PROMO UPDATE WEEK OF APRIL 19, 2015 WEEKLY RETAIL PROMO UPDATE WEEK OF APRIL 19, 2015 Deborah Weinswig, CPA Executive Director - Head of Global Retail & Technology Fung Business Intelligence Centre New York: 917.655.6790 | Hong Kong: +852.6119.1779 [email protected]
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PROMO UPDATE update Week of … · WEEKLY PROMO AT A GLANCE Retailer Event Dates Name of Promotion Pages Promotion Details 4/16 Let’s Talk Shop Online The Most Coveted Designers
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PROMO UPDATEWEEK OF APRIL 19, 2015
WEEKLY RETAIL PROMO UPDATEWEEK OF APRIL 19, 2015
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Deborah Weinswig, CPAExecutive Director - Head of Global Retail & Technology
Fung Business Intelligence CentreNew York: 917.655.6790 | Hong Kong: +852.6119.1779
Bloomingdale’s is introducing a new “Loyallist” program, “A Program Like No Other”. This program includes free shipping for Loyallists everyday and points for every dollar you spend.
LOYALLIST
WEEK OF APRIL 19, 2015FUNG BUSINESS INTELLIGENCE CENTREGLOBAL RETAIL & TECHNOLOGY
Similar to Macy’s Kohl’s is offering 40%-50% off on all knit tops, sport shirts and performance golf apparel for men. 30%-50% off dress and casual shoes as well as sandals for the whole family.
STOCK UP ON SPRING
Macy’s has had deals on Spring clothing for men for all of April. This week they have 50% off select men’s polo & shorts, and special on sportshirts and shoes.
FUNG BUSINESS INTELLIGENCE CENTREGLOBAL RETAIL & TECHNOLOGY
Saks Fifth Avenue has a Mother’s Day Best Sellers Gift Guide, and Friends & Family take an EXTRA 30% OFF select items.
FRIENDS & FAMILY
Target is offering sales on healthier food items, including Buy 3, Get 1 Free On Select Annie’s Crackers, Fruit Snacks, Granola Bars & Macaroni & Cheese and 3/$11 On Suja Organic Cold Pressed Juice.
FUNG BUSINESS INTELLIGENCE CENTREGLOBAL RETAIL & TECHNOLOGY
PROMO HIGHLIGHTS
Debenhams has an (up to) 30% off promotion across all product categories directly after its Blue Cross Event which finished on Sunday 19th April. To remian competitive, John Lewis responded by price matching selected products.
PRICE MATCHING
Three of the four major deparment stores are currently focusing on SS15 homeware. Debenhams, John Lewis and Marks and Spencer are all heavily promting their new home collections. There are no specific mark-downs on the actual products but free delivery and various multi-buy options are being offered by all three retailers.
SPRING SUMMER HOMES
WEEK OF APRIL 19, 2015
WEEKLY PROMO AT A GLANCERetailer Event Dates Name of Promotion Pages Promotion Details
4/16 Let’s Talk Shop Online ● The Most Coveted Designers(over 300) And Need Now Styles
4/18 Get On The List Online● Introducing Loyallist, A Program
Like No Other. Free Shipping For Loyallists Everyday
4/20 Recommended For You Online ● Want To See More? Shop OurTop Picks
4/16 Home Sale 14
● $19.99 Cooks Power Blender● Extra 20% Off with JC
Penney Credit Card or Extra 15% On Furniture, Mattresses Or Custom Blinds & Shades
4/17 Don’t Miss Out Online ● Don’t Miss Out: Nordstrom on Social Media
4/19 Style Ideas You’ll Love Online ● Explore Complete Outfits,New Arrivals & More Categories
4/21-4/22 2-Day Sale 15
● 30%-50% Dress andcasual shoes and sandals for the family
● 40%-50% All knit tops, sportshirts and performance golf apparel for men
4/22-4/25 Stock Up Sale 20
● 50% Off Select Men Polo & Shorts
● EXTRA 20% OFF select regular, sale & clearance apparel for him, her & kids
Deborah Weinswig, CPAExecutive Director - Head of Global Retail & TechnologyFung Business Intelligence CentreNew York: 917.655.6790 | Hong Kong: [email protected]