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PROMOTER GUIDE - Home | Venue Coalition · 2020. 5. 8. · 4 I. Facility Overview and Directions Location: 200 E. Stacy Road #1350 Allen, TX 75002 Phone Number ... There are two upstage

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Page 1: PROMOTER GUIDE - Home | Venue Coalition · 2020. 5. 8. · 4 I. Facility Overview and Directions Location: 200 E. Stacy Road #1350 Allen, TX 75002 Phone Number ... There are two upstage

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PROMOTER GUIDE

Page 2: PROMOTER GUIDE - Home | Venue Coalition · 2020. 5. 8. · 4 I. Facility Overview and Directions Location: 200 E. Stacy Road #1350 Allen, TX 75002 Phone Number ... There are two upstage

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Welcome to the Allen Event Center! The Allen Event Center, located in Allen, Texas, began operation in November 2009. This $52.6-million state-of-the-art facility has multiple use capability and will potentially host anything from concerts and family shows to circuses, rodeos, hockey, basketball, boxing and motor sports and is also home to the Allen Americans, the Central Hockey League team and the Allen Wranglers, the Indoor Football League team. The Allen Event Center was designed with you in mind, offering something for everyone and custom made for Allen. We spent countless hours consulting all types of groups that will utilize our venue and require the highest level of service. With that goal in mind, our services provide all-encompassing, one-stop shopping including conceptual development, advertising and joint-promotional programs, and other comprehensive event services. Whether you’re a patron, promoter or business partner – the Allen Event Center wants to ensure that you have the best experience. To complement our outstanding facility, we are proud to feature our Allen Event Center staff - the best and brightest minds in the business! Their talent and expertise, service and attention will afford any event the best in planning, production, coordination and execution. If you are considering or have decided on the Allen Event Center as your host venue, we have assembled this guide as a reference tool to better acquaint you with our facility. From flexible configurations to friendly service, we cover it all within! Read on to learn about our premier sports and family entertainment facility. If you have any questions regarding this document, please do not hesitate to contact a member of our staff. Most importantly, we thank you. The Allen Event Center takes great pride in hosting your event and will do everything possible to guarantee you think the same! Thanks for allowing us the opportunity to serve you – we will make it more than worthwhile.

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Table of Contents

I. Facility Overview and Directions 1-7 II. Facts and Figures 7-11 III. Future Events and Facility Capabilities 12 IV. Contact List for Allen Event Center 13 V. Rental Rates 14 A. Facility Rental Rates 14 B. In-house and Contracted Service Rental Rates 14-16 D. Equipment Rental Rates 16-17 E. Utility Rates 17 VI. Facility Services 18 A. Event Administration 18-20 B. Event Services Coordination 20-21 C. Event Marketing Coordination 21-22 VII. Box Office and Ticketing 22-23 VIII. Guest Services 23-25 IX. Catering and Concessions 26 X. Parking and Entrances 27 XI. Security and Safety 27-28 XII. Production and Technical Information 28-30 XIII. Helpful Resources and Links 30-31 XIV. Configuration Models 32 XV. Appendices 33-55

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I. Facility Overview and Directions Location: 200 E. Stacy Road #1350 Allen, TX 75002 Phone Number: 972.678.4646 Fax Number: 972.678.4664 Event Line: 972.912.1042 Website: www.alleneventcenter.com Architect: Sink Combs Dethlefs General Contractors: Hunt Construction Group Owner: City of Allen Arena Management: City of Allen Cost: $52.6 million Seating Capacity: 6,125 Hockey Games 6,100 End Stage Concert

(Capacity may increase; subject to production specifications)

Parking: 4,500 parking including 2 parking

garages. Parking is free Naming Rights Sponsor: TBD Flagship Partners: View Point Bank, McDonalds, Coke-a-

Cola, Anheuser-Busch Tenants: Allen Americans (CHL) Allen Wranglers (IFL) Tom Thumb Texas Stampede

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Directions to the Allen Event Center: Allen is centrally located in Collin County and is 20 minutes north of downtown Dallas. The cities surrounding Allen are Plano, Fairview, McKinney, and Frisco. The following is a listing of directions coming into the Allen Event Center Coming to the Arena going Stacy Road East

1) Take Stacy road East 2) Turn RIGHT onto Andrews Parkway 3) Turn RIGHT onto Event Center Drive

Coming to the Arena going Stacy road West

1) Take Stacy Road West 2) Turn LEFT onto Andrews Parkway 3) Turn RIGHT onto Event Center Drive

Coming to the Arena Going TX-5 Greensville Ave South

1) Turn RIGHT onto Stacy Road going West 2) Turn LEFT onto Andrews Parkway 3) Turn RIGHT onto Event Center Drive

Coming to the Arena Going TX-5 Greensville Ave North

1) Turn LEFT onto Exchange Parkway going West 2) Turn RIGHT onto Andrews Parkway 3) Turn LEFT onto Event Center Drive

Coming to the Arena going US-75 South

1) Exit Stacy Road EXIT 37 2) Turn LEFT onto Stacy Road 3) Turn RIGHT onto Andrews Parkway 4) Turn RIGHT onto Event Center Drive

Coming to the Arena Going US-75 North

1) Exit Exchange Parkway EXIT 36 2) Turn RIGHT onto Exchange Parkway 3) Turn LEFT onto Andrews Parkway 4) Follow Andrews Parkway around and Turn LEFT onto Event Center

Drive Coming to the Arena Going TX-121 North

1) RIGHT onto US-75 South 2) Take EXIT 37 Stacy Road 3) Turn LEFT onto Stacy Road 4) Turn RIGHT onto Andrews Parkway 5) Turn RIGHT onto Event Center Drive

Coming to the Arena Going TX-121 South

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1) LEFT onto US-75 South 2) Take EXIT 37 Stacy Road 3) Turn LEFT onto Stacy Road 4) Turn RIGHT onto Andrews Parkway 5) Turn RIGHT onto Event Center Drive

Coming to the Arena Going I-35E North

1) Turn RIGHT onto TX-121 North 2) Turn RIGHT onto US-75 South 3) Take EXIT 37 Stacy Road 4) Turn LEFT onto Stacy Road 5) Turn RIGHT onto Andrews Parkway 6) Turn RIGHT onto Event Center Drive

Coming to the Arena Going I-35E South

1) Turn LEFT onto TX-121 North 2) Turn RIGHT onto US-75 South 3) Take EXIT 37 Stacy Road 4) Turn LEFT onto Stacy Road 5) Turn RIGHT onto Andrews Parkway 6) Turn RIGHT onto Event Center Drive

Coming to the Arena Going 380 West

1) Turn LEFT onto US-75 South 2) Take EXIT 37 Stacy Road 3) Turn LEFT onto Stacy Road 4) Turn RIGHT onto Andrews Parkway 5) Turn RIGHT onto Event Center Drive

Coming to the Arena Going 380 East

1) Turn RIGHT onto US-75 South 2) Take EXIT 37 Stacy Road 3) Turn LEFT onto Stacy Road 4) Turn RIGHT onto Andrews Parkway 5) Turn Right onto Event Center Drive

Coming to the Arena Going I-35W North

1) I-35W becomes I-35 N 2) Turn RIGHT onto US 380E 3) Turn RIGHT onto US-75 South 4) Take EXIT 37 Stacy Road 5) Turn LEFT onto Stacy Road 6) Turn RIGHT onto Andrews Parkway 7) Turn RIGHT onto Event Center Drive

Coming to the Arena Going I-35 South

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1) Turn LEFT onto US-380 East 2) Turn RIGHT onto US-75 South 3) Take EXIT 37 Stacy Road 4) Turn LEFT onto Stacy Road 5) Turn RIGHT onto Andrews Parkway 6) Turn RIGHT onto Event Center Drive

Coming to the Arena Going I-30 East

1) Turn RIGHT onto US-69 2) Turn LEFT onto 380 West 3) Turn LEFT onto US-75 South 4) Take EXIT 37 Stacy Road 5) Turn LEFT onto Stacy Road 6) Turn RIGHT onto Andrews Parkway 7) Turn RIGHT onto Event Center Drive

Coming to the Arena Going I-30 West

1) Merge onto I-635 North via EXIT 56B 2) Merge onto US-75 North 3) EXIT Exchange Parkway 4) Turn RIGHT onto Exchange Parkway 5) Turn LEFT onto Andrews Parkway 6) Turn LEFT onto Event Center Drive

II. Facts and Figures

Buses The main parking area for tour buses is back of house that is located on the East side of the facility. There is space for as many as 4 buses on the lot. The loading dock may also be used for bus parking however dock parking is on a space available basis only. Additional bus parking on the street surrounding the venue can be made available. Please see the Appendix for the locations of back of house Crew Rooms The facility has available for use separate but adjacent men and women’s crew room. The crew rooms also have the ability to be made into one room. These rooms have full restroom and shower facilities available.

Visitor Locker Room 3 15’ x 10’

Visitor Locker Room 4 15’ x 10’

Combined Locker Rooms 30’ x 10’

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*All room dimensions are approximate Production Rooms The facility also has available two production offices equipped with power, phone, and internet. There are two dedicated production offices. They are located stage left approximately 100’ from the stage. Neither of the rooms has restroom or shower facilities.

Flex 1 10’ x 11’

Flex 2 10’ x 11’ *All room dimensions are approximate Dressing Rooms There are two Star dressing rooms all with full restroom and shower capabilities. There are two more locker rooms that also have the option of being combined into one room. The Star Dressing Rooms 1 & 2 are carpeted while Auxiliary Locker Rooms 3 & 4 have rubber flooring. All dressing rooms are located stage left and within 200’ of the typical stage location

Star Dressing Room 1 16’ x 12’

Star Dressing Room 2 16’ x 12’

Visitor Locker Room 1 15’ x 10’ set as a single room

Visitor Locker Room 2 15’ x 10’ set as a single room *All room dimensions are approximate Electrical Equipment There are two upstage electrical rooms as well as one downstage electrical room located at section 115. The upstage rooms are located stage left and stage right approximately 150’ from upstage center in an end stage configuration. Shore power is available in the loading dock. The house electrician will make all power connections. Power Availability: STAGE LEFT 2-3 phase 400 amp services STAGE LEFT 2-3 phase 200 amp services STAGE LEFT 2-3 phase 100 amp services

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STAGE LEFT 2-3 phase 100 amp services STAGE RIGHT 2-3 phase 400 amp services STAGE RIGHT 2-3 phase 400 amp services STAGE RIGHT 2-3 phase 200 amp services STAGE RIGHT 2-3 phase 200 amp services DSL CENTER BOWL 1-3 phase 400 amp services

LOADING DOCK 2-3 phase 200 amp services LOADING DOCK 2-3 phase 200 amp services

Floor Covering All shows will be over the ice. The ice floor covering that we use is called Polar Floor. The sheets measure 4’ x 8’ x 1”. Floor Size The arena floor measure 85’ x 200’ (17,000sq. ft.) with all dasher boards inserted, and 85’ x 225’ (19,125 sq. ft) with the South end seats retracted and the corresponding dasher boards removed. Forklifts There are 2 propane forklifts in house each with a load capacity of 5,000 pounds. They all have 18’ rise and standard 5’ blades. There is also one set of fork extensions available on site. House Lights All arena lighting systems are controlled by the lighting control room located in the A/V Room and security command room. The lighting control room is staffed during the event and is in communication with show personnel through the house Clearcom system or radio. Aisle lighting is provided during all “house black” shows to provide a safe environment for our guests. All suites go black in conjunction with the house. Loading Dock The loading dock is located on the East side of the building and is approached by way of Andrews Parkway. There are three docks available. The height restriction on trucks is 14’6”. Any production trucks beyond the three that are in the dock may park in Back-of-House parking dependent upon the bus parking situation. Rental Rates Please contact the Booking Manager Tom Alexander, the Production Coordinator Flo Torres or the Interim General Manager Mark Andrew

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Zwartynski for all questions concerning availability, booking and rental rates at the Allen Event Center. Rigging Plans All overhead rigging plans, including desired flying points and associated weights, side and overhead view drawing must be submitted to Allen Event Center at least two weeks prior to the show. This is of particular importance for all set ups that are anything other than an end stage set up. From ground floor to rigging is 50ft. From ground floor to high steel is 80ft (needs a boom lift to reach high steel). Please see the Appendix for facility rigging plot. Scoreboard There are two main score boards on the east and west ends of the arena floor. They measure 15 feet, 11.2 inches wide by 11 feet, 9.3 inches tall. One "360 ring" encircles the entire arena on the suite level fascia. Measurements are approximately 24 inches high by 973 feet in circumference (11808x24 pixels). Two additional end-wall displays on the north and south sides of the arena measure approximately 40 feet, 5.5 inches by 11 feet 11.4 inches tall. Please contact your event coordinator for scoreboard usage options. Spotlights There are Super Trouper 2K spotlights in house. The spotlights are located in the catwalk. There are six available. Staging Equipment The Allen Event Center has a Stage Right staging system. The stage is variable in height between 48” and 72” in 2” increments. All decks are 4’x8’ with a weight capacity of 125 lbs per square foot. The stage at Allen Event Center has the capability of being as large as 60’x48’. Skirting and railings are also available upon request. Telephone Service Event telephone must be ordered through Allen Event Center at least two weeks prior to the event date. There will be a technician on site to handle all telephone connections at load-in.

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Telecom Charges: Line Install $180 Per line-Additional days $35 Telephone Handsets $10 Ethernet Connection $410 Box Office The Allen Event Center box office is open Monday through Friday from 10:00 AM until 6:00 PM and Saturday from 10:00 AM to 3:00 PM. Box office is closed on Sundays, unless it is an event day. The box office utilizes the Ticketmaster system. There are 5 total windows. Event will call opens two hours prior to the start of the event. The box office accepts cash and all major credit cards. Tickets may also be purchased through www.ticketmaster.com.The call center can be reached by dialing 1-800-745-3000. Catering Culinary Classics, the facility food concessionaire, must be used for backstage catering needs, unless advance consent has been given by Allen Event Center for an artist tour caterer to be utilized. Door Opening The standard policy at Allen Event Center is to open doors for our suite and club seat holders 90 minutes prior to the scheduled start of the show. All other doors then open approximately 60 minutes prior to the start of the show. If the show’s door opening requirement differs from the policy of the facility, please be certain to let your event coordinator know. Please be aware that guests may be required to have their bags searched for prohibited items, subject to security advance from artist representative. Furniture Allen Event Center has a well-suited inventory of furniture and pipe and drape available in-house. Any requests for additional furniture and pipe and drape above and beyond the venue inventory may be rented. Hazers The event coordinator for your show must be made aware of all fog machines/hazer usage. There can be no usage of these machines unless the coordinator is aware and has given permissions. Liquor In accordance with the Texas Alcoholic Beverage Commission, all liquor (including backstage liquor) must be purchased from Culinary Expressions, the official holder of the liquor permit. All liquor orders should be requested at least one week in advance.

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Parking There are 2 parking garages next to the Allen Event Center. The North parking garage holds up to 750 cars and the South parking garage hold up to 1,250 cars and there are various lots surrounding the Allen Event Center with about 3,000 parking spaces available. All parking will be free. Please find below some general parking guidelines:

1. Parking will be on a first come first serve basis 2. Passing out flyers and the sale of merchandise on facility property

is strictly prohibited by outside groups or individuals without the approval of building management

Please see the appendix for a map of all facility parking lots Pyrotechnics All pyrotechnics must be cleared through the Allen Fire Department. The Allen Fire Department can be reached at 214-509-4400. Please be aware that the use of any pyrotechnics that one fire marshal will be needed for pyrotechnics and will come at the expense of the show. Smoking There is a strict no smoking policy at the Allen Event Center. Smoking is allowed only in designated areas outside the center. Sponsorships All sponsorships including giveaways and other promotional tools displayed or issued on Allen Event Center premises must be coordinated with your event coordinator. Due to some exclusivity within the building, certain sponsors may preclude from displays inside the building and on building property. Please be aware that banners are not permitted anywhere inside or outside the Allen Event Center.

III. Future Events and Facility Capabilities

The Allen Event Center, which opened in the fall of 2009, is a one-of-a-kind sports, entertainment and conference venue that uniquely combines the proud cultural heritage of the city of Allen with unsurpassed state-of-the-art technological features. The Allen Event Center will deliver for your group the moment you reach the building. The venue is centrally located in the Village at Allen, home to an exciting collection of restaurants, shops and services nestled within lush parks and unique shopping districts. Including the Allen Event Center, the Village at Allen is the

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newest, biggest shopping, dining and entertainment destination in north Texas. Current/Past events at the Allen Event Center include: Reba McEntire Styx, REO Speedwagon, and Night Ranger Monster Truck Spectacular Lil Wayne Disney Live Disney on Ice Picadilly Circus Sean Hannity Freedom Concert Tom Thumb Texas Stampede Eddie Money, Mary Chapin Carpenter Loudon Wainwright Jeremy Camp Peter Furler Royal tailor Judas Priest Thin Lizzy Black Label Society Lynyrd Skynyrd Chicago Jack Ingram Josh Turner Joe Nichols The Oak Ridge Boys The Allen Event Center has the capacity to host a myriad of events including the following: A. 32 regular-season home dates for the CHL tenant, the Allen Americans

(6,135 capacity)

B. 7 regular-season home dates for the IFL tenant, the Allen Wranglers (6,135 capacity)

C. Concerts and Family Shows (end stage, in-the-round, ice shows, etc.)

D. Convention and Trade Shows (estimated at 75 - 8’x10’ booths and 50 - 10’x10’ booths)

E. Boxing/Wrestling

F. Dirt Shows (Motocross, Monster Trucks, Rodeos, etc.)

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For a listing of sample configurations, additional capacity information and other facts, please reference Section XIII Configuration Models.

IV. Allen Event Center Contact List

Allen Event Center, 200 E. Stacy Rd Suite #1350,

Allen, Texas 75002 972.678.4646 office,

972.678.4664 fax www.alleneventcenter.com www.allenamericans.com

www.allenwranglers.com

Acting General Manager Mark Andrew Zwartynski 972-912-1032 [email protected] Administrative Assistant Lydia Nance 972-912-1071 [email protected] Receptionist Denise Boren 972-912-1999 [email protected] Receptionist Holly Villanueva 972-912-1999 [email protected] Assistant General Manager TBD Booking Manager Tom Alexander 972-912-1058 [email protected] Production Coordinator Flo Torres 972-912-1042 [email protected] Event Specialist/Guest Services Angela Huff 972-912-1043 [email protected] Marketing Manager Brandy Rentz 214-509-4708 [email protected] Marketing Coordinator/Copywriter Jeff Mues 972-9121073 [email protected] Marketing Coordinator Ryan Brandon 972-912-1044 [email protected] Marketing Specialist Ashley Swadley 972-912-1075 [email protected] Operations Manager Nick Frazier 972-912-1050 [email protected] Facility Superintendent TBD 972-912-1069 TBD Video Production Specialist Adam Towell 972-912-1030 [email protected] Management Analyst Sheila Alexander 972-912-1072 [email protected] Box Office Manager Rebecca Gutierrez 972-912-1049 [email protected] Food and Beverage Manager Phil Barr 972-912-1056 [email protected] Concession Manager Melissa Pipes 972-912-1034 [email protected] Executive Chef John Orshonsky 972-912-1035 [email protected] Commissary Manager Kerry Lenihan 972-746-5277 [email protected] Cash Room Supervisor Diana Matuszak 972-912-1033 [email protected] Lead Event Attendant Steve Fredrickson 972-912-1998 [email protected]

V. Rental Rates

A. FACILITY RENTAL RATES (Rates are subject to change without notice, rates are available upon request)

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DEPOSITS

Specific dates can be guaranteed with a received rental deposit. If the event is canceled, postponed or rescheduled for any reason, the deposit may be forfeited. Otherwise, the deposit will be credited at the time of settlement.

B. IN-HOUSE AND CONTRACTED SERVICE RENTAL RATES (call for

current rates)

GUEST SERVICES Lead Supervisor Supervisor Ticket Takers Guest Services Staff CONCIERGE SERVICES Concierge Supervisor Concierge Staff EVENT AND FACILITY SECURITY Security Lead Supervisor Security Supervisor Security Staff City of Allen Police EMERGENCY STAFF EMT Staff Fire Marshall – Supervisor Fire Marshall – Officer PHYSICAL FACILITY Event Lead Supervisor Event Supervisor Event Cleaners Post-Event Lead Supervisor Post-Event Supervisor Post-Event Cleaners Post-Event Contract Cleaners Supervisors Post-Event Contract Cleaners Conversion Lead Supervisor Conversion Supervisor

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Conversion Staff TECHNICAL Sound Engineer House Lights Operator House Rigger Rigger Helper Electrician Electrician Helper HVAC Systems Operator Zamboni Driver Equipment Operator Spotlight Operator Plumber Plumber Helper Carpenter Carpenter Helper Welder Welder Helper Painter Painter Helper Forklift Operator Office Assistant Administrative Assistant BOX OFFICE Box Office Manager Box Office Supervisor Box Office Staff Staffing will be billed on a 4-hour minimum. Allen Police Officer will be billed on 4-hour minimum. All labor rates are subject to change without prior notice. All electrical hookups outside the building other than bus power will be charged as time and materials with a 4 hour minimum at $50.00/hr. C. EQUIPMENT (Rates are subject to change without notice, call for

current rates) STAGING

Maximum Stage Size: 60’W X 48’D Constructed 12’ x 8’ Stageright mods – 20 units avail.

BARRICADES 8 ft. standard bicycle/crowd control barricades Inertia front of stage barricades

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SEATING Clarion lockable chairs TABLES 8 ft. Banquet 8 ft. Classroom 8 ft. Round 5 ft. Round FORKLIFT

12,000lb. Forklift 5,000 lb. Forklift 8,000 lb. Forklift SCISSOR LIFT 38 ft. Platform height Knuckle Boom Electric Pallet Jack TECHNICAL EQUIPMENT

Video Board (north & south) Spotlights 2k @ 6 *Comprehensive audio & video packages and rates are available upon request

ELECTRICAL EQUIPMENT Cable guards B.O. Boxes – 200amp Transformer 45kva Electrical Cable 2/0 per 100 ft. Electrical Cable 4/0 per 100 ft. ADDITIONAL/OTHER EQUIPMENT Portable Generator Acetylene Kit Lincoln Welder Battery Booster Fire Extinguishers Podium Golf Carts Flat Bed Carts CAD Drawings

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D. UTILITY RATES ELECTRICAL HOOK-UPS:

120 1 phase 208 1 phase 208 3 phase 277 1 phase 480 1 phase 480 3 phase

PHONE LINES ISDN LINES HVAC

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VI. Facility Services

A. Event Administration – Booking the Arena If you are interested in bringing an event to the Allen Event Center, a request for an available date inquiry must be made by contacting the Allen Event Center at 972.678.4646. The venue will review your event information and interests and will lease its facility and services, or, if applicable, will promote or co-promote the event along with you. TO BOOK AN EVENT, A “First Hold,” or tentative reservation, will be given to the individual requesting specific dates. If another group desires to lease the building for any portion of the tentative dates, the first group will be required to pay the standard non-refundable deposit and to sign a contract within 48 hours of notification. Failure to complete these requirements in the allotted time will result in a release of the date(s) being held. Event dates are confirmed only upon execution of an event license agreement by the event promoter and the Allen Event Center, specifying all details of the commitment, or delivery to and acceptance by the Allen Event Center of the appropriate deposits. INSURANCE

1. Licensee shall obtain, at its own cost and expense, commercial general liability insurance in the name of Licensee, which shall insure all operations of Licensee, contemplated by the Agreement and contractual assumption of liability reflected by the Agreement. General Liability: $1,000,000.00 per occurrence

$2,000,000.00 Aggregate Bodily Injury: $500,000 per person

$1,000,000.00 Aggregate Property Damage: $2,000,000.00 per occurrence

2. Certificate evidencing insurance required pursuant to this Section 11 shall be provided to Licensor not less than ten (10) days prior to commencement of the Term. The policies shall also provide, and the certificate shall so note, that the coverage’s may not be cancelled or that a major change in coverage may not be implemented without at least thirty (30) days prior written notice given to Licensor.

3. LICENSOR SHALL HAVE THE ABSOLUTE RIGHT TO TERMINATE THIS AGREEMENT UPON WRITTEN NOTICE TO LICENSEE IF LICENSEE DOES NOT DELIVER TO LICENSOR THE CERTIFICATE OR CERTIFICATES OF INSURANCE REQUIRED HEREUNDER. IN THE EVENT OF SUCH TERMINATION BY LICENSOR, THERE

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SHALL BE NO FURTHER LIABILITY OF ANY KIND OR NATURE WHATSOEVER BY LICENSOR TO LICENSEE, AND LICENSOR SHALL RETAIN THE RIGHT TO RECOVER ANY AND ALL DAMAGES AND/OR LOSS OF PROFITS SUSTAINED BY LICENSOR BY REASON OF LICENSEE’S DEFAULT HEREUNDER.

4. In the event that licensee fails to procure and present the aforesaid insurance, Licensor shall have the right, but not the obligation, to do so on Licensee’s behalf ad at Licensee’s expense and shall be entitled to reimbursement for the costs thereof as part of the License Fee due and payable hereunder.

TAXES, LICENSES AND LAWS

1. Licensee shall abide by, conform to and comply with, and shall cause every person under its direction or control who is connected with the performance of any aspect of this Agreement to fully abide by, conform to and comply with known applicable laws, rules, regulations and ordinances of the United States of America, the State of Texas, the City of Allen, Texas and their respective agencies, as well as known rules and regulations of Licensor for the use, occupancy and operation of the Arena.

2. Licensee shall not use or attempt to use any part of the Arena for any use or proposed use of which would be contrary to law, common decency or good morals or otherwise improper or detrimental to the reputation of the Licensor.

3. Licensee agrees not to discriminate against any employee or any applicant for employment for any reason prohibited by law, and further agrees not to discriminate against any person relative to admission, services or privileges offered to or enjoyed by the general public for any reason prohibited by law.

4. Licensee agrees that at all times it will conduct its activities at the Arena with full regard to public safety, and Licensee will observe and abide by known applicable statutes, regulations and requests by duty authorized governmental agencies responsible for public safety.

SETTLEMENT POLICY All event accounting is performed by the Allen Event Center’s finance management located in the Allen Event Center’s administrative offices. Settlement is normally completed prior to noon the day following the event, with final adjustments and complete financial accounts within 14 working days. At the conclusion of the event, when the box office operation for the event is completed, the Allen Event Center will

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furnish lessee with a box office statement detailing the gross revenues received from ticket sales. The final settlement will include the following: 1. All available and documented expenses will be presented at the

settlement.

2. Lessee agrees to pay promptly any amounts shown to be due to the Allen Event Center which are not paid in full by the box office receipts.

3. Lessee agrees to examine the statement and to notify the Allen Event Center in writing of any claimed error in the account or objectionable charge within ten business days of receiving the statement. Unless lessee shall notify Allen Event Center within this timeframe, the statement shall be deemed to be a true and correct statement of account.

4. The Allen Event Center will hold a damage deposit for a period of thirty days, or a time agreed upon by both parties, after the event as security for the payment of contingent, disputed or late arising claims.

5. Lessee may be required to make additional deposits prior to the event if, at the sole discretion of the Allen Event Center, expenses will not be covered by box office receipts. Deposits must be made by the designated deadline to prevent a possible cancellation of the event and forfeiture of the lessee’s deposit.

B. Event Marketing Coordination – The Allen Event Center can offer a variety of services to assist in marketing and promoting an event in the Allen Event Center including approval of press releases, advertisements and promotional items as well as coordination of media, press conferences and event promotions. The Allen Event Center will also work to include mentions of your coming event through area event calendars, marquee signage, recorded phone messages listing upcoming events, video board announcements, ticket lobby reader-boards and event calendars provided on the Allen Event Center web site and interactive displays.

Notes: 1. The Allen Event Center reserves and retains all rights regarding its

logos and trademarks. The event promoter may produce media, collateral or premiums/merchandise containing Allen Event Center logos or trademarks provided all work meets official graphic standards and with written permission from Allen Event Center management. Camera-ready logos and graphic standards are available from the Allen Event Center administrative offices.

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2. Only approved event web sites will be linked to the Allen Event Center’s web site or related web sites. Any recognition afforded to hosted events on the Allen Event Center web site will be determined by the Allen Event Center in its sole discretion.

3. Corporate sponsorship/product-in-kind: Due to concessionaire contractual agreements, the Allen Event Center prohibits the sampling of food or beverages (especially those that conflict with designated concessionaire products). See also concessions, premium dining and novelties (Section IX).

4. Signage Opportunities within the Allen Event Center: To purchase signage within the Allen Event Center, please contact the Sales department at the Allen Event Center at 972.678.4646.

5. Anti-Ambush Policies: The Allen Event Center and its surrounding areas (gates/entries, concourses, parking lots, main gates, etc.) are located on the City of Allen property. As such, any “ambush” attempt to sell or distribute any novelties or premiums in venue or on property (including parking lots, entrances, etc.) is strictly prohibited.

C. Event Services Coordination – Once you have decided to hold your event at the Allen Event Center and your event license agreement has been signed, an Event Coordinator (EC) will assist you with all details in planning a successful event. It is the EC’s responsibility to coordinate your requirements with members of the Allen Event Center’s staff, set-up crews, sound technicians, engineers and on-site suppliers. To ensure prompt approval of your show floor plans, please submit your scaled plans to your EC no later than 60 days prior to Move In. Additional Auto CAD drawings are available but must be requested in writing and are subject to additional charges as determined by the Allen Event Center.

Your EC will provide you with staffing estimates and related costs, once a finalized layout and configuration have been approved by the fire marshal. Please note: If the event includes any pyrotechnics, it must be licensed and approved before entering the building. The Allen Event Center will provide uniformed ushers, ticket-takers, security, first-aid, technical and housekeeping personnel as per your event requirements. This staff is trained in all areas of the facility. Their customer service contributes to the success of all Allen Event Center events.

The EC will also provide you with information regarding shipping and receiving, ingress/egress, production specifications (as referenced in Section XI) which you must comply with in all terms as specified. If you have specific event information you’d like included in any event calendars, PBX or Allen Event Center media, please submit it to the EC who will forward it internally for review and inclusion as deemed appropriate.

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There will be a senior Allen Event Center management member acting as “Manager on Duty” available at all times during your event to handle all building-related emergencies or problems. The EC will also be available during your event to handle any event-specific matters. Any concerns regarding your show (regardless of type) should be directed to the EC to facilitate the best response time to your needs.

The Allen Event Center will also coordinate a “Dispatch” or upper-level observation control room specific to your event. This control room will serve as the primary center for communication as well as event observation. All information regarding your event (doors open, emergencies, seat relocations, etc.) will be filtered through this dispatcher, recorded, dispersed and followed-up on with the appropriate personnel.

Your event’s success is determined by your timely communication with your assigned EC. Last minute changes in set up requirements will result in additional labor charges to the event/promoter. Should the promoter require additional staff during the event, overtime rates will apply for all requests received less than 24 hours in advance of the shift time. Should the promoter cancel staff less than 3 working days in advance of the shift start time, the promoter will be charged for a four-hour minimum call. If cancellation occurs during the shift, the promoter may be required to pay out the remainder of the shift.

Your EC will follow-up with you post-event to complete a simple evaluation of our facility and its level of service. Please help us by providing any feedback you deem helpful for evaluation and analysis.

VII. Box Office and Ticketing The Allen Event Center is prepared to handle both on-site and remote-access ticketing needs for your event. The event promoter will be provided with statements of daily ticket sales and at the conclusion of the event, a full accounting will be made available.

The Allen Event Center is equipped with up to 5 on-site ticket windows to serve the general public needs. These ticket windows are located at the southwest corner of the arena. They are open 10:00 a.m. – 6:00 p.m. from Monday to Friday and usually during events (until intermission concludes or at a time mutually agreed by the parties) and Saturday 10:00 am - 6:00 pm. Tickets purchased in person at the Allen Event Center are not subject to service charges, but a service charge and processing fee will be applied to all phone orders. All major credit cards are accepted (American Express, Discover, VISA and Master Card). However, personal checks are not accepted. To reach the Box Office, please call 972.912.1049.

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Ticket sellers, ticket takers, ushers and security personnel will be provided by the Allen Event Center at the expense of the promoter. Tickets are also available for purchase through any Ticketmaster outlet. Ticketmaster is a full-service ticket agency offering a state-of-the-art computerized outlet and box office distribution system for tickets to premier events. Ticketmaster presently has outlets at most Walmart locations and in the Allen area off of North Central Expressway 75 and Parker RD at Fiesta. Unless designated otherwise, tickets may be purchased with cash (outlets only), charged by phone or charged by internet. Major credit cards accepted include American Express, Discover, VISA and Master Card. Ticketmaster hours of operation are as follows: By Phone: 9 a.m. to 9 p.m. Monday through Friday (CST) 9 a.m. to 8 p.m. Saturday (CST) 9 a.m. to 6 p.m. Sunday (CST)

In Person: 10 a.m. to 6 p.m. Monday through Friday 10 a.m. to 6 p.m. Saturday To reach Ticketmaster, please call 1-800-745-3000 or visit the Ticketmaster web site at www.ticketmaster.com. All ticketing services provided by Ticketmaster will be at the expense of the promoter.

VIII. Guest Services In order to provide a quality experience for our patrons, the Allen Event Center offers excellent guest services via the following efforts:

A. Staffing – The Allen Event Center maintains a professional, well-uniformed and friendly staff. We emphasize the importance of providing excellent guest services. Our guest services staff includes: ushers, ticket takers, medical services, parking staff, customer service representatives, custodial services and EMT’s. B. PBX Operators, Customer Service Desk and Web Site Assistance – The Allen Event Center will provide your event information and general facility features and access information on its information telephone lines, customer service desk and via the Allen Event Center web site. C. Ingress, Egress and Access – The Allen Event Center is equipped with the following amenities:

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Three major entrance gates located at the north, northwest and south sides of the facility. Gates usually open 1-½ hours prior to the start of an event, depending on event requirements. There is no re-admittance at the Allen Event Center. Children over the age of two are required to have a ticket for admission, though some events might require tickets for individuals of any age.

Accessible telephones are located on the premium level of the Allen Event Center.

Smoking is prohibited inside the facility. However, designated smoking areas are located at outdoor patios on the premium level (southwest side). Otherwise, the Allen Event Center is a smoke-free facility.

Two (2) public elevators (1 at the northwest corner and 1 at the southeast corner) and one (1) employee elevator (northeast corner) are located in the facility. The passenger elevators are for use by the media and patrons with disabilities during event times. Public elevators may not be blocked and are not to be used to transport equipment or freight. Various restrooms located on all levels, in each quadrant and equipped to meet the needs of all patrons, including patrons with disabilities. There are also family restrooms available on all general public access levels. In-Venue ATM machine is provided by View Point Bank and is centrally located in the Allen Event Center Box Office lobby on the southwest side of the arena. Over 85 monitors within the Allen Event Center ensure that guests do not miss a moment of the action during the events which use the video board feed.

D. Transportation – Please reference Section X Parking and Entrances.

E. Box Office – Please reference Section VII Box Office and Ticketing. F. ADA Services – The Allen Event Center has been designed and constructed to be 100% accessible to employees and patrons with disabilities. The organization understands the needs of people with disabilities as defined by the Americans with Disabilities Act (ADA) of 1990. Certain features designed to facilitate ease of access for all patrons include the following: 1. Cut-away access ramps and curbs at all major entrances to the Allen

Event Center.

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2. Disability parking is available on a first-come, first-serve basis in all lots of the Allen Event Center. All vehicles must have the state-issued disability hangtag or license plate.

3. Wheelchair accessible viewing spaces are provided in Allen Event Center, but may vary depending on the event configuration. Comfortable padded chairs will be set up to accommodate friends of guests in wheelchairs. Any needed assistance will be provided by our Guest Services staff. Wheelchair companion seats are reserved for the companions of guests in wheelchairs. The number of companion seats available depends upon the number of wheelchair users and companion seats sold and the number of conventional seats sold closest to the desired accessible seating area in each of the ticket categories. Our general policy is as follows: For Special Events: each guest in a wheelchair is allowed to purchase one (1) companion seats in the accessible seating area. For Franchise Events (Allen Americans): each guest in a wheelchair is allowed to purchase one (1) companion seat in the accessible area. Additional seating can be purchased in the nearest conventional seats. As previously mentioned, this policy may be altered for certain events where there is a high demand for accessible seats. Tickets are sold on a first-come first-serve basis and there is no guarantee that any companion tickets will remain unsold and available.

4. Signage to assist guests with disabilities is posted throughout the building.

5. Restrooms, concessions, telephones, drinking fountains, ticket windows and ATMs are all equipped to meet the needs of guests with disabilities.

6. Although animals are not allowed in the Allen Event Center, an exception is made regarding service animals for guests with disabilities. Please contact our Guest Services and Staffing Coordinator if any accommodations are required (972.678.4646).

Meeting the needs of our patrons with disabilities at the Allen Event Center is a never ending commitment. In our quest to continually improve arena accessibility, we willingly accept comments, questions and/or suggestions to:

Staffing and Guest Services Supervisor

ATTN: ADA Coordination Allen Event Center

200 E. Stacy Rd #1350 Allen, Texas 75002

Phone: 972-678-4646 Fax: 972-678-4664

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IX. Concessions, Premium Dining and Novelties

To discuss or arrange any of these needs for your event, promoters should contact the assigned Event Coordinator (EC) who will then place the promoter in touch with the correct liaison as applicable. Meeting room catering, dressing room needs and other requests should be submitted to the EPC at least seven (7) days in advance to ensure contact and confirmation with catering or concessionaire providers. A. Concessions – Allen Event Center will service permanent food and

beverage concession locations of the arena. (four on the main entry level and 1 on the premium level ) There will also be 16 portable retail outlets (15 on the main entry level and 1 on the premium level). AEC operates the Absolute Club bar on the premium level with a wide selection of preferred spirits and ample seating. Traditional concessions items will include hot dogs, pretzels, nachos, peanuts, popcorn, candy, ice cream, beer and soda. Other specialty items including CiCi’s pizza, Bar-B-Cutie, American Grill and All American Dogs will also be available. AEC also offers In Seat Service to Loge seat holders on the Premium level. For more information on AEC Concession services at the Allen Event Center, please contact Melissa Pipes at 972-912-1034 or [email protected]

B. Premium Dining – Allen Event Center offers premium dining services.

AEC Dining will coordinate catering needs in all premium locations and capacities. For more information on AEC Premium Dining services at the Allen Event Center Please contact Chef John Orshonsky at 972-912-1035 or [email protected].

C. Novelties – AEC will handle retail/novelty merchandising for the Allen

Event Center. This includes all merchandise (souvenirs, novelties, books, records and other items) sales and operations, management and marketing. Portable vending stands will also be arranged to handle highly visible novelty and program sales. All outlets will be strategically located to maximize exposure to guests. All locations for merchandising must be approved in advance by Allen Event Center and the fire marshal. The Allen Event Center retains the exclusive right to sell its own souvenir products during all events. For more information, please contact Phil Barr at 972-912-1056 or [email protected].

X. Parking and Entrances

There are over 4,500 general public parking spaces at the Allen Event Center. These 24-hour secured spaces enclose the Allen Event Center

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and afford patrons direct accessibility to events. Arena parking lots are patrolled the entire time event vehicles are on the premises. A. Show Vehicle Parking: All client or show parking will be handled in

Back-of-House/Loading Dock parking. Advance arrangements for parking should be made with the Event Coordinator (EC). A limited number of passes will be available for parking needs.

B. Loading Dock access will be coordinated through the EC. Information regarding the loading dock can be found in Section XII Production and Technical Information.

C. Guest Parking 1. General parking is located in the North and South parking

garages which hold 2,000+ cars and all open parking at the Village at Allen. All parking is free.

2. Limo and Taxi Drop-off – General Drop is located along the South Entrance of the Allen Event Center next to the Community Ice Rink. No parking is allowed along the perimeter of the arena or in the drop-off area.

D. General Information 1. Directions to the facility – please reference Section I. Facility

Overview and Directions. Custom directions can be prepared for an event by contacting the assigned Event Coordinator (EC).

Visit the Allen Event Center web site for additional updates on events,

access and guest services at www.alleneventcenter.com or call the general information line at 972.678.4646.

XI. Security and Safety

A. General Access – Identify visitor access gate as well as credentialing system for visitors once admitted within the Allen Event Center, hours for visitors, general parameters

B. Security Contract Vendor – Identify the contracted vendor that serves as official supplier of security for the Allen Event Center. Any related policies concerning law enforcement should be mentioned here as well (for example, if certain dignitaries plan to be present, detail or promoter should contact this vendor to facilitate access and clearance process).

1. In-event security 2. Pre- and post-event security (overnight security as well) 3. Additional ushers and support, reference vendor list (Section V)

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C. First-Aid Contract Vendors – Identify the contracted vendor that

serves as official first-aid provider(s) for the Allen Event Center. Any related policies concerning first-aid should be mentioned here as well.

D. Fire Code and Regulations – Identify contact to secure a copy of the City of Allen Fire Code (or if possible, provide a truncated copy in the appendix). Qualify additional notes as not encompassing all information related to city code (merely provided as a guide).

1. Booth, construction, decorations, and stage scenery 2. Open Flames, Compressed Gases, Explosives, Etc. 3. Lasers 4. Pyrotechnics 5. Cooking and Cooking Appliances 6. Tents and Canopies 7. Inflatables (both tethered and mobile) 8. Enclosed and multiple story exhibit booths or displays 9. Electrical Equipment and cords 10. Vehicle Display 11. Hazardous Materials 12. Gas-Fired Heating Units, Compressed Gases 13. Storage of Crates or Freight not in use 14. Evacuation and Access Issues

o Exits and Exit Access, Exit equipment remains operable o Seating and Booth Floor Plans, approval by fire marshal o Designated Smoking Areas o ADA and Disabled Seating Evacuation Process

15. Event Staffing Numbers for Fire Inspectors

E. Special Notes: Example – Roller skates, roller blades, skateboards and bicycles of any kind are prohibited on building property (including parking lots, ramps and gates).

XII. Production and Technical Information

A. Loading Dock: All dimensions regarding the loading dock, bays, diagram for the dock, photos of dock, height limits and timing schedules for use of the dock are available by contacting the Allen Event Center Operations Manager Nick Frazier at 972-912-1050.

B. Floor Specs: All elements including size and dimensions, grid charts showing location of power, water, water drainage, communications, compressed air, electrical, cable TV connections, phone lines, ISDN, fire hoses, etc. can be secured by contacting the Allen Event Center Operations Manager Nick Frazier at 972-912-1050 or Visual Production Specialist Adam Towell at 972-912-1030.

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C. Rigging: All elements including dimensions for rigging, labor, curtain options for intimate shows and safety restraints for load-in/out can be secured by contacting the Allen Event Center Operations Manager Nick Frazier at 972-912-1050.

D. Power: All elements including staffing, equipment, power distribution diagrams, loading dock diagram showing power outlets, contracting information for trade shows, and generator specs can be secured by contacting the Allen Event Center Operations Manager Nick Frazier at 972-912-1050.

E. Sound/Lighting: Sound system components and feasibility for various set-ups, public address features, and external perimeter sound systems (for greetings to patrons upon entry to Allen Event Center), equipment rental inventory and reservation processes can be secured by contacting the Allen Event Center Production Coordinator Flo Torres at 972-912-1042 or Audio/Visual Specialist Adam Towell at 972-912-1030.

F. Video/Scoreboard/Marquee: Processes regarding use of video, scoreboard, marquee signs, and matrix boards can be secured by contacting the Allen Event Center Audio/Visual Specialist Adam Towell at 972-912-1030.

G. Communications: Identify contract vendor for communications can be secured by contacting the Allen Event Center Operations Manager Nick Frazier at 972-912-1050 or Audio/Visual Specialist Adam Towell at 972-912-1030.

H. Equipment Rentals: A listing of all equipment available for rental is available in Section V. Rental Rates.

I. Miscellaneous:

1. Keys – A $150 charge per lost key 2. Animals – permits, written requests for involvement, care and

protection, and security should be addressed in all event contracts

3. Balloons and Inflatables – helium-inflated balloons are prohibited, $250 fine per balloon removal

4. Stickers and other adhesive promotional items – prohibited, $100 fine per sticker removal

5. General Signage Issues: all signs must be flame retardant and approved in advance by the Allen Event Center.

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XIII. Helpful Resources and Links - Allen

From our amazing outdoor parks to every range of retail, from our nationally recognized schools to environmentally conscious neighborhoods, from inspirational cultural arts to multidiscipline athletics, from dining fancy to eating fast, Allen residents enjoy a wholesome community atmosphere with something for everyone. Allen is in the Top 10 of safest cities, ranked nine out of 385 on the list. From the perfect setting for a wedding or family reunion at one of our restored historic buildings to a convention and trade show at the new Allen Event Center, your guests will appreciate their time in Allen. Conveniently located 24 miles north of Downtown Dallas, Allen offers all you need with easy access – high quality hotel accommodations with adaptable conference space, facilities ranging from modest to multipurpose event center, and all the favorite retail and dining spots.

Airport: Dallas is centrally located and within a four-hour flight from most North American destinations. DFW International Airport is the world’s third busiest airport, offering nearly 1,800 flights per day and providing non-stop service to 134 domestic and 37 international destinations worldwide. In addition, Dallas Love Field Airport is conveniently located 10 minutes from downtown. Once here, visitors can ride one of the fastest-growing light rail systems in the nation or the historic, free McKinney Avenue Trolley from the Dallas Arts District throughout the Uptown area with its restaurants, pubs, boutique hotels and shops. For information regarding the DFW International Airport, please visit http://www.dfwairport.com/index.php.

Climate: Allen is beautiful blue skies and outdoor adventure! With more than 300 days of sunshine annually and an average temperature of 68.8 degrees Fahrenheit, visitors to Allen will find some of the best weather imaginable!

For more information on Allen climate, please visit: http://www.findlocalweather.com/forecast/tx/allen.html.

Convention Center and Meeting Needs: The Allen Convention and Visitors Bureau is available to assist you with it all. By working with area event planners at the city, event center and local hotels, the Allen CVB makes planning your next trade show, convention, retreat or conference as simple as contacting [email protected]. If you have any meeting needs, please contact the Allen CVB which is available to assist you. Hotels: The Allen Convention and Visitors Bureau provide a plethora of helpful information, guides and resources to assist you with accommodations in our great city. Feel free to visit http://hotel-guides.us/texas/allen-tx-hotels.html.

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Limousines/Taxis: Limousines may pull up to the Allen Event Center along Event Center Dr. You may not park limos but may drop-off or pick-up guests. For information on limousine service providers, please view: http://allen.limoclub.net/. Recreation/Attractions: What’s to do in this town? See what’s available at http://www.cityofallen.org/visiting_us/. Rental Cars: Several rental car agencies operate in Allen. To see a list of rental car agencies available in Allen, please visit http://www.metrotravelguide.com/car_rentals/allen/tx/usa/#trafficLogID=573659862&visited=true&clickingLogId=59137059. Helpful Resources and Links – City, County, State Collin County: The official web site for Collin County (including information regarding the Allen Event Center) may be viewed at: http://www.co.collin.tx.us/. City of Allen (City Web Site): The official web site for the city may be viewed at: http://www.cityofallen.org. Allen Convention and Visitors Bureau: The official web site may be viewed at: http://www.cityofallen.org/BusinessDirectory/category/Meet/tagged/stage+auditorium. State of Texas: The official web site for the state of Texas (including information regarding the Texas Alcoholic Beverage Commission) may be viewed at http://www.state.tx.us/.

Helpful Resources and Links – Allen Event Center CHL Allen Americans – http://www.allenamericans.com

IFL Allen Wranglers – http://www.allenwranglers.com Cable (Grande Communications) – http://www.mygrande.com

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