim Randall .c -It ice '?oWOCOARRhvasArte Manor "Down-

stairs" Dan Hansen are out eta Marnuring mart Mika 'Sex lbasendate wee reie*n in momhge. as trioporch lu Harden't reghKeentel bogie*

Onetime UC powerhouse WCINICIncy, now Inreceneteatip afire hen VOWS a Ctassecai procrarrm-

ros adopted n dervirtert ater.h Goldl3empal ap[roach under snowier PO and curare 04.1rnorringcaved Evened Corr..

Bobby Wonder Sis r1fAr MO let UrbanKPRS/KC

Urban WHOTtMlaml or Wont Mark Andrewsft** MO elutes. en Yolanda Nooty steers down toOOrKerensto on To0, Creafwg"oJtd Stoner show

WKIIJWIrtaton-Sateen PACYatlarro:n *weeSant Reynolds riveters to tisatorirekle tester CHRKLUCJLai Vegas for the some dries

Pausing a /Meese tan trs non:moot°, tor -met KCPXKILC PO .men Leseatesau wil do inuring&e l new crestelown CHR ELVV.

WVBS1WHenlnipecine new PO is Scottmanta. coming from WOSFtRlillmond.

Gary Walmateba Ass ceScielly joined KCHK,Chaco. CA m li9131A, and Mats named CharleneMunn (from crosstown AOR KFMF) GSM

KtSXfTyler. TX moves torn Coed to CHM un-ow no« PD Randy Rkcl and MO Jett Reynolds.

It re 13 biliD

Pie Hopeshit pied wen in

marteurig(kowtowed carved

cut a 'bee o' promo dna!Astor, with the manta -lam mass of a atinchcardboard pie box that mo-ulted a 17.scose ceer.11aban (I) of cument sadOstury este beat the label's artist,

Operimg the Iambs WS boa meth a miniature pie&Wag Ins Wry toil pima mop a little paper lace dolly. Thecardbemd top (pktund) Irma as the butte crad Theaceploying metre of the CD has been petard to memMe the pie's filling (apple, match). Clrealar vow.secant* the crust.. Mb& sad pan. Surusgrcalty paxed Valero dots hold It all blether

to addtket to the brief mesialtradt !helm pasted iseiiethe box - loeoed 'n' tabelert "Tammy Tower Theta" - theIn -Ter -tire package woes with a Imre paper aft.(dletall rids:red) that pennies more Ida co the were sodartist, featured. nate

ABurbank f3unny Hutch had been evacuatedowing to a bomb threat phoned kilo Sire's HO- the second in the last six months.

Valve, Hand, Iron Glove

Walter Yetnikoff has resurfaced as thehead of Velvet Musical industries, reports theJanuary 21 Issue of Forbes. (The former CBSRecords honcho explains that -Velvet" is theYiddish dimatutive for Walter.)

Although uncharacterisboally mum on theexact nature of his new ventixe, Yotnikoffallows. "I have a name, and I have money."The 'one estrnates that between Itsseverance package, back salary, and bonusesfrom Sony, Yetrylkoff'S 1990 income wascloser to S40 mlhon than the S25 mi4ionwidely reported.

If Yetrikoff's resignation agreementProhibits lirn from running a record label, cotida career in artist management beckon?

A tip o' the R&R ten-gallon hat to RCA Icethe rate teat of scoring two first -week CountryBreakers: Clint Black's "Loving Blind- andDon Williams's -True Love "

Comte...Xi on Page :16

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36. R/IR January 18.1991

Records

STREET TALK

Ji, so clarity. Atoo-a Mal Pollee* has beenWOW to Sr Orliert A.Or.rit Prom, and formaWKLS/Allants PO BM Pi* Jona the label as Nall Ai-txra Promo Or

Former island Witt Secorciales top PM Marstc-sno pins Cut West se Or Nat1 AC Promo

Ormillty Records his annourbed VW formerArista LA prom 'op Pan Schorta and 1104011Marchabinsang s Sam Nonsocial we now than%)Her 1 Promo canna. Forrmer Artois WC Nan Salsa *s-ac Las Saw pins Weary es VP Solos

IMO Mink Canada Preodont111.4 DonaldKoala has reetrood ett4 more then a decade watt Tooorrowty.

Oiler KC promo rap BM Roach hands to OFaM to hind. KC. St to" and hannaspois

Longtime pronto is. Am PikelCaon. most neconey wan RCA, was christened his nett SWOTbrood Inds venture McKeon Music Iliartmeing, orM3. The company °Morey opera as doors Amory25

%rowan CBS (now Sony' Corporate WIDABee Mahon, reared last Friday tl, 1 1 However.he's bean Mad as a consult/Pt to Tie corrpany orspoon ponces

Scold Brow rim tom* WTO rep Joy Brookstor MW Rectorial Prom duties. and formes En4nutrep Tony Dirrto for as SW Begonia Poet The *betMN room NE and SE regional mos

Elaittris Sr. VP,Prorro Rick Alder's sesotart.Tracy Horton, vAl be promoted 10 Neal &condemnOr. Shall repiaco M uus. OuInea. who pais theeters areal development departmorit

Chrysalis New former Epee Oncy promo repDave Olitekosan for promo &twos It &Mo. Hocelonand Darns.

lupin! Sr VC,Pror-ss Brow Tenenbaum rataionner Inietra Nall Promo Co Jan TaleMd to herdsMW regional promo duties occ of Sf Ned new to Pr,Pact Promo Aast Amen aupote, tornorty wah At-tn.

Ind* Co.ritri promcW Scott Borchelt* tunpews MCA/Masinillo as CiriPEM1 Promo.

Trough BMWs wood Country WOO sal un-named. stsdiors corisnuo to sulfate. Chuck Thagerdhas been Hied to handle this WANE awn and Mh

alas Casoandra Tyne* vAll bin as Pros.* Cconinator Enigma VP,Prorno Mike Knits rtes stated.

Cownurd from Pax. 3-4

When W.111tDetrolt and the Tigersannounced the Cring of 72 -year -old baseballannouncer Ernie Harivell, effective the end ofnext season, a tidal wave of angry protests telupon Tigers President Bo Schernbechier.

However. in a front-page story in theDetroit News & Free Press, WJR VP,'GM JimLong confessed that it was he who made thedecision to fire H.arwert - but allowedSchembechier to take the heat "I feel awfulabout what's happened to Bo.' Long said. "Ithasn't been Wt. I haven't been able to sleepbecause of It."

King Commemorated

Although Dr. Martin Luther King Jr.'sbirthday wit be observed next week (1/21),Urban WHURIVIashington fired a two-hourstudy of the ile and deeds of Dr. King on hisactual birthday (1/15). featuring in -studioguests such as Rev, Jesse Jacksondiscussing what differences Or. King madhave made if he were alwo today

Meanwhile. Arista President Clive NOSwil receive the Martin Luther King Jr.Hanaratarion Award from the Congress OfRacial Equality on the observed holiday calhonor of his efforts In raising money to combatAIDS

Sonyland

The Sony Corp. has approved plans for anamusement park - tentatively titled"Sonytand" - that wil feature characters,rides, and exhibits drawn from such Sony -owned hormones as Columbia Pictures, Tri-Star Pictures, Columbia Pictures Television,and Sony (formerly CBS( Music.

A company -owned 2000 -acre lemon lamin Oxnard. CA is thought to be the leading sitefor the proiect. accorcing to Wail StreetJournal reports

No word on a construction start date. orwhether the perk would include such sure-fireattractions 8.s "Bruce Springsteen's 'TunnelOf Love.' " "Michael Jackson's 'Thriller.' or

"Bob Dylan's 'Positively 4th Street.' "

Great Scott!

Scot SNirePot - Otitis Oa Ow

rttis coo* has bash an rota" foot al Seglif UMW'SAt F , INT Ica he resigner:in PO Or WM1441400 Toyews RA. est pried W111041(0114)1Tssau as OperatotsDeems Che oar ape SW Pat nrzts ntd Shrrtet burn;Pirate As k) 'tar 2100.4Ver Tort Ant Way

Nr.. 1111 Was tocorteC Stw 'Avow at WVAI

WY AY Animas.

Markey Leta pro Epic Records n VPtt Rotation

harm Imes* vowed YP.GM for RUC I MAIlas Anse les.

Sklp Mist carted To bac V, al MIIIIVS-Etansts :skean AC Kiseilitas Ample ak Omen

KPWFL

10

Siesake marl is WIZOressise el) b kirmccrouticon tan ste OM as he fra caste

WLIPP.Oitiee eon a $.50010 -reraery nrir cave. ktorbecor mei Minks/ Cy amp ese tracks am shelit ral hid but War astral loss darn; INe rrece

FABOUS LOST WOWS: it's sou, easier bra worurb pet a ado p0 'Am Ten's no mow ca *re arOra here as a earn., on Tt at. root ripe tv1 t rawtrod b

Oulu 011eaK then VP,OccritcnsProoarrtarg b C1101101

*On Benson feu rra PJ go a WOXLAAssta.

THE NEW SINGLE AND VIDEO FROM THE MULTI.FLATINUM ALBUM

rfu-iCtIl tic4:KT: imestainri CO 11#00VCIZT, W. mum numn4mArot arm.= ILL MotrOartirtitt, NOM 11,14 ttAl1tS14.4

17f 7QP8".,.....

January 18.1991 sum 39

RATINGS

12+ FALL '90 ARBITRON RESULTS

Miami-

Ft. Lauderdale

WLYP (ELEZ)VIEW (UC)*100 (1`4'T)WPOW (CHFC,WACII ISPen)WFLC (AC)WKIS (Wry)WHOTWHYI (CHR)WJOY (AC)WMXJ (Ceold)WOBA (Span)WXOJ (Sown)WSHE IAOR)wCMO-FM (Span)WZTA (CR)WINZ OCT)WLVE IACIWIWI (Was)WAXY (AC)WV/FE (Span)WEATAM & FM

(StZ)WOBA-FM (Son)WIARZ (Cac4d)wFTI (Nost)

r-

106.86.56.34.8504.038553.83.8313.74.03.33.6252824282.6

6

1.31.82.81.1

fa 108.18.2514.94.44.44.24,13.83.83.83634323.03.02.12.52.62.121

1.71.7131.2

S.....nod .we trews Mil r AvicItid to 140 Ow nom prod

Seattle -

Tacomas..

KIRO (NIT) 10 2KPLZ (CHM 6.9KMPSAM & FM

(Ctrl() 6.7KOSE) (ACI 62KOBE ICHR1 5 2ILLSY-AM & FM

IAC1 4.5KRPM-AM & FM

(Coy) 3.1KXRX (ACM) 4.6KING*11 (Wes) 3.9K6SG-AM & FM

(Cecidi 3.1KISW ;ADM 4.6KZOK-CM (CAI 5.2KSAD (13.F_Z) 3.5KIX' (88nd) 4.0KING 4P4Ti 3.0KLTX (AC) 2 1KMW ;AC) 2 5KKNW (NAC) 1.7KSEA (AC) 2 6KCMS (CC) 1.2KVI *Dim 1.3K1112 &

NCI .5KJR (004 1 1

Pte.** PAPA

re Iv8.77.0

636.56.2

4.8

4.7454.2

4.13838323.02.92.72.6211,61.414

1.31.2

3111e- ,a1111111111101111111111011

.D /991 Ardtron. Mr, not beWoes(' or reproduced volthalPANwr1ton panntmo from Artslefort

Atlanta

WVEE NCIWAPW (C141)W58 -FM (AC)WPCH (AC)"WKLS (AOR)WYAI & WYAY

ICtrylW58 (Talk)WFOX (Gold)WSTR (AC)WKI4X-AM & FM

1C1-0 WGST (NM11/213C (CR)WAOK (Re)WAL.R IUC) WCNN (News)WIG° (Gold)

Mir

voI4.68.69.98063

6557584.4

5.24.14.02.7

1.0 kyr.", iiktZ

'NO 1,4 414 aftc....4 ores as PC

r.11011.08.2827.572

668.55561

6.04.33.8332.31.61 1

Tampa -

St. Petersburg -

Clearwater

WWRU (AC)WOYKFM (C9y1WDAE & WUSA

lAC1'WFLZ (CNRIWROO-AM I FM

(CHR) WIXIV (81WYPSF (AOR)WFLA (Ni)WGUL-AM & FM

(Bend)WYU4/ (Gold)WNLT (AC)** WXTB (AOR1WLVUFM (Nom!WSUN (Wry)WHVE INAC)WLFF (14o611

WTMP (UC)

s. 110 fa irr74 10591 06

7.9 948 3 7.4

t

5.56.25.8

613.65047122432

.41.3

6.36.05.147

471 139302.4232.01.711

MAI droi AO *NV -4 DWIso.cameng rdi

se4 d ..end pee, Ik- 411 somicaii

'Nom WWI

Formal LegendAC Ague Contemporary. AORMburn Oriented Rock. BE4Y113.2

Band. 13,E2-8teuthirEasy lessen-CCCornemporary Crosier,

CHR-CdnIerspxery HI Ratio. CawOsesicsi. 014-OsseiC Rock, CeyCountry. Gold-Okket. Jaz241.a.MepMenslineous. NR -New Rock,N.'T NerrvTalu, RelRellorous.Scirt-SPorolP.. S9Y4s-SOcets, TalTalk UC-Urbsn Contempt:vary

Minneapolis -St. Paul

WCCO (AC)KORS-AM & FM

ACINI

KEEP (Wry)WLTE (AC)KOWII-FM CHR)KSTP-FM (AC)WLOL (CHR)KLXK (CR1KOOL (Gold)KSTP (TakiKTCZ (AOR0KJJO-FM 1NR)KLBB IN T(WMIN(Nitit)

W10 P1018.9 16.2

10.97.27.67.06.5705044233.51.92.51.5

Phoenix

KNIX (Ctry)KTAR (14.-1)KUPO (AOR)KKLT IAC)KMEO-FM IAC1KOPA & KSLX

iCR)KESZ (AC)KMLE (Wry)KKFR 1C/4R1KOY-FM (CHR)KZZP (CHR)KFYI (IL'T)KOKO (AOR)KMXX (AC)KOOt-Fhl (Gold)KLFF (88nd)KMEO (EVEZ)KOY (P t)1(004. (Gold)KCVAV (Wry)KGRX INAC)KONC ICIas)KPHX (Span)KUKO (NM

fJ

9.87.667683.9

10.19.38.7666.1564.9443.63.62.12.01.1

11.06.86.46.25.6

5.6 4.74.4 4.46.1 4.34.1 4 14.7 4.04,3 3.83.8 3.233 313.9 3027 282 3 2.41 7 2.12 8 2.116 1.6

.9 1.4

.4 1.4

.7 1 41.6 142.0 1 rn

boacsass a Z flock wawaof IP* mar0 gored

Denver -Boulder

KYGO-FM (Wry)KOA (TIN)KOS. (AC)KILLT (AC)KOKS ICHR)KEPI (*OR)KOCO-AM & FM

(ACtRi 5.3 5 1

KRFX (CR1 3.7 5 0KXKL-AM & FM

(Gold(KIIXV-AM & FM

(Nit)KSYY (AC)KAZY (AOR1KEZW (SEW)KYOD (C&DelKMIM (MAC)KMOW (ACIKYGO (Cry)KTCL INA)KYOG 03:E11'KLZIAOFt1

ea at1. a:667567615365

1 c .11

837.96.06.86.75.6

8.9 4 7

543139332.41.62.11.61.31.811

4.43.63.63.63.526222118181 4

"CHASIN' THE WIND"The New Single from the

forthcoming albumEt ©

0 100: bp.,.. veto's.

Twenty 1

NEW & ACTIVEOne Of The -Most Added"

84/26Y100 27.21WNCI 27.24WKBO 37.29Y)08 oddK1SN oddWVSR deb 38WKEE oddPWR92 oddWOGN odd98PXY 27.24WRCK oddWKRZ odd 39K106 deb 37WCGQ oddWZYP deb 32WOUT deb 3.5WZKS 28-2399WAYS oddFM100 deb 28

WHHY oddY107 deb 30WOMX oddZ102 deb 40WKZt deb 27W)XX oddZ104 deb 35KOKQ oddK293 oddKYRK oddKXYQ db 2795XXX odd 33WIKZ 31.29G98 deb 31WOMP oddWHTO 37.27KMCK deb 40WJMX deb 310104 deb 28

AC Breaker

1(211 deb 30KCHX deb 40KNOE 33.28KNIN oddWV85 oddKYYY oddWBNQ deb 35WBWB deb 35WCIL deb 30WLRW oddKCMQ deb 37KLYV deb 3799KG oddKKHT oddWD8R oddW)FC oddKGOT deb 35KFBO deb 40KFTZ oddKFFM odd

air, - Ve 111 4 AIM .16a. ...Er 55 1140.101., M... II

. %war 0.4. %mop.

40.RdR RATINGS

STEVIE BBe By Your Side"

Early Adds:

KIIS-FMStevie B has done it again. One of

the most powerful ballads I have

heard. The lyrics are excellent. This

is what Stevie B does best. -

Michael Martin, MD

KKFR

VATIC

OnYourDesk

Today

Report DateJanuary 22, 1991

12 + FALL '90 ARBITRON RESULTS

Portland, OR1.0 *0 fa 110

KUPL-FM (Ctry) 85 9.1KEX (AC) 62 8.6KKSN4M (Gold) 44 83KKRZ (CHIR) 10.1 8.1KKCW (AC) 8.0 7.6KINK I AORNACI 6.7 5.9KUFO (AOR) 6.3 5.5K XL (NT) 4.0 55KXL-FM (ACI 3.8 45KOON (0.0f11 4.0 41

XVO(C141) 5.0 3.6KKSN (Gold) 4.2 3.0KWJJCM (C1ry) 30 3.0KGW (rak) 17 2.7KWJJ ICtryl 1.7 2.2KPDO-fal (Re() 13 1.8KAIJK-AM & PM

IAC) 22 1.4KEW INAC) 22 1.3KUPL (Clry) 9 1.3MIMS (MI 1.3 1.1KZFIC (AOR) 14 11

ICILJK4,10 a row 10111=1

Sacramento

KRAK-FM (Ctry)KF8K (VT)KXOA-FM (ACIKSFM (CHR)KRXO (AOR)KYMX (AC)KZAP IAOR)KHYL (Gold)KOPT (NAG)KAIR (AC)((ROY (CHRI'KWOO (OMR(KRAK ICtry)KFRC (Nos()KRCX (Spin)KCTC (11E2)

Se

7.29.88.55.78449624.84.53.8313.03.12.2

.7

1.5

/1 1089887.5736.56.24.84.44.33.63.32.92.52.21916

KG0 NT) 1,7 1.1

KXOA (Gold) 1.1 1 1

DP... PISMO 10.4 Imetl oneOf raw yowl

San Antonio

XCYY (Cry)KTFM (CHRIKAJA (Ctry)WOAI (NIT)XZE P*11 (dillKCOR (Spirt)KOXT (ACI'KKVX (Ctry)KSA0IMMO (Gold)KFAN & KONG

(Gold) KVA1X (AC)KSRR (AC)."K TSA (Nos()KEDA (Span)KISS -FM (Gold)KXTN (Span)KZVE (Sc')iKSAII (Span)K5t.R(CC)

89738554584950434.76.0

3.84.06.93.91.22.8181.91.210

Po 10

10.9908.4615954494.34.34.2

4.13.73.43.42.42.22.01.61.41.0

torre.Y OU/0,41wee. ImOwJcaeibNi &ONO

kweir4 et to min; trod' tow., we loin,

Kansas Citys. 10 -ita

WOAF (Ctry) 11.0 12.1

KFKF (Cry) 7.8 9.2KYYS (AOR) 8.3 7.9KPAS (UCI 5.5 73KCFX ICR) 4.8 81KCMG (NT) 56 5.9KM8R (842) 43 53K8E0 (CHR) 68 6.1

KCMO-FM (Gold) 5.2 4.8KMBZ (AC) 6.4 4.4KXXR (CHR) 3.0 4.41(1..5.1(AC) 4.0 3.9KRYK (AC) 5.1 36KUOL (AC) 4.1 29K XTR ICIee) 2.1 2.9Vita (0011) 18 2.1

KPRT(R44) 1.8 1.0

Cincinnati

WLWWKRO ICaiR1WEIIN (AOR)W(ZF (UC)WWEZ (ACIWGRR (Gold)WtNIE-AM & FM

(Ctry) 4.0WWNK (AC) 4.7WARM (ACI 4.8WKAC IAC) 6.0WCKY INT) 3.3WMLX Nast) 1.8WOFX ICR) 6.3WBVE IC'Yyl. 1.9WN09 (Jan) .4

WSA1 (Gold) 1.6WAKW (Raft .8

N.: 4100 wawa

Su 1015.0B.9

1107.56.15.8

fi 1011.29.89.77.27.15.5

5.45.44.84,84.63.030191.3I.11.0

New Orleans 10 1.10

WYLD-FM (UC) 11.8 13.3WOUEAM & FM

'PC) 10.2WEIS (CHR) 9.1WWL (N/T) 7.2WNOE-FM (Cry) 5.3WLTS (AC( 48WLMO (AC) 58KOLO (Gold) 45WCKWFM (CR) 33WINO (AOR) 38W8Y1) (Noel) 49W80K (Rod 52WMX2 (AC) 3.7KI4OM (Gold) t.9

10.49.2 ;

8.17.55.75.64.74.33.53.43.12.71.6

Milwaukee -Racine

ra 10

WTMJ IN.T) 11.4 10.3WLUM (Chit) 9.3 9.5WMIL (Ciy) 8.5 8.6WKTI (ChM) 8.6 7.6WKLH (CR) 7.5 6.5WEZW (AC)* 4,1 60WOKY488roll 8.9 52WLZA-AM & PM

(01,0R) 4.0 48WMYX (AC) 3.3 46WLTO (AC) 4.1 4.0WZTR (0:40) 4.1 4.0WISN ( ews) 2.9 3.6WOFM (AOR) 32 2.7WFMR IC1s3) 2.6 2.4WMVP (UCI 1.7 2.3WNOY (UC) 2.0 2.2WUHAN & FM

(NAC) 2.1 1.8

yawl (AC) 1.0 11

Format LegendAC-Ackit Cor-tamPontry. 1.0F441txrn Onemed Roc4. 88nd EiqEland, Elt.2-8eautn1,Eaavy Usionrog, CC -Contemporary Ovishin,CM -Con torrporaryti1R+00. CawCftsier.ai, CACIaad-4 Rack CartCovey, Go1deNcaes. Jazz-JeazMed-MaosIlancodus, NEfNew Rack.NTT,News.,1(Fik. ReiRolly.ous.SO4n-SPIreldt. Sports -Sports. Talk -Tao, UC-Urban Ca:temporary.

bros. elite cemst -004001 Dm(

Columbus, OH

VOICIICHR)WSNY (AC)WTVN (AC)WLVO (AOR)WHOK(Ctry)WIINS-FMWM00 (CR)WYKO (UC)WCOL-FM (CHRI"WBNS (AC)WCKX (LICIWLW (AC)WCLT-FM(AC)W88Y 1.1422(

WMNI iCtry)WWCO (NR)WXMX (AC)WXLE (Gold)WCOL (88M)WILT (CC)WSWZ (Gold)

ee 1011.081988.44.65.25.34.90.7302.62.71.71.1

3.0.5

1.8181.51.41.2

favorS, MOT

fa 11t

10910885835.94.84.44.4424.12.92.92.51.71.71.5151.41.31.1

1.0

IndianapolisSo 1.0

WFMS (Cary) 11.8I W)IIC (AC) 11.0

WZPL (CHR) 12.7: WF80 (ACA) 14.3

WTLC NCI 9.0WENS (AC) 8.3WTPI (ACI 5.3WFXFFM (CR(' 3.2WKLR (Gca41 5.5WTUX (88nd4 35WFXF (B.EI)* 10WHOE (TOO 19WTTS (AOR) 11

eam.r.v W.11

Pi *I13.313110.410_26.1786_35.85.63.2131_3

1.0

mit 04quoted cv reproduced saYtoul pow

: tendon permit:Vat how Arbevon

1997 Arbecan May

an.

..

1141.111.1

THE FIRST, BEST& MOST TALKED ABOUT

RADIOIMUSICINDUSTRY GATHERING

AR OF THE YEAR!

our a' avuWARM-UP THLRSDAY:Feb. I 1, A Day OfInformal Work!,lops

1 I :(00.ANI .1 ukebox JuryI loldrt1 1.% S s I loin ie Klein-ettliji,rititi West

2:001'M Tor Forty stmaion focusing onMarket Radio

-/rano n Foyer

:1:11111111 .1.k4/1141olt Itt.rontbrRots mita ble-California 14 est

-1:00PM 11l onirn In 11 totir-Ca nlarn its/cost

4:011PNI liitp !lip lint. Smsion-Cotooti,g1 lioorn

-1:00P11 lia.iin Pr.)41ortion 4 orkrthop-Elizabethan

SPECIAL. SHOWCASE INFORMTION

TO BE ANNOUNCED:

ilegiStrlIrkill$265 inrlud... guards Dinner

$190 not includinA . I word, Ihrus... re. ket,N'on-oorrirotrricial roles mei:told..

0411 or trite for soon, information:The Gavin Report

14(1 Stroud StreetSan Frami.co, C '11144

Phone 415-495-1,M

FREEDOM FRIDAY:February 13, A Trilog)Of EN ellatiMAMA CU 11IDINC 1\D

FA 11.1 1 I 1 \4; 4 d 11 FI I LDOM:A !Count(' t...11.1.I4. ;Orion .41 win .1,141

rti iscl Itta//roroinG.... dohs tiumaprieeni caw= lb.. fir.- liwn,4Aso erralaits somta. the raUlar that trot). ro

ratratawteg. ..,r 01... fir et at pennume auto thr rflryi pleggir dal ektorirly .d..,5 eavognrenrggicif

0.40,erte...e pr.lallar. 0 4.1 sIoitatlf raararada

rtielaT if irrgernne.eigr tow,.

12:301'M -rm.: iwricuLATioN OFWORDS AND MUSIC:Mr Cutting Eclgr---The rower Of 1.) tie

---Cotorsital Roam1. ea mew Canis: 1:11"5' wetter

hr Qutory broggiver. port.Irrnfeseder nowt ta-esdahor a rho

Mar. !Ayr is- 11w.141..114.50,nej.1.... /hr., &errorm wind Fur., g *sift gak agew.1preform durmy lhi. aalaaaleguehrrinx.

3:041I'M SPE:(:111kE) .1/40TE E1 I \ I :

I 1)11111{ l's)/NI Itthtrt Ono.. Ole a

fareirtnat fowl/4re. On, 'rat/ 'sGatlin Sonaieear./Wooer te .17 rfilleotepr amfurtiegglver ri.r intrresegte.o.tet1.3gen.le.n.......fir.....iong. Hitwhirrs. ft tel..11...of b. agagrogieur esen4t fontleg.

Vladimir Pawn

Quincy Troupe

6:0011N1 TI IF. SI 1 1 \ \ 1 11 t. 11CELEBRITY t ,t 1. 1/4 IIT1'

TM. year'. lour r, trill be Oft p I riff/ threemom furs! ink frill_

S//1111 INLN IV lit I \ 1 Oh Nerie

FORMAT SATURDAY:FEBRUARY lb.TEN MUSIC FORMATS:

9:00AM

9:00AM9:00AM

10:00A NI

11 :041,111

;\01)12:15PM

1:30PM

2:30PM

3:001111

3 :404 ' M

5:301'11

Country Radio-Caltfornia EastA/C-GeorgianJazz/ 1.1idt Alternative 0I-1141lian Ft.verI oil :onteinioorar,-ilar.giaHap Alarketing-California It estTop Forty-Co/units/Ail. innAletal-holinnFoyerAlternative Workmhop,-Eliztabrthun .l -DRap Part 2-(:tifttra

Alternative #2Jukebox Jury

Califor nits WestSutter Bowl Of Hoek Trivia

FoyerThe Sixth Anuuul l'191Gavin Seguin:sr Av. ;kill!,Dinner --(.r.4111/ flofiroorn

TROPICAL TOURS AND TRAVEL 1-800-525-4592

The official travel agency of the 1991 Gavin Seminar. Contact Tropical Tours and Travel for airfare discounts

and all hotel information.

42 RaR Jammu,/ 18.1991 RATINGS ete RESEARCH

Targeting 'Particle People'A Competitive Edge In Difficult Times

"These are the times that try men's souls," wroteThomas Paine 200 years ago. He could easily be writingabout the economic conditions facing broadcasters today.

The competeicn for listeners anddollen; is raging in every market.New formats and new competitorsare springieg up like weeds to chit -knee the established order Theresult: declining audiesioe andrevenue shares. In some markets.one -tenth of a share point sepa-rates the fifthrarted radio stationfrom the tenth -ranked station

But (eery proverbial cloud hasits proverbial silver lining There'san appelunity in every obstaclefor those clever enough to discoverit. and the Vas are a time d tresmeanders opporturnty. Just fellowthe example of other co:sumermarketers and target a now age olconsumers - the age d the "Parti-cle Pimple."

Volume Replaces MassOnce upon a tense everyone used

Ivory and Tide, the CU in the ga-rage was a Chevy or Ford; thereWas only one Coke: arvi it seemedeveryone In Pittsburgh littered toKDKA and everyone in Chicagotuned in WGN. (Stale and HarrietNeiman were role models, and ev-eryone liked Ike. Today there aretarndreds of varieties of soap anddetergent. over 6(0 models d cars.Cokes galore, and a reientirostrend toward fragmentation in ra-dio listereing.

What's going on? Writer StephenSchiff observed. "Ile central factof American life as we enter tie'905 is the intensity of our plural-ism Were a nation of 250 millionnations. a commonwealth with al -mod Indians in °minion We are.each ot us, particles.'

No longer is there "main" mar-keting or "broad"casting. becauseno longer are then mass Meth orbroad tastes. As visionary direct

"The '90s listener doesnot want a station to beall things to all people.He wants it to be allthings to him."

marketer Lester Wunderman not-ed. "Maser et being replaced by vol-ume. And volume inverts there are293 milbon deferent needs and 250edition different ways of satisfyirgthem:'

Marketing SavvyLock around you to nee how mar-

keters art targeting the ParticlePeople

Persanies equipment in recordstores albws consumers to recorda cassette al desired mange - trama catake d thaiumat - fora fix-ed price per cut

"Mass is beingreplaced by volume.And volume meansthere are 250 milliondifferent needs and 250million different waysof satisfying them."

- Lester Wundorman,direct marketer

Panasonic has developed a carradio with a computer chip that re-members the formats oi WACO+radio Mations in over 4300 cities.11* new radio "finds yoar favoritestyle of friusx automatically."

Some local TV news operatorsare maw cable systems to custom -tee one segment un every newscastto several specific geographicareas. Tram if a news item decrialinvolve a viewer's neighborbood-he doesn't have to see it

Using a process called selec-tive binding. publishers like Timelac. can customize ads to fit aeubscraier's neighbortxx:d or life-style - re to even include that per -ROWS name. A recent Time issuefeatured each subscnber's name- inthe headline an the cover d that individual's magazine

Paint rnaradacturer BenjamlaMoore & Co. helps paint dealersprecisely match colors to comma -en' specdications. The firm sup-plies dealers with a computer thatmearairm the bght frequencies of acoke sen* to assure an exactmatch Sales skyrocketed by 2011in stores equipped with themadder.

'Customer Is King'Above all. Particle People are in-

drvkluals with individual tastes andindividual prderencen Now tech-nology is making it pas ale to notonly meet the reeds of a consumeraegenent, but to also meet theurea' ue needs of race individualparticle with prodixts and servicescustomized to his specific needs

Author/trend-watcher JohnNalsbett 'wrote, 'When the fauxwas on the institution, individuategot whet malted the inetittution;everyone got the same thing. Nomost. With the rise Of the individu-al has cone the primacy of the con-sumer. It's been sold for manyyears: The customer is king. Nowit is true."

The claBenge for radio is as con-siderable as the oppixtunity. Just

By Mark Ramsey

as comae tars will desire their owncustomized "perfect" cassettetape. car radios. information. andpaint. they also will seek the per -feet radio station_ Tie '90s listenerdoesn't want a station to be allthings to all people. He wants it tobe all things to him_

How To Reach OutHoe do stations, which depend

on a broad audience. reach out tothe unique needs of partkkss?

Offer more chokes. Look for awave of new formats and forrnatvariations in the coming dceadeIt's becoming clear that the oppor-limey inn niche format a oftengreater than the chance of a win asthe fourth AC in a market_ Whatformats can be predicted as babyboomers age? For starters, con-sider clever and fresh canbina-tions of existing formats Wealready have CHR/AC and CHR/Urban, among others Vv'hat aboutAOR/AC. AIR/Country. AC/Coto-

"No longer is there'mass' marketing or'broad' casting,because no longer arethere mass needs orbroad tastes."

try, AC/NAC, UrbarvOkhes, Ws -only Oldies. Ins only ()Idles. etc.?And what place will be taken by up -and -corning music foram like rap,world music, folk rode jazz fusion,proverock. etc ?

Place greater emphasis on thequalitative sell and less emphasison came. Just when stations areless able to offer advertisers man -She curne, tt turret out advertisersare lens likely to want massivecarne. Increasingly, advertiserswant to reach their target midi -mom efficiently - reaching a fewquality prospects is MOOD valuablethan reaching a let of nonpros-pects In fact, this is exactly whyadvertisers increasingly favor pro-motions: they're targeted to thespecific audience the advertiserwants to reach Ask yourself thesequestion's: What is my station'squalitative advantage met Itscompetitors. and how are we ex-ploding It?

espertment more with crest-Uyr marketing. Leek for market -leg and positional:1g tactics thatbreak new ground by going againstthe grids and being contrary tobusiness.; as =at You might call it"anti -marketing." U out WAAAhas the bet morning show. thencompetitor WBBB becomes "Ihestation that doesn't insult your in-telligence with a stupid moredng

A Tale Of Two 'Particles'They're ninth 30-year-oid women who prefer the same

station - and that's about at they have in common.

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show." If AC WCCC has the"games and contests" position.then competitor WWI) teseenci-the statical that never plays rallygames.' '

Build relationships with par.titles. Personalized databasemarketing is one d the net im-portant trends in cal:turner mar-Leh:se today. and radio has onlyscratched the surface of its Men.Oat_ Look for leading stations tobuild information bases with eatensive details about each listener.With this infomation at hand. thestation can communicate with lis-teners about things which matterto them Significantly, the stationcan ako generate adcbticealrue from advertisers with highlytargeted added value. Does theadvertiser want to reach censurn-ers who intend to buy a car within12 months? Perhaps your infarnuelion base contains 1000 cl them. Doyou think you'll get that buy?

Survey the lifestyles andsakes of particles and reflect theseon -air. What lifestyke and valuesbridge the gaps between many of astation's particles' Envirenmentabsm and the Quakers? Randsand nightclubs'? Furs and

ails? Shotguns and pickups'Don't know for sure' Guessingtray mean guessing wrong. To-morrow's marketplace leaders willknow as much about listener life-styles and vakies as the folks atProcter & Gamble know about peo-ple who buy cake mix.

Der clop promotions that targetindividual particles. Once weunderstand Lifestyles arid vakies,we can develop promotioas tieddirectly to those forces whichmotivate the particles. Then wemust make certain thole promo -tiara are balanced to reflect theparticles' scope of intenste In onecase, an AOR station marketed mi.manly through ticket giveaways.

cash, and concert events. Researchshowed, however. that many par-ticles had no interest hi concerts orcash but were more interested inother things. The result: a betterpromotional balance based on par -tide marketing.

Detrain new. specialised fea-ture programs. Nobody' likes everyfeature. but virtually everyonelikes some features. Lock for sta-tism to prinide a wider range alfeature programs designed toreach out to particles sharing own-mon interests; ie.. ''Envirounen-tal Minute," -New CD Preview,""Dedication Hour." and -LiensOtd." To stand out from the corn-petitice and appeal to the mere as -they unique tastes of particlelisteners, stations will have to offermaser - as well as distinctive -features.

This is Just a taste of what awaitsradio in what may be cur mostchallenging and exciting decade todate_ Now that 1991 is here. askyarned how prepired you are tomeet the challenge presented bymarketing to Particle People

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MUSICCOMPACT DATA

Invasion Of The Backup Singers!L isa Fisher - last heard providing backup vocals onthe Rolling Stones' ''Steel Wheels" tour and duet-ting with Teddy Pendergrass on the single "Glad

To Be Alive" - will have a solo Elelctra LP released inMarch. Luther Vandross and Naradu Michael Walden areeach producing cuts. First single ("How Can I Ease ThePain") is due February 20.

Meanwhile, Madonna ha., co-wntten a pair of saws for NikiHarris's debut Atlantic album.Harris - the featured vocalist onJellybean Beaker's current single,"What's It Gonna Be' - also sangand danced on Nladonna's meat-Blond Ambition" tour. Jellybeanand veteran knob-twirki Arif Mar-ine will produce some of the plat-ter's swigs.

Point Blank RangeCharisma will launch its blues -

based Point Blank label on Marchfi. Initial LP releases (scene ofwhich were previously availablein &impel include Albert Collins's"Iceman" (his first studio recced-ing since 19f17 1 , the Kimsey Report's"Powerhouse," and newcomerLarry MeCray's "Ambition."

Rock BlocEclectic LA. rockers Bloc will

release their debut A&M disc. "InThe Free Zone." on February 5.Along with the title truck, the four -man. Cfle-worzurn band's 12 fea-tuns -Speak" (the first single)and a cover of Ana Peebles'sclassic "I Can't Stand The Rain."

Patton Bungles CareerFaith No More lead singer Mike

Patten is recording a studio U'with his ether band. Mr. Bangle.?Wm. who has NOT left FNM,has been a member of the yet -lo-be -signed Mr. Bungle since he was

Shoal -Nosed toe steams?

Best Of TheWorst -Dressed

Sirvad O'Connor -.Naas Let7

riUrnous fashion critic air.Illocksrelis 1990 list of

worst cr osoo:1 women, earring theMary dosorpbon 'bald headedDonahoe of Mr' in iv croons

Others named to esir notoriouskit Include Barbra Streisand.Wien Elizabeth II. ..oc.,.svo transTrionp and .,. -....,n, alnnClo, Julia Roberts. Caul*Fisher. Kan Basinger, Lassa tarn.and Kathy Bates.

in high school. Jobe liars is prodisc-ing the platter.

A Peel To CollectorsRockville Centre. NY -based in -

die Label Dutch East India Tradinghas secured the rights to distributethe critically accLianed "Peel Sim,sixes" LP scrim in the US.

The albums have been culledIrian a CO -volume series of liveperformances from BBC' an-nouncer John Peel's lontrunningradio program. which has spatlighted such diverse artists as JimiHendrix. T. Res. Syd Barrett. theBaricocks. Gang Of Four. and theCure_ The first 14 releases are dueby the end cl January.Another Biographical Box?

Look fur Columbia to release asecond Bab Dylan boa set near thecod of February. No word as yet onthe number of songs and discs in-volved. but it's interesting to notethat USA Today reports an unre-leased track from the "Oh Merry"Sessions - titled "Series OfDiMarru;" will soon we the lightdr a Cl) tray . . .

Riff -RaftSISK his set a March 12 release

date far Riff's self -titled debut LP.The quintet. vstxxoe first single("My Heart Ls Failing Me") hasjust been Me -Eased. can also beheard singing backup vocals an Va-nilla tee's rem single, "1 LoveYou.'

O'Neal's NextSoulster Alexander O'Neal will

release his next Epienabu Ass.oci-atid L.P. "All True Mum" on Janu-ary 29. Produced by Jimmy Jamand Terry Lewis. the platter curtains the current single/title track.

MUSIC DATEBOOK

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WORLCI MUSIC January 18.1991 RAR45

Next Simple Minds Album On HorizonSIMPLE MINDS are at the mixing stage with their

new album, and expect to have it out in late Marchor early April. The LP was produced by STEVE

LIPSON. and the first single - tentatively set for late Feb-ruary release - will probably be a track called "Let ThereBe Love." Other titles on the album include "See TheLight" and "Woman."

Seri t %Via x DittySCRITTI POUT["[ have covered

the BEATLES' "She's A Woman"with guest vocals from raggamuffin rapper SHABBA RANKS,There's no album due, but there'llprobably be an F.P. which'll tea -:Ike a GLADYS KNIGHT c-fr..rout by summer.

Graham - espioshe coreaviation?

A Graham For Me,A Blow For You

GRAHAM PARKER soon torelease his new "Thunder AndLightning" set - has been talkingto Ft01. about the guest musiciansan his album, recorded in part nearthe ParicerilLs's Woodstock, NYBone: "1 know JOHN SF.BAS-TIAN. he's making a record at themoment . . .

-GARTH HUDSON I bumped intorn a music store_ He just happen-ed to be in Woolstock and had aspare day before gcirig out with theBAND. They're playing Indian MS-CIT3tbetS. where the dynamite'slegal - and they let it off while theOg's going on!"

Enigma Unmaskedemetics:I! The girl doing the

husky French vocals on ENIG-NA's "Sackness" gnash is Germansarger and Eunxhart star SAN-DRA. Ike "Paintings In Yellow"LI', released last year, was pro-cksced in Ibiza by MILlIAELCRETU. who's the mystery manbehind Enigma land also Sandra'satm' golf).

New FM A Gold Mine?AU music recorded before 19X1

will escape the definition of "pop,"according to a new guxkline issuedby the Radio 'authority last weekThis means the UK's new nation-al F2.1 station could be a Gold for-mat. Appbcataxis for the licence,which is expected to be granted inJuly, mug be in by April 22

Latest In LabelsGEORGE MICHAEL 's cousin.

iNDROS GEORGIO - who was

rtbctk Over London" news w awee* ce Roca Over Londcn ES3*tech can be reached at dote

firwaftesbsy &env*. Lan-don WIV 7H0, prices 071-494-4513.

Root

LONDON

the man behind axe -hit wondersBOOGIE BOX HIGH in 1987 - hasformed the MPSI dance label withproducer PETER I.ORIMER.Their first recited is -Only You" byPRAISE. which features in theUK's current Flat TV commercial.Epic will hive first refusal rightson MPS! product

Meanwhile, there's a strongrumor that Epic is due to have asister Label in the Sony tralSie fami-ly. It's believed that the new UK la-bel will be headed by A&R ass -pram and former SPENCERDAVIS GROUP rnerriber MUFFWINW001) NTEVE '3 brother)

Japan ResurfacesAs Raintree Crow

You read about it here first(ROL, 3/9/90). and now the JA-PAN reunion is set to bear fruit this

JO) Kerr - Ueda over ratch97

spring, when the four originalmembers come together under thenew name KAP:TREE CROW,Their album (-Caw") is due on Ap-n1 4. with a single coming in mid -March

Seal 11 SealLamicei singer !WM., currently

in the UK Top S with "Crazy,"has been telling ROL about hisdebut album that's due for releasethis spring on producer TREVORHORN's ZTT label. Seal plats to ti-tle It after the track "Deep Water."a sing about dolphins.

Seal claims Horn - who perdue-ed the hithouning LP - signedhim an the strength of his demos.rather than the No. I success of"Killer," which Seal recorded withADAMSICI last year.

"It's I:tic:lux he beard my yokeand he wants to work with voices."explains Seal (short for SEAL -HENRY SAMUEL,, and that's thetruth!). "Luckily for me there'ssemi -thing in my voice -- somekind of desperate plea It's kind ofsernimelancholic. I don't intend to

BRITAINus es

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sing that way, that's jtect the. way itCOMM out

UK Screen SceneThe soundtrack album for -Bud-

dy's Soft." the film starringROGER DALTREY and 19 -year -old CI1ESNEY IIAWKES that waspartially financed by Dakrey, fadue out on Chrysalis next month.Hawkey - the son of formerTREAD-3.0ES lead singer LEN"CHIP" H.AWKIN contributesthree Kegs to the soundtrack, andis aho working on his own album,which Il be released Liter in theyear.

Meanwhile, a film aboutBE ATT.ES manager BRIAN EP -STEIN is in the works. GARYOLDMAN - who played SIDL'ICI0t3 in "Sd Arid Nancy" andremains one of the UK's hottestacting properties - is the favoriteto take the part of the Fab Four'sguiding light in "The Love YouMake "

Expo Cousran - anent rook?

Who's Set?vair's "Record Hunter" supple-

nbent reports that a boxed set bythe WHO is on the horizon It's like-ly to feature previously urrekusedmaterial, new rerribuss and mus-ters, and early tracks fran theirdays as the HIGH NUMBERS.There's also mention a( meldingthe Who's version of El* MI 1:COC1IRAN's "My Way." Theretrospective is being compiled byPolydor. but won't be released forseveral :writs yet.

AUSTRALIA

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Bryan Ferry's HoroscopeAt king last, there's a title and an

estunatailimenfarrival for BM%AN FERRI-s king -delayed album."Horoscope is slated for release011 Vint:1111n May.

Other names on the Virgin re-lease schedule for this find quarterinclude OMD, whose as-yet-untrtledalbum arrives in mid -March with asingle on February I I; FEARGALSHARKEY, whose comeback siregie ("When I Go To Sleep") is dueFebruary with an LP ("SongsProm The Mardi Gnu") to follow aMath later: and North Londonsoulstress DONNA GARDIER,wbov Issue her debut alturn its

MarchMeanwhile. ROXETTE's first

single from their new album will bethe title track. -Joyride." due atthe beginning of next month TheLP will follow on March &

And . KYLIE MINOGUE willbe going for her 11th consecutiveTop 5 UK hit with "What DoHair To Do," out on Monday(1/21). The video was filmed inLondon and unveils Kylie's newsex-synibol Image - apparentlyencourved by her INXS beau, MI.CIIAEI. HITCHENCE

Bomb The Bass BackTIM SIMENON's BOMB THE

BASS are back in businms with"Love So True " They've snoredthree Top 10 hits in the past threeyears, inckidteig the UK Na 2"Beat Ns."

Incidentally. their onetime guestvocalist MAUREE.N WALSH Isnow a solo artist on Polydor. and ishack in the lower remelts of the UKcharts with her new single, "WhereHai, All The Love. Gone "

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46 *RA R Jenuiry 18 1991

JOEL DENVER

CHMCONTEMPORARY HIT RADIO

Waging War With YourselfHow KDWB Plans To Cope As Minneapolis's Lone CHR

'Me winner -take -all attitude in CHR ratings battles isnothing new. But what happens when your format rivalfalls by the wayside - leaving you to wage war with your-self?

Mixed BlessingKDW131241narapcais PD Brian

Philips is facing this very situation.As part of a financial restructuring

1/11). rival WLOL was soldby parent Emma' to MinneapolisPublic Radio. abash plans to moveits Classkal format OWN 91.1) toWLOL's frequency 199,5). Interest-ingly. WLOL was still holing itsown as a CHR. path a 5.2-5.9-7.0in the winter, spring. and manner

Arbitrons. while KDWB slipped82-7.5-7.0. The )use -released fallArbitron shows KDWB 7 04.6 andWLOL

While some }'Ds night jump forjoy at losing a formidable oppisnett, Philips saw It as a mixedblessing "Initially. It was a realham moment But it also raisedlots et questions. WLOL provedthat you could throw everythingyou had at a problem - a newstaff. posItionani. and logo - yetthey still couldn't make a prillta-bk go el It

"I give Dimas a lot of credit forinvesting in the station_ But in theend they had to )et WLOL go at itsstkit value ($12 milboo1 instead ofwhat the statian was really worth.

nom P hi lips

roe talked with a number at otherprogrammers and those samequestions will be popping up acreasthe country We all believe moreCliRs will bail out aeon for AC.Gold. or another 'adults only' for

"No Guarantees

Phitipe. added that he can't auto-matically assume WLOL's shareswill be tacked onto KDWB'sratings. "You can calculate theavailable shares. the unduplicatedcurve. and irwitie the TSL im-provement you 'night have. Butthere's no guaranteed equationthat says well now have s 14 share.

Middle East MixesMany swans ere cuslornaing

current record* to dew mesepee to and from roes stellonscl infete Wide East

YINCIOColtairibuo. OH apedrneeilegoe from solders and dotepod Pore hid ihe current OleteAdorns single -ON Here WZOU(imam and WI.OUllerineapollsused the same song. but dram...3h listener mesesgeli 10 seediere

KnOiMaelh. IM Asa. POMOToaray R *WW1 a generic vet-adn of Noteithe's Broth*Recliele CoppellTs New*Cane Beck To You (love ThemeRem The NuterecAat PrInoe')."which heakros soden,* ceownsets40 wee as sakes of Olinda andan* members CM 1219) 728-8404 Ice a de

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WRII0 0210Srampa usedDavid Feeler 4. Natalie Cot's-Grown Up Cruse nee nun.ng ()mown,* Iron adders to rawdonee, residing in Ifiel mental

Speaking of Cfrisenes. manyCNR holiday orernotons *to cen-tered would tar Loops et SaidArabia

The KX X X (XIOCySien Fran.0000 woke%) 0J, of Kelly I Klinewood to 'OPeralion Matleloe"Mean greeting end dna ThetceveOcn. *dignity set to wed el

Theraaring, wee reeponeble lotcollecting and Wooing cow 2000cords by rrmiOmernbier

WWK2 OLD 03)(Tospelis.MSheard Vet the cankrg water n theGA sae dome eD tretireable.Through several remote thoedamtfundresers. the Mason was able topurehlite 320.000 worth of Odor.adt KZ 103 ravened corrmenderSons from corxresamen, sonsionl.and various mita,/ Orw,ensa

WONT (Hot 117)1Iew Yeaspread lxYday cheer to *Greco-mes's firnase by sponsoring an-Opereticn Dame` prey. which was.4doci 1ped Ice the sidebars' laterMeseta A dirrevel, tontew tellersand performance* by the TeenageMutant NO* Tent* end Manywere among ri Nighlights.

WOF X/Detroft held wee/ofSetrolay broadcasts si the Urn*.sal Mae and invited Oaks to Kin Inewoad's largest geeing card

We're lcoking to win over)WLOL's audience a tenth et ashare at a time_

"We're not treating WLOL's de-mise lightly or with arrogance. Af-ter all. et was a lot of peopk's fay -war Clift. We've discuosed buyingsnots on WLOL to help shift theircume to KDWB, but it's a very deli-cate issue.

"I don't want KD1413 to be per-ceived as "the oration that droveVil,OL cut of business_ %lien afreedorn of choke disappears, it

can breed audience contempt.We're going to work extra turd tobring thane people into our fold.treating W1.01,'s situation with alot of humility. No gloating. We'renot telLng listeners anything on -airexcept that W1,01. was a good com-petitor. and we wish their foLks allthe boa"

Core TunesJust haw much will WLOL's de -

mice affect KDWB's prtgrarnriring? Philips explained. "Duringtie last year, neither KDWB norWLOL wanted to sacrifice the 12-24core. Now that we're the only CUB,it's Dot an excuse to do so eitherDon't ionic for KIM to shift into aHot AC or Adult CHR mode. Theotdy thug this give% us is a betteropportunity to serve adults in the001 &AAA&

"Toward that end we might haveto reexamine every clock from anofferniry and defensive standpoint.We'll have to look at rotations.amount of library music, and depthof that musk. But we're not aboutto throw cur fundamental ap-proach out the window. Daypartingwill be the key factor for us.

"W1,01. mooed dance mitre tothe market and made certain titlespart of the mainstream. We'll con -

Fruits Of The 'CHR Panic'WNCI Plans To Reap BenefitsFrom WXGT's Demise

Fc,- WNCIXolurnbus. OH and Nationwide RegionalPD Dave Robbins, losing WXGT (82X) (now Gold WCOL-FM) as a CHR competitor has been a positive experience."Operators aro knoe-jerking to demographic and ratingstrends. I call this the 'CHR It's euphoric to kick a sta-bon out of the race after 12 years of strong competition:*

Trecftatelly, WNC1 has beenconsidered oonsarvathe CHR.143w vie ward to Prove to i s *Oddthet we Gen Creak new music 1105.0010 be a rice to wart out the otherguy, We're gong to avant/. nottighten down. Its now as reidonsi-bri to expose Ine music and notworry about warming up to a rec-ord If we don't, they wail two t nCoi.mbus This v.4 'noble it. toplaya wider aviary of music andfiefievit hider, newer rooi -

Adeissainci Me downed* of be.Iry ra orVy m*r CHR in a molt*,Robbne Mid. -11 the Product we'reputtrg on Me w ant goxf raywant Wen even S we ere SW onlyfug -market CHR *ref There is vulnorebaty to being the only CHRand pleyng an expanded Mt but notti we *itch M aides The crty otherCHR cerneetrtion we have isWilifIJAMerynale-Columbia. Theetaw* is 30 mites Nor, downtownand doesn't cover the metro Their

Davi, Robbins

papa a ono Std compered to100kw.

-We're are to ernes soWong that we never hove freshC141:1 competition Wel do the bycoranung to be Kgresivve n pro-motion and marketing. and Sing upto M mac* sopecisaces of aslessears " In we tat A/baron s'klOa oil sightly. 11 0-10 0

time to take that influence into tie -count as well as three listeners whowant to hear nondance records.The bottom bne in both cases Lcwhether the records are has. Butthis doesn't mean vse've decided toget looser with our music or be-come more conservative. We stillhave our me area in place and willget a reading right away on musictrends. It's uncharted territory, sowe'll have to jug wait and see "

Format FortressOn the promotional front. Philips

said KDWB Oars "to spend morethan ever to solidify ourselves as a

fortivin in the format We can nowset our own prorntional agendastead of worry* about WLOL.which makes a kit of sense iri aueconomy right now

"Now we can focus on the mar-ket instead of the narrow WLOLbatik, concentrating an the otherbig guns like IAORI KQRS and(Country] KEE1'. We're still goingto work every day with the samepotation a* had when WLOL wasbreathing down our Caulks. Th.swill allow us to stay fortified antmake it harder for sornexie to tryCHR against us"

Twas the season to be thoughtful and joly - and CHR stations cerletnly embraced thaiyuletide philosophy.

s22/snrioanoi mean vowed to dig "The Tema* Cloys Or Chrtirints- Lent T 04 top, ewe (Wooed Ax Pie &moonMayeiathwK11V *AV et* S.b.0-60or 0,17000.10 ',We 0.0 Use UGOWWW. .1:410 Mechay. and Ogre Ryan

IF YOU'RE NOT PLAYING"THE GHETTO"

YOUR PLAYLIST ISTOO SHORT.

TOO SHORT"THE GHETTO"

Album sales 1 million units and risingSingle sales 400,000

"It brought #1 requests and was on ourplaylist for 14 weeks...you gotta playThe GhettCr."

Mark Jackson/WHYT

'The Ghetto' has consistently performed extremely well and Is still a Top 10 request after3 months of play."

Andrea Pentract/FM102

"Get your head out of the toilet and get Into'The Ghetto'! This song works for me!"

Albie D/WPGC

"Bay area native TOO SHORT exploded rightoff the streets to achieve Top 10 status onKMEL and in northern California."

Hosh Gureli/KMEL

"TOO SHORT's 'The Ghetto' has been a consistent top 25 pop seller with little or no airplay.In the 90s, TOO SHORT has proven to beanything but."

Chris Manison/Sterling Ventures, Chicago

"Across the board, every store In the N.R.M.chain is selling it. A multi -format smash. #32pop single this week."

Dave Goist /National Record Mart

"No matter what walk of life our listenerscome from, they all Identified with 'The Ghet-to'. TOO SHORT's rap demonstrates a verymass appeal quality."

John Christian/HOT 97.7

"'The Ghetto' Is a #1 record for us andsmokes In all demos across the board."

Paco Lopez/KKFR

"Not just another rap record, It's a statement!We got Top 5 phones, top 5 sales and peoplerequest it by singing It!"

Eric Davis/WBXX

"For us, TOO SHORT Is a phone blower! Hisconcert sold out and packed them in! '

Don Parker/1195

'The single 'The Ghetto' continues to sell well.It Is ranked in our Top 20 pop sales withoutairplay. Any airplay would be a bonus. Thealbum, which spent many months in the Top10, has also seen a rejuvenation since thissingle has hit."

Dan Schaeffer/Streetside, St. Louis

"With strong sales over the last five weeks,this is the first TOO SHORT cassette single toreach Muslciand's pop Top 30. It's currently.29"

Ray Schepp/Musicland

"Sales have doubled on 'The Ghetto' cassettesingle In the last week!"

Dan Croce/Transworid

Top 5 phones!'Dena Yasner, MD, KOYFM /Phoenix

-Too Short' was the .91 record for Top 8 at8PM two straight weeks.

Frank Miniachl, MD, KKBT/Los Angeles

Produced and mixed by Too Short and Al EatonManagement: Randy Austen, Dangerous Musk

Aft4.11=11.

C1110

48oORItle January18.1991

"roundand

round"RI CHARTCheck These MovesWNVZ 9-7KTFM 16-8PWRPIG 23-14KDWB 19-9WLOL 8-6KS104 22-18Plus ...KSAQ add 300105 add 30KBE0 addPWR106 5-50106 deb 30KMEL 14-12HOT977 27-25KZZB add 39KZFM add 33WAPE addKXXR addKKSS add

thenewsingle

. Again'KITS 23-18KGGI 12-11FM102 11-7WCKZ 11-8KPRR 9-6KDON 9-7

KYRK 27-20HOT949 addWPRR addWOMP addKAKS 40-32KOIZ addWJMX addKSMB addWDBR addWPFR addKTMT addKFFM add

Produced, Arrangrd .surd Composed by Prince

From the ailbum GRAFFITI BRIDGE

.a

CHR

Say Ho Ho Ho!

WSSZ f073.revionsbuip. PA asAod otoppeta to add an ultra on to thee Ws end drop it off al the store°. ritiOnconvenienoy .iocetad r a nrasI tote' merchants aeon Owned r, arapcong over liuned nOadaf Oast a PAOth Jonny Harteer

David Cassidy Mad from ialt) PORYd am,. at WAPVIOADantie s Toys For Tots bane ft concert st the Orrini HangingoA bovestoop re f1 r)WAPWs Don Lardo. Lase* Prem. "lob OteusAst. Rick Stacy and Iii4cv Torn

Holiday Happenin'sAs steam CHR cad Is pal to

agreed cheer durng the '90 holiday*Mow

WYHY (Y107)Weetnille castawe* 45 reputation tor outrageousnom web en act et Yoe Comniuraymows A sent at a drugalconceVeetfneni career ass Wan MOWThe reasoning anonymous colorsvying tor the plzo wore rut in touchwan o local treatment cordercounselor, alto then arrangod totiter cc...radix;

WVSFUCharisatcot. WV clothmod over 2 7,C00 toys tor chantywith the inciroct fiefo of GovernorGaston Caper ion. Seems the Ovadeclined to Sake part n the promonon after too VSR miming learnlarn000nod PW on the or Word ofCaper ton's nonpatticipahonweed and tuddonly thousirsli atunhappy batontifiCon4Oluents werevorrang mar trust:eon his wayThe Goivorricr audio* tied a

changer of haat nneled the stationto ha mansion. end donearod $200worst of toys Parade

WLOILAWnemenfoollferc r, fete

Willy Notion by reran; over1000 Wawa to 4s "Gans SlamDoom .to party Heedless parformers inducted Cathy Dennis. In-formation Society. TrlcIs LeighFlew. MC/ seduction. Out thesoarks rosily started to ty whenPrince made an sooesrancef

KINTX1Wace, TX heaped teedunkrhanate moots try holding soy.oral (VIVI* Itroadcast Cantata at*roe sucarrnarkets By the end ofdie trcrrobon. over 42 torts of foodwere collected for disirtialon

Fa the second &ask,* yaw.W2040Rocirtord, IL mann() manMI ',Vices( !Axel three days onthe root ol a WA melt lo culaio.tothe eight of the hcohalese The Pro-mato gernered Watevada teen-

Ocod SerfarlUne anniad virPtruCkioads of food. doting. anti]tiorsture - some even donatedOOHS oft they backs Close to$200.000 to dontdons vats oat -tooled

wTPLandlartepoils stagedsaveral or orrioaons Past. the scaLon soorksored a 'Ittliday

Lights" drivathrough ChristmasCirsCley al Eagle Creek Pork.ocalocang more thin tr00 pounds ofWOO and $2500 n donasons ThenWTPL gem away tree tanks di gasand Shoopng cash. Cappng thePromotional Sestrvees, tie stationawarded a S100.000 Pone to alucky Winer

KFRYJLhicoln, NE ritiVid 05W56500 n its teo-diry 'ere* ThatCheri 01 Ched Atka*" retkithon

David Cassaikty Oared host atWRONifTeledo's "Slardate 90 hotday Own Partygoers waretreated to performances by ElbaFiorito. Sweet Sensation. CattyOerras, Styx 5 Dennis De Yousse.Warrant's AIM Lane. and Wain-

WOEN 10104)10adsden ALwore *sea out with its *Sonte0"and Christmas Troop" altarsOuting 'Santo -0," the nationbrought along Santa Claus Yr m-aces troadcasits at 'Owl area outlets. The CO Christmas Tree" pro-motion "yarded a choice CO toanyone donaorkg a toy to the Cr*drum a Hope Treat orcanzation

A CI ASS14; SON(A I '1110.1.:SS PERII )ItNIAN(

\ TOTAL AIM 1:1.:( :OM

Elektrak 4011.1 Anniversary

HOWARD HEWETT"I Can't Tell You Why"

p.Au s

CM: ADDS: JANUARY 21

MOB

R j L.., C..1 .1 0151

50ew Januar/111.1901

HARVEY KOJAN

Puffin' OnThe Bits

A new year has arrived. and you're thinking about try-ing out some new bits. Well, you've come to the rightplace. After several frenzied hours phoning AORs aroundthe country. I've compiled a list of various contests, fea-tures. and silly games - all ripe for the stealing.

Many are industry standards or%striations thereof Some may actu-ally have been invented by the sta-tion in westaon Regardless ofwince a bit may have been dearl-°pd. please remember: Just be-cause a particular station may becredited sisth donatIng a bit or fea-ture to this coknno that doesn'tmean it criginated the idea.

WG IR / Manchester. NH: Seesaw Menu: A way to spice up

those daily concert reports: -To-night's entree is AC/DC at the Wet -caster Centrum. and be ableto have dessert with . ."

Five O'clock Alarm: 'GIR spe-cially packages this hour as aprelude to the morning dim.*bleb begins at Gam: big montage

clecks at top of hour. plus otherappropriate marl bites: sock men-tions specific artist to listen forlater to the how to win prize: lotsof times and temps.

Ws a good lead-in for the morn-ing show." explains PD Jon Er-dald. "It gets naxnentuin built up,and it's definitely helped die cum-bers."

Risque Theatre: TVaspart tx1run in comeadive hours: sexualinnuiendotype material backedwith balmy soap opera music. Erdahl says it's a "good recycling bit,A kit of piss nin a bit at 6arn

and repeat it later in the show. Idisagree with that. I like to havesomething new and different everyhour."

ELlevator From Dell: Listenersattempt to ED Muzak versions ofrock hits. Jameson Prodactionssyndicates a hit with the samename, which has become one of thetsars featurts on AOR. ISeveralal the PI Xs who contributed to thiscolumn raved about it I

However, /Wail says he "gotthe idea from a small radio station(kern South that I happened to heardo it."

'GIR uses actual Muzak tracks.while Jameson creates its ran ver-sion& The latter sound like the kindof Kegs you might hear one athose renti-Jazz combos play In asleazy nightclub

Haunted Jukebox: (aka"Dreaded Mantras Oldie"): Jockplays a truly bad oldie, thensmashes M. Enhanced by eta ofsomeone walking down to thedungeon, the theme from-Psycho.- etc.

Roast 'N Boat: Listener bowlsa public figure down the alley.

Fruit Flash: Another vehiclefor getting people to do weirdthings Listeners flush fruit downtoilets.

CAN YOU TOP THIS, - free sionewee pose cocky:roe iiter assemoting an S 18.000 Honey Davalson wand,* Oran awry by KFOGSanFrom Mph on V* hog are 04 Vais Renarty Stanns. 22 Too** BeyCabcona and Anty HP, Harloyla Tom lacattadan. grafi APO Ronny,V.1:00. old no 700's Frost Boyd

AOR.ALBUM ORIENTED ROCK

I'M DREAMING OP A WALSH CHRISTMAS - Santa was partrculorty goodie Orem and Leese Wentz tern year Thecosipas won a rnov-concrof by WXRK, Now Yor* personalty Jo* Waran. who's boon /mono So staid a ereon an ovarynow and Men Walsh and company too* over no ~ties' Now Arse). norm December 21 and swerceesid se n&nate sot lof OW kicky Baena* and SO friends, who mourned trot Mod and bovormos provided by eke Matron andcorporate sponsor AlthetISOI &Atli Rockin' h .tn New Year an (14 Firt* The Baas Payer, PD Mirk Cnsenort Brentand Leah Wentz, Wadi, and Anna's*, Buse t's Mar* Latina and Bruce Waldman

WRKI ahuabury, CT: Break The Raid News: WRKI's

version of a very popular bit: lettimers get the Jocks to break badmews to others.

Listener Seat Parodies: An-other popular AOR bit, particular-ly because you get the audience todo your work for you! "Oftenthey're real entertaining, and theworse they are. the better theyare," notes 'ItKI PD Tom Wades."People who can't sag are typical-ly funnier thin people atm can."

WRKT/Erie, PA: Rock 'N' Roil Jury: Listeners

call In and ask rock trivia ques-tions. using to stinrp the jocks.

WI:LC/Charleston. Si': Theatre Listeners are

given scenarios to act art: prize de-pends on how well they do. }Nam -pie: Wonsan finds her boyfriend inbid with another guy,

Audio Bird Lines: With the aidof appropriate six - and the "arsclassic "Surfire Bird" - listenersget to flip people the bird

WONEAlcroa: The Trading Pon: Statko of -

fens to trade something with a lis-tines; takes offers during the mor-ning chi:oars the best. that item isup for grabs the following weds.The stetson started with Area.snahles "Pump" video: a fewweeks later it ended up trading fora Bally arcade video game. Finallytraded that for $40) cash, whichwas donated to the Salvation Ar-my \test interestlres stem up forgrAhr: (Junta; the has: a glove-inthi-dark vibrator.

WAPL/Appleton. WI. More Than N e Really Wasted

To Know: (akin -Tabloid Trash""Rae News Dan Would Rather NotReed." etc.); locks read bizarrestories from the supermarket tab,lokis. As 'AFL PD Garrett Hartasks, "Do we mills' need to knowabout Michael Jackson's sex habitsWith chickenei,"

Mende% Call -In: Jocks invitelisteners to respond to seccificquestion or theme, best reaps segets a prize. "It allows the aud-ience to be funny and creative,"Hart notes. "It heips involve the lis-tener:I and make them the star&It's been a renal linchpin for themorning shoo. and a tremendousbuy -in for the audience "

KGGO/Des Moines: `Toe Dirty Joke: Tell Joke at

tarn and deliver the punch line at 9. Spousal ArmSal: Spouses use

various techniques to wake up eachother on the air

Kg WB Fargo. ND: Rock 'N' Roll Payroll: Jock an-

nounces listener's name: if listenercalls hack within five minutes, he'splaced on the "Rock Roll Pay-roll." Which currently pays $10 anhour: keeps collecting an addition-al $10 an hour until someone else

WLAV/Grand Rapids: Playhouse Of Doom: PD/rnees

ning man Red Noise writes a tepee -a/ script featuring four or have. well-known characters: faxes script toNest/hers. each el whom is assigneda part to play; everyone calls backat cinsignated time and acts cutscript en air: None provides ap-propriate mortis and sibs.

"Siatichs are always asking lis-teners to fax things to them," Noireexplains. "I wanted to fax some-tteng ad to the listeners-"

Name That Noire: Use six toreprs..sent something for someone)tcp cal. listeners have to guesswhat the six represents.

WEEIN/Chschurati:

It's A Pitiful Life: Takeoff anthe film classic "It's A WorxierfulLife." This time. the Jimmy Stew-art character (a station staffer exanybody you want to make fun ohfinds out hero much bettor every-one else would be without hint Per-fect for Quiets:1as. of course, butcould conceivably work anytime.

Shield 107: Shieid 107 is the FMArmed Force* radio statical inSaudi Arabia. The 'EBN DawnPatrol's been speaking regularlywith Mitt, who does afternoondrive. You can reads the centre:men directly by calling 011-966.399411-19.

Simpsom Trivia: Friday nxirning feature: jocks ask questionsbased on previous nieit's episode.What makes this special is that'USN arranged with the local Fenaffiliate to have the morning teamdo an audio Lag promoting the fea-ture immediately following tteprcgrans How's that for free pub-licity?

Joke tit The Day: Obvfausioat a unique feature. but worthmentioning simply' because I'DTom naves says it's "still the meal

A4,17. January 18,1991 RaR51

moiler feature of the day. It's ab-sokitely huge Of course, we do alot of quality contesting Arnold it tobeep the entries interesting Forecample. we gave away a trip tosee Andrew Dice Clay in Vegas on;dew Year's Eve along with a grandto gamble."

Santa Bruiser: Morning showmember Dick The Bruiser gets in acar, drops by a hose unannonc-ed. knocks on the door, plays an appropriatr tune on his tuba, and de-livers presents. "It's great, be -Mee you get all kinds of differentreactions." reports PD Jay Clark."One of the best we got was anolder Lady taco sat down andstarted playing Christmas carolson her piano " 'fl feature weekswith just about any holiday (with adifferent name, of courJel. For ex-ample. for Halloween Dick wenttrick or treating.

WJXQ./Lanslag: Cordless Phone Olympics:

Callers are given various activitiesto do on the air: jump over thecoach, go the bathroom. flush Usetoilet him on the garbage dispoeal,open the front door. yell the call let-ters, etc.

Basketball On The Retract: Ras-ketta ticket bit: caller stands sc.:-eral feet from a garbage can.tosses telephone into cant thensticks head Into can and says.Three!" (I guess they're all con-

sidered three-point shots.)KSHE /St. Louis: Party Town: A KSHE Friday

morning tradition: last break elthe morning xhow. everyone in thestation crowds into the studio forthe ceremonial airing of GlennPrey's immortal "Party Towntune.

-I'm not just talking Mau theprogramming department - any-one who happens to be at the sta-tion is encouraged to parlidelabe."erplains OM Rick Balls. "For ex-

ample. earlier this week BarryGoldberg. who's cur kcal salesmarager. said, 'Hey, my dough-ter 's in town and echo's got fivefriends who'd love to join us for' Party Town.' Do you think that'sokay?' And I said. 'Sure. wring 'cmext.'

"It's almost like the old 'Alcuse-ketters' thing EverAcely soundsoff and gets sally. Then we go intothe song and leave the mikes up foreverybody to sing along Pius theyfill the thing up with timely dropi11%.

"At ore tune we even marketed'Party Town' Tshirts. It's reallybecome a big thing Quite often asalesperson ail] come in with cli-ents. It's a fun way to show themthe station"

Don The Legend's Golf Taps:One of thaw real -life morning showcharacters that develops out of no-where Balls explains: "A fewyears ago I personalityl Jolterbred on a golf coarse, and he gotfriendly with the gromalskeeper.Don's one of these real gravelly,colorful guys, and every otherweed cut of his mouth Is an exple-tive So we started having him giveX-rated golf tips: 'Now you gottakeep stur ilickire head down!'

"Right from the start the phoneswent crazy. It's gotten to the pointwhere once a year we have the DonThe Legend golf tournament."

St. Louis' Greediest Cases:Takeoff on the "Neediest Cases"charity drives newspapers doaround the holidays. The twist isthat the people in "need" havenames like Bully. who's devils-tated because she can't go theRiviera for Christmas and is forcedto 'Tend the holidays in Scottsdale

WA Q X tSyriteuse: Scategoeles: Based on the pop-

ular board game: caller competeswith jock trying to come up withwords that fit into certain citepries; catch is that the words

SEGUESWRKTiErw. PA Pt) Kits E. Phillips

eon to mous Ober ociozetonees- 00.4Ras Kane does all orogreenno andrrt,,,e.c Woes . WAPVAcobeicrt. 141

vas Sob Saran to MO as Pia Pen-nock ants redo Jeckle Melon*erica APO dues at KACWAriarioDarryl DMA mores from ProductionDrecux back to MD et WKLVKahaer'a fa WCIZWMalown, hrf APO'MD Randy Moore decants WKVX.r

Pas/oust ...44r.eahas Jim Ken to GMand Dan Ohara ea MO: Dave Calabresearts Gallon . KOCFhtGreet Fats.MT boosts Lame Pslagl so MDWCCCtilartIoni names Walsall, FoxAPOWO as Lisa Trailer :sownKOZZifleno AMMO Craig Msettn%ore PM ether at KLPX:Tscson . MYAOT/Totedo, MO Wheel Youngadds APO dotes aid Sandy Myers

COMINGNEXT

WEEK:

Dealing With TheBig "R"

succeeds new PO Lyn Casye as Pro',coon Desoto.

Pawl Casnonovo rotten, to WSHFMorn to do menu Owe, Own,Hemp moves so afternoons TheMr* YASCT,Peoria earwig sparseRey Lytle a Jon Lamb MGR'West Pram Bosun r-ornirg man KevinBerry outs Reid Thrush roansWXORJacksonvilis NC rot molars

KXOS-Sreeryield. MO weico-esTin Marna to 1mi-twice am Wesleyseq_wa to sales Shorn Higginsnow does AM newsproctictcei at

WTLIECiesrlon "Reckless" Rend,Gilbert is new to MA drive et WPM) aVANCOori:XsngsSown (The Wog,WSTZ'Jackson. MS Wes brandySams roc 10orn.2are and Kasai Keentor crimft*SPOS WChErAaron Promosen Draelofitsosenchlex Jim Bickelwoks Beer O'Brien now nand**th",111911 at WOOZIAscon TaraPower pen WIVO-Aclanced tor swingono coOriweR19

KI.CiCt-uosine naves to TS Conlonnal Loop. Eugene, Oft 97401K11.0Cokrado Springs' new ',teal ad -areas re 1805 East Cheyenne Road.Coefatio Scores, CO ixrace As

of Januiry 28 yowl find KFCG'SanFrancisco reaming a1 b5 Newthome9reat, I Ian Floor. San Franelsoa. CA94105: now phone is (415i543.1045

have to Mart with a particular let-ter. i If you're interested. I suggestyou buy the game to get a betteridea of how it's played- )

Cop Or No Cop: Jock callsdonut shop: listener predictswhether or not there's a cop there.

K.F11F/Clike. CA: Nets, Contest: Listeners have

to answer questicats based on con-tent ol morning newscasts_

K ISW Seattle:; Phase Booth Trivia: Co-

cesacheer Downtown Jae goes tophone booth. calls Motion, andgives lecation: rust person thererrnut ansWer trivia question.

Business -To -Bushes% Trivia:Rummers compete co -air by ask-ing each other trivia questions.

KIPX/Titcson : Cursing In Italian: Frustrated

motorists leans how to sent theiranger in Italian.

K.S.10,'Soas Just': Lick tic Wall: Onee-a-week

feature: appropriate individuals

arc "spray painted" on the wall. Lone C.onnectka: Radio vets

sion of Clinch W ocarry's TV show.

KDJKitedesto. CA: What The Hell Are They Sing-

ing?: Garbled lyrics feature. Ntune That Dick: Listeners use

clues to figure cut what famousDick Nixon. Tracy, etc. - thejock is thinking about "One morn -Mg they actually trek it one stepfurther and did 'Name ThatPussy.'" remembers PD HarkDavis. -'When I heard that I alnico:drove off the road."

KOMP/Las Vegas: Imagine This Guy At Home:

Jocks imagine what It would belike to have certain oekbribersaround the house.

Sandra Dice Clay: Morning co(want lark Williams does a femaleversion of the abrasive conwchan.Other vanations : "Andrew DiceGay." "Santa Dice Clay," "GeorgeDice Nash "

Redneck Theatre: Rednecks

perform armies like "Ikxneo andJulie Beth "

Twin (treks: Parody of the TVshow

KLBJ i A ustin7 hide The Salami : Station hides

an actual salami somewhere in ci-ty, gives clump to help hoteliers findit.

Name The Neurosis: Morniligman Dale Dwilky reads symptoms, listeners guests the neuro-sis /disease Dudley's actualtherapist does the intro: "This isDr. David N'eser. It's time to takeanother Inside look into the mini*is life of Dale Dudley "

KLIA., Los Arteries: Parental Peon Prognostk-a-

Lions: listeners try to guess whentheir parents last made k'vc

Freeway Lose f'onnectlois:Commuters with cellular phonesspot other drivers they'd like tomeet. try to get them to pull over -"in a safe, courteous manner" -and ask them out

101* DALMATIANS CAN'T BE WRONGAnd apparently, neither can 82 AORs! Anytime you get stationslike KLOS, WLZR, WDVE, WSHE and KBPI on a record in itsfirst week, you know it's time to sound the alarm!

FIREHOUSE"DON'T TREAT ME BAD"

TRACK

A tour -alarm blaze is on the airwaves(

Pt Rant Dude' tr your FUR ADA Archwi meatsVenn a Spin Ts 22nd

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tratic, Ewes"etie,tertow, cud 7cvtaldANY WAY YOU LOOK AT IT, IT MEANS

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RUIDOING THE FUGHT WAY -JcAnny GC (71 and WXLIElostortPD rnoming host SA VAS, Hashared a taupe when G. co -hostedtree crsomesg show.

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54 RAR January tit 1991

WALT LOVE

Eyes On TheProduction PrizeHow A Full Sound Helps And How To Achieve It

Production is the name of the game for UV/Blackradio in the '90s. Think back to your favorite hometownradio station and how it sounded bigger than life itself -how its full, classy sound drew you in - and perhaps madeyou want to be a part of radio. Music, money, personali-ties, programming, and good management are musts, butproduction Ls crucial too.

Mitch Faulkner is founder andVP/Deec. Production Director ofAtlarta's Oei Site Production. Hismultiformat experience began lbyears ago at thenCoandry WHOP,Hopkinsvtge. KY. He entered I:Cradio in Atlanta at Clark CollegesWOIX and continued at other localstations like WIGO and WOKE(V103). eventually becoming PD atlit WEKS/Atlanta and We'DX.,Richmond. ''My real interest inproduction started." he said."when I went to WCDX as PDoef

"If you call yourstation 'Power 93,'where does the word'Power' come from?You have to be able toexpress that powerthrough yourproduction."

ternoon personality. My firsttlslltimc production job was atKNLIQ/Houston. but prior to thatI'd been doing production wort onthe side."

Faulkner said he started On Mk

because "during my time pregra:tuning WEKS t used produc-tion to eilausce our txund and eresentation But re reach for things Iwanted and find no one providingthem. Sure no one was servicingproduction nerds like mine. I

Marled doing my own ;Nutrias andwere drops. I also had to do this inRichmond. It htV-artle very impor-tant to me to take an eight or tendollar album promotion and makeit sound lace I had $1000 to giveaway over the Arokend."

On Afire founder Mace Faegratee at earn in the Nemo

ucUR8AN CONTEMPORARY

ON STAFF AT ON MIC - Proved .4t, On) A Ptedrceces' VP,Erec. Proitict,on erector sAtch FarAkner 1 aro 0.0Oh AAc Productora Coon:A-atm Derck," Sumpter, Screer, arid* Exec. 540e0 Prod/car Any BOLO& and Oct WeProwere. GM Ancestor Pauline(

Toot Your Own HornHow important Ls production to

Matta& rads*? According toFaulkner, "Ws the engine of thecar. When you sell radio you'reeellIng a piece of KO% 'dim, aridit's the only opportunity you haveto toot your own born about whatthe station is doing. For example. d

"If you're a 30 -year -oldair talent going to anew market, your valuewill decrease if youdon't have goodproduction skills.-

you call your station 'Power al,'where does tine word 'Power' comefrom? You have to be able to express that posher through your pro-duction

"And if yam production doesn'tsound powerful. you're just blow-ing in the wind as far as learnerssee it. You're supposed to be ensur-ing instant audience iderailkationand recall. so that if they we yourcall letters in print or on TV. they'llhave inerrant recall and rememberto ante them in a diary "

Faulkner argued it's importantto spend for better productkin faci-lities and people because by ekingse you're "completing the station'squality chain. If you've got a goodotrair music sound, your comic" -dal spots should sand just as

Strike The PoseWhets n vogue? Shoots your

best promottne shots to RIR. Mystation thivnt is 'sr gine - corntwin, concert Wins, benefits, in.&Lao celebrity veils Just makeawe the pho (beck A *has orcoax) are clearly focused endthose =trod as properly destil.fled Mal to Visit Lege, 1033 Ceet.Soy Pans West. Los Moans, CAo087 And keep Steno'

good. And you've got to keep upwith the times Digital and high -end analog production eqmprnentare the state et the art. Coropaniesare going back to the table andmaking inexpernive analog pro-ductkin equipnsent that's more rs-fecti%e and sounds better."

Studio BasicsFaulkrer's recipe far a produe-

don studio with quality sound at areasonable price inchichm: "a mul-titrack recorder with at beast fourtracks, though I recommend aneight -track recorder. Sixteentracks would be excessive. U yourbudget can't cover an eight.trackunit. a four -track would be effec-tive, prinided your people knowhow to use it.

"Out -board equipment Lc alsovery important for some type ofcernprossOon. I recommend a DBX105, which is a stereo compressorthat g)ves a good warm sound Youshuld have an effects generator ofsome type. Yamaha makes aninexpensive line of promising unitslike the SPX 1000 alai SPX taxi thatgive a number of multiple effects.Eventide makes an extensive lineof proceo-ong gear the the II -3000Harnicnizer, which gives up 1°3030different types of effects like re'verb, echo, phasing, and so on.

-Equalization Ls very importantfor the overall technical sound.And when you purchase a multi-track tape recorder, you've got tohave a mixing console that will ac-commodate it, or you'll box your-self into a corner. You've got tohave a beard that will handle fourOr eight tracks in return loop so youcan do the track* of the Intorma-don

"You need at least one maul.track recorder and at least twotwo -track recorders You shouldalas have one cart machine and ahighquidity mike. The microphoneis the meet important thing A lot ofpeople skimp on the mike becausethey don't luXnal any better. For alimited budget I recommend theSeenbeiscr MD Cl because youcoin dungy the BQ roll-otfs on it.This effectively gives you five dd.

ferrra mikes to one," (Productmentions reflect Faullmer's views,and do not constitute on 11.5K coldom./mord.)

The Right StuffNow that your production facility

is in place. all )vu need is someonewho can do quality work in itFaulkner suggests looking for suchtalent "in small to medium mar-kets at stations with limited equip-ment. Or lock for a person who'son -air and already sounds good andcan make a commercial sound ef-fective.

-Remember, imagination andcreativity are a productionperson's first and fore most toolsAnyone wino's interonted can learnthe texhnical part wed read a

"You've got to keep upwith the times. Digitaland high -end analogproduction equipmentare the state of theart."

manual on how to operate a pieceof equipment. If you can operateyour stereo at borne and have agood imagination, you're cn yourway to becoming me of the bestpeeduction persons in the country. -

Production CareersFaulkner pointed out that pro-

duction expertise offers air personallies an bnportuit career advan-tage. "As a radio announcer, yourimportance is going to dwindle. Ifyou're 30 years old and you're go-ing to a new market, your valuewill decrease if you don't have goodproduction skills, When people kickfor a new jock, their ads often sic(Or 'good production skills,' Ifyou're koking for longevity in thisbusiness, you need to know phxtlX,bon.

' -We need mare people with uni-que production abilities," conclud-ed Faulkner. "Very few peoplefoam on production, which makesit a good field to get into "

MOST ADDEDURBAN CHART: DEBUTFIRST WEEK:75 UC REPORTERS - 80%

O SOUND'

;Iv Mid Y

0.1P

"Do Me Again1?emixed in retvAlutitoutn. Q SOU N D

BREAKER.

71.7efollow-up single and video to thec,2 .1 Urban smash "Love Me Down"

Fmm the Gold album Do Me Again.

Produciyi by And Manila. for Srtwoolunel PrudloaloriS, IrkArklificonal fouthoction and Irmir Goh IlatudaItanagerneni Mob linduatosu

On capitoi cassettes, compact discs and records

56.nain January 18,1991

MIKE KINOSIAN

ACADULT CONTEMPORARY

Holiday HappeningsHere's a review of noteworthy holiday station events.

Fat the 21:0 consexutive year.WLIF/Raltimore presented SO con-tirams hours et commercial -freeChristmas 1mi* beginning Christ-mas Err at 6pm WJRR/Wilaning.ton. DE dal the sane - for the 30thsuccesaive year.

WYST/Baltimorr organizedthe "World's Largest HumanChriMmas Tree." Glen:Kind participanta were strategically placedto fomi n tree and were photographed tram a helicopter.

WIITIChkaeo PD Mark Ed-wards produced a 2S -hour "Chi-cagoland Christmas" special.*hid" bard off at 3i am ChristmanEve

The first S40 listeners to stemup at WTMX /Chicago's "Christnuts Fes'ival" remote from theManion were treated to a free buf-fet breakfast. Guests includedcompastr Somali Cahn I' let ItSnow, Let It tinny, Let It Snus-'and Chicago White Sox organistNancy Faust.

WI:TV/Cleveland offered 1S

taws of continuous holiday music.starting at spm Christmas Eve.

ViNN I' tatsintbus. OH morningteam Mike & Jane were leaned byarea carte, including Mayor DataRinehart. fee a Christmas specialbroadcast from the WorthingtonInn.

WLYF/Des Moines cotiaxteda "Holiday Hottest Program."which concluded ten days beforeChristmes

WNIC/Detroit listenersdonating Toys For Tots were sexyed complimentary brealdastx andregistered to win prizes.

KSSKilleasolahs promoted the"hive Wonderhil [Jays Of CbriXttrims," Foe five consecutive weekdays just prior to Christmas. sta-tion personalities delivered SIC00 aday In clothing !ran an area awe -cheat to different service organiza-tions I i.e.. Salvation Army. Depart:mot et Human Servkeal.

KSSK also conducted its thudannual "5l0,030 Christmas Shop-ping of the Rich & Famous" Spire.wherein orie listener was treated toa variety of elegant prizes

W IBC/Indianapolis aired 24hours of centirsaous holiday music,beglronng Christmas Eve at 7pm

KUDL/Kiuritas City's -*Cornmutely Milgrim Trees" in areamalls were dropoff pants fordonated toys given to more than2000 needy KC kids

CKLZiKelostaie BC sold "Liz-ard Babies," replicas of its lizardmascot. A portion of each $12 pricetag went W Kelowna General Hos.piles "Together We Care" canePAM-

For the fourth year, MUG/ LosAngeles tand Southwest Airlxiirs)sent seleekei listeners "Hanle ForThe Holidays "

Middle EastUpdate

Stsnen holiday toe voila ataoSac...bed on ens tows Wireno hre Persian Out.

WSTR/Atenta memo() metSteve McCoy erected a 'TroopTree' n Manetta Square Lielerisciwore (need sd west re tree andpace an °maniere on t

Romaine* 400 readiedwore on turd for WSOWDecatur.

-Sencl.Cff Day," saluting the3581n Maury Piece Cant:any as nwas called to Opereacn DesertShied duty

WJUtiliostaimetteOceian. NJvideotaped ticedry greetings kmnoel readents at MonmouthOver 300 vioiY410eS to

the thick. Env

KJOYISan Dupe presented afour four New Yew's Eve *reworksextravegarsta. 'Saute To Ourlimos ' FORM** seluded fewworks over Sin Dupe Boy, a chor.onnalred Weed memo to U.Stroops. and a WO vire* show.

KOST/ Los Aligele. granted"Christmas Wishes" for theseventh succmacive year.

This was the second year ofWJQVialland's "Joy Of Christ.mas." Beginning 6ean ChristmasEve, the station played 21 hours ofChristmas music.

WNSR / New York collectedover 10.002 costs in its fourth an-nual "Coats For Kids" campaignThe Salvatean Army distributed thegoods to needy recipients in theNew Yoriu'Neve Jersey metro. Thestation collected the items and hadthem dryckancd.

WieSZIPtilladelphia's "Holt.day Kea For Kids" helped feedand clothe needy families in thearea.

KINK/ Portland. alone withMothers Against Drunk Driving.distributed 73.00) red and grassnbbons for Oregonians to displayon their vehicles. "Tie One On ForSafety" served as a reminder todrive sober and safe during the hol-iday !maxim

KCPX/Salt Lake City partial-pattel in "Christmas For The An-imals" by promoting the event on -air for two weeks and staiang a beebroadcast at the site. The conunun-ity donated 6000 pounds of cat iced.dog food, and kitty litter. Thirty-four ardrruils were adopted. aridWM was collected for veterinary

LEAPtar LIZARDS - CKLZIKetowne. DC mascot Mr. FM Wax, present"trio rest -Ward Baby" to Kellowne Genera tiososter poem Armin Clark. Aportion of the sae Dimmers toner the hosoaars -Together We Cakecommon

supplier: WilIVE/Starasots.Tampa staff-

ers Steve Callahan and Kira Kin-kead helped serve warm meals atthe St Vincent * Paul Food Cen-ter.

WHYS ,Springfield, MA PDBill Hess gathered his entire air -stall together to share their priorholiday experiences and familytraditions. The end rewilt was afour-hour "Christmas With Our

sakeial, which aired onceon Christmas Eve and Christmas

CJCLIToronto and the TorontoMaple Leafs encouraged re:skinksto bring unwrapped toys or cooperbitable food items to Maple LealGarden The donations were thendistributed Christmas morning bythe Salvation Army

KKLD/Tueson's than =nue!"Day Of Giving Holiday Patio Par-ty" encouraged listeners to use thestation as a draft site for the 'Me-son Conuriunity Food Rank. Edu-cational Enrichment Fund, 'flaysFor Tots, and the Salvation Army

ACCELERATIONManagement

Brad Eats repeois Ken Barnett asPD ar Wsasigerninowen WHEN.

Systole noon Seeley Palmer PDIrMOWEicelon r-Cening Nivea en -

char Orion Whittemore Immo NDat crosuloom me/ Eden KendallSale WF_JI,lacksornede as PromoscnDirector

NAC VVCOJ Liasion PO Seta Lao,own nos Clef Smith as Me. Jim RotsMean replaces Lawrence as PO atNAC WHYSSerseorta-TarnteLaud, Cobb repose NAC 1011H,Den-ver as MO and connues for Dew-Chaneuthicries 'Prme Demo" arshlt

Mike Laurel becomes Pro:kr:bitCoodor ml NAC WSZNMrwsuicee

Former Andiron Western Ile andClew Service Rep Jamie Minkel! SonsKBODIces Angeles as Research Conc.VY Yu iatX.Cokartx.a omen KerryMcKay MO Charlie eusch *KSSY,Wensichee. WA's new OM BillWest hes been iwoorited MO

Kim Jog** more se MO at

KSTPIAnnrepobt to concentrate ontit rnddsy on -air ladesterve* IL GSM Deana Lye t cro-nroteci to Sasion Meager VYTVill.

MOW*. f.41 rcowits Teti McCormickMD

C. Evelyn Newlin. rue been nam-ed Eric. Producer of Jazz Progra"s

DecAy Porter

mho el WCF'NClevoiand. whereshell tonyice tau concerts andsupenntie jazz programenva person'ewe . Jeff Agee e (Keno PD at NACKWVSCorpus Ohs'

Ale Taiont

Formal KRBE/Houston PD PaulChristy a now doing afternoon* atnegfixertg KHKIX WE234'1360posCOI morrina man Bruce Owens pinsWIDAriehow York in AM diveKOESiPans Samos. CA tips JohnScott to host o *pay It Yee -tote ellrequest show. Robin Monies land* al*noon* aA croshown KPLMKKI.Offuesion APOIMO Atileasnas

Walker a now ricino manes; dire

WLYT,Terverfal, MA weiccones JackFUccardi to PM &tee Lee EdwardsLakes over ea ners-rtsChcht Wet etWONO'Saasbtu y. MD Eddie Petenon eats PM *'ss at wkirvsPeres.TN tor rvfits at WKRY/Key West. FL

Dwight Loop moves free (eyes ISKLSIKIAtmauerque to allemoo(s atKBAC'Santa Fe

Ran Canner does se "Owns Side"(midriont-Bern Sundry') on Wedthl,Manure* KIISSIInge. MT n'ornine man Kurt Anthony amain theskeet Aar mcrung day at KIMWILWILWeeing, War RPO'PlkA chewJoel RIfty pre WTLT(Columbus forrnddrys . Sky Wryer 4 upped Sowsweekends to nights sib NAC biGaireAustin

MisoolkorteousWUTiChioloo and Atiants-basod

Wombat Chanel hone corded Insoreeerient whiney ea WLIT weatherMilo vest be orosidod by Weather Chos-e. mower cexests WifiCindrinsp-ohs Creme: al OM Pubic Sattece [e-rector lack Morrow see reefed Wet50 years in hare rade

WSTC,Slamtord. CT sports an -

flounce, Len Gas no were rimed thestile's best spot scatter by me AP

avo E

20 -year wrsti,Dover, NH OM PaulLaIllenc was named 1990 Now NOV.Vice Orailik&StOr d rho Yew by owNH Asoodaren of Broadcast**Herron Medi Group is now °wavers;WYST,Iliamexxo KAVLA.areastoeCA is now carrying Los Media OPpets gene

WZNYrAuousta hes moved into 11)now studios and Ohba at 274)Perimeter Parka*, Raiding 200.Auousts, GA 30900 In SanDue o. trio Larry King Show hes rhomoved, swtching Moen KS03 to

Crosstown XTRA IAM). "The PROMtoo

IRvery once

i a while, a

along who

translates

writes songs

that last a

Ch apilla A"Walk My Way"

Produced by David Austin

C 1091 It.....J. I...

58.R&R 19. t 991

NEW MUSIC SELECTION TIPS

COUNTRY

Pickin' The Hits ViaÀctive Auditioning'

The final iue-oriented Country column of 1990 (R&R.12,7) featured a letter from consultant Steve Warren,responding to the article on Country radio's musical lead-ers (RSA, 11/9). Both of us received a number of callsabout his letter. which addressed the selection of newmusic_ So I'll begin the new year with his thoughts on thematter.

Warren - President d WarrenMedia. a full -senate radio cot -sulLaney based in San :Memos, TX

originally wrote, "Isn't it tn.teresting that guys in big marhebwhere they are the sole Countryoutlet always say we research ourmarket' when you ask them whattheir criteria are for selecting newmosaic, Now how dots that jibe withthe fact that you can't 'research'new music? If you could, the rec-ord companies wouldn't releaseanything but Top JO hits."

Warren amplified his. point:"You can't tint row music. Re-searchers have born trill* fordecades to discover a way to :W.curotely predict the succeise of anew record They haven't foundone. The only way to find out if anew mooed has true programmingvalue is to put it on the air for a fee

"Active auditioningmeans listening torecords in a mannersimilar to tho waylisteners might hearthem once they'readded to the playlist."

weeks and monitor Writer rosponse'.

L'dortunately, said Warren, stahors auet do that with a largenumber d records. "Listenerswant to hear hits The more 'upproven' records you play, thegreater your chances d playing'stiffs' that drier listeners away.Virtually every new recant youadd to the playtist no matter howmuch you may blue it, no matterhow loot' it loots in the trades - isa caleadated risk"

So what's a programmer to do?Warren said there's a way to atleast improve tie odds in yourfavor. "Katie %lin Pelt - my MDin the 't and early lib invented a system called 'activeaudihor' unit.' which means listen.Mg to records in a manner similarto the way hsteners maght hearthem once they're added to thePia.Y list."

Stew Warren

Incorrect AuditioningWarren believes the majority of

radio's =sac programming mis-takes are made because program -meta audition nassic incorrectly.He acted:

Listener% don't hear new rot -

reds with the trade charts laid outin front of them.

They seldom listen to music athigh intones.

They usually don't judge a songafter hearing only the first 30 sec,suds d it, the way so many MT)sdo. In most cases. the listenerdotan't really make up his mindabout a song until he's heard it anumber of times_ The listener'sopinko becomes firm as the song"growa" on him with repeatedlistens.

Listening TipsIn his letter. S.Varnei took PDec

and MOs to task for :elm -trig newmusic "by the numbers." Hewrote. "Record rtys wilt tea youthe most difficult part of their job isto get PDs toput Oar disc in th.'machine and listen to it. But ail thePDs ash them is sole's added ithow many adds it's got, and (f it'sgoing to be Breaker next week . .

And station managers aft back andwonder why Country ratings arestagnant at a time when countrymusic itself is exploding."

While picicin' the hits has neverbeen an easy task. Warren saidavolidhig the above pitfalls throughactive auditionirig requires evenmore tine and dfort. "The system

How To Audition Actively Listen to every new single you receiveWatch the trades carefully and listen to the

new records on the listsSet aside the records you'd like to hear

some more

Listen away from the radio station

Listen several times over several days

nukes ice nxich mare accuratemusic selection, but it Lakes a lot oftime. U you want to be a reallygood MD_ be prepared to toxic attt " His suggesticos;

Try to hear every new singlethat arrives !ran the record coin-panim. "Some you'll be able todiscard immediately." he said."Hut make It a point to listen to allci every record that sounds evenhalfway goad."

Watch the trades carefully andlisten to the new records that rimsup co the lasts,

Set aside the ones you'd like tohear some more_

Listen Ito these rteords) awayfrom the radio station. "Listener,:

"Take home the newrecords you like andlisten to them in the'real world.'"

don't hear new music in a radiostation. Take home the records youlike and listen to them in the 'realworld' PUt a stack of new ones enyour turritable and let them roll ASyou go about your home life. Play s

HAVE YOU HEARD

Foxx Elevated To KCUB & KIIM OMK.CAAI A Kshtlocson has mow

midatryer Erik Foss to OM tosoeasqthe dapithre of Om Doug Brannanyen his 'Moiled to Phowir b pimaracks Wes Pots. who's boon at KIMtow year& sveviaady Served a iontfltrysuit at KNIMPhoortx Formergammon -t_ TX PD Phil William hasmoved in Tweet." as MO.

WTORChancee APQ'PM driver TimPlebe** has been named PD at IOW(Cede' Ramds, M. Ho replaces TimClosson. who was use wood POat Mil3E,Cricannal

KtAt+ AM S FM,Ablione Productionchre,:eof Scott Watd Pas won cro-moo...1 to PO He formany proGnawnoocrosstown KCAK) WitAKAbitty.CIA MO Sherri Garrett has boon uppedto PD fetreOully automated WOTE'aaain, eh went he Country 11Bryce Cloithsets o Pa OM, Al Camp-bell the Pc

Musical ChairsWGIC.Sourl Stasi tit personalty

Doug Monloontory adds MD datesKASHAnctSompi PO Mao Ford

Ten Rotifers

now handing MD chores es wealWPCV/Lakolonu Fl. MO Lyn Scabhocarto to ViVOC & WCEICcitsrba.SC Flepescoo turn es MO a JackAphorisms.

Extbsu the WY TrieSsoos$ CAW netNo moerwig Newt 80b Jackson midrelornme. man Terry Janes. New toenormous is O J. McCoy from GoalK51 ,Colorado .Sel.os PD Jim Maw

phy yid tomPotrely do naddirys as noconducts teas north tot a new parson'Sty, naidayer Riche:41os wd tondoOM dtles

Ken Stooks Ions WOYYFMtanahatot rricidses Pun KEBC:Oktincota Crty New to evera-rjs at WOW (AM) isEd Alintanciot horn WEI.M.IAvtins.burg. WI Dine Michaels moves toreatsasys from ammonia at WFOQWstPon Beech wynxiwymi BoschNom Meta CM Pam crosetwo WSYNbar Inkicktys . . Julio Rich moves tton0011Wkriarlb as fscersca co -tent ofKNPAMidarreKklasoit

David Straub 0** WFMS'inclonapohs as ROCkiCeCel DreC101. HO hold a*Solar p:41 at WW it WMOGCostn-bus. OH WYNY,New York aloe:Nod es sepal in December waft a newtrertamitor. new tease locatat, and amove torn dr °clonal to nordrectaxt-ii Most enhanced wil be the stanon'srecap...on in New Jersey Coogan.to VMUR Morotrisossei. WV, wesch cet-obaned Its 50th annivarsary en D000rn-bet

few as you're !Virg breakfast, do-ing housework. or reading: banis-ter some onto a cassette to playwhile driving."

Hear the songs. "Listen tothem througlxitzt the day. Listen tothem the next day, the day afterthat, and the thy after that. That'show batmen hear new songs -several times over several days."

Exercise Your EarsWarren emphasized environ-

ment and repetition as the keys tothe selection process. "Active audi-tioning exposes your brain to theaurae the way 'normal' peoplehear it. It allows the sce4p to growOn you. You'll quickly find thatsome songs you didn't Wee at firi4sound better and better as you getto know them. You'll also discoverthat others you love at first willsoon bore you. arid you'll be gladyou didn't do an cut-a-the-tem addon them

"Your evaluation of some songswill become flan with only a featlistens. You may hear others adozen tines gore you're aimWhen yeti catch yourself hunuitirgone of the new Web, chances areyou've got something.

"The [active auditionirglteen develops your ear the way exercise develops your body. It keepsyour playlist healthy. It helps pervent a tot al the sally mistakes otherpregrammers make when theysimply 'follow the IIIITibeXV andmake up their minds about a songafter hearing only 30 seconds of it"Ma is not an bitable system. butit's stronger than anything else youcan use to select new songs foryour radio station."

Editor's CommentsBefore diernissing some of War-

ren's points as a lesson in the ob-vious, consider this commect bea-rd on by a number of record peoplewho heard it frown some radio pro-grammers after the holidays: "Myplaylist is frozen. and I won't be do-ing a new [first of the year] list un-til after RAH does its first Chartof the year and I can see thetrends "

Putting all the new product of theweek onto one cassette and hobo -big as you go about your daily busi-ness really doss enable you to lis-ten like a listener. You will prob-ably find yourself unconsciouslyhumming sonic of the singsChances are, those will be yourinstant adds

I you have any tips on seltCtingnew music? Let me know, and I'llposit them on in future cokinuis

NASHVILLE THIS WEEK January 16.1991 Rare59

CRS Places New FacesCorbin filanner, Billy Dean, Joe DIM, Kay Kennedy.

Chris LeDoux, Shelby Lynne. the Pirates Of The Mississip-pi, Aaron Tippin, Kevin Welch, and Michelle Wright willperform at this year's Country Radio Seminar New Facesshow March 9.

MCA/Nashville wail have anact on the show because althoughMark asesnutt was asked, he wasalready booked for a nine -date tourwith Garth Brooke and the JuddsHis management is attempting tomake him available for the Artistracing Seaion though.

Foster & Lloyd Split

Radney Foster and Bill Lloyd(Foster & Lloyd> have decided topursue separate solo careers. Theduo met as rairigwriters at SUMPublishing and signed to RCA inla Their sung "Crazy Over Yeti"was the first debut country singleto midi No. 1. Lost wee* they werenominated for a Grammy for theandrurnental "Whoa" kern their-Venice Of The Truth" L.P.There's no word as to whethereither one will word for RCA.

Grammy Buzz

By now you've heard the Ken-tucky Headhunters garnered aGrammy norninaticm for Best NewArtist. Only four country acts haveever been up for this general cate-gory. and woe has won IL TheHead ainters are up against theBtu* Crosses, Slariah Corey. Lisa:...tsissfirkl, and Wilson

Bits & Pieces V:hilie playing golf in the

Bahamas. Vince Gill and threefriends il.rfe robbed by two mask-ed men who jumped out of thebushes, No one was injured. Gill, asupporter of Belmont College'sbasketball team. WAS In theHatlarnILI with the team for a tour-nament.

Tanya Tacker recently wonthe National Cutting Horse Asso-ciation's Celebrity Championshipin Fort Worth. Among her corripe-

titres were former football playersRandy White and Mel Blount actorLarry Wilcox, driver JohnnyRutherford. Christie Brinkley. andMichael Keaton.

Limit. Morgan. Minnie Pearl,Marie Osenond. and new MCA art-ist Marty Brown will be featuredon the episode el CBSTV'sHours" bard "A Song And ADrawn- The show. hosted by DanRather, will air Wednesday OM)at Rpm ( WT/P51).

Torn N'opat has Liken over thelead in the Tony Award -winningBroadway play "City Of Angels."Wopat will handle the role through

-Ken Tucker

KEEPING UP WITH JONES - Goofy* Jones Pas inked weft MCA.'Nashua. a.ste, two decades wren Epk. Hie a'se MCA Isburn, prOdoe.:1 byKyle 1.40,419, a Ctrs two Nit AS amass are f1-4 MCA/Naarwd Exec, VP

!wad of ASP Tony Brown and CWcforlASR Buzz Storm. Jones. andNeed Prets,donr awe* Helton.

NASHVILLE IN MOTION

Wipperman Upped At Warner/ChappellTin Wipperman. VP.'Excic GM al

Wither.`ChisPPol Musk.'Neshalke IceIs years, has been upped to Sr VPlee the company

%Wideman said, "My staff andenters hew done a wonderful yob ofIT*.iig me look good over the yearsTIM 11,rcvldnOn I Is a nice rosinrmatasof Warner:Choppers commitment toNattMlle and what we've bull "

WIOPerrnan started the Nesnelle of.Ike cd WamerChaippol in 1975 HeIThkousty vorkod for Gambrel-Au:0kand Csdarwood Putarthing

Eli:teak. Music Group has marg.ed with Code Blue Monk Manage'mare EMG PreillidentiCE0 JimPraia, we conttrous In the eeriece0e:rty for the now conigurenOn.

Eart Richards of Code Oka sae,n o as Eisc VP The cOnOlflY nowhouses an 0.4000,40r4 record libelw well an publehrg. booking andnenagement. production. video Pi0-tkitton, and ccrowt production rem

Kurt Denny. former OirectrWriter-Putasher Reardcris for BMI.Nei galled MCKL A as a popindcitlaishl scout Hel rerrein to Pisaipakr.

Tr* 1/1Appontsin

Jules Workman, Network Mk

Pubkcat. ions Sony Nashville as Man.age, Meckii

Signings Torn wopst to Epic Mai

McDaniel to OM . Skip Ewing ioCaptol Stew Wasiner to MVO

Jim Lauderdale to RepriseEarl Thomas Conley and Linde Desks10 Buddy lee Attrochdra for booking

Comedy team Wiliam* & Nee toCub VAR's!" lea Golden to RonGolden for mansgement . JohnJerrerd to a tangy...ling agreement

with Maypop Muekt Group TonyToth*, to PrSalarri Morris Agency tor

booking

COUNTRYFLASHBACK

1 YEAR AGO Mo., 1: "My Arms Stay

Open All NI9111" - TanyaTucker

5 YEARS AGO No. 1. "Makin' Up Fa

Lost Tim*" - CrystalGayle & Gary Morris (3rdweek i

10 YEARS AGO No I: "0 To S" - homy

Parton

15 YEARS AGO No. 1: -'Sometimes"-

OM Anderson i Mary lowTurner

"Owen 01 The Surer Clot-

ho" by Dew & Super de-buts at No. 30. It peaks atNo. ZS Irv, weeks later.

BELLAMY BASH - Attenticliashville recertify hosted a Addy to an-nounca rho sign av of the lAsilanty Stotners. CitAlfwating the new pactant 0-11 Dime DIMPrww, AdanSIVAlasnnMy MGM Rick Biamatson, andHoward 9Away.

NEW ARTIST FACT FILE

Molly & The Heymakers

041 Joe Linorkis, Jot) Nelson. Mary Schaal. Andy Ore

Bandmembers: Molly Scheer (vocals fiddle, mandolin,rhythm guitar), Andy Dee (lead guitar,vocals), Joe Linclzius (drums, vocals),Jell Nelson (bass, vocals)

Place Called Home: Hayward, W1Current Single: "ChaSan' SCenothing Cared Love"Current Album: ' Maly b The Haymakers"; due 4/91Label: RepriseProducers: Paul Worley, Ed SeayManagement: Impresario Ltd.Publishing: Tree PublishingBooking: Monterey ArtistsMusical Influences: Bonnie Raltt, Marshall Tucker Band,

John Prins, Charlie Daniels Band

Background: Wisconsinnaive Welty Scheer began dr On0%loan at age 9 She continued tohone her skits in school orches-tras, though oho achvta "twos Megookiesl thug to teary But altarseeing Charlie Daniels play ed.de. Scheer was inspired to roomrwr classical truing and "moanrep sr* turned her attention soccwintry rock and Magma mak"I got eicited aboul payrigigen.- she recoiled.

While attericing college in Vieeery 'Boa. Scheer met musk:lianaAndy and Scott Dee and becameo cerwanent member of eatband. Lonostas. They war formed P. the Minneapolis NormaStaring as a backup miaowScheer vies soon selected as theammo's teed vocals,. They tull aurge keel following. but *venture,-ty went ITOs soprani weirs

Needy fox yours ago. SensorconVriced Andy Ow to mow tackhorn Hama and they began toCorm trie current bend They soonmet drummer Jos Undolus, whoPied a yau background, and bas-sist Jell Nelson, who hod cdfrodlin oxen,/ and dater/0 bindsThe oarist began touring Wiscon-sin and kanneeota. the:ponycowing for national acts. Eager to

more horn corer band statue, theyMoo began wining their ownmaterial

trilgolamp Ono of the home-made tapes the bend acid at 111

straw tout) its wry to Highway101's Cactus Moser. Ho likedeta! ho hated and forwarded thetape to 101 product. and TreePsibllehing WOK Paul Worley,who flew to Minneapoka 10 see thbend Orr He signed Scheer to aOublemng dell and offered to pro-duce the bend Severs! labelssoon became rvieweled WenweBroaJNeahvIlliVe Paige levy newup to see the tend and Wad thebard rri offer two Clays Wier 11

rust tiew me away," sad Schwa, Songs: The current smote wee

mitten try Scheer and himervikitunewnw, Gary Burr. The band Iscureetty Hushing ft debut aebien.out the pockaoe may include an.oVia 3th...out:tuff collebrxabonand a Don Schiele Brent Maherhaw

FM9filinng Vie bards WW1 ofa recced deal, Saver bid. "We*wiled a deal because vie low toplay We're a live' bend and wantto get to toner venues There's areal ciarriaey between us Per-k:erring a an admBclon. Prying isow mothraticei

60 RaR January 18,1991 MARKETPLACE

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EASTCede ON C1Mee bonen woe* ouNANN Are TO T.A woPT re ells eO enceended VONT X. ONSON. 7)114 Mein. Owenole. MA ozess NI/1111101

INAIIVIMINdrippi. Cal Mobil 010.440 AmAs06.44.Nooner TN. 261 7 10.1,4164.4. 119110 14.1,161401

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Get The Hottest R&RClassified Listings Early!

R.SR Job MOW mails separately toyou two den before Raft. Call

213-5534330 to subscrte today UseVisa PiRasterCatd.,AmEx

Hotliner -11Successful Country outlet. Top 75'market. hunting AT for middars brightdalnery, good mechanics. love of Coun.try must Prefer femme, . but all con.%dwarf. Also seeking morning man. T&R. IRadio & Records. 1930 Century Park IWest. 9169. Los Angeles, CA 90067EOE

L9S TRIPLE X seeks nut Mkt night pock!Bacielleat prolamin in ateohee must!Minorities and females ericertseel. T&R.Ben Haeutton, P.O. Box 95)0 Colchester,VT 05446..M.F.WE

MMMMMMMMMMMMM o:

to Atlar.1, seeks Per tonality who's erwrsetic, overtnie with

woven track record We afar cha3enge & stability. T&R to WMGM. 1601 New Road. Linwood, NJ 08221

11sers ***** tOpportuotty knock.s to the mpg a

14&R every Friday . aril (913)b65-4330 to make tt happen for your

OPENINGS

lielenlerlIsieeeMesellnereReeimaisawilisilloilme

Oedie4R.eziv

105.7OLDIES PROGRAM

DIRECTOR

to chantin3 personal utcurnstrces. WOSR.Batencre a loam is program drectx Cons. -woody, we have an immedwde operkg kr annoisome; oldies pew/ammo tO Parma olesummit we here had *Ili cur prerel *UMand tonal We we used to the very bell et thetrideetry, 10 risieltSed candidates must possess=OW !Meek. mctnrati-Asai, and managerialskies, as eel as an extersive backgrotnd pro.crammer; successta stators M large arx:trait( markets ll tits descrdes you, send alforborne nionnabon 11. Red Peters, VP Pro.grammiag, Womb draarkesties, 3.94 N nthTema. leelleurecd. FL 33020. EDE

GM MIN 111

SOUTHPOO ON TANNIN NAN AP AP ivies AC...c.o..... GAcwt.". avow.... Tea Malt ANN SNOW& Sa1127. 311102. A 1,111101

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104.4 hot Cow. P2 Clem C Top 100swoon ANN (Peet WAN arollooMea 74$ K5041. 1726totowdine Vide T1K 77142 19.111111001

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FUN AC MID -DAYSlurrediatis opening for trild-day faunally attowing° gold basal AC. Fermin en:curveTSR to Rol Whit, Rafe Pf+Xtun Colsutard5053 Oman Blvd. 11129. Sarasota. FL 34242(OE

I I .\\I M .1h..\ I 1.\\\

SUN-SATIONALOPENINGS!

Seeking General Mariam, Program Dire..rce,Au Perwesslitso, Production Derectix,thrector/Aacbor, Ilner byPby Sponwaseer.sad Proasuon Manager. Rush tagehesurneP.O. Bos S2d4, Ckgraseir, FL 346154269.

E06

OPENINGS

iiitick97fm

1.11XTCImmediate AM d.rt., r opening al marketkading AC Must be warm. local relatable.trAtctStning to 30-49 year old edutts er,dhaw great productkin skills! Minimum Syears experience Rush MN ks ;Win Quin-cy. PO. 478 East Bay, Chicle -iron SC20403. E -OE

j!!311.

11/14_1111C PM 1/1/1JKCal

MOM

11.1. CAnss.n. 14

Hugo is gone...paradise has returned...

The East Catboat+ s most dory runt FM 4 1004ing to NI metal key daytimes hx CNR:

1) Prodalos Director; fterecroo Dove2) Muldays3) Negras

Al applicants matBe able CO work the fecnes wit(troy gerund appearances and wrotebroadcast_Hoe coxl peolucton sealsElroy Wand bopping_

Rush tape. resume. MOO andtererrods to-

JONATHAN KEYESMI 95 WIC (FM)SUITE V2, CARAYELLE ARCADEST CROIX VIRGIN eStMCOS, 00420Amos: (409) 773-0995 Weekdays3P'n-SP'n ViST) onlyfamilies exceseacte& (OE

salary rot

MOLL SO101 RONA adall Kraserhouu is seekMg the best Prooteco Director n the coadryAI Ms axis are here. el Prtmohon budget inVW market. We shoot very nigh and rarity nisi.Do yeti Rush samples and revolt kr ONStedman, W1AXJ, 3000 R. 29M Terrace, Hear.mold. Fiords 33020. (OE

WMXJ FM

Maim 102.7CLASSIC OLDIES

r ---RADIO =to

Chief &veneer. tor 1 yaw temporaryI position. &sinks* Southwestern Ig market. with a trap( communications I company. General FCC license required.

1SBE cerulication desiriatee. Now-arfalk- 1AM, Contemporary Music -FM Numer-

I oars remotes Company benefits Send I mourn, 144 references, reply to: Radio & I Records, 1930 Century Park West. ILei 81, Los Angeles, CA 90067. (OE j

-'41101L"'=11.11111=

!...:

BLACK ,URBAN MORNINGSHOW

HOST NEEDED

Major BlactuUrnen station needs an Exciptionalty talented Morning Show host.We offer good pay for good talent- EX-CELLENT PRODUCTION SKILLS AMUST I No Beginners! Must tuns at best6 yews Black:Urban experience Yourpackage MUST include- 1) akcheck wrthproduction samples, 2) resume withyerihebfe references. 3) celery history, 41picture. Reply in strictest confidence to:Radio & Records, 1930 Century ParkWest. 14b. Los Angeles, CA 90067.SAP Equal Opportunity Employer.

OPENINGS

SOFT ROCK MORNINGSMajor market. group owned Soutesern ACseeks morning taken* for tunas operOng.We're not interested in a comic, but awarm. relatable entertainer who cantarget our 3045 year old demo. Youdon't have to be doing mornings now,but we are looking for experienced pro.tensions's. Send Cassette & Resume toRadio & Records. 1930 Century PerkWest, 9185. Los Angeles. CA 900037EOE;MF

MIDWESTurn resew Nola seeks ip 12.. TAM. 1.. OWN* INNrenokos cat nosposee entewowel 1411 1...1 Jacob., Ow23S5. Noe C.N. 1A 02244 04.1,111101

$.6140 Odt.P. mono.. TaloWprod*,...3" pro Tw.enewonee. nen-swours oneened TAR 11.1 X1 11.

413, Lennon OK 711402 10 11,1111106

topedsmoil d. a AwAssoom mod. cw retes T.4-Vareelle, commaway TIN MCC°. Chen,* hirrew.S. 7211.Amos. to 60910. N 1 :IP Mt

740 seise 091144 woueo Note NA NO PT Tetwe 1.4 Moeedenceo. TN. VASOAQ. Neer Pow. 11101 Pleldheot PoetNoshed. IL 1111. 011-1.0111., (01

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KILIFMEDIUM MIDWESTERN

Eiourg topra0e4 AC 341414 =rang AT eithaiadlitoonso Of Fiume, topical and Wad to be part01 top-ratad ascriory scow Expitrama and ap-pearances a mull pecdtetice ataMy portirrel.0000 Pi/ WIN Co expenerce. talent and am -OAK roll MOMS package laity/rag Moaner/pen and 401K. Potstailty ct prormstion to pro-gram drector for the rigM iridandual Would parta prat brolidCaSt teem in a Cash commuterbons =many Send pave. TSR 1'D CPUCK

131k KLY1-114. 1301 Grad Averue, DesMoines, IA 50909-3362 EOE

WAXXFM has a rare oprnmg for ennoon drive announcer Loolung fordyne:Jr& personality who understands mask Intensive Country forrnst Strongproduction a nun' Send current T&R toGeorge House. P 0 Box 6000, Eau Claire,WI S4702 EOE

- 4 - _ /News Director wanted/medium AOR. Ex-cogent writekgireadrig skills. Minimum 2years experience, preferably 10 11`41well. Females/minorities encouraged,Excellent guy. T&R: Raclin & Records.1930 Century Park West. /154, Los,Angeles, CA 930E17 (OF

S-

01PFPCORTILIIVITTES January 18.1991 R A R 63

OPENINGS

We ate a full -service, booming FM AC Ina small Itvt not tinyl Wisconsin meritedthat reeds a POirnoming AT with win-neg attitude. You will make a good radostation great. We offer good pay andbenefits. a state* mode company, endan outstandrip community. TAR, yourommights on programming and promotionto Radio A Records, 1930 Century ParkWest. 167. lot Angeles, CA 90067FOE

WEST6060 Pi doe Deena 1/444 lleadern Calatow. °woe.Mist OPP onP4O4 All c.wSon hinwAloin pnl.41CAM, 00514$3.1000 1.1 1,151 (04

Psalm Pomo OPeseet Iw 744,e4 V.4mr. 4.4.0. 4$ sew hawsail $40,A AKA tan Ten room, goopg.e, PM. 1, 34rem. Pee reek CA asses 4/1.111111 101

11.4 1.. fraolI nets. l A. Poo hays good inch re..ALSUMES: KAYtnciriva. 2501 wool 'hew. I. L0060.CA ens* 1111111111 COI

Mar Aebono mon 14 sows Ose lawegor. seam gap*,owa.C444.64* se Pewee. irowanng. Talk 10$1124al.910 N. Shrew. Pow..01. AZ $4004. 4.11151 (Of

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11W10111.111. Craws wells PRAM Thaw* rnsoeslotoly. TinCow hewn. 1140 11 ale Ilkong CA $240501110 TOT

P DX webs Taira lor Not sprang. Nowa. AT powers*trOwed Taft AAP Phielen. 460 Aloaerga. Mewl. Par.TeX.. laionc.414. MI 90913. 44-1 51 tOlt

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(01

KATT. 114. Poo Canes swoop impenrcip Cow., AT to Fa.1 AA snarl aesesew Tan 64 Papas, 1011 asp. Sews.tw Gotae. CA $1030 64 1115

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iwes pwy. bigM Clongre towel we weep" AT. 041 tc. beww...1 Idarideopo County want TM

134 tam La w& F. Pops CA 44437 61-1/1111 101

L. as tooninuO, wetwomnic Tdo, .a 01 for teaAM .448.....441 PO. TM - 4h A1.11.... 231 1

Po Averse. Somas WA $4121. $61/1111 (04

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toe 0.00.4 welblaa ono N,arinowl A2 94.1 AC, Tai.11541.. cermeemme AT 553311. 011411/101

Top AORCR sleety FOP Sow... CA wait* savor...weeSowearoma lo5e0.1. Pon., ter 644 1111.11..- CAU.Gant Aleatook .4141 34? .3 ls.)) 611/111 104

***********START UP

OPERATIONDo you love P106Jer.,XV Do you love Prime Air WO Do you love AC radio mSou 19900 We're puttsg together a Warnof people who will kill so be 1. becausetuts what et will take so make ttl If you'regreneav out of CHR and looking to grow Inthe b.:ob sess. then we went your rape andresume Put your best mto 3 minuses. ThisIs NOT a small market' Au Talent, TheResearch Group. MetropoZotan Pork, Suise1200, 1100 Olive Way. Seattle. WA98101 MIT 10

***********

OPENINGS OPENINGS

ORALITORNIA MORNINGS! EP

Klapm106 -TM l Sacramento's Malmo AO

leader is putting together two pereor.MORNING SHOW. If your career goalis to be a part ct a winning morningteam, we need to talk with you NOWYou rnuet

relate to a 88 49 year oldaudience'

hare fun on tha radlot balance entertainment with plenty

of music be aware of what Sacramento's

adult Llateners are into every day. work with a Program Director who

marmot:dB to creative and confidantair talons.

Send zoo a resume, a brief descriptionof your working style, and an airchackof at Lout one bour of any show you'redoing today Then, III get back to youHonest. Irian Casey, PIS

1(X0AASO Commerce Circle.

Sacramento. CA 94818501111AP

See full pais. in last week's fikft(Jan 1 lthl for more ditto:11P

START UPOPERATION

We need a News Personality for AM DefoeIf you want 4 rrnnutes. twice an hour loshow that you're better and more westernpoesry than Paul Harvey, and that you'rewt-sg to work (cc your great salary. thenwell make It worth your while Your com-petition Is Wk-rishon Can you make radionews sound bigger? This is NOT a smallmarket! News Opening, The ResearchGroup. Metropolitan Psrk. Suite 1200.1 t 00 Olive Way. Seattle. WA 98101 MVPEOE

AAAAAAMIAAMA#"WAIMAWAA,NI AND STILL GROWING

Central California Modourn Meeket Goan -try Station o expanding our Top RatedAN StaH We went fun loving, hard wort-Eng. F Mole Teases* to grow andsucceed with us. II you're ready toMove tki. send TM and recent photo to.Radio Recoeds, 1930 Century PertWest, 5164. Los Arced**, CA 90067.CO(

1991 sod be your year to hit et big' Largemarket. West Coast CHR needs funny.relatable morning personisl. Got whet ittokost Get your tape to us nowt Radio 8,Records. 1930 Century Part West.5182. Los Angeles. CA 90067. 10f

:C.

CD1 7MORNINGS

Top-issol AC on California's Cmtrai Corob.ss krunelate =mks boo opts* lb.rrowo Islam. Mute be fooascd. coerrenationsl.towel, and to rarstml eyed= risibility.5111238 incentives for subte teem player. RushTeat In- Jdf Bell. Program theertoe. KWt..13,1101 (-mud Ave. Sure 120, Arroyo. Grande,CA 934:0. (Z05) 473.1073. WE.

Pee.MV.."VI'AMV.40C6tmtneation Pst7c-tiolior-a CNroctur-AwTalent sought by leading SouthwestAORXR. Must be aggressive, detailonentad and know the music end format.Strong 00001e *Sills rind level heed ereenOOtlant. Minimum 2 years espenencein at least medium market lock and roll.Tape and resume to: Radio & Records.1930 Century Perk West. *163. LosAngeles, CA 90067. EOf

SOFT ACPRO

West Coast soft AC wants to hear yourtape if you're dorg a special "rightpresentation- of any type. Emphasis onfriendly, natural Cleavely and style. Musthave (imminence and success to be con.&,1***d. OknoilY aorplarsts encouraged.Reply to Radio A Records, 1930 CenturyPork West. *164. Los Angeles, CA90067. EOE

Y95 PHOENIX SEEKSEXPERIENCED

PROGRAM DIRECTORrrs A wan IN PHOENIX! It you think you nemthe ansimedtlOm to win and ti*s at Man 3 yogi

paignmolag titiwiant* h a trodluaaMOW Or begot. we a >8'M* Irenkoe. hintmidelke sew, and samara nwagainert1Was. than send your mum to Palmy ReyrOlds.VP411, IMO N CorgYal /mew. P10106. AZ85004 147 Phone COS EOE

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OPENINGS

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0.0w4e5 0100131 OM 544-3306 01 1/151

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A oV4616604660 MYNA 4 row eteeragi sesoPoos in161SW 1.71 Carew*. 4 oleo./. weft MOT' Mei4713171 1111/111

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lloilltigoomodigios w vow strewn Sawa wawa ova. Powwe*, won CV ago. WI mows ..$ 064V* 01 714301641 11111511.

Tie 4.0.0 ww. AT woo,. Pea Cos wet powwow in0.0 we Cover, Weer Owanowe 1ACPLAT1. .40617204443 041.151

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64 Rat Jemmy 1419111 9FPFPORTIJIVITIESPOSITIONS SOUGHT

VETERAN JOCKWANTS A CHANGE!

._,X,PIng for Light Poach, AC. Adiiit_.assu Rod, Coil between 830 II 530 IEST for TAR 1-000-6884392

tsit

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POSITIONS SOUGHT

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WANNA BUY A DUCK?Hos about a Axsier LA. 5tesbc DireacerAssiPDT Audio Prodactean. Voiceeerk, Pfpg100.OUNS, Of On csu metro( per -project eon-s*** Track 7110:052 sod refaccree. (213)19436(0.

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SUCCESSFUL MORNING TEAMIN TOP 40 MARKET

Wtrlr CHR. AOR !lock tecotd (all W. -(612) 945-0160.Discretion amtectoted

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POSITIONS SOUGHT

L.A. radio legend "CHINA SMITH"("The Wave- morning man) with27 years of major market experi-ence - 21 years on the air in LosAngeles - wants to attend yourL A niting5 victory party . . in-terested m your trouble shift. (818)366-8834

dig waft. oraftfta 71* toonoill'AC AT ERNart *51 s1 1* IIIPP1065 1111144 1717) 362.7114.IN1.15t

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4.

RADIO NUMLtProgram Drockeilausic Direanclace-4eig Ilan

t

deem as this'll Top-raiet ow:tress:1 with arsat allIkedall SW* 94 Wore! for stable=avant 1I yaws impedance rt CHRACtatin-ry. Lots ot personality Randy (303) 490-17411

7%.., pop, Pew Power Po. pane poop% aoloopen. NW 014114$ ten IsT 101 11

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HELPPro AT 16 -years experience. team seem.wItItng to rekeerie preferably In Soutt orNest. Ready to win with a brand newteam JACK (205) 9790737

POSITIONS SOUGHT

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osol.mtlinPT In Pawls *4. Pat vow 4#45 4*. 1e4/413 WISP gesso

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1,11,

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12-714 ai ws. pew ope anti *4 spa COUROPIJAVIC141. GloWli POOAD opordoso CO PPS 01111 11534134301.1.111

114.300 dasu po POP Pootrud own T444140.,opo.o, uporlo. Chblidtarlo sat. 0035 751-3113 041/111

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MISCELLANEOUS

Aiwa. a 019100 1144A1T1 AC ~APO *WS la lads. TOWSSY AI, sa, a2r. liossep 1e,r2T IYY 125/4 041114.

R&R OpportunitiesDisplay Advertising

OISPIAY: S60 pa I1IC11 *4 weak (muffins 35weeds per ach inciodng estadisg) Irciudeswere border Add 55 ared 130 11 IcQo

anion border or wipe iseadao markedSUMO 90X: $75 per ecti pee week (ffles~35 *cede Orr dicil per Irak ockoing hutting4$ number Eel FLILR's aCCVess) Add St $4?and $37 It cugOrs torch Cr tamer heeded re-wired Rats iltiolitt genetic bort*. hoer 'sunraybrat Castvie hard,.

Payable In Advance

cchigiy A teed ka Adwetriarc 04451$ asirs1 (17

tygereorillas ea corpsay/stallia lallarbealimeerawinci by ad -tame payment Ads must b!Sub:ratted by MN 12011241 create tiro Ordersoho ars Ow actegla0 by iss 1213) 203-3727Visa, YC, AmEx accepted. letiMie ram as it ap-pears 041 cream cord exastirmyt Oft and ra'teintty.onter Send toe lessicases are sent 10 ad*ve,1tsers every Tratrsday by first-class mail

DeadlineTo 'ppm s the iodosing *455 1 issue. your $2truSt be riceiseeS by Mondry rase (PAT) eiotdays am to tissue dale. Address as ads to: PAROPPoluraties, 1930 Cedury Pant West. LosAnxies. CA 90067. Fax: {2131203-4127.

R&R OpportunitiesFree Advertising

Radio /I Resorts pr".Itts tree 124 o1y2s or 3Ines) KATO t) MOO stations and record con-woes 11 Opine% Fin losOngi of the sireknots ate also wails,* to irOvAaks ma"met 24 reustry weer Pout*n SCe4Pt

DeadlineTo appear a the folknovig week's alms, yew admust )s received by repair, Nee (PAT). ecti:days peer to *44* dab Free Opportunitieswags should be treentten or cornedS'ra x 11" over and WO otessed EN* by rtWIf In: (213) 2034711 Address an 24.ir0edi0a$3 RAP Free Op teturates 1930 Curtin PillVOtS1. LOS Amen. CA 900137

Capand r 110 pop Toro vwpw pro pp pan pornpp Pop 4411.5015. apPowoom ~Anon C15'4.01144A0 909 41316./4 1444 0411111

(me keeps a: at a spew ~brad* base ceit

COUNTRY January 18, 1991 . 65

NATIONAL AIRPLAY.

$ JANUARY 18, 1991103 IRS to 20

nwraurr,Th Aectip

rJ 3 0 PAUL OVERSTREETReedy's Come Ai curd (RCA) 20410 194 9N REBA McENTIRE Aar° ties t 114CA1 204/0 185 18rl 15 0 MARK dolESSIOTT.Eltalir Xhetot IMCA1 204/0 171 31 2titt 0 DOUG STONEJThese Lbs Ds1nt Fiat How To* WA/ ((0C 203.00 146 54 31 0 KATHY MATTER/A Few GOXI ThrOs Ream (teensy) 197/9 146 41 10ri N I, 0 MIKE REID Watt On Fa& Kca.ratda) 202/2 123 77 8

1 1 I 7 ,LLAIIANAPass<111,1 EN Ash (RCA) 175/0 136 28 11te t4 t: 0 LEE GPILUSW000 NW* GaitMx* ICIOW) 197/1 121 69 7re IN 1, BD JUDOS'.:r. C4,64,11 A Br** (Cab.f1CA) 202/1 106 89 7

4 4 10 CARLINI CMITEPIConeOtflaltfRe0rwel 16847 126 32 10N 17 H AARON TIPP9I lo..Ne Gat To Uard Far 5011911) INCR) 189/0 99 76 1411 41 It ROB CR 03.11Y,(041WW EV02 Net Antrel WNW) 197/6 63 102 3234 21 /1 e STEVE WARINERiltem Far A VAN (WO) 18410 50 119 15is n t JOE DIFFIE us to (Epic) 196/5 26 144 26n n u OD SHELBY LYNNEatircs M Tosp AI Ow tlyc( 176/3 56 95 2522 34 r C,) RAY KENNEOYAVtat A Way Tc Go (A11470C) 19419 35 116 43

p ay (J MARTY STUART.(* 7711* (MCA) .. 193/7 22 126 45V. 71 31 a) VERN GOSO1M,41 Raewv Al Yax PORI (C4Rerem) 191/12 10 135 46

10 PAM TIW312..ro, Tee Me WV lo 00 Wtstel 184/11 23 112 49U V 34 C LIONEL CARTWRIONT/Say K1 NA Tea (WA) 176,6 19 122 35

r n Ell RESTLESS HEARRcrqux7Eller0OCA) 184/6 14 119 51_ 42 11 e CONWAY TIMM, C04611500 Y0.1 Loren (MCA) 186/24 7 707 72

a 23 FUCKY VAN SMELTONANit Lab llpsAn0 Dom (0,004 107/0 46 38 23s a 24 TANYA TUCKER* wont Be Me (Cepa* 7159 37 56 17* 30 0 IF/MEIN/2 fay Go 040) 166,13 12 94 60

1 1 70 26 GARTH 111100ESJUawasuen* Prows ICAMO) 94/0 49 27 18- » at ar HOLLY OUNNefewl Fla 01 LPN (W8) ---- 175/26 6 82 8741 71 V 0 RONNIE 16tDOWELLUtrAwe0 TAN* (CA) 143(19 25 70 48

ca 29 DWIGHT YOAKAM,Turn Ottt Ton R09.1Lrn Mottos* (Rox) 112/0 26 61 25liFtetaeum 01' PATTY LOVELESS& IR That Kat 01 Gr. (WcA). 171/56 7 71 99

.; (11 BAIWE i THE SOYSITKM Me LIMA Sarno RCA) 161/27 2 66 93 2

ilifer-AXER e ALAN JACKSON, Lae Yol Al Cam Aosic (AnSW) 167161 2 50 115 3

MIREAmen e SHENAMOCIAN.1 Go You (Ccagebe) 166/70 0 47 119 4

4: C) ANNE MURRAYeLebed (Capita) 136114 7 67 62 S

64 41, IT NEAL McCOT 41 I But You A Pre (A0arec) 123/5 8 53 62 6

7t: v C' MOLLY b THE HEYIULKERSOleso* SomeNtr* Ca1193 Low (Royce) 135:11 1 63 71 I

1 4KZON a* CUNT LL. .:ACA) 142/124 4 29 109 II,y U 30 MARY-CHAPIN CARPENTERNeu W*A404(0****) 98/0 25 46 27 10

7 n n 19 GEORGE STRAIT, Cow To Eared II Few Yoa (1ACA) 68/0 34 23 11n 44 RODNEY CROWELLAKet MN Welt Able (CcA17001 96/0 11 60 25

n l :7 41 OAS RIDGE SOTS, MO* lay) Sae Aro et:prelim (RCA) 9210 10 66 76. Za HANK 111111.LUlliS JR.4 Woe 1 Latter (116,tot) 120127 3 38 79

MmlicANAM t.T. DON WILL1Aliiika Low (RCA) 124'70 1 20 103;;;; UNDA DAVIS!): A MOW (44 (CM** 108111 1 38 68- - s SILLY OEAM 'a* He Fa A LAIN Niit (C496X) 100/19 4 34 62

n at 441 YINCE rm. Laity (MCA) 38/1 18 13 7

82/13 1 31 50rari T. GRAHAM BROWN1'm Semler (New for Ylli (CaSt41

rA.31111 FORESTER SISIERSAAPI (RI) 93/72 0 14 79

CPU, C MATRACA HAW GOA Bat WA) 90/25 1 23 66

DEE> BILLY JOE ROYAL* The Alallot To Tar04:90 (Alitec 1 64/48 0 7 57

BREAKERS.PATTY LOVELESS

I'm That Kind Of Girt (MCA)Di 84% of reporting stalk:ins. Rotations: Heavy 1, Modlumt 71, tight 99. Total Adds SCIncluding WONA, WCAO. WXTU, WKHX, WZZK, WXBO, WUBE, WOAR. MAE. KZLA.KRTY, KIAPS Move* 42-30 on the Country chart.

ALAN JACKSONI'd Love You All Over Again (Arista)

On 82% of reporting stations. Rotations: Henry 2, Medium 50. Light 115, Total Adds 81Including WRKZ, WTCR. WAJR, WNUS, WTOR. KILTFM. WTNV, WPCV, WUBE, WHOK,WeRMN, KFKF. KRST, KNIX, KUPL Moves 4332 on the Country chart

Off,CUNT SLACK (1231

FORESTER SISTERS (771SHE RANDOM (70)

0011 WILLIAMS (70)ALAN JACKSON (61)

PATTY LOVELESS (S6)BILLY JOE ROYAL (40)

MARK COW/ (41)DAN SEALS (II)

AAIUN & 114E BOYS (77)RANI WILLIAMS IA (21)

HOTTESTPAUL OVERSTREET 1131)

REBA lief ItT1R1 (PI)MARK DIESMUTT (571

ALABAMA (73)KATHY MATTER (73)DOUG STONE (73)MIKE RE10 (45)

CARLENE CARTER (31)JUDOS 134)

GARTH 191001,S (21)AARON TIPP81 (21)

taladjrirre 1--3, sgrl

UNDA DAVIS*: A (Cut.Awa

BILLY MAN Coft Haw Fa PCapAIR 100/19004474A ULISSIEfitat*AN_ Whorl 62,61RICH GRISSOMIMIONy 607- .7RintoY) 30'12M THORNTON IN *co (VC) 22/16ALLMAN BROMMS,Same Tura flocs 15111RHONDA GUNN Sib tiT's AIMS 01 11N91 17/81 (DEANS Coatioi Rap fRitrart EOCil 14/1JERRY 1.1.130011111E.Hge&J Itel (SCR) 13/11V. T/4014.301161* tre Oct Ogero 12/1

New Arabia neve not yet het 1 a Count,"&wee, or contertiew airplay from 6011o/ mooring sworn.

10651 AVOW a 340111331 al Dom pares KA."4T+ woe raft Adams", ar4 Pa web moied

teggelikl 1.-0. a Car reCoelsrs Ti.numbs, v. oirordhow, rwinflue* kapningV.yogi in UM. Mao* A MIMI 11.4.1.04 Po icedRunes/ of Cwpy W.." MM. Po sop ti-FM d oAro PO Po Sop weep Iftir

SHENANDOAHI Got You (Columbia)

On 81% of reporting stations, Rotations: Heavy 0, Medlum 47. Light 119, Total Adds 70including WA1(2, WTCA. WIPA, WDSY, KAYO, WXBO, WYAK, WSIX, WONE. WFMS.KIK-FM, KASH. KFMS, KZLA. Moves 46-33 on the Country chart.

CUNT BLACKLoving Blind (RCA)

On 70% of reporting stations. Rotations: Heavy 4, Medium 29, Light 109, Total Adds124 Including WOKO, WY NY. WKAK, WWNC. KSCS, KPLX, KTCS, MILK, KNAK,Vane,WAXX, KRST, KUZZ. KNIX, KRAK. KSOP. Debuts at number 37 on the Country chart.

DON WILLIAMSTrue Love (RCA)

On 61% of reporting stations. Rotenone: Heavy 1, Medium 20, Light 103, Total Adds70 Including WONA. WCAO, WPOC, WDSY. WWNC, WTVY, WUBE. WORE, KC..I0,KRST, KZLA, KliPS. Debuts at number 49 on the Country chart.

PAUL 0 RSTREET"Daddy's ome Around"

Hottest

THANX COUNTRA,' RADIOBREAKERof,

CLINT BLACK"Loving Blind"#1 Most Added

Love" --3rd Most Added

LitrAtlI Ill MIC, Ileac

COUNTRY

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HANK 111114413 JR. Mum 1 Lau rat" 4W9 tub) t/2127&1a ra,* 1410ry 3 WAS," 3.1 t. At 7 T &kW 31 t -c...3. -c *WAN. Wttll OSACI. KM*, VOESC. NKOV, KvOurlMAIO WYYD, KttP. 104.04. VMcOr1. WAINVAN Wt20 KM. KOK_ pci.4344. K4433 AM CM., 4742 on OwCaen.,URN DAMS "le A 0IIIw LIMA" (Cooke° 186/11Ataiwona 1.44.., 1/487., )4, Witt 4911, my X.O04 it woce, Witit KKILY PUQK WKNNK Wit 40.444 V40-0.t.viati8C,4$ 443,4 Stony YAWL. *1114 MAW" 001'., 81/C71( KIN.4...A13. WAG, KIOARAK. flA7..4t 70.4444 OK 4.8.Carry ctwinSILLY NAN "Ora Hero For A Lab mar (WIN 10112

-4.4-0 4 8.88480. 34. 1474 AZ 574 4.24.1 te. W8M1O. WCTX ORM K1C31, 1111W, *PASO. V.Opor, wovrw. t >Tv ^ Ntlet, W4.91142. 4AtL KEE., Wt14, KASH. KKAT KORK NAv.44 1441 CA 1.4. Cowtry 0.4

FORESTER SISTERS "Mea" (WI) $31723/44444:44 4**,1 LOA n. Tw 41,144 ri rcluirg WPOC wvm, WOW, Mitt. 11AN WONO WTCALOKX 901-1C. kJ 1001 *OK ,K29e. WAX VW. KRA1, KATT 01041 st motto. 4408 WACALA., awesMATRACA SEIM '1001 NOME" (RCA) 9625ktato. Hew, 1. 3,4304.4 21 W. it. 701 4 4631 t1 WWV,K, KASE_ AMOK/SA. vria MS, milk WOWS.WAYS VANN, *OM, amt. w9LA *01L KNOX KWAFT 103(1 wAsolit KCB. WOW WOE.2_voi 4240.1.Kwm044444 +'.,+b, 4* 04 44410X414VT. GRAHAM 811011111 T m Iktedlig Oss Op for Yee" (Coale° 82/13Ithernt Arm t, 10410kr, 31, 14,4 b0 rad 4.014 13 WAY2_ VORA AVIA WAAC. WOW 14.811X 1451.. AVOW,. Ar...JE1Katt 10.0. AWOL MAK Worry WAIF Mocks+ 87244 WITS. WOWS 440,14/12. POWS 04.4.26 4f nwster 47 *Ire

0.61SILLY JOE mom. "V The Mabee Took Tattoos" (411414) 6414114x 1111 !Kn.., 0, .Aosurr, T, Loy 1160.44 rciumap PATOC "NOV, KAY WOCC wrr46.4.44.x. WICK

Kan, Wpw*, NU", *T() 8.14AK W7.0.../411.4 ACIST 4.44 k 8.(XC Noss to never 5t1 on rotCc.ley ohs,

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OAR SEALS "WON Meier The &kw" (Goat) Stalform,. O. moo., 1. Lere 43, rag NIKZ, WOW, Vsfitt WtOK. 9036v, MTN& PUPAL%dm 0413 am.* oria#, 9.0(44 471151 riAKC, K1TS WT., KV00. WOIL10WILLIE IIELSON "The Piper Cum Tear (Cobealele) 134114104414.4 1.4,44, 0 1444,1 1 T, 7.441 76 7.,4, Adds 8 811.84A, WNW, wma wow& 'cm 1C1&91. 'MO_ Wt.R.41,11, Walk" 144,54 WM, MOW. Wilt) W.VO AM KAKr KOKC..t040011411 UUSSE "iliese Ate WWI Roe" (Albelk)Roo/A4'4 1840 12 LOY 4o. 4_.122.4, We../, ictu Acsc WKNO 004_ owl 1,0:0 *Arm.WSTR. *ft& *OAS UR 0.0, r, .fWA'fLON JENNISON "MS WW1 lie mast- (Epic) 524

0 Maikrn 21 Ste. 21, 04t40 4.1343. WYAC.KCJI11.14.0.. 114122.1 WOKS, WOG, KAKI .11.4.1(.. oeSTH.

48.19...1.19 KW% 10.1(41T KM00, Kf04, OW, mutt. 013.40, .141.5.0.010. ACKG. KAM

MICHELLE WRIGHT "A Neselluel bail" (Aisle) Ill44.44,-,-4 .444, .p 4".54.e. Is. LW. 19 Tow 4.334 1. 4134, KW'S& MOM KNIPIN, KIX* .29" nod. 43.340., ACIO

41,5114 gvair_ KTr1. *gem orr.., MAX, KW *NCO KNOSAWYER MOWN "Oaf Lae Pup"' Mutilate° 411044%.00%. *4.4,,, 0 Meson 14, Lox 34, 101.11 Idcia 10 WTCO 01W K1,0. NKt. WOXL WAX_ KNEE. KNOX.WC4'./ioxyc 4,wr0kr, wirrZ, wc.rik or't *494, Kau KIM 'so. ,ACT, .3.111K, KSO

GUN CANNEL& "Uomealfreil Lai" MANN NIS0 4.4,1..4% c cet NO, rood Aide 23. WC1X.11.1.AX. 10U7,14., WX00_ WELL 11452.1. WT VV, 4701A4, AIRS

11.7:85 Al'." .,SL WSW niCAPS. WottO NOW *NW WOW, KIM KKK), Kt,* K0E0 447141

MARX COLLIE -La Hor (414) 41)41Aotatcos >4.6* 3.1Mive 7, 1.47* la TOW 0.4.2* 41 rauirta aiwt. YoWYZ. YOWL WAJk aolak, Warm vo4.2. K rr3.74224..wv60. MAL 14APV14 WY, wo* Ktro. KAU KIN.U.R.Cacc aSOP,

TAMMY WINETTE "Mot Gels NM Mee" (Epic) 21244.t.44.78. Mow 6614.44 3.444 29 1c4 MC* 111, 11101142. ehtlef. 41084.01:Kti, WSOC. WKS& *Ca ATM .144/42Itttik r14+3 Y4.4.0 04111 *Tau 8.0.2 .3000 term Km, noRICH AMNON 1401115 ley LAINTke Reek Ir Rol Meer (TAereorg) 30/1204.048..ne Pinto 0 ,c, .4.30, :2 *KO, *ANC .2E u. AVM. KakIR MO. 10.03 P70

.8e00 PALJ *4842 1WW.2 AMC .0911_ MOM Wx.rX Ankle. Ka*SAMARA INIORELL "11 Lone Somaliel Gosd Belled" (Coale° 3061itasys 14943 4, SARA, 1, 7.444r7 -'over Ada. II. W1144. V41111 *1Vv..K.X$0. WA40G KTTS, KV00 4113(4KW031 KAL2 WaSaA uort watt vianr. Wit.K. 4* OW. 471100.4040. T*(.14

EMMY ROGERS -lay My Soil Om" (Ikuda) 2121Lot 74 '-49 Odd% V. WO.) rerwz LARKS, ver4.Y0 WCO WOLS, 04447 KKV...,WStiot

W T.., MIS. WOCV. 428011.11, cv.r.a 0300 W0., oars, KAKI, 47900

CHET 1411411 $ MARE 1010,1111% "Poor lay Mae" (Colorable) 244Actacv3K4 tento 2. Nadu, 0. Lice4 31. '-vei AA» 2, Ka V. KITS WNW MM. KOHL Urban 00 LA" 0(0140.WCO. *04,3. KM*. WS11K, WIt3. WM_ 0oc40., 0(001 Kate. WA)0(.7GO, Ihtur. WON KVOC KUJY. KAI).Oft)). K400EMMYLOU HARMS "Ilhook Of Love" (Ruda) 2211%mons 14w4 0. 4w3u8.111, 1.04 I r, !se -r #4,34 1. gr.,* Md." *We/. *cm. OM moat OLT Lk" NICATt.OTRY TAM& YAWL KtWel 0772 4.014. ALLA, KITS. WW20.07100, IOU KNICOL KOKK,

MARSHA 110011110111 "Male Me Mao WM Sam" (MCA) 22415$3414441221, 1411, 0. 4440....4 2. Lott M. TOW 6.4.134 .114.160KO, WINYZ. OWL. *VAC. unry. PAWL vort.SAICS. %%Mt.*atiTS, WOOR, P000 4200 4115. halw.?, K14f 1.e Ys^ toe8144 to. 704.844, 440..1401, 120CC,1420

ALLMAN 11010111111$ Seven Twat" (Epic) 19110. mec..rn : 4.4.441(Wirst MAK. .1F00. "NW* OUL Kiect. ocleCC.

AM". KAN WAS." WWI, Kitt 1474 *WV:. KWIC MS, WAKEN, KWY 0710RHONDA OMAN "Sae la The Aims 01 Um" (WM 174

0 1, Lot 14 Ivy him a WAAK. YAWL %COL 1000X. KAKI 4040.04,0-10. tont 41484* W2114. 11:74:10 AAAAW rALI

GARY MORRIS "Ulel Across The Sedreern- (Ceartel) 14/14Agraeom N14.Y 0 WOW" 1, 1471 1), Tow 443* 14 ow.... K.KS, 104041. KVA 1400. x1P4iOtt 'NOG. Kul,. cia OOPJIMMY COLLINS "Costae Rap" (Pietism Edge) 14t1

%,;44 p4 !%.44, AarN t VARY 1.4344 4444(2. YAW WXNt. wSTm. vows- WV. KaL1cork r)ii3 8004 ALCM 0481.7JERRY LA4E001114 "Ileapfel Heart" (30111 1341irsokern, How, 0, Op." 0, t.cer *3 Tow 4444 t I WCO 495114 arref. VICOct. 8V00. 6404.1v0C. tot Kris 4.03MUM THOMPSON "Saes The See" (Cullen 121*4=4404.4 Hoar* O. Wow. 7. 801 9 laa *Oda I at), 0.44454re YAWL WSIt... KIM 444 WC*, *CIS, 88154

0700, 041. 114. AI 04

fafft ARNOLD "Yee OM' Miss A Mar (RCA) 1140 Madam 0, Vont tt ianl 4654 5. ALLA K1430, ALAS 012 Kat/ WV 9.1114 K 111, KTPK 1900.

KVCC

MOURNERS "I Kam A Ulla" (VCR) 144ammo. Moro 0 141454en 2 4.0.4 0 treat Alas 0 WAWA 8412.5 MAAR 1+484 WOW/ A18{X), K.14140, *KW_ 40420100, OM 141404

ARTISTiSong Title (Label) Album Title?

RANDY TRAVISMeroes And Friends (W8) . Heroes And FriendsGARTH BROOXVIvro OlA Kin& Wonting On A RAI HOW! (Capitol) . . ..... No Fences

Put Ycorserf In My Shoes

CUNT BLACK This Night* (RCA) Put yourself In My Shoes

PAUL OVERSTREET/Roy Cant Read (RCA) HessGARTH BR OOKS,Mr. Blur (CaoaOl) Put Vane" In My Shoes

GARTH BROOKS/The Moo* Rolls (CatM) . Put roomed MAO ShoesGARTH BROOKS.Vidd Horses (Ca)lloi) No Fences

MARK CHESNUTT/Your Love Is A lkrac (MCA) . Too COIN HareMARK CHESRUTT/Too Good A Memory (MCA) ...Too Cold Al ManePAUL OVERSTREET/Heroes (RCA) Heroes

ROB CROSBY.Shes A Nattral (Arista) Sokol Ground

K.T. OSLIN 1:1e -Wee (ReAl _Loee In A srte TownMARSHALL TUCKER BANO,Closer Today (Sitapa) Southern SOotMARY-CHAPIN CARPENTER/Owl AEU* Ting And Styx( (Columbia) Strootim &mot

CLINT BLACK One More Parent (RCA)

[irr

COUNTRY RADIOATTEND - ADVERTISE --EXHIBIT AT THE 22nd ANNUAL

SEMINAR ROAD AGAIN

March 6 - 9, 1991 Opryland Hotel Nashville, TennesseeCOUNTRY RADIO SEMINAR '91 offers over three full days of targeted keynote speakers, seminars,panels, workshops and music showcases. Featuring: Roy Blount, Jr., Dr. Charles A. Garfield, Dick Orkin &Christine Coyle, Bob Pittman. Ken Kragen, Bobby Ocean, Pam Lontos, Dan O'Day and Many More! ! !

It's a must for anyone involved in any way with country radio and records."Early Bird" Registration Deadline Extended to Friday, February 1, 1991

For additional Intormatron, call or write Country Radio casters, Inc

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50 Music Square West I*6041 Nashville, TN 37203 3227 (615) 327 4487 or 3274488Broad

L

RRALAIMO "Permit1 As For As 11 Go" (RCA 2701.7)ewe Joe law Loy blet00 lare. AWV.o. W. Idea tlerd PubSW Ore Mae tAfeCAP) War DPI ","".AU.M.11/1 BROTHERS 'Irmo Toms" (iptc 34 21641Pied Nu, NA. IN"cps MO. Glor Pero CoOtosWV' VeroEDDY ARNOLD 'Too Mel Miss A Thing- (RCA 271097)Pied Fro 0 Par wow., Moe torn ta.corwo PsorOW AUDIS NAM KNOPfLUI -hem May Sloes"(Cotombis 3$ 71556)

Pin et.opas. W.. rot Neon." Pb: Peg MarcAalederc. Maeilian hp. Fred hOisr ad Bozo.

SARIN I THE BOYS "Tread lie Lila A SfromeeC(RCA 2720-7)Pool Kt* taro% Wr Whorl Boo" POW latCaro PA POtOra,Iteed0Cold AdasterealOrr TWO, CIA Aid Mee 1/4CAP1 lair Odd..Nees GOO PowMAMMA KM '1104 II ear' (RCA 2710-7)P ot Peered firekrort Joe. Lae Mr: Warms Mi.) km RedIVID PM&W040TIV.11.1/611 runrairsharel Jorge Mac Yoe ladoPoo Area1000Aldee how Mad ASCAP) aa.i, Ctou PONCLINT BLACK -lasto BMW" (RCA 2749-71Pied Jerre Owl TO Card Woo Pr mow. der Moe ILSCalri OarOM Merl

GO/M1 BROOMS "tlerseswerst Prayers- (Capeol 33E1)Pied. Alen Reynold. Or Pat Asir Lori OaWiwt, Garr. Bete as Pree MOante Par 1.1.01Forennor 10.0e.rart-heard Mothiter l Mare(ASCAP WV he Week Pere Leo.Y. GRAHAM IRMO "I'm Soaring Os* Up For Yee"(Goad 711177)

t Credr. boon Owe WhamrPr Karredy OW LMI Portion Cr Ward, larecoCeas rays PorietersOUCAPI OFT C X 50.010Ck1211.111.1111111OUN CAMPBELL 'llotoodNioes1 Lem" KNOW MIMIPro* imply Boom,, Add Codotasel Odors LOW, Rear SOO To.OOda Poo Aide MacAloggawde Madt.Wfi thed.Te. WM* Moe.

Ard Le. Moe *SCA,. Owl Mir: iW. BOrddewMARY-CIMPIN CARPEWTER "Yee WM Polo"ICabotelit 38 73567PTRI Ad. ,urger. hadh CPWW, Cwwniw We: 111wy-12wor Car-wrorPb.am AO. Mao OrdiredO0 Mac te.S.--AP, Oad, Ado SP.10, TweCarewCAJRLENE CARTER -Como Oa Baca" (Remiss 7.11584)Prot tro, Coro Wr Canoe Coo OW Cardwert TeaseCterseeswee Coo 'AC.-aPt B. Co.UOMEL CARTIIIIMINT "Soy N's NM Trot- INCA 51165)Prod. Dor, Sawa. SOP Wr. Lool Cartwort Prk Shred %Imo

*PA< sew, Ni: Nor to.MARK CHESIMITT -Meer Jabelbca" (MCA 13916)Prod Wet Award W. Poo Goa SKso aro (MAO .010 WM"at Or. ScarMARK COLLIE 'tit Nor Go" (MCA 53971)Pied: Dos Arrow, Ted. boo Mere CON Pete NeCob Mac4A9CA'7. la0, Dan UgraJIMMY COLUNS 'to ley Rao- (Pletlosis Ups 059)Prod Lioev hos Wr Woe Ceara Peed Per Po doer 'Ted 04%/OM MC -AP) Ni: LoftonRIM CROSBY 'Sew WM Brim Mu Amend" (Atisto 2124)... Soca reerereee Wr. red Coded. PA Ptadd.c, PCs Crodl Coss.Idocadesdad Maw 1SNIOir Sroleree laeresernedROONEY cacratu 10ear That Wale Alan-(Colorreta 3$ 73549)Pot Tone Door. Pedro. Coos Wr Poway Ooeted Prat C. MoeGrath Mad M.SCAPI Ni,: ai Carr12111111.MEM DAVIS '11 A Mortal LAMI" PAW 7112$3)ROI N.,' mows Lanz 0A Wr NA Are.. rude. OW doPoen Marc 16.01 Nir. SOO.. CroproreortBILLY DEAN "Oeir More Far A LIM Weis" (CoMM4411( 71424)Poet Goat Mood, Toe Moo airded tedredaid hew: Log.Pot (W No. WorAom d Mtrca trow.........Ava Merck LAsum MT

JOE OWE 11 Yee SW Me To" (Epic 34 731137)Pet goo laxar... Jerry So.. Or: lade. Woos. ,ets soy woeGorookere 110.1Foroo OM Mac Md. lair Coro Orraore. Arco SaoHOLLY 1111166 "Heart Fell 01 Lou." (WS 7.19472)moo Hem Owl Odes Wooed TO doses PO Sono Ot PtoGranttheraaltrat 11010 AAA. Imirag,re

111111=111111.111EXILE "Thom You Go" (AMU 213$)Pied Pare, Poo TOP CM100 %Pr. IWO Woo Coot tool Pede WMAve Loa Mae Mod MateMerodora ASO .12010.1 OPPP4P.P,dale

FORESTER SISTERS -Mee" (WS 7.19440)Pied einem Dy"w aen Scrod., Wr POO Boo. Ner Sidaro POWSoo. Gee. -a Moe Cocoa r w Maac EMIR &SCAR lair Ja...Now

IMINIIMMEMMMI.11.1111111MIKE Tel 'Mew Komi Lamer (MCA 538121Pied lard 11...n WI vote Or Pb Berea Moe .O .a. Ni: Fiore*OOP%

COUNTRYSONG INFORMATION INDEX

VERN £03015 'is II Raisins Al Tom Mitem-(Wombat 3$ 73$321w oo Pro laredoreart Wr. Yom Goon. dad Convert he COO Poemodem Moe JO Mac laCa Mor Tree P.Adared MADCAP. OAO ar [Odd Tor. -reLEE CREINW000 -We've Gel II Mode" 79343)Prod. Jr,' C.,X.1.011C Wr /WO, XP.C.. OW Ans. Pb. Wwortliposeersiove i 01.711.1 ...46.1110411 SAOCAR Mr. OrrOwenRICH GRISSOM -WI WI Soy Wei Tbe Red 1' Rell Obis-(Mormy 171 504)P.4 POpO Mead- Ad Scare. Jn Coo. Wr Mire COO Hood SCOWPee PetrOrad owner... Rederrgrarrearos Mac Langerostra, rew-edenddroar WA. AACA.P. 101111 Note said boo.,RHONDA GUNN -Ssao Is Tbe Arms 01 Lam" (1111 7.11011)Rot Poi Woos fa ...N. Noddy re barrelPlea: OW ladoetos root Woe *01 Nor rrp ..erne

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EMMYLOU HARRIS '11111tob Of Lam" (Reprise 7-11610)FPO nosed Beroelt Mery Poresh W, OW5 Rae Pb Wei PodMao OSCAR Mir Mon Peercode100I1ANOERS '1 Saes A UM" (YCAM$0 161)Pied &Age. Soo Gaon PA. tool. MAKOar, Or Awry orroadaredo1211111=11111111ALAN JAMISON 'IV Lao Yee Al Ow Aisle" (Arlete 7116)Pied l d. BRIM OW hdOrgee Wr. Ate Jose, PO. Woe PO.sa.ea Sord.O. OW Marc t.43CAP% Ni. OPP, CPP'NTMATTA* JBMINNIS 'WIN Seibert Mt Moor Olt 34 73047)Pied quo. dRoWft. Sob .arm...., Wr toy Soo Om 0 hoe PdlePr MooTeet Sod Mar rani Marc Naosorale. MOO CASCAP. MhoNi- MateoAMOS "Lo.. Cos WM A BMW (CorbilCA 17011-7)Poe So'. hew OP OW., Add. A.1., Are*. Pi. Ownr.,80

S.P.1.00. Mat. Stahl Moo Mac Poecler Moo Woegad ASCAPI Bar. ,C1P

RAY KEINIEITY '111101 A Way To fio- Marne Mit)Poe Ray Karoo, Wr Jo. Raters Botts Ora. PO gimlet. PMPharr. rderrooda POistene µKAP. lair DO Mods

131.11.11.111....111111111..M1JERRY 1.A11$001114E liseatol Hold" MR 424)Odd Pet Perregro- %W SC y Co.des Mae Pao PO PoGreestorooral ROAN Sorge Carlow Imo Nor Steoche0 kneeOSCAR War. Are. DomePATTY LOVELESS 'I'm UM KIN 01 Gil" MICA 51977)Piro TO, OW.n Wr Ida Pr, Woo Sooed PO to. WooBOOterto heal *toot .--wore Poo Joao Mot dliarNi' 0 Ovoid ProSMELLY LYNNE "Mimi An Too. Al Omit- OR 34 7)321)Pod Ono Led'. wry Mr trio Sada Trey Ow. Pb YC.A WA. IASCAPIMir Wen Pod..

BARBARA MANDRELS '11 Lowe Samoa/is Good Wier(Coolest 70473)

..... Ao ee d Jar.er Shed tf.: Haar, hear Pata, I. Sr Woe IDAA ,de rot m.o..KATHY MATTE* "A Fee Good Tbams Rem*"(bisrasty $71 244)...A A., 01/AAse P." ksom Pt*: Vwddlwo. Si....I Wir0 Nonwdond Pubdiewn. Sad AM Ow 1,11,ac, romoNonw MAdKASCAP) lair Oole TooMEAL MtC01' 'II I MN Ti. A Fire" (AMIN* 87833)Pod Warr Leer Wr. Doe $arepor OWd hope PA Ce.dort Ma[Cecdrew. her owe. No Owed, OW AO .SCAR lair Orr ...VRONNIE kicOOWEILL "U1K606110 **Or 7111150)

1re Zino Pear Flare Mat ISSCAP) Warroe AA,REBA McDITIRE "Rymer Nu N- (MCA WM)rood rtes Gown iftbs Weirdo Wr bete Smut Pew Owe Leo OarPIO row IdoclOrowe Moe AN. lair NaderBOOMIO.MOLLY THE HETMAKERS 'Tamar Samothiso Collie Lear

Mit7-11517)Weed Ed Geer Wr 110169 Strew Oar. Or Peat fl..

punsters OC.d. Mao Rod. drsOare Our, Mae OdAt. ACC.." Men

GARY MORRIS "Mess Mass The Selreeso" (Copet1111120)Prod woe Moor Gary Oars Or. too S. Woo wart ha Pia.t.r.rr 7W Mad OW lair. Show. WardswersANNE MURRAY 11lootird" (Coollel 79423)Prod. Jere CAROM Wr Ran revs PO Moo Moe Zoe..a tootraocgm asso MF Lao.. air...

N

WILLIE NELSON 'Thenem Come Today" (CabwrilIs 31 731SS1Prod tdd too Wr CMda. LION Pklb MIK 4,0Mac 31M0 klar WrR 01.141....

113111111111MIIIIIIMMINOAK MOE 8011 'iTes ra My) Sal AM lasperatlos"IRCA 2E454)Prod 1.c.+4,2 (MOB Ate Brat Med. Cream war Pot sa... Geo ItedeSlot .2O2 Ara pup.,PAUL OVERSTREET 'biddy's Cons A.01104" (RCA 2717.7)Prot Iron Serrevar. Pad Conroe Or. rod Croseest Ow, Straw Peda.BMW Woe Yoe Doe Seth lasodaro Am e1r. NICAPi liarWe, AAA.

JISINNyv 8.1991. 67

Mat RE10 111,11 0. (CoMeobia 3$ 73423)Fred Sans howsrdee An Mee Mat Os. Oro*. Per Woe MadeOno <~w MAOJryyee Bevel tadme sASCAon MI OWRESTLESS HEART 'tong UM Meer (RCA 2789-7)

MOO haws how* WV CM. OWe. heeOrder& Lary hood OW W1 MareArede errs Ihnorldrooto llogerdeMarc_ Woo Tandnew POO.reitatre Sidon Woe OSCAP. DOI WarWoo hos halo PoeKENNY ROGERS 'tay My Rely Owes" (Ileptoo 7.11604)mart s. se Nook (so Reeadie Wr Ow taro.n ere hey heWoe Co. Maecitlad 4.4 snow.. Oen MacCdo. trend MotINKAPI OwNIT JOE ROYAL '11 Me Jambes Took Tesollioe-IAMielle 7477701Ree 11111.110, Liver Wr %Oro. Co 01111.11.. 00. 01:42.111 NEMO,LOW. Wolo foods. POW Iddritoo, lhocCave OW thda.Corso.Loa Mac lode Po Oar a5C-API Mo. tallsftsin Lao, 161 .0..

EIMIMMMMMMMMMMMMOSAWYER 8/101111 'Moe Lou Peer (Cods Copilot 7,432)Prod Peered &m ow Oat OW NV Odd Warr POW Zete 2 Mae I.ASCAPIlair rico laartagootDAN SEALS "Warm War The blip- (Copilot 711$23)Prod Loco) lier AO Roger lameord. Ow. One Pos. Cod..reeve n Leo flees, Mai OM Ni, Tr, 0.AARICKY VAN SHELTON 'tNolt LIM, Ulm AN Owes"(Colomblo 3$ 735417)0.41 N. WOWS VOW MA Pk. PVI. Show.W or.

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GLORIA ESTEFANComing Out Of The Dark (Epic)

75% of our reporters on It. Rotations: Heavy 1, Medium 11, Light 49,Total Adds 81 including WNSR, WLTT, WLTS. WMTX, WLTF, KLSI.KYKY, KXLT, KB1G, 9100. Debuts at number 16 on the AC chart.

MARIAH CAREYSomeday (Columbia)

57% of our reporters on It. Rotations: Heavy 2, Medium 28, Light 18,Total Adds 9. WMTX. KLCY, WRVC, WRMF, WFMK, 3WM, WAFL, KEZA,WMT-FIA... Debuts at number 28 on the AC chart.

BETTE MIDLERNight And Day (Atlantic)

52% of our reporters on It. Rotations: Heavy 0, Medium 23, Light 19,Total Adds 7, WOBM, WAHR, WIVY, WECO, KEZA, WTWR, KAYN.Debuts at number 29 on the AC chart.

CHICAGOChasIn' The Wind (Full Moon/Reprise)

51% of our reporters on It. Rotations: Heavy 1, Medium 18, Light 22,Total Adds 6, KLSI, WZNY, WGLL. WSKI, WSGY, WFRO.

STINGAll This Time (A&M)

51% of our reporters on ft. Rotations: Heavy 0, Medium 16, Light 23,Total Adds 14 including KESZ, WOBM, WMGS, WZNY, WIVY, KMJC,3WM, WGLL, WSGY, WMT-FM. Debuts at number 30 on tho AC chart.

DAN FOGELBERGAnastasia's Eyes (Epic)

50% of our reporters on ft. Rotations: Heavy 0, Medium 17, Light 23,Total Adds 7, KVIL. KXLT, WLEV, WZNY, WTFM, WGLL, KAYN.

HOWARD HEWETTI Can't Tell You Why (Elektra)

50% of our reporters on N. Rotations: Heavy 0. Medium 18, Light 22,Total Adds 7, WARM98, WOBM, W1VY, WTFM, KELT. WAFL, KEZA.

PEBBLES fiSABYFACELove Makes Things Happen (MCA)

50% of our reporters on ft. Rotations: Heavy 1. Medium 19, Light 20.Total Adds 3. WHAT, WCAIJ, KIOX.

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META ADAMS"Get Here"

Thanks AC RadioFor TakingOleta Adams' Get HereTo TheTop Of The Chart!

AC Chart Action 0-)

Mass Appeal Smash FromPlatinum Album The Revival

On Your Desk Nowt

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it 2. How are yourcharts compiled?

The playliats of our reporting stations are the sole basisof our airplay -only charts. We "elect the top -ratedstations in each format as reporters. They report theirmusic rotations or playliata each week: each songreported receives points based on ha rotation categoryor number on the play -list: and each station is weightedaccording to its market 147..e and rating. strength.Stations are periodically monitored to ensure theaccurac-y of their repoets. 111 results of all thereporters' lists are compiled to produce the indigo',"most accurate charts - reflecting the current work'snational airplay.

How can I getmy R&R faster?

R&R HOT FAX . . . a faxed preview of key news.business. and music chart advances is now available.R&R music information ran aim) be received "on -lines'direct to our computer. Call Jill Bauhs at 12131 5,:i3-4330 for further details.

#4. How do I getmy station to be anR&R reporter?

Any station with a locally programmed csurent. timelyplaylist can apply. Contact the editor of your format onelation letterhead requesting reporter status. along withsample playlials and a telescoped tape of a typical hour.Reporting stations are chosen on the basis of rating.541.11.`4145 in their market; geographical balance; and theoontribution of their playliat to the national airplaysample.

Tim faikstry's Nrwspaxr

74. URBAN\or

NATIONAL AIRPLAY,

BREAKERSALEXANDER O'NEALAll True Man (Epk)

91% of our repcwting stations on M. Rotations: Heavy 00. Medium 119. Light 7169.Tots) Adds 71 Including WILD. Wt/SL. WKYS. WYEE. WGZB, WOWI, WOO, WZAK,KPRS, KSOL_ Debuts at number 34 on the Urban Contemporary chart,

FREDDIE JACKSONDo Me Again (Capitol)

60% of out reporting stations on rt. Rotations: Heavy 00. Medium 9 9, Light 66.455.Total Adds 74 Including WBLS, WDAS, WAMO, KHYS. WGZB, WOWI, WZAK, WJL.B,WMVP, KIAJM.

TAM KEMPNOM You TigM (Big Beat,Glant)

73% or our reporting stations on It. Rotations: Heavy WO, Medium 610, Light 6426,Total Adds 26 Including WXYlit, WILD, WKYS. WVEE. KJIAZ, KV. WYL.D, WOWI,WUJM. Debuts at number 40 on Me Urban C.onternporsry chart.

/01474W',Mi S429emory OC Mem, Lot *105 leta. Addl. 79 .....9.40ma 11943 1911.0. IMarM1 WIAK. a WOO I.OC.0.1 9494 *ar aim mid.* 9.21.1 090/1 214 .9-.11

MAXI BREST -Jai A UM OR Lope Ithitimi) 4S/7Prem.... ...re, SC 44.10.... 710 Soho .9.7 Zoca. Aom 104e WIZ. 1Mi1fA Kam. MINI 1/5Cli*0.43 ivir, *ban yaw. 11:0.11Y. Vta3../..4 yOude nib Seta itiare0 els" 196.111IIINALD ALSTON "kWh. list Mil Len- INMAus) 4447

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,ar., 191 tolm 9093 9 IAAVO.OLS.X..19A2 6115.1 M121.03. MAAS. 1111:101. Menavivo, Peary rivet mir,* *cum ilmO, °C10. SOIL resest, momSHAWN MINISTOPNER "Avallw Simples§ Mile Wits) VAXPewee Peen GC 3737. Y400,4300 17 muse.) *AMID. KW. SAL sem. *Out oGtot vowa allaDAM DAM "A UM SR Of Owe Tsislir 3711nos., Loin, Taw AOds 1 V/104 lemMott. vOu0s 9101. 10140. *OW 1112.160. WASSAMARA MAIMS "lly Only Lis- Motif) 314%Woo Hoeft OA. 1190.r. 'DO W.. N4 4001. 4 191.0 0.470 moan %VIM, WAG AUX Mark... re4.011104. 91909 MUM. OWMUM -MO- Sint Feral) 364vow,. Hun '.0. Uiral., 40 tire 31* toes Aim S. *OAS. *OVA Kra. AP9. 5-u. 59U2 WInp .40UPliter, 91 KM& KEAYMARION MEADOWS -Us Rae This- DIvii&IICA) 364

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MOST ADDEDALEXANDER 1374F.M. (78)FREDDIE JACKSON (74)GERALD ALSTON (47)GEOFF WSW( (44)

SHAWN CHIUSTOPPIER (37)JASMINE GUT (29)TARA KEMP (A)

TROOP 1231

MARUI.H CARET (2t)SPECIAL E0 (22)

HOTTESTPEBBLES (771

JANET JACKSON 1611)!EMIT OSBORNE 163)

SURFACE ISO)EN YOGUE (32)

KEITH SWEAT (311TUNA MARIE 1241

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713Rat Jernary18.1001

IIIIIIIrrRrriA thine 'Tariff-lk_ AOR TRACKS.R4rocvri

1 FIREHOUSE/Don't Treat Me Bad (Epic) .

2 STEELHEARTAll Never Lei You Go (MCA) ......3 IGGY POP;Cardy (Virgin) . , . ..............

JANE'S ADINCTIONAken Caught Siealirg (WB) .

5 BEGGARS & THIEVES.Beggars & Theres (Atlantic)5 CHARLATANS U.K./The Only One__ (Beggars Banque,'/ICA)7 DRIVIN' N' Me Courageous (Island) .

8 BOX(TempteCn(Captc4) .....9 CHRIS ISAAKAVicsed Garre (Reprise)

10 EVERY MOTHER'S NIGHTMAREttove Can Make._ (Arista) 3211 JELLYFISH/The es Why (Charisma) 3012 CRY WOLFPreterder (IRS) 28

RHINO BUCKETIOne Night Stard (fiereise) 2814 BLUE RODEO/Iii I Am Myself Again (East West). ...... _ 2615 STEVE VALfor The Love Of God (Relate/1y) 1516 ALIAS rating For Lost (EMI) 22

NELSONAller The Rain (OGC) 22POSIES,Gcllen 81underS (DGC) 22

19 SISTERS OF MERCY/Mc-re (E Kira) 2020 KENTUCKY HEADHUNTERS,* Daddy WasA_ (Mercury) 12

101111.111:141C -.01=76.u.

827067675644413433

New Artists hare nor yet laadav, AOR filfrIker. The chert is based enLirety on Itra nuns's., of stations repotting airprey one pedicure" trackWereAtoweea add prawns eve not a lector

the lint stogie fromtho debut album

CRUNCH

These stationsalready excited:

KISWKEZE KBPIKMJX

WGLFWPDH RATSKSHE and t

1

MI , 176 REPORTERS

4 0 STING/All This Time (A&M)r t s 0 AC tIC/Moreytaks (Atop)

n Q ZZ TOP/Give It Up (WB)1 4 t 4 TESLAISigris (Geffen)

- s 0 DAVID LEE ROTH/A Lti' Ain't Enough (WB)s r 0 KING'S Xi% Love (MsgaiorcelAttartic)

* it ., 0 ERIC JOHNSON,flipseous (Captor)0 DAMN YANKEES.flunaway (WB)0 ROGER McGUINNION 01 The Hill (Arista)

OUEEN,Neadlorg (Holy*ted), C1NOERELUI/SteSter Me (Mercury)

2 2 3 12 BAD COMPANYAt You Needed Scrrecre (AICO)rt to ,. (E) WARRANTA S3111 Red (Cokrtia)

it 10 () STEVE WINWOODAnother Deal Goes Down Virgil)15 VAUGHAN BROTHERS/Telephone Sag (Ept)

ss is (1) TRAVELING WILBURYS,/aside suit (Webury.W8)17 INXS.'2,-appe2r (Atlantic)

it fp DEEP PURPLE fire In The BaseTert (RCA)12 19 VAN MORRISOKReal Real Gore (Mercury)

zr 24 HOUSE OF LORDSRememter My Name (SermonskICA)sr r 1,G RIK EMMETTeij Lie (Charisma)

Z KNACK/Bode( Caere (Charisma)-4 23 REM BRANOTStJust The Way It Is. Baby (Alpo)

is n n 24 ALLMAN BROTHERS BANDA Ain't Over Yo (Epic)tSCORPIONSAkel Belem Her (Merosy)

t t rs 1f ZZ TOPAgy Head's In Mississippi (WB)S BLACK CROWEIL,She Tans To Angels (Oei Arnerican.Reprise)

it it ra SLAUGHTER./Spend My Life (Chrysalis)it as TOMMY CONWEU. & THE YOUNG.-Aet Me Love V'rek_ (Cambia) 85 -/1 8- 52 -n 34 BLACK CROWES,hiard To Handle (De! ArnericanAleprise) 50 -AO 33- 11 -n 31 OUEENSRYCHE.Best I Can (EMI) 84-10 12- 35-

st * 21 32 NEIL YOUNG & CRAZY HORSEA)ver Over (Reprise) 76 -11 12+ 50 -4 a WINGERfasy Cone Easy Go (Altantic) 81 4/36 84 32

44 Xi 43 C TOY MATINEE/The Ballad Of Jenny ledge (Revise) 72 .117 84 46.IGGY POP,C.a-dy (Vsgin)* 67./5 11 39.

Ki

it 35 JANE'S ADDICTION/Been CatVr. Stealing (WB) 67-10 9- 31-: FIREHOUSCOon'I Treat Me Bad (Epic) 82+129 4+ 19.X 321 JEFF HEALEY BAND/FIJI CilCi3 (filligt3) 51-10 17- 28-

11 e STEELHEARTA'ii Never Let You Go (MCA) 70+18 5+ 31+- - OUEENSRYCHE6ilent LIckity (EMI) s4+123 9+ 24+it CD RATT,Givm* Yourself Away (Atlantic) 6 2 -4 5+ 24+

it v 42 ROBERT CRAMonsedueroas (Memo) 45 -/0 3- 34-st 43 CHARLATANS U.K.ITIv Only Ore I Kress (Beggars BanquetifICA) 44 -is 8- 26 -* . ' BEGGARS & THIEVESA3e9gars And Thieves (Alkali) 55-13 2- 24.

n 22 21 43 EVERY MOTHER'S NIGHTMAREttove Can Make You Bird (Arista) 32--10 9- 12-,4 43 45 SCORPIONSiTease Me Please Me (Mercuy)Is X 47 OUTFIELDfor You (MCA)

29-10 10- -23 -11 15- 8-

N ii Itt 4S BILLY 100L)Prodigal Blues (Chrysals) 3a-10 s- 22-h Q CHRIS ISAAK/Vided Game (Reprise) 33+118 8+ 74.

so GARY MOOREri Go The Blues (Charisrna)s X 20-10 11- 8-V sa" (5) DAMN YANKEESMIgIt Enough (WB) 18-11 11- 5-

s: 52 NELSON'Alter The Rain (OGC) 22 -10 12- 8.ORIVIN' N' CRYIN'/Pty Me Courageous (istrd)

po TRIXTERK)re Jr A Million (MechankIMCA)41+118 1. 8+

4 R4$5 WINGER Away (Attutic)44+119 0- 8.17-10 7- 9-_ _ - LIVING COLOURitove Rears Its Ugly Head (Epc)

tO it to 57 LYNCH MOBNicked Sensation lEleittal28 /23 1 10.

m 110X/Templeen (Capitc4)23 -AI 2- -34+113 0. 9+

STYX)Soss Me The Way (A&M)h 19./0 8* 8-- - i C., JELLYFISH/Thal Is Why (Crerisma) 30+14 2. 9-

4440.414,44.414 6444,-

169./9 116+ 45 -

159 +12 107+ 35 -

161 +113 95+ 65 -

150 -/2 118+ 23170+15 70+ 75-157+/0 73+ 65 -ISO+ /4 70 + 68 -

150 +14 72 61 -

158 /24 49 88 163 /163 36 98131 -/0 71 48-106-1086- 17 -130 +/IF 39. 67 -

12.34-127 32+ 82.89 -10 67- 18

114+116 39. 56.94-11 63- 27 -

1204414 16+ 65 -102 -12 37 55 -

114 .14 18 60122 ../3 16 56 1114/96 114 53,82 -10 32- 4090-10 24- 57

118 +149 8+ 40+60 -/0 42- 74 83 +151 13+ 59 91 -a 8. 47 -

13FNEAKEIRS.QUEEN

Headlong (Hollywood)93% of Our reporter* on N.

STEVE WINWOODAnother Deal Goes Down (Virgin)

70% of our reporters on It.

TRAVEUNG WILBURYSInside Out (WIlbrury,WEI)65% ci our reporters on It.

KNACK SCORPIONSRocket Olove (Charisma) Don't Believe Her (Mercury)

63% of our reporters err It. 67% of our reporters on

CCM atett W.1 Of1 Poe fin

ACIF? ALBUMS .1wwary 18,1991.79

NATIONAL AIRPLAY.

S 4

1443 MI III Tit 180 REPORTERS JANUARY 18, 19910 ZZ TOP,flayclel (WB) "Give" (161) "Head's" (60) -Lovething" (8)

I 4 ACtICRaztes Edge Woo) "Money" (159) "Thunderstruck" (4) "Are" (2)I $ 1 3 TESLAFree Man Acoustical .lam (Geffen) "Signs" (150) -Coffin' (2) "Paradise" (2)

171 .10161 +11152 -/4

126108 4119 +

45+35 -24 -

Lair 0 DAVID LEE ROTH/A Labe Ant Enough (WS) "Lil" (170) "Sensible" (7) "40" (2) 171 15 70 78Is s " 0 DAMN YANKEES,Oamn Varlets (W8) "Runaway" (150) "High" (18) 154 .13 82 + 59 -it 4 I 0 ERIC JOHNSONAh Vra MISSIOX1(0301101) "Rchteous" (150) "Cliffs" (8) "Trademark" (1) 753+/3 73+ 68 -13 11 I1 Q KING'S X.)farth Hope Lcne (MegaforcerADartic) "Its" (157) "Fine" (1) 158+10 73+ 66 -S 4 3 CINDERELIA,Heartbreak Staten (Mercury) "Shelter" (131) "Heartbreak" (9) "More (7) 137-/1 71 - 52 -

IS 0 ROGER McGUINIfieack From RIo (Arista) "King" (158) "Someone" (2) "Suddertfy" (1) 162+/25 50+ 90+4 13 13 IE STEVE WINWOODgletwees Of The Heart (Virgin) "Another" (123) "Ono" (16) "Come" (5) 142+114 51 - 80+. 3 1 11 BAD COMPANYMory Weer Wm) "Needed" (106) "Stranger" (1) "Boys" (1) 107-11 86- 18.

II I. 111D TRAVELING WIU3URYS/Traveling WilturysNa 3 (Witunr/WEI) "Inside" (114) "She's" (12) "Twist" (5) 125 +113 49+ 67+11 14 41) BLACK CROWESISnake Your Monerreder Met Arners:arbeetxise) "She" (83) "Hard" (50) "Sister" (4) 123+130 45 - 64 +

T I 14 INXSIX (Atlantic) "Disappear (94) "Bitter" (16) "Suicide" (1) 109 -12 69 - 36; ; I 15 VAUGHAN BROTHERSkamiy Stye (Epic) "Telephone" (89) "Long" (5) "Hard" (4) 101 -/1 74 - 21 -

2, 27 3. WARRANT Cherry Pie (Car tia) "Red" (130) "Uncle" (3) "Cherry" (1) 132+112 39+ 63.SCORPIONS,Crarf Wald (Mercury) "Don't" (118) "Tease" (29) "Send" (8) 136+135 19 - 50 +

n 2a " (1) OUEENSRYCHERmpire (EMI) "Best" (84) "Silent" (44) "Empire" (3) 112 -13 23+ 51 +22 22 1.3 HOUSE OF LORDS/Sahara (SrraionsSICA) "Remember" (114) "Can't" (13) 120-13 25+ 60 -

if 211 VAN MORRIS011sEnligilermart (Mercury) "Real" (102) "Enlightenment" (2) "Start" (1) 106-12 39+ 56 -N DEEP PURPLE,Sewes otre Masters (RCA) "Fire" (120) "King" (4) "Cut" (1) 121 +114 17+ 64+

a 13 33 t2 REM BRAN DTV:Itrbrardts (Atte) "Just" (82) "Burring" (2) 87 -11 33 42 -anne RIK EMMETTIAbsoktely (Charisma) "Big" (122) "Saved" (3) "World" (1) 126013 17+ 58+x n n 24 ALLMAN BROTHERS BAND/Seven Toms (Epic) "Ain't" (90) "Seven" (2) "True" (1) 95 -/0 26= 59..x a x WINGER1r The Heart Of The Young (Metric) "Easy" (81) "Miles" (17) "Can't" (1) 93+130 15- 39+

N 21 26 SLAUGHTERStil It To Ya (Chrysalis) "Spend" (91) "Fly- (3) 92 -11 9 .4. 47 -33 X y 22 NEIL YOUNG & CRAZY HORSE,flagged Glory (Revise) "Over" (76) "Mansion" (1) "Days" (1) 79-/l 12 + 52-

TOY MAT1NEE/To1 Matrix (Reprise) -Ballad" (72) "Last" (1) 74 +116 8+ 48+it II :I 26 TOMMY CONWELL a THE YOUNG RUNIBLEFISiGuitar trouble (Columbia) "Let" (85) 85-11 8 - 52

II 34 IGGY POP/8rici4 By Eiridi (Virgin) "Candy" (67) "Undefeated" (1) 70+15 11 + 41+I1 w N 31 JEFF HEALEY BANOtHelf To Pay ()Vista) "Circle" (51) "Guitar" (4) "Long" (3) 57-11 18- 33 -a v sr 22 JANE'S ADDICTIONAbbraI De Lo Habtual (WB)a a a 33 ROBERT CRAY/Midnight Stroll (Mercury)

"Caught" (67) "Classic" (1)"Consequences" (45) "Forecast" (1) "These" (1:,

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u n 31 26 OUTFIELD/Diamond Days (MCA) "For" (23) "Take" (19) 41 -112 15- 19-iD RATT/Detofrelor (Atlantic) "Givin- (62) "Shame" (1) -One" (1) 62.14 6+ 23.

sr it v it CHARLATANS U.K./Sore Friers* (Beggars 8a-nuet4RCA) "Only" (44) 47-11 9- 27 -x sr 36 GARY MOORE,S*.1 Got The ewes (Charisma) "Still" (20) "Moving" (5) 'Walking" (1) 30-/1 14- 11.

a a it 40 EVERY MOTHER'S HIGHTMARE)Every Mdher's Nip:mare (Arista) "Love" (32) 32 -/O 9 - 12 -

IBRIE'AJKIERS:DAVID LEE ROTH

A LItIle AIn't Enough (WB)95% of our reporters on It.

MOST ActoroSCORPIONS 136)

BLACK CRONES (36)V412IDER POI

FIRENOUSE (21)110GLEI AltSt111111 (25)LIVING COLOUR (21)

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9 6 R, PARALLEL. CHART ANALYSISCHR NATIONAL AIRPLAY,

'A

0I

4

lQr 0 0I 0

12

tl (1)

41 (1)

52 II20 a22

a azs 2,4

n C`.n 26

t?

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a 31(FT*ear

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ar-KTL).a 3$

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JANET JACKSON,Lcre WAI Never Do. (ABM)StistiACf i-eu Ire (Cote**RALPH IRESVAINT,Seresanty MCA)

C 6 C MUSIC FACTORY+Gravo IAMB You Swat_ I.CaRneml

MADONNAckeriy VI by (SreARS)DAMN TANKEE1140 ErkuP fa)WHITNEY HOUITCONA The Min TM I Need Ward

WILL TO POWER/lo Na m Loa (Et*,BART SI 61P301103 1)* Barran (Gesks,)CATHY OENIMLIAst /mew (Ma" (Papa)VANILLA ICES* TNN Fut/ Mac WISTEVIE BUNN= 1 tam is (Tre Pasqua Sag) (11111.4,0)

KAMAN CAREY,Sasetley )Colin )

TIMMY T.10ê 1Axt Try (Oealy)KEITH SIVEATITI GM Al Uty tow_ fitiorterowetalanINELSONale, TM Rao UGC)

CEUNE DIONfateet Dots VI Sett NW (Epic)

111XS(KaCCOr IfterclBETTE ItIOLINcrors A Cr(*nIa LARrecl

WILSON PHILUPSIoNove (SEP)MADONNAReak W (SnAlbS)WHITNEY MOUSTOILITo Tat Baty Tchges (Waal

AFTER 7loac Or The $ALOW't NOM

MARIAN CANEYA2N Tains T (Gant*LE. COOL Attnurd Ire Way Gel (EM Joatattoba)1.445,Ple Wry You Do Ire Traps You 03 (weirs)TYVIN CAMPIELLJRard ANI Rard Paolo Polt/11431MOLES INASTIFACElove Males flogs Holes (UCA)WARRANTI Sae Red ICcertes)

TRACI( SPENCER,Thes Hats (Caegot)DIEE-LITE_Grcea is rn n't Hetr1 (EIetra)

OUTA ACIANIGel ,:kosiraVegosf)DNA TSUZANNE ITEGArtan's Disc ;MM)TARA KEW.,eicel You 191 (GWAS)BLAU BOXA ()col kw Areito:y EM (RCA.)P013011"30-ettec To etlew to ICapaa)

CHRIS ISJLAKAtided Gaye (gsde)IGGY POP witATE FIERSONC4-4 tYnx.)GEORGE LAMM& OLINDA ILSTARRIso Maller.(CceseeSTMIGSJ Till TM 4A6A41

57 Reporters

1.11,S147rib.f.../o4=v APIa a 4.-*W. ESTEEM fell

MADDINA 111)AIMS 01

FATHER 11C 0)UAL KEW (2)

men SPENGUITIMMY T (71

JANET JACKSON (251C & C MUSIC (V)

SURFACE (251TIMMY T. (Ti)

DAMN YANKEES (21)

JANET JACKSON.k.ow W3 New Do.. (A&M)SURFACE!, tie Frst The **robe)WILL TO PON/IRA-in IRA a Loa OKI

RALPH TRESVAKTISeesIlway (UCA)

NELSON rrt Ran (DGC)

DAMN TANKE11140 froJ;t1 OASICANT OENNIS4-.1Atorlet Dream rPostoSTEVIE Its,..z.ne I Lon Tar Mk Pcsoran Sorg) &JARRCA)

BART SIMPS0,100 The Barron Adler!)NIXS °appear *WOOIdADONNArlarty /Ay Lase (SNS)CE LINE DION WWI OM MOW ail MN? &ICIC B C 'MUSIC FACTORYgora Mae You S. (Wota)WHITNEY HOUSTDIlisa The Mai That I Need (Artsta)

VANILLA KEPI), Tv Funky Musk ISM)KEITH SWEAT.11 ON. Al Up Low (Virornerreakkalsa)MARIAN CAREYISaneetay (C4ker0a)

WILSON PHIUJPSArex.the T513X)

WARRANT A Si. Rol ICoteertalWINGERAMo Asap LAUI.c)BETTE 18111.131/Fran A Dram Oftertx)

AFTER 7Akat Cr Tht 'Arras (Yr0r)CHINS IIMAXANcard Genie (Ream)BAD COMP./AV, Tau PANGS) Sing)* MG.;DNA 1.31:21UNIE VECIAilat's Dar (ASMI

STYX.9voy 11e The Ito (AWW1

ACCICMavytala Ono)BREATHILOces Sas Low Thal Van, Nom)MA00111NAftescw Ik (SaaVAI)

OUTFIELISfor Tcu (UCA)STHIGA1 TM Tea (ALM)MKT T.Rone More Try (OLIIM11

ONDERELUIVIeket Mt (Ussery)WHITNEY HOUSTONAW, sot Baty Tcregtt (MIN)DEIMIE GIBSOKArtylseg is Rasta (ABartk)

AUAS T: 'c 1,1 ir.10.. 19.11)

GEORGE MICHAELArtateg Fa Tra Day (CoAsstia)

LOGY POP erMATE PIERSORcerdy Pr)U114111rt Asp Yo: Trx Items Yes Do (WgigDARTS. HALL 6 JOHN OAIVIEDo4/ tisIG Eta* Tar_ (It*0)

115 Reporters

.7 Loll 4-1/

GLORIA ESTEEM (112)MADONNA (56)

PHIL COLLINS (2l)TIMMY T. 125)

AUAS (22)

JANET JACKSON (17)SURFACE (S3)

C & C MUMC (351RALPH TRESVANT (35)

NELSON (21)

P3JANET JACKSOPRove Dever (MM)

O NELSON,kri ra IDGCI

WILL TO POWER r? Nct In ECM 4E00

O SURFACI,Tre Fisc The (rdskotta)

I Int c Aver IALW0t)

5 DAMN TANSEISMO Ercup (W6)) CATHY OENNISE.Ust Arafat Drown (Fawr)

O SANT SIMPSON% Ire (Wirer (1.40e7)

O RALPH TRISYMIT/Sefankay )W A)10 MADOINIAAP4My Wy Lae (Sr6W3) WARRANTA Si. Res (Coatert4a)O WHITNEY HOUSTONAI The UM DOI Neal (Arau)

CELINE DIONAThoe Does My MM Beet We (Epic)

14 STEVIE 11k.ene I Low Ice (Tre RAW Sag) GAMAICA)O KEITH SWUM Gm Al My taw freleslarrTestEM31)15 WINGER saly 41.14rtc)

03) STYXS'oe is. The wry 1I1&M.1

1$ WILSON PHILUPSI/guarw (SIXO AC OCkaxey.akt ,Ato)20 DNA ',SUZANNE 11112A,Ta/is Cos (A&M)

21 BREATHE,Ocas 5re Low Thu Man? NM

I it Jr MARIAM CAREY,Sareary (Coksobal

a C 6 C MUSIC FACTORY,Gcrra Wee Tcu Soot_ )Colestu:,21 a) VANILLA ICE.4trt That Rory Oast (SBK)11 ED SAO COMPANY,* To: Needed Santo Sy (AZ))

CHRIS ISJIAKMiled Gist N(1e)tit 27 OUTFALDAa 'fa, (MCA)a C.' CINDERELULValer Me ,,,Acroxy)ty 29 ROBERT PALM/10'0u ,e aewee; (ELM)

.3 C DARYL HALL & JOHN OATESCol Hon Bad Your_ (Allis)SCOT POP ',KATE PIERSON.Canay ( r)

r, 32 OEM GIBSON Is Ponta* IFIlartc)

50; T-* STIINIAll Tr Tyre (WI)AFTER ?Meat Or The Mame (Yrom)

n 35 BETTE MIDLEILfrzn A Distmce lanarec)

ULIFIT3s. C ALMSffrattg Id Los (VAI)2E> 'Cs 211UTrs 41 Paramus (analt)

C GEORGE MICNAELMaarg Fa TAN Day (Cantu)

tt 39 PHIL COLUNSA4ar0 h Lag En:441 (klaliC)

fW)0. MADONPIAMexue U. (Srt.W41)

78 Reporters

GLORIA ESTEFAN 164)MADONNA 444)

PHIL COLLINS (31)HEART (21)ALIAS 1111

GEORGE !MICHAEL (II)111111Y T. 1141

:EC/a 1NELSON (35)

JANET JACKSON (32)RALPH TRESVANT (31)

SURFACE (23)BART SIMPSON (23)

PERFORMING WHERE PLAYEDAmor StmotabooT1111117 T. qle Nat Try (11 GM?)CHRIS ISAALWcke Gar, MwBAD COMPANYN You NMS) Urse*o (Mx?.ACOC,AkilnIasajatimDARYL NMI & TESOcn 1 Nal Back Yea Low Aral)CINIDERELULSrelax Me (Uertray)TRACI( SPENCEM ha Ham IC104ortMGT POP *SATE PIERNENttenay (Veen)PEBBLES LIA1YFACELow1111111191141CORIGACAITARA KENP,Noid Yes Tgft 1-.+0 W3)

Porteous YLnetc:OLETA ACIAMS.Des Here (fcrea-st Aserasy)TISLASiora Xidlea1sum 10X1 Ocal (sAl E he PICAURBAN DANCE 1113UA0Akeoa Waa UM (MallHOUSE OF LORDSHerrertexr Vy harra(SermasslicA,10.11 PRIEST Ja A tea Br Law )C1arszo)M MAMMER.Weee Canes The Wawa, (IPaa)SLAUGHTER `;pond 11p Lk (Cheraol)

COOt. J s,a.re the Way Gil (Des.lettokettAhlTCNYI TONI! TONE I* Near Ferns k Swam_ farY3Moro-,OUTS NEXT DOORA are 31e. wategFce yeijTEVIN CAMPBELL GAM Ani Roan l'ossIrtCONCRETE IL.01101,Caraym (IRS)NEW KIDS ON THE BLOCILGoals(Cdrartes)CURE T: T a., OMNI . _SELL 511f DEVOE Warm VAS I Sot Tea Sale Jloo (a:AI11E0 WEE °WAGON 1111 Wsy !Ex' .

ANOTHER SAO (1111ATION3nAl fiklawl)

a.__ a "...er .1, CA.. or ...A ,144 58% 73%143 57% 94%131 52% 85%130 52% 97%119 52% 74%126 50% 85%115 46% 69%106 41% 85%91 36% 71%88 35% 53%84 34% 75%81 32% 70%80 32% 68%78 31% 68%75 30% 59%75 30% 57%75 30% 81%72 29% 61%71 28% 68%SS 22% 80%51 20% 55%51 20% 57%49 20% 65%44 18% 64%34 14% 56%33 13% 67%30 12% 63%77 11% 52%26 10% 62%

7.01%29%31%47%29%

1%16%13%20%26%

4%27%11%

7%15%7%5%

18%2%2%

36%11%14%

47%4%

21%5%

11%0%

31%

PORFORUING ratERE PLAYED es a ,.**Sre) *shag of mom noconts

Hew it Acne. end SvnotteM Acoon wnth have a tors' of 25 a roterapping ordh a! .4411 SG% oi the airplay con-redo:I 10 chart that Hem not

lost more Ma, 5 %fawn tram too poewoul ooeek'S Iota' x*P44Y. Rode'

Sea Para6101 for a ovviefe pato* of ar 5246SOn "envoy Alx.. records

.ato tiwg add torah wont show in Pionotrxm Whim, Played teiN those

ands convert to chaff numbers

nor%

1 TIMMY T.113ne More Try (Quality) 144

2 CHRIS I SAAILIWebed Game MeVrise) 143

3 AC,t1C VD-eytalis (Atco) 130

4 TRACI E SPENCEFUThts House (Capitol)

5 IGGY POP wiKATE PIERSONICarch (VINO)

6 TARA KEMPAtoid You Tip (Glart.sW13)

7 2NU Trtts IS FV-derrus (Ahaftic)

B OLETA ADAMS riet Here (FcrtanatMeron)

9 HOUSE OF LORDS 51errember My Name (Simms/RCA). 75

URBAN DANCE SOUACI,DeefrJ Shale 01 Soul (Arista) . 75

115106

888481

IRAK See Pan** kr a eallpkta PC01 810:618xFy My. tomb AIX terve an lags wall shoo Peteheg Where Paryal olaraa ads caw: to caw Teo 15% a delefforen by Omaha a sorgl iota lop 15 mats ty as NWcaked moats

howart,stshaeanot ref hed a CNA &eater

DILB11/110 15th WEER!

"GIVE IT UPFROM THE SMASH ALBUM

RECYCLERTRACK:

II

cor

98. AnVary ttessi ,1?CHIN

BREAKERSNATIONAL AIRPLAY&

MADONNARescue Me (Sire'WB)

81% of our reporters playing It. Moves: Up 40. Debuts 27, Same 15,Down 0, Adds 120 including WBLI, WPLJ, Z100, WEGX, Y95, PWRPIG,0105. WPHR, HOT102, KITS. See Parallels, debuts at number 26.

GLORIA ESTEFANComing Out Of The Dark (Epic)

75% of our reporters playing It. Moves: Up 0, Debuts 0, Same 0, Down0, Adds 187 Including Z100, KEGL, Y100. Z95. KDWB, WLOL, Y108,KOY-FM, KZZP, HOT977. Complete airplay in Parallels.

ALIASWaiting For Love (EMI)

68% of our reporters playing it. Moves: Up 33, Debuts 61, Same 33,Down 0. Adds 44 Including WXKS, Well, PRO -FM, PWR99, KEGL,0102, KBEO, KUBE, K96.7, 195. See Parallels, debuts at number 37.

AFTER 7Heat Of The Moment (Virgin)

64% of our reporters playing It. Moves: Up 103, Debuts 19, Same 17,Down 3, Adds 18 Including WPLJ, WAVA, WPHR, KUBE, WAEB,KC101, KIX106. KKYK, WGTZ, KWOD. See Parallels, moves 28-21.

STYXShow Me The Way (A&M)

61% of our reporters playing It. Moves: Up 104, Debuts 21, Same 13.Down 0, Adds 15 including WAVA. 0102, KZZP, Y102, K106, WABB,K92, WGTZ, KJ103, KMYZ, KWSS. See Parallels, moves 39-29.

GEORGE MICHAELWaiting For That Day (Columbia)

80% of our reporters playing It. Moves: Up 36, Debuts 48, Same 27,Down 0, Adds 40 including WPLJ. B94. WPHR, KKRZ, KUBE, WNNK,WHHY, WMEE, KKSS, KXYO. See Parallels, debuts at number 39.

MUM T, Ome Uwe Try- (Oselly)440755 744 W4. Up 56. 000.41 v. $4947 17, Mon 7 A035 4e .44.010011104. 005111, **0. 4310 WOOL 410 RI 4771110. 1413, 7110 143,17 32 14 0411...1 35 POO 2 r-13.11554100 234, Mr 11-1.0,05 2 1 3401444411410 swot

40-24 o 00114001OINIS tUAII "MOW Mee- (tepreo)

143 Sta. Up 104 Coo. .6 Sows 11 00441 13 Ades 11. MOW. 1061104. MAK 43ta4.1 40314.

pi 1:w1.t 07452.1.0.1 4.1714 71 2.1 .4 4:43131 04 0503 MSC 4:15.2 11 4 4.102 2'.14 too P44.3043,

...44 34 23 aa 00104.71SAD COMPANY "I Yss Newled Selomost," (41cianom" .1% maws to 01. NOM I. Ma. 17, Do.- 2, .404 11144.43.444401/43 Ksao. out max tic ea won17044, *71'.. sum 10204. P1110 010204, 4105L 43, Two 81120 ~44 10-12.1110 43 1s' 054,441404 00.07 3040

ao fa 071400,ACOC -Memoplelks- MAN)*51*35 no uo las0.0.41 Sr. 11, Com 1. Adak 0706.44133, 4.001 *Ob. WAAL 21.10 *AZ 302462027-17 *a1? 3414 w/A2 21 11. 044.0014 I1. 0114.10 101.0 201& 131.0X406 2414. 003 4-3 4.1-77

100 In Avis" 4917.794 .1433 Go W. 044 404.1

DAVI NA LL s JINN OMU "Vogl NMI Met Taw Leer (AN10)^Mons 1211 Maws 1.0 M. 0.0.21 Tan n cow 0 *op. 73 nr.443.; MAJ. 7747701 01.4. 62/11 PA0.147 01903WM 1901 44944 naafi& 1100 n 14 4.42.4 3427 71,102 3031 image 3531 11443141 034

0110011ELIA '1641401 (lleraery)*awn 136 Ir.* von. 000410 0. Low 17, Won 1. A639 1. 494( 104 1.43. Pisan so. wan.1410. 0031 26.24 "Moe 3747. ...Az mzci *OUT 72-17. 794444 22.55. 2102 2e37. '7.17 550/: 70300101124 10. 6.414 2.1 694 Prom. Gram to 07.44.64, $4 en DV 090 OMTM= SPIKER ills Now" (NOM)"woo '11 543444 tp44 044,01 13 3040 22 0ron0 40131 le 4104044) MVO. nal. 441(0. *km. r13104 outoat raft_ voCA 1701, 9.24Ca /443/34 31 24. Alva 27.10 413744 3427, 111.50e ?SO 5 rola 25 16 is .0001136/like r 004000, 36 5504 C101 Omit[SOY POP &RATE PERSON -Cook- (100)*two., Vi> 41 Coo. 6 tr. 24. 00... 3. S wfC,K.111 72. 4.37:X.1.3.11314J. 94003 2246,fool nal a 700 771. WA" 12-73. 7'A102 2230 00011. 3145 *COO 2427 *44413144 04926 3516 63740

IS,* S. Ponape& 0MAIS I Amor 311. v* 0110 eft*PUKES 14ASYNICE "tom Mew 1111e. Noppeo" (MG)0000,10 1,. 604. 0 4*6 I 1.44,40.3 ***30. ova_ 007740 40.04 0106. 0444..*1(04 .x744 1203 144900 oroc 114 9:3904 033. 21. 21 Karts/ t3.4 .94,02 74 too P*mass .94N30. 400 he 0901 ow.TAM Itt111 "WY's Tape" (DamiM/0)Nix,11 is 740..5 vo ,e. Nom is s.' le Cyan 13 Odds 24 ..4.44340 14204.1 VAL. 2104 9903. 9446.7 40.04-14.C4. 9314109 *001 4.411 P. MC& *92(37.2742 4000 7/4).4'45 flag,. 0100 3024 61510 3434 04211 7023OSCAN 'Peels' Tho Wee(hB Moem.lawdes)'m.o.,. 04 Ways ;Jo 4. 09074 34 Sri* 26 6** 10 Ades 20 4491.4143 4104, 0.414.Mktt 77.07702.070,201 woock.

Coti WIPE_ e6.W..14415:1 7,0011-27 Vo1.00 37 It '.74,210. 36.33. 3V4R0 3,.77

nig "IMs M Poodoroos" (*awls)1**** $4 54,44. Up 44. 0150.44 ID. 14,0 11, OM. 1. 44934 12.11411741 4400. 67014. 1411343 110/04. 65043 9.41244/...1 c,,r2 134 o1.9 1116 24 31 517472 14 14.41404 17.43 VIM 3533 901004723

OUTS ADAMS -OM Non- IfielimoAlsowry)05045* a, 04,44 1.0. 36. at... 1I. s... 4I. op r, 0. 4304 154.041.00 144.). 750102 4530. ACV,. M100 AM1'74. 0.4.0 4.1,1C IOWA WiOu 774 1700'04 Poor* tOX, 111ot 2,15 v.I.AZ +44. %UN 3243DE1141Tt -Pam atlas- IIMM1

54[444 13' ?I DRAM 2 Ur* 30, 00. 0. 40,* VI no: 4g 1/11446170. KM& um". 0100ww, n.trskr...cpto ax* err mo. ofts.o: 3424. WOW 36 n.10446 314$.50473 34TULA Vile- OMNIft...4 Sc uo 0.0* 14.14.4 44 04.7 4034 74 44410o4 *A3*. 910114902019. 4101 473104. 001,0900 04151I 0.1.340 97141. INS 55. 3026 4110152 1,25 551041 Wm SILK *34. ging 1072_ 253104NIA= SOX I Owl Mow litotoW Um- (RCM04101.4 2$ Wows Lip VI Cows Sr. 21.0110.7 34101 6 91016. P641192 *OM 10.,o11:.*00.1..1.0t. *1,344.

*On? 4_7 **_, 33/5. 67,550 /1. 0.2rlar, 14, KR* 14-20 s..vs Ls, MAD 74174 OM 7144DANCt SQUAD -Dow Saab 01 Somr (Meto)

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MCAKO RA ESTIPAN (1ST)

MADONNA Oft)Pim COLLINS (14)

MAIM T. (40ALAS (44)NURT (44)

GEORGE MICHAEL Wallis° 140)STANG (35)

TARA (IMP (291MARIAN WET (2t)

cmiCA00 L

HOTTESTJANET JACXSOM 11281

SURFACE 11.61C C MUSK IB1)

MOM TRESVANT 01)NELSON 173)

DAMN 'TAMES I12)VANILLA IC(BART SIMPSON 192)

WILL 10 POWER 141)TIMMY T. (451

MAGI PRIEST "hat A U1190 Si Unger (Chedeme)04p344 73 43. 1344.4 7 Soro 21. D9.' 1 Am. 3 440147 aCO6 1W 0.02 11 Ia. 0.02 94 4. 5.7.2.

30:1 *700 3731 4174 21 it. *OUT 13-711 4202 2140, *cm 13.14 Goo 24.7 oft 2421 wrvs 1411 mos

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DONNY °SNOW -Sere (coils -,7,44 0.13 .4.41)(411ear 0 400S 21..740.9 norms. mate. *AA& 01.737 *100.

.04 7 51' " 4550TX 431122 On 40033 22.111 62201049.0705 3224 PUNA 3430 WOW 7421

U.C. NWIMEA llero Come TM Mow- (Caplet)kw,. 72 474..01 I** Wan 2 5.1.4 Mt Oar 0 *00.4 *AA_ 4.4:C4.16013. OiK 43040. 0101 1444454232-23

...A 14 o4l 3342 9:270 2042.671 31-22 *0101 2011 204.0 6749 1674 14703 S4711

SUIMONTIR -Mem. My We" (Carevole)irroco, 11 1.6.41 It 35 040w L 54- 4324 5 0.024 602 444x. 5*65, 1044 757. WOK 61741'.

444 77 35 4417.1. 7424 W1,-, 1424 AC00 39.34. *06+2434. 171.13 2920. 4411114 *01/ 1241.

IMOOMIE UUMNID Jl SWAM K. STAN[ '110 MAW Who!" tummy4.30.0 M 109.94 Up 30 114404 3. 1** cor. 2 0.001 2. 4744.14 54 0100 1414 0041 17.13, 04441 131143157./ 3144 7iC,41.1 2424 Y04/0 2411,4244 .110 14.41703 1021 1.3010 1412. *7U6) 17.7 /. /OW 74-17 W47,032 21 1000 23- $KITE MUM "DOA MO Osi" (Anselle)1015*.* 66 54,44 1.0 6 Nan .1 01.+124. 0. 0. Ada 27 rc4*sut4. PAN 004L 0,10..)4 7702 4100*C60 .721.1 moot. 47.1 NAM. *'0 3140. KM 32.30 WU 2142.1.1100 40.12PHIL COLLINS '11be Said I Vfeellt- Mleelle)Rows. se 5000 1p o. 080... so,. 0 O. Ass. 30 rch.dro *4141 NKr& 0710 474711J7 0.10.1 6490203004 9f7034 Km' Os*. 7.04/044. 01311_ 935. wiut. wogLL COOL 1 "Msssd Ile Why Gorr Mmutelmoselo)6000.14 SI 74 0*.* 00 32. Deb" 3 5414 10 4424 41 02074J 143117 0103 51061. 0374, 011011414..13751343 71 7. 5141,2 32 213 /103 3021. 111,:i.0 417it. ,50 451441.01 11 7 64.711 174, 0100 77-3 watt 27.14

TONY! TONI TONE[ Mow Miss I. Seldom Mena" (Mlesamemry)%pogo 11 16.9.44 Up 11. MOWS,. 11.. 14 C. 7. A00. 79 v,44411443 HOT 102. 60115, 4504.0'01 14,716.101711.

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Puttin' On The Bits Pages 50, 56 - World Radio History

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