PUBLIC CONSULTATION STRATEGY REPORT

PUBLIC CONSULTATION STRATEGY REPORT

27 Grosvenor Street & 26 Grenville StreetCity of TorontoMarch 2019 Greenwin Holdings Inc. and Choice Properties REIT

Job Number 17341-1

TABLE OF CONTENTS1.0 INTRODUCTION 1

2.0 WHAT ARE WE HOPING TO ACCOMPLISH? 22.1 PURPOSE OF CONSULTATION 2

3.0 WHAT ARE THE DESIRED OUTCOMES? 33.1 DESIRED OUTCOME(S) 3

4.0 WHAT IS THIS PROJECT? 44.1 PROPOSAL HIGHLIGHTS 44.2 KEY MESSAGES 7

5.0 WHERE ARE WE ENGAGING? 95.1 SCOPE OF CONSULTATION/AREAS OF IMPACT 9

6.0 WHO ARE WE ENGAGING? 106.1 DEMOGRAPHIC PROFILE 106.2 ADDITIONAL DEMOGRAPHIC INFORMATION 136.3 TARGET AUDIENCE & STAKEHOLDERS 14

7.0 WHAT HAVE WE HEARD? 157.1 PRE-APPLICATION CONSULTATION 15

8.0 WHAT WILL WE BE DISCUSSING? 198.1 LIST OF MATTERS TO BE ADDRESSED 19

9.0 HOW ARE WE ENGAGING? 209.1 ENGAGEMENT METHODS 20

10.0 HOW WILL WE SHARE FEEDBACK? 2710.1 METHODOLOGY FOR EVALUATING FEEDBACK 2710.2 PROPOSED ASSIGNMENT OF ROLES 28

11.0 CONCLUSION 29

1 27 GROSVENOR STREET & 26 GRENVILLE STREETPUBLIC CONSULTATION STRATEGY

This Public Consultation Strategy Report has been prepared to outline the engagement process proposed regarding the application by Greenwin Inc. and Choice Properties REIT for 27 Grosvenor Street and 26 Grenville Street in the Bay Corridor neighbourhood of downtown Toronto.

The application proposes to construct a mixed-use infill development on an underutilized site currently occupied by a 2-storey building—that was previously the office of the City Coroner—and a 3-storey parking garage. This proposal consists of two towers at 35-storeys and 50-storeys in height, connected by an 11-storey podium. A total of 844 new residential rental units are proposed, of which 257 (30%) will be affordable units. This true mixed-use development will also include at-grade retail uses along both street frontages and a new nearly 10,000 square foot daycare.

The site is located mid-block between Bay Street and Yonge Street, north of Grenville and south of Grosvenor, in the City of Toronto. The subject site is also located close to College, Wellesley and Queen’s Park Subway Stations, as well as the College Streetcar line. It lies just east of Women’s College Hospital and across the street from the Toronto Central Grosvenor Street YMCA Centre.

1.0 INTRODUCTION


2.1 Purpose of ConsultationThe applicant has the following objectives they wish to accomplish by engaging and consulting with the public regarding their proposal:

Share information related to the proposal with the public and any interested stakeholders;

Provide all interested persons and groups the opportunity to participate in the engagement process and provide feedback, by using various methods of engagement;

Identify common themes and patterns from the feedback provided, and work to incorporate this feedback into the evolution and refinement of the development scheme;

Communicate with the public in a transparent and open manner about the proposal as well as the engagement process; and

Work collaboratively with all stakeholders and interested parties throughout the engagement process

Clarify components of the proposal for the public, especially around the Province’s Affordable Housing Lands Program and the role of the various parties involved in the Broker-Led Disposition process; and

Identify the various ways the proposal meets the goals set out in the Development Lands Offering documents

Overall Objectives

Project SpecificObjectives

2.0 WHAT ARE WE HOPING TO ACCOMPLISH?


3.1 Desired Outcome(s)At the end of the consultation period, the applicant hopes to achieve the following outcomes:

The public and interested stakeholder groups feel sufficiently informed and consulted about the proposed development;

The various engagement methods used were useful and allowed a range of people to learn about the project, ask questions, and provide input;

The various engagement methods provided simple and straightforward ways for interested persons and parties to get involved in the engagement process;

The public and interested stakeholder groups overall felt that the various components of the proposal, as well as the engagement and feedback processes were clear and easy to understand; and

The public, interested stakeholder groups, and the applicant are all clear about the outcomes of the engagement process, how feedback was incorporated, and what (if any) alterations will be made to the overall proposal

3.0 WHAT ARE THE DESIRED OUTCOMES?

Outcomes


4.1 Proposal HighlightsIn 2017, as a part of Ontario’s Fair Housing Plan—and more specifically the Province’s Affordable Housing Lands Program—Infrastructure Ontario led the marketing and disposition process for various provincially-owned sites in the Greater Toronto Area that were deemed surplus land. 27 Grosvenor and 26 Grenville

was one of the sites selected as part of Phase 1 of this program, and Greenwin Inc. and Choice Properties REIT (at the time, known as CREIT) successfully won the bid to purchase and develop these lands.

Two tower, mixed-use buildingincluding residential, retail

and daycare uses

BAY STREET

GROSVENOR STREET

Subject siteis located

accross the streetfrom the YMCA,

east of Women’sCollege Hospital

ApplicationSubmissionin March 2019

2019MARCH

Project DevelopersGreenwin Inc. & ChoiceProperties REIT

Subject Site Address27 Grosvenor Street &26 Grenville Street

50-storeys

35-storeys

11

GROSVENOR ST

BAY

ST

YO

NG

E S

T

GRENVILLE ST

COLLEGE ST

4.0 WHAT IS THE PROJECT?


Gross FloorArea (GFA)

62,575 m2

30%affordable

housing

70%market

rate units

2-Bedroom

1-BedroomStudio0 (0%) 99 (39%)

103 (40%) 55 (21%)offering 257

affordable units

3-Bedroom844Units units

units2-Bedroom

Studio 1-Bedroom14 (2%) 237 (40%)

275 (47%) 61 (10%)

offering 587

market rate units3-Bedroom

Affordable Rental Units

Market Rate Rental Units

The unit breakdown for the proposed building:


UndergroundParkingSpaces

215

BicycleParkingSpaces

845

3,000m2

IndoorAmenity

Area

730m2

OutdoorAmenity

Area

10,000 sq ftDaycareSpace

395m2

Ground FloorRetail Space

*Note: Project Statistics are approximate.For precise project statistics, please reviewthe Planning Rationale and/or ArchitecturalDrawing Package.

The proposed building will include:


4.2 Key MessagesWe have developed a number of key messages to help provide clarity around various components of the proposal. To help breakdown these components, we have organized the key messages into the following themes:• The Project’s History• Key Elements of the Proposal• About the Developer

If there are additional points of clarification about the project that arise through the consultation process, or as a result of any amendments to the proposal, the applicant may add them to (and/or adjust) the following list of key messages:

The Project’s History

In 2017, as a part of Ontario’s Fair Housing Plan—and more specifically the Province’s Affordable Housing Lands Program—Infrastructure Ontario led the marketing and disposition process for various provincially-owned sites in the Greater Toronto Area that were deemed surplus land. 27 Grosvenor and 26 Grenville was one of the sites selected as part of Phase 1 of this program, and—in April 2018—Greenwin Inc. and Choice Properties REIT successfully won the bid to purchase and develop these lands.

GRENVILLE STREETGRENVILLE STREET

COLLEGE STREETCOLLEGE STREET

GROSVENOR STREET

GROSVENOR STREET

BAY

STRE

ETBA

Y ST

REET

YON

GE

STRE

ET

YON

GE

STRE

ET

26 GRENVILLE & 27 GROSVENOR

PAG E 8

LANDMARK DEVELOPMENT OPPORTUNITY

Key Elements of the Proposal• This is a proposal for a mixed income rental community,

comprised of 30% affordable rental units and 70% market rate rental units. There is an urgent need for both purpose-built rental housing and affordable housing in this city, which remain some of the top concerns for Torontonians.

• This proposal is for a mixed-use building with two tower components at 27 Grosvenor Street and 26 Grenville Street in the Bay Corridor neighbourhood of downtown Toronto. In addition to providing residential apartments, this proposal will also offer childcare, retail uses, and outdoor amenity spaces designed for engaging age-appropriate activities.


Key Elements of the Proposal - Continued• This proposal will supply over 800 units to Toronto’s rental

housing market, at a time when the city is undergoing a rental housing crisis.

• Nearly 70% of this community are renters, which is well above the city average. This purpose-built rental project will contribute high quality and secure housing for those looking to rent in the Bay Corridor area.

• This proposal will include a 10,000 square foot daycare. This will help relieve pressure on existing child care spots in our city, where less than 1 in 2 children have access to licensed childcare.

• This proposal will breathe new life into Grosvenor Street and Grenville Street by providing retail at grade, widening the sidewalks and enhancing the public realm. In doing so, this proposal will continue to support the vibrancy of this community.

About the Developers• Greenwin’s relationship with the City of Toronto and its

residents dates back to the late 1940s. From the company’s inception, it has been recognized as a leading developer and trusted provider of homes for the people of Toronto.

• Choice Properties REIT is an owner, manager and developer of well-located retail and commercial real estate across Canada.

• Greenwin and Choice Properties REIT have strong track records of providing quality rental housing and retail—respectively—to Toronto’s residents, and are excited to do so in the Bay Corridor community.


5.1 Scope of Consultation/Areas of ImpactThis Public Consultation Strategy Report aims to align its area of impact with the study area undertaken for the development proposal’s Complete Community Assessment, for the following reasons:

• This area will encompass those residents and stakeholders most directly impacted by the proposed development;

• These boundaries were previously developed in consultation with Strategic Initiatives Policy and Analysis (“SIPA”) Staff at the City for the CCA; and

• This area of impact will subsume the prescribed 120 metres around the proposal for the minimum notice area, as outlined in the Planning Act.

The boundaries of the area of impact are as follows:

• North border: Breadalbane Street

• South border: College Street

• West border: Bay Street

• East border: Yonge Street

YO

NG

E S

TRE

ET

BA

Y S

TRE

ET

COLLEGE STREET

ST

VIN

CE

NT

LAN

E

ST

LUK

E L

AN

E

BREADALBANE STREET

GROSVENOR STREET

GRENVILLE STREET

LEGEND Subject Site Area of Impact

120m

5.0 WHERE ARE WE ENGAGING?


6.1 Demographic ProfileUnless otherwise indicated, this report has gathered demographic information about the Bay Corridor neighbourhood from the TOCore Neighbourhood Population Profiles, which were prepared for the City of Toronto’s City Planning Division by the Canadian Urban Institute (with data taken from Statistics Canada’s 2006 Table 1: Demographic Snapshot of Bay Corridor in comparison to the City of Toronto

Socio-Economic Indicator Bay Corridor City of Toronto

Age

0 to 4 years: 4.2%5 to 9 years: 1.8%10 to 14 years: 1.2%15 to 19 years: 3.5%20 to 24 years: 16.1%25 to 34 years: 33.4%35 to 44 years: 13.3%45 to 54 years: 9.4%55 to 64 years: 7.8%65 years and over: 9.2%

0 to 4 years: 5.4%5 to 9 years: 4.9%10 to 14 years: 5.1%15 to 19 years: 5.7%20 to 24 years: 7.0%25 to 34 years: 15.8%35 to 44 years: 14.8%45 to 54 years: 15.3%55 to 64 years: 11.6%65 years and over: 14.4%

Sex* Female: 52.8%Male: 47.2%

Female: 51.9%Male: 48.1%

EducationalAttainment

Adults 25 to 64 with high school diplomas: 97.7%

Adults 25 to 64 with high school diplomas: 89.4%

MedianHousehold

Income$45,000 $70,000

6.0 WHO ARE WE ENGAGING?

and 2011 Census of Canada, 2011 National Household Survey, IntelliHEALTH ONTARIO, and the City of Toronto Clerk’s Office). Below is a brief snapshot of this neighbourhood’s population characteristics, in comparison to the city-wide average.


Socio-Economic Indicator Bay Corridor City of Toronto

Language

Persons who speak languages other than English at home: 31.7%Top 3 Languages:MandarinChinese, n.o.s.Arabic

Persons who speak languages other than English at home: 35.8%Top 3 Languages:CantoneseChinese, n.o.s.Mandarin

HouseholdSize

Average persons per household: 1.7 Average persons per household: 2.5

HousingStructure

Type*

Single-Detached House: 0%Semi-Detached House: 0%Row House: 0%Duplex: 0%Apartment, < 5 storeys: 2%Apartment, 5+ storeys: 98%

Single-Detached House: 24%Semi-Detached House: 6%Row House: 6%Duplex: 4%Apartment, < 5 storeys: 15%Apartment, 5+ storeys: 44%

HousingTenure

Rent: 67.7%Own: 32.3

Rent: 45.4%Own: 54.6%

*Data taken from 2016 Neighbourhood Census Profile for Bay Street Corridor (Prepared by Social Policy, Analysis & Research, Source: Statistics Canada, 2016 Census of Population)

Table 1 continued: Demographic Snapshot of Bay Corridor in comparison to the City of Toronto

“...the Bay Corridor neighbourhood has some unique population characteristics, especially in contrast to the City of Toronto average.”


Table 1 demonstrates that the Bay Corridor neighbourhood has some unique population characteristics, especially in contrast to the City of Toronto average. Some marked differences include:

Age Bay Corridor has over double the rate of the City of Toronto when it comes to the population between 25 and 34 years old. Furthermore, nearly 50% of its population is between the ages of 25 and 44 years old, compared to just

approximately 31% of the City’s population.

Educational Attainment Overall, the Bay Corridor population is quite highly educated: nearly 98% of the neighbourhood has at minimum a high school diploma. This is likely owing to the fact that, in the area, there are a number of post-secondary students living and attending universities (such

as U of T and Ryerson).

Household Size The City of Toronto has a higher overall average number of persons per household at 2.5, in comparison to the Bay Corridor neighbourhood which has an average of less than 2 persons

per household.

Housing Tenure Another very significant difference between these two population profiles is the percentage of renters versus owners. At nearly 70%, Bay Corridor has over 20% more renters than the

City’s average.

Median Household Income At $45,000, Bay Corridor has a much lower median household income than the City of Toronto’s median household income of $75,000. It is possible this is due to the high number of

students residing in the Bay Corridor area.

Housing Structure Type Probably the most significant difference between these two statistical areas is the housing structure type. While the Bay Corridor neighbourhood consists entirely of apartment housing, almost one quarter of the City’s housing

stock is comprised of single-detached homes.


6.2 Additional Demographic InformationBeyond the demographic profile outlined above, there are a few other unique statistics—also obtained from the TOCore Neighbourhood Population Profiles—that are pertinent to this project and have helped inform this consultation strategy. The following figures were specifically included, and are being highlighted in this report, due to their evident impact on the proposed engagement methods (as listed in Section 9.0):

Newborn Population Not only does the Bay Corridor neighbourhood have the second highest total number of couples with children in the city’s Core, but—importantly—it has the highest number of newborns born between 2011 and 2014, indicating a growing proportion of children in the neighbourhood.

Non-Permanent Residents Population At approximately 15%, the Bay Corridor community is also home to the most non-permanent residents of all neighbourhoods in the Core, many of whom may be living in Toronto on work or study permits.

Population that has moved in the last 5 yearsBay Corridor also has a very high rate of residential mobility, with nearly 74% of its residents having moved in the last 5 years, compared to the City’s rate of 42%. This may speak to the large number of students in the area, since both University of Toronto and Ryerson University campuses occupy large swaths of the neighbourhood.


6.3 Target Audience & StakeholdersAs mentioned in the previous section, these distinguishing features of the Bay Corridor neighbourhood—in combination with the demographic profile outlined in Section 6.1—helped inform the engagement methods put forth as a part of this public consultation strategy. Efforts will be made to take into consideration, accommodate and engage populations in the neighbourhood who:

a. Have young children or are young children, through a child-friendly Community Open House

b. May not be able to attend in-person consultation meetings due to work, school or personal commitments, or who recently moved to the area or country and did not have the chance to attend

previous consultation sessions, through the use of a website and social media accounts which will provide information and seek input on the proposal and consultation process

Furthermore, as part of the entire community consultation process, the applicants believe it will be important to develop and maintain strong relationships with key neighbourhood stakeholders. In addition to engaging with the broader public and developing engagement methods that consider the diverse characteristics of the Bay Corridor community, consulting and engaging with local stakeholders has been—and will continue to be—a critical component of the engagement process. In this respect, we have identified the following local stakeholders:

Bay Cloverhill Community Association

(BCCA)

Ward 13 – Toronto Centre

Councillor

LOFT Community Services(operators

of Simon Apartments at 32 Grenville Street)

Toronto Central Grosvenor Street

YMCA Centre

Downtown Yonge Business

Improvement Area (DYBIA)

Neighbouring residences,

including any affiliated condominium corporations


7.1 Pre-application ConsultationAt the time of submission, the applicant and consulting team have had the following pre-application meetings with key stakeholder groups. As outlined below, these meetings took place over the past year, from February 2018 to January 2019:

7.1.1 Meetings with City Staff

Purpose: Formal pre-application meeting to discuss the proposal

Date:

February 26, 2018

Attendees:• City Staff:

- Kate Goslett

- David Oikawa

- Joseph Luk

- Lucas Bolowky

- Katherine Bailey

- Ragini Dayal

• Greenwin Inc.:

- Guy D’Onofrio

- Jason Green

Purpose: Follow-up meeting to discuss updates to the proposal, and to review the Concept Plan with City Planning staff

Date:

December 3, 2018

Attendees:• City Staff:

- Lynda Macdonald

- David Sit

• Greenwin Inc.:

- Guy D’Onofrio

- Brad Clifton

• Bousfields Inc.:

- Tony Volpentesta

CommentsTopics Discussed• Daycare component

• Reducing setbacks

• Development application timeline – timing of related Consent and Minor Variance applications

CommentsSuggestions from City Staff included:• Engage in consultation with area ratepayers and the local

Councillor

• Provide additional information regarding building setbacks and step-backs, as well as any possible impacts

• CREIT:

- David Muallim

• Sweeny & Co.:

- David Copeland

- Caroline Richard


- Tony Volpentesta

- Mike Dror

• Aird & Berlis LLP:

- Sidonia Tomasella

7.0 WHAT HAVE WE HEARD?• Gold-Star status of this application

• Approach to as-of-right shadow modelling

1

2


Purpose: Introductory meeting to discuss the proposal and ways of working together moving forward

Date:

January 30, 2019

Attendees:• BCCA Executive:

- Cathy Carnevali - Kathryn Holden - Marilyn Tait-McClellan - Jack Candido - Doug Dolittle - Norm Waite - Hodge MacEwen

Purpose: Introductory phone call to discuss the proposal

Date:

January 9, 2018

Participants:• GPM Property Management Inc.:

- Cheryl Marsden


- Jocelyn Deeks

- Simone Hodgson

CommentsTopics Discussed• Overall Proposal Details

- Daycare component - Parking and loading - Size and breakdown of the residential units - Project timelines - Greenspace - Floorplans and floor plate size - The building’s amenities - The building’s materiality - Setbacks and stepbacks

• Management of the building• Desire of the BCCA for a ‘Green Loop’• Demolition and construction• Community engagement methods (e.g. development of the project

website, targeted stakeholder meetings, etc.)

CommentsTopics Discussed• Discussed possible ways of working together going forward,

such as providing property management with a letter to circulate to the board members of the Murano Towers to inform them of the upcoming development application

• Greenwin Inc.: - Guy D’Onofrio - Brad Clifton

• Bousfields Inc.: - Tony Volpentesta - Jocelyn Deeks - Simone Hodgson

7.1.2 Meeting with the Bay Cloverhill Community Association (BCCA)

7.1.3 Phone Call with Property Manager of Murano Towers (37 Grosvenor Street & 38 Grenville Street)


Purpose: Introductory meeting between LOFT Community Services and Greenwin Inc. due to the adjacency of Simon Apartments (32 Grenville Street) to the applicant’s subject site Date:June 28, 2018

Attendees:• LOFT Community Services:

- Heather McDonald

- Debra Walko

Purpose: Property tour of Simon Apartments/ 32 Grenville Street Date:October 3, 2018


- Heather Macdonald

- Debra Walko

- William Shin

- Steve Darking (32 Grenville Building Manager)• Greenwin Inc.:

- Jen Green

- Chris Boyce

- Jason Green• Choice Properties REIT:

- David Muallim

CommentsTopics Discussed• Discussed possible ways of working together going forward

CommentsTopics Discussed• LOFT Community Services described the services offered at

Simon Apartments

• Greenwin Inc.: - Jen Green - Chris Boyce - Jason Green

7.1.4 Meetings with LOFT Community Services

1 2


Purpose: Building tour of Simon Apartments/32 Grenville Street Date:November 2, 2018


- Steve Darking (32 Grenville Building Manager)• Greenwin Inc.:

- Jason Green

- Guy D’Onofrio• Sweeny & Co.:

- David Copeland• Bousfields Inc.:

- Roxy Shiell

- Tony Volpentesta

CommentsTopics Discussed• Examined units at 32 Grenville Street as a part of the design

process for the 27 Grosvenor and 26 Grenville proposal

7.1.5 Meeting with Ward 13 - Toronto Centre Councillor

Ultimately, these various pre-application discussions proved to be very informative and helpful not only in shaping components of the proposal (such as elements of its design), but in showcasing the importance of keeping open lines of communication throughout the development application process with key stakeholder groups.

Purpose: Discussion of the proposal and application submissionDate:February 15, 2019

Attendees:• Ward 13 Toronto Centre Councillor:

- Kristyn Wong-Tam - Tristan Downe-Dewdney

• City of Toronto:

- David Sit - Katherine Bailey

• Greenwin Inc.:

- Guy D’Onofrio• Bousfields Inc.:

- Jocelyn Deeks

- Tony Volpentesta

CommentsTopics Discussed• Overview of development proposal• Community engagement approach

3


8.1 List of Matters to be AddressedThe following topics will be brought forward for discussion and consultation by the applicant and its consulting team with regards to the proposal:

Public Realm and Streetscape Improvements

Design & Built Form

Project Description

Project History

The Development Process & Estimated

Timeline

The Consultation Process, Engagement Methods &

Opportunities to get involved

Feedback—how it will be, and has been, incorporated

into the project’s refinement

Pedestrian Accessibility, Parking & Traffic

27 GrosvenorStreet

and26 Grenville

Street

8.0 WHAT WILL WE BE DISCUSSING?


9.1 Engagement MethodsWhile our early discussions with various stakeholders will seek input on how each group wishes to engage, we have prepared our thinking on what could work, as identified with the following engagement methods. The applicant proposes to put this outline forward to the various stakeholders for their input and is prepared to adjust the plan in response to their feedback.

Website

Targeted Stakeholder Meetings

Project Update Notices

Social Media

Community Open House

Broader Public Engagement Methods

Targeted Stakeholder Engagement Methods

City-led Public Meeting(s)

Based on this feedback, as well as what is feasible for all parties involved, the applicant will endeavour to achieve some or all of the engagement methods identified below. As mentioned in Section 6.3, the following engagement methods have taken into consideration ways of involving a) the broader public, b) potentially more difficult to reach members of the Bay Corridor community, as well as c) specific stakeholder groups:

9.0 HOW ARE WE ENGAGING?


9.1.1 Broader Public Engagement9.1.1.2 Website

Description & Purpose

• A website for the proposal has been developed to serve as a user-friendly central information hub

• The URL for the project website is: www.grenvillegrosvenor.com

• The purpose of the website is to inform residents, stakeholders, and interested members of the public about the proposal, by providing everyone the opportunity to:

- learn more about the project

- review plans and reports

- learn about the status of the project

- be notified about any upcoming meetings

- provide comments and ask questions

Additional Information

• The applicant will update the website as is deemed necessary throughout the process

• We are seeking to work with the BCCA, DYBIA, the Councillor’s office and/or any other local stakeholders for their assistance in notifying community members about the website’s launch (for example, including the website’s address in an e-newsletter)

• Interested parties may opt-in to fill out their contact information on the website in order to stay abreast of updates to the application and to be invited to upcoming meetings and events

- In accordance with Canada’s Anti-Spam Legislation (CASL) if community members do not specifically opt-in to receive updates, then they will not be contacted

• The goal will be to send out the website’s address/link on all subsequent communications materials (i.e. project update notices, social media, etc.)

• The website will serve as a consistent and ongoing tool to keep

the community informed, and will be a key information source in between in-person engagement sessions

Documentation & Feedback

• Questions or comments received through the website will receive a response from a member of the consulting team

• If there are questions that are being asked, or issues raised, by several members of the public, then the “Frequently Asked Questions” page of the website will be updated to provide a response to a broader audience


9.1.1.3 Project Update Notices


• A series of one-page notices will be used to provide neighbouring residents and the broader community information about:

• The website’s launch

• Upcoming community consultations and/or other

• opportunities to provide feedback

• Any updates/amendments to the proposal

• These update notices will be delivered via mail-outs and/or electronically via email


• The website’s address/link will always be included on the notice


• As the notice is directing community members to the website, it is anticipated that feedback from the notice will be directed through the website


9.1.1.4 Social Media


• One or more social media accounts may be created for the proposal as another tool for informing and communicating with the broader public about the proposal

• Information about the proposal which is posted to the website, will likely also be posted to these social media accounts


• Links to the proposal’s social media feeds will be made available through the project website


• If there are questions that are being asked by several members of the public, then the “Frequently Asked Questions” page of the website will be updated to provide a response to a broader audience


9.1.1.5 Community Open House


• While the applicant and the consulting team will consult with City Staff on the most effective and appropriate way to engage with the community, we are suggesting hosting a community Open House as an opportunity to have any interested community member learn about the proposal, provide feedback and voice their concerns in an ‘drop-in’ format with a series of interactive display boards

• Efforts will be made have this drop-in Open House be as family-friendly as possible by providing the information in a child-friendly format

• The hope is that this Open House could take place over the course of a weekend afternoon at a neighbourhood community centre/space (should an appropriate space be available) as means of accommodating a range of schedules


• In order to encourage the participation of both local Bay Corridor community members as well as the broader public at this open house, the intention will be to circulate details around the event’s date and venue through a wide variety of channels, such as the project’s website, project update notices, social media, e-blast list, and to the email/newsletter lists of other local stakeholders (such as the Ward Councillor’s office)


• Members of the consulting team will take detailed notes

• Member of consulting team will collect, and catalogue feedback forms provided at the meeting

• Member of consulting team will have a sign-in sheet available, which will include an option to opt-in for future contact

• If there are attendees who require accommodation that have not self-identified in advance, every effort will be made by the consulting team to provide accommodation


9.1.1.6 City-led Public Meeting


• The purpose of the City-led meeting is to provide all interested persons the opportunity to provide feedback and voice their concerns

• The consulting team will proactively consult with City Staff on how we can best support the organization and facilitation of the City-led community consultation meeting


• In consultation with City Staff, the consulting team will explore various mediums and innovative processes to encourage participation by all segments of the population


• Members of the consulting team will take detailed notes

• If deemed appropriate by—and in consultation with—City Staff, members of the consulting team will provide feedback forms, as well as collect and catalogue their comments after the meeting


9.1.2 Targeted Engagement9.1.2.1 Targeted Stakeholder Meetings


• Targeted stakeholder meetings allow for more tailored conversations, better opportunities for feedback, and discussion of specific issues

• Collaborate with key stakeholder groups, including their designated representatives, for further communication, consultation, and feedback


• These stakeholder meetings may include meetings with any of the groups listed in Section 6.3 (such as the BCCA and DYBIA)

• Importantly, this may also include meetings with groups not listed, but who convey a strong interest in being involved in the process

• The consulting team will work closely with each stakeholder group to establish the most productive and constructive meeting formats for all parties

• The intention will be to establish the process and criteria for working together at the first meeting or during the first phone call


• A member of the consulting team will take detailed notes

• If the meeting involves a sizeable number of people, a member of consulting team may have a sign-in sheet available, as part of the record of the meeting, and will make this information available to the City

• The consulting team will synthesize and analyze the feedback received from meetings, including making adjustments to the proposal


City of Toronto Standard Public Consultation Methods

All of the aforementioned engagement methods will be in addition to, and will aim to complement and support, the following standard public consultation methods employed by the City:

• The community and necessary department/agencies will be notified of the complete development application (once deemed complete by Community Planning) through various methods including the on-site application notice sign, and an update on the City’s Development Application Information Centre;

• Residents and stakeholders will be able to review the submission materials, including drawings and reports, either online on the City’s Development Application Centre, or in-person at Toronto City Hall;

• Residents and stakeholders can direct comments and questions about the application to the assigned City Planner on the file throughout the review process;

• Date to be determined – Community Consultation Meeting organized by Planning Staff in consultation with the Ward Councillor;

• Date to be determined – Statutory Public Meeting at Toronto & East York Community Council


10.1 Methodology for Evaluating FeedbackThroughout the public consultation process for this proposal, all forms of data including notes, feedback forms, photographs, general comments and any other documentation stemming from the broader public meeting, stakeholder meetings, any City-led consultations, as well as any comments or feedback recorded on the project website or on social media, will be synthesized and analyzed to reveal recurring topics and themes.

A conceptual graphic representing our approach to evaluating feedback for this proposal is shown below. This graphic provides examples of potential themes and topics that have either already

been raised by stakeholders during pre-application discussions, or which may be raised in future public consultations, and it is meant to evolve with the project over time.

Whether the topics and themes raised during these public consultations refer either to specific components of the development proposal, or refer moreso to the community engagement process, the applicant and consulting team appreciates and acknowledges the time and effort it takes to provide input. As such, efforts will be made to maintain a consistent feedback loop with the public and interested stakeholders. At minimum, the goal is to provide them with access to clear summaries of any engagement that has transpired over the course of the development application process.

DATA

residential unitsize & type

daycare pick-up& drop-off

THEMESREVEALS TO INFORM EVOLVINGPROPOSAL

targetedstakeholder

meetings

broaderpublic

meetings oropen houses

website& socialmedia

projectupdatenotices

parking access& loading

builtform

amenities

projecthistory

daycare

updates to FAQsection of website

additionalstakeholdermeetings

???

demolition ofparking garage

10.0 HOW WILL WE SHARE FEEDBACK?


10.2 Proposed Assignment of RolesBoth the applicant and the consulting team will attend and be active participants in all community consultation and targeted stakeholder meetings (including any City-led meetings). The applicant and the consulting team also plan to work collaboratively with City Staff and the Ward Councillor throughout every stage of the application process. This will require consistent communication between all parties, as well as a commitment to open, respectful and transparent dialogue.

Category Task Party Responsible

Consultation

Launch & Establish Website Applicant and/or Consulting Team

Notify Residents & Stakeholders of Community Open House

Applicant and/or Consulting Team (using Website and possibly Social Media)

Notify Residents & Stakeholders of City-led Consultation Meeting

City StaffApplicant and/or Consulting Team (using Website and possibly Social Media)

Reach out to Key Stakeholders for Targeted Meeting(s)

Applicant and/or Consulting Team

Facilitate Public Meetings City StaffConsulting Team

Facilitate Targeted Stakeholder Meeting(s) Consulting Team

Document & Collect Feedback City StaffConsulting Team

AnalysisCollecting and Sorting Feedback Consulting Team

Analyzing Feedback Consulting Team

Report-Back

Update Website (ongoing) Consulting Team

Send E-Blast Updates Consulting Team

Post Social Media Updates (if applicable) Applicant and/or Consulting Team

Inform Community of Revisions to the Proposal at Broader City-led Public Meeting

City StaffApplicant and/or Consulting Team

Inform Stakeholders of Revisions to the Proposal at Targeted Stakeholder Meeting

Applicant and/or Consulting Team


Bousfields Inc. is pleased to discuss the proposed Public Consultation Strategy Report with City Staff, and if appropriate, make adjustments to the plan based on staff’s feedback. The applicants and the consulting team are committed to engaging with the community throughout the duration of the proposal, at varying levels of intensity appropriate to the status of the planning application. The approach to this component of the project is to ensure that there is an opportunity for members of the public to engage in the process in a manner that is most convenient and accessible to them. The process has been developed to allow for a broad range of voices to contribute to the discussion, with the intention of creating a development proposal that will align with the interests of community members.

11.0 CONCLUSION

PUBLIC CONSULTATION STRATEGY REPORT

Documents