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Prospector 1 Prospector an exploration of bidding from opportunity to winning profitable business
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Prospector1 an exploration of bidding from opportunity to winning profitable business.

Mar 29, 2015

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Athena Levit
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Page 1: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 1

Prospectoran exploration of bidding from

opportunity to winning profitable business

Page 2: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 2

Prospectoran exploration of bidding from opportunity to winning profitable business

This simulation is designed to allow you to explore the commercial aspects of winning profitable business.

A computerised business model will simulate the impact of your actions and those of several virtual competitors

Page 3: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 3

The SimulationPreparation

Familiarisation

Winning Profitable Projects Search for Opportunities Pre-qualify the Project Prepare and Refine the Tender Negotiate the Contract Win the Bid

Review Execute Projects Present, discuss & compare

Page 4: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 4

• Your Situation• The Projects• The Clients• The Competition• The Deal• Influencing the Deal• The Bidding Cycle• Your Decisions• Using the Computer• Learning through Simulation• Observations

Contents:

Page 5: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 5

Your Situation

Newly setup subsidiary in Eastern Europe

You must build a portfolio of projects for next year

You have a small team of commercial staff to bid

You can call on the parent for pre-contract design

Next year you will have your own design staff

You may have some experience of like projects

And a prior relationship with some customers

All prices and costs are in a universal currency

Page 6: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 6

The ProjectsDesign projects that differ in terms of:

– Size (from 100 to 2000 design weeks)• Many Small (<400 man weeks)• Some Medium (400 – 1200 man weeks)• Few Large (>1200 man weeks)

– Technical Complexity• Low through High

– Urgency (desired completion week)• High (completion in first half year) • Medium (completion in third quarter)• Low (completion in last quarter)

Page 7: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 7

The Clients

• Types of Customer– Public (probably financially safe)– Private– Other (possibly financially risky)

• May have Prior Experience (of like projects)• Relationship (possible prior and changing)• Competency (most reasonably high)• Aggression

Page 8: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 8

The Competitors• There are several virtual competitors

– Delaise Percival• Large Multinational but not well established

– Justin Tyme• Medium Sized local company but financially weak

– NoJob2Odd• Small local company with high profit margins

• Historic margins from 10 – 16 %– Margins that seem to depend on

• Competitor• Urgency• Size

Page 9: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 9

The Deal

• Contract Style– Fixed Cost– Capped Cost Plus– Cost Plus

• Agreed Start & Completion• Payment Terms

– At start, at completion, retention & stages during the design period.

Page 10: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 10

Influencing the Deal• Client Meetings

– Improve the relationship– Reduce ambiguity and uncertainty

But– Will plateau– Take bidding time

• Pre-contract Design–Improve chances of winning–Reduce post-contract design work

But–Costs money–That will not be recovered if the contract is lost–Improvements not guaranteed

Page 11: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 11

The Bidding Cycle

• Search for Opportunities

• Pre-qualify the Projects

• Tender

• Negotiate

• Win the Bid

• (Simulate Outcomes)

Page 12: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 12

Search for OpportunitiesExpend effort to search for opportunities that

match the criteria you set.Some clients may come to you.You receive information about

• Project Size (small, medium or large)• Your Project Experience and Client Experience• Project Urgency (high, medium or low)• Prior & Current Relationship • Client Type (public, private or other)

You need to decide which to pre-qualify

Page 13: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 13

Pre-Qualify

Get new information about the project• Expected Work (in man-weeks)• Desired Completion (week)• Contract Style (Fixed Cost, Capped Cost +, Cost Plus) • Technical Complexity (low, medium or high)• Client Aggression

And reprised information about• Prior & Client Experience • Current Relationship

You need to decide which to prepare for tender

Page 14: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 14

Prepare to TenderGet new information about the project

– Range of work durations– Price & probability of winning

And reprise the information you have about– Technical complexity– The Client

And budget– For design work– Oncost %– Perceived Project Risk

Eventually submit tender price

Page 15: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 15

Negotiate:– Start and finish dates– Payment schedule

Client Feedback– Clients will provide feedback on individual

areas, showing different levels of rejection or acceptance.

Negotiate

– from through to

Eventually make final offer and win or lose

Page 16: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 16

Win the Bid

After negotiating you will make the final submission to the client and hopefully win the business.

A bid that has maximum profitability and minimum risk!

But, your negotiation may make a competitor’s bid better.

Page 17: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 17

(Simulate Outcomes)

At the end of the simulation:– you decide funding needs – design staff levels.

Then all the contracts that you have won will be executed and you will see:– The difference between actual and budget work– If you completed on time– If you made an adequate profit– Whether you had the funds and staff

Page 18: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 18

Your Decisions• Opportunity Search Criteria• Projects to Pre-qualify• Projects to tender• Explore tender prices• Submit tender• Negotiate project timing & terms • Submit final bid• Meet with client• Pre-contract design work• Forecast staff and funding needs

Sequential for individual bids

At any stage

Page 19: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 19

Using the Computer

• Decide team name (up to 6 letters)• Select from menu• Help available about

– Help with using the software– Advice on the current task or report– Explanation of result or decision

Page 20: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 20

ControlButton(s)Control

Button(s)

Desk Top

SimulationName

SimulationVersion

Task Bar

Help &Advice

Current Entryor Report

PrinterControl

CurrentTime

Aids

Page 21: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 21

Learning through SimulationYou will be working in small groups so that you

can:– Share knowledge & experience– Promote, present and negotiate ideas– But, not rely on preconceived ones

The trainer is there to:– Answer your questions– Coach you– Challenge you– But not tell you what to do

You are in charge of the learning process

Page 22: Prospector1 an exploration of bidding from opportunity to winning profitable business.

Prospector 22

Observations

• it takes time to understand• but the business still has to be run• therefore your decisions will not be perfect• time will be a constraint

• by the end you should (just) be in charge• your business skills will be challenged

• remember the purpose is to learn! (rather than just to win!)• so, take time to reflect & review• and have fun!

It will take time to get your feet wet.

But the tutor is there to help.