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Pulp Business User Personas

Mar 13, 2016

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Michael Salafia

User Personas for Pulp Business audience.
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Page 1: Pulp Business User Personas

meet some of our audience

Page 2: Pulp Business User Personas
Page 3: Pulp Business User Personas

meet

Flora23/f/NYC

Customer Operations @ BloombergBoston University ’08

likes: Christian Louboutin, nightlife, Deadmau5, Lady Gaga, Gossip Girl, The Tudors, St. Germain

Page 4: Pulp Business User Personas
Page 5: Pulp Business User Personas

“I think it’s quite interesting. Quite intriguing as well as edge of your seat type of action-based thriller series. I believe it will be a hit wherever it lands. It targets a well rounded age group of people. I would want to watch it, for sure.”

Page 6: Pulp Business User Personas
Page 7: Pulp Business User Personas

meet

Lindsay 28/f/LA

Producer @ E! NetworksUniversity of Miami ’02

Likes: Brittany Spears, Taylor Swift, BBM, Clean House, Real House Wives, freelance writing & Rosé

Page 8: Pulp Business User Personas
Page 9: Pulp Business User Personas

“Gives a backstage pass to certain character types in the business world!”

Page 10: Pulp Business User Personas
Page 11: Pulp Business User Personas

meet

Chris 25/m/Chicago

Babson College ’04

Analyst @ State Street GALikes: ESPN, Mad Money, Polo, Californication, Entourage, Drake, MGMT & Magic Hat

Page 12: Pulp Business User Personas
Page 13: Pulp Business User Personas

“Creative, Brilliant, Edgy I can see myself watching this on a daily basis. Definitely the type of adult cartoon that can be watched on either adult swim or Fox. Cable channels such as Showtime, Cinemax, HBO would definitely be interested in the show’s concept. There’s nothing on television remotely close to this. Taking the ruthless elements of business and presenting infamous type of character’s in every workplace in cartoon setting will garner alot of interest.”