DESSERT
DISSERTATIONS - PGDBMSl.NoRoll No.Name of
StudentTopicKeywordsSpecialisationDS-197001Amit AnandA study on use
of Semiotics in advertisingSemiotics in
advertisingMarketingDS-297002Amitabh Anand Setting up of small
scale industrial unitSmall scale industryMarketingDS-397003Anil
KhannaComparative analysis of aerated cola beveragesCola
beverageMarketingDS-497004Arvind KapoorDynamics of supply chain
managementSupply chain managementProduction and operations
managementDS-597005Avinish SinghStrategic marketing in consumer
electronics industryStrategic marketing - Consumer
industryMarketing DS-697007Bharat KharbandaIndian telecom industry:
issues and perspectivesIndian telecom
industryMarketingDS-797009Chandra Shekhar DMarketing study of
Indian software industry and its futureMarketing research -
SoftwareMarketingDS-897010Chiradeep RoyCompensation survey in
consumer electronic industryCompensation - Consumer
electronicsHuman resource managementDS-997011Cyriac SMarketing in
the 21st centuryMarketing managementMarketingDS-1097012Deepak
MoudgilInternational marketing strategies (problems and prospects
of agro-exports in west Asia)International marketing
strategyMarketingDS-1197013Dipendra Kumar SinghVoluntary retirement
scheme: a comparison between public sector and private sector
organisationsVRS, Voluntary retirement schemeHuman resource
managementDS-1297014Gayatri MoudgilA critical analysis of training
and development need in hotel industryTraining and development -
HotelHuman resource managementDS-1397015Gyanendra AcharyaIndian
industry: the dawn of industrial relation in the next
millenniumIndustrial relationHuman resource
managementDS-1497016Hetal PrajapatiTo find the awareness level for
brand of oils used by the two wheeler ownersBrands -
OilsMarketingDS-1597018Johnson KoshyMarketing patterns in tourism
industryMarketing - tourismMarketingDS-1697019Lave Kumar
MalhotraStrategic marketing and customer care the most powerful
marketing strategyMarketing strategyMarketingDS-1797020Manoj Kumar
Gautam *Effectiveness of brand in FMCG ( branded Vs unbranded rice
and atta Brand - FMCGMarketingDS-1897021Manoj Kumar RaoCustomer
focus in supply chain managementSupply chain managementProduction
and operations managementDS-1997023Mustafa KamalMarketing overview
and competing strategies to enter the automobile industry
(passanger car segment)Marketing overview - Passenger
carsMarketingDS-2097025Pankaj SinghThe footprints of event
management and there future mooringsEvent
managementMarketingDS-2197026Pooja VidyarthiThe effect of the
emergence of global fast food players on urban Indian familiesFast
foodMarketingDS-2297027Rahul Guha Promotional strategy in woolen
industry Sales promotion - Woolen industryMarketingDS-2397028Rahul
KhajuriaMarketing strategies adopted by leading 5 star hotels in
New DelhiMarketing strategies - 5 star hotelsMarketingDS-2497029
97024 97031 97107Rahul Verma Nitin Dhawan Rohit Jain Shweta
GoelLaunching NIILM on the webWeb site design Information
TechnologyDS-2597030Rajesh RanjanCosumer perception about pricing
and features in medium sized carsConsumer behaviour - Medium size
carsMarketingDS-2697032Ruchi SrivastavaA study of relationship
marketing - need of today's marketRelationship
marketingMarketingDS-2797033Sandeep AttreCustomer satisfaction of
photocopier industryCustomer satisfaction - Photocopier
indstryMarketingDS-2897034Sandeep VashisthEffectiveness of price
quality positioningQuality positioningTotal quality
managementDS-2997035Sanjeev Kumar MishraStudy of product management
practices in FMCG industry in IndiaProduct management -
FMCGProduction and operations managementDS-3097036Shaheen
kauserAttrition in the Information Technology industryAttrition
rate - IT IndustryDS-3197037Shardul Jaiswal *Comparative evaluation
of Indian and multinational brands with respect to CTVBrand
evaluation - CTVMarketingDS-3297038Sidharth KumarTo understand the
market segmentation of consumer product in IndiaMarket segmentation
- Consumer productMarketingDS-3397040Sumit GuptaStrategies that a
supermarket need to prusue to survivein growing competitve
environmentSupermarkets business strategyMarketingDS-3497041Sumeet
SharmaMarketing strategy of small segment carsMarketing strategy -
Small carsMarketingDS-3597043Vaibhav BansalBrand management in car
industry (small car segment)Brand management - Small
carsMarketingDS-3697044Vikas ChauhanUsing teamwork as a plougher
for cropping an effective organizationTeamworkHuman resource
managementDS-3797045Vikram SethiPharmaceutical sector equity
research and analysisPharmaceutical sector - EquityFinance
DS-3897046Vinod Shankar MishraA study of different moods (RASAS)
expressed in the television advertisements on viewerTelevision
advertisementMarketingDS-3997047Vishal DilawariA study of
franchiser - franchisee relationshipFranchiser
relationshipMarketingDS-4097051Anjali SharmaComparative analysis of
HR practice in consumer goods sectorHuman resource practice -
Consumer goodsHuman resource managementDS-4197052Anshu
SharmaDownsizing in banks with special reference to HRRetrenchment,
RestructuringHuman resource managementDS-4297053Arvind
KumarMarketing strategies in cement industryMarketing strategy -
Cement industryMarketingDS-4397054Ashish Kumar AgarwalCometitve
marketing strategy in soft drink industry - Coke, Pepsi,
CampaMarketing strategy - Soft drinksMarketingDS-4497055Bipin
Barnwal*Brand valuation of low involvement productBrand
valuationMarketingDS-4597056Brahmajyoti Pradhan Price or quality:
the key driver in cellular phone industryQuality - Cellular
MarketingDS-4697057Deepak KaushikTo study the value chain of
retailers and distributors for Arvind's bottomweight fabrics in
25-30m roll sizeDistributorship - Arvind
MillsMarketingDS-4797060Ekta VijhStudy on the career management
practices in the banking sectorCareer management - Banking Human
resource managementDS-4897061Himanshu BimbhatPricing dynamics and
its relevancemaket pricingMarketingDS-4997062Jaseem Ali UmerSales
and distribution management system - a strategic weapon in the
branded processed food market segmentSales and distribution -
Processed foodsMarketingDS-5097063Javed AzimRole/ importance of
strategic HR in current business scenarioStrategic HRMHuman
resource managementDS-5197064Ritu GumberStudy of delivery of
quality service in hotel industryHotel services qualityTotal
quality managementDS-5297065Kumar MilindMarketing decision support
system (MDSS)Marketing decision makingMarketingDS-5397066Madhulika
MishraComparative study of induction policies and procedures in
telecom industryInduction - Telecom industryHuman resource
managementDS-5497067Manish KaleStrategic brand managementBrand
managementMarketing DS-5597068Md. Awaish AkhtarThe dynamics of
retailingRetailingMarketingDS-5697069Meenu RainaHR Practices in
India "a myth" ( a case study on Star TV)Human resouce practice -
Star TVHuman resource managementDS-5797071Naveen GaurStudy on the
liquor industry (Haryana market)Liquor
industryMarketingDS-5897073Piyush ThapliyalA comparative study on
compensation practices in Indian organisationCompensation
managementHuman resource managementDS-5997074Priya ChawlaAn
overview of Indian paper industry and evaluation of potentials of
paperbags in Haryana MP UPMarketing potentials - Paperbags
MarketingDS-6097076Rajiv Kumar SinhaComparative study of automobile
industry amongs consumersAutomobile
industryMarketingDS-6197077Rajesh PatnaikImplementation of total
quality management in Indian industryTotal quality managementTotal
quality managementDS-6297078Rakesh TiwariMarketing warfare between
major colour TV playersMarketing warfare - CTV
MarketingDS-6397079Sanjay SethiStrategic war in food processing
industry with special reference to Nestle and CadburyFood
processing industryMarketingDS-6497080Seema ChaudharyEthical issues
in marketing with context to advertising: a case of cigarette
advertisingAdvertising - CigarettesMarketingDS-6597082Shiju P
StephenCustomer supplier relationship in logisticsLogistics
managementMarketing DS-6697083Shok Vimochan TripathiRole of quality
circles in Indian organisationsQuality circleTotal Quality
ManagementDS-6797084Sudipto BoseStudy of the effectiveness of JIT
Indian manufacturing industriesJust in timeProduction and
operations managementDS-6897085Sumit DasImportance of brand
buildingBrand buildingMarketingDS-6997086Varnika DhingraStudy of
employee motivation levels in a few software companiesMotivation -
Software companiesHuman resource developmentDS-7097087Vikas AmarTo
understand the complexities involved in new product management with
special focus on new product developmentNew product
developmentMarketingDS-7197090Vinay KumarQuality not the price is
important in the today's market scenarioQuality managementTotal
quality managementDS-7297091Vishal MalikDynamics of sales process
in a FMCG company with special reference to Frito-Lay (A pepsi co.
group companySales process - FMCG companyMarketingDS-7397092Vivek
PurushottamCompetitive strategy of old and new players in small car
industryCompetition - Small carsMarketingDS-7497094Swati
GuptaDownsizing: a road to the new centuryRetrenchment,
restructuring Human resource managementDS-7597096 97101 97049 97070
97095 97022Sanjeev Kr Jha Rajesh Kumar Amitabh Mukherjee Murlidhar
Pandey M. Vishwanath Mayank SaxenaDesigning the web
site.niilm.eduWeb site designInformation
TechnologyDS-7697097Shailendra Kumar Study of brand awareness
comprehension and attitude of CTV buyerBrand awareness -
CTVMarketingDS-7797098Sukanya RoyHRD Practices in Indian
industryHuman resouce developmentHuman resource
managementDS-7897099Nitin KhannaSale potential of FMCG products in
pan outletFMCG products - Pan outletsMarketingDS-7997100Lalit ShahA
brief study of pure drink market Marketing research - Soft
drinkMarketingDS-8097102Abijit BanerjeeStudy of HR practices -
small scale industries in association with CIICII, Human resource
management - Small scale industryHuman resource
managementDS-8197105Yogesh KumarProduct differentiation in Indian
small car Small car industryMarketingDS-8297106Vaishali
JainEmployee satisfaction in hotel industry: a case study Hyatt
RegencyEmployee satisfaction - HotelHuman resource
managementDS-8397110Abhay RaiPotential of e-commerce in modern
economyE-CommerceInformation technologyDS-8498001Abhijeet
SinghTotal quality management in services: a study of automobile
industryAutomobile industry - TQMTotal quality
managementDS-8598002Amit DuttaMarket condition of refrigerator and
washing machine in Indian contextMarketing
-RefrigeratorMarketingDS-8698003Amit GargOpen ended mutual funds:
risk return analysisMutual fundsFinanceDS-8798004Anand AgrawalA
study of issues involved in exports with special focus on
garmentsGarment exportInternational business
managementDS-8898005Anil Kumar PathakStrategic formulation of
distribution network: a study of salt industryDistribution network
- Salt industryMarketingDS-8998006Anshuman PrasadImpact of services
on consumers - a hospitality and tourism industry - hotels,
Airlines and travel agencyTourism industry, Hospitality, Service
industryMarketingDS-9098007Aprita MalikEmployee retention
strategies: a study of IT sectorEmployee retention - IT
industryHuman resource managementDS-9198008Chiranjib
BanerjeeImplementation of the supply chain management in enhancing
the quality and price of a product: a study on building material
industrySupply chain management - Building constructionProduction
and operations managementDS-9298009Deepak AgrawalRetailing: the
Sunrise industry India LtdRetailingMarketingDS-9398010Ekta
KapoorThe concept of consumer value: demand side perception - a
study of service industryConsumer value - Service
industryMarketingDS-9498012Jasmine SinghImpact of e-commerce on the
four P's of marketing: a study of banking industryE-Commerce -
Banking industryMarketingDS-9598013Kalpana SharmaRole of portals on
webWeb portalsInformation technology managementDS-9698014Monica
SinghImpact of work culture on performance in the IT industryWork
culture - IT industryHuman resource managementDS-9798016Pankaj
KhareBuyer behaviour dynamics in low involvment products category -
a study of Indian ice cream marketBuyer behaviour - Ice
creamMarketingDS-9898017Pankaj KumarTo study of stilmuli
influencing consumer choice and it's volatility: a case study of
high involvement product categoryConsumer behaviour -
Pharmaceutical industryMarketingDS-9998018Pankaj TanejaSupply chain
management for large scale retailing business: a case study on
chain storesRetailing, Supply chain managementProduction and
operations managementDS-10098019Pawan ZutshiSignificance of new
marketing channels in the competitive industry or environment - a
case study on e-commerceMarketing
channelsMarketingDS-10198020Prasun KumarProject tracking
systemSoftware industryInformation technology
managementDS-10298021Puneet MehraAutomation of grant in aid file
tracking system (Gifts)Automation - GIFTSInformation technology
managementDS-10398022Rehan A. KhanTechno marketing appraisal and
planning of computer industry in IndiaTechno marketing - Computer
industryMarketingDS-10498023Roopal ChopraPromoting products in a
regulated market - a study on fertilizer industry at trade
levelSales promotion - FertilizerMarketingDS-10598024Ruchira
KohliThe role of HR practices in organisational development - a
survey on hotel industryHR practice - Hotel industryHuman resource
managementDS-10698025Sachin Kumar GuptaStudy of the significance
and process of strategic analysis of brand portfolios for highly
competitive sector - a theoritical framework using space modelBrand
managementMarketingDS-10798026Samar GhauriEvaluating behavioural
variables in molding customers choice in high involvement product
category: a case study on Indian passanger car industryConsumer
behaviour - Passanger carsMarketingDS-10898027Sameer AgarwalImpact
of aggressive pricing on the nature of competition in Indian
Airlines industryPricing - Airlines
industryMarketingDS-10998028Saurabh DhoundiyalNIILM through the
marketing 4 P'sMarketing - Educational
instituteMarketingDS-11098029Saurabh MaheshwariBuyer's perception
regarding Korean companies - a study on electronic industryBuyer
behaviour - Electronics MarketingDS-11198031Sayed Ziae
HabibDynamics of distribution networksDistribution
networksMarketingDS-11298032Shailendra Kumar TiwariImpact of self
concept on the commodity purchaseCommodity
marketMarketingDS-11398033Shikha MalikOccupational stress and job
satisfaction - a survey on hotel industryStress - hotel industry,
Job satisfaction - Hotel industryHuman resource
managementDS-11498034Siddharth AnandCreating customer value in
retailingRetailingMarketingDS-11598035Sumita GhoshAbsenteeism and
its relation to productivity - a case studyAbsenteeismHuman
resource managementDS-11698036Vijay SinghBrandepisode value order
of the day, through building customer satisfaction through quality
service and valueCustomer satisfactionMarketingDS-11798037Vikas
KharbBuying patterns of denim base jeans and its product
profileBuying pattern - Denim jeansMarketingDS-11898038K. B.
VinodCustomer satisfaction of Airtel and DOT subscribersCustomer
satisfaction - Cellular phoneMarketingDS-11998039Virender Singh
TanwarA changing paradigm of industrial marketing: a case study on
petrochemical industryIndustrial marketing, Petrochemical
industryMarketingDS-12098040Abhishek KumarUnderstanding the
marketing strategy of three successful brand - a case study of Surf
Excel, Close Up, Clinic PlusBrand
marketingMarketingDS-12198041Aditya GuptaThe importance of emerging
logistics management technology in international trade - a study on
shipping industryLogistics - ShippingProduction and operations
managementDS-12298042Amit SharmaWorkers participation in decision
making procss in manufecturing unitsWorkers participationHuman
resource developmentDS-12398043Anand Kumar JhaUnderstanding the
shifting paradigms of consumer buying patterns - a study with
specific reference to the car industry in last two decadesConsumer
behaviour - Car industryMarketingDS-12498044Anant AhujaLibrary
management systemLibrary management systeminformation technology
managementDS-12598047Cheena HazratiTraining for middle managers in
the IT industryTraining - Middle managers - IT industryHuman
resource managementDS-12698048Dibya Jyoti PandaDistribution
logistics in reference to fertilizer industryDistribution logistics
- Fertilizer industryProduction and operations
managementDS-12798049Divya BhatnagarLearning and motivation
techniques used by the organisations - a analysis of service
sectorOrganisational learning, MotivationHuman resource
managementDS-12898050Ekta ChadhaSupply chain management in the
shipping industrySupply chain - Shipping industryProduction and
operations managementDS-12998052Gaurav AgrawalExploring the nexus
between opinion leadership and brand preferences in high
involvement product category - a study of luxury car market in
IndiaBrand management - Luxury carsMarketingDS-13098053Hema
SethLearning arcade - a web siteWeb siteInformation technology
managementDS-13198054K. Hemant KumarImportance of co-branding in
competitive market place - a study of consumer goodsBranding -
Consumer goodsMarketingDS-13298055Kartik BhatnagarRole of IT in
logistics and IT services that can be offered by Miebach logistics
IndiaLogistics management - IT industryProduction and operations
managementDS-13398056Manmohan GoyalImpact of branding during pre
purchase stage of consumer decision making - a study of low
involvement product categoryConsumer decision making,
BrandingMarketingDS-13498057Manas Kumar PradhanThe role of media in
advertising - a study of FMCG productsAdvertising -
FMCGMarketingDS-13598058Mrinalini SinghA comparative study of
cultural considerations in recruitment and trainingRecruitment and
training - cultureHuman resource management DS-13698060Nishant
RaoComprehensive market strategy and competitive analysis in high
involvement product category - a study of Indian white goods
marketMarketing strategy - Indian white good
MarketingDS-13798061Nishant UpadhyayaInstructional design standards
at NIIT LtdInstructional designInformation technology
managementDS-13898062Pallavi VatsaLinking HR strategy with business
strategyHR strategyHuman resource developmentDS-13998063Parul
BhatiaPotentialities and possibilities of studing the schemes
available for individuals - a study of housing financeHousing
financeFinanceDS-14098064Piyush JainCustomer care management
systemCustomer care management systemMarketingDS-14198065Priya
PuriTransforming human resource - a study on strategic
alignmentHuman resource transformationHuman resource
managementDS-14298066Priyanka TharejaHow to create a big dial in
targeting youth and children Marketing for
youthMarketingDS-14398067Rajesh RanjanConsumer behaviour towards
purchase in rural and urban markets - a case study on television
industryConsumer behaviour - TVMarketingDS-14498068Rajiv
KamalStrategic distribution system and logistics
managementDistribution management, LogisticsProduction and
operations managementDS-14598069Samir SikriPharma marketing: new
paradigms and an empirical study to evaluate doctors psyche while
prescribing drugsPharma marketingMarketingDS-14698070Satish
KVSemiotics vis a vis logosLogos,
SemioticsMarketingDS-14798071Satya PrakashBranded Vs unbranded
computer system anlysis of customer satisfactionComputer systems -
Branded Vs unbrandedMarketingDS-14898072Saurabh GoyalInfluence of
celebrity endorsee on consumer buying behaviour and brand
buildingConsumer buying behaviourMarketingDS-14998073Shallu
GoindiVender development as a strategic tool in supply chain
managementSupply chain management, Vendor developmentProduction and
operations managementDS-15098074Shankar chakrabortyStrategies in
brand extensionBrand extensionMarketingDS-15198075Sheetal KhannaTo
study the role of employees stock option in reward management - an
analysis in software industruReward management - Software
industryHuman resource managementDS-15298076Shipriya
SrivastavaFormulating an innovative export / International
marketing strategy for developed and developing markets: in light
of the leather garment industryInternational marketing
strategyMarketingDS-15398077Shobhan AkashStrategising for brand
development: a study of four wheeler industryBrand development -
Four wheelerMarketingDS-15498078Shubhi TyagiHouse allotment
automation systemAutomation - House allotmentManagement information
systemsDS-15598079Shyla MenezesNot received
DS-15698080SomnathImpact of customer satisfaction on sales - a
study of air conditioner industryCustomer satisfaction -
Aircondition industryMarketingDS-15798082Vineet ChawlaInvestment
strategy in India through venture capital Investment management,
Venture capitalFinanceDS-15898083Amitabh VyasImpact of policies in
post liberalized economic era - a study of computer hardware
industryHardware industry - liberalisationInformation technology
managementDS-15998084Sanjeev Kumar KashyapCredit assessment
procedure of customers in instabuys schemesInstabuy
schemesMarketingDS-16098086Sharad KumarImproving Customer Relations
Using CRM in InsuranceCRM - Insurance MarketingDS-16199001Aditya
NandaA comparative analysis of post purchase dissonance and
satisfaction levels for the airconditions brands present in the
Indian market with special attention to carrier and LGCustomer
satisfaction - AirconditionsMarketingDS-16299002Amit DuggalGaining
the competitive edge in the global trade by implementing internet
technologies & E-commerce.International trade,
E-CommerceInternational business managementDS-16399007Asit Kumar
MundAdvertisement on Web: An emerging trend in advertisingWeb
advertisementMarketingDS-16499008Bhawna MinochaSemiotics - A key
approach to building Brands.Brand management,
SemioticsMarketingDS-16599010Gaurav SharmaRole of information
technology in supply chain and logistics. A case study on Blue
DartInformation technology - Supply chain management - Blue Dart
Production and operation managementDS-16699011Hemant BhallaMedia
Usage in AdvertisingAdvertising media
planningMarketingDS-16799012Jyothi GuptaEffect of selected
marketing mix elements on the dimensions of brand equity.Brand
equityMarketingDS-16899013Kaushal KumarValue Added ServicesValue
added services - Mobile phoneMarketingDS-16999014Manish SakuniaThe
impact of Government Policy, Modernisation & Employment on
Market Prospects & Cost Competetiveness.Business and
governmentMarketingDS-17099016Mitul BhardwajRelationship Marketing
in the 21st CenturyRelationship
marketingMarketingDS-17199017Navneet SinghBusiness Development
Architecture & Advertising on the net.Net
advertisementMarketingDS-17299018Neha SehgalFinancial Engineering -
A multidisciplinary approach to risk - return management.Risk
return managementFinanceDS-17399019Nindiya SharmaFrom CRM to E CRM
- A Journey a Special Reference to Car Industry.CRM,
E-CRMMarketingDS-17499021Pallavi BhaskarRelationship between long
term financing decision & long term output decision.Financial
decision makingFinanceDS-17599024Prodip Chandra BorkakotyBrands
& Celebrities - A SynergyBrand
managementMarketingDS-17699026Ravi BhushanA study on the U.S.P of
the product and its effect on consumer buying decision.USP -
Consumer buying decisionMarketingDS-17799027Ritu MalhotraBrand
Building in service and durable industryBrand building - service
industryMarketingDS-17899028Rohit RanjanAutomation as an enabler in
security solution provider companies.Security systems -
AutomationInformation TechnologyDS-17999029Shashank KhannaRole of
service intermediaries in marketing management of export oriented
units.Export marketingInternational business
managementDS-18099032Vaibhav Narendra PuriBrand Consumer equity and
Strategic Brand Experience Management.Strategic brand
managementMarketingDS-18199033Alok Kumar SobtiSupply Chain
Management For Small Firms Facing High Demand Uncertainty and
SeasonalitySupply chain managementProduction and operation
managementDS-18299036Anshuman DasEmployee retention: A strategic
FrameworkRetention - IT sectorHuman resource
managementDS-18399038Ashutosh VashishtGaining competitive
advantages by using activity based costing.Activity based
accountingFinanceDS-18499041Deepti PuriAn analytical study on
customer retention (Focus on service industries: airlines, hotels
& banking).Customer retention - Service
industryMarketingDS-18599045Madhukar KumarTotal Reputation
Management for the Corporate.Corporate reputation
managementMarketingDS-18699046Manoj Bhushan PandeyConsumer
Behaviour in Shampoo Market.Consumer behaviour - Shampoo
MarketingDS-18799047Menon Harikrishnan KuzhipatThe Human Side of
Managing ChangeManaging changeHuman resource
managementDS-18899049Neeraj SharmaCorporate Restructuring.Corporate
restructuringFinanceDS-18999053Parul AsthanaUnderstanding the
relevance of pricing: An influencer for customer acquisition - A
Special reference to Passenger Car Industry.Pricing - Passanger
carMarketingDS-19099054Prashant BhatiaThe role of multiplex as a
tool of MarketingMultiplexMarketingDS-19199055Pritika KhandpurA
case study of the colour television industry.Colour television
industryMarketingDS-19299056Rajesh PuriBrand Marketing of Indian
Products AbroadBrand marketingMarketingDS-19399057Ratinjay
MishraRole of media in
AdvertisingAdvertisingMarketingDS-19499058Rishi KhannaEffect of
reference group on purchase of branded readymade garments.Brand -
Readymade garmentsMarketingDS-19599059Ritu MathurStudy of Brand's
Buying process in low involvement and high involvement
category.Brand managementMarketingDS-19699060Shailesh TiwariA study
on "How the Purchasing Behaviour Influence by Reference Groups
& Opinion Leadership Regarding CTV's"Consumer behaviour -
CTVMarketingDS-19799061Shruti TyagiUnderstanding Organizational
Development Through Enhancing Team Spirits.Team building - IT
sectorHuman resource managementDS-19899062Sourindra Nath DuttaWhat
is on TV? An analysis of media habits & Program Preferences by
SEC.Media habit - TV programmesMarketingDS-19999063Sudipta Kr.
KarThe Indian Retail Customer: Understanding Their Chaning
Mood.Consumer behaviour - Reatial customerMarketingDS-20099064Vikas
AsthanaBrand Choice and preferences in soft drink market.Brands
choice - Soft drinkMarketingDS-20199065Praveen Kumar
RungtaInsurance Privatization in IndiaPrivatisation -
InsuranceFinanceDS-20299066Aditi RadhakrishnanHRM and Customer
relationship ManagementNot received Human resource
managementDS-20399067Bhadresh Arvind ShahA study on impact of self
concept on purchase of commodity: Branded washing powders.Brand
management - Washing powderMarketingDS-20499068Jignesh M.
HarikrishnanEntrepreneurial privatization strategies: Order of
entry & local partner collaboration as a source of competitive
advantage.Privatisation, entreprenuershipMarketingDS-20599069Manish
Salian JayaramNet BankingNet bankingInformation technology
DS-20699070Nitin Omprakash BohraNew seafood export strategies in
the wake of emerging quality standards in the european unionExport
marketing - SeafoodInternational Business
managementDS-20799071Rahul Javia DineshbhaiThe evolution of Brand
Preferences & Choice Behaviours of consumers new to a
market.BrandsMarketingDS-20899072Ravi Shankar NaikA study of export
senerio with special reference to readymade garments
industry.Export - GarmentsInternational Business
managementDS-20999073Reshma Parashuram KoliTrends in Mutual Funds
in IndiaMutual fundsFinanceDS-21099074Shweta GuptaA study on impact
of E-commerce on 4 P's of Marketing Banking Industry.E-Commerce -
Marketing bankingMarketingDS-21199075Sindhu S. MenonLeadership
styles in IT companiesLeadership - ITHuman resource
managementDS-21299076Sitanshu Sriram SinghUniversal Banking - An
Indian Perspective.BankingfinanceDS-21399078Vishwas B.
IndraghamtiRole of Internet in MarketingInternet
marketingMarketingDS-21498081Sonal SrivastavaRetail Banking
revolution - the scenario in IndiaRetail
bankingFinanceDS-21520001Abhishek ShankarNew Product Development
& Its Adoption ProcessNew product
developmentMarketingDS-21620002Abhishek Vyas"How to Reengineer your
Value Chain Through Web Based Collaborative Modeling, An Integrated
Model For Dynamic Value Chain"Value chain, Electronic supply chain
managementProduction and operation managementDS-21720003Amit Kumar
PahujaBrand PruningBrand PruningMarketingDS-21820004Anurag
AgarwalConvergence: Its Effect on Market Dynamics and Communication
IndustryConvergence - Communication
inusdryMarketingDS-21920005Arvind SinghA Case Study - Development
of Online Music StoreOnline music storeMarketingDS-22020006Bhakti
Brata BhattacharyaLinking Compensation with Outsource Training in
Service Sector - A case study of two companies in Service
IndustryCompensation, Outsourcing, Service industryHuman resource
managementDS-22120007Gunjan SharmaRole of Online Advertising in
Brand BuildingWeb advertisingMarketingDS-22220008Hitesh GoelHow
Duties and Taxes Pass Through MRPMRP - Duties and
taxesFinanceDS-22320009Lavnish SharmaProduct ManagementProduct
managementProduction and operation managementDS-22420010Munish
AroraGenerating Competitive Advantage in
RetailingRetailingMarketingDS-22520012Pankaj KumarInvestors
Behaviour " A study of household sector in India Investers
behaviour, Investment managementFinanceDS-22620013Prashant
SahaAdvertising and its Effects on Consumer BehaviourAdvertising
managementMarketingDS-22720015Ritesh YadavThe Role of Marketing Mix
in Brand Positioning: Comparative Analysis of BPL &
VideoconBrand positioningMarketingDS-22820018Sanoj Kumar
SinghImpact of Korean Electronics Companies in IndiaElectronic
companies -KoreanMarketingDS-22920020Shikha RawalCapital Budgeting
Techniques in Middle Scale IndustriesCapital budgeting - Small
scale industryFinanceDS-23020021Sougata RoyRetail BankingRetail
bankingFinanceDS-23120022Tarun ChhibberCore Value Analysis of
Software Market in India Software market - IndiaInformation
technologyDS-23220024Vikash SheoranBranding and its impact on
Commodity ProductsBranding - Community
productsMarketingDS-23320025Abhishek
TomarE-SecurityE-SecurityInformation technologyDS-23420026Akshit
Singh GangotraTo study the Feasibility of ERP in Today's Business
Scenario with Special Emphasis on SD ModuleERPInformation
technologyDS-23520027Ankit Kapoor"Preference Criteria for FMCG
Products"Preference - FMCGMarketingDS-23620028Arvind
KumarE-Business Transaction Feasibility in IndiaE-Business -
IndiaInformation technologyDS-23720029Ashish Kumar GuptaAdvertising
Strategies and Impact Over Consumer Buying Behaviour: A Critical
Study on Cell PhonesAdvertising strategy - Cell
phoneMarketingDS-23820030Deepak RastogiDeveloping a Web Site for
NIILM CMS using Java and Oracle 8i with a database of candidates
seeking admissionsWeb site development- Java Oracle 8iInformation
technologyDS-23920032Latika MalikInsurance Risk Management at the
New India Assurance Company Pvt. Ltd.Insurance risk
managementFinanceDS-24020033Mallika Tandon"Impact of Advertising on
Consumer Buying Behaviour for Shampoos"Advertising -
ShampooMarketingDS-24120034Neeraj MadanVariability of Buyer's
Behaviour in Office Automation IndustryBuying behaviour - Office
automation industryMarketingDS-24220035Nidhi KampaniThe Role of it
in Retail MarketingRetail marketingMarketingDS-24320036Poonam
Sethi"Post Purchase Dissonance in Fairness Creams"Fairness creams -
Post purchase dissonanceMarketingDS-24420037Priyanka ChowdharyA
study of the strategy used for portfolios in a Dynamic
MarketPortfolio managementFinanceDS-24520038Ritesh RustogiConsumer
Behaviour Comparative Analysis Between Super Stores & Retail
StoresConsumer behviour - Super stores - retail
storesMarketingDS-24620039Sachin BhardwajIndian Garments Industry
(Changes of future trends)Garment
industryMarketingDS-24720041Sanjay PunwaniFeedback/Impact of
Learning Training and Development From Industry's
PerspectiveTraining and developmentHuman resource
managementDS-24820042Sarika MadkanRetention Strategies in IT
Industry - A Case StudyRetention strategy - IT sectorInformation
technologyDS-24920043Saurabh Deep SinglaAnalysing Techniques for
Training need Analysis - A Study of Industrial Units of
FaridabadTraining and developmentHuman resource
managementDS-25020045Tarun AroraE-Banking (Future Potential and
Challenges)E-Banking, internet bankingFinanceDS-25120046Vaibhav
SharmaEffective Plan Formulation of Supply Chain Management: A
Logistic SupportLogistics managementProduction and operation
managementDS-25220048Yash TayalHR Practices and Policies followed
in Five Elite Hotels of DelhiHR Policies - Hotels - DelhiHuman
resource managementDS-25320049Charu Singhal"Techniques to Measure
the Performance of Mutual Funds"Mutual
fundsFinanceDS-25420050Manish SinglaPlastic Money-Current Market
and Future PotentialMarketing - Plastic
moneyMarketingDS-25520051Neha VarshneyThe E-Marketplace Strategies
for success in B2B E-CommerceB2B
E-CommerceMarketingDS-25620052Vishal SinghThe Retail Value
ChainRetailingMarketingDS-25720053Vijay Singh BhandariRural
Credit-Back Bone of Indian EconomyRural credit - Indian economy,
Micro financeFinanceDS-25820054Sumit ChadhaKnowledge
ManagementKnowledge managementInformation technology
DS-25920055Nagender RanaNew Product Decision and Competitive
Market: A study of the Indian White Goods SegmentProduct launch -
White goods segmentMarketingDS-26020056Harpreet KaurRebuilding Core
Values of A Service Industry: Air LinesValue building - Service
industry - AirlinesMarketingDS-26120057Avishekh Roy
ChaudhuryAchieving total Quality - A study of Japanese Consumer
Electronics (SONY)Total quality management - SonyProduction and
operation managementDS-26220058Ankit Vishnoi"Analysis of the
Marketing Mix (4 P's) in the Credit Card Industry with the Growth
Prospective in Indian Market"Credit card
marketingMarketingDS-26320059Anuj ChauhanDatabase Management
SystemDatabase management systemInformation
technologyDS-26420060Bhupender Solanki"CRM as a Tool for Attracting
and Retaining Customers"CRM, Customer relationhsip
managementMarketingDS-26520061Anurag GuptaInfrastructure
FinancingInfrastructure FinancingFinanceDS-26620062Shalini
GuptaValue InvestingInvestment FinanceDS-26720063Bidhan Chandra
JoarderBrand Extensions: A study of Consumers EvaluationBrand
extensionsMarketingDS-26820064Rohit BakiwalaEmerging Trends in
Retailing in IndiaRetailing - IndiaMarketingDS-26921001Akhil
Rampal"Globalization, Customer Relationship Management and
Technology"CRM, Customer relationhsip
managementMarketingDS-27021002Amol Gautam"Is consumer research an
invasion to the consumer time and privacy, and impact of consumer
research on relationship marketing"Relationship
marketingMarketingDS-27121003Anuj Kumar SehgalScope of Improvement
in Service SectorService industry, Telecom
sectorMarketingDS-27221005Deepti BhatiaInvesting in Volatile
MarketsInvestment management - Volatile
marketsFinanceDS-27321006Garima SharmaStudy of Leadership Styles of
CEO's in Indian OranisationsLeadership stylesHuman resource
managementDS-27421007Surbhi MittalDesigning a responsive supply
chain in FMCG'sSupply chain management - FMCGProduction and
operation managementDS-27521008Kaustabh AcharyaCompetitive
Advantage in International CompetitionInternational
competitionInternational Business managementDS-27621010Mohit
SaharavatFinancial Sector Roforms in IndiaFinancial sector reforms
- IndiaFinanceDS-27721012Nishant ChoudharyManaging Customer
Relationship : A framework for SCM and CRM IntegrationCRM, Customer
relationhsip managementMarketingDS-27821013Prerna KapoorKnowledge
Management in Service IndustryService industry - Knowledge
managementMarketingDS-27921014Pulak ParasharChoice Criteria for
Health Care IndustryHealth care
managementMarketingDS-28021016Rajesh SinghConcept of Value in
Technology SectorMarketing - Technological
changeMarketingDS-28121017Ravi KashyapIndia's Foreign Trade: Region
wise (A) INDO - US TRADE, (B) INDO - ASEAN TRADE, (C) INDO-EEC
TRADEForeign tradeInternational Business
managementDS-28221021Sunaina MittalCustomisation of Consumer
SectorCustomisation - Cellular industryInformation
technologyDS-28321022Surbhi Singal"Training Implication to
Multicultural Workforce"Training - Multicultural workforceHuman
resource managementDS-28421023Udit AgarwalDeterminants of Customer
ValueCustomer valueMarketingDS-28521024Vikrant ChandelManagement
Style of Foreign CompaniesManagement styles - Multinationals
MarketingDS-28621025Vinit ShuklaCorrelation between knowledge
management and competitive growthKnowledge
managementMarketingDS-28721026Vishal SehgalMaterialism Traits and
Its Influence on consumers across age segmentsMaterialism -
ConsumerismMarketingDS-28821027Amit BansalBranding of Industrial
ProductsBranding - Indusrial productsMarketingDS-28921028Anuj
GoelImpact of Location Decision in Retail MarketingRetail
marketingMarketingDS-29021029Anuj SinghalGlobal Investing:
Potential for Superior Long Term PerformanceGlobal
investingFinanceDS-29121030Ashok Kumar OhjaEvaluating India's
Competitive AdvantagesCompetitive advantage - IndiaHuman resource
managementDS-29221031Desh RatanRole of Ethics in Management
EducationEthics - Management educationHUman resource
managementDS-29321033Kapil DevacharyaCharting out the growth
blueprint of the Indian Pharma IndustryIndian pharma
industryMarketingDS-29421036Nancy PandeForeign Investments in
IndiaForeign investments - IndiaFinanceDS-29521037Navneet
KhuranaRelationship between customer Loyalty and
ProfitabilityCustomer loyalityMarketingDS-29621038Nitin
YadavIndia's Exports: Commodity wise - Problems and Prospects of
Textile Exports, - Problems and Prospects of Software ExportsIndian
export - Commodity wise, Textile export, Software
exportInternational Business managementDS-29721042Rashmi Kumari
JhaCritical Evaluation of BPO in HR in Indian context.Business
process outsourcing - HR - India, BPO - HRHuman resource
managementDS-29821043Prachi SaxenaManaging Stategic Alliance in
21st CenturyStrategic alliance, Joint
ventureMarketingDS-29921044Sachin GargMarketing of Business
SchoolMarketing - Business schoolsMarketingDS-30021045Santhosh
RamaseshanTechnical Analysis: Basic Principles and Utility in
Indian Stock MarketStock market, Technical
analysisFinanceDS-30121046Sumit KapoorMarketing of NGO'sMarketing -
NGOMarketingDS-30221047Sundaram Basu MallikThe Driving Forces for
Successful Multinational CompanyMultinational companies
managementMarketingDS-30321049Vikram VermaComparison of Ordering
Policies of FMCG's & Consumer Durable GoodsOrdering policies -
FMCG, Concumer durablesMarketingDS-30421050Vikrant Trikha"Service
Mechanisation will improve customer satisfaction in Service
Sector"Customer satisfcaction - Service
sectorMarketingDS-30521051Vinod DwivediEmotion Led Consumer
Decisions in FMCG'sConsumer emotion - FMCGMarketingDS-30621052Amit
Pal SinghStrategies to Fight a Price WarPrice
warMarketingDS-30721054Pooja DawraAdopting Service Models in
Consumer BusinessConsumer business - Sevice
industryMarketingDS-30821055Sunil AryaStrategy and the InternetIT
bill 1999, E-CommerceInformation technologyDS-30921056Prashant
Kumar SinghNature of Transaction Export Risk in Garment
IndustryTransaction risk - Garment exportInternational Business
managementDS-31021057Sushil PareekThe Role of Sales Promotion in
BrandingBranding, Sales promotionMarketingDS-31121058Parul
NagarOrganisational Policy Quality, Customer Complaints, The
Redressal MechanisamCustomer complaints redressal
mechanismMarketingDS-31221059Payal AsthanaStrategic HRM - A study
of Indian OrganisationsStrategic HRMHuman resource
managementDS-31321060Surbhi GuptaExit Interviews: A tool for HR
EffectivenessExit interview - HR effectivenessHuman resource
managementDS-31421061Rajesh DivediImproving Customer Relations
Using CRM in InsuranceCRM - Insurance, Customer relations -
InsuranceMarketingDS-31522001Abhilash PandaDesigning an Enterprise
Information PortalPortal designing; Web based portal designing,
Cisco-Knowledge portalInformation technologyDS-31622002Abhinesh
SoodAnalysing Business Processes for an Enterprise SystemBusiness
process reengineeringDS-31722003Amit GuptaDistribution Strategies
in Rural Markets in IndiaDistribution management-Rural
marketingMarketingDS-31822004Amit YadavRedesigning business process
for a food CompanyBusiness process redesigning-Food company,
Jeet-BPRDS-31922005Amrita SinghEvidence on the role of venture
capital in new business formationVenture capital, New business
formation-Venture capitalFinanceDS-32022006Anirban
SinhachowdhuryPossibilities for Financing Indian Infrastructure
Projects through GDRs Infrastructure Financing, GDR projects
financingFinanceDS-32122007Anirudh Kumar SinghImpact of the
Organizational Head ( Leader) on Brand EquityBrand equity and
LeaderMarketingDS-32222008Ankur JainAssessing Total Cost of
Ownership (TCO) of a WebsiteWebsite ownership-Cost, TCO
modelInformation technologyDS-32322009Anoop M. PouloseImpact of WTO
on Indian IndustryIndian industry-WTODS-32422010Anuj
MathurOccupational Stress and Job Satisfaction - A study of BPO
industry.Job satisfaction-BPO industry, Stress-BPO industryHuman
resource managementDS-32522011Anuj SuriPotential and possibilities
for the Indian Telecom Services firms in SAARC CountriesIndian
telecom industry-SAARC CountriesMarketingDS-32622012Arpit
MehrotraSTUDY OF SUPPLY CHAIN MANAGEMENT WITH FOCUS ON RESELLER
SATISFACTION IN OUTBOUND LOGISTICS IN INDIAN FMCG INDUSTRYLogistic
management-FMCG sector, Outbond logisticsMarketingDS-32722013ashish
biyaniCurrency ConvertibilityCurrency
convertibilityFinanceDS-32822014Asim AfsarProductivity
ManagementProductivity ManagementProduction and operation
managementDS-32922015Asit Baran PatiPossibilities and Potential of
International Trade in the BioTech SectorInternational trade-Bio
sector, Biotech industryFinanceDS-33022017Bimal KumarBrand
Extension : Successes & Failures in the Indian ContextBrand
extension-IndiaMarketingDS-33122018Bapan GhoshChanging paradigms of
Industrial Marketing - A study of Fine Chemical IndustryIndustrial
marketing, Fine chemical industryMarketingDS-33222019Chaitali
SahooIssues in the Management of Non-Governmental
OrganizationsManagement-NGO; Non-profit organisation, NGO
ManagementDS-33322020Cheshta PahwaIndian Insurance Industry : A
Booming SectorInsurance industry-IndiaFinanceDS-33422021Debajit
DharImpact of International Anti-Outsourcing Backlash on Indian
BPOBPO backlash, Anti outsourcing backlash, India & anti
outsourcingInformation technologyDS-33522022Debasis HotaExim policy
Exim policyDS-33622023Deepak BehlIndian Software Industry as an
Emerging Contributor to the National Economy.Indian software
industry, Software industry economyInformation
technologyDS-33722024Deepti NairA detailed report on the
integration of retail banking in India : Indian banks vis--vis
foreign banksIndian bank, Foreign banks-India, Retail
banking-IndiaFinanceDS-33822025Anshul DeobakhtaInternational Market
Structure of the BPO Industry and Indias PositionBPO
industry-India, International market structure-BPOInformation
technologyDS-33922026Ekta VarandaniA study of HR practices in BPO
IndustriesHuman resource management-BPO industryHuman resource
managementDS-34022027Gagandeep Singh BajwaThe role of Human
Resource Practices in creating organizational competitive advantage
Organisational competitiveness, Competitive strategy-HRMHuman
resource managementDS-34122028Guneesh Singh DhillonDetermination of
Market potential for Medical Tourism in India from EU and USMedical
tourism-IndiaMarketingDS-34222029Hemanth Srinivas ThapethaPromotion
Strategies for Industrial GoodsSales promotion, Industrial
marketingMarketingDS-34322030Jairaj LambaE-Governance : Implication
in India and its FutureE-Governance-IndiaInformation
technologyDS-34422031Kajal KohliAn Analytical study of the role of
merchant banks in capital marketsMerchant
banking-IndiaFinanceDS-34522032Kapil AdhlakhaIntellectual Property
Creation in India Possibilities and Challenges in the wake of
globalizationIntellectual property-IndiaDS-34622033Krishnendu
KumarCapital Rationing and its impact on investment
decisionsInvestment decision, Capital
rationingFinanceDS-34722034Kshitij GhoshMeasures for Increasing
Brand VisibilityBrand visibilityMarketingDS-34822035Madhavdas
H.Competency mapping in an Organization : A case
studyOrganisational competencyHuman resource
managementDS-34922036Madhu SharmaLeadership and importance of
Emotional IntelligenceEmotional intelligence, Leadership and
emotional intelligenceHuman resource managementDS-35022037Mathew
KuruvilaStudy and Analysis of International Business Development
Opportunities in the thermoplastic Bearing Industry.International
business development-Bearing, Thermoplastic bearing
industryMarketingDS-35122038Mausmi Sen GuptaMoney and Interest
ratesInterest ratesFinanceDS-35222039Arun YadavIndian Automobile
Industry : Productivity Survey ReportAutomobile industry-Survey,
Indian automobile industryMarketingDS-35322040Neha SharmaCyberabad
(Hyderabad) : A Model for Other States to FollowCyber
city-HyderabadInfrormation technologyDS-35422041Nidhie
MahajanApplication of HR philosophy in BusinessH R
Philosophy-BusinessHuman resource managementDS-35522042Nilanjan
MajumdarRelationship between Marketing Orientation of a Company and
its SuccessMarketing orientationMarketingDS-35622043Nitin
MahajanE-commerce : Growth, Prospects and Causes for Failure in
India.E-Commerce-IndiaInformation technologyDS-35722044Parul
NathWhy Organizations fail - A cultural studyCultural
managementHuman resource managementDS-35822045Preeti DhullMedia
Planning of FMCG in TelevisionAdvertising media planning-FMCG, TV
ad-FMCGMarketingDS-35922046Pritom DasCapital Markets of the
WorldInternational capital marketFinanceDS-36022047Purunendu Kumar
TripathiUse and Effect of Sales Promotion in Different Stages of
Product Life CycleSales promotion-Product life cycle, Product life
cycleMarketingDS-36122048rajarshi roy choudhuryEffect of abolition
of quota and removal of MFA on Knitted Garments Exports Garment
export-EU; MFA removal-Garment exportFinanceDS-36222049Rani
RuplataDevelopmental Centres : A New Trend in Employee
AppraisalEmployee appraisalHuman resource
managementDS-36322050Ranjan RajeFinancial Sector ReformsFinancial
sector reforms - IndiaFinanceDS-36422051Ranjita ChowdhuryUse of
Transportation Models in IndustryMaterial management,
Transportation model-IndustriesMarketingDS-36522052Rishi
KumarCross-cultural CommunicationCross cultural
communicationDS-36622053Rohini PassiAn examination of the recent
growth in the Financial Services Sector.Financial service sector,
Financial sector reformsFinanceDS-36722054Rohit PhogaatCulture and
Diversity: Indian Cases in ManagementCulture-India-Cases,
Diversity-India-CasesHuman resource managementDS-36822055Sachin
SarawatDesigning Differentiation Strategies in ServicesServices
management, Services industry strategy, CRN-Indian service
industryMarketingDS-36922056Sandeep KhanujaBill Against Outsourcing
to India : Impact and Resolution Outsourcing appose bill, Anti
outsourcing-IndiaInformation technologyDS-37022057Sandeep
RatreLogistics of Perishable GoodsLogistics-Perishable
goodsMarketingDS-37122058Santanu BanerjeeDemand ForecastingDemand
forecasting, fertilizer
marketing-ForecastingMarketingDS-37222059Saurabh GuptaWTO
Implementation and Impact on Market Access to developing Countries
in Developed MarketsMarket access-Third
world-WTOMarketingDS-37322060Saurabh SharmaCreating a New Internet
BusinessInternet businessInformation technologyDS-37422062Saurabh
TyagiIndias Share of Software Technology Vs. Emerging Threat from
China.Software industry-India-ChinaInformation
technologyDS-37522063Saurabh JaipuriarStudying Corporate Social
Responsibility in IndiaCSR-India, Corporate social
responsibility-IndiaDS-37622064Shachi KhatriMeasuring training
effectiveness in an organization : A Case studyTraining
effectivenessHuman resource managementDS-37722065Shikha
BajpaiWorkplace EthicsEthics-WorkplaceHuman resource
managementDS-37822066Shovik MoitraQuality Indicators of Service
GoodsService industry-Quality managementProduction and operation
managementDS-37922067Shweta GuptaAn analytical study of the role of
issuers, intermediaries and investors in the IPO process IPO
processFinanceDS-38022068Soumyabrata DattaBrand Loyalty - Is it
relevant in the modern age?Brand loyaltyMarketingDS-38122069Sreeja
G. S. A study of Transfer of learning in cross-cultural climate in
OrganizationsCultural management-Organisation, Organisational
learninghuman resource managementDS-38222071Supreet
ChowdhuryExternal Sector ReformsFinancial sector reforms -
IndiaFinanceDS-38322072Svetlana MaluStudy of Attrition rate in
Indian BPO IndustryAttrition rate - BPO Industry, OutsourcingHuman
resource managementDS-38422073Tushar VermaComparison of
Effectiveness of Different Emotions in AdvertisingAdvertising
management, Emotional advertisementMarketingDS-38522074Vandana
GoyalSocial Marketing/Social CommunicationSocial
marketingMarketingDS-38622075Vikrant KathuriaRole of Human Resource
Management in Mergers & Acquisitions.Merger and acquisition-HR,
HR in Merger and acuqisitionHuman resource
managementDS-38722076Siddharth JainA study on Indian foreign
TradeForeign Trade-IndiafinanceDS-38822077Sucharita Sinha
RoyService Delivery MechanismsService Delivery system, Quality in
service deliveryMarketingDS-38922078Manisha Raj
MalikPrincipal-Agent Problem: Its costs and their controlAgency
relationship, Principal agent, Share
market-AgentFinanceDS-39021018Sachin AggarwalRelevance of quality
management in six sigmaQuality management, Six sigmaProduction and
operations managementDS-39121040Rahul BhardwajA survey post 1990
external sector reforms in IndiaExternal sector reform-India,
Economic reform-IndiaFinanceDS-39223001Amit Kumar Relationship
marketing for creating value in businessRelationship
marketingDS-39323002Abhay TeotiaCunsumer attitudes and implications
on marketing strategies in IndiaMarketing strategy-India, Consumer
attitudes-IndiaDS-39423003Abhishek GuptaImpact of liberalisation on
foreign trade in IndiaForeign trade-IndiaDS-39523004Abhishek
SethMerger and acquisition in banking industryMerger and
acquisition-BankingDS-39623005Aditi KohliReviving e-commerce in
India-need challenges and
strategiesE-commece-IndiaDS-39723007Ajeeta DashInsurance sector
products and best practices and market shareInsurance
sector-Products, Insurance sector- market shareDS-39823009Amjad
Abdul VahidReal estate-trends and forecastsReal
estateDS-39923010Aniruddha ChakravartiSignificance of one to one
marketingOne to one marketingDS-40023011Ankur DubeyAn anlysis of
the possibilities of the formation of SAFTA: drawing from the EU
and NAFTA experienceSAFTADS-40123012Archita BansalMarketing
communication channels: effeciency for FMCGMarketing
channels-FMCGDS-40223013Atijeet MajumdarSecuritisation and
structured finance and their scope in IndiaSecuritization-India,
Structured finance-IndiaDS-40323015Ashish MishraCultural influences
on Indian comsumer behaviour and its marketing implicationsConsumer
behaviour-India-CultureDS-40423017S AshaTrends in antecedent
verification on recruitmentAntecedent
varification-RecruitmentDS-40523018Chandra Shekhar MishraOnline
surveys: an emerging research toolOnline surveyDS-40623019Anand
DesaiSources of competitive advantage in industrial
marketingIndustrial marketing-CompetitivenessDS-40723021Gaurav
MishraFiscal policyFiscal policy-IndiaDS-40823022Gaurav WassanAn
analysis of the correlation between marcoeconomic and FDI flows in
a country: The Indian and Chinese stories over last
decadeMacroeconomics-India-China,
FDI-India-ChinaDS-40923023Indraneel BanerjiConsumer perception and
its impact on marketing strategies in IndiaMarketing
strategies-Consumer perceptionDS-41023024Kamal Kr. NarwaniMonetary
policy and interest ratesMonetary policy, Interest
ratesDS-41123025Konark GuptaInternet marketing and
disintermediationInternet marketingDS-41223026Krishnendu Roy
ChowdhuryCollective bargaining without negotiationCollective
bargaining, NegotiationDS-41323028Kunal SinhaCustomer lifetime
value modelCustomer loyalityDS-41423029Manash PradhanRetention
strategies for the young professionalRetention-Young
professionalDS-41523030Monimekhala DeyReference group influence on
consumer behaviourConsumer behaviourDS-41623031Mridul
MayankConsumer involvement and its marketing implications in Indian
contextConsumer involvement-IndiaDS-41723032Niteen TomerEmerging
trends in project financingProject financingDS-41823033Nitin
KhannaGlobal economic environmentGlobal economyDS-41923034Pallav
MishraE-Governance E-Governance-IndiaDS-42023036Paromita
ChatterjeeSurviving strategies of Indian textile industry under WTO
regimeWTO-textile industry-IndiaDS-42123037Pearl WadhwaBuyer seller
relationship in establishing competitive advantageBuyer seller
relationsDS-42223038Prachi GargHealth of Indian private
banksPrivate banks-IndiaDS-42323039Pranav KudesiaCustomization:
feasibility and typesCustomizationDS-42423040Pranay
ChadhaRelationship marketing: its atecedents and
consequencesRelationship marketingDS-42523041Priya KhemkaStudy of
Indian foreign trade in post liberalization eraForeign
trade-India-Post liberalizationDS-42623042Punit PurohitElectronic
transaction system: a critical assessmentElectronic
transaction-Critical assessmentDS-42723043Raghavendra
ChanagondConsumer motivation and its imlications in IndiaConsumer
motivation-IndiaDS-42823044Rajat GhoshPrivatization of Delhi Vidyut
BoardPrivatization-DVBDS-42923045Rajiv SindhwaniEnterprise
management: leveraging CRM, ERP and SCMERP, CRM, SCM, Enterprise
managementDS-43023047Rashi BhatnagarCommodity tradingCommodity
tradingDS-43123048Rishi JainFuture directions in integrating
marketing communicationsMarketing communicationsDS-43223049Sumeet
KulshreshthCRM as the driver for R&D effectiveness and
efficiencyCRMDS-43323050Sandeep DasIntellectual property rights in
IndiaIntellectual property right-IndiaDS-43423051Saurabh
MehrotraEconomic reforms in IndiaEconomic
reforms-IndiaDS-43523052Shama WadhawanIndia's foreign tradeForeign
trade-IndiaDS-43623054Shashikanth KamathIndia Vs China: a clash of
TitansMarket-India-China, Software industry-India-China,
Economy-India-ChinaDS-43723056Shumona BanerjeeImportance of
national culture for MNC's global effectivenessMNC-National
cultureDS-43823059Subhabrata ChowdhuryAn analysis of the role of a
firm's growth strategy in its decision to outsource-the case at
GM/Ford/CitibankOutsourcing-Citibank, GM, FordDS-43923060Tarandeep
KaurInter/Intra firm comparison of working capital management in
pharamaceutical industryWorking capital management-Pharmaceutical
industryDS-44023061Tarun NarulaEssential of management of flexible
organizationFlexible managementDS-44123062Tiji Mammen
VargheseEthical issues in business and human resource
managementBusiness ethicsDS-44223063Tulika BatraInventory
management in retailingInventory
management-RetailingDS-44323064Suneel UppalaA study: relegion as a
barrier for universalistic management approachUniversalistic
management-RelegionDS-44423065Varun VasudevaAplicability of
internet marketing in retail businessInternet marketing, Retail
businessDS-44523066Vasundhara JalanBranding relevance in industrial
marketingIndustrial marketing-BrandingDS-44623067Ved Ratan
BajpaiData miningData miningDS-44723068Vikas AgrawalShort term cash
surplus investment options in India money marketIndian money
market, Short term cash-India; Investment-IndiaDS-44823069Y Vinayak
ShenoyPricing strategies in a fragmented industryPricing-Fragmented
industryDS-44923071Anubhuti GautamHuman resource implications and
management of merger and acquisitionMerger and acquisition-Human
resourcesDS-45023072Pallavi BhanHuman resource outsourcing and its
impactOutsourcing-HRDS-45124001Aamair RashidSocial Marketing /
Social CommunicationSocial marketingDS-45224002Abhinash
KumarPromotion Strategies for Industrial goodsPromotional
strategy-Industrial goodDS-45324003Abhinav PrasadImpact of
promotional strategies on brand equityBrand equity, Promotional
strategyDS-45424004Abhishek SinghSoftware Export Strategy : Need
for ReformationSoftware export policyDS-45524005Abhishek
RavraDistribution Strategies in Rural Markets in IndiaRural
marketing-India, Distribution strategy-Rural indiaDS-45624006Aby
George VargheseManaging a multi-brand portfolioMulti-brand
portfolioDS-45724008Akash MehrotraAdvertising : An Art of Selling
or Generating NeedsAdvertising-SellingDS-45824009Amanpreet Singh
KhabraChange in Business Values with Change of Management
PoliciesBusiness valuesDS-45924010Anindita BiswasOrganisational
loyalty and its changing meaningsOrganizational
loyaltyDS-46024011Ankit NigamEmerging Trend of Private Airlines : A
study and Scope for enhancing Forex Reserves and National
IncomePrivate airlines, Forex Reserves, National
incomeDS-46124012Ankit NigamA study on Business Schools preparing
Managers for new MillenniumBusienss schools-New
managersDS-46224013Ankit SrivastavaSurrogate Advertisement-new wave
of effective communication.Surrogate advertisingDS-46324014Ankita
BhatnagarH R Competence Audit of a medium sized company.Human
Resource audit-Medium company, HR Competency-Medium
companyDS-46424015Ankita MathurAttrition -can it be
managedAttritionDS-46524016Anu V.Marketing Strategies of the major
players in the automobile (passenger vehicles) sectorMarketing
strategy Passanger vehicleDS-46624017Anubhav KansalSupply chain
management in food retailingSupply chain management-Food
retailingDS-46724019Aronika GhoshHuman Resource practice and Firm
performance of MNCS : Influence of country origin.Human Resource
Management-MNCsDS-46824020Arpana SinghFDI and its ImpactForeign
direct investmentDS-46924021Ashish MohanBrand Ambassadors :
Endorses or EarnersBrand ambassadorsDS-47024022Asif JalalE-commerce
: A study of its inception, failure and re-establishment as a need
for the nationE-CommerceDS-47124023Avishek KumarImpact of the
Organizational Head (Leader) on Brand EquityBrand
equity-LeadersDS-47224024Buland Iqbal SinghMarket Research Vs.
Brand ResearchMarketing research, Brand researchDS-47324025Deepti
KurianManaging knowledge oriented business during high attrition
rate.Knowledge managementDS-47424026Durgesh Narayan PatelCapital
Rationing: Reasons and CostsCapital rationingDS-47524027Gajanand
ManoharComparison of Effectiveness of Different Emotions in
AdvertisingEmotions and advertisingDS-47624028Gaurav JainIndian
Mutual Funds Industry: At the CrossroadsNot received
DS-47724029Gaurav ShuklaPrivate labels by retailers, new form of
brands coming through organised retailing.Organized retailing,
Retailing-Private labelsDS-47824030Himanshu GaurImproving quality
of servicesService quality improvementDS-47924031Jagney
DaveRelevance of branding in industrial marketsBranding-Industrial
marketsDS-48024032Karun KhannaLearning Organization: Checklist and
Tools to develop a Learning organization.Learning
organizationDS-48124033Kshitij Girish SaxenaThe influence of
retailer on consumer decision making process.Retailer and consumer
decision makingDS-48224034Kuhu TiwariInternal branding in
servicesBranding-Service industryDS-48324035Kumar
UtkarshAssertiveness skills and personal efficacy in the work
place.Assetiveness skills-Workplace, Personal
efficacy-WorkplaceDS-48424036Kunal BhanPublic relations and Page-3,
a case of fashion industry.Public relations-fashon
industryDS-48524037Lalit Kumar DuttaAchieving competitive advantage
by operational excellenceCompetitive advantage - India, Case
study-Mobile telecom, Case study-Chemical industry, Case
study-Southwest AirlinesDS-48624038Lovish SharmaProduct Innovation
as a differential advantageProduct innovationDS-48724039Mani
BhatnagarThe strategic use of Human Resource Management practice as
control Mechanisms in International Joint ventureInternational
Joint Venture, Strategic HRMDS-48824040Maneesh PariharDesigning
Differentiation Strategies in ServicesServices strategies, Services
marketingDS-48924041Manmay Kumar MallickIndian Banks- Moving
towards Basel 2Not received DS-49024042Mayank PandeyDynamics of
Indian Software Industry : Co-existence with Global ScenarioIndian
software industryDS-49124043Mayur RastogiChanging paradigms of
Industrial marketing - A study of Fine Chemical IndustryIndustrial
marketing-Chemical industryDS-49224044Megha ChittodaRecruiting and
Retaining in BPOsRecruitment and training - BPODS-49324045Mukund
Madhav MishraLine extension: Are they worth the investments?Line
extension, Brand nameDS-49424046Navneet ThakurRBI Busy Season New
Credit Policy : A Critical AppraisalNot received DS-49524047Neeha
SaxenaaRole of internal communication in services marketing to
create brand ambassadors.Services marketing, Brand
ambassadorDS-49624048Neeraj PuriMarketing as an art or war : Loses
and gainsMarketing warfareDS-49724049Neha AgarwalIndian Mutual Fund
Industry- the Road AheadIndian mutual fund industryDS-49824050Nitin
JainSetting the initial price for a productPricing decision-New
productsDS-49924051Nupur KrishnaMeasures for increasing Brand
VisibilityBrand visibilityDS-50024052Pankaj KumarCustomer
centricity: Are organizations really geared up to it?Customer
centricity, Customer relations managamentDS-50124053Pankaj Kumar
AgrawalHow to create a strong brand on shoe-string budget, a
strategy for small company.Budgeting-Small
companyDS-50224054Prasanta Kumar JhaMarketing Strategies of the
major players in the automobile (sctooters/motorbikes)
sectorMarketing-Two wheelersDS-50324055Prashant SharmaReview of the
Indian Insurance SectorIndian insurance sectorDS-50424056Prateek
JainMedia Planning of FMCG in TelevisionMedia
planning-FMCGDS-50524057Prateek TotukaEconomic ReformsEconomic
reforms-IndiaDS-50624059Puneet GambhirBrand extension: Factors
determining success or failureBrand
extensionDS-50724060R.P.SwaroopBuyer-seller relationship in
business marketsBuyer-seller relationshipDS-50824061Rahul Kumar
Service Delivery MechanismsService delivery-HDFCDS-50924062Rahul
Kumar GautamInventory management in retailing: A source of
competitive advantageNot received DS-51024063Rahul
MishraE-Governance : A discussion on relevance of e-governance in
India to automate public sector.E-Governance-India,
E-Governance-Public sector-IndiaDS-51124064Rajnish PrakashMedia
consumption habits of the youthMedia habit-YouthDS-51224065Rakesh
Kumar SinghRelationship between Marketing Orientation of a Company
and its SuccessMarketing orientationDS-51324066Rakesh
ThakurCompetition and Change: mapping the Indian Human Resource
management Recipe Against World Wide patternsIndian HRM
mappingDS-51424067Ranu KaliaRelationship Marketing Vs. Brand
ManagementBrand management, Relationship marketingDS-51524068Ronald
S. SiyoniDividend Policy: Trends in Indian CorporateDividend
policy-Indian CorporateDS-51624069Sachin MisraBranding strategies
in multinational corporationsBrand strategy-Multinational
corporationsDS-51724070Soumya BanerjeeALL SELLS THAT ENDS
WELLSelling-PharmaceuticalDS-51824071Shambhavi TripathiExport
Strategy : A study of reforms after post-liberalization eraExport
strategy-Post liberlization eraDS-51924072Shardul DobhalBrand
Loyalty - Is it relevant in the Modern Age?Brand
loyaltyDS-52024073Shekhar ChaudhryChanging promotion mix in a
global market.Marketing mix, Promotion mixDS-52124074Shikha GhaiDo
line extensions work in todays market environment.Brand
extensionDS-52224075Siddarth Mohan ParuthiMNC strategy of launching
brand families in global markets.Brand
families-MNCDS-52324076Simran Singh SacharUse of cellular phones as
media vehiclesCellular phones-media vehicleDS-52424077T.Irfanuddin
AhmedIndian Insurance Industry : A Booming SectorIndian insurance
sectorDS-52524078Tirth VoraCommodities Trading: An
InsightCommodities tradingDS-52624079Tulika ChakravartyStructured
Finance- The Indian ScenarioStructured
finance-IndiaDS-52724080Nirmal Vikalp VrajmohanLogistics of
Perishable GoodsLogistics-Perishable goodsDS-52824081Vishal
DsouzaGlobal Investing: Myth or Reality?Global
investingDS-52924082Saurabh JainCRIME WAR : A critical analysis of
TV channels serving Crime Files during Prime TimeTelevision
industry, Crime files-Prime timeDS-53024083Lokesh VijayQuality
Indicators of Service GoodsService quality
improvementDS-53124084Nimish GuptaUse and Effect of Sales Promotion
in Different Stages of Product Life CycleSales
promotionDS-53224085Mukesh SoniA detailed report on the integration
of retail banking in India : Indian banks vis-a`-vis foreign
banksRetail bankingDS-53324086Satmeet Singh NarrayMarketing
Strategies of the major players in the durables sectorMarketing
strategy-Durable industry, Marketing strategy-L G Electronics,
Samsung, Whirlpool, VideoconDS-53424088Kashika SaxenaMarket
Efficiency in the Indian Capital MarketIndian capital
marketDS-53524089AnushreeStress Resolution and Constructive
Empowerment in an organization.Stress reduction; Constructive
empowermentDS-53625001Akanksha TyagiJob satisfaction in call
centresJob satisfaction-BPO industry, Stress-BPO
industryDS-53725002Abhijeet BhattacharjeeEmployee value proposition
in service sectorEmployee value-Service sectorDS-53825003Abhishek
GuptaKnowledge Process IndustriesKnowledge Process
IndustriesDS-53925004Abhishek KumarAnalyzing the pricing strategy
of LG ElectronicsPricing strategy-LG IndiaDS-54025005Abhishek
MittalCommodity Futures MarketsCommodity Futures
MarketsDS-54125006Abhishek SumanAnalyse the role of Internet
Marketing for Bollywood MoviesInternet marketing-Bollywood
moviesDS-54225007Abhyuday RoyManaging Financial Risks through
DerivativesFinancial risk management, DerivativesDS-54325008Achin
Mittal(In)Efficiency in the Indian Stock Market: A Firm Level
AnalysisIndian stock marketDS-54425009Akhil GuptaCustomer Life Time
Value AnalyticsCustomer value analyticsDS-54525010Ambuj
AgrawalFactors that affect stock returnsStock return factors, Stock
marketDS-54625011Amit KumarHigh attrition -The biggest challenge
for the BPO industry in India todayBPO
industry-IndiaDS-54725012Amit KumarManagement of service
encountersServices marketingDS-54825013Amit Kumar NathThe
continuing evolution of e-supply chains.e-supply chains, Supply
chain managementDS-54925014Anand Kumar ShuklaUnderstanding the
different interpretations of Corporate SocialResponsibility in
IndiaCorporate social responsibility-IndiaDS-55025015Animesh
DasE-business : success or failure in IndiaE
Business-IndiaDS-55125016Ankur GuptaProduct Promotion &
Branding through Web PortalsProduct promotion-Web portals,
Branding-Web portalsDS-55225017Ankur KapoorStudying the rural
marketing model of HLLRural market-HLLDS-55325018Ankur
MittalIncredible India - Key lessons in brand buildingBrand
building, Incredible IndiaDS-55425019Anuj BhatnagarImpact of PoP
display on consumer purchase decisionsConsumer purchase decision,
POP-Point of purchaseDS-55525020Ayush JainSurrogate advertising - a
key differentiator in present scenarioSurrogate
advertisingDS-55625021Aparna NandaRole of Human Resource Management
in Service OrganizationsHuman resources management-Service
industryDS-55725022Apu Mathew JoseCorporate Valuation: Discounted
Cash Flow and AlternativeMethodsCorporate valuationDS-55825023Arpan
GhoshEmerging markets in global knowledge economy.Global knowledge
economy, Knowledge processing industries, KPO, Knowledge banking,
E-CommerceDS-55925025Arup DasForeign Institutional Investment Flows
and Equity Returns inIndiaForeign institutional
investment-IndiaDS-56025026Ashutosh MishraCorporate
GovernanceCorporate GovernanceDS-56125027Barkha GoelRetail boom in
India the Shoppers Stop success storyRetail boom-India, Indian
retail industryDS-56225028Bibhudutta Kr. DasAccounting for
DerivativesDerivatives, Accounting-DerivativesDS-56325029Bishwajeet
MishraManaging supply chain of perishable goodsSupply chain
management-Perishable goods, Fast food overviewDS-56425030Chetan
JustaRetail Offtakes and Replinishment Management SystemsRetail
offtakes, Repinishment managementDS-56525031Debakanta NandaBrand
extensions: Factors leading to successBrand
extensionDS-56625032Deepak JenaDoing Business in New Way:Corporate
Community PartnershipCorporate community
partnershipDS-56725033Deepika NayakCorporate Social Responsibility
in India and the role of NGOsCorporate social responsibility-India,
CSR and NGO-IndiaDS-56825035Gaurav MarwahMyth of
globalizationGlobalization mythsDS-56925036Gourab
DastidarCross-cultural marketingCross cultural
marketingDS-57025037Himanshu RanjanCost-effective marketing
strategiesCost-effective marketing strategies, Marketing
strategyDS-57125038Dinesh KumarOpportunities and challenges in
International InvestmentNot received DS-57225039Isita
SahayIdentifying training needs in an
organizationTrainingDS-57325040Joydeep SamantaData Warehousing for
dynamic decision making.Data warehousing, Dynamic decision
makingDS-57425041Juhi SahayeMarketingE-MarketingDS-57525042Kapil
JaggiLinking today's business with Tommorrow's Tecnology: Trends
Driving e-business.E-Business - IndiaDS-57625043Varun
LaddhaUnderstanding due-diligence: The process and the
proceduresDue diligenceDS-57725044Mani Bhushan KumarCulture and
Consumer BehaviourCulture and Consumer BehaviourDS-57825045Abhijeet
ChakrabortySecurity issues in e-business transactionsSecurity
systems -E business transactionDS-57925046Manu SrivastavAn
Empirical Investigation of FIIs Role in the Indian EquityMarket: A
Firm Level AnalysisForeign institutional investment-India,
FII-Indian equity marketDS-58025047Megha BhatiaCorporate governance
for mutual fund industryCorporate governance-Mutul fund
industryDS-58125048Mehul Shantlal Chauhan24*7 work cultureWork
culture - BPO industryDS-58225049Md. Tajdar JavedCorporate Social
Responsibility in India and the role of NGOsCorporate social
responsibility-India, CSR and NGO-IndiaDS-58325050Mohd. ShariqThe
Finance of Buyouts and AcquisitionsFinanciang-Acquisition,
Financing-Buyouts DS-58425051Mohit KalraAsset pricingAsset
pricingDS-58525052MriduEfficiency of Foreign Exchange Markets:
Evidence from SouthAsian CountriesForeign exchange market-South
East AsiaDS-58625054Mrinal Kanti MandalMarket Potential for
Microsoft Dynamics SCMMarket potentials-ERP software,
Marketing-Microsoft dyanmics SCMDS-58725055Muhammad ShuaibAnalyse
the role of Celebrity Endorsements in FMCG SegmentCelebrity
endorsement-FMCG, Celebrity endorsement-Pepsi-CokeDS-58825056Nandan
KarmakarCreating an FMCG brandBranding-FMCGDS-58925057Natasha
PrasadInvestment strategies of FII in IndiaInvestment
strategy-FIIDS-59025058Nav Saurav SinghAdvertising on the Internet
for Jobs websiteJob website, Internet
advertisement-JobsDS-59125059Neeraj GuptaInformation and technology
based marketing.Internet marketing, E-MarketingDS-59225060Neha
KapoorHandling of Sales ObjectionsBank marketing, Sales objection
managementDS-59325061Neha SainiFinancing the Emerging
EnterpriseFinancing-Emerging enterprisesDS-59425062Nikita
ChouhanBuilding customer loyalty in industrial marketsCustomer
loyality - Industrial marketDS-59525063Nitika MantriHRD in
multinational companiesHuman resource
development-MultinationalsDS-59625064Pallavi MahthaComparison of
FDI in India and ChinaFDI-India and ChinaDS-59725065Pooja SharmaAn
Empirical Investigation of Causality and Dynamic Linkages: ACase of
Indian and American Equity MarketsEquity
market-India-AmericaDS-59825066Pradeep SharmaBuyer-Supplier
relations in business marketsBuyer supplier
relationsDS-59925067Prakhar BaghmerReal optionsReal
optionsDS-60025068Prashant MallUnderstanding the Yield CurveYeild
curve, Debt market benchmarkDS-60125069Praveen JoshiAirline
Marketing Strategies in IndiaAirline industry-India, Marketing
strategy-AirlinesDS-60225070Arpit GuptaCorporate Restructuring in
India ; A valuation perspectiveCorporate
restructuringDS-60325071Priyanka NarulaInternationalization of
retailingRetailing, Internationalization retailingDS-60425072Rahul
KabraMarket Efficiency for Indian Stock Markets: Testing Weak Form
ofEfficiency Using Recent Data on Nifty and SENSEXMarket
efficiency-Indian stock marketDS-60525073Rajat KhareCustomer
satisfaction and market valueCustomer satisfaction, Customer
valueDS-60625074Rajat TandonCompetency mapping in FMCG
companiesCompetency mapping-FMCG companiesDS-60725075Rajendra
GangwarAnalyse the existing marketing strategies adopted by Titan
with special reference to the Raga and Nebula range of watches and
to recommend marketing strategies in order to improve their
performance in the future.Marketing strategy-Watch industry,
Marketing strategy-Titan, Nibula, RagaDS-60825076Rakesh
KumarKnowledge Management in india by using information
systemKnowledge management-Information systemDS-60925077Ravi
GuptaDigital Communications reshapes the way businesses market
goods.Internet commerce, Net advertising,
E-MarketingDS-61025078Rishi GuptaBuilding strong brands in the
services sectorBranding-Service industryDS-61125079Ritu SahaThe
International Monetary FundInternational Monetary Fund,
IMFDS-61225080Rohit GuptaForeign Direct Investment, FII and Forex
Management.FII management, Forex management, FDIDS-61325081Rohit
OmarKnowledge Process Outsourcing in IndiaKPO-India, Knowledge
process outsourcing-IndiaDS-61425082Sachin JasujaIs Indian Stock
Market Integrated with the US and JapaneseMarkets? An Empirical
AnalysisIndian stock market, US stock market, Japan stock
marketDS-61525083Sakshi ChawlaRelationship MarketingRelationship
MarketingDS-61625084Sakshi DhawanBanking Service Delivery
OperationsCommercial bankingDS-61725085Samiran OjhaIncreasing
distribution efficiency in FMCG industryDistribution
efficiency-FMCGDS-61825086Sana SiddiquiCorporate Social
Responsibility in India and the role of NGOsCorporate social
responsibility-India, CSR and NGO-IndiaDS-61925087Saradindu
MullickA study of the advertising strategies of Cadbury
IndiaAdvertising strategy-Cadbury IndiaDS-62025088Saurabh
ChaturvediService recoveryService recoveryDS-62125089Saurabh
GargPerformance of IPOs during the last decadeIPO
performanceDS-62225090Saurabh JaiswalBuilding brands on a
shoestring budget - a challenge or aooprtunityBrand building
budgetDS-62325091Saurabh MaheshwariFinancial regulation and fund
management.Fund management, Financial regulation, Foreign exchange
regulation, RBI regulationDS-62425092Shivani PassiManagement of
service qualityService quality improvementDS-62525093Somu
ChatterjeeCorporate Social Responsibility and Organizational
PerformanceCorporate social responsibility, CSR-Organizational
performanceDS-62625094Sunil Kumar PandeyAnalyse the reason for the
declining market share of Hero Honda and suggest suitable market
strategy to improve the market share.Marketing strategy-Heero
Honda, Market share-Heero HondaDS-62725095Shovik
BhattacharyyaRetailer influence on consumer choiceConsumer
perception-Retail, Retail industry-IndiaDS-62825096Souvik
BhoumickSustainable Development, Growth, Trade and Income
Distribution &Poverty: Some Issues and RelationsSustainable
development, Income distributionDS-62925097Sridip BanerjeeGrowth
and Convergence: Evidence from Developed and
DevelopingCountriesEconomic development-Developing countries, Trade
and development-Japan, Service reforms-India, Economic
cooperation-ChinaDS-63025098SrishtiBusiness Excellence through a
deeper understanding of Culture EthosCulture ethos-Business
excellenceDS-63125099Subhadip GhoshDiffenrent Modes of E-Payment in
the Global BusinessElectronic payment modesDS-63225100Subhajit
BhattacharyaCreating marketing opportunities at the bottom of the
pyramidMarketing-Botton of pyramid, Marketing lower economic
zoneDS-63325101Sunny ChawlaIslamic BankingIslamic
BankingDS-63425103Taraknath MishraPossibilities for Portfolio
Investment and Diversification: CouldIndia be the Destination for
Middle-East Investors?Portfolio investment-Middle east
investorDS-63525104Vaibhav MotiharAnalyzing Sonys positioning
strategy in the durables industry Positioning strategy-Sony,
Positioning strategy-Durables industryDS-63625105Vaibhav SharmaUS
GAAP and Harmonizaiton of accounting standardsUS GAAP, Accounting
standardsDS-63725106Vaneet AroraE choupal from ITC combining
Marketing with Corporate Social ResponsibilityCorporate social
responsibility-India, E-ChoupalDS-63825107Varsha
BagchandaniProblems and Prospects of Retailing in IndiaNot received
DS-63925108Varun TanwarHow Kingfisher became Indias most admired
airlineAirline industry-India, KingfisherDS-64025109Vidhi
GuptaRural banking in IndiaRural banking-IndiaDS-64125110Vineet
KumarAnalyse the reasons for declining market share of Onida Colour
Televisions and suggest appropriate strategies to enhance their
market shareMarketing strategy-TV industry, Market
share-OnidaDS-64225111Richa SahayCreating a service brandService
brandsDS-64325112Vipul NidhiTransforming Indian Brands into global
onesBrand transformationDS-64425113Vipul RawalEvaluate the
marketing strategies for Plasma and LCD TVs in India with special
reference to SamsungMarketing strategy-Plasma & LCD TV,
Markting-Plasma TV-Samsung, Marketing-LCD
TV-SamsungDS-64525114Vishal AwasthiA critical analysis of
Britannias sales promotion campaignsSales promotion
compaign-BritanniaDS-64625115Vivek SinghBranding in Industrial
marketsBranding-Industrial marketsDS-64725116Zubair AhmedStrategies
and Preparedness for Trade and Globalization in IndiaGlobalization
indian economyDS-64825117Amar Kishore PandeyDiscuss marketing
strategy followed by Travel Websites in India like: cleartrip.com,
yatra.com and makemytrip.comMarketing strategy-Online travel sites,
makemytrip.com, yatra.com, cleartrip.comDS-64925118Jeffery
TitusBrand loyalty as a measure of brand equityBrand loyalty, Brand
equityDS-65025119Surbhi VermaChanging marketing scenario in India
in the globalised worldMarketing scenario-IndiaDS-65125120Ankit
KathuriaChanging composition of bank loans in IndiaBank
loan-IndiaDS-65225121Nitin GroverRecruitment and selection
trendsRecruitment and selection - BPODS-65325122Ambareen
RizviCorporate Social Responsibility in India and the role of
NGOsCorporate social responsibility-India, CSR and
NGO-IndiaDS-65425123Parul JainAnalyse the performance of Fasttrack
(Titan's) Sunglasses in IndiaPromotional
strategy-SunglassesDS-65526001Abhay GargIncreasing Brand
VisibilityBrand visibilityDS-65626002Abhinav JonejaULIPS and Mutual
Funds as Investment ToolsDS-65726003Abhinav SinghPharmaceutical
Supply Chain : How is it different from other supply
chainsSCM-Pharmaceutical, Supply chain
management-PharmaceuticalDS-65826004Abhishek KhuranaCritical
Analysis of Organised V/s Un-organised Retail SectorOrganised
retail sector, Unorganised retail sectorDS-65926005Achint
MadhraBench Marking in Services IndustryBench marking-Services
industryDS-66026006Akshay AnandInfluence of Materialistic values on
consumption of luxury brands : An Indian perspectiveMaterialism -
Consumerism, Materialistic values-Luxury brandDS-66126007Ali Amir
RazaE-Banking in IndiaDS-66226008Amit KhannaBrand Positioning in
FMCG SectorBrand positioning-FMCGDS-66326010Ankur MathurBranding as
a tool of Differentiation in Business MarketsBranding-Business
market, B2B marketingDS-66426011Anuj GoelEffects of Sales Promotion
during Product Life Cycle StagesProduct life cycles, sales
promotionDS-66526012Anupam SharmaCompetitive Analysis of the
English News Channel IndustryCompetitive analysis-New channel;
English news channel industyDS-66626013Anushree SinhaImpact of
hedonic consumption behaviour on internet banking services:
implications for Indian banking industryInternet banking, Indian
banking industry, Hedonic consumptionDS-66726014Anuvesh
BediTechnological Innovations and Transformations of equity
marketTechnological innovation-Equity
marketDS-66826015ArshdeepFactors affecting Internet Advertising in
IndiaInternet advertising-IndiaDS-66926016Arvind NarayananEffect of
Branding and Advertising on ConsumerAdvertising impact-Consumer,
Branding impact-ConsumerDS-67026017Ashish BistBranding of Retail
Sector in IndiaRetail branding-IndiaDS-67126018Ashish Kumar,
UPFundamental Valuation of Share : A case study of Tata Steel
(TISCO)DS-67226019Ashish Kumar, NDOpportunities and Challenges for
Indian banks, Post 2009DS-67326020Ashish PaliwalSegmenting,
Targeting and Positioning among Automotive Industry
PlayersMarketing strategy-Automobile industryDS-67426021Ashish
SharmaRole of Positioning and Customer Orientation in Healthcare
Sector - A New ApproachCustomer orientation-Healthcare sector,
Positioning-Healthcare, Healthcare sector-IndiaDS-67526022Ashish
ThakurBuilding consumer loyalty in Indian banking SectorCustomer
loyalty-Banking sectorDS-67626023Aswin PradhanImpact of stock
splits over the Indian stock marketDS-67726024Bikramjeet
SinghComparison of Marketing and Promotional Activities undertaken
in Retail Banking between Public and Private Sector BanksRetail
banking-Public banks, Retail banking-Private banksDS-67826025Charu
VermaRupee AppreciationIndian rupee appriciation, Fiscal
policy-India, Monetary policy-IndiaDS-67926026Chayan GulatiChanging
Composition of Consumer Finance in IndiaConsumer finance
industry-IndiaDS-68026027Chintankumar J DesaiStudy of Customer
Retention through CRM in automotive SectorConsumer
retention-Automotive sector, CRM-Automotive
sectorDS-68126028Deepesh SiyarRole of Foreign Institutional
Investors in India and its impact on Indian Capital MarketIndian
capital market, Foreign institutional investors,
FII-IndiaDS-68226029Deepika GhaiPerformance ManagementPerformance
ManagementDS-68326030DhanushaRetail BankingNot received
DS-68426031Dheerendra VijayBusiness Research to identify possible
war games between airtel and vodafoneAirtel vs.
VodafoneDS-68526032Gagandeep Singh KalraRole of Quality Circle in
an OrganisationQuality circleDS-68626033Gaurav SachdevaRetail
Industry and its future prospects in IndiaRetail
industry-IndiaDS-68726034Gunmeet SinghIndian SMEs reach to
Financial Service Sector for Business DevelopmentFinancial service
sector, SMEs-Financial service sectorDS-68826035Harish
DhankarMarketing Strategies of Various Insurance Companies in
IndiaMarketing strategy-insurance sector, Marketing
strategy-LICDS-68926036Harsh GuptaAnalytical study of insurable
risk factors with reference to Indian Insurance SectorInsurance
risk factors, Indian insurance sectorDS-69026037Hemant
ShaniyaAnalysis of Consumer Finance for SME, and Mortgages.Mortgage
financing industry, Consumer financeDS-69126038Hitesh
GoswamiInfluence of celebrity endorsement on Brand BuildingBrand
building-Celebrity endorsementDS-69226039Jessica DuaData Analysis
in KPOsData anlysis-KPODS-69326040Jivanshu SinghAttrition rate of
employees Public Vs. Private SectorAttrition rate - Public Sector,
Attrition rate-Private sectorDS-69426041Jyoti SahityaCustomer
Dynamics in Retail BankingRetail bankingDS-69526042Kamal
PradhanOpportunities and Challenges in Organised RetailingRetailing
opportunities, Organised retailingDS-69626043Kshitij MohanISO :
Strategic Advantages of Getting CertifiedISO, Quality
manangementDS-69726044Kushagra KishoreConsumer Decision Making
Process in a Competitive Market: A study of Indian White Goods
IndustryWhite good industry-India, Consumer perception-White good
industryDS-69826045Manash MayankMergers and Acquisitions - The role
of Investment bankerNot received DS-69926046Mayank AggarwalPrivate
Equity Investment in IndiaNot received DS-70026047Mayur S.
TomarScope of Organised food retailing in IndiaFood
ratailing-IndiaDS-70126048Meenu AggarwalComparative analysis of
power and IT sectors on the basis of fundamental analysisIndian
power sector, Indian telecom sectorDS-70226049Mudita
MishraIdentifying players in retail sector and involvement of IT in
the supply chain : A comparative analysisRetail industry-India,
Supply chain management-ITDS-70326050Nidhi GaurExit interview - a
tool for HR effectivenessExit interview - HR
effectivenessDS-70426051Nidhi SyalConsumer behaviour in (haircare)
market - an Indian perspectiveConsumer behaviour-Haircare
marketDS-70526052Nikhil SharmaFuture of Advertising : Contextual
AdvertisingAdvertising futureDS-70626053Nishchaya DavePeople
perception regarding NGOs vis-a-vis corporate bodiesNGO-Development
process, NGO perception-Public, NGO
perception-CorportesDS-70726054Nitasha LuthraStudy of valuation
strategies with special reference to mergers and acquisitionsNot
received DS-70826055Nitesh KeshwaniThe impact of FDI on Indian
industriesFDI-Indian industriesDS-70926056Pallav TyagiMeasuring
Customer Satisfaction - Evidence from Indian Retail Banking
IndustryConstomer satisfaction-Retail bankingDS-71026057Paramjeet
SinghCorporate Banking for SMEs in IndiaNot received
DS-71126058Poonam GuptaChallenges faced by Outsourcing Industry in
IndiaOutsourcing industry-IndiaDS-71226059Poornima AgnihotriTalent
Retention (ITES)Retention-TalentDS-71326060Prateek GargPrivate
Labels : Relevance and Importance to Retail ChainsRetail chains,
Private labels, Store brand labelDS-71426061Prateek NagiaBPO
Industry MigrationBPO Industry MigrationDS-71526062Prateek
ThaparProduct promotion strategies of life insurance policies and
valuationProduct promotion-Life insuranceDS-71626063Preeti
KalraStore loyalty as competitive advantage a study of select
retail outlets in Delhi and NCRCustomer loyalty-Retail; Store
loyalty; Brand loyaltyDS-71726064Preeti SinghDo brands sell the
products? A study to indicate the importance of brand awareness in
brand choiceBrand awareness, Brand choiceDS-71826065Rahul
DwivediGrowth Strategies for mutual funds followed by companies in
IndiaMutual funds growth-IndiaDS-71926066Rahul KapoorComparative
Fundamental and Technical Analysis of GAIL, IPGL and BPCLTechnical
anlysis-GAIL,BPCL,IPGLDS-72026067Rajeev RanjanGrowth, Opportunity
and Threat in Indian Automobile IndustryAutomobile industry
growth-India, Automobile industry threat-IndiaDS-72126068Rashim
BansalStudy of off-balance sheet activities of organisations Off
Balance sheetDS-72226069Ravinder DhankarSupply chain Management
related to Indian Food Retail Industry.SCM-Food ratail, Supply
chain management-Food retailDS-72326070Rishi MathurA study of
Multilevel marketing perceptions in IndiaMultilevel
marketing-IndiaDS-72426071Ritesh SharmaUsing internal marketing to
ignite the corporate brand in perspective of Indian retail bank
industryCorporate brand, Retail bank industry; Internet
brandingDS-72526072Ruchit AbrolInvestment Banking in
IndiaInvestment bankingDS-72626073Sameer RainaChanging Strategies
in the Indian Telecom SectorIndian telecom
industryDS-72726074Sancheeta MazumdarOrganisational Stress, its
possible impacts and techniques to handle it : Private
OrganisationsOrganisational stress, Stress management-Private
organisationDS-72826075Sandeep S VirkComparative study of
Commercial Banks in IndiaDS-72926076Sanjay Kumar MishraTransforming
Suppliers to delight retail customer segmentRetailing-India; Retail
customerDS-73026077Sanjeev Kr TiwariStudy of Effectiveness of JIT
in Indian Manufacturing IndustryJIT-Indian manufecturing
industryDS-73126078Sankalp MishraSurrogate AdvertisingSurrogate
AdvertisingDS-73226079Shama RaniStudy of Consumer Behaviour in Low
Involvement and High Involvement ProductsConsumer behaviour-Low
involvement products, Consumer behaviour-High involvement
productsDS-73326080Sheetal S RathoreManaging Attrition in BPO
IndustryAttrition rate - BPO Industry, Attrition
management-BPODS-73426081Shiva SrivastavaEvoloution of Micro
Financing in IndiaMicro financing-IndiaDS-73526082Shivam
AwasthiRole of SEZ in the growth of Indian EconomySEZ-Indian
economyDS-73626083Shweta MadhwaniRetail Banking - Thrust on
Borrowers PerceptionRetail bankingDS-73726084Simarleen SinghIndian
Mutual Fund Industry - Growth ProspectsMutual fund
industry-IndiaDS-73826085Simerjeet SinghImpact of Rupee
Appreciation on Profitability of IT/ ITES companies in
IndiaDS-73926086Srishti GuptaRole of HR Accounting in
Organisational EffectivenessHR accounting-Organisational
effectivenessDS-74026087Sudhakar KumarThe Evolution of Commodity
Market in India and its Future ProspectCommodity
marketDS-74126088Suman SenguptaBuilding an FMCG BrandFMCG
BrandingDS-74226089Sumit Kumar DudaniPortfolio Management -
Creating Optimum PortfolioPortfolio
management-IndividualsDS-74326090Sunil JohnComparative Analysis of
the Different Insurance CompaniesNot received DS-74426091Sunil
Kumar GautamCustomer Relationship Marketing and its effect on
Customer Retention (Application of Banking Industry)CRM-Banking
industry, Customer retention-CRMDS-74526092Suyash PurwarDecision
Making process for insurance productsInsurance products, Life
insurance productsDS-74626093Swati AgrawalHRD in
MNCsHRD-MNCsDS-74726094Tarun SuranaIslamic BankingIslamic
BankingDS-74826095Tripta SharmaPerformance Appraisal in insurance
industriesPerformance appraisal-Insurance
industryDS-74926096Upadhyaya Aneri D.Inflows of FIIs and its impact
on stock marketFIIs impact; Stock marketDS-75026097Upasana
SarmaSelect marketing Mix elements and brand equity: A study of
Indian women's formal wear marketBrand equity-Women formal wear,
Marketing mix-women formal wearDS-75126098Vaibhav KumarBusiness
Systems IntegrationBusiness Systems IntegrationDS-75226099Vaishali
NandaA comparative study on Strategic Focus on Advertisement in
Banking Industry vis-a-vis othersAdvertising-Banking
industryDS-75326100Vibhu GuptaLife Insurance Sector in IndiaLife
insurance sector-IndiaDS-75426101Vikas MehrotraCommodity
FuturesCommodity FuturesDS-75526102Vipul SoodIT Quality culture in
IT