Promotion

What makes a web-campaign

Successful?

• Before the final product will be consumed, your marketing is. A good promotion sells.

• Tron: so far 3,059,712 views

Talk to the audience by using the channels your customers use

The conversation prism by Brian Solis

• In this way things become more personal as you are reaching out to them on where they can be found and being part of the customers network

• Make sure it’s a two way conversation otherwise it’s a bad relationship

Inception Twitter

Update Occasionally

Inception Twitter

Update Occasionally

Follow People Back

Inception Twitter

Update Occasionally

Follow People Back

Inception Twitter

Answer audience questions

Update Occasionally

Follow People Back

Inception Twitter

Answer audience questions

+5000 followers!

Become friends

• Get people to follow you!• Because it allows direct interaction

Batman has 3,202,372 fans on Facebook alone making excellent use of social media were they share pictures, videos and upcoming events

4,433,350 people like this

Learn from your network

Learn from your network

Not Bad…

Learn from your network

This is movie looks

awesome!

Not Bad…

Learn from your network

This is movie looks

awesome!

I don’t think I would watch

this Not Bad…

Learn from your networkand Analyze your audience

This is movie looks

awesome!

I don’t think I would watch

this Not Bad…

• Knowing your audience is key! Rule:

• Knowing your audience is key! Rule:

Using Social Media helps the Management of Customer Relationships